Make room for some stellar content and southern hospitality from Industrial Light & Magic in the heart of Texas at SXSW 2025! Find us on the schedule from March 7-15, where we are teaming up with the minds behind ABBA Voyage, alongside the Dead & Company and U2:UVs Las Vegas Sphere experiences. Well explore how performing artists can leverage cinematic and filmed entertainment to drive forward the artform and meet evolving audience expectations. Youll learn about the creative and practical challenges posed by different physical spaces as well as the crucial role of cross-functional team collaboration in crafting extraordinary communal experiences. Its an opportunity for music fans to ask questions about the future of live entertainment.