• Startup Uses NVIDIA RTX-Powered Generative AI to Make Coolers, Cooler

    Mark Theriault founded the startup FITY envisioning a line of clever cooling products: cold drink holders that come with freezable pucks to keep beverages cold for longer without the mess of ice. The entrepreneur started with 3D prints of products in his basement, building one unit at a time, before eventually scaling to mass production.
    Founding a consumer product company from scratch was a tall order for a single person. Going from preliminary sketches to production-ready designs was a major challenge. To bring his creative vision to life, Theriault relied on AI and his NVIDIA GeForce RTX-equipped system. For him, AI isn’t just a tool — it’s an entire pipeline to help him accomplish his goals. about his workflow below.
    Plus, GeForce RTX 5050 laptops start arriving today at retailers worldwide, from GeForce RTX 5050 Laptop GPUs feature 2,560 NVIDIA Blackwell CUDA cores, fifth-generation AI Tensor Cores, fourth-generation RT Cores, a ninth-generation NVENC encoder and a sixth-generation NVDEC decoder.
    In addition, NVIDIA’s Plug and Play: Project G-Assist Plug-In Hackathon — running virtually through Wednesday, July 16 — invites developers to explore AI and build custom G-Assist plug-ins for a chance to win prizes. the date for the G-Assist Plug-In webinar on Wednesday, July 9, from 10-11 a.m. PT, to learn more about Project G-Assist capabilities and fundamentals, and to participate in a live Q&A session.
    From Concept to Completion
    To create his standout products, Theriault tinkers with potential FITY Flex cooler designs with traditional methods, from sketch to computer-aided design to rapid prototyping, until he finds the right vision. A unique aspect of the FITY Flex design is that it can be customized with fun, popular shoe charms.
    For packaging design inspiration, Theriault uses his preferred text-to-image generative AI model for prototyping, Stable Diffusion XL — which runs 60% faster with the NVIDIA TensorRT software development kit — using the modular, node-based interface ComfyUI.
    ComfyUI gives users granular control over every step of the generation process — prompting, sampling, model loading, image conditioning and post-processing. It’s ideal for advanced users like Theriault who want to customize how images are generated.
    Theriault’s uses of AI result in a complete computer graphics-based ad campaign. Image courtesy of FITY.
    NVIDIA and GeForce RTX GPUs based on the NVIDIA Blackwell architecture include fifth-generation Tensor Cores designed to accelerate AI and deep learning workloads. These GPUs work with CUDA optimizations in PyTorch to seamlessly accelerate ComfyUI, reducing generation time on FLUX.1-dev, an image generation model from Black Forest Labs, from two minutes per image on the Mac M3 Ultra to about four seconds on the GeForce RTX 5090 desktop GPU.
    ComfyUI can also add ControlNets — AI models that help control image generation — that Theriault uses for tasks like guiding human poses, setting compositions via depth mapping and converting scribbles to images.
    Theriault even creates his own fine-tuned models to keep his style consistent. He used low-rank adaptationmodels — small, efficient adapters into specific layers of the network — enabling hyper-customized generation with minimal compute cost.
    LoRA models allow Theriault to ideate on visuals quickly. Image courtesy of FITY.
    “Over the last few months, I’ve been shifting from AI-assisted computer graphics renders to fully AI-generated product imagery using a custom Flux LoRA I trained in house. My RTX 4080 SUPER GPU has been essential for getting the performance I need to train and iterate quickly.” – Mark Theriault, founder of FITY 

    Theriault also taps into generative AI to create marketing assets like FITY Flex product packaging. He uses FLUX.1, which excels at generating legible text within images, addressing a common challenge in text-to-image models.
    Though FLUX.1 models can typically consume over 23GB of VRAM, NVIDIA has collaborated with Black Forest Labs to help reduce the size of these models using quantization — a technique that reduces model size while maintaining quality. The models were then accelerated with TensorRT, which provides an up to 2x speedup over PyTorch.
    To simplify using these models in ComfyUI, NVIDIA created the FLUX.1 NIM microservice, a containerized version of FLUX.1 that can be loaded in ComfyUI and enables FP4 quantization and TensorRT support. Combined, the models come down to just over 11GB of VRAM, and performance improves by 2.5x.
    Theriault uses the Blender Cycles app to render out final files. For 3D workflows, NVIDIA offers the AI Blueprint for 3D-guided generative AI to ease the positioning and composition of 3D images, so anyone interested in this method can quickly get started.
    Photorealistic renders. Image courtesy of FITY.
    Finally, Theriault uses large language models to generate marketing copy — tailored for search engine optimization, tone and storytelling — as well as to complete his patent and provisional applications, work that usually costs thousands of dollars in legal fees and considerable time.
    Generative AI helps Theriault create promotional materials like the above. Image courtesy of FITY.
    “As a one-man band with a ton of content to generate, having on-the-fly generation capabilities for my product designs really helps speed things up.” – Mark Theriault, founder of FITY

    Every texture, every word, every photo, every accessory was a micro-decision, Theriault said. AI helped him survive the “death by a thousand cuts” that can stall solo startup founders, he added.
    Each week, the RTX AI Garage blog series features community-driven AI innovations and content for those looking to learn more about NVIDIA NIM microservices and AI Blueprints, as well as building AI agents, creative workflows, digital humans, productivity apps and more on AI PCs and workstations. 
    Plug in to NVIDIA AI PC on Facebook, Instagram, TikTok and X — and stay informed by subscribing to the RTX AI PC newsletter.
    Follow NVIDIA Workstation on LinkedIn and X. 
    See notice regarding software product information.
    #startup #uses #nvidia #rtxpowered #generative
    Startup Uses NVIDIA RTX-Powered Generative AI to Make Coolers, Cooler
    Mark Theriault founded the startup FITY envisioning a line of clever cooling products: cold drink holders that come with freezable pucks to keep beverages cold for longer without the mess of ice. The entrepreneur started with 3D prints of products in his basement, building one unit at a time, before eventually scaling to mass production. Founding a consumer product company from scratch was a tall order for a single person. Going from preliminary sketches to production-ready designs was a major challenge. To bring his creative vision to life, Theriault relied on AI and his NVIDIA GeForce RTX-equipped system. For him, AI isn’t just a tool — it’s an entire pipeline to help him accomplish his goals. about his workflow below. Plus, GeForce RTX 5050 laptops start arriving today at retailers worldwide, from GeForce RTX 5050 Laptop GPUs feature 2,560 NVIDIA Blackwell CUDA cores, fifth-generation AI Tensor Cores, fourth-generation RT Cores, a ninth-generation NVENC encoder and a sixth-generation NVDEC decoder. In addition, NVIDIA’s Plug and Play: Project G-Assist Plug-In Hackathon — running virtually through Wednesday, July 16 — invites developers to explore AI and build custom G-Assist plug-ins for a chance to win prizes. the date for the G-Assist Plug-In webinar on Wednesday, July 9, from 10-11 a.m. PT, to learn more about Project G-Assist capabilities and fundamentals, and to participate in a live Q&A session. From Concept to Completion To create his standout products, Theriault tinkers with potential FITY Flex cooler designs with traditional methods, from sketch to computer-aided design to rapid prototyping, until he finds the right vision. A unique aspect of the FITY Flex design is that it can be customized with fun, popular shoe charms. For packaging design inspiration, Theriault uses his preferred text-to-image generative AI model for prototyping, Stable Diffusion XL — which runs 60% faster with the NVIDIA TensorRT software development kit — using the modular, node-based interface ComfyUI. ComfyUI gives users granular control over every step of the generation process — prompting, sampling, model loading, image conditioning and post-processing. It’s ideal for advanced users like Theriault who want to customize how images are generated. Theriault’s uses of AI result in a complete computer graphics-based ad campaign. Image courtesy of FITY. NVIDIA and GeForce RTX GPUs based on the NVIDIA Blackwell architecture include fifth-generation Tensor Cores designed to accelerate AI and deep learning workloads. These GPUs work with CUDA optimizations in PyTorch to seamlessly accelerate ComfyUI, reducing generation time on FLUX.1-dev, an image generation model from Black Forest Labs, from two minutes per image on the Mac M3 Ultra to about four seconds on the GeForce RTX 5090 desktop GPU. ComfyUI can also add ControlNets — AI models that help control image generation — that Theriault uses for tasks like guiding human poses, setting compositions via depth mapping and converting scribbles to images. Theriault even creates his own fine-tuned models to keep his style consistent. He used low-rank adaptationmodels — small, efficient adapters into specific layers of the network — enabling hyper-customized generation with minimal compute cost. LoRA models allow Theriault to ideate on visuals quickly. Image courtesy of FITY. “Over the last few months, I’ve been shifting from AI-assisted computer graphics renders to fully AI-generated product imagery using a custom Flux LoRA I trained in house. My RTX 4080 SUPER GPU has been essential for getting the performance I need to train and iterate quickly.” – Mark Theriault, founder of FITY  Theriault also taps into generative AI to create marketing assets like FITY Flex product packaging. He uses FLUX.1, which excels at generating legible text within images, addressing a common challenge in text-to-image models. Though FLUX.1 models can typically consume over 23GB of VRAM, NVIDIA has collaborated with Black Forest Labs to help reduce the size of these models using quantization — a technique that reduces model size while maintaining quality. The models were then accelerated with TensorRT, which provides an up to 2x speedup over PyTorch. To simplify using these models in ComfyUI, NVIDIA created the FLUX.1 NIM microservice, a containerized version of FLUX.1 that can be loaded in ComfyUI and enables FP4 quantization and TensorRT support. Combined, the models come down to just over 11GB of VRAM, and performance improves by 2.5x. Theriault uses the Blender Cycles app to render out final files. For 3D workflows, NVIDIA offers the AI Blueprint for 3D-guided generative AI to ease the positioning and composition of 3D images, so anyone interested in this method can quickly get started. Photorealistic renders. Image courtesy of FITY. Finally, Theriault uses large language models to generate marketing copy — tailored for search engine optimization, tone and storytelling — as well as to complete his patent and provisional applications, work that usually costs thousands of dollars in legal fees and considerable time. Generative AI helps Theriault create promotional materials like the above. Image courtesy of FITY. “As a one-man band with a ton of content to generate, having on-the-fly generation capabilities for my product designs really helps speed things up.” – Mark Theriault, founder of FITY Every texture, every word, every photo, every accessory was a micro-decision, Theriault said. AI helped him survive the “death by a thousand cuts” that can stall solo startup founders, he added. Each week, the RTX AI Garage blog series features community-driven AI innovations and content for those looking to learn more about NVIDIA NIM microservices and AI Blueprints, as well as building AI agents, creative workflows, digital humans, productivity apps and more on AI PCs and workstations.  Plug in to NVIDIA AI PC on Facebook, Instagram, TikTok and X — and stay informed by subscribing to the RTX AI PC newsletter. Follow NVIDIA Workstation on LinkedIn and X.  See notice regarding software product information. #startup #uses #nvidia #rtxpowered #generative
    BLOGS.NVIDIA.COM
    Startup Uses NVIDIA RTX-Powered Generative AI to Make Coolers, Cooler
    Mark Theriault founded the startup FITY envisioning a line of clever cooling products: cold drink holders that come with freezable pucks to keep beverages cold for longer without the mess of ice. The entrepreneur started with 3D prints of products in his basement, building one unit at a time, before eventually scaling to mass production. Founding a consumer product company from scratch was a tall order for a single person. Going from preliminary sketches to production-ready designs was a major challenge. To bring his creative vision to life, Theriault relied on AI and his NVIDIA GeForce RTX-equipped system. For him, AI isn’t just a tool — it’s an entire pipeline to help him accomplish his goals. Read more about his workflow below. Plus, GeForce RTX 5050 laptops start arriving today at retailers worldwide, from $999. GeForce RTX 5050 Laptop GPUs feature 2,560 NVIDIA Blackwell CUDA cores, fifth-generation AI Tensor Cores, fourth-generation RT Cores, a ninth-generation NVENC encoder and a sixth-generation NVDEC decoder. In addition, NVIDIA’s Plug and Play: Project G-Assist Plug-In Hackathon — running virtually through Wednesday, July 16 — invites developers to explore AI and build custom G-Assist plug-ins for a chance to win prizes. Save the date for the G-Assist Plug-In webinar on Wednesday, July 9, from 10-11 a.m. PT, to learn more about Project G-Assist capabilities and fundamentals, and to participate in a live Q&A session. From Concept to Completion To create his standout products, Theriault tinkers with potential FITY Flex cooler designs with traditional methods, from sketch to computer-aided design to rapid prototyping, until he finds the right vision. A unique aspect of the FITY Flex design is that it can be customized with fun, popular shoe charms. For packaging design inspiration, Theriault uses his preferred text-to-image generative AI model for prototyping, Stable Diffusion XL — which runs 60% faster with the NVIDIA TensorRT software development kit — using the modular, node-based interface ComfyUI. ComfyUI gives users granular control over every step of the generation process — prompting, sampling, model loading, image conditioning and post-processing. It’s ideal for advanced users like Theriault who want to customize how images are generated. Theriault’s uses of AI result in a complete computer graphics-based ad campaign. Image courtesy of FITY. NVIDIA and GeForce RTX GPUs based on the NVIDIA Blackwell architecture include fifth-generation Tensor Cores designed to accelerate AI and deep learning workloads. These GPUs work with CUDA optimizations in PyTorch to seamlessly accelerate ComfyUI, reducing generation time on FLUX.1-dev, an image generation model from Black Forest Labs, from two minutes per image on the Mac M3 Ultra to about four seconds on the GeForce RTX 5090 desktop GPU. ComfyUI can also add ControlNets — AI models that help control image generation — that Theriault uses for tasks like guiding human poses, setting compositions via depth mapping and converting scribbles to images. Theriault even creates his own fine-tuned models to keep his style consistent. He used low-rank adaptation (LoRA) models — small, efficient adapters into specific layers of the network — enabling hyper-customized generation with minimal compute cost. LoRA models allow Theriault to ideate on visuals quickly. Image courtesy of FITY. “Over the last few months, I’ve been shifting from AI-assisted computer graphics renders to fully AI-generated product imagery using a custom Flux LoRA I trained in house. My RTX 4080 SUPER GPU has been essential for getting the performance I need to train and iterate quickly.” – Mark Theriault, founder of FITY  Theriault also taps into generative AI to create marketing assets like FITY Flex product packaging. He uses FLUX.1, which excels at generating legible text within images, addressing a common challenge in text-to-image models. Though FLUX.1 models can typically consume over 23GB of VRAM, NVIDIA has collaborated with Black Forest Labs to help reduce the size of these models using quantization — a technique that reduces model size while maintaining quality. The models were then accelerated with TensorRT, which provides an up to 2x speedup over PyTorch. To simplify using these models in ComfyUI, NVIDIA created the FLUX.1 NIM microservice, a containerized version of FLUX.1 that can be loaded in ComfyUI and enables FP4 quantization and TensorRT support. Combined, the models come down to just over 11GB of VRAM, and performance improves by 2.5x. Theriault uses the Blender Cycles app to render out final files. For 3D workflows, NVIDIA offers the AI Blueprint for 3D-guided generative AI to ease the positioning and composition of 3D images, so anyone interested in this method can quickly get started. Photorealistic renders. Image courtesy of FITY. Finally, Theriault uses large language models to generate marketing copy — tailored for search engine optimization, tone and storytelling — as well as to complete his patent and provisional applications, work that usually costs thousands of dollars in legal fees and considerable time. Generative AI helps Theriault create promotional materials like the above. Image courtesy of FITY. “As a one-man band with a ton of content to generate, having on-the-fly generation capabilities for my product designs really helps speed things up.” – Mark Theriault, founder of FITY Every texture, every word, every photo, every accessory was a micro-decision, Theriault said. AI helped him survive the “death by a thousand cuts” that can stall solo startup founders, he added. Each week, the RTX AI Garage blog series features community-driven AI innovations and content for those looking to learn more about NVIDIA NIM microservices and AI Blueprints, as well as building AI agents, creative workflows, digital humans, productivity apps and more on AI PCs and workstations.  Plug in to NVIDIA AI PC on Facebook, Instagram, TikTok and X — and stay informed by subscribing to the RTX AI PC newsletter. Follow NVIDIA Workstation on LinkedIn and X.  See notice regarding software product information.
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  • Game On With GeForce NOW, the Membership That Keeps on Delivering

    This GFN Thursday rolls out a new reward and games for GeForce NOW members. Whether hunting for hot new releases or rediscovering timeless classics, members can always find more ways to play, games to stream and perks to enjoy.
    Gamers can score major discounts on the titles they’ve been eyeing — perfect for streaming in the cloud — during the Steam Summer Sale, running until Thursday, July 10, at 10 a.m. PT.
    This week also brings unforgettable adventures to the cloud: We Happy Few and Broken Age are part of the five additions to the GeForce NOW library this week.
    The fun doesn’t stop there. A new in-game reward for Elder Scrolls Online is now available for members to claim.
    And SteelSeries has launched a new mobile controller that transforms phones into cloud gaming devices with GeForce NOW. Add it to the roster of on-the-go gaming devices — including the recently launched GeForce NOW app on Steam Deck for seamless 4K streaming.
    Scroll Into Power
    GeForce NOW Premium members receive exclusive 24-hour early access to a new mythical reward in The Elder Scrolls Online — Bethesda’s award-winning role-playing game — before it opens to all members. Sharpen the sword, ready the staff and chase glory across the vast, immersive world of Tamriel.
    Fortune favors the bold.
    Claim the mythical Grand Gold Coast Experience Scrolls reward, a rare item that grants a bonus of 150% Experience Points from all sources for one hour. The scroll’s effect pauses while players are offline and resumes upon return, ensuring every minute counts. Whether tackling dungeon runs, completing epic quests or leveling a new character, the scrolls provide a powerful edge. Claim the reward, harness its power and scroll into the next adventure.
    Members who’ve opted into the GeForce NOW Rewards program can check their emails for redemption instructions. The offer runs through Saturday, July 26, while supplies last. Don’t miss this opportunity to become a legend in Tamriel.
    Steam Up Summer
    The Steam Summer Sale is in full swing. Snag games at discounted prices and stream them instantly from the cloud — no downloads, no waiting, just pure gaming bliss.
    Treat yourself.
    Check out the “Steam Summer Sale” row in the GeForce NOW app to find deals on the next adventure. With GeForce NOW, gaming favorites are always just a click away.
    While picking up discounted games, don’t miss the chance to get a GeForce NOW six-month Performance membership at 40% off. This is also the last opportunity to take advantage of the Performance Day Pass sale, ending Friday, June 27 — which lets gamers access cloud gaming for 24 hours — before diving into the 6-month Performance membership.
    Find Adventure
    Two distinct worlds — where secrets simmer and imagination runs wild — are streaming onto the cloud this week.
    Keep calm and blend in.
    Step into the surreal, retro-futuristic streets of We Happy Few, where a society obsessed with happiness hides its secrets behind a mask of forced cheer and a haze of “Joy.” This darkly whimsical adventure invites players to blend in, break out and uncover the truth lurking beneath the surface of Wellington Wells.
    Two worlds, one wild destiny.
    Broken Age spins a charming, hand-painted tale of two teenagers leading parallel lives in worlds at once strange and familiar. One of the teens yearns to escape a stifling spaceship, and the other is destined to challenge ancient traditions. With witty dialogue and heartfelt moments, Broken Age is a storybook come to life, brimming with quirky characters and clever puzzles.
    Each of these unforgettable adventures brings its own flavor — be it dark satire, whimsical wonder or pulse-pounding suspense — offering a taste of gaming at its imaginative peaks. Stream these captivating worlds straight from the cloud and enjoy seamless gameplay, no downloads or high-end hardware required.
    An Ultimate Controller
    Elevated gaming.
    Get ready for the SteelSeries Nimbus Cloud, a new dual-mode cloud controller. When paired with GeForce NOW, this new controller reaches new heights.
    Designed for versatility and comfort, and crafted specifically for cloud gaming, the SteelSeries Nimbus Cloud effortlessly shifts from a mobile device controller to a full-sized wireless controller, delivering top-notch performance and broad compatibility across devices.
    The Nimbus Cloud enables gamers to play wherever they are, as it easily adapts to fit iPhones and Android phones. Or collapse and connect the controller via Bluetooth to a gaming rig or smart TV. Transform any space into a personal gaming station with GeForce NOW and the Nimbus Cloud, part of the list of recommended products for an elevated cloud gaming experience.
    Gaming Never Sleeps
    “System Shock 2” — now with 100% more existential dread.
    System Shock 2: 25th Anniversary Remaster is an overhaul of the acclaimed sci-fi horror classic, rebuilt by Nightdive Studios with enhanced visuals, refined gameplay and features such as cross-play co-op multiplayer. Face the sinister AI SHODAN and her mutant army aboard the starship Von Braun as a cybernetically enhanced soldier with upgradable skills, powerful weapons and psionic abilities. Stream the title from the cloud with GeForce NOW for ultimate flexibility and performance.
    Look for the following games available to stream in the cloud this week:

    System Shock 2: 25th Anniversary RemasterBroken AgeEasy Red 2Sandwich SimulatorWe Happy FewWhat are you planning to play this weekend? Let us know on X or in the comments below.

    The official GFN summer bucket list
    Play anywhere Stream on every screen you own Finally crush that backlog Skip every single download bar
    Drop the emoji for the one you’re tackling right now
    — NVIDIA GeForce NOWJune 25, 2025
    #game #with #geforce #now #membership
    Game On With GeForce NOW, the Membership That Keeps on Delivering
    This GFN Thursday rolls out a new reward and games for GeForce NOW members. Whether hunting for hot new releases or rediscovering timeless classics, members can always find more ways to play, games to stream and perks to enjoy. Gamers can score major discounts on the titles they’ve been eyeing — perfect for streaming in the cloud — during the Steam Summer Sale, running until Thursday, July 10, at 10 a.m. PT. This week also brings unforgettable adventures to the cloud: We Happy Few and Broken Age are part of the five additions to the GeForce NOW library this week. The fun doesn’t stop there. A new in-game reward for Elder Scrolls Online is now available for members to claim. And SteelSeries has launched a new mobile controller that transforms phones into cloud gaming devices with GeForce NOW. Add it to the roster of on-the-go gaming devices — including the recently launched GeForce NOW app on Steam Deck for seamless 4K streaming. Scroll Into Power GeForce NOW Premium members receive exclusive 24-hour early access to a new mythical reward in The Elder Scrolls Online — Bethesda’s award-winning role-playing game — before it opens to all members. Sharpen the sword, ready the staff and chase glory across the vast, immersive world of Tamriel. Fortune favors the bold. Claim the mythical Grand Gold Coast Experience Scrolls reward, a rare item that grants a bonus of 150% Experience Points from all sources for one hour. The scroll’s effect pauses while players are offline and resumes upon return, ensuring every minute counts. Whether tackling dungeon runs, completing epic quests or leveling a new character, the scrolls provide a powerful edge. Claim the reward, harness its power and scroll into the next adventure. Members who’ve opted into the GeForce NOW Rewards program can check their emails for redemption instructions. The offer runs through Saturday, July 26, while supplies last. Don’t miss this opportunity to become a legend in Tamriel. Steam Up Summer The Steam Summer Sale is in full swing. Snag games at discounted prices and stream them instantly from the cloud — no downloads, no waiting, just pure gaming bliss. Treat yourself. Check out the “Steam Summer Sale” row in the GeForce NOW app to find deals on the next adventure. With GeForce NOW, gaming favorites are always just a click away. While picking up discounted games, don’t miss the chance to get a GeForce NOW six-month Performance membership at 40% off. This is also the last opportunity to take advantage of the Performance Day Pass sale, ending Friday, June 27 — which lets gamers access cloud gaming for 24 hours — before diving into the 6-month Performance membership. Find Adventure Two distinct worlds — where secrets simmer and imagination runs wild — are streaming onto the cloud this week. Keep calm and blend in. Step into the surreal, retro-futuristic streets of We Happy Few, where a society obsessed with happiness hides its secrets behind a mask of forced cheer and a haze of “Joy.” This darkly whimsical adventure invites players to blend in, break out and uncover the truth lurking beneath the surface of Wellington Wells. Two worlds, one wild destiny. Broken Age spins a charming, hand-painted tale of two teenagers leading parallel lives in worlds at once strange and familiar. One of the teens yearns to escape a stifling spaceship, and the other is destined to challenge ancient traditions. With witty dialogue and heartfelt moments, Broken Age is a storybook come to life, brimming with quirky characters and clever puzzles. Each of these unforgettable adventures brings its own flavor — be it dark satire, whimsical wonder or pulse-pounding suspense — offering a taste of gaming at its imaginative peaks. Stream these captivating worlds straight from the cloud and enjoy seamless gameplay, no downloads or high-end hardware required. An Ultimate Controller Elevated gaming. Get ready for the SteelSeries Nimbus Cloud, a new dual-mode cloud controller. When paired with GeForce NOW, this new controller reaches new heights. Designed for versatility and comfort, and crafted specifically for cloud gaming, the SteelSeries Nimbus Cloud effortlessly shifts from a mobile device controller to a full-sized wireless controller, delivering top-notch performance and broad compatibility across devices. The Nimbus Cloud enables gamers to play wherever they are, as it easily adapts to fit iPhones and Android phones. Or collapse and connect the controller via Bluetooth to a gaming rig or smart TV. Transform any space into a personal gaming station with GeForce NOW and the Nimbus Cloud, part of the list of recommended products for an elevated cloud gaming experience. Gaming Never Sleeps “System Shock 2” — now with 100% more existential dread. System Shock 2: 25th Anniversary Remaster is an overhaul of the acclaimed sci-fi horror classic, rebuilt by Nightdive Studios with enhanced visuals, refined gameplay and features such as cross-play co-op multiplayer. Face the sinister AI SHODAN and her mutant army aboard the starship Von Braun as a cybernetically enhanced soldier with upgradable skills, powerful weapons and psionic abilities. Stream the title from the cloud with GeForce NOW for ultimate flexibility and performance. Look for the following games available to stream in the cloud this week: System Shock 2: 25th Anniversary RemasterBroken AgeEasy Red 2Sandwich SimulatorWe Happy FewWhat are you planning to play this weekend? Let us know on X or in the comments below. The official GFN summer bucket list Play anywhere Stream on every screen you own Finally crush that backlog Skip every single download bar Drop the emoji for the one you’re tackling right now — NVIDIA GeForce NOWJune 25, 2025 #game #with #geforce #now #membership
    BLOGS.NVIDIA.COM
    Game On With GeForce NOW, the Membership That Keeps on Delivering
    This GFN Thursday rolls out a new reward and games for GeForce NOW members. Whether hunting for hot new releases or rediscovering timeless classics, members can always find more ways to play, games to stream and perks to enjoy. Gamers can score major discounts on the titles they’ve been eyeing — perfect for streaming in the cloud — during the Steam Summer Sale, running until Thursday, July 10, at 10 a.m. PT. This week also brings unforgettable adventures to the cloud: We Happy Few and Broken Age are part of the five additions to the GeForce NOW library this week. The fun doesn’t stop there. A new in-game reward for Elder Scrolls Online is now available for members to claim. And SteelSeries has launched a new mobile controller that transforms phones into cloud gaming devices with GeForce NOW. Add it to the roster of on-the-go gaming devices — including the recently launched GeForce NOW app on Steam Deck for seamless 4K streaming. Scroll Into Power GeForce NOW Premium members receive exclusive 24-hour early access to a new mythical reward in The Elder Scrolls Online — Bethesda’s award-winning role-playing game — before it opens to all members. Sharpen the sword, ready the staff and chase glory across the vast, immersive world of Tamriel. Fortune favors the bold. Claim the mythical Grand Gold Coast Experience Scrolls reward, a rare item that grants a bonus of 150% Experience Points from all sources for one hour. The scroll’s effect pauses while players are offline and resumes upon return, ensuring every minute counts. Whether tackling dungeon runs, completing epic quests or leveling a new character, the scrolls provide a powerful edge. Claim the reward, harness its power and scroll into the next adventure. Members who’ve opted into the GeForce NOW Rewards program can check their emails for redemption instructions. The offer runs through Saturday, July 26, while supplies last. Don’t miss this opportunity to become a legend in Tamriel. Steam Up Summer The Steam Summer Sale is in full swing. Snag games at discounted prices and stream them instantly from the cloud — no downloads, no waiting, just pure gaming bliss. Treat yourself. Check out the “Steam Summer Sale” row in the GeForce NOW app to find deals on the next adventure. With GeForce NOW, gaming favorites are always just a click away. While picking up discounted games, don’t miss the chance to get a GeForce NOW six-month Performance membership at 40% off. This is also the last opportunity to take advantage of the Performance Day Pass sale, ending Friday, June 27 — which lets gamers access cloud gaming for 24 hours — before diving into the 6-month Performance membership. Find Adventure Two distinct worlds — where secrets simmer and imagination runs wild — are streaming onto the cloud this week. Keep calm and blend in (or else). Step into the surreal, retro-futuristic streets of We Happy Few, where a society obsessed with happiness hides its secrets behind a mask of forced cheer and a haze of “Joy.” This darkly whimsical adventure invites players to blend in, break out and uncover the truth lurking beneath the surface of Wellington Wells. Two worlds, one wild destiny. Broken Age spins a charming, hand-painted tale of two teenagers leading parallel lives in worlds at once strange and familiar. One of the teens yearns to escape a stifling spaceship, and the other is destined to challenge ancient traditions. With witty dialogue and heartfelt moments, Broken Age is a storybook come to life, brimming with quirky characters and clever puzzles. Each of these unforgettable adventures brings its own flavor — be it dark satire, whimsical wonder or pulse-pounding suspense — offering a taste of gaming at its imaginative peaks. Stream these captivating worlds straight from the cloud and enjoy seamless gameplay, no downloads or high-end hardware required. An Ultimate Controller Elevated gaming. Get ready for the SteelSeries Nimbus Cloud, a new dual-mode cloud controller. When paired with GeForce NOW, this new controller reaches new heights. Designed for versatility and comfort, and crafted specifically for cloud gaming, the SteelSeries Nimbus Cloud effortlessly shifts from a mobile device controller to a full-sized wireless controller, delivering top-notch performance and broad compatibility across devices. The Nimbus Cloud enables gamers to play wherever they are, as it easily adapts to fit iPhones and Android phones. Or collapse and connect the controller via Bluetooth to a gaming rig or smart TV. Transform any space into a personal gaming station with GeForce NOW and the Nimbus Cloud, part of the list of recommended products for an elevated cloud gaming experience. Gaming Never Sleeps “System Shock 2” — now with 100% more existential dread. System Shock 2: 25th Anniversary Remaster is an overhaul of the acclaimed sci-fi horror classic, rebuilt by Nightdive Studios with enhanced visuals, refined gameplay and features such as cross-play co-op multiplayer. Face the sinister AI SHODAN and her mutant army aboard the starship Von Braun as a cybernetically enhanced soldier with upgradable skills, powerful weapons and psionic abilities. Stream the title from the cloud with GeForce NOW for ultimate flexibility and performance. Look for the following games available to stream in the cloud this week: System Shock 2: 25th Anniversary Remaster (New release on Steam, June 26) Broken Age (Steam) Easy Red 2 (Steam) Sandwich Simulator (Steam) We Happy Few (Steam) What are you planning to play this weekend? Let us know on X or in the comments below. The official GFN summer bucket list Play anywhere Stream on every screen you own Finally crush that backlog Skip every single download bar Drop the emoji for the one you’re tackling right now — NVIDIA GeForce NOW (@NVIDIAGFN) June 25, 2025
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  • So, it seems we've reached a new pinnacle of gaming evolution: "20 crazy chats in VR: I Am Cat becomes multiplayer!" Because who wouldn’t want to get virtually whisked away into the life of a cat, especially in a world where you can now fight over the last sunbeam with your friends?

    Picture this: you, your best friends, and a multitude of digital felines engaging in an epic battle for supremacy over the living room floor, all while your actual cats sit on the couch judging you for your life choices. Yes, that's right! Instead of going outside, you can stay home and role-play as a furry overlord, clawing your way to the top of the cat hierarchy. Truly, the pinnacle of human achievement.

    Let’s be real—this is what we’ve all been training for. Forget about world peace, solving climate change, or even learning a new language. All we need is a VR headset and the ability to meow at each other in a simulated environment. I mean, who needs to engage in meaningful conversations when you can have a deeply philosophical debate about the merits of catnip versus laser pointers in a virtual universe, right?

    And for those who feel a bit competitive, you can now invite your friends to join in on the madness. Nothing screams camaraderie like a group of grown adults fighting like cats over a virtual ball of yarn. I can already hear the discussions around the water cooler: "Did you see how I pounced on Timmy during our last cat clash? Pure feline finesse!"

    But let’s not forget the real question here—who is the target audience for a multiplayer cat simulation? Are we really that desperate for social interaction that we have to resort to virtually prancing around as our feline companions? Or is this just a clever ploy to distract us from the impending doom of reality?

    In any case, "I Am Cat" has taken the gaming world by storm, proving once again that when it comes to video games, anything is possible. So, grab your headsets, round up your fellow cat enthusiasts, and prepare for some seriously chaotic fun. Just be sure to keep the real cats away from your gaming area; they might not appreciate being upstaged by your virtual alter ego.

    Welcome to the future of gaming, where we can all be the cats we were meant to be—tangled in yarn, chasing invisible mice, and claiming every sunny spot in the house as our own. Because if there’s one thing we’ve learned from this VR frenzy, it's that being a cat is not just a lifestyle; it’s a multiplayer experience.

    #ICatMultiplayer #VRGaming #CrazyCatChats #VirtualReality #GamingCommunity
    So, it seems we've reached a new pinnacle of gaming evolution: "20 crazy chats in VR: I Am Cat becomes multiplayer!" Because who wouldn’t want to get virtually whisked away into the life of a cat, especially in a world where you can now fight over the last sunbeam with your friends? Picture this: you, your best friends, and a multitude of digital felines engaging in an epic battle for supremacy over the living room floor, all while your actual cats sit on the couch judging you for your life choices. Yes, that's right! Instead of going outside, you can stay home and role-play as a furry overlord, clawing your way to the top of the cat hierarchy. Truly, the pinnacle of human achievement. Let’s be real—this is what we’ve all been training for. Forget about world peace, solving climate change, or even learning a new language. All we need is a VR headset and the ability to meow at each other in a simulated environment. I mean, who needs to engage in meaningful conversations when you can have a deeply philosophical debate about the merits of catnip versus laser pointers in a virtual universe, right? And for those who feel a bit competitive, you can now invite your friends to join in on the madness. Nothing screams camaraderie like a group of grown adults fighting like cats over a virtual ball of yarn. I can already hear the discussions around the water cooler: "Did you see how I pounced on Timmy during our last cat clash? Pure feline finesse!" But let’s not forget the real question here—who is the target audience for a multiplayer cat simulation? Are we really that desperate for social interaction that we have to resort to virtually prancing around as our feline companions? Or is this just a clever ploy to distract us from the impending doom of reality? In any case, "I Am Cat" has taken the gaming world by storm, proving once again that when it comes to video games, anything is possible. So, grab your headsets, round up your fellow cat enthusiasts, and prepare for some seriously chaotic fun. Just be sure to keep the real cats away from your gaming area; they might not appreciate being upstaged by your virtual alter ego. Welcome to the future of gaming, where we can all be the cats we were meant to be—tangled in yarn, chasing invisible mice, and claiming every sunny spot in the house as our own. Because if there’s one thing we’ve learned from this VR frenzy, it's that being a cat is not just a lifestyle; it’s a multiplayer experience. #ICatMultiplayer #VRGaming #CrazyCatChats #VirtualReality #GamingCommunity
    20 chats déchaînés en VR : I Am Cat devient multijoueur !
    Le jeu de réalité virtuelle le plus déjanté du moment vient d’ouvrir la porte aux […] Cet article 20 chats déchaînés en VR : I Am Cat devient multijoueur ! a été publié sur REALITE-VIRTUELLE.COM.
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  • In a world that feels increasingly lonely, the return of the Muppets in VR sparks a bittersweet nostalgia. I remember the joy they brought to my childhood, their silly antics and vibrant laughter. Yet, with every sketch they unveil, I can't help but feel the weight of their absence in reality, as if they are mere shadows of the happiness they once embodied. The vibrant colors of their world contrast sharply with the gray hues of my own life.

    As Muppet Vision 3D fades into memory, I am left with a void that no virtual experience can fill. The laughter that echoing in the theaters now feels like a distant dream, a reminder of the innocence that has long since slipped away. I find solace in these new sketches, yet they also serve as a painful reminder of how disconnected I am from the joy they once represented.

    Every character that pops up on the screen, every clever quip, feels like a fleeting moment of happiness that I can never truly grasp. It's as if the Muppets are reaching out from behind the screen, inviting me to join their world, but I remain trapped in my solitude, unable to cross that invisible barrier. The more I watch, the more I realize how far removed I am from that sense of belonging, that warmth of companionship.

    The Muppets may come back to entertain, but the laughter feels hollow without someone to share it with. Their quirky sketches remind me of what I've lost—connections that once brought light into my life, now replaced with echoes of silence. I yearn for the days when joy was a shared experience, not just a moment in a virtual world.

    As I sit in my quiet room, watching the colorful chaos unfold on the screen, I can’t help but feel the sting of loneliness creeping in. The Muppets might be back in VR, but for me, the laughter is just a whisper in the wind, fading away like all the moments I've wished to share with someone who understands. It’s a cruel irony that the return of something so beloved can also highlight just how alone I feel in this vast, unfeeling world.

    #Muppets #VR #Loneliness #Nostalgia #Heartbreak
    In a world that feels increasingly lonely, the return of the Muppets in VR sparks a bittersweet nostalgia. I remember the joy they brought to my childhood, their silly antics and vibrant laughter. Yet, with every sketch they unveil, I can't help but feel the weight of their absence in reality, as if they are mere shadows of the happiness they once embodied. The vibrant colors of their world contrast sharply with the gray hues of my own life. As Muppet Vision 3D fades into memory, I am left with a void that no virtual experience can fill. The laughter that echoing in the theaters now feels like a distant dream, a reminder of the innocence that has long since slipped away. I find solace in these new sketches, yet they also serve as a painful reminder of how disconnected I am from the joy they once represented. Every character that pops up on the screen, every clever quip, feels like a fleeting moment of happiness that I can never truly grasp. It's as if the Muppets are reaching out from behind the screen, inviting me to join their world, but I remain trapped in my solitude, unable to cross that invisible barrier. The more I watch, the more I realize how far removed I am from that sense of belonging, that warmth of companionship. The Muppets may come back to entertain, but the laughter feels hollow without someone to share it with. Their quirky sketches remind me of what I've lost—connections that once brought light into my life, now replaced with echoes of silence. I yearn for the days when joy was a shared experience, not just a moment in a virtual world. As I sit in my quiet room, watching the colorful chaos unfold on the screen, I can’t help but feel the sting of loneliness creeping in. The Muppets might be back in VR, but for me, the laughter is just a whisper in the wind, fading away like all the moments I've wished to share with someone who understands. It’s a cruel irony that the return of something so beloved can also highlight just how alone I feel in this vast, unfeeling world. #Muppets #VR #Loneliness #Nostalgia #Heartbreak
    Les Muppets reviennent en VR pour leurs sketches les plus fous
    Les Muppets n’ont pas disparu. Après la fermeture de Muppet Vision 3D aux studios d’Hollywood, […] Cet article Les Muppets reviennent en VR pour leurs sketches les plus fous a été publié sur REALITE-VIRTUELLE.COM.
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  • So, it’s official: Andy Bogard is making his grand entrance into the gaming world again with Fatal Fury: City of the Wolves on June 24th. Because, let’s face it, we were all just waiting for another opportunity to see a man in a headband throw punches at pixelated opponents, right? I mean, who needs character development or innovative storytelling when you can have a guy with a sweet mullet and a never-ending supply of martial arts moves?

    It’s almost poetic, really. Here we are, in the year 2023, still throwing ourselves into the nostalgia of 90s fighting games. It’s like we’re all stuck in a time loop, eagerly awaiting the return of characters who clearly haven’t aged a day. Andy Bogard, with his flashy moves and a wardrobe that screams "I’m too cool for school," is the epitome of that era. Who needs new heroes when you have the same old faces to beat the proverbial stuffing out of each other?

    Let’s not ignore the clever marketing behind this either. “Fatal Fury: City of the Wolves” – a title that suggests we might actually encounter something wild and untamed. Spoiler alert: it’s just going to be more of the same. But hey, if you love the taste of nostalgia with a sprinkle of familiarity, then you’re in for a treat! I can already hear the collective “YAAAS!” from the fanbase as they dust off their old consoles, ready to relive the glory days of button-mashing combat.

    And what about the rest of the roster? You know, the characters who might actually bring something new to the table? Oh, who are we kidding! As long as Andy is there, it’s like the rest are just wallpaper in this nostalgic room. “Oh look, another character that’s not Andy Bogard! Let’s just ignore them and wait for him to throw a fireball again!”

    So mark your calendars, folks! June 24th is the date when we’ll all be reunited with our childhood memories. Just remember to keep the first aid kit handy because I can already hear the groans of all the players who will be nursing their thumbs after a night of relentless button-mashing.

    In a world that constantly craves innovation, it’s refreshing to see that some things never change. Here’s to Andy Bogard – the man, the myth, the mullet. May your punches be swift and your headband ever stylish.

    #AndyBogard #FatalFury #NostalgiaGaming #RetroGames #CityOfTheWolves
    So, it’s official: Andy Bogard is making his grand entrance into the gaming world again with Fatal Fury: City of the Wolves on June 24th. Because, let’s face it, we were all just waiting for another opportunity to see a man in a headband throw punches at pixelated opponents, right? I mean, who needs character development or innovative storytelling when you can have a guy with a sweet mullet and a never-ending supply of martial arts moves? It’s almost poetic, really. Here we are, in the year 2023, still throwing ourselves into the nostalgia of 90s fighting games. It’s like we’re all stuck in a time loop, eagerly awaiting the return of characters who clearly haven’t aged a day. Andy Bogard, with his flashy moves and a wardrobe that screams "I’m too cool for school," is the epitome of that era. Who needs new heroes when you have the same old faces to beat the proverbial stuffing out of each other? Let’s not ignore the clever marketing behind this either. “Fatal Fury: City of the Wolves” – a title that suggests we might actually encounter something wild and untamed. Spoiler alert: it’s just going to be more of the same. But hey, if you love the taste of nostalgia with a sprinkle of familiarity, then you’re in for a treat! I can already hear the collective “YAAAS!” from the fanbase as they dust off their old consoles, ready to relive the glory days of button-mashing combat. And what about the rest of the roster? You know, the characters who might actually bring something new to the table? Oh, who are we kidding! As long as Andy is there, it’s like the rest are just wallpaper in this nostalgic room. “Oh look, another character that’s not Andy Bogard! Let’s just ignore them and wait for him to throw a fireball again!” So mark your calendars, folks! June 24th is the date when we’ll all be reunited with our childhood memories. Just remember to keep the first aid kit handy because I can already hear the groans of all the players who will be nursing their thumbs after a night of relentless button-mashing. In a world that constantly craves innovation, it’s refreshing to see that some things never change. Here’s to Andy Bogard – the man, the myth, the mullet. May your punches be swift and your headband ever stylish. #AndyBogard #FatalFury #NostalgiaGaming #RetroGames #CityOfTheWolves
    Andy Bogard fera son entrée dans Fatal Fury: City of the Wolves le 24 juin
    ActuGaming.net Andy Bogard fera son entrée dans Fatal Fury: City of the Wolves le 24 juin Dans le roster de base de Fatal Fury: City of the Wolves, il y avait […] L'article Andy Bogard fera son entrée dans Fatal Fury: City of the Wolves le 24
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  • Four science-based rules that will make your conversations flow

    One of the four pillars of good conversation is levity. You needn’t be a comedian, you can but have some funTetra Images, LLC/Alamy
    Conversation lies at the heart of our relationships – yet many of us find it surprisingly hard to talk to others. We may feel anxious at the thought of making small talk with strangers and struggle to connect with the people who are closest to us. If that sounds familiar, Alison Wood Brooks hopes to help. She is a professor at Harvard Business School, where she teaches an oversubscribed course called “TALK: How to talk gooder in business and life”, and the author of a new book, Talk: The science of conversation and the art of being ourselves. Both offer four key principles for more meaningful exchanges. Conversations are inherently unpredictable, says Wood Brooks, but they follow certain rules – and knowing their architecture makes us more comfortable with what is outside of our control. New Scientist asked her about the best ways to apply this research to our own chats.
    David Robson: Talking about talking feels quite meta. Do you ever find yourself critiquing your own performance?
    Alison Wood Brooks: There are so many levels of “meta-ness”. I have often felt like I’m floating over the room, watching conversations unfold, even as I’m involved in them myself. I teach a course at Harvard, andall get to experience this feeling as well. There can be an uncomfortable period of hypervigilance, but I hope that dissipates over time as they develop better habits. There is a famous quote from Charlie Parker, who was a jazz saxophonist. He said something like, “Practise, practise, practise, and then when you get on stage, let it all go and just wail.” I think that’s my approach to conversation. Even when you’re hyper-aware of conversation dynamics, you have to remember the true delight of being with another human mind, and never lose the magic of being together. Think ahead, but once you’re talking, let it all go and just wail.

    Reading your book, I learned that a good way to enliven a conversation is to ask someone why they are passionate about what they do. So, where does your passion for conversation come from?
    I have two answers to this question. One is professional. Early in my professorship at Harvard, I had been studying emotions by exploring how people talk about their feelings and the balance between what we feel inside and how we express that to others. And I realised I just had this deep, profound interest in figuring out how people talk to each other about everything, not just their feelings. We now have scientific tools that allow us to capture conversations and analyse them at large scale. Natural language processing, machine learning, the advent of AI – all this allows us to take huge swathes of transcript data and process it much more efficiently.

    Receive a weekly dose of discovery in your inbox.

    Sign up to newsletter

    The personal answer is that I’m an identical twin, and I spent my whole life, from the moment I opened my newborn eyes, existing next to a person who’s an exact copy of myself. It was like observing myself at very close range, interacting with the world, interacting with other people. I could see when she said and did things well, and I could try to do that myself. And I saw when her jokes failed, or she stumbled over her words – I tried to avoid those mistakes. It was a very fortunate form of feedback that not a lot of people get. And then, as a twin, you’ve got this person sharing a bedroom, sharing all your clothes, going to all the same parties and playing on the same sports teams, so we were just constantly in conversation with each other. You reached this level of shared reality that is so incredible, and I’ve spent the rest of my life trying to help other people get there in their relationships, too.
    “TALK” cleverly captures your framework for better conversations: topics, asking, levity and kindness. Let’s start at the beginning. How should we decide what to talk about?
    My first piece of advice is to prepare. Some people do this naturally. They already think about the things that they should talk about with somebody before they see them. They should lean into this habit. Some of my students, however, think it’s crazy. They think preparation will make the conversation seem rigid and forced and overly scripted. But just because you’ve thought ahead about what you might talk about doesn’t mean you have to talk about those things once the conversation is underway. It does mean, however, that you always have an idea waiting for you when you’re not sure what to talk about next. Having just one topic in your back pocket can help you in those anxiety-ridden moments. It makes things more fluent, which is important for establishing a connection. Choosing a topic is not only important at the start of a conversation. We’re constantly making decisions about whether we should stay on one subject, drift to something else or totally shift gears and go somewhere wildly different.
    Sometimes the topic of conversation is obvious. Even then, knowing when to switch to a new one can be trickyMartin Parr/Magnum Photos
    What’s your advice when making these decisions?
    There are three very clear signs that suggest that it’s time to switch topics. The first is longer mutual pauses. The second is more uncomfortable laughter, which we use to fill the space that we would usually fill excitedly with good content. And the third sign is redundancy. Once you start repeating things that have already been said on the topic, it’s a sign that you should move to something else.
    After an average conversation, most people feel like they’ve covered the right number of topics. But if you ask people after conversations that didn’t go well, they’ll more often say that they didn’t talk about enough things, rather than that they talked about too many things. This suggests that a common mistake is lingering too long on a topic after you’ve squeezed all the juice out of it.
    The second element of TALK is asking questions. I think a lot of us have heard the advice to ask more questions, yet many people don’t apply it. Why do you think that is?
    Many years of research have shown that the human mind is remarkably egocentric. Often, we are so focused on our own perspective that we forget to even ask someone else to share what’s in their mind. Another reason is fear. You’re interested in the other person, and you know you should ask them questions, but you’re afraid of being too intrusive, or that you will reveal your own incompetence, because you feel you should know the answer already.

    What kinds of questions should we be asking – and avoiding?
    In the book, I talk about the power of follow-up questions that build on anything that your partner has just said. It shows that you heard them, that you care and that you want to know more. Even one follow-up question can springboard us away from shallow talk into something deeper and more meaningful.
    There are, however, some bad patterns of question asking, such as “boomerasking”. Michael Yeomansand I have a recent paper about this, and oh my gosh, it’s been such fun to study. It’s a play on the word boomerang: it comes back to the person who threw it. If I ask you what you had for breakfast, and you tell me you had Special K and banana, and then I say, “Well, let me tell you about my breakfast, because, boy, was it delicious” – that’s boomerasking. Sometimes it’s a thinly veiled way of bragging or complaining, but sometimes I think people are genuinely interested to hear from their partner, but then the partner’s answer reminds them so much of their own life that they can’t help but start sharing their perspective. In our research, we have found that this makes your partner feel like you weren’t interested in their perspective, so it seems very insincere. Sharing your own perspective is important. It’s okay at some point to bring the conversation back to yourself. But don’t do it so soon that it makes your partner feel like you didn’t hear their answer or care about it.
    Research by Alison Wood Brooks includes a recent study on “boomerasking”, a pitfall you should avoid to make conversations flowJanelle Bruno
    What are the benefits of levity?
    When we think of conversations that haven’t gone well, we often think of moments of hostility, anger or disagreement, but a quiet killer of conversation is boredom. Levity is the antidote. These small moments of sparkle or fizz can pull us back in and make us feel engaged with each other again.
    Our research has shown that we give status and respect to people who make us feel good, so much so that in a group of people, a person who can land even one appropriate joke is more likely to be voted as the leader. And the joke doesn’t even need to be very funny! It’s the fact that they were confident enough to try it and competent enough to read the room.
    Do you have any practical steps that people can apply to generate levity, even if they’re not a natural comedian?
    Levity is not just about being funny. In fact, aiming to be a comedian is not the right goal. When we watch stand-up on Netflix, comedians have rehearsed those jokes and honed them and practised them for a long time, and they’re delivering them in a monologue to an audience. It’s a completely different task from a live conversation. In real dialogue, what everybody is looking for is to feel engaged, and that doesn’t require particularly funny jokes or elaborate stories. When you see opportunities to make it fun or lighten the mood, that’s what you need to grab. It can come through a change to a new, fresh topic, or calling back to things that you talked about earlier in the conversation or earlier in your relationship. These callbacks – which sometimes do refer to something funny – are such a nice way of showing that you’ve listened and remembered. A levity move could also involve giving sincere compliments to other people. When you think nice things, when you admire someone, make sure you say it out loud.

    This brings us to the last element of TALK: kindness. Why do we so often fail to be as kind as we would like?
    Wobbles in kindness often come back to our egocentrism. Research shows that we underestimate how much other people’s perspectives differ from our own, and we forget that we have the tools to ask other people directly in conversation for their perspective. Being a kinder conversationalist is about trying to focus on your partner’s perspective and then figuring what they need and helping them to get it.
    Finally, what is your number one tip for readers to have a better conversation the next time they speak to someone?
    Every conversation is surprisingly tricky and complex. When things don’t go perfectly, give yourself and others more grace. There will be trips and stumbles and then a little grace can go very, very far.
    Topics:
    #four #sciencebased #rules #that #will
    Four science-based rules that will make your conversations flow
    One of the four pillars of good conversation is levity. You needn’t be a comedian, you can but have some funTetra Images, LLC/Alamy Conversation lies at the heart of our relationships – yet many of us find it surprisingly hard to talk to others. We may feel anxious at the thought of making small talk with strangers and struggle to connect with the people who are closest to us. If that sounds familiar, Alison Wood Brooks hopes to help. She is a professor at Harvard Business School, where she teaches an oversubscribed course called “TALK: How to talk gooder in business and life”, and the author of a new book, Talk: The science of conversation and the art of being ourselves. Both offer four key principles for more meaningful exchanges. Conversations are inherently unpredictable, says Wood Brooks, but they follow certain rules – and knowing their architecture makes us more comfortable with what is outside of our control. New Scientist asked her about the best ways to apply this research to our own chats. David Robson: Talking about talking feels quite meta. Do you ever find yourself critiquing your own performance? Alison Wood Brooks: There are so many levels of “meta-ness”. I have often felt like I’m floating over the room, watching conversations unfold, even as I’m involved in them myself. I teach a course at Harvard, andall get to experience this feeling as well. There can be an uncomfortable period of hypervigilance, but I hope that dissipates over time as they develop better habits. There is a famous quote from Charlie Parker, who was a jazz saxophonist. He said something like, “Practise, practise, practise, and then when you get on stage, let it all go and just wail.” I think that’s my approach to conversation. Even when you’re hyper-aware of conversation dynamics, you have to remember the true delight of being with another human mind, and never lose the magic of being together. Think ahead, but once you’re talking, let it all go and just wail. Reading your book, I learned that a good way to enliven a conversation is to ask someone why they are passionate about what they do. So, where does your passion for conversation come from? I have two answers to this question. One is professional. Early in my professorship at Harvard, I had been studying emotions by exploring how people talk about their feelings and the balance between what we feel inside and how we express that to others. And I realised I just had this deep, profound interest in figuring out how people talk to each other about everything, not just their feelings. We now have scientific tools that allow us to capture conversations and analyse them at large scale. Natural language processing, machine learning, the advent of AI – all this allows us to take huge swathes of transcript data and process it much more efficiently. Receive a weekly dose of discovery in your inbox. Sign up to newsletter The personal answer is that I’m an identical twin, and I spent my whole life, from the moment I opened my newborn eyes, existing next to a person who’s an exact copy of myself. It was like observing myself at very close range, interacting with the world, interacting with other people. I could see when she said and did things well, and I could try to do that myself. And I saw when her jokes failed, or she stumbled over her words – I tried to avoid those mistakes. It was a very fortunate form of feedback that not a lot of people get. And then, as a twin, you’ve got this person sharing a bedroom, sharing all your clothes, going to all the same parties and playing on the same sports teams, so we were just constantly in conversation with each other. You reached this level of shared reality that is so incredible, and I’ve spent the rest of my life trying to help other people get there in their relationships, too. “TALK” cleverly captures your framework for better conversations: topics, asking, levity and kindness. Let’s start at the beginning. How should we decide what to talk about? My first piece of advice is to prepare. Some people do this naturally. They already think about the things that they should talk about with somebody before they see them. They should lean into this habit. Some of my students, however, think it’s crazy. They think preparation will make the conversation seem rigid and forced and overly scripted. But just because you’ve thought ahead about what you might talk about doesn’t mean you have to talk about those things once the conversation is underway. It does mean, however, that you always have an idea waiting for you when you’re not sure what to talk about next. Having just one topic in your back pocket can help you in those anxiety-ridden moments. It makes things more fluent, which is important for establishing a connection. Choosing a topic is not only important at the start of a conversation. We’re constantly making decisions about whether we should stay on one subject, drift to something else or totally shift gears and go somewhere wildly different. Sometimes the topic of conversation is obvious. Even then, knowing when to switch to a new one can be trickyMartin Parr/Magnum Photos What’s your advice when making these decisions? There are three very clear signs that suggest that it’s time to switch topics. The first is longer mutual pauses. The second is more uncomfortable laughter, which we use to fill the space that we would usually fill excitedly with good content. And the third sign is redundancy. Once you start repeating things that have already been said on the topic, it’s a sign that you should move to something else. After an average conversation, most people feel like they’ve covered the right number of topics. But if you ask people after conversations that didn’t go well, they’ll more often say that they didn’t talk about enough things, rather than that they talked about too many things. This suggests that a common mistake is lingering too long on a topic after you’ve squeezed all the juice out of it. The second element of TALK is asking questions. I think a lot of us have heard the advice to ask more questions, yet many people don’t apply it. Why do you think that is? Many years of research have shown that the human mind is remarkably egocentric. Often, we are so focused on our own perspective that we forget to even ask someone else to share what’s in their mind. Another reason is fear. You’re interested in the other person, and you know you should ask them questions, but you’re afraid of being too intrusive, or that you will reveal your own incompetence, because you feel you should know the answer already. What kinds of questions should we be asking – and avoiding? In the book, I talk about the power of follow-up questions that build on anything that your partner has just said. It shows that you heard them, that you care and that you want to know more. Even one follow-up question can springboard us away from shallow talk into something deeper and more meaningful. There are, however, some bad patterns of question asking, such as “boomerasking”. Michael Yeomansand I have a recent paper about this, and oh my gosh, it’s been such fun to study. It’s a play on the word boomerang: it comes back to the person who threw it. If I ask you what you had for breakfast, and you tell me you had Special K and banana, and then I say, “Well, let me tell you about my breakfast, because, boy, was it delicious” – that’s boomerasking. Sometimes it’s a thinly veiled way of bragging or complaining, but sometimes I think people are genuinely interested to hear from their partner, but then the partner’s answer reminds them so much of their own life that they can’t help but start sharing their perspective. In our research, we have found that this makes your partner feel like you weren’t interested in their perspective, so it seems very insincere. Sharing your own perspective is important. It’s okay at some point to bring the conversation back to yourself. But don’t do it so soon that it makes your partner feel like you didn’t hear their answer or care about it. Research by Alison Wood Brooks includes a recent study on “boomerasking”, a pitfall you should avoid to make conversations flowJanelle Bruno What are the benefits of levity? When we think of conversations that haven’t gone well, we often think of moments of hostility, anger or disagreement, but a quiet killer of conversation is boredom. Levity is the antidote. These small moments of sparkle or fizz can pull us back in and make us feel engaged with each other again. Our research has shown that we give status and respect to people who make us feel good, so much so that in a group of people, a person who can land even one appropriate joke is more likely to be voted as the leader. And the joke doesn’t even need to be very funny! It’s the fact that they were confident enough to try it and competent enough to read the room. Do you have any practical steps that people can apply to generate levity, even if they’re not a natural comedian? Levity is not just about being funny. In fact, aiming to be a comedian is not the right goal. When we watch stand-up on Netflix, comedians have rehearsed those jokes and honed them and practised them for a long time, and they’re delivering them in a monologue to an audience. It’s a completely different task from a live conversation. In real dialogue, what everybody is looking for is to feel engaged, and that doesn’t require particularly funny jokes or elaborate stories. When you see opportunities to make it fun or lighten the mood, that’s what you need to grab. It can come through a change to a new, fresh topic, or calling back to things that you talked about earlier in the conversation or earlier in your relationship. These callbacks – which sometimes do refer to something funny – are such a nice way of showing that you’ve listened and remembered. A levity move could also involve giving sincere compliments to other people. When you think nice things, when you admire someone, make sure you say it out loud. This brings us to the last element of TALK: kindness. Why do we so often fail to be as kind as we would like? Wobbles in kindness often come back to our egocentrism. Research shows that we underestimate how much other people’s perspectives differ from our own, and we forget that we have the tools to ask other people directly in conversation for their perspective. Being a kinder conversationalist is about trying to focus on your partner’s perspective and then figuring what they need and helping them to get it. Finally, what is your number one tip for readers to have a better conversation the next time they speak to someone? Every conversation is surprisingly tricky and complex. When things don’t go perfectly, give yourself and others more grace. There will be trips and stumbles and then a little grace can go very, very far. Topics: #four #sciencebased #rules #that #will
    WWW.NEWSCIENTIST.COM
    Four science-based rules that will make your conversations flow
    One of the four pillars of good conversation is levity. You needn’t be a comedian, you can but have some funTetra Images, LLC/Alamy Conversation lies at the heart of our relationships – yet many of us find it surprisingly hard to talk to others. We may feel anxious at the thought of making small talk with strangers and struggle to connect with the people who are closest to us. If that sounds familiar, Alison Wood Brooks hopes to help. She is a professor at Harvard Business School, where she teaches an oversubscribed course called “TALK: How to talk gooder in business and life”, and the author of a new book, Talk: The science of conversation and the art of being ourselves. Both offer four key principles for more meaningful exchanges. Conversations are inherently unpredictable, says Wood Brooks, but they follow certain rules – and knowing their architecture makes us more comfortable with what is outside of our control. New Scientist asked her about the best ways to apply this research to our own chats. David Robson: Talking about talking feels quite meta. Do you ever find yourself critiquing your own performance? Alison Wood Brooks: There are so many levels of “meta-ness”. I have often felt like I’m floating over the room, watching conversations unfold, even as I’m involved in them myself. I teach a course at Harvard, and [my students] all get to experience this feeling as well. There can be an uncomfortable period of hypervigilance, but I hope that dissipates over time as they develop better habits. There is a famous quote from Charlie Parker, who was a jazz saxophonist. He said something like, “Practise, practise, practise, and then when you get on stage, let it all go and just wail.” I think that’s my approach to conversation. Even when you’re hyper-aware of conversation dynamics, you have to remember the true delight of being with another human mind, and never lose the magic of being together. Think ahead, but once you’re talking, let it all go and just wail. Reading your book, I learned that a good way to enliven a conversation is to ask someone why they are passionate about what they do. So, where does your passion for conversation come from? I have two answers to this question. One is professional. Early in my professorship at Harvard, I had been studying emotions by exploring how people talk about their feelings and the balance between what we feel inside and how we express that to others. And I realised I just had this deep, profound interest in figuring out how people talk to each other about everything, not just their feelings. We now have scientific tools that allow us to capture conversations and analyse them at large scale. Natural language processing, machine learning, the advent of AI – all this allows us to take huge swathes of transcript data and process it much more efficiently. Receive a weekly dose of discovery in your inbox. Sign up to newsletter The personal answer is that I’m an identical twin, and I spent my whole life, from the moment I opened my newborn eyes, existing next to a person who’s an exact copy of myself. It was like observing myself at very close range, interacting with the world, interacting with other people. I could see when she said and did things well, and I could try to do that myself. And I saw when her jokes failed, or she stumbled over her words – I tried to avoid those mistakes. It was a very fortunate form of feedback that not a lot of people get. And then, as a twin, you’ve got this person sharing a bedroom, sharing all your clothes, going to all the same parties and playing on the same sports teams, so we were just constantly in conversation with each other. You reached this level of shared reality that is so incredible, and I’ve spent the rest of my life trying to help other people get there in their relationships, too. “TALK” cleverly captures your framework for better conversations: topics, asking, levity and kindness. Let’s start at the beginning. How should we decide what to talk about? My first piece of advice is to prepare. Some people do this naturally. They already think about the things that they should talk about with somebody before they see them. They should lean into this habit. Some of my students, however, think it’s crazy. They think preparation will make the conversation seem rigid and forced and overly scripted. But just because you’ve thought ahead about what you might talk about doesn’t mean you have to talk about those things once the conversation is underway. It does mean, however, that you always have an idea waiting for you when you’re not sure what to talk about next. Having just one topic in your back pocket can help you in those anxiety-ridden moments. It makes things more fluent, which is important for establishing a connection. Choosing a topic is not only important at the start of a conversation. We’re constantly making decisions about whether we should stay on one subject, drift to something else or totally shift gears and go somewhere wildly different. Sometimes the topic of conversation is obvious. Even then, knowing when to switch to a new one can be trickyMartin Parr/Magnum Photos What’s your advice when making these decisions? There are three very clear signs that suggest that it’s time to switch topics. The first is longer mutual pauses. The second is more uncomfortable laughter, which we use to fill the space that we would usually fill excitedly with good content. And the third sign is redundancy. Once you start repeating things that have already been said on the topic, it’s a sign that you should move to something else. After an average conversation, most people feel like they’ve covered the right number of topics. But if you ask people after conversations that didn’t go well, they’ll more often say that they didn’t talk about enough things, rather than that they talked about too many things. This suggests that a common mistake is lingering too long on a topic after you’ve squeezed all the juice out of it. The second element of TALK is asking questions. I think a lot of us have heard the advice to ask more questions, yet many people don’t apply it. Why do you think that is? Many years of research have shown that the human mind is remarkably egocentric. Often, we are so focused on our own perspective that we forget to even ask someone else to share what’s in their mind. Another reason is fear. You’re interested in the other person, and you know you should ask them questions, but you’re afraid of being too intrusive, or that you will reveal your own incompetence, because you feel you should know the answer already. What kinds of questions should we be asking – and avoiding? In the book, I talk about the power of follow-up questions that build on anything that your partner has just said. It shows that you heard them, that you care and that you want to know more. Even one follow-up question can springboard us away from shallow talk into something deeper and more meaningful. There are, however, some bad patterns of question asking, such as “boomerasking”. Michael Yeomans [at Imperial College London] and I have a recent paper about this, and oh my gosh, it’s been such fun to study. It’s a play on the word boomerang: it comes back to the person who threw it. If I ask you what you had for breakfast, and you tell me you had Special K and banana, and then I say, “Well, let me tell you about my breakfast, because, boy, was it delicious” – that’s boomerasking. Sometimes it’s a thinly veiled way of bragging or complaining, but sometimes I think people are genuinely interested to hear from their partner, but then the partner’s answer reminds them so much of their own life that they can’t help but start sharing their perspective. In our research, we have found that this makes your partner feel like you weren’t interested in their perspective, so it seems very insincere. Sharing your own perspective is important. It’s okay at some point to bring the conversation back to yourself. But don’t do it so soon that it makes your partner feel like you didn’t hear their answer or care about it. Research by Alison Wood Brooks includes a recent study on “boomerasking”, a pitfall you should avoid to make conversations flowJanelle Bruno What are the benefits of levity? When we think of conversations that haven’t gone well, we often think of moments of hostility, anger or disagreement, but a quiet killer of conversation is boredom. Levity is the antidote. These small moments of sparkle or fizz can pull us back in and make us feel engaged with each other again. Our research has shown that we give status and respect to people who make us feel good, so much so that in a group of people, a person who can land even one appropriate joke is more likely to be voted as the leader. And the joke doesn’t even need to be very funny! It’s the fact that they were confident enough to try it and competent enough to read the room. Do you have any practical steps that people can apply to generate levity, even if they’re not a natural comedian? Levity is not just about being funny. In fact, aiming to be a comedian is not the right goal. When we watch stand-up on Netflix, comedians have rehearsed those jokes and honed them and practised them for a long time, and they’re delivering them in a monologue to an audience. It’s a completely different task from a live conversation. In real dialogue, what everybody is looking for is to feel engaged, and that doesn’t require particularly funny jokes or elaborate stories. When you see opportunities to make it fun or lighten the mood, that’s what you need to grab. It can come through a change to a new, fresh topic, or calling back to things that you talked about earlier in the conversation or earlier in your relationship. These callbacks – which sometimes do refer to something funny – are such a nice way of showing that you’ve listened and remembered. A levity move could also involve giving sincere compliments to other people. When you think nice things, when you admire someone, make sure you say it out loud. This brings us to the last element of TALK: kindness. Why do we so often fail to be as kind as we would like? Wobbles in kindness often come back to our egocentrism. Research shows that we underestimate how much other people’s perspectives differ from our own, and we forget that we have the tools to ask other people directly in conversation for their perspective. Being a kinder conversationalist is about trying to focus on your partner’s perspective and then figuring what they need and helping them to get it. Finally, what is your number one tip for readers to have a better conversation the next time they speak to someone? Every conversation is surprisingly tricky and complex. When things don’t go perfectly, give yourself and others more grace. There will be trips and stumbles and then a little grace can go very, very far. Topics:
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  • ‘Liquid Glass’ Apple Watch Dock might be the Coolest Smartwatch Accessory of the Season

    Liquid Glass – the tech world’s abuzz with this new term from Apple’s design playbook following their reveal of the new slew of operating systems at WWDC 2025. What is liquid glass? Well, it’s a multi-tier strategy on Apple’s part to redefine interfaces, moving away from the minimalist interfaces to introduce gorgeously refractive glass-like interfaces instead. These glass elements interact with screen elements by bending light like real glass would. Think of holding a magnifying glass to a newspaper to watch the text around the edges warp while the center stays clear.
    There’s speculation that this move towards glass-based interfaces was a conscious effort to further Apple’s spatial interface goals… but to be honest, we were in love with Liquid Glass back as early as 2021. What do I mean? Well, I’m talking about the NightWatch, an Apple Watch dock from 4 years ago that did exactly what Liquid Glass did, amplify the watch’s screen into a gorgeous liquid orb while your watch was charging!
    Designer: NightWatch
    Click Here to Buy Now

    The NightWatch, as its name so succinctly implies, is a dock for your watch while it charges overnight. Shaped like a massive orb, this dock turns your watch’s night-time charging face into a massive, magnified alarm clock that’s easier to see. Moreover, the dock amplifies the watch’s audio too, transforming your Watch into a makeshift alarm clock that works remarkably well.

    There’s no hidden components, no inner trickery – the entire NightWatch is a cleverly designed, solid piece of lucite that does three things remarkably well. First, it docks the Apple Watch and charger inside it, magnifying the watch screen so the numbers are clearly legible even from a couple of feet away. Secondly, channels located strategically under the Watch’s speaker units amplify the soundso your alarm rings louder. Thirdly, the lucite orb is touch-sensitive. Which means a mere tap on the surface causes your Watch screen to wake so you can see the time!

    The dock may have been designed in 2021, but its design philosophies align with Apple’s Liquid Glass push brilliantly. Liquid Glass is all about mimicking real-world materials, bringing physicality to the digital world while still maintaining a pristine aesthetic that boosts focus and highlights important elements. That’s exactly what the NightWatch does too – it takes the Watch’s flat digital interface and brings real-world physicality to it through the refraction and magnification of the clear lucite. It also helps easily highlight important elements by enlarging your watch face for clearer timekeeping. The NightWatch is compatible with all Apple Watch series.
    Click Here to Buy NowThe post ‘Liquid Glass’ Apple Watch Dock might be the Coolest Smartwatch Accessory of the Season first appeared on Yanko Design.
    #liquid #glass #apple #watch #dock
    ‘Liquid Glass’ Apple Watch Dock might be the Coolest Smartwatch Accessory of the Season
    Liquid Glass – the tech world’s abuzz with this new term from Apple’s design playbook following their reveal of the new slew of operating systems at WWDC 2025. What is liquid glass? Well, it’s a multi-tier strategy on Apple’s part to redefine interfaces, moving away from the minimalist interfaces to introduce gorgeously refractive glass-like interfaces instead. These glass elements interact with screen elements by bending light like real glass would. Think of holding a magnifying glass to a newspaper to watch the text around the edges warp while the center stays clear. There’s speculation that this move towards glass-based interfaces was a conscious effort to further Apple’s spatial interface goals… but to be honest, we were in love with Liquid Glass back as early as 2021. What do I mean? Well, I’m talking about the NightWatch, an Apple Watch dock from 4 years ago that did exactly what Liquid Glass did, amplify the watch’s screen into a gorgeous liquid orb while your watch was charging! Designer: NightWatch Click Here to Buy Now The NightWatch, as its name so succinctly implies, is a dock for your watch while it charges overnight. Shaped like a massive orb, this dock turns your watch’s night-time charging face into a massive, magnified alarm clock that’s easier to see. Moreover, the dock amplifies the watch’s audio too, transforming your Watch into a makeshift alarm clock that works remarkably well. There’s no hidden components, no inner trickery – the entire NightWatch is a cleverly designed, solid piece of lucite that does three things remarkably well. First, it docks the Apple Watch and charger inside it, magnifying the watch screen so the numbers are clearly legible even from a couple of feet away. Secondly, channels located strategically under the Watch’s speaker units amplify the soundso your alarm rings louder. Thirdly, the lucite orb is touch-sensitive. Which means a mere tap on the surface causes your Watch screen to wake so you can see the time! The dock may have been designed in 2021, but its design philosophies align with Apple’s Liquid Glass push brilliantly. Liquid Glass is all about mimicking real-world materials, bringing physicality to the digital world while still maintaining a pristine aesthetic that boosts focus and highlights important elements. That’s exactly what the NightWatch does too – it takes the Watch’s flat digital interface and brings real-world physicality to it through the refraction and magnification of the clear lucite. It also helps easily highlight important elements by enlarging your watch face for clearer timekeeping. The NightWatch is compatible with all Apple Watch series. Click Here to Buy NowThe post ‘Liquid Glass’ Apple Watch Dock might be the Coolest Smartwatch Accessory of the Season first appeared on Yanko Design. #liquid #glass #apple #watch #dock
    WWW.YANKODESIGN.COM
    ‘Liquid Glass’ Apple Watch Dock might be the Coolest Smartwatch Accessory of the Season
    Liquid Glass – the tech world’s abuzz with this new term from Apple’s design playbook following their reveal of the new slew of operating systems at WWDC 2025. What is liquid glass? Well, it’s a multi-tier strategy on Apple’s part to redefine interfaces, moving away from the minimalist interfaces to introduce gorgeously refractive glass-like interfaces instead. These glass elements interact with screen elements by bending light like real glass would. Think of holding a magnifying glass to a newspaper to watch the text around the edges warp while the center stays clear. There’s speculation that this move towards glass-based interfaces was a conscious effort to further Apple’s spatial interface goals… but to be honest, we were in love with Liquid Glass back as early as 2021. What do I mean? Well, I’m talking about the NightWatch, an Apple Watch dock from 4 years ago that did exactly what Liquid Glass did, amplify the watch’s screen into a gorgeous liquid orb while your watch was charging! Designer: NightWatch Click Here to Buy Now The NightWatch, as its name so succinctly implies, is a dock for your watch while it charges overnight. Shaped like a massive orb, this dock turns your watch’s night-time charging face into a massive, magnified alarm clock that’s easier to see. Moreover, the dock amplifies the watch’s audio too (through clever design details), transforming your Watch into a makeshift alarm clock that works remarkably well. There’s no hidden components, no inner trickery – the entire NightWatch is a cleverly designed, solid piece of lucite that does three things remarkably well. First, it docks the Apple Watch and charger inside it, magnifying the watch screen so the numbers are clearly legible even from a couple of feet away. Secondly, channels located strategically under the Watch’s speaker units amplify the sound (sort of like how your voice is louder when you cup your hands around your mouth) so your alarm rings louder. Thirdly (and this might be the best feature yet), the lucite orb is touch-sensitive. Which means a mere tap on the surface causes your Watch screen to wake so you can see the time! The dock may have been designed in 2021, but its design philosophies align with Apple’s Liquid Glass push brilliantly. Liquid Glass is all about mimicking real-world materials, bringing physicality to the digital world while still maintaining a pristine aesthetic that boosts focus and highlights important elements. That’s exactly what the NightWatch does too – it takes the Watch’s flat digital interface and brings real-world physicality to it through the refraction and magnification of the clear lucite. It also helps easily highlight important elements by enlarging your watch face for clearer timekeeping. The NightWatch is compatible with all Apple Watch series (as long as your watch doesn’t have a case on it). Click Here to Buy NowThe post ‘Liquid Glass’ Apple Watch Dock might be the Coolest Smartwatch Accessory of the Season first appeared on Yanko Design.
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  • Inside the thinking behind Frontify Futures' standout brand identity

    Who knows where branding will go in the future? However, for many of us working in the creative industries, it's our job to know. So it's something we need to start talking about, and Frontify Futures wants to be the platform where that conversation unfolds.
    This ambitious new thought leadership initiative from Frontify brings together an extraordinary coalition of voices—CMOs who've scaled global brands, creative leaders reimagining possibilities, strategy directors pioneering new approaches, and cultural forecasters mapping emerging opportunities—to explore how effectiveness, innovation, and scale will shape tomorrow's brand-building landscape.
    But Frontify Futures isn't just another content platform. Excitingly, from a design perspective, it's also a living experiment in what brand identity can become when technology meets craft, when systems embrace chaos, and when the future itself becomes a design material.
    Endless variation
    What makes Frontify Futures' typography unique isn't just its custom foundation: it's how that foundation enables endless variation and evolution. This was primarily achieved, reveals developer and digital art director Daniel Powell, by building bespoke tools for the project.

    "Rather than rely solely on streamlined tools built for speed and production, we started building our own," he explains. "The first was a node-based design tool that takes our custom Frame and Hairline fonts as a base and uses them as the foundations for our type generator. With it, we can generate unique type variations for each content strand—each article, even—and create both static and animated type, exportable as video or rendered live in the browser."
    Each of these tools included what Daniel calls a "chaos element: a small but intentional glitch in the system. A microstatement about the nature of the future: that it can be anticipated but never fully known. It's our way of keeping gesture alive inside the system."
    One of the clearest examples of this is the colour palette generator. "It samples from a dynamic photo grid tied to a rotating colour wheel that completes one full revolution per year," Daniel explains. "But here's the twist: wind speed and direction in St. Gallen, Switzerland—Frontify's HQ—nudges the wheel unpredictably off-centre. It's a subtle, living mechanic; each article contains a log of the wind data in its code as a kind of Easter Egg."

    Another favourite of Daniel's—yet to be released—is an expanded version of Conway's Game of Life. "It's been running continuously for over a month now, evolving patterns used in one of the content strand headers," he reveals. "The designer becomes a kind of photographer, capturing moments from a petri dish of generative motion."
    Core Philosophy
    In developing this unique identity, two phrases stood out to Daniel as guiding lights from the outset. The first was, 'We will show, not tell.'
    "This became the foundation for how we approached the identity," recalls Daniel. "It had to feel like a playground: open, experimental, and fluid. Not overly precious or prescriptive. A system the Frontify team could truly own, shape, and evolve. A platform, not a final product. A foundation, just as the future is always built on the past."

    The second guiding phrase, pulled directly from Frontify's rebrand materials, felt like "a call to action," says Daniel. "'Gestural and geometric. Human and machine. Art and science.' It's a tension that feels especially relevant in the creative industries today. As technology accelerates, we ask ourselves: how do we still hold onto our craft? What does it mean to be expressive in an increasingly systemised world?"
    Stripped back and skeletal typography
    The identity that Daniel and his team created reflects these themes through typography that literally embodies the platform's core philosophy. It really started from this idea of the past being built upon the 'foundations' of the past," he explains. "At the time Frontify Futures was being created, Frontify itself was going through a rebrand. With that, they'd started using a new variable typeface called Cranny, a custom cut of Azurio by Narrow Type."
    Daniel's team took Cranny and "pushed it into a stripped-back and almost skeletal take". The result was Crany-Frame and Crany-Hairline. "These fonts then served as our base scaffolding," he continues. "They were never seen in design, but instead, we applied decoration them to produce new typefaces for each content strand, giving the identity the space to grow and allow new ideas and shapes to form."

    As Daniel saw it, the demands on the typeface were pretty simple. "It needed to set an atmosphere. We needed it needed to feel alive. We wanted it to be something shifting and repositioning. And so, while we have a bunch of static cuts of each base style, we rarely use them; the typefaces you see on the website and social only exist at the moment as a string of parameters to create a general style that we use to create live animating versions of the font generated on the fly."
    In addition to setting the atmosphere, it needed to be extremely flexible and feature live inputs, as a significant part of the branding is about the unpredictability of the future. "So Daniel's team built in those aforementioned "chaos moments where everything from user interaction to live windspeeds can affect the font."
    Design Process
    The process of creating the typefaces is a fascinating one. "We started by working with the custom cut of Azuriofrom Narrow Type. We then redrew it to take inspiration from how a frame and a hairline could be produced from this original cut. From there, we built a type generation tool that uses them as a base.
    "It's a custom node-based system that lets us really get in there and play with the overlays for everything from grid-sizing, shapes and timing for the animation," he outlines. "We used this tool to design the variants for different content strands. We weren't just designing letterforms; we were designing a comprehensive toolset that could evolve in tandem with the content.
    "That became a big part of the process: designing systems that designers could actually use, not just look at; again, it was a wider conversation and concept around the future and how designers and machines can work together."

    In short, the evolution of the typeface system reflects the platform's broader commitment to continuous growth and adaptation." The whole idea was to make something open enough to keep building on," Daniel stresses. "We've already got tools in place to generate new weights, shapes and animated variants, and the tool itself still has a ton of unused functionality.
    "I can see that growing as new content strands emerge; we'll keep adapting the type with them," he adds. "It's less about version numbers and more about ongoing movement. The system's alive; that's the point.
    A provocation for the industry
    In this context, the Frontify Futures identity represents more than smart visual branding; it's also a manifesto for how creative systems might evolve in an age of increasing automation and systematisation. By building unpredictability into their tools, embracing the tension between human craft and machine precision, and creating systems that grow and adapt rather than merely scale, Daniel and the Frontify team have created something that feels genuinely forward-looking.
    For creatives grappling with similar questions about the future of their craft, Frontify Futures offers both inspiration and practical demonstration. It shows how brands can remain human while embracing technological capability, how systems can be both consistent and surprising, and how the future itself can become a creative medium.
    This clever approach suggests that the future of branding lies not in choosing between human creativity and systematic efficiency but in finding new ways to make them work together, creating something neither could achieve alone.
    #inside #thinking #behind #frontify #futures039
    Inside the thinking behind Frontify Futures' standout brand identity
    Who knows where branding will go in the future? However, for many of us working in the creative industries, it's our job to know. So it's something we need to start talking about, and Frontify Futures wants to be the platform where that conversation unfolds. This ambitious new thought leadership initiative from Frontify brings together an extraordinary coalition of voices—CMOs who've scaled global brands, creative leaders reimagining possibilities, strategy directors pioneering new approaches, and cultural forecasters mapping emerging opportunities—to explore how effectiveness, innovation, and scale will shape tomorrow's brand-building landscape. But Frontify Futures isn't just another content platform. Excitingly, from a design perspective, it's also a living experiment in what brand identity can become when technology meets craft, when systems embrace chaos, and when the future itself becomes a design material. Endless variation What makes Frontify Futures' typography unique isn't just its custom foundation: it's how that foundation enables endless variation and evolution. This was primarily achieved, reveals developer and digital art director Daniel Powell, by building bespoke tools for the project. "Rather than rely solely on streamlined tools built for speed and production, we started building our own," he explains. "The first was a node-based design tool that takes our custom Frame and Hairline fonts as a base and uses them as the foundations for our type generator. With it, we can generate unique type variations for each content strand—each article, even—and create both static and animated type, exportable as video or rendered live in the browser." Each of these tools included what Daniel calls a "chaos element: a small but intentional glitch in the system. A microstatement about the nature of the future: that it can be anticipated but never fully known. It's our way of keeping gesture alive inside the system." One of the clearest examples of this is the colour palette generator. "It samples from a dynamic photo grid tied to a rotating colour wheel that completes one full revolution per year," Daniel explains. "But here's the twist: wind speed and direction in St. Gallen, Switzerland—Frontify's HQ—nudges the wheel unpredictably off-centre. It's a subtle, living mechanic; each article contains a log of the wind data in its code as a kind of Easter Egg." Another favourite of Daniel's—yet to be released—is an expanded version of Conway's Game of Life. "It's been running continuously for over a month now, evolving patterns used in one of the content strand headers," he reveals. "The designer becomes a kind of photographer, capturing moments from a petri dish of generative motion." Core Philosophy In developing this unique identity, two phrases stood out to Daniel as guiding lights from the outset. The first was, 'We will show, not tell.' "This became the foundation for how we approached the identity," recalls Daniel. "It had to feel like a playground: open, experimental, and fluid. Not overly precious or prescriptive. A system the Frontify team could truly own, shape, and evolve. A platform, not a final product. A foundation, just as the future is always built on the past." The second guiding phrase, pulled directly from Frontify's rebrand materials, felt like "a call to action," says Daniel. "'Gestural and geometric. Human and machine. Art and science.' It's a tension that feels especially relevant in the creative industries today. As technology accelerates, we ask ourselves: how do we still hold onto our craft? What does it mean to be expressive in an increasingly systemised world?" Stripped back and skeletal typography The identity that Daniel and his team created reflects these themes through typography that literally embodies the platform's core philosophy. It really started from this idea of the past being built upon the 'foundations' of the past," he explains. "At the time Frontify Futures was being created, Frontify itself was going through a rebrand. With that, they'd started using a new variable typeface called Cranny, a custom cut of Azurio by Narrow Type." Daniel's team took Cranny and "pushed it into a stripped-back and almost skeletal take". The result was Crany-Frame and Crany-Hairline. "These fonts then served as our base scaffolding," he continues. "They were never seen in design, but instead, we applied decoration them to produce new typefaces for each content strand, giving the identity the space to grow and allow new ideas and shapes to form." As Daniel saw it, the demands on the typeface were pretty simple. "It needed to set an atmosphere. We needed it needed to feel alive. We wanted it to be something shifting and repositioning. And so, while we have a bunch of static cuts of each base style, we rarely use them; the typefaces you see on the website and social only exist at the moment as a string of parameters to create a general style that we use to create live animating versions of the font generated on the fly." In addition to setting the atmosphere, it needed to be extremely flexible and feature live inputs, as a significant part of the branding is about the unpredictability of the future. "So Daniel's team built in those aforementioned "chaos moments where everything from user interaction to live windspeeds can affect the font." Design Process The process of creating the typefaces is a fascinating one. "We started by working with the custom cut of Azuriofrom Narrow Type. We then redrew it to take inspiration from how a frame and a hairline could be produced from this original cut. From there, we built a type generation tool that uses them as a base. "It's a custom node-based system that lets us really get in there and play with the overlays for everything from grid-sizing, shapes and timing for the animation," he outlines. "We used this tool to design the variants for different content strands. We weren't just designing letterforms; we were designing a comprehensive toolset that could evolve in tandem with the content. "That became a big part of the process: designing systems that designers could actually use, not just look at; again, it was a wider conversation and concept around the future and how designers and machines can work together." In short, the evolution of the typeface system reflects the platform's broader commitment to continuous growth and adaptation." The whole idea was to make something open enough to keep building on," Daniel stresses. "We've already got tools in place to generate new weights, shapes and animated variants, and the tool itself still has a ton of unused functionality. "I can see that growing as new content strands emerge; we'll keep adapting the type with them," he adds. "It's less about version numbers and more about ongoing movement. The system's alive; that's the point. A provocation for the industry In this context, the Frontify Futures identity represents more than smart visual branding; it's also a manifesto for how creative systems might evolve in an age of increasing automation and systematisation. By building unpredictability into their tools, embracing the tension between human craft and machine precision, and creating systems that grow and adapt rather than merely scale, Daniel and the Frontify team have created something that feels genuinely forward-looking. For creatives grappling with similar questions about the future of their craft, Frontify Futures offers both inspiration and practical demonstration. It shows how brands can remain human while embracing technological capability, how systems can be both consistent and surprising, and how the future itself can become a creative medium. This clever approach suggests that the future of branding lies not in choosing between human creativity and systematic efficiency but in finding new ways to make them work together, creating something neither could achieve alone. #inside #thinking #behind #frontify #futures039
    WWW.CREATIVEBOOM.COM
    Inside the thinking behind Frontify Futures' standout brand identity
    Who knows where branding will go in the future? However, for many of us working in the creative industries, it's our job to know. So it's something we need to start talking about, and Frontify Futures wants to be the platform where that conversation unfolds. This ambitious new thought leadership initiative from Frontify brings together an extraordinary coalition of voices—CMOs who've scaled global brands, creative leaders reimagining possibilities, strategy directors pioneering new approaches, and cultural forecasters mapping emerging opportunities—to explore how effectiveness, innovation, and scale will shape tomorrow's brand-building landscape. But Frontify Futures isn't just another content platform. Excitingly, from a design perspective, it's also a living experiment in what brand identity can become when technology meets craft, when systems embrace chaos, and when the future itself becomes a design material. Endless variation What makes Frontify Futures' typography unique isn't just its custom foundation: it's how that foundation enables endless variation and evolution. This was primarily achieved, reveals developer and digital art director Daniel Powell, by building bespoke tools for the project. "Rather than rely solely on streamlined tools built for speed and production, we started building our own," he explains. "The first was a node-based design tool that takes our custom Frame and Hairline fonts as a base and uses them as the foundations for our type generator. With it, we can generate unique type variations for each content strand—each article, even—and create both static and animated type, exportable as video or rendered live in the browser." Each of these tools included what Daniel calls a "chaos element: a small but intentional glitch in the system. A microstatement about the nature of the future: that it can be anticipated but never fully known. It's our way of keeping gesture alive inside the system." One of the clearest examples of this is the colour palette generator. "It samples from a dynamic photo grid tied to a rotating colour wheel that completes one full revolution per year," Daniel explains. "But here's the twist: wind speed and direction in St. Gallen, Switzerland—Frontify's HQ—nudges the wheel unpredictably off-centre. It's a subtle, living mechanic; each article contains a log of the wind data in its code as a kind of Easter Egg." Another favourite of Daniel's—yet to be released—is an expanded version of Conway's Game of Life. "It's been running continuously for over a month now, evolving patterns used in one of the content strand headers," he reveals. "The designer becomes a kind of photographer, capturing moments from a petri dish of generative motion." Core Philosophy In developing this unique identity, two phrases stood out to Daniel as guiding lights from the outset. The first was, 'We will show, not tell.' "This became the foundation for how we approached the identity," recalls Daniel. "It had to feel like a playground: open, experimental, and fluid. Not overly precious or prescriptive. A system the Frontify team could truly own, shape, and evolve. A platform, not a final product. A foundation, just as the future is always built on the past." The second guiding phrase, pulled directly from Frontify's rebrand materials, felt like "a call to action," says Daniel. "'Gestural and geometric. Human and machine. Art and science.' It's a tension that feels especially relevant in the creative industries today. As technology accelerates, we ask ourselves: how do we still hold onto our craft? What does it mean to be expressive in an increasingly systemised world?" Stripped back and skeletal typography The identity that Daniel and his team created reflects these themes through typography that literally embodies the platform's core philosophy. It really started from this idea of the past being built upon the 'foundations' of the past," he explains. "At the time Frontify Futures was being created, Frontify itself was going through a rebrand. With that, they'd started using a new variable typeface called Cranny, a custom cut of Azurio by Narrow Type." Daniel's team took Cranny and "pushed it into a stripped-back and almost skeletal take". The result was Crany-Frame and Crany-Hairline. "These fonts then served as our base scaffolding," he continues. "They were never seen in design, but instead, we applied decoration them to produce new typefaces for each content strand, giving the identity the space to grow and allow new ideas and shapes to form." As Daniel saw it, the demands on the typeface were pretty simple. "It needed to set an atmosphere. We needed it needed to feel alive. We wanted it to be something shifting and repositioning. And so, while we have a bunch of static cuts of each base style, we rarely use them; the typefaces you see on the website and social only exist at the moment as a string of parameters to create a general style that we use to create live animating versions of the font generated on the fly." In addition to setting the atmosphere, it needed to be extremely flexible and feature live inputs, as a significant part of the branding is about the unpredictability of the future. "So Daniel's team built in those aforementioned "chaos moments where everything from user interaction to live windspeeds can affect the font." Design Process The process of creating the typefaces is a fascinating one. "We started by working with the custom cut of Azurio (Cranny) from Narrow Type. We then redrew it to take inspiration from how a frame and a hairline could be produced from this original cut. From there, we built a type generation tool that uses them as a base. "It's a custom node-based system that lets us really get in there and play with the overlays for everything from grid-sizing, shapes and timing for the animation," he outlines. "We used this tool to design the variants for different content strands. We weren't just designing letterforms; we were designing a comprehensive toolset that could evolve in tandem with the content. "That became a big part of the process: designing systems that designers could actually use, not just look at; again, it was a wider conversation and concept around the future and how designers and machines can work together." In short, the evolution of the typeface system reflects the platform's broader commitment to continuous growth and adaptation." The whole idea was to make something open enough to keep building on," Daniel stresses. "We've already got tools in place to generate new weights, shapes and animated variants, and the tool itself still has a ton of unused functionality. "I can see that growing as new content strands emerge; we'll keep adapting the type with them," he adds. "It's less about version numbers and more about ongoing movement. The system's alive; that's the point. A provocation for the industry In this context, the Frontify Futures identity represents more than smart visual branding; it's also a manifesto for how creative systems might evolve in an age of increasing automation and systematisation. By building unpredictability into their tools, embracing the tension between human craft and machine precision, and creating systems that grow and adapt rather than merely scale, Daniel and the Frontify team have created something that feels genuinely forward-looking. For creatives grappling with similar questions about the future of their craft, Frontify Futures offers both inspiration and practical demonstration. It shows how brands can remain human while embracing technological capability, how systems can be both consistent and surprising, and how the future itself can become a creative medium. This clever approach suggests that the future of branding lies not in choosing between human creativity and systematic efficiency but in finding new ways to make them work together, creating something neither could achieve alone.
    0 Reacties 0 aandelen
  • MindsEye review – a dystopian future that plays like it’s from 2012

    There’s a Sphere-alike in Redrock, MindsEye’s open-world version of Las Vegas. It’s pretty much a straight copy of the original: a huge soap bubble, half sunk into the desert floor, with its surface turned into a gigantic TV. Occasionally you’ll pull up near the Sphere while driving an electric vehicle made by Silva, the megacorp that controls this world. You’ll sometimes come to a stop just as an advert for an identical Silva EV plays out on the huge curved screen overhead. The doubling effect can be slightly vertigo-inducing.At these moments, I truly get what MindsEye is trying to do. You’re stuck in the ultimate company town, where oligarchs and other crooks run everything, and there’s no hope of escaping the ecosystem they’ve built. MindsEye gets this all across through a chance encounter, and in a way that’s both light of touch and clever. The rest of the game tends towards the heavy-handed and silly, but it’s nice to glimpse a few instances where everything clicks.With its Spheres and omnipresent EVs, MindsEye looks and sounds like the future. It’s concerned with AI and tech bros and the insidious creep of a corporate dystopia. You play as an amnesiac former-soldier who must work out the precise damage that technology has done to his humanity, while shooting people and robots and drones. And alongside the campaign itself, MindsEye also has a suite of tools for making your own game or levels and publishing them for fellow players. All of this has come from a studio founded by Leslie Benzies, whose production credits include the likes of GTA 5.AI overlords … MindsEye. Photograph: IOI PartnersWhat’s weird, then, is that MindsEye generally plays like the past. Put a finger to the air and the wind is blowing from somewhere around 2012. At heart, this is a roughly hewn cover shooter with an open world that you only really experience when you’re driving between missions. Its topical concerns mainly exist to justify double-crosses and car chases and shootouts, and to explain why you head into battle with a personal drone that can open doors for you and stun nearby enemies.It can be an uncanny experience, drifting back through the years to a time when many third-person games still featured unskippable cut-scenes and cover that could be awkward to unstick yourself from. I should add that there are plenty of reports at the moment of crashes and technical glitches and characters turning up without their faces in place. Playing on a relatively old PC, aside from one crash and a few amusing bugs, I’ve been mostly fine. I’ve just been playing a game that feels equally elderly.This is sometimes less of a criticism than it sounds. There is a definite pleasure to be had in simple run-and-gun missions where you shoot very similar looking people over and over again and pick a path between waypoints. The shooting often feels good, and while it’s a bit of a swizz to have to drive to and from each mission, the cars have a nice fishtaily looseness to them that can, at times, invoke the Valium-tinged glory of the Driver games.Driving between missions … MindsEye. Photograph: Build A Rocket Boy/IOI PartnersAnd for a game that has thought a lot about the point at which AI takes over, the in-game AI around me wasn’t in danger of taking over anything. When I handed over control of my car to the game while tailing an enemy, having been told I should try not to be spotted, the game made sure our bumpers kissed at every intersection. The streets of this particular open world are filled with amusingly unskilled AI drivers. I’d frequently arrive at traffic lights to be greeted by a recent pile-up, so delighted by the off-screen collisions that had scattered road cones and Dumpsters across my path that I almost always stopped to investigate.I even enjoyed the plot’s hokeyness, which features lines such as: “Your DNA has been altered since we last met!” Has it, though? Even so, I became increasingly aware that clever people had spent a good chunk of their working lives making this game. I don’t think they intended to cast me as what is in essence a Deliveroo bullet courier for an off-brand Elon Musk. Or to drop me into an open world that feels thin not because it lacks mission icons and fishing mini-games, but because it’s devoid of convincing human detail.I suspect the problem may actually be a thematically resonant one: a reckless kind of ambition. When I dropped into the level editor I found a tool that’s astonishingly rich and complex, but which also requires a lot of time and effort if you want to make anything really special in it. This is for the mega-fans, surely, the point-one percent. It must have taken serious time to build, and to do all that alongside a campaignis the kind of endeavour that requires a real megacorp behind it.MindsEye is an oddity. For all its failings, I rarely disliked playing it, and yet it’s also difficult to sincerely recommend. Its ideas, its moment-to-moment action and narrative are so thinly conceived that it barely exists. And yet: I’m kind of happy that it does.

    MindsEye is out now; £54.99
    #mindseye #review #dystopian #future #that
    MindsEye review – a dystopian future that plays like it’s from 2012
    There’s a Sphere-alike in Redrock, MindsEye’s open-world version of Las Vegas. It’s pretty much a straight copy of the original: a huge soap bubble, half sunk into the desert floor, with its surface turned into a gigantic TV. Occasionally you’ll pull up near the Sphere while driving an electric vehicle made by Silva, the megacorp that controls this world. You’ll sometimes come to a stop just as an advert for an identical Silva EV plays out on the huge curved screen overhead. The doubling effect can be slightly vertigo-inducing.At these moments, I truly get what MindsEye is trying to do. You’re stuck in the ultimate company town, where oligarchs and other crooks run everything, and there’s no hope of escaping the ecosystem they’ve built. MindsEye gets this all across through a chance encounter, and in a way that’s both light of touch and clever. The rest of the game tends towards the heavy-handed and silly, but it’s nice to glimpse a few instances where everything clicks.With its Spheres and omnipresent EVs, MindsEye looks and sounds like the future. It’s concerned with AI and tech bros and the insidious creep of a corporate dystopia. You play as an amnesiac former-soldier who must work out the precise damage that technology has done to his humanity, while shooting people and robots and drones. And alongside the campaign itself, MindsEye also has a suite of tools for making your own game or levels and publishing them for fellow players. All of this has come from a studio founded by Leslie Benzies, whose production credits include the likes of GTA 5.AI overlords … MindsEye. Photograph: IOI PartnersWhat’s weird, then, is that MindsEye generally plays like the past. Put a finger to the air and the wind is blowing from somewhere around 2012. At heart, this is a roughly hewn cover shooter with an open world that you only really experience when you’re driving between missions. Its topical concerns mainly exist to justify double-crosses and car chases and shootouts, and to explain why you head into battle with a personal drone that can open doors for you and stun nearby enemies.It can be an uncanny experience, drifting back through the years to a time when many third-person games still featured unskippable cut-scenes and cover that could be awkward to unstick yourself from. I should add that there are plenty of reports at the moment of crashes and technical glitches and characters turning up without their faces in place. Playing on a relatively old PC, aside from one crash and a few amusing bugs, I’ve been mostly fine. I’ve just been playing a game that feels equally elderly.This is sometimes less of a criticism than it sounds. There is a definite pleasure to be had in simple run-and-gun missions where you shoot very similar looking people over and over again and pick a path between waypoints. The shooting often feels good, and while it’s a bit of a swizz to have to drive to and from each mission, the cars have a nice fishtaily looseness to them that can, at times, invoke the Valium-tinged glory of the Driver games.Driving between missions … MindsEye. Photograph: Build A Rocket Boy/IOI PartnersAnd for a game that has thought a lot about the point at which AI takes over, the in-game AI around me wasn’t in danger of taking over anything. When I handed over control of my car to the game while tailing an enemy, having been told I should try not to be spotted, the game made sure our bumpers kissed at every intersection. The streets of this particular open world are filled with amusingly unskilled AI drivers. I’d frequently arrive at traffic lights to be greeted by a recent pile-up, so delighted by the off-screen collisions that had scattered road cones and Dumpsters across my path that I almost always stopped to investigate.I even enjoyed the plot’s hokeyness, which features lines such as: “Your DNA has been altered since we last met!” Has it, though? Even so, I became increasingly aware that clever people had spent a good chunk of their working lives making this game. I don’t think they intended to cast me as what is in essence a Deliveroo bullet courier for an off-brand Elon Musk. Or to drop me into an open world that feels thin not because it lacks mission icons and fishing mini-games, but because it’s devoid of convincing human detail.I suspect the problem may actually be a thematically resonant one: a reckless kind of ambition. When I dropped into the level editor I found a tool that’s astonishingly rich and complex, but which also requires a lot of time and effort if you want to make anything really special in it. This is for the mega-fans, surely, the point-one percent. It must have taken serious time to build, and to do all that alongside a campaignis the kind of endeavour that requires a real megacorp behind it.MindsEye is an oddity. For all its failings, I rarely disliked playing it, and yet it’s also difficult to sincerely recommend. Its ideas, its moment-to-moment action and narrative are so thinly conceived that it barely exists. And yet: I’m kind of happy that it does. MindsEye is out now; £54.99 #mindseye #review #dystopian #future #that
    WWW.THEGUARDIAN.COM
    MindsEye review – a dystopian future that plays like it’s from 2012
    There’s a Sphere-alike in Redrock, MindsEye’s open-world version of Las Vegas. It’s pretty much a straight copy of the original: a huge soap bubble, half sunk into the desert floor, with its surface turned into a gigantic TV. Occasionally you’ll pull up near the Sphere while driving an electric vehicle made by Silva, the megacorp that controls this world. You’ll sometimes come to a stop just as an advert for an identical Silva EV plays out on the huge curved screen overhead. The doubling effect can be slightly vertigo-inducing.At these moments, I truly get what MindsEye is trying to do. You’re stuck in the ultimate company town, where oligarchs and other crooks run everything, and there’s no hope of escaping the ecosystem they’ve built. MindsEye gets this all across through a chance encounter, and in a way that’s both light of touch and clever. The rest of the game tends towards the heavy-handed and silly, but it’s nice to glimpse a few instances where everything clicks.With its Spheres and omnipresent EVs, MindsEye looks and sounds like the future. It’s concerned with AI and tech bros and the insidious creep of a corporate dystopia. You play as an amnesiac former-soldier who must work out the precise damage that technology has done to his humanity, while shooting people and robots and drones. And alongside the campaign itself, MindsEye also has a suite of tools for making your own game or levels and publishing them for fellow players. All of this has come from a studio founded by Leslie Benzies, whose production credits include the likes of GTA 5.AI overlords … MindsEye. Photograph: IOI PartnersWhat’s weird, then, is that MindsEye generally plays like the past. Put a finger to the air and the wind is blowing from somewhere around 2012. At heart, this is a roughly hewn cover shooter with an open world that you only really experience when you’re driving between missions. Its topical concerns mainly exist to justify double-crosses and car chases and shootouts, and to explain why you head into battle with a personal drone that can open doors for you and stun nearby enemies.It can be an uncanny experience, drifting back through the years to a time when many third-person games still featured unskippable cut-scenes and cover that could be awkward to unstick yourself from. I should add that there are plenty of reports at the moment of crashes and technical glitches and characters turning up without their faces in place. Playing on a relatively old PC, aside from one crash and a few amusing bugs, I’ve been mostly fine. I’ve just been playing a game that feels equally elderly.This is sometimes less of a criticism than it sounds. There is a definite pleasure to be had in simple run-and-gun missions where you shoot very similar looking people over and over again and pick a path between waypoints. The shooting often feels good, and while it’s a bit of a swizz to have to drive to and from each mission, the cars have a nice fishtaily looseness to them that can, at times, invoke the Valium-tinged glory of the Driver games. (The airborne craft are less fun because they have less character.)Driving between missions … MindsEye. Photograph: Build A Rocket Boy/IOI PartnersAnd for a game that has thought a lot about the point at which AI takes over, the in-game AI around me wasn’t in danger of taking over anything. When I handed over control of my car to the game while tailing an enemy, having been told I should try not to be spotted, the game made sure our bumpers kissed at every intersection. The streets of this particular open world are filled with amusingly unskilled AI drivers. I’d frequently arrive at traffic lights to be greeted by a recent pile-up, so delighted by the off-screen collisions that had scattered road cones and Dumpsters across my path that I almost always stopped to investigate.I even enjoyed the plot’s hokeyness, which features lines such as: “Your DNA has been altered since we last met!” Has it, though? Even so, I became increasingly aware that clever people had spent a good chunk of their working lives making this game. I don’t think they intended to cast me as what is in essence a Deliveroo bullet courier for an off-brand Elon Musk. Or to drop me into an open world that feels thin not because it lacks mission icons and fishing mini-games, but because it’s devoid of convincing human detail.I suspect the problem may actually be a thematically resonant one: a reckless kind of ambition. When I dropped into the level editor I found a tool that’s astonishingly rich and complex, but which also requires a lot of time and effort if you want to make anything really special in it. This is for the mega-fans, surely, the point-one percent. It must have taken serious time to build, and to do all that alongside a campaign (one that tries, at least, to vary things now and then with stealth, trailing and sniper sections) is the kind of endeavour that requires a real megacorp behind it.MindsEye is an oddity. For all its failings, I rarely disliked playing it, and yet it’s also difficult to sincerely recommend. Its ideas, its moment-to-moment action and narrative are so thinly conceived that it barely exists. And yet: I’m kind of happy that it does. MindsEye is out now; £54.99
    0 Reacties 0 aandelen
  • Pixar Slate Reveal: What We Learned About Toy Story 5, Hoppers, And More

    Pixar has been delighting audiences with its house animation style and world-building for three decades, and the Disney-owned animation studio is showing no signs of slowing down. And unlike Andy, they haven’t aged out of playing with their toys. 
    At the Annecy’s International Animation Film Festival, Pixar dropped a series of announcements, teasers, and special previews of their upcoming slate, including the much-anticipated first-look at Toy Story 5. 

    Den of Geek attended a private screening, with remarks from Pixar’s Chief Creative Officer, Pete Docter, in early June ahead of the festival. During the presentation to the press, Docter hinted at the company putting its focus and energy to its theatrical slate, a notable change after recent releases like Dream Productions, set in the Inside Out universe, and the original Win or Lose debuted in early 2025. It’s a telling sign for Disney’s shifting approach to Disney+. The studio’s latest film, Elio, hit theaters on June 20th.
    “Our hope is that we can somehow tap into the things that people remember about the communal experience of seeing things together,” Docter said. “It’s different than sitting at home on your computer watching somethingwhen you sit with other human beings in the dark and watch the flickering light on the screen. There’s something kind of magic about that.” 

    Pixar is aiming to be back on a timeline of three films every two years, with Toy Story 5 and an original story titled Hoppers releasing in 2026, and another original, Gatto, hitting theaters in 2027. 
    Docter boldly stated that Pixar is “standing on one of the strongest slates we’ve ever had.” While bullish for a studio that has had an unprecedented run of success in the world of animated features, the early footage we saw leaves plenty of room for optimism.
    Is Pixar so back? Here’s what we learned from the presentation and footage… 
    Toy Story 5 – June 19, 2026 
    Woody, Buzz, Jesse and the gang will all be returning for the fifth feature film in one of Pixar’s most beloved franchises. Docter confirmed Tom Hanks, Tim Allen and Joan Cusack will reprise their respective roles.
    Written and directed by Andrew Stanton, who has worked on all of the films, and co-directed by McKenna Harris, Toy Story 5 catches up to our modern, tech-oriented world, and how that affects children’s interests. Bonnie, now eight, is given a brand new, shiny tablet, called a Lily Pad. The new tech allows Bonnie to stay connected and chat with all of her friends, slowly detaching her from her old toys. But just like all the other toys, Lily can talk, and she’s quite sneaky. Lily believes Bonnie needs to get rid of her old, childish toys completely. Feeling Bonnie slipping away, the toys call Woody for back up, but after not seeing Buzz for some time, the two go back to their old ways of constantly butting heads. 
    “With some films, you’ll struggle to find new things to talk about. And you know, this is. We still are finding new aspects of what it is to be a toy… There’s more of a spotlight on Jesse, so there’s that’s a whole nother facet to it as well. And she’s just such a rich, wonderful character to see on screen,” Docter says.

    Pixar screened the opening scene for press, which saw a fresh pallet of new Buzz Lightyear figures washed up in a shipping container on a remote island. Think Toy Story meets Cast Away as the Lightyears band together to concoct a way to get home, wherever that might be, in an unexpectedly gripping start to the fifth installment.

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    HOPPERS – © 2025 Disney/Pixar. All Rights Reserved.
    Hoppers – March 6, 2026 
    Preceding Toy Story 5 and kicking off 2026 for Pixar will be an all-new story, Hoppers. 
    The film follows Mabel, a college student and nature enthusiast as she fights to save a beloved glade near her childhood home from a highway project that will bulldoze through it– brought forth by the greedy mayor voiced by Jon Hamm. With little support from those around her, Mabel enlists the help of “hoppers,” a clever group of scientists who’ve found a way to “hop” their minds into robots. When Mabel hops into the body of a beaver, she sets off to get other animals to return to the glade, hopefully halting construction. The animals take her to meet their rather conflict-avoidant leader, King George, and she soon learns that the animal world is a lot more complex than she had thought. 
    The footage screened saw Jon Hamm’s mayor abducted by beavers in a slapstick scene that corroborated Docter’s excitement for the project. Like Pixar’s highest highs, Hoppers appears to be charming and big-hearted, and it certainly won’t hurt merchandise sales at the Disney parks with the adorably designed animals in this film. Docter compared Hoppers to Mission Impossible meets Planet Earth. We’re locked in. 
    GATTO – © 2025 Disney/Pixar. All Rights Reserved.
    Gatto – Summer 2027 
    In maybe the most creatively intriguing announcement, a new film titled Gatto is in production from the team behind Luca. Gatto will employ the same classic Pixar animation-style, but with a painterly twist to match the artistic vibe of Venice. The art direction shown in short clips was stunning and unique spin on Pixar’s house style.
    The film is set in Venice, Italy, a destination popular for its stunning architecture and romantic ambience, that some only dream of visiting one day. It’s not so ideal, however, for Nero, the protagonist of the upcoming Pixar-original film, Gato. Nero is a black cat, who people turn the other way from because they fear he’s bad luck. With no other options, Nero turns to the seedier side of the stray cat scene in Venice, where he soon finds himself in hot water with Rocco, a cat mob boss. The heart of the film is Nero’s love for music, and his budding friendship with a street musician named Maya, who is also an outsider.
    #pixar #slate #reveal #what #learned
    Pixar Slate Reveal: What We Learned About Toy Story 5, Hoppers, And More
    Pixar has been delighting audiences with its house animation style and world-building for three decades, and the Disney-owned animation studio is showing no signs of slowing down. And unlike Andy, they haven’t aged out of playing with their toys.  At the Annecy’s International Animation Film Festival, Pixar dropped a series of announcements, teasers, and special previews of their upcoming slate, including the much-anticipated first-look at Toy Story 5.  Den of Geek attended a private screening, with remarks from Pixar’s Chief Creative Officer, Pete Docter, in early June ahead of the festival. During the presentation to the press, Docter hinted at the company putting its focus and energy to its theatrical slate, a notable change after recent releases like Dream Productions, set in the Inside Out universe, and the original Win or Lose debuted in early 2025. It’s a telling sign for Disney’s shifting approach to Disney+. The studio’s latest film, Elio, hit theaters on June 20th. “Our hope is that we can somehow tap into the things that people remember about the communal experience of seeing things together,” Docter said. “It’s different than sitting at home on your computer watching somethingwhen you sit with other human beings in the dark and watch the flickering light on the screen. There’s something kind of magic about that.”  Pixar is aiming to be back on a timeline of three films every two years, with Toy Story 5 and an original story titled Hoppers releasing in 2026, and another original, Gatto, hitting theaters in 2027.  Docter boldly stated that Pixar is “standing on one of the strongest slates we’ve ever had.” While bullish for a studio that has had an unprecedented run of success in the world of animated features, the early footage we saw leaves plenty of room for optimism. Is Pixar so back? Here’s what we learned from the presentation and footage…  Toy Story 5 – June 19, 2026  Woody, Buzz, Jesse and the gang will all be returning for the fifth feature film in one of Pixar’s most beloved franchises. Docter confirmed Tom Hanks, Tim Allen and Joan Cusack will reprise their respective roles. Written and directed by Andrew Stanton, who has worked on all of the films, and co-directed by McKenna Harris, Toy Story 5 catches up to our modern, tech-oriented world, and how that affects children’s interests. Bonnie, now eight, is given a brand new, shiny tablet, called a Lily Pad. The new tech allows Bonnie to stay connected and chat with all of her friends, slowly detaching her from her old toys. But just like all the other toys, Lily can talk, and she’s quite sneaky. Lily believes Bonnie needs to get rid of her old, childish toys completely. Feeling Bonnie slipping away, the toys call Woody for back up, but after not seeing Buzz for some time, the two go back to their old ways of constantly butting heads.  “With some films, you’ll struggle to find new things to talk about. And you know, this is. We still are finding new aspects of what it is to be a toy… There’s more of a spotlight on Jesse, so there’s that’s a whole nother facet to it as well. And she’s just such a rich, wonderful character to see on screen,” Docter says. Pixar screened the opening scene for press, which saw a fresh pallet of new Buzz Lightyear figures washed up in a shipping container on a remote island. Think Toy Story meets Cast Away as the Lightyears band together to concoct a way to get home, wherever that might be, in an unexpectedly gripping start to the fifth installment. Join our mailing list Get the best of Den of Geek delivered right to your inbox! HOPPERS – © 2025 Disney/Pixar. All Rights Reserved. Hoppers – March 6, 2026  Preceding Toy Story 5 and kicking off 2026 for Pixar will be an all-new story, Hoppers.  The film follows Mabel, a college student and nature enthusiast as she fights to save a beloved glade near her childhood home from a highway project that will bulldoze through it– brought forth by the greedy mayor voiced by Jon Hamm. With little support from those around her, Mabel enlists the help of “hoppers,” a clever group of scientists who’ve found a way to “hop” their minds into robots. When Mabel hops into the body of a beaver, she sets off to get other animals to return to the glade, hopefully halting construction. The animals take her to meet their rather conflict-avoidant leader, King George, and she soon learns that the animal world is a lot more complex than she had thought.  The footage screened saw Jon Hamm’s mayor abducted by beavers in a slapstick scene that corroborated Docter’s excitement for the project. Like Pixar’s highest highs, Hoppers appears to be charming and big-hearted, and it certainly won’t hurt merchandise sales at the Disney parks with the adorably designed animals in this film. Docter compared Hoppers to Mission Impossible meets Planet Earth. We’re locked in.  GATTO – © 2025 Disney/Pixar. All Rights Reserved. Gatto – Summer 2027  In maybe the most creatively intriguing announcement, a new film titled Gatto is in production from the team behind Luca. Gatto will employ the same classic Pixar animation-style, but with a painterly twist to match the artistic vibe of Venice. The art direction shown in short clips was stunning and unique spin on Pixar’s house style. The film is set in Venice, Italy, a destination popular for its stunning architecture and romantic ambience, that some only dream of visiting one day. It’s not so ideal, however, for Nero, the protagonist of the upcoming Pixar-original film, Gato. Nero is a black cat, who people turn the other way from because they fear he’s bad luck. With no other options, Nero turns to the seedier side of the stray cat scene in Venice, where he soon finds himself in hot water with Rocco, a cat mob boss. The heart of the film is Nero’s love for music, and his budding friendship with a street musician named Maya, who is also an outsider. #pixar #slate #reveal #what #learned
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    Pixar Slate Reveal: What We Learned About Toy Story 5, Hoppers, And More
    Pixar has been delighting audiences with its house animation style and world-building for three decades, and the Disney-owned animation studio is showing no signs of slowing down. And unlike Andy, they haven’t aged out of playing with their toys.  At the Annecy’s International Animation Film Festival, Pixar dropped a series of announcements, teasers, and special previews of their upcoming slate, including the much-anticipated first-look at Toy Story 5.  Den of Geek attended a private screening, with remarks from Pixar’s Chief Creative Officer, Pete Docter, in early June ahead of the festival. During the presentation to the press, Docter hinted at the company putting its focus and energy to its theatrical slate, a notable change after recent releases like Dream Productions, set in the Inside Out universe, and the original Win or Lose debuted in early 2025. It’s a telling sign for Disney’s shifting approach to Disney+. The studio’s latest film, Elio, hit theaters on June 20th. “Our hope is that we can somehow tap into the things that people remember about the communal experience of seeing things together,” Docter said. “It’s different than sitting at home on your computer watching something [compared to] when you sit with other human beings in the dark and watch the flickering light on the screen. There’s something kind of magic about that.”  Pixar is aiming to be back on a timeline of three films every two years, with Toy Story 5 and an original story titled Hoppers releasing in 2026, and another original, Gatto, hitting theaters in 2027.  Docter boldly stated that Pixar is “standing on one of the strongest slates we’ve ever had.” While bullish for a studio that has had an unprecedented run of success in the world of animated features, the early footage we saw leaves plenty of room for optimism. Is Pixar so back? Here’s what we learned from the presentation and footage…  Toy Story 5 – June 19, 2026  Woody, Buzz, Jesse and the gang will all be returning for the fifth feature film in one of Pixar’s most beloved franchises. Docter confirmed Tom Hanks, Tim Allen and Joan Cusack will reprise their respective roles. Written and directed by Andrew Stanton, who has worked on all of the films, and co-directed by McKenna Harris, Toy Story 5 catches up to our modern, tech-oriented world, and how that affects children’s interests. Bonnie, now eight, is given a brand new, shiny tablet, called a Lily Pad. The new tech allows Bonnie to stay connected and chat with all of her friends, slowly detaching her from her old toys. But just like all the other toys, Lily can talk, and she’s quite sneaky. Lily believes Bonnie needs to get rid of her old, childish toys completely. Feeling Bonnie slipping away, the toys call Woody for back up, but after not seeing Buzz for some time, the two go back to their old ways of constantly butting heads.  “With some films, you’ll struggle to find new things to talk about. And you know, this is [Toy Story 5]. We still are finding new aspects of what it is to be a toy… There’s more of a spotlight on Jesse, so there’s that’s a whole nother facet to it as well. And she’s just such a rich, wonderful character to see on screen,” Docter says. Pixar screened the opening scene for press, which saw a fresh pallet of new Buzz Lightyear figures washed up in a shipping container on a remote island. Think Toy Story meets Cast Away as the Lightyears band together to concoct a way to get home, wherever that might be, in an unexpectedly gripping start to the fifth installment. Join our mailing list Get the best of Den of Geek delivered right to your inbox! HOPPERS – © 2025 Disney/Pixar. All Rights Reserved. Hoppers – March 6, 2026  Preceding Toy Story 5 and kicking off 2026 for Pixar will be an all-new story, Hoppers.  The film follows Mabel (Piper Curda), a college student and nature enthusiast as she fights to save a beloved glade near her childhood home from a highway project that will bulldoze through it– brought forth by the greedy mayor voiced by Jon Hamm. With little support from those around her, Mabel enlists the help of “hoppers,” a clever group of scientists who’ve found a way to “hop” their minds into robots. When Mabel hops into the body of a beaver, she sets off to get other animals to return to the glade, hopefully halting construction. The animals take her to meet their rather conflict-avoidant leader, King George (Bobby Moynihan), and she soon learns that the animal world is a lot more complex than she had thought.  The footage screened saw Jon Hamm’s mayor abducted by beavers in a slapstick scene that corroborated Docter’s excitement for the project. Like Pixar’s highest highs, Hoppers appears to be charming and big-hearted, and it certainly won’t hurt merchandise sales at the Disney parks with the adorably designed animals in this film. Docter compared Hoppers to Mission Impossible meets Planet Earth. We’re locked in.  GATTO – © 2025 Disney/Pixar. All Rights Reserved. Gatto – Summer 2027  In maybe the most creatively intriguing announcement, a new film titled Gatto is in production from the team behind Luca. Gatto will employ the same classic Pixar animation-style, but with a painterly twist to match the artistic vibe of Venice. The art direction shown in short clips was stunning and unique spin on Pixar’s house style. The film is set in Venice, Italy, a destination popular for its stunning architecture and romantic ambience, that some only dream of visiting one day. It’s not so ideal, however, for Nero, the protagonist of the upcoming Pixar-original film, Gato. Nero is a black cat, who people turn the other way from because they fear he’s bad luck. With no other options, Nero turns to the seedier side of the stray cat scene in Venice, where he soon finds himself in hot water with Rocco, a cat mob boss. The heart of the film is Nero’s love for music, and his budding friendship with a street musician named Maya, who is also an outsider.
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