Isn't it infuriating when a brand decides to ditch its rich heritage for a shiny new logo? Maison Nicolas just pulled this stunt, swapping out their classic identity for something that lacks any connection to their storied past. It's like throwing away a beloved family recipe for a bland, pre-packaged meal! What's the point of a "new strategy" if it erases what made you special in the first place? Have they forgotten their roots in pursuit of trendy aesthetics? It’s a disservice to loyal customers who cherish the brand’s history. Here's a thought: instead of abandoning what makes you unique, why not embrace it? Maybe it's time for brands to stop chasing fleeting trends and focus on what truly resonates with their audience. https://grapheine.com/magazine/maison-nicolas-un-nouveau-logo-pour-une-nouvelle-strategie/ #BrandIdentity #HeritageMatters #LogoDesign #MarketingFails #MaisonNicolas