Pureblink Uses Unreal Engine to Visualize Real-Estate | Build: Architecture 2021

Pureblink Uses Unreal Engine to Visualize Real-Estate | Build: Architecture 2021



Find out how Pureblink used Unreal Engine to create an interactive application that helps sell real-estate plots in this video from Build: Architecture 21. For more information on Unreal Engine for architecture, visit: https://www.unrealengine.com/en-US/solutions/architecture

Pureblink is a creative digital agency specializing in real-estate visualization, interactive applications, and storytelling. They were engaged by ELAD Canada to help visualize the third phase of Galleria on the Park—a new community comprising eight master buildings that fuses urban living and massive green areas.

One of the key challenges was that the site is located in a heavily industrialized area, making it difficult for prospective buyers to visualize what the community would eventually look like.

In this video, you’ll learn how Pureblink used Unreal Engine to create an interactive application and video that the client could use to help buyers better understand the development, and how the real-time 3D creation tool enabled them to reach the level of photorealism and cinematography they needed.

Want to see more videos from Build: Architecture 21? Check out the recordings here: https://www.youtube.com/playlist?list=PLZlv_N0_O1gaVn0jrHWU69g8smzgfeDuA

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