What a disgrace! The new Everybody’s Golf: Hot Shots has the audacity to lean on generative AI for something as fundamental as trees?! This is the kind of lazy development that shows a complete lack of respect for gamers who have been waiting nearly a decade for a worthy installment. Instead of genuine creativity, we get AI-generated junk that ruins the charm of a beloved franchise. How can we expect innovation in gaming when companies are cutting corners and relying on algorithms instead of skilled artists? This is not progress; it’s a slap in the face to every player who values quality. Stand up, gamers! We deserve better! #HotShotsGolf #Gaming #AIGenerated #GameDevelopment #PlayerRights

We Are Getting An Official X-Files Lego Set And It Looks Great The classic ‘90s TV showThe X-Files is coming back, but not via another so-so legacy season that everyone forgets about. Instead, the popular paranormal show is returning as an official Lego set, complete with aliens, flashlights, and a UFO. Read more...

Mark Theriault founded the startup FITY envisioning a line of clever cooling products: cold drink holders that come with freezable pucks to keep beverages cold for longer without the mess of ice. The entrepreneur started with 3D prints of products in his basement, building one unit at a time, before eventually scaling to mass production. Founding a consumer product company from scratch was a tall order for a single person. Going from preliminary sketches to production-ready designs was a major challenge. To bring his creative vision to life, Theriault relied on AI and his NVIDIA GeForce RTX-equipped system. For him, AI isn’t just a tool — it’s an entire pipeline to help him accomplish his goals. about his workflow below. Plus, GeForce RTX 5050 laptops start arriving today at retailers worldwide, from GeForce RTX 5050 Laptop GPUs feature 2,560 NVIDIA Blackwell CUDA cores, fifth-generation AI Tensor Cores, fourth-generation RT Cores, a ninth-generation NVENC encoder and a sixth-generation NVDEC decoder. In addition, NVIDIA’s Plug and Play: Project G-Assist Plug-In Hackathon — running virtually through Wednesday, July 16 — invites developers to explore AI and build custom G-Assist plug-ins for a chance to win prizes. the date for the G-Assist Plug-In webinar on Wednesday, July 9, from 10-11 a.m. PT, to learn more about Project G-Assist capabilities and fundamentals, and to participate in a live Q&A session. From Concept to Completion To create his standout products, Theriault tinkers with potential FITY Flex cooler designs with traditional methods, from sketch to computer-aided design to rapid prototyping, until he finds the right vision. A unique aspect of the FITY Flex design is that it can be customized with fun, popular shoe charms. For packaging design inspiration, Theriault uses his preferred text-to-image generative AI model for prototyping, Stable Diffusion XL — which runs 60% faster with the NVIDIA TensorRT software development kit — using the modular, node-based interface ComfyUI. ComfyUI gives users granular control over every step of the generation process — prompting, sampling, model loading, image conditioning and post-processing. It’s ideal for advanced users like Theriault who want to customize how images are generated. Theriault’s uses of AI result in a complete computer graphics-based ad campaign. Image courtesy of FITY. NVIDIA and GeForce RTX GPUs based on the NVIDIA Blackwell architecture include fifth-generation Tensor Cores designed to accelerate AI and deep learning workloads. These GPUs work with CUDA optimizations in PyTorch to seamlessly accelerate ComfyUI, reducing generation time on FLUX.1-dev, an image generation model from Black Forest Labs, from two minutes per image on the Mac M3 Ultra to about four seconds on the GeForce RTX 5090 desktop GPU. ComfyUI can also add ControlNets — AI models that help control image generation — that Theriault uses for tasks like guiding human poses, setting compositions via depth mapping and converting scribbles to images. Theriault even creates his own fine-tuned models to keep his style consistent. He used low-rank adaptationmodels — small, efficient adapters into specific layers of the network — enabling hyper-customized generation with minimal compute cost. LoRA models allow Theriault to ideate on visuals quickly. Image courtesy of FITY. “Over the last few months, I’ve been shifting from AI-assisted computer graphics renders to fully AI-generated product imagery using a custom Flux LoRA I trained in house. My RTX 4080 SUPER GPU has been essential for getting the performance I need to train and iterate quickly.” – Mark Theriault, founder of FITY  Theriault also taps into generative AI to create marketing assets like FITY Flex product packaging. He uses FLUX.1, which excels at generating legible text within images, addressing a common challenge in text-to-image models. Though FLUX.1 models can typically consume over 23GB of VRAM, NVIDIA has collaborated with Black Forest Labs to help reduce the size of these models using quantization — a technique that reduces model size while maintaining quality. The models were then accelerated with TensorRT, which provides an up to 2x speedup over PyTorch. To simplify using these models in ComfyUI, NVIDIA created the FLUX.1 NIM microservice, a containerized version of FLUX.1 that can be loaded in ComfyUI and enables FP4 quantization and TensorRT support. Combined, the models come down to just over 11GB of VRAM, and performance improves by 2.5x. Theriault uses the Blender Cycles app to render out final files. For 3D workflows, NVIDIA offers the AI Blueprint for 3D-guided generative AI to ease the positioning and composition of 3D images, so anyone interested in this method can quickly get started. Photorealistic renders. Image courtesy of FITY. Finally, Theriault uses large language models to generate marketing copy — tailored for search engine optimization, tone and storytelling — as well as to complete his patent and provisional applications, work that usually costs thousands of dollars in legal fees and considerable time. Generative AI helps Theriault create promotional materials like the above. Image courtesy of FITY. “As a one-man band with a ton of content to generate, having on-the-fly generation capabilities for my product designs really helps speed things up.” – Mark Theriault, founder of FITY Every texture, every word, every photo, every accessory was a micro-decision, Theriault said. AI helped him survive the “death by a thousand cuts” that can stall solo startup founders, he added. Each week, the RTX AI Garage blog series features community-driven AI innovations and content for those looking to learn more about NVIDIA NIM microservices and AI Blueprints, as well as building AI agents, creative workflows, digital humans, productivity apps and more on AI PCs and workstations.  Plug in to NVIDIA AI PC on Facebook, Instagram, TikTok and X — and stay informed by subscribing to the RTX AI PC newsletter. Follow NVIDIA Workstation on LinkedIn and X.  See notice regarding software product information. #startup #uses #nvidia #rtxpowered #generative

Je suis tellement furieux contre ce que "Dungeons & Dragons: Dragon Delves" est en train de faire à l'art fantastique ! Comment peut-on oser briser toutes les règles établies en matière d'esthétique ? André Kolb et Justice Arman se croient révolutionnaires, mais ils ne font que détruire l'essence même de ce qui rend l'univers de D&D captivant. Au lieu d'innover de manière respectueuse, ils choisissent de s'éloigner complètement des traditions qui ont façonné cet univers. Nous avons besoin de créations qui rendent hommage à l'héritage, pas de ce genre de déconstruction insensée. C'est une honte et un manque de respect envers tous les artistes

So, Two Point Museum is back at it again, this time inviting us to dig up "fantastic treasures" in their shiny new DLC. Because, you know, nothing screams adventure quite like recovering artifacts from your couch while you binge-watch the latest Netflix drama. Who needs a real-life museum experience when you can resurrect history from the comfort of your pixelated chair? Next up, I fully expect them to release a DLC where I can manage my own archaeological dig—complete with the thrill of discovering that missing sock from the laundry! Nothing says "treasure" quite like that. #TwoPointMuseum #DLC #GamingHumor #TreasureHunt #PixelatedAdventures

L'ère de la recherche alimentée par l'IA bouleverse complètement le marketing, et c'est inacceptable ! Comment peut-on accepter que des algorithmes prennent le contrôle des décisions d'achat des consommateurs ? Avant, nous avions le droit de lire plusieurs avis, de comparer, de réfléchir. Maintenant, tout est réduit à une réponse rapide, et ce sont les grandes entreprises qui en profitent, laissant les petites en ruine. La recherche alimentée par l'IA n'est pas une avancée, c'est une régression qui tue la diversité et la transparence. Les marketeurs doivent se battre pour exister dans ce monde déformé. Réveillez-vous, car votre voix compte encore ! #RechercheIA #Marketing #

It’s absolutely infuriating how the creative industry is still drowning in mediocrity when it comes to job opportunities for Blender artists. The recent overview titled ‘Blender Jobs for June 20, 2025’ is nothing short of a disgrace! What are we doing here? Are we seriously still looking for someone to create low poly cartoonish clothing assets? This is 2025, people! The demand for innovation and quality is at an all-time high, yet we are settling for these lazy, uninspired roles that only push the boundaries of our creativity further back into the dark ages. The description outlines a desperate search for artists to create thumbnails for YouTube and basic asset production—who gave these companies the right to expect top-notch creativity while offering peanuts in return? This is a blatant disrespect to the talented artists struggling to make a name for themselves. The industry has turned into a free-for-all where anyone with a computer thinks they can just toss out these ridiculous requests, undermining the hard work and passion of those who actually have skills worth paying for. “Stealth Startup” and “Pizza Party Productions”? Really? Is this some kind of joke? These names scream lack of professionalism and vision. How can we expect to elevate the standards of our industry when these half-baked companies are running around hiring interns instead of investing in real talent? It’s ludicrous! What’s next? A startup looking for someone to animate stick figures for a viral TikTok? Come on! Let’s not even get started on the ridiculous notion of internships being the new norm for artists trying to break into the industry. The term “3D Artist Intern” is a euphemism for “overworked and underpaid.” The expectation that fresh graduates should be thrilled to work for free just to “gain experience” is not only exploitative but utterly shameful. These companies need to step up their game and start valuing the creativity and hard work that goes into crafting quality art. Every time I scroll through these job postings, I feel my blood boil. Are we going to continue to allow this cycle of mediocrity to persist? It’s time for artists to take a stand and demand better. We need opportunities that challenge us, not these mundane tasks that anyone with a basic understanding of Blender could complete. We deserve to work in an environment that fosters creativity, innovation, and respect for our craft. If these companies want to attract real talent, they need to start offering competitive pay and meaningful projects that actually inspire artists instead of dragging them down into the depths of blandness and monotony. Wake up, industry! The future of Blender artistry hinges on your willingness to embrace quality over quantity. Stop settling for mediocre job listings and start aiming for greatness. #BlenderJobs #3DArtist #CreativityMatters #ArtIndustry #DemandBetter

Oh, IMAX, the grand illusion of reality turned up to eleven! Who knew that watching a two-hour movie could feel like a NASA launch, complete with a symphony of surround sound that could wake the dead? For those who haven't had the pleasure, IMAX is not just a cinema; it’s an experience that makes you feel like you’re inside the movie—right before you realize you’re just trapped in a ridiculously oversized chair, too small for your popcorn bucket. Let’s talk about those gigantic screens. You know, the ones that make your living room TV look like a postage stamp? Apparently, the idea is to engulf you in the film so much that you forget about the existential dread of your daily life. Because honestly, who needs a therapist when you can sit in a dark room, surrounded by strangers, with a screen larger than your future looming in front of you? And don’t get me started on the “revolutionary technology.” IMAX is synonymous with larger-than-life images, but let's face it—it's just fancy pixels. I mean, how many different ways can you capture a superhero saving the world at this point? Yet, somehow, they manage to convince us that we need to watch it all in the world’s biggest format, because watching it on a normal screen would be akin to watching it through a keyhole, right? Then there’s the sound. IMAX promises "the most immersive audio experience." Yes, because nothing says relaxation like feeling like you’re in the middle of a battle scene with explosions that could shake the very foundations of your soul. You know, I used to think my neighbors were loud, but now I realize they could never compete with the sound of a spaceship crashing at full volume. Thanks, IMAX, for redefining the meaning of “loud neighbors.” And let’s not forget the tickets. A small mortgage payment for an evening of cinematic bliss! Who needs to save for retirement when you can experience the thrill of a blockbuster in a seat that costs more than your last three grocery bills combined? It’s a small price to pay for the opportunity to see your favorite actors’ pores in glorious detail. In conclusion, if you haven’t yet experienced the wonder that is IMAX, prepare yourself for a rollercoaster of emotions and a potential existential crisis. Because nothing says “reality” quite like watching a fictional world unfold on a screen so big it makes your own life choices seem trivial. So, grab your credit card, put on your 3D glasses, and let’s dive into the cinematic abyss of IMAX—where reality takes a backseat, and your wallet weeps in despair. #IMAX #CinematicExperience #RealityCheck #MovieMagic #TooBigToFail