Weekly curated resources for designersthinkers andmakers.Showing an image of four competing smartphones of the day, Jobs said, Whats wrong with their user interfaces? Well, the problem with them is really sort of in the bottom 40 [percent] there.They all have these keyboards that are there whether you need them or not to be there. And they all have these control buttons that are fixed in plastic and are the same for every application.Are physical buttons going extinct? By DaleyWilhelmDiscover Motiff, An AI-powered professional UI design tool [Sponsored] Motiff covers nearly all Figmas core professional design features, enhanced by advanced AI tools like AI Design Systems features and AI Generated UI, making design faster, making collaboration simpler, and significantly more cost-effective.Editor picksA good design is a good essay Developing a persuasive argument is how UX creates value.By PavelSamsonovHow much do you really need to mention AI? Onboarding an AI product: a case study of Otter.ai.By Rosie HoggmascallPhrases that messed up my expectations of Content Design Seat at the table, Writing is designing, and other gems.By Nicole Alexandra MichaelisThe UX Collective is an independent design publication that elevates unheard design voices and helps designers think more critically about theirwork.GT Claire: celebrating dynamic expressivity Make methinkPointers for effective website IA governance Often, we think of IA in the context of a major project such as a website design or redesign. That is, a big one-off lift towards sound information structures. Its like a constitutional convention: a rare event that requires great focus and alignment. But what happens afterlaunch?The cultural power of the anti-woke tech bro Sometime between 2010 and now, however, the libertarian of the American imagination changed. Our new avatar for laissez-faire economics and leave me alone-ism is more likely an aspiring entrepreneur who rails against wokeness in forums and groupchats.Note to new design managers Org priorities are never flat and equally distributed across the entire projects spectrumunderstand the truly important items and focus your time & energy on them disproportionately.Little gems thisweekMaintaining a growth mindset By EdOrozcoDesign is how it works By NeelDozomeBefore Times New Roman, there was something better By Rita Kind-EnvyTools and resourcesWinning by design Deceptive UX patterns and sports betting apps.By AlliePaschalThe design metric evolution Measuring the value you bring to the business.By PatriziaBertiniTest smart How to apply test automation and stay sane?By JuliaKocbekSupport the newsletterIf you find our content helpful, heres how you can supportus:Check out this weeks sponsor to support their worktooForward this email to a friend and invite them to subscribeSponsor aneditionPhysical buttons going extinct, growth mindset, the design metric evolution was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story.