• Newspaper Club makes headlines with first-ever publication and bold print campaign

    In a confident nod to the enduring power of print, Glasgow-based Newspaper Club has launched The Printing Press, its first-ever self-published newspaper. Known for helping designers, brands, and artists print their own publications, Newspaper Club is now telling its own story through a medium it knows best.
    "We're always sharing the brilliant things people print with us – usually online, through our blog and Instagram," explains CMO Kaye Symington. "Our customers have some great stories behind their projects, and it just made sense for a newspaper printing company to have a newspaper of its own!"
    Teaming up with their brilliant design partner Euan Gallacher at D8 Studio, Kaye said they also wanted to show what's possible with the format: "A lot of people just think of newspapers as something for breaking news, but there's so much more you can do with them."

    The tabloid-style publication explores the creative resurgence of newspapers as branding tools and storytelling devices, which is music to our ears. Inside, readers will find thoughtful features on how modern brands are embracing print, including interviews with Papier's head of brand on narrative design, Cubitts' in-house designer on developing a tactile, analogue campaign, and Vocal Type's Tré Seals on transforming a museum exhibition into a printed experience.
    Why the mighty turnaround? "There's just nothing quite like newsprint," says Kaye. "It slows you down in the best way, especially when there's so much competing for your attention online. A newspaper isn't trying to go viral, which is refreshing."
    She adds: "Putting together a newspaper makes you think differently. It's scrappy and democratic, which makes it a great space to play around and tell stories more creatively. And at the end of it, you've got something real to hand someone instead of just sending them a link."

    To celebrate this almighty launch, Newspaper Club is going beyond the page with a striking national ad campaign. In partnership with Build Hollywood, the company has installed billboards in Glasgow, Birmingham, Brighton, and Cardiff, all proudly showcasing the work of Newspaper Club customers. These include colourful pieces from artist Supermundane and independent homeware designer Sophie McNiven, highlighting the creative range of projects that come to life through their press.
    In London, the celebration continues with a special collaboration with News & Coffee at Holborn Station. For two weeks, the kiosk has been transformed into a shrine to print — complete with stacks of The Printing Press and complimentary coffee for the first 20 early birds each weekday until 17 June.
    The timing feels deliberate. As digital fatigue sets in, social media continues to disappoint, and brands look for fresh ways to stand out in a 'post-search' world, newspapers are experiencing a quiet renaissance. But they're being used not just for news but also as limited-edition catalogues, keepsakes for events, and props in photo shoots. It's this playful, flexible nature of newsprint that The Printing Press aims to explore and celebrate.

    Since 2009, Newspaper Club has built its reputation on making newspaper printing accessible to all — from major brands like Adobe and Spotify to indie creators, students and storytellers. This campaign marks a new chapter: a chance to turn the lens inward, shine a spotlight on the creative possibilities of print, and reassert the joy of ink on paper. As Kaye puts it, "We want people to see that newspapers can be a really creative format. It might be a traditional medium, but that's exactly what makes it stand out in a digital world.
    "Sometimes the hardest part is just knowing where to start with a new project, so we hope this campaign helps spark ideas and inspire people to print something they're excited about!"
    As The Printing Press hits streets and kiosks across the UK, one thing is clear: print isn't dead. It's just getting started.
    #newspaper #club #makes #headlines #with
    Newspaper Club makes headlines with first-ever publication and bold print campaign
    In a confident nod to the enduring power of print, Glasgow-based Newspaper Club has launched The Printing Press, its first-ever self-published newspaper. Known for helping designers, brands, and artists print their own publications, Newspaper Club is now telling its own story through a medium it knows best. "We're always sharing the brilliant things people print with us – usually online, through our blog and Instagram," explains CMO Kaye Symington. "Our customers have some great stories behind their projects, and it just made sense for a newspaper printing company to have a newspaper of its own!" Teaming up with their brilliant design partner Euan Gallacher at D8 Studio, Kaye said they also wanted to show what's possible with the format: "A lot of people just think of newspapers as something for breaking news, but there's so much more you can do with them." The tabloid-style publication explores the creative resurgence of newspapers as branding tools and storytelling devices, which is music to our ears. Inside, readers will find thoughtful features on how modern brands are embracing print, including interviews with Papier's head of brand on narrative design, Cubitts' in-house designer on developing a tactile, analogue campaign, and Vocal Type's Tré Seals on transforming a museum exhibition into a printed experience. Why the mighty turnaround? "There's just nothing quite like newsprint," says Kaye. "It slows you down in the best way, especially when there's so much competing for your attention online. A newspaper isn't trying to go viral, which is refreshing." She adds: "Putting together a newspaper makes you think differently. It's scrappy and democratic, which makes it a great space to play around and tell stories more creatively. And at the end of it, you've got something real to hand someone instead of just sending them a link." To celebrate this almighty launch, Newspaper Club is going beyond the page with a striking national ad campaign. In partnership with Build Hollywood, the company has installed billboards in Glasgow, Birmingham, Brighton, and Cardiff, all proudly showcasing the work of Newspaper Club customers. These include colourful pieces from artist Supermundane and independent homeware designer Sophie McNiven, highlighting the creative range of projects that come to life through their press. In London, the celebration continues with a special collaboration with News & Coffee at Holborn Station. For two weeks, the kiosk has been transformed into a shrine to print — complete with stacks of The Printing Press and complimentary coffee for the first 20 early birds each weekday until 17 June. The timing feels deliberate. As digital fatigue sets in, social media continues to disappoint, and brands look for fresh ways to stand out in a 'post-search' world, newspapers are experiencing a quiet renaissance. But they're being used not just for news but also as limited-edition catalogues, keepsakes for events, and props in photo shoots. It's this playful, flexible nature of newsprint that The Printing Press aims to explore and celebrate. Since 2009, Newspaper Club has built its reputation on making newspaper printing accessible to all — from major brands like Adobe and Spotify to indie creators, students and storytellers. This campaign marks a new chapter: a chance to turn the lens inward, shine a spotlight on the creative possibilities of print, and reassert the joy of ink on paper. As Kaye puts it, "We want people to see that newspapers can be a really creative format. It might be a traditional medium, but that's exactly what makes it stand out in a digital world. "Sometimes the hardest part is just knowing where to start with a new project, so we hope this campaign helps spark ideas and inspire people to print something they're excited about!" As The Printing Press hits streets and kiosks across the UK, one thing is clear: print isn't dead. It's just getting started. #newspaper #club #makes #headlines #with
    WWW.CREATIVEBOOM.COM
    Newspaper Club makes headlines with first-ever publication and bold print campaign
    In a confident nod to the enduring power of print, Glasgow-based Newspaper Club has launched The Printing Press, its first-ever self-published newspaper. Known for helping designers, brands, and artists print their own publications, Newspaper Club is now telling its own story through a medium it knows best. "We're always sharing the brilliant things people print with us – usually online, through our blog and Instagram," explains CMO Kaye Symington. "Our customers have some great stories behind their projects, and it just made sense for a newspaper printing company to have a newspaper of its own!" Teaming up with their brilliant design partner Euan Gallacher at D8 Studio, Kaye said they also wanted to show what's possible with the format: "A lot of people just think of newspapers as something for breaking news, but there's so much more you can do with them." The tabloid-style publication explores the creative resurgence of newspapers as branding tools and storytelling devices, which is music to our ears. Inside, readers will find thoughtful features on how modern brands are embracing print, including interviews with Papier's head of brand on narrative design, Cubitts' in-house designer on developing a tactile, analogue campaign, and Vocal Type's Tré Seals on transforming a museum exhibition into a printed experience. Why the mighty turnaround? "There's just nothing quite like newsprint," says Kaye. "It slows you down in the best way, especially when there's so much competing for your attention online. A newspaper isn't trying to go viral, which is refreshing." She adds: "Putting together a newspaper makes you think differently. It's scrappy and democratic, which makes it a great space to play around and tell stories more creatively. And at the end of it, you've got something real to hand someone instead of just sending them a link." To celebrate this almighty launch, Newspaper Club is going beyond the page with a striking national ad campaign. In partnership with Build Hollywood, the company has installed billboards in Glasgow, Birmingham, Brighton, and Cardiff, all proudly showcasing the work of Newspaper Club customers. These include colourful pieces from artist Supermundane and independent homeware designer Sophie McNiven, highlighting the creative range of projects that come to life through their press. In London, the celebration continues with a special collaboration with News & Coffee at Holborn Station. For two weeks, the kiosk has been transformed into a shrine to print — complete with stacks of The Printing Press and complimentary coffee for the first 20 early birds each weekday until 17 June. The timing feels deliberate. As digital fatigue sets in, social media continues to disappoint, and brands look for fresh ways to stand out in a 'post-search' world, newspapers are experiencing a quiet renaissance. But they're being used not just for news but also as limited-edition catalogues, keepsakes for events, and props in photo shoots. It's this playful, flexible nature of newsprint that The Printing Press aims to explore and celebrate. Since 2009, Newspaper Club has built its reputation on making newspaper printing accessible to all — from major brands like Adobe and Spotify to indie creators, students and storytellers. This campaign marks a new chapter: a chance to turn the lens inward, shine a spotlight on the creative possibilities of print, and reassert the joy of ink on paper. As Kaye puts it, "We want people to see that newspapers can be a really creative format. It might be a traditional medium, but that's exactly what makes it stand out in a digital world. "Sometimes the hardest part is just knowing where to start with a new project, so we hope this campaign helps spark ideas and inspire people to print something they're excited about!" As The Printing Press hits streets and kiosks across the UK, one thing is clear: print isn't dead. It's just getting started.
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  • 15 riveting images from the 2025 UN World Oceans Day Photo Competition

    Big and Small Underwater Faces — 3rd Place.
    Trips to the Antarctic Peninsula always yield amazing encounters with leopard seals. Boldly approaching me and baring his teeth, this individual was keen to point out that this part of Antarctica was his territory. This picture was shot at dusk, resulting in the rather moody atmosphere.
     
    Credit: Lars von Ritter Zahony/ World Ocean’s Day

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    Breakthroughs, discoveries, and DIY tips sent every weekday.

    The striking eye of a humpback whale named Sweet Girl peers at the camera. Just four days later, she would be dead, hit by a speeding boat and one of the 20,000 whales killed by ship strikes each year. Photographer Rachel Moore’s captivating imageof Sweet Girl earned top honors at the 2025 United Nations World Oceans Day Photo Competition.
    Wonder: Sustaining What Sustains Us — WinnerThis photo, taken in Mo’orea, French Polynesia in 2024, captures the eye of a humpback whale named Sweet Girl, just days before her tragic death. Four days after I captured this intimate moment, she was struck and killed by a fast-moving ship. Her death serves as a heartbreaking reminder of the 20,000 whales lost to ship strikes every year. We are using her story to advocate for stronger protections, petitioning for stricter speed laws around Tahiti and Mo’orea during whale season. I hope Sweet Girl’s legacy will spark real change to protect these incredible animals and prevent further senseless loss.Credit: Rachel Moore/ United Nations World Oceans Day www.unworldoceansday.org
    Now in its twelfth year, the competition coordinated in collaboration between the UN Division for Ocean Affairs and the Law of the Sea, DivePhotoGuide, Oceanic Global, and  the Intergovernmental Oceanographic Commission of UNESCO. Each year, thousands of underwater photographers submit images that judges award prizes for across four categories: Big and Small Underwater Faces, Underwater Seascapes, Above Water Seascapes, and Wonder: Sustaining What Sustains Us.
    This year’s winning images include a curious leopard seal, a swarm of jellyfish, and a very grumpy looking Japanese warbonnet. Given our oceans’ perilous state, all competition participants were required to sign a charter of 14 commitments regarding ethics in photography.
    Underwater Seascapes — Honorable MentionWith only orcas as their natural predators, leopard seals are Antarctica’s most versatile hunters, preying on everything from fish and cephalopods to penguins and other seals. Gentoo penguins are a favored menu item, and leopard seals can be observed patrolling the waters around their colonies. For this shot, I used a split image to capture both worlds: the gentoo penguin colony in the background with the leopard seal on the hunt in the foreground.Credit: Lars von Ritter Zahony/ United Nations World Oceans Day www.unworldoceansday.org
    Above Water Seascapes – WinnerA serene lake cradled by arid dunes, where a gentle stream breathes life into the heart of Mother Earth’s creation: Captured from an airplane, this image reveals the powerful contrasts and hidden beauty where land and ocean meet, reminding us that the ocean is the source of all life and that everything in nature is deeply connected. The location is a remote stretch of coastline near Shark Bay, Western Australia.Credit: Leander Nardin/ United Nations World Oceans Day www.unworldoceansday.org
    Above Water Seascapes — 3rd PlaceParadise Harbour is one of the most beautiful places on the Antarctic Peninsula. When I visited, the sea was extremely calm, and I was lucky enough to witness a wonderfully clear reflection of the Suárez Glacierin the water. The only problem was the waves created by our speedboat, and the only way to capture the perfect reflection was to lie on the bottom of the boat while it moved towards the glacier.Credit: Andrey Nosik/ United Nations World Oceans Day www.unworldoceansday.org
    Underwater Seascapes — 3rd Place“La Rapadura” is a natural hidden treasure on the northern coast of Tenerife, in the Spanish territory of the Canary Islands. Only discovered in 1996, it is one of the most astonishing underwater landscapes in the world, consistently ranking among the planet’s best dive sites. These towering columns of basalt are the result of volcanic processes that occurred between 500,000 and a million years ago. The formation was created when a basaltic lava flow reached the ocean, where, upon cooling and solidifying, it contracted, creating natural structures often compared to the pipes of church organs. Located in a region where marine life has been impacted by once common illegal fishing practices, this stunning natural monument has both geological and ecological value, and scientists and underwater photographers are advocating for its protection.Credit: Pedro Carrillo/ United Nations World Oceans Day www.unworldoceansday.org
    Underwater Seascapes — WinnerThis year, I had the incredible opportunity to visit a jellyfish lake during a liveaboard trip around southern Raja Ampat, Indonesia. Being surrounded by millions of jellyfish, which have evolved to lose their stinging ability due to the absence of predators, was one of the most breathtaking experiences I’ve ever had.Credit: Dani Escayola/ United Nations World Oceans Day www.unworldoceansday.org
    Underwater Seascapes — 2nd PlaceThis shot captures a school of rays resting at a cleaning station in Mauritius, where strong currents once attracted them regularly. Some rays grew accustomed to divers, allowing close encounters like this. Sadly, after the severe bleaching that the reefs here suffered last year, such gatherings have become rare, and I fear I may not witness this again at the same spot.Credit: Gerald Rambert/ United Nations World Oceans Day www.unworldoceansday.org
    Wonder: Sustaining What Sustains Us — 3rd PlaceShot in Cuba’s Jardines de la Reina—a protected shark sanctuary—this image captures a Caribbean reef shark weaving through a group of silky sharks near the surface. Using a slow shutter and strobes as the shark pivoted sharply, the motion blurred into a wave-like arc across its head, lit by the golden hues of sunset. The abundance and behavior of sharks here is a living symbol of what protected oceans can look like.Credit: Steven Lopez/ United Nations World Oceans Day www.unworldoceansday.org
     Above Water Seascapes — 2nd PlaceNorthern gannetssoar above the dramatic cliffs of Scotland’s Hermaness National Nature Reserve, their sleek white bodies and black-tipped wings slicing through the Shetland winds. These seabirds, the largest in the North Atlantic, are renowned for their striking plunge-dives, reaching speeds up to 100 kphas they hunt for fish beneath the waves. The cliffs of Hermaness provide ideal nesting sites, with updrafts aiding their take-offs and landings. Each spring, thousands return to this rugged coastline, forming one of the UK’s most significant gannet colonies. It was a major challenge to take photos at the edge of these cliffs at almost 200 meterswith the winds up to 30 kph.Credit: Nur Tucker/ United Nations World Oceans Day www.unworldoceansday.org
    Above Water Seascapes — Honorable MentionA South Atlantic swell breaks on the Dungeons Reef off the Cape Peninsula, South Africa, shot while photographing a big-wave surf session in October 2017. It’s the crescendoing sounds of these breaking swells that always amazes me.Credit: Ken Findlay/ United Nations World Oceans Day www.unworldoceansday.org
    Wonder: Sustaining What Sustains Us — Honorable MentionHumpback whales in their thousands migrate along the Ningaloo Reef in Western Australia every year on the way to and from their calving grounds. In four seasons of swimming with them on the reef here, this is the only encounter I’ve had like this one. This pair of huge adult whales repeatedly spy-hopped alongside us, seeking to interact with and investigate us, leaving me completely breathless. The female in the foreground was much more confident than the male behind and would constantly make close approaches, whilst the male hung back a little, still interested but shy. After more than 10 years working with wildlife in the water, this was one of the best experiences of my life.Credit: Ollie Clarke/ United Nations World Oceans Day www.unworldoceansday.org
    Big and Small Underwater Faces — 2nd PlaceOn one of my many blackwater dives in Anilao, in the Philippines, my guide and I spotted something moving erratically at a depth of around 20 meters, about 10 to 15 centimeters in size. We quickly realized that it was a rare blanket octopus. As we approached, it opened up its beautiful blanket, revealing its multicolored mantle. I managed to take a few shots before it went on its way. I felt truly privileged to have captured this fascinating deep-sea cephalopod. Among its many unique characteristics, this species exhibits some of the most extreme sexual size-dimorphism in nature, with females weighing up to 40,000 times more than males.Credit: Giacomo Marchione/ United Nations World Oceans Day www.unworldoceansday.org
    Big and Small Underwater Faces – WinnerThis photo of a Japanese warbonnetwas captured in the Sea of Japan, about 50 milessouthwest of Vladivostok, Russia. I found the ornate fish at a depth of about 30 meters, under the stern of a shipwreck. This species does not appear to be afraid of divers—on the contrary, it seems to enjoy the attention—and it even tried to sit on the dome port of my camera.Credit: Andrey Nosik/ United Nations World Oceans Day www.unworldoceansday.org
    Wonder: Sustaining What Sustains Us — 2nd PlaceA juvenile pinnate batfishcaptured with a slow shutter speed, a snooted light, and deliberate camera panning to create a sense of motion and drama. Juvenile pinnate batfish are known for their striking black bodies outlined in vibrant orange—a coloration they lose within just a few months as they mature. I encountered this restless subject in the tropical waters of Indonesia’s Lembeh Strait. Capturing this image took patience and persistence over two dives, as these active young fish constantly dart for cover in crevices, making the shot particularly challenging.Credit: Luis Arpa/ United Nations World Oceans Day www.unworldoceansday.org
    #riveting #images #world #oceans #dayphoto
    15 riveting images from the 2025 UN World Oceans Day Photo Competition
    Big and Small Underwater Faces — 3rd Place. Trips to the Antarctic Peninsula always yield amazing encounters with leopard seals. Boldly approaching me and baring his teeth, this individual was keen to point out that this part of Antarctica was his territory. This picture was shot at dusk, resulting in the rather moody atmosphere.   Credit: Lars von Ritter Zahony/ World Ocean’s Day Get the Popular Science daily newsletter💡 Breakthroughs, discoveries, and DIY tips sent every weekday. The striking eye of a humpback whale named Sweet Girl peers at the camera. Just four days later, she would be dead, hit by a speeding boat and one of the 20,000 whales killed by ship strikes each year. Photographer Rachel Moore’s captivating imageof Sweet Girl earned top honors at the 2025 United Nations World Oceans Day Photo Competition. Wonder: Sustaining What Sustains Us — WinnerThis photo, taken in Mo’orea, French Polynesia in 2024, captures the eye of a humpback whale named Sweet Girl, just days before her tragic death. Four days after I captured this intimate moment, she was struck and killed by a fast-moving ship. Her death serves as a heartbreaking reminder of the 20,000 whales lost to ship strikes every year. We are using her story to advocate for stronger protections, petitioning for stricter speed laws around Tahiti and Mo’orea during whale season. I hope Sweet Girl’s legacy will spark real change to protect these incredible animals and prevent further senseless loss.Credit: Rachel Moore/ United Nations World Oceans Day www.unworldoceansday.org Now in its twelfth year, the competition coordinated in collaboration between the UN Division for Ocean Affairs and the Law of the Sea, DivePhotoGuide, Oceanic Global, and  the Intergovernmental Oceanographic Commission of UNESCO. Each year, thousands of underwater photographers submit images that judges award prizes for across four categories: Big and Small Underwater Faces, Underwater Seascapes, Above Water Seascapes, and Wonder: Sustaining What Sustains Us. This year’s winning images include a curious leopard seal, a swarm of jellyfish, and a very grumpy looking Japanese warbonnet. Given our oceans’ perilous state, all competition participants were required to sign a charter of 14 commitments regarding ethics in photography. Underwater Seascapes — Honorable MentionWith only orcas as their natural predators, leopard seals are Antarctica’s most versatile hunters, preying on everything from fish and cephalopods to penguins and other seals. Gentoo penguins are a favored menu item, and leopard seals can be observed patrolling the waters around their colonies. For this shot, I used a split image to capture both worlds: the gentoo penguin colony in the background with the leopard seal on the hunt in the foreground.Credit: Lars von Ritter Zahony/ United Nations World Oceans Day www.unworldoceansday.org Above Water Seascapes – WinnerA serene lake cradled by arid dunes, where a gentle stream breathes life into the heart of Mother Earth’s creation: Captured from an airplane, this image reveals the powerful contrasts and hidden beauty where land and ocean meet, reminding us that the ocean is the source of all life and that everything in nature is deeply connected. The location is a remote stretch of coastline near Shark Bay, Western Australia.Credit: Leander Nardin/ United Nations World Oceans Day www.unworldoceansday.org Above Water Seascapes — 3rd PlaceParadise Harbour is one of the most beautiful places on the Antarctic Peninsula. When I visited, the sea was extremely calm, and I was lucky enough to witness a wonderfully clear reflection of the Suárez Glacierin the water. The only problem was the waves created by our speedboat, and the only way to capture the perfect reflection was to lie on the bottom of the boat while it moved towards the glacier.Credit: Andrey Nosik/ United Nations World Oceans Day www.unworldoceansday.org Underwater Seascapes — 3rd Place“La Rapadura” is a natural hidden treasure on the northern coast of Tenerife, in the Spanish territory of the Canary Islands. Only discovered in 1996, it is one of the most astonishing underwater landscapes in the world, consistently ranking among the planet’s best dive sites. These towering columns of basalt are the result of volcanic processes that occurred between 500,000 and a million years ago. The formation was created when a basaltic lava flow reached the ocean, where, upon cooling and solidifying, it contracted, creating natural structures often compared to the pipes of church organs. Located in a region where marine life has been impacted by once common illegal fishing practices, this stunning natural monument has both geological and ecological value, and scientists and underwater photographers are advocating for its protection.Credit: Pedro Carrillo/ United Nations World Oceans Day www.unworldoceansday.org Underwater Seascapes — WinnerThis year, I had the incredible opportunity to visit a jellyfish lake during a liveaboard trip around southern Raja Ampat, Indonesia. Being surrounded by millions of jellyfish, which have evolved to lose their stinging ability due to the absence of predators, was one of the most breathtaking experiences I’ve ever had.Credit: Dani Escayola/ United Nations World Oceans Day www.unworldoceansday.org Underwater Seascapes — 2nd PlaceThis shot captures a school of rays resting at a cleaning station in Mauritius, where strong currents once attracted them regularly. Some rays grew accustomed to divers, allowing close encounters like this. Sadly, after the severe bleaching that the reefs here suffered last year, such gatherings have become rare, and I fear I may not witness this again at the same spot.Credit: Gerald Rambert/ United Nations World Oceans Day www.unworldoceansday.org Wonder: Sustaining What Sustains Us — 3rd PlaceShot in Cuba’s Jardines de la Reina—a protected shark sanctuary—this image captures a Caribbean reef shark weaving through a group of silky sharks near the surface. Using a slow shutter and strobes as the shark pivoted sharply, the motion blurred into a wave-like arc across its head, lit by the golden hues of sunset. The abundance and behavior of sharks here is a living symbol of what protected oceans can look like.Credit: Steven Lopez/ United Nations World Oceans Day www.unworldoceansday.org  Above Water Seascapes — 2nd PlaceNorthern gannetssoar above the dramatic cliffs of Scotland’s Hermaness National Nature Reserve, their sleek white bodies and black-tipped wings slicing through the Shetland winds. These seabirds, the largest in the North Atlantic, are renowned for their striking plunge-dives, reaching speeds up to 100 kphas they hunt for fish beneath the waves. The cliffs of Hermaness provide ideal nesting sites, with updrafts aiding their take-offs and landings. Each spring, thousands return to this rugged coastline, forming one of the UK’s most significant gannet colonies. It was a major challenge to take photos at the edge of these cliffs at almost 200 meterswith the winds up to 30 kph.Credit: Nur Tucker/ United Nations World Oceans Day www.unworldoceansday.org Above Water Seascapes — Honorable MentionA South Atlantic swell breaks on the Dungeons Reef off the Cape Peninsula, South Africa, shot while photographing a big-wave surf session in October 2017. It’s the crescendoing sounds of these breaking swells that always amazes me.Credit: Ken Findlay/ United Nations World Oceans Day www.unworldoceansday.org Wonder: Sustaining What Sustains Us — Honorable MentionHumpback whales in their thousands migrate along the Ningaloo Reef in Western Australia every year on the way to and from their calving grounds. In four seasons of swimming with them on the reef here, this is the only encounter I’ve had like this one. This pair of huge adult whales repeatedly spy-hopped alongside us, seeking to interact with and investigate us, leaving me completely breathless. The female in the foreground was much more confident than the male behind and would constantly make close approaches, whilst the male hung back a little, still interested but shy. After more than 10 years working with wildlife in the water, this was one of the best experiences of my life.Credit: Ollie Clarke/ United Nations World Oceans Day www.unworldoceansday.org Big and Small Underwater Faces — 2nd PlaceOn one of my many blackwater dives in Anilao, in the Philippines, my guide and I spotted something moving erratically at a depth of around 20 meters, about 10 to 15 centimeters in size. We quickly realized that it was a rare blanket octopus. As we approached, it opened up its beautiful blanket, revealing its multicolored mantle. I managed to take a few shots before it went on its way. I felt truly privileged to have captured this fascinating deep-sea cephalopod. Among its many unique characteristics, this species exhibits some of the most extreme sexual size-dimorphism in nature, with females weighing up to 40,000 times more than males.Credit: Giacomo Marchione/ United Nations World Oceans Day www.unworldoceansday.org Big and Small Underwater Faces – WinnerThis photo of a Japanese warbonnetwas captured in the Sea of Japan, about 50 milessouthwest of Vladivostok, Russia. I found the ornate fish at a depth of about 30 meters, under the stern of a shipwreck. This species does not appear to be afraid of divers—on the contrary, it seems to enjoy the attention—and it even tried to sit on the dome port of my camera.Credit: Andrey Nosik/ United Nations World Oceans Day www.unworldoceansday.org Wonder: Sustaining What Sustains Us — 2nd PlaceA juvenile pinnate batfishcaptured with a slow shutter speed, a snooted light, and deliberate camera panning to create a sense of motion and drama. Juvenile pinnate batfish are known for their striking black bodies outlined in vibrant orange—a coloration they lose within just a few months as they mature. I encountered this restless subject in the tropical waters of Indonesia’s Lembeh Strait. Capturing this image took patience and persistence over two dives, as these active young fish constantly dart for cover in crevices, making the shot particularly challenging.Credit: Luis Arpa/ United Nations World Oceans Day www.unworldoceansday.org #riveting #images #world #oceans #dayphoto
    WWW.POPSCI.COM
    15 riveting images from the 2025 UN World Oceans Day Photo Competition
    Big and Small Underwater Faces — 3rd Place. Trips to the Antarctic Peninsula always yield amazing encounters with leopard seals (Hydrurga leptonyx). Boldly approaching me and baring his teeth, this individual was keen to point out that this part of Antarctica was his territory. This picture was shot at dusk, resulting in the rather moody atmosphere.   Credit: Lars von Ritter Zahony (Germany) / World Ocean’s Day Get the Popular Science daily newsletter💡 Breakthroughs, discoveries, and DIY tips sent every weekday. The striking eye of a humpback whale named Sweet Girl peers at the camera. Just four days later, she would be dead, hit by a speeding boat and one of the 20,000 whales killed by ship strikes each year. Photographer Rachel Moore’s captivating image (seen below) of Sweet Girl earned top honors at the 2025 United Nations World Oceans Day Photo Competition. Wonder: Sustaining What Sustains Us — WinnerThis photo, taken in Mo’orea, French Polynesia in 2024, captures the eye of a humpback whale named Sweet Girl, just days before her tragic death. Four days after I captured this intimate moment, she was struck and killed by a fast-moving ship. Her death serves as a heartbreaking reminder of the 20,000 whales lost to ship strikes every year. We are using her story to advocate for stronger protections, petitioning for stricter speed laws around Tahiti and Mo’orea during whale season. I hope Sweet Girl’s legacy will spark real change to protect these incredible animals and prevent further senseless loss.Credit: Rachel Moore (USA) / United Nations World Oceans Day www.unworldoceansday.org Now in its twelfth year, the competition coordinated in collaboration between the UN Division for Ocean Affairs and the Law of the Sea, DivePhotoGuide (DPG), Oceanic Global, and  the Intergovernmental Oceanographic Commission of UNESCO. Each year, thousands of underwater photographers submit images that judges award prizes for across four categories: Big and Small Underwater Faces, Underwater Seascapes, Above Water Seascapes, and Wonder: Sustaining What Sustains Us. This year’s winning images include a curious leopard seal, a swarm of jellyfish, and a very grumpy looking Japanese warbonnet. Given our oceans’ perilous state, all competition participants were required to sign a charter of 14 commitments regarding ethics in photography. Underwater Seascapes — Honorable MentionWith only orcas as their natural predators, leopard seals are Antarctica’s most versatile hunters, preying on everything from fish and cephalopods to penguins and other seals. Gentoo penguins are a favored menu item, and leopard seals can be observed patrolling the waters around their colonies. For this shot, I used a split image to capture both worlds: the gentoo penguin colony in the background with the leopard seal on the hunt in the foreground.Credit: Lars von Ritter Zahony (Germany) / United Nations World Oceans Day www.unworldoceansday.org Above Water Seascapes – WinnerA serene lake cradled by arid dunes, where a gentle stream breathes life into the heart of Mother Earth’s creation: Captured from an airplane, this image reveals the powerful contrasts and hidden beauty where land and ocean meet, reminding us that the ocean is the source of all life and that everything in nature is deeply connected. The location is a remote stretch of coastline near Shark Bay, Western Australia.Credit: Leander Nardin (Austria) / United Nations World Oceans Day www.unworldoceansday.org Above Water Seascapes — 3rd PlaceParadise Harbour is one of the most beautiful places on the Antarctic Peninsula. When I visited, the sea was extremely calm, and I was lucky enough to witness a wonderfully clear reflection of the Suárez Glacier (aka Petzval Glacier) in the water. The only problem was the waves created by our speedboat, and the only way to capture the perfect reflection was to lie on the bottom of the boat while it moved towards the glacier.Credit: Andrey Nosik (Russia) / United Nations World Oceans Day www.unworldoceansday.org Underwater Seascapes — 3rd Place“La Rapadura” is a natural hidden treasure on the northern coast of Tenerife, in the Spanish territory of the Canary Islands. Only discovered in 1996, it is one of the most astonishing underwater landscapes in the world, consistently ranking among the planet’s best dive sites. These towering columns of basalt are the result of volcanic processes that occurred between 500,000 and a million years ago. The formation was created when a basaltic lava flow reached the ocean, where, upon cooling and solidifying, it contracted, creating natural structures often compared to the pipes of church organs. Located in a region where marine life has been impacted by once common illegal fishing practices, this stunning natural monument has both geological and ecological value, and scientists and underwater photographers are advocating for its protection. (Model: Yolanda Garcia)Credit: Pedro Carrillo (Spain) / United Nations World Oceans Day www.unworldoceansday.org Underwater Seascapes — WinnerThis year, I had the incredible opportunity to visit a jellyfish lake during a liveaboard trip around southern Raja Ampat, Indonesia. Being surrounded by millions of jellyfish, which have evolved to lose their stinging ability due to the absence of predators, was one of the most breathtaking experiences I’ve ever had.Credit: Dani Escayola (Spain) / United Nations World Oceans Day www.unworldoceansday.org Underwater Seascapes — 2nd PlaceThis shot captures a school of rays resting at a cleaning station in Mauritius, where strong currents once attracted them regularly. Some rays grew accustomed to divers, allowing close encounters like this. Sadly, after the severe bleaching that the reefs here suffered last year, such gatherings have become rare, and I fear I may not witness this again at the same spot.Credit: Gerald Rambert (Mauritius) / United Nations World Oceans Day www.unworldoceansday.org Wonder: Sustaining What Sustains Us — 3rd PlaceShot in Cuba’s Jardines de la Reina—a protected shark sanctuary—this image captures a Caribbean reef shark weaving through a group of silky sharks near the surface. Using a slow shutter and strobes as the shark pivoted sharply, the motion blurred into a wave-like arc across its head, lit by the golden hues of sunset. The abundance and behavior of sharks here is a living symbol of what protected oceans can look like.Credit: Steven Lopez (USA) / United Nations World Oceans Day www.unworldoceansday.org  Above Water Seascapes — 2nd PlaceNorthern gannets (Morus bassanus) soar above the dramatic cliffs of Scotland’s Hermaness National Nature Reserve, their sleek white bodies and black-tipped wings slicing through the Shetland winds. These seabirds, the largest in the North Atlantic, are renowned for their striking plunge-dives, reaching speeds up to 100 kph (60 mph) as they hunt for fish beneath the waves. The cliffs of Hermaness provide ideal nesting sites, with updrafts aiding their take-offs and landings. Each spring, thousands return to this rugged coastline, forming one of the UK’s most significant gannet colonies. It was a major challenge to take photos at the edge of these cliffs at almost 200 meters (650 feet) with the winds up to 30 kph (20 mph).Credit: Nur Tucker (UK/Turkey) / United Nations World Oceans Day www.unworldoceansday.org Above Water Seascapes — Honorable MentionA South Atlantic swell breaks on the Dungeons Reef off the Cape Peninsula, South Africa, shot while photographing a big-wave surf session in October 2017. It’s the crescendoing sounds of these breaking swells that always amazes me.Credit: Ken Findlay (South Africa) / United Nations World Oceans Day www.unworldoceansday.org Wonder: Sustaining What Sustains Us — Honorable MentionHumpback whales in their thousands migrate along the Ningaloo Reef in Western Australia every year on the way to and from their calving grounds. In four seasons of swimming with them on the reef here, this is the only encounter I’ve had like this one. This pair of huge adult whales repeatedly spy-hopped alongside us, seeking to interact with and investigate us, leaving me completely breathless. The female in the foreground was much more confident than the male behind and would constantly make close approaches, whilst the male hung back a little, still interested but shy. After more than 10 years working with wildlife in the water, this was one of the best experiences of my life.Credit: Ollie Clarke (UK) / United Nations World Oceans Day www.unworldoceansday.org Big and Small Underwater Faces — 2nd PlaceOn one of my many blackwater dives in Anilao, in the Philippines, my guide and I spotted something moving erratically at a depth of around 20 meters (65 feet), about 10 to 15 centimeters in size. We quickly realized that it was a rare blanket octopus (Tremoctopus sp.). As we approached, it opened up its beautiful blanket, revealing its multicolored mantle. I managed to take a few shots before it went on its way. I felt truly privileged to have captured this fascinating deep-sea cephalopod. Among its many unique characteristics, this species exhibits some of the most extreme sexual size-dimorphism in nature, with females weighing up to 40,000 times more than males.Credit: Giacomo Marchione (Italy) / United Nations World Oceans Day www.unworldoceansday.org Big and Small Underwater Faces – WinnerThis photo of a Japanese warbonnet (Chirolophis japonicus) was captured in the Sea of Japan, about 50 miles (80 kilometers) southwest of Vladivostok, Russia. I found the ornate fish at a depth of about 30 meters (100 feet), under the stern of a shipwreck. This species does not appear to be afraid of divers—on the contrary, it seems to enjoy the attention—and it even tried to sit on the dome port of my camera.Credit: Andrey Nosik (Russia) / United Nations World Oceans Day www.unworldoceansday.org Wonder: Sustaining What Sustains Us — 2nd PlaceA juvenile pinnate batfish (Platax pinnatus) captured with a slow shutter speed, a snooted light, and deliberate camera panning to create a sense of motion and drama. Juvenile pinnate batfish are known for their striking black bodies outlined in vibrant orange—a coloration they lose within just a few months as they mature. I encountered this restless subject in the tropical waters of Indonesia’s Lembeh Strait. Capturing this image took patience and persistence over two dives, as these active young fish constantly dart for cover in crevices, making the shot particularly challenging.Credit: Luis Arpa (Spain) / United Nations World Oceans Day www.unworldoceansday.org
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  • I recommend the Pixel 9 to most people looking to upgrade - especially while it's $250 off

    ZDNET's key takeaways The Pixel 9 is Google's latest baseline flagship phone, with prices starting at It comes with the new Tensor G4 processor, an updated design, a bigger battery, and a slightly higher asking price. The hardware improvements over last year's model are relatively small. more buying choices At Amazon, the 256GB Google Pixel 9 is on sale for a discount. This deal applies to all color options except Peony.I had a chance to attend the Made by Google event back in August 2024, and after the keynote wrapped up, I was more excited to go hands-on with the baseline version of the Pixel 9 than the Pro or the Pro XL. Why? Because the Pixel 9's accessibility makes it a fascinating device, and one I recommend for a handful of reasons.Also: I changed 10 settings on my Pixel phone to significantly improve the user experienceI'm spoiling this review right at the top, but it's true. Google's latest entry-level flagship, the Pixel 9, is here, with prices starting at Even though its hardware is a minor improvement over the Pixel 8, it's an impressive phone overall. It offers a new design, slightly upgraded performance, slightly better cameras, a slightly bigger battery, and a host of new AI features.Google has positioned the Pixel 9 as the default Android alternative to the iPhone 16, partly because it looks like one. Google gave the entire Pixel 9 family flat sides with rounded corners, which makes it look like something from a design lab in Cupertino. The good news is that it makes these phones look and feel great.
    details
    View at Best Buy In fact, they're my favorite-looking Pixel phones yet. The Pixel 9 feels especially unique while still offering a premium feel that's blissfully cold to the touch when you pick it up. The sides are aluminum, while the front and back feature Corning Gorilla Glass Victus 2. The whole thing is IP68-rated for water and dust resistance, and it's just the right size for use with one hand. Max Buondonno/ZDNETAnother characteristic of the Pixel is its nice display, and the Pixel 9 definitely has one. It features a 6.3-inch Actua display that is a tenth of an inch bigger than the Pixel 8. The sharp 2424x1080 resolution, OLED panel, and 120Hz dynamic refresh rate give the Pixel 9 exceptional visuals, whether you're just reading email or watching your favorite movie. This year, the screen can reach way up to 2,700 nits of brightness, making it one of the brightest Android phones you can buy.Also: I replaced my Pixel 9 Pro XL with the 9a for a month - and it was pretty dang closeAlso, its performance feels better. Powered by the new Tensor G4 processor, 12GB of RAM, and 128GB or 256GB of storage, the Pixel 9 is a screamer. It's one of the most responsive Android phones I've used all year, and that's just with the standard version of this phone.The cameras are also impressive. Google kept the same 50MP main camera as last year but swapped the old 12MP ultra-wide for a new 48MP 123-degree camera. Photos are simply stunning on this phone, and Google's post-processing algorithms do a great job of retaining details and contrast. Video quality is also very good, especially with the company's Video Boost technology. This phone can easily rival any device that costs + more. Max Buondonno/ZDNETIf there's a downside to the hardware, it's the inclusion of the lower-quality 10.5MP selfie camera, whereas the Pro phones get a new 42MP camera. There's also an extra telephoto camera on the Pro model, so you won't get the same zoom quality on the regular Pixel 9.Regarding this phone's AI features, Google has jammed quite a bit into the Pixel 9. Not only does it ship with the company's Gemini chatbot out of the box, but thanks to the Tensor G4 processor, it also comes with Gemini Live, so you can have real-life conversations with it.Also: I found a physical keyboard for my Pixel 9 Pro that isn't a jokeIt requires a Google One AI Premium plan, but you'll get one for free if you buy a Pixel 9. I've asked it numerous questions that were similar to web queriesand it answered them all with ease -- even with speech interruptions. It's in the early stages, but it's exciting technology that could change how we use our phones.You also get features like Add Me, which allows you to take a picture of your friends, then have them take a picture of you in the same place, and merge the two so no one's left out. I've played around with it during my testing, which worked surprisingly well. There are also some nice updates to Magic Editor for framing your photos. Max Buondonno/ZDNETGoogle also included two new AI-powered apps on the Pixel 9 series: Pixel Screenshots and Pixel Studio. With the former, you can organize your screenshots and search through them with AI prompts, allowing you to easily reference information like Wi-Fi passwords or recipes. Meanwhile, the latter lets you generate images on the fly and customize them with text, stickers, and other effects. I've enjoyed using both apps in my limited testing time, but I'll need to play with them over the long run to see whether they're worth it.Also: The best Google Pixel phones to buy in 2025I found battery life to be quite good. There's a 4,700mAh cell inside that can last all day on a charge and then some, which means you won't need to worry about this phone's battery after a long day. Google includes 45W charging support on the Pixel 9 series, which is awesome, but you'll need to buy a separate wall adapter to take advantage of it. In addition, there's 15W wireless chargingand 5W reverse wireless charging called "Battery Share."ZDNET's buying adviceIf your budget is it's hard not to recommend Google's Pixel 9, especially while it's on sale at off. Sure, the Samsung Galaxy S24 is a tough competitor, but I actually think this is the better buy. It gives you access to some useful new AI features, and you get all the perks of the Pixel experience, like excellent software, display quality, and cameras. The Pixel 9 Pro and Pixel 9 Pro XL models may be flashier, but the baseline version of Google's flagship phone should not be overlooked. This article was originally published on August 22, 2024, and was updated on June 6, 2025 What are the tariffs in the US? The recent US tariffs on imports from countries like China, Vietnam, and India aim to boost domestic manufacturing but are likely to drive up prices on consumer electronics. Products like smartphones, laptops, and TVs may become more expensive as companies rethink global supply chains and weigh the cost of shifting production.Smartphones are among the most affected by the new US tariffs, with devices imported from China and Vietnam facing steep duties that could raise retail prices by 20% or more. Brands like Apple and Google, which rely heavily on Asian manufacturing, may either pass these costs on to consumers or absorb them at the expense of profit margins. The tariffs could also lead to delays in product launches or shifts in where and how phones are made, forcing companies to diversify production to countries with more favorable trade conditions.
    Show more
    Featured reviews
    #recommend #pixel #most #people #looking
    I recommend the Pixel 9 to most people looking to upgrade - especially while it's $250 off
    ZDNET's key takeaways The Pixel 9 is Google's latest baseline flagship phone, with prices starting at It comes with the new Tensor G4 processor, an updated design, a bigger battery, and a slightly higher asking price. The hardware improvements over last year's model are relatively small. more buying choices At Amazon, the 256GB Google Pixel 9 is on sale for a discount. This deal applies to all color options except Peony.I had a chance to attend the Made by Google event back in August 2024, and after the keynote wrapped up, I was more excited to go hands-on with the baseline version of the Pixel 9 than the Pro or the Pro XL. Why? Because the Pixel 9's accessibility makes it a fascinating device, and one I recommend for a handful of reasons.Also: I changed 10 settings on my Pixel phone to significantly improve the user experienceI'm spoiling this review right at the top, but it's true. Google's latest entry-level flagship, the Pixel 9, is here, with prices starting at Even though its hardware is a minor improvement over the Pixel 8, it's an impressive phone overall. It offers a new design, slightly upgraded performance, slightly better cameras, a slightly bigger battery, and a host of new AI features.Google has positioned the Pixel 9 as the default Android alternative to the iPhone 16, partly because it looks like one. Google gave the entire Pixel 9 family flat sides with rounded corners, which makes it look like something from a design lab in Cupertino. The good news is that it makes these phones look and feel great. details View at Best Buy In fact, they're my favorite-looking Pixel phones yet. The Pixel 9 feels especially unique while still offering a premium feel that's blissfully cold to the touch when you pick it up. The sides are aluminum, while the front and back feature Corning Gorilla Glass Victus 2. The whole thing is IP68-rated for water and dust resistance, and it's just the right size for use with one hand. Max Buondonno/ZDNETAnother characteristic of the Pixel is its nice display, and the Pixel 9 definitely has one. It features a 6.3-inch Actua display that is a tenth of an inch bigger than the Pixel 8. The sharp 2424x1080 resolution, OLED panel, and 120Hz dynamic refresh rate give the Pixel 9 exceptional visuals, whether you're just reading email or watching your favorite movie. This year, the screen can reach way up to 2,700 nits of brightness, making it one of the brightest Android phones you can buy.Also: I replaced my Pixel 9 Pro XL with the 9a for a month - and it was pretty dang closeAlso, its performance feels better. Powered by the new Tensor G4 processor, 12GB of RAM, and 128GB or 256GB of storage, the Pixel 9 is a screamer. It's one of the most responsive Android phones I've used all year, and that's just with the standard version of this phone.The cameras are also impressive. Google kept the same 50MP main camera as last year but swapped the old 12MP ultra-wide for a new 48MP 123-degree camera. Photos are simply stunning on this phone, and Google's post-processing algorithms do a great job of retaining details and contrast. Video quality is also very good, especially with the company's Video Boost technology. This phone can easily rival any device that costs + more. Max Buondonno/ZDNETIf there's a downside to the hardware, it's the inclusion of the lower-quality 10.5MP selfie camera, whereas the Pro phones get a new 42MP camera. There's also an extra telephoto camera on the Pro model, so you won't get the same zoom quality on the regular Pixel 9.Regarding this phone's AI features, Google has jammed quite a bit into the Pixel 9. Not only does it ship with the company's Gemini chatbot out of the box, but thanks to the Tensor G4 processor, it also comes with Gemini Live, so you can have real-life conversations with it.Also: I found a physical keyboard for my Pixel 9 Pro that isn't a jokeIt requires a Google One AI Premium plan, but you'll get one for free if you buy a Pixel 9. I've asked it numerous questions that were similar to web queriesand it answered them all with ease -- even with speech interruptions. It's in the early stages, but it's exciting technology that could change how we use our phones.You also get features like Add Me, which allows you to take a picture of your friends, then have them take a picture of you in the same place, and merge the two so no one's left out. I've played around with it during my testing, which worked surprisingly well. There are also some nice updates to Magic Editor for framing your photos. Max Buondonno/ZDNETGoogle also included two new AI-powered apps on the Pixel 9 series: Pixel Screenshots and Pixel Studio. With the former, you can organize your screenshots and search through them with AI prompts, allowing you to easily reference information like Wi-Fi passwords or recipes. Meanwhile, the latter lets you generate images on the fly and customize them with text, stickers, and other effects. I've enjoyed using both apps in my limited testing time, but I'll need to play with them over the long run to see whether they're worth it.Also: The best Google Pixel phones to buy in 2025I found battery life to be quite good. There's a 4,700mAh cell inside that can last all day on a charge and then some, which means you won't need to worry about this phone's battery after a long day. Google includes 45W charging support on the Pixel 9 series, which is awesome, but you'll need to buy a separate wall adapter to take advantage of it. In addition, there's 15W wireless chargingand 5W reverse wireless charging called "Battery Share."ZDNET's buying adviceIf your budget is it's hard not to recommend Google's Pixel 9, especially while it's on sale at off. Sure, the Samsung Galaxy S24 is a tough competitor, but I actually think this is the better buy. It gives you access to some useful new AI features, and you get all the perks of the Pixel experience, like excellent software, display quality, and cameras. The Pixel 9 Pro and Pixel 9 Pro XL models may be flashier, but the baseline version of Google's flagship phone should not be overlooked. This article was originally published on August 22, 2024, and was updated on June 6, 2025 What are the tariffs in the US? The recent US tariffs on imports from countries like China, Vietnam, and India aim to boost domestic manufacturing but are likely to drive up prices on consumer electronics. Products like smartphones, laptops, and TVs may become more expensive as companies rethink global supply chains and weigh the cost of shifting production.Smartphones are among the most affected by the new US tariffs, with devices imported from China and Vietnam facing steep duties that could raise retail prices by 20% or more. Brands like Apple and Google, which rely heavily on Asian manufacturing, may either pass these costs on to consumers or absorb them at the expense of profit margins. The tariffs could also lead to delays in product launches or shifts in where and how phones are made, forcing companies to diversify production to countries with more favorable trade conditions. Show more Featured reviews #recommend #pixel #most #people #looking
    WWW.ZDNET.COM
    I recommend the Pixel 9 to most people looking to upgrade - especially while it's $250 off
    ZDNET's key takeaways The Pixel 9 is Google's latest baseline flagship phone, with prices starting at $800. It comes with the new Tensor G4 processor, an updated design, a bigger battery, and a slightly higher asking price. The hardware improvements over last year's model are relatively small. more buying choices At Amazon, the 256GB Google Pixel 9 is on sale for $649, a $250 discount. This deal applies to all color options except Peony (pink).I had a chance to attend the Made by Google event back in August 2024, and after the keynote wrapped up, I was more excited to go hands-on with the baseline version of the Pixel 9 than the Pro or the Pro XL. Why? Because the Pixel 9's accessibility makes it a fascinating device, and one I recommend for a handful of reasons.Also: I changed 10 settings on my Pixel phone to significantly improve the user experienceI'm spoiling this review right at the top, but it's true. Google's latest entry-level flagship, the Pixel 9, is here, with prices starting at $799. Even though its hardware is a minor improvement over the Pixel 8, it's an impressive phone overall. It offers a new design, slightly upgraded performance, slightly better cameras, a slightly bigger battery, and a host of new AI features.Google has positioned the Pixel 9 as the default Android alternative to the iPhone 16, partly because it looks like one. Google gave the entire Pixel 9 family flat sides with rounded corners, which makes it look like something from a design lab in Cupertino. The good news is that it makes these phones look and feel great. details View at Best Buy In fact, they're my favorite-looking Pixel phones yet. The Pixel 9 feels especially unique while still offering a premium feel that's blissfully cold to the touch when you pick it up. The sides are aluminum, while the front and back feature Corning Gorilla Glass Victus 2. The whole thing is IP68-rated for water and dust resistance, and it's just the right size for use with one hand. Max Buondonno/ZDNETAnother characteristic of the Pixel is its nice display, and the Pixel 9 definitely has one. It features a 6.3-inch Actua display that is a tenth of an inch bigger than the Pixel 8. The sharp 2424x1080 resolution, OLED panel, and 120Hz dynamic refresh rate give the Pixel 9 exceptional visuals, whether you're just reading email or watching your favorite movie. This year, the screen can reach way up to 2,700 nits of brightness, making it one of the brightest Android phones you can buy.Also: I replaced my Pixel 9 Pro XL with the 9a for a month - and it was pretty dang closeAlso, its performance feels better. Powered by the new Tensor G4 processor, 12GB of RAM, and 128GB or 256GB of storage, the Pixel 9 is a screamer. It's one of the most responsive Android phones I've used all year, and that's just with the standard version of this phone.The cameras are also impressive. Google kept the same 50MP main camera as last year but swapped the old 12MP ultra-wide for a new 48MP 123-degree camera. Photos are simply stunning on this phone, and Google's post-processing algorithms do a great job of retaining details and contrast. Video quality is also very good, especially with the company's Video Boost technology. This phone can easily rival any device that costs $200+ more. Max Buondonno/ZDNETIf there's a downside to the hardware, it's the inclusion of the lower-quality 10.5MP selfie camera, whereas the Pro phones get a new 42MP camera. There's also an extra telephoto camera on the Pro model, so you won't get the same zoom quality on the regular Pixel 9.Regarding this phone's AI features, Google has jammed quite a bit into the Pixel 9. Not only does it ship with the company's Gemini chatbot out of the box, but thanks to the Tensor G4 processor, it also comes with Gemini Live, so you can have real-life conversations with it.Also: I found a physical keyboard for my Pixel 9 Pro that isn't a jokeIt requires a Google One AI Premium plan, but you'll get one for free if you buy a Pixel 9. I've asked it numerous questions that were similar to web queries ("What's the best place to live near New York City that's relatively affordable," "How many stars are in the sky -- wait, in the galaxy?") and it answered them all with ease -- even with speech interruptions. It's in the early stages, but it's exciting technology that could change how we use our phones.You also get features like Add Me, which allows you to take a picture of your friends, then have them take a picture of you in the same place, and merge the two so no one's left out. I've played around with it during my testing, which worked surprisingly well. There are also some nice updates to Magic Editor for framing your photos. Max Buondonno/ZDNETGoogle also included two new AI-powered apps on the Pixel 9 series: Pixel Screenshots and Pixel Studio. With the former, you can organize your screenshots and search through them with AI prompts, allowing you to easily reference information like Wi-Fi passwords or recipes. Meanwhile, the latter lets you generate images on the fly and customize them with text, stickers, and other effects. I've enjoyed using both apps in my limited testing time, but I'll need to play with them over the long run to see whether they're worth it.Also: The best Google Pixel phones to buy in 2025I found battery life to be quite good. There's a 4,700mAh cell inside that can last all day on a charge and then some, which means you won't need to worry about this phone's battery after a long day. Google includes 45W charging support on the Pixel 9 series, which is awesome, but you'll need to buy a separate wall adapter to take advantage of it. In addition, there's 15W wireless charging (not Qi2, notably) and 5W reverse wireless charging called "Battery Share."ZDNET's buying adviceIf your budget is $800, it's hard not to recommend Google's Pixel 9, especially while it's on sale at $250 off. Sure, the Samsung Galaxy S24 is a tough competitor, but I actually think this is the better buy. It gives you access to some useful new AI features, and you get all the perks of the Pixel experience, like excellent software, display quality, and cameras. The Pixel 9 Pro and Pixel 9 Pro XL models may be flashier, but the baseline version of Google's flagship phone should not be overlooked. This article was originally published on August 22, 2024, and was updated on June 6, 2025 What are the tariffs in the US? The recent US tariffs on imports from countries like China, Vietnam, and India aim to boost domestic manufacturing but are likely to drive up prices on consumer electronics. Products like smartphones, laptops, and TVs may become more expensive as companies rethink global supply chains and weigh the cost of shifting production.Smartphones are among the most affected by the new US tariffs, with devices imported from China and Vietnam facing steep duties that could raise retail prices by 20% or more. Brands like Apple and Google, which rely heavily on Asian manufacturing, may either pass these costs on to consumers or absorb them at the expense of profit margins. The tariffs could also lead to delays in product launches or shifts in where and how phones are made, forcing companies to diversify production to countries with more favorable trade conditions. Show more Featured reviews
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  • Trump scraps Biden software security, AI, post-quantum encryption efforts in new executive order

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    President Donald Trump signed an executive orderFriday that scratched or revised several of his Democratic predecessors’ major cybersecurity initiatives.
    “Just days before President Trump took office, the Biden Administration attempted to sneak problematic and distracting issues into cybersecurity policy,” the White House said in a fact sheet about Trump’s new directive, referring to projects that Biden launched with his Jan. 15 executive order.
    Trump’s new EO eliminates those projects, which would have required software vendors to prove their compliance with new federal security standards, prioritized research and testing of artificial intelligence for cyber defense and accelerated the rollout of encryption that withstands the future code-cracking powers of quantum computers.
    “President Trump has made it clear that this Administration will do what it takes to make America cyber secure,” the White House said in its fact sheet, “including focusing relentlessly on technical and organizational professionalism to improve the security and resilience of the nation’s information systems and networks.”
    Major cyber regulation shift
    Trump’s elimination of Biden’s software security requirements for federal contractors represents a significant government reversal on cyber regulation. Following years of major cyberattacks linked to insecure software, the Biden administration sought to use federal procurement power to improve the software industry’s practices. That effort began with Biden’s 2021 cyber order and gained strength in 2024, and then Biden officials tried to add teeth to the initiative before leaving office in January. But as it eliminated that project on Friday, the Trump administration castigated Biden’s efforts as “imposing unproven and burdensome software accounting processes that prioritized compliance checklists over genuine security investments.”
    Trump’s order eliminates provisions from Biden’s directive that would have required federal contractors to submit “secure software development attestations,” along with technical data to back up those attestations. Also now eradicated are provisions that would have required the Cybersecurity and Infrastructure Security Agency to verify vendors’ attestations, required the Office of the National Cyber Director to publish the results of those reviews and encouraged ONCD to refer companies whose attestations fail a review to the Justice Department “for action as appropriate.”

    Trump’s order leaves in place a National Institute of Standards and Technology collaboration with industry to update NIST’s Software Software Development Framework, but it eliminates parts of Biden’s order that would have incorporated those SSDF updates into security requirements for federal vendors.
    In a related move, Trump eliminated provisions of his predecessor’s order that would have required NIST to “issue guidance identifying minimum cybersecurity practices”and required federal contractors to follow those practices.
    AI security cut
    Trump also took an axe to Biden requirements related to AI and its ability to help repel cyberattacks. He scrapped a Biden initiative to test AI’s power to “enhance cyber defense of critical infrastructure in the energy sector,” as well as one that would have directed federal research programs to prioritize topics like the security of AI-powered coding and “methods for designing secure AI systems.” The EO also killed a provision would have required the Pentagon to “use advanced AI models for cyber defense.”
    On quantum computing, Trump’s directive significantly pares back Biden’s attempts to accelerate the government’s adoption of post-quantum cryptography. Biden told agencies to start using quantum-resistant encryption “as soon as practicable” and to start requiring vendors to use it when technologically possible. Trump eliminated those requirements, leaving only a Biden requirement that CISA maintain “a list of product categories in which products that support post-quantum cryptography … are widely available.”
    Trump also eliminated instructions for the departments of State and Commerce to encourage key foreign allies and overseas industries to adopt NIST’s PQC algorithms.
    The EO dropped many other provisions of Biden’s January directive, including one requiring agencies to start testing phishing-resistant authentication technologies, one requiring NIST to advise other agencies on internet routing security and one requiring agencies to use strong email encryption. Trump also cut language directing the Office of Management and Budget to advise agencies on addressing risks related to IT vendor concentration.
    In his January order, Biden ordered agencies to explore and encourage the use of digital identity documents to prevent fraud, including in public benefits programs. Trump eliminated those initiatives, calling them “inappropriate.” 
    Trump also tweaked the language of Obama-era sanctions authorities targeting people involved in cyberattacks on the U.S., specifying that the Treasury Department can only sanction foreigners for these activities. The White House said Trump’s change would prevent the power’s “misuse against domestic political opponents.”
    Amid the whirlwind of changes, Trump left one major Biden-era cyber program intact: a Federal Communications Commission project, modeled on the Energy Star program, that will apply government seals of approval to technology products that undergo security testing by federally accredited labs. Trump preserved the language in Biden’s order that requires companies selling internet-of-things devices to the federal government to go through the FCC program by January 2027.
    #trump #scraps #biden #software #security
    Trump scraps Biden software security, AI, post-quantum encryption efforts in new executive order
    This audio is auto-generated. Please let us know if you have feedback. President Donald Trump signed an executive orderFriday that scratched or revised several of his Democratic predecessors’ major cybersecurity initiatives. “Just days before President Trump took office, the Biden Administration attempted to sneak problematic and distracting issues into cybersecurity policy,” the White House said in a fact sheet about Trump’s new directive, referring to projects that Biden launched with his Jan. 15 executive order. Trump’s new EO eliminates those projects, which would have required software vendors to prove their compliance with new federal security standards, prioritized research and testing of artificial intelligence for cyber defense and accelerated the rollout of encryption that withstands the future code-cracking powers of quantum computers. “President Trump has made it clear that this Administration will do what it takes to make America cyber secure,” the White House said in its fact sheet, “including focusing relentlessly on technical and organizational professionalism to improve the security and resilience of the nation’s information systems and networks.” Major cyber regulation shift Trump’s elimination of Biden’s software security requirements for federal contractors represents a significant government reversal on cyber regulation. Following years of major cyberattacks linked to insecure software, the Biden administration sought to use federal procurement power to improve the software industry’s practices. That effort began with Biden’s 2021 cyber order and gained strength in 2024, and then Biden officials tried to add teeth to the initiative before leaving office in January. But as it eliminated that project on Friday, the Trump administration castigated Biden’s efforts as “imposing unproven and burdensome software accounting processes that prioritized compliance checklists over genuine security investments.” Trump’s order eliminates provisions from Biden’s directive that would have required federal contractors to submit “secure software development attestations,” along with technical data to back up those attestations. Also now eradicated are provisions that would have required the Cybersecurity and Infrastructure Security Agency to verify vendors’ attestations, required the Office of the National Cyber Director to publish the results of those reviews and encouraged ONCD to refer companies whose attestations fail a review to the Justice Department “for action as appropriate.” Trump’s order leaves in place a National Institute of Standards and Technology collaboration with industry to update NIST’s Software Software Development Framework, but it eliminates parts of Biden’s order that would have incorporated those SSDF updates into security requirements for federal vendors. In a related move, Trump eliminated provisions of his predecessor’s order that would have required NIST to “issue guidance identifying minimum cybersecurity practices”and required federal contractors to follow those practices. AI security cut Trump also took an axe to Biden requirements related to AI and its ability to help repel cyberattacks. He scrapped a Biden initiative to test AI’s power to “enhance cyber defense of critical infrastructure in the energy sector,” as well as one that would have directed federal research programs to prioritize topics like the security of AI-powered coding and “methods for designing secure AI systems.” The EO also killed a provision would have required the Pentagon to “use advanced AI models for cyber defense.” On quantum computing, Trump’s directive significantly pares back Biden’s attempts to accelerate the government’s adoption of post-quantum cryptography. Biden told agencies to start using quantum-resistant encryption “as soon as practicable” and to start requiring vendors to use it when technologically possible. Trump eliminated those requirements, leaving only a Biden requirement that CISA maintain “a list of product categories in which products that support post-quantum cryptography … are widely available.” Trump also eliminated instructions for the departments of State and Commerce to encourage key foreign allies and overseas industries to adopt NIST’s PQC algorithms. The EO dropped many other provisions of Biden’s January directive, including one requiring agencies to start testing phishing-resistant authentication technologies, one requiring NIST to advise other agencies on internet routing security and one requiring agencies to use strong email encryption. Trump also cut language directing the Office of Management and Budget to advise agencies on addressing risks related to IT vendor concentration. In his January order, Biden ordered agencies to explore and encourage the use of digital identity documents to prevent fraud, including in public benefits programs. Trump eliminated those initiatives, calling them “inappropriate.”  Trump also tweaked the language of Obama-era sanctions authorities targeting people involved in cyberattacks on the U.S., specifying that the Treasury Department can only sanction foreigners for these activities. The White House said Trump’s change would prevent the power’s “misuse against domestic political opponents.” Amid the whirlwind of changes, Trump left one major Biden-era cyber program intact: a Federal Communications Commission project, modeled on the Energy Star program, that will apply government seals of approval to technology products that undergo security testing by federally accredited labs. Trump preserved the language in Biden’s order that requires companies selling internet-of-things devices to the federal government to go through the FCC program by January 2027. #trump #scraps #biden #software #security
    WWW.CYBERSECURITYDIVE.COM
    Trump scraps Biden software security, AI, post-quantum encryption efforts in new executive order
    This audio is auto-generated. Please let us know if you have feedback. President Donald Trump signed an executive order (EO) Friday that scratched or revised several of his Democratic predecessors’ major cybersecurity initiatives. “Just days before President Trump took office, the Biden Administration attempted to sneak problematic and distracting issues into cybersecurity policy,” the White House said in a fact sheet about Trump’s new directive, referring to projects that Biden launched with his Jan. 15 executive order. Trump’s new EO eliminates those projects, which would have required software vendors to prove their compliance with new federal security standards, prioritized research and testing of artificial intelligence for cyber defense and accelerated the rollout of encryption that withstands the future code-cracking powers of quantum computers. “President Trump has made it clear that this Administration will do what it takes to make America cyber secure,” the White House said in its fact sheet, “including focusing relentlessly on technical and organizational professionalism to improve the security and resilience of the nation’s information systems and networks.” Major cyber regulation shift Trump’s elimination of Biden’s software security requirements for federal contractors represents a significant government reversal on cyber regulation. Following years of major cyberattacks linked to insecure software, the Biden administration sought to use federal procurement power to improve the software industry’s practices. That effort began with Biden’s 2021 cyber order and gained strength in 2024, and then Biden officials tried to add teeth to the initiative before leaving office in January. But as it eliminated that project on Friday, the Trump administration castigated Biden’s efforts as “imposing unproven and burdensome software accounting processes that prioritized compliance checklists over genuine security investments.” Trump’s order eliminates provisions from Biden’s directive that would have required federal contractors to submit “secure software development attestations,” along with technical data to back up those attestations. Also now eradicated are provisions that would have required the Cybersecurity and Infrastructure Security Agency to verify vendors’ attestations, required the Office of the National Cyber Director to publish the results of those reviews and encouraged ONCD to refer companies whose attestations fail a review to the Justice Department “for action as appropriate.” Trump’s order leaves in place a National Institute of Standards and Technology collaboration with industry to update NIST’s Software Software Development Framework, but it eliminates parts of Biden’s order that would have incorporated those SSDF updates into security requirements for federal vendors. In a related move, Trump eliminated provisions of his predecessor’s order that would have required NIST to “issue guidance identifying minimum cybersecurity practices” (based on a review of globally accepted standards) and required federal contractors to follow those practices. AI security cut Trump also took an axe to Biden requirements related to AI and its ability to help repel cyberattacks. He scrapped a Biden initiative to test AI’s power to “enhance cyber defense of critical infrastructure in the energy sector,” as well as one that would have directed federal research programs to prioritize topics like the security of AI-powered coding and “methods for designing secure AI systems.” The EO also killed a provision would have required the Pentagon to “use advanced AI models for cyber defense.” On quantum computing, Trump’s directive significantly pares back Biden’s attempts to accelerate the government’s adoption of post-quantum cryptography. Biden told agencies to start using quantum-resistant encryption “as soon as practicable” and to start requiring vendors to use it when technologically possible. Trump eliminated those requirements, leaving only a Biden requirement that CISA maintain “a list of product categories in which products that support post-quantum cryptography … are widely available.” Trump also eliminated instructions for the departments of State and Commerce to encourage key foreign allies and overseas industries to adopt NIST’s PQC algorithms. The EO dropped many other provisions of Biden’s January directive, including one requiring agencies to start testing phishing-resistant authentication technologies, one requiring NIST to advise other agencies on internet routing security and one requiring agencies to use strong email encryption. Trump also cut language directing the Office of Management and Budget to advise agencies on addressing risks related to IT vendor concentration. In his January order, Biden ordered agencies to explore and encourage the use of digital identity documents to prevent fraud, including in public benefits programs. Trump eliminated those initiatives, calling them “inappropriate.”  Trump also tweaked the language of Obama-era sanctions authorities targeting people involved in cyberattacks on the U.S., specifying that the Treasury Department can only sanction foreigners for these activities. The White House said Trump’s change would prevent the power’s “misuse against domestic political opponents.” Amid the whirlwind of changes, Trump left one major Biden-era cyber program intact: a Federal Communications Commission project, modeled on the Energy Star program, that will apply government seals of approval to technology products that undergo security testing by federally accredited labs. Trump preserved the language in Biden’s order that requires companies selling internet-of-things devices to the federal government to go through the FCC program by January 2027.
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  • Bioprinted organs ‘10–15 years away,’ says startup regenerating dog skin

    Human organs could be bioprinted for transplants within 10 years, according to Lithuanian startup Vital3D. But before reaching human hearts and kidneys, the company is starting with something simpler: regenerating dog skin.
    Based in Vilnius, Vital3D is already bioprinting functional tissue constructs. Using a proprietary laser system, the startup deposits living cells and biomaterials in precise 3D patterns. The structures mimic natural biological systems — and could one day form entire organs tailored to a patient’s unique anatomy.
    That mission is both professional and personal for CEO Vidmantas Šakalys. After losing a mentor to urinary cancer, he set out to develop 3D-printed kidneys that could save others from the same fate. But before reaching that goal, the company needs a commercial product to fund the long road ahead.
    That product is VitalHeal — the first-ever bioprinted wound patch for pets. Dogs are the initial target, with human applications slated to follow.
    Šakalys calls the patch “a first step” towards bioprinted kidneys. “Printing organs for transplantation is a really challenging task,” he tells TNW after a tour of his lab. “It’s 10 or 15 years away from now, and as a commercial entity, we need to have commercially available products earlier. So we start with simpler products and then move into more difficult ones.”
    Register Now

    The path may be simpler, but the technology is anything but.
    Bioprinting goes to the vet
    VitalHeal is embedded with growth factors that accelerate skin regeneration.
    Across the patch’s surface, tiny pores about one-fifth the width of a human hair enable air circulation while blocking bacteria. Once applied, VitalHeal seals the wound and maintains constant pressure while the growth factors get to work.
    According to Vital3D, the patch can reduce healing time from 10–12 weeks to just four to six. Infection risk can drop from 30% to under 10%, vet visits from eight to two or three, and surgery times by half.
    Current treatments, the startup argues, can be costly, ineffective, and distressing for animals. VitalHeal is designed to provide a safer, faster, and cheaper alternative.
    Vital3D says the market is big — and the data backs up the claim.
    Vital3D’s FemtoBrush system promises high-speed and high-precision bioprinting. Credit: Vital3D
    Commercial prospects
    The global animal wound care market is projected to grow from bnin 2024 to bnby 2030, fuelled by rising pet ownership and demand for advanced veterinary care. Vital3D forecasts an initial serviceable addressable marketof €76.5mn across the EU and US. By 2027-2028, the company aims to sell 100,000 units.
    Dogs are a logical starting point. Their size, activity levels, and surgeries raise their risk of wounds. Around half of dogs over age 10 are also affected by cancer, further increasing demand for effective wound care.
    At €300 retail, the patches won’t be cheap. But Vital3D claims they could slash treatment costs for pet owners from €3,000 to €1,500. Production at scale is expected to bring prices down further. 
    After strong results in rats, trials on dogs will begin this summer in clinics in Lithuania and the UK — Vital3D’s pilot markets.
    If all goes to plan, a non-degradable patch will launch in Europe next year. The company will then progress to a biodegradable version.
    From there, the company plans to adapt the tech for humans. The initial focus will be wound care for people with diabetes, 25% of whom suffer from impaired healing. Future versions could support burn victims, injured soldiers, and others in need of advanced skin restoration.
    Freshly printed fluids in a bio-ink droplet. Credit: Vital3D
    Vital3D is also exploring other medical frontiers. In partnership with Lithuania’s National Cancer Institute, the startup is building organoids — mini versions of organs — for cancer drug testing. Another project involves bioprinted stents, which are showing promise in early animal trials. But all these efforts serve a bigger mission.
    “Our final target is to move to organ printing for transplants,” says Šakalys.
    Bioprinting organs
    A computer engineer by training, Šakalys has worked with photonic innovations for over 10 years. 
    At his previous startup, Femtika, he harnessed lasers to produce tiny components for microelectronics, medical devices, and aerospace engineering. He realised they could also enable precise bioprinting. 
    In 2021, he co-founded Vital3D to advance the concept. The company’s printing system directs light towards a photosensitive bio-ink. The material is hardened and formed into a structure, with living cells and biomaterials moulded into intricate 3D patterns.
    The shape of the laser beam can be adjusted to replicate complex biological forms — potentially even entire organs.
    But there are still major scientific hurdles to overcome. One is vascularisation, the formation of blood vessels in intricate networks. Another is the diverse variety of cell types in many organs. Replicating these sophisticated natural structures will be challenging.
    “First of all, we want to solve the vasculature. Then we will go into the differentiation of cells,” Šakalys says.
    “Our target is to see if we can print from fewer cells, but try to differentiate them while printing into different types of cells.” 
    If successful, Vital3D could help ease the global shortage of transplantable organs. Fewer than 10% of patients who need a transplant receive one each year, according to the World Health Organisation. In the US alone, around 90,000 people are waiting for a kidney — a shortfall that’s fuelling a thriving black market.
    Šakalys believes that could be just the start. He envisions bioprinting not just creating organs, but also advancing a new era of personalised medicine.
    “It can bring a lot of benefits to society,” he says. “Not just bioprinting for transplants, but also tissue engineering as well.”
    Want to discover the next big thing in tech? Then take a trip to TNW Conference, where thousands of founders, investors, and corporate innovators will share their ideas. The event takes place on June 19–20 in Amsterdam and tickets are on sale now. Use the code TNWXMEDIA2025 at the checkout to get 30% off.

    Story by

    Thomas Macaulay

    Managing editor

    Thomas is the managing editor of TNW. He leads our coverage of European tech and oversees our talented team of writers. Away from work, he eThomas is the managing editor of TNW. He leads our coverage of European tech and oversees our talented team of writers. Away from work, he enjoys playing chessand the guitar.

    Get the TNW newsletter
    Get the most important tech news in your inbox each week.

    Also tagged with
    #bioprinted #organs #years #away #says
    Bioprinted organs ‘10–15 years away,’ says startup regenerating dog skin
    Human organs could be bioprinted for transplants within 10 years, according to Lithuanian startup Vital3D. But before reaching human hearts and kidneys, the company is starting with something simpler: regenerating dog skin. Based in Vilnius, Vital3D is already bioprinting functional tissue constructs. Using a proprietary laser system, the startup deposits living cells and biomaterials in precise 3D patterns. The structures mimic natural biological systems — and could one day form entire organs tailored to a patient’s unique anatomy. That mission is both professional and personal for CEO Vidmantas Šakalys. After losing a mentor to urinary cancer, he set out to develop 3D-printed kidneys that could save others from the same fate. But before reaching that goal, the company needs a commercial product to fund the long road ahead. That product is VitalHeal — the first-ever bioprinted wound patch for pets. Dogs are the initial target, with human applications slated to follow. Šakalys calls the patch “a first step” towards bioprinted kidneys. “Printing organs for transplantation is a really challenging task,” he tells TNW after a tour of his lab. “It’s 10 or 15 years away from now, and as a commercial entity, we need to have commercially available products earlier. So we start with simpler products and then move into more difficult ones.” Register Now The path may be simpler, but the technology is anything but. Bioprinting goes to the vet VitalHeal is embedded with growth factors that accelerate skin regeneration. Across the patch’s surface, tiny pores about one-fifth the width of a human hair enable air circulation while blocking bacteria. Once applied, VitalHeal seals the wound and maintains constant pressure while the growth factors get to work. According to Vital3D, the patch can reduce healing time from 10–12 weeks to just four to six. Infection risk can drop from 30% to under 10%, vet visits from eight to two or three, and surgery times by half. Current treatments, the startup argues, can be costly, ineffective, and distressing for animals. VitalHeal is designed to provide a safer, faster, and cheaper alternative. Vital3D says the market is big — and the data backs up the claim. Vital3D’s FemtoBrush system promises high-speed and high-precision bioprinting. Credit: Vital3D Commercial prospects The global animal wound care market is projected to grow from bnin 2024 to bnby 2030, fuelled by rising pet ownership and demand for advanced veterinary care. Vital3D forecasts an initial serviceable addressable marketof €76.5mn across the EU and US. By 2027-2028, the company aims to sell 100,000 units. Dogs are a logical starting point. Their size, activity levels, and surgeries raise their risk of wounds. Around half of dogs over age 10 are also affected by cancer, further increasing demand for effective wound care. At €300 retail, the patches won’t be cheap. But Vital3D claims they could slash treatment costs for pet owners from €3,000 to €1,500. Production at scale is expected to bring prices down further.  After strong results in rats, trials on dogs will begin this summer in clinics in Lithuania and the UK — Vital3D’s pilot markets. If all goes to plan, a non-degradable patch will launch in Europe next year. The company will then progress to a biodegradable version. From there, the company plans to adapt the tech for humans. The initial focus will be wound care for people with diabetes, 25% of whom suffer from impaired healing. Future versions could support burn victims, injured soldiers, and others in need of advanced skin restoration. Freshly printed fluids in a bio-ink droplet. Credit: Vital3D Vital3D is also exploring other medical frontiers. In partnership with Lithuania’s National Cancer Institute, the startup is building organoids — mini versions of organs — for cancer drug testing. Another project involves bioprinted stents, which are showing promise in early animal trials. But all these efforts serve a bigger mission. “Our final target is to move to organ printing for transplants,” says Šakalys. Bioprinting organs A computer engineer by training, Šakalys has worked with photonic innovations for over 10 years.  At his previous startup, Femtika, he harnessed lasers to produce tiny components for microelectronics, medical devices, and aerospace engineering. He realised they could also enable precise bioprinting.  In 2021, he co-founded Vital3D to advance the concept. The company’s printing system directs light towards a photosensitive bio-ink. The material is hardened and formed into a structure, with living cells and biomaterials moulded into intricate 3D patterns. The shape of the laser beam can be adjusted to replicate complex biological forms — potentially even entire organs. But there are still major scientific hurdles to overcome. One is vascularisation, the formation of blood vessels in intricate networks. Another is the diverse variety of cell types in many organs. Replicating these sophisticated natural structures will be challenging. “First of all, we want to solve the vasculature. Then we will go into the differentiation of cells,” Šakalys says. “Our target is to see if we can print from fewer cells, but try to differentiate them while printing into different types of cells.”  If successful, Vital3D could help ease the global shortage of transplantable organs. Fewer than 10% of patients who need a transplant receive one each year, according to the World Health Organisation. In the US alone, around 90,000 people are waiting for a kidney — a shortfall that’s fuelling a thriving black market. Šakalys believes that could be just the start. He envisions bioprinting not just creating organs, but also advancing a new era of personalised medicine. “It can bring a lot of benefits to society,” he says. “Not just bioprinting for transplants, but also tissue engineering as well.” Want to discover the next big thing in tech? Then take a trip to TNW Conference, where thousands of founders, investors, and corporate innovators will share their ideas. The event takes place on June 19–20 in Amsterdam and tickets are on sale now. Use the code TNWXMEDIA2025 at the checkout to get 30% off. Story by Thomas Macaulay Managing editor Thomas is the managing editor of TNW. He leads our coverage of European tech and oversees our talented team of writers. Away from work, he eThomas is the managing editor of TNW. He leads our coverage of European tech and oversees our talented team of writers. Away from work, he enjoys playing chessand the guitar. Get the TNW newsletter Get the most important tech news in your inbox each week. Also tagged with #bioprinted #organs #years #away #says
    THENEXTWEB.COM
    Bioprinted organs ‘10–15 years away,’ says startup regenerating dog skin
    Human organs could be bioprinted for transplants within 10 years, according to Lithuanian startup Vital3D. But before reaching human hearts and kidneys, the company is starting with something simpler: regenerating dog skin. Based in Vilnius, Vital3D is already bioprinting functional tissue constructs. Using a proprietary laser system, the startup deposits living cells and biomaterials in precise 3D patterns. The structures mimic natural biological systems — and could one day form entire organs tailored to a patient’s unique anatomy. That mission is both professional and personal for CEO Vidmantas Šakalys. After losing a mentor to urinary cancer, he set out to develop 3D-printed kidneys that could save others from the same fate. But before reaching that goal, the company needs a commercial product to fund the long road ahead. That product is VitalHeal — the first-ever bioprinted wound patch for pets. Dogs are the initial target, with human applications slated to follow. Šakalys calls the patch “a first step” towards bioprinted kidneys. “Printing organs for transplantation is a really challenging task,” he tells TNW after a tour of his lab. “It’s 10 or 15 years away from now, and as a commercial entity, we need to have commercially available products earlier. So we start with simpler products and then move into more difficult ones.” Register Now The path may be simpler, but the technology is anything but. Bioprinting goes to the vet VitalHeal is embedded with growth factors that accelerate skin regeneration. Across the patch’s surface, tiny pores about one-fifth the width of a human hair enable air circulation while blocking bacteria. Once applied, VitalHeal seals the wound and maintains constant pressure while the growth factors get to work. According to Vital3D, the patch can reduce healing time from 10–12 weeks to just four to six. Infection risk can drop from 30% to under 10%, vet visits from eight to two or three, and surgery times by half. Current treatments, the startup argues, can be costly, ineffective, and distressing for animals. VitalHeal is designed to provide a safer, faster, and cheaper alternative. Vital3D says the market is big — and the data backs up the claim. Vital3D’s FemtoBrush system promises high-speed and high-precision bioprinting. Credit: Vital3D Commercial prospects The global animal wound care market is projected to grow from $1.4bn (€1.24bn) in 2024 to $2.1bn (€1.87bn) by 2030, fuelled by rising pet ownership and demand for advanced veterinary care. Vital3D forecasts an initial serviceable addressable market (ISAM) of €76.5mn across the EU and US. By 2027-2028, the company aims to sell 100,000 units. Dogs are a logical starting point. Their size, activity levels, and surgeries raise their risk of wounds. Around half of dogs over age 10 are also affected by cancer, further increasing demand for effective wound care. At €300 retail (or €150 wholesale), the patches won’t be cheap. But Vital3D claims they could slash treatment costs for pet owners from €3,000 to €1,500. Production at scale is expected to bring prices down further.  After strong results in rats, trials on dogs will begin this summer in clinics in Lithuania and the UK — Vital3D’s pilot markets. If all goes to plan, a non-degradable patch will launch in Europe next year. The company will then progress to a biodegradable version. From there, the company plans to adapt the tech for humans. The initial focus will be wound care for people with diabetes, 25% of whom suffer from impaired healing. Future versions could support burn victims, injured soldiers, and others in need of advanced skin restoration. Freshly printed fluids in a bio-ink droplet. Credit: Vital3D Vital3D is also exploring other medical frontiers. In partnership with Lithuania’s National Cancer Institute, the startup is building organoids — mini versions of organs — for cancer drug testing. Another project involves bioprinted stents, which are showing promise in early animal trials. But all these efforts serve a bigger mission. “Our final target is to move to organ printing for transplants,” says Šakalys. Bioprinting organs A computer engineer by training, Šakalys has worked with photonic innovations for over 10 years.  At his previous startup, Femtika, he harnessed lasers to produce tiny components for microelectronics, medical devices, and aerospace engineering. He realised they could also enable precise bioprinting.  In 2021, he co-founded Vital3D to advance the concept. The company’s printing system directs light towards a photosensitive bio-ink. The material is hardened and formed into a structure, with living cells and biomaterials moulded into intricate 3D patterns. The shape of the laser beam can be adjusted to replicate complex biological forms — potentially even entire organs. But there are still major scientific hurdles to overcome. One is vascularisation, the formation of blood vessels in intricate networks. Another is the diverse variety of cell types in many organs. Replicating these sophisticated natural structures will be challenging. “First of all, we want to solve the vasculature. Then we will go into the differentiation of cells,” Šakalys says. “Our target is to see if we can print from fewer cells, but try to differentiate them while printing into different types of cells.”  If successful, Vital3D could help ease the global shortage of transplantable organs. Fewer than 10% of patients who need a transplant receive one each year, according to the World Health Organisation. In the US alone, around 90,000 people are waiting for a kidney — a shortfall that’s fuelling a thriving black market. Šakalys believes that could be just the start. He envisions bioprinting not just creating organs, but also advancing a new era of personalised medicine. “It can bring a lot of benefits to society,” he says. “Not just bioprinting for transplants, but also tissue engineering as well.” Want to discover the next big thing in tech? Then take a trip to TNW Conference, where thousands of founders, investors, and corporate innovators will share their ideas. The event takes place on June 19–20 in Amsterdam and tickets are on sale now. Use the code TNWXMEDIA2025 at the checkout to get 30% off. Story by Thomas Macaulay Managing editor Thomas is the managing editor of TNW. He leads our coverage of European tech and oversees our talented team of writers. Away from work, he e (show all) Thomas is the managing editor of TNW. He leads our coverage of European tech and oversees our talented team of writers. Away from work, he enjoys playing chess (badly) and the guitar (even worse). Get the TNW newsletter Get the most important tech news in your inbox each week. Also tagged with
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  • Business Choice 2025: The Top ISPs for Work in North America

    Despite more and more companies requiring employees to return to the office, the telework/hybrid life is still going strong. Across US-based PCMag readers who took our Business Choice ISP survey, 28% work exclusively from home. Meanwhile, 38.8% work from home multiple days a week, and a majoritysay they do so at least occasionally. No matter where employees get their jobs done, internet connectivity is paramount. If you work from home, you need to choose the best ISP to keep connected and up to speed. If you run the IT department for a large office, choosing a provider can make or break the work done there. Which ISP is right for your workplace? The answer depends on your specific needs and service availability—sadly, affordable fiber optics aren’t available to all. But we’ve got a cross-section of providers below, selected by PCMag readers, representing the best in class. For the best home internet service providers, read our Readers’ Choice 2025: ISPs coverage. The Top US ISPs for Work in 2025Home Office ISPsThe top of the chart in terms of working from home belongs to a municipal provider, Nextlight, available in a suburb of Denver, CO. Fiber-to-the-home services provided by a local utility company like this score well with home users, and more than enough of the people rating Nextlight also use it for working from home.In the subcategories where it earns a score, Nextlight is on top, even besting the bigger name GFiber, though the two tie for likelihood to recommend. “Great value, excellent customer service, excellent product,” says one work-from-home Nextlight user.Only a select few can take advantage of a muni ISP, however. So we also always pick a major ISP as a winner, and this year, that’s clearly AT&T Fiber. Of all the ISPs with a multi-state reach in the millions, AT&T Fiber has the best scores.Respondents had favorable things to say about AT&T Fiber. “My wife works from home, and we had a fiber cut in the yard; they were quick to repair it, in three hours,” says one respondent. Another offers, “AT&T Fiber still beats any of the cable services we have tried.” When it comes to satellite-based ISPs for working from home, Starlink stands alone. The other satellite ISPs don’t even make the cut, as not enough of our readers rate them. Even so, Starlink scores incredibly well, with numbers only bested by local fiber providers. Respondents typically refer to the service as pricey—it scores lowest for value—but note that it is a step up from any other option they have available. Astound Broadband wins as the top cable company for work-from-home use. It also has high scores for mobile and home phone service, both things that telecommuters are very likely to put to use. Lastly, the T-Mobile 5G Home InternetWork ISPs We ask respondents to rate the ISPs they use in a workplace that isn’t at home. The usual suspects tend to be huge names in the internet world, like Spectrumor Xfinity, and both do indeed appear in this list. But at the bottom. Recommended by Our EditorsThis year, Astound Broadband also is the top ISP with readers for in the office outside the home.Astound seals the deal with high marks in all its subcategories, in particular ease of use, speed, and reliability. Reader comments include “Nothing but great things to say” and “These guys are the best. I had my business set up for success in no time.” IT-Managed ISPsThis list was a little larger than last year, when the award went to Astound and Fios. This time around, those two weren't in the running, leaving the field to just three players.AT&T. The company improved its scores since 2024, from 7.9 out of 10 for overall satisfaction to an 8.2. When IT adopts AT&T for use, the ISP earns very high scores for connection reliability, speed, and ease of use. It also earns a good rating for management, an important factor for an IT department.The Top Canadian ISPs for Work in 2025Home Office ISPsThe majority of Canadians use one of the big three ISPsor one of their off-shoot “flanker” brands, which use their parent company's network. But there are a select few ISPs that also have their own network and are trying to grow by not just leasing lines from others. Those include companies like Cogeco, Eastlink, and Videotron. The latter is once again the top pick in our survey by Canadians who work from homeVideotron is the top ISP for overall satisfaction, speed, and ease of use; it ties with TekSavvyfor customer service. Among ancillary services that business users will appreciate, Videotron rates high for its mobile phone service and the home Wi-Fi routers it provides. “Fast and worth the price,” one user says of Videotron.Other noteworthy top scores for work-from-home go to Virgin Plus, which has the top scores for value, reliability, and tech support, plus ties with leader Videotron for customer service. But somehow, with all that, Virgin Plus only landed in fifth place.We also focus on the big three, since many people prefer having an ISP from a major corporation, especially for work. Bell Canada tops the list of those providers, narrowly staying ahead of Telus for overall satisfaction again this year. “Bell Canada has always been very good at offering reliable internet," says one respondent, "so we are able to get our jobs done properly and quickly.” Work and IT-Managed ISPsFor the second year in a row, Telus is the top pick for ISPs managed by IT teams. It also earns the top spot for ISPs in offices, as chosen by the employees who use it. The scores Telus earns are the best across every possible category, though it's just a couple of tenths of a point above Bell for overall satisfaction. But the spread is higher in categories like cost, reliability, tech support, customer service, and management. “Telus at my workplacea seamless, positive experience with no problems,” says one survey taker. Another says it has “the best customer service in the world," adding that the "connection is amazing.” When it comes to IT-managed ISPs, Telus also wins, and with even higher numbers. In many cases, it's a full point ahead of Bell. Meanwhile, Rogers consistently comes in third in all areas in both charts, except for setup, where it beats Bellboth times.The PCMag Business Choice survey for ISPs in the US was in the field from Feb. 10 to May 5, 2025; the Canadian survey was conducted via a panel of users from Feb. 24 to March 3, 2025. For more information on how we conduct surveys, read our methodology. 
    #business #choice #top #isps #work
    Business Choice 2025: The Top ISPs for Work in North America
    Despite more and more companies requiring employees to return to the office, the telework/hybrid life is still going strong. Across US-based PCMag readers who took our Business Choice ISP survey, 28% work exclusively from home. Meanwhile, 38.8% work from home multiple days a week, and a majoritysay they do so at least occasionally. No matter where employees get their jobs done, internet connectivity is paramount. If you work from home, you need to choose the best ISP to keep connected and up to speed. If you run the IT department for a large office, choosing a provider can make or break the work done there. Which ISP is right for your workplace? The answer depends on your specific needs and service availability—sadly, affordable fiber optics aren’t available to all. But we’ve got a cross-section of providers below, selected by PCMag readers, representing the best in class. For the best home internet service providers, read our Readers’ Choice 2025: ISPs coverage. The Top US ISPs for Work in 2025Home Office ISPsThe top of the chart in terms of working from home belongs to a municipal provider, Nextlight, available in a suburb of Denver, CO. Fiber-to-the-home services provided by a local utility company like this score well with home users, and more than enough of the people rating Nextlight also use it for working from home.In the subcategories where it earns a score, Nextlight is on top, even besting the bigger name GFiber, though the two tie for likelihood to recommend. “Great value, excellent customer service, excellent product,” says one work-from-home Nextlight user.Only a select few can take advantage of a muni ISP, however. So we also always pick a major ISP as a winner, and this year, that’s clearly AT&T Fiber. Of all the ISPs with a multi-state reach in the millions, AT&T Fiber has the best scores.Respondents had favorable things to say about AT&T Fiber. “My wife works from home, and we had a fiber cut in the yard; they were quick to repair it, in three hours,” says one respondent. Another offers, “AT&T Fiber still beats any of the cable services we have tried.” When it comes to satellite-based ISPs for working from home, Starlink stands alone. The other satellite ISPs don’t even make the cut, as not enough of our readers rate them. Even so, Starlink scores incredibly well, with numbers only bested by local fiber providers. Respondents typically refer to the service as pricey—it scores lowest for value—but note that it is a step up from any other option they have available. Astound Broadband wins as the top cable company for work-from-home use. It also has high scores for mobile and home phone service, both things that telecommuters are very likely to put to use. Lastly, the T-Mobile 5G Home InternetWork ISPs We ask respondents to rate the ISPs they use in a workplace that isn’t at home. The usual suspects tend to be huge names in the internet world, like Spectrumor Xfinity, and both do indeed appear in this list. But at the bottom. Recommended by Our EditorsThis year, Astound Broadband also is the top ISP with readers for in the office outside the home.Astound seals the deal with high marks in all its subcategories, in particular ease of use, speed, and reliability. Reader comments include “Nothing but great things to say” and “These guys are the best. I had my business set up for success in no time.” IT-Managed ISPsThis list was a little larger than last year, when the award went to Astound and Fios. This time around, those two weren't in the running, leaving the field to just three players.AT&T. The company improved its scores since 2024, from 7.9 out of 10 for overall satisfaction to an 8.2. When IT adopts AT&T for use, the ISP earns very high scores for connection reliability, speed, and ease of use. It also earns a good rating for management, an important factor for an IT department.The Top Canadian ISPs for Work in 2025Home Office ISPsThe majority of Canadians use one of the big three ISPsor one of their off-shoot “flanker” brands, which use their parent company's network. But there are a select few ISPs that also have their own network and are trying to grow by not just leasing lines from others. Those include companies like Cogeco, Eastlink, and Videotron. The latter is once again the top pick in our survey by Canadians who work from homeVideotron is the top ISP for overall satisfaction, speed, and ease of use; it ties with TekSavvyfor customer service. Among ancillary services that business users will appreciate, Videotron rates high for its mobile phone service and the home Wi-Fi routers it provides. “Fast and worth the price,” one user says of Videotron.Other noteworthy top scores for work-from-home go to Virgin Plus, which has the top scores for value, reliability, and tech support, plus ties with leader Videotron for customer service. But somehow, with all that, Virgin Plus only landed in fifth place.We also focus on the big three, since many people prefer having an ISP from a major corporation, especially for work. Bell Canada tops the list of those providers, narrowly staying ahead of Telus for overall satisfaction again this year. “Bell Canada has always been very good at offering reliable internet," says one respondent, "so we are able to get our jobs done properly and quickly.” Work and IT-Managed ISPsFor the second year in a row, Telus is the top pick for ISPs managed by IT teams. It also earns the top spot for ISPs in offices, as chosen by the employees who use it. The scores Telus earns are the best across every possible category, though it's just a couple of tenths of a point above Bell for overall satisfaction. But the spread is higher in categories like cost, reliability, tech support, customer service, and management. “Telus at my workplacea seamless, positive experience with no problems,” says one survey taker. Another says it has “the best customer service in the world," adding that the "connection is amazing.” When it comes to IT-managed ISPs, Telus also wins, and with even higher numbers. In many cases, it's a full point ahead of Bell. Meanwhile, Rogers consistently comes in third in all areas in both charts, except for setup, where it beats Bellboth times.The PCMag Business Choice survey for ISPs in the US was in the field from Feb. 10 to May 5, 2025; the Canadian survey was conducted via a panel of users from Feb. 24 to March 3, 2025. For more information on how we conduct surveys, read our methodology.  #business #choice #top #isps #work
    ME.PCMAG.COM
    Business Choice 2025: The Top ISPs for Work in North America
    Despite more and more companies requiring employees to return to the office, the telework/hybrid life is still going strong. Across US-based PCMag readers who took our Business Choice ISP survey, 28% work exclusively from home. Meanwhile, 38.8% work from home multiple days a week, and a majority (54.9%) say they do so at least occasionally. No matter where employees get their jobs done, internet connectivity is paramount. If you work from home, you need to choose the best ISP to keep connected and up to speed. If you run the IT department for a large office, choosing a provider can make or break the work done there. Which ISP is right for your workplace? The answer depends on your specific needs and service availability—sadly, affordable fiber optics aren’t available to all. But we’ve got a cross-section of providers below, selected by PCMag readers, representing the best in class. For the best home internet service providers, read our Readers’ Choice 2025: ISPs coverage. The Top US ISPs for Work in 2025Home Office ISPsThe top of the chart in terms of working from home belongs to a municipal provider, Nextlight, available in a suburb of Denver, CO. Fiber-to-the-home services provided by a local utility company like this score well with home users, and more than enough of the people rating Nextlight also use it for working from home.In the subcategories where it earns a score, Nextlight is on top, even besting the bigger name GFiber, though the two tie for likelihood to recommend. “Great value, excellent customer service, excellent product,” says one work-from-home Nextlight user.Only a select few can take advantage of a muni ISP, however. So we also always pick a major ISP as a winner, and this year, that’s clearly AT&T Fiber. Of all the ISPs with a multi-state reach in the millions, AT&T Fiber has the best scores.(Note: Click the arrows in our interactive charts to view various elements of our survey results.)Respondents had favorable things to say about AT&T Fiber. “My wife works from home, and we had a fiber cut in the yard; they were quick to repair it, in three hours,” says one respondent. Another offers, “AT&T Fiber still beats any of the cable services we have tried.” When it comes to satellite-based ISPs for working from home, Starlink stands alone. The other satellite ISPs don’t even make the cut, as not enough of our readers rate them. Even so, Starlink scores incredibly well, with numbers only bested by local fiber providers. Respondents typically refer to the service as pricey—it scores lowest for value—but note that it is a step up from any other option they have available. Astound Broadband wins as the top cable company for work-from-home use. It also has high scores for mobile and home phone service, both things that telecommuters are very likely to put to use. Lastly, the T-Mobile 5G Home InternetWork ISPs We ask respondents to rate the ISPs they use in a workplace that isn’t at home. The usual suspects tend to be huge names in the internet world, like Spectrum (from Charter) or Xfinity (from Comcast), and both do indeed appear in this list. But at the bottom. Recommended by Our EditorsThis year, Astound Broadband also is the top ISP with readers for in the office outside the home.Astound seals the deal with high marks in all its subcategories, in particular ease of use, speed, and reliability. Reader comments include “Nothing but great things to say” and “These guys are the best. I had my business set up for success in no time.” IT-Managed ISPsThis list was a little larger than last year, when the award went to Astound and Fios. This time around, those two weren't in the running, leaving the field to just three players.AT&T. The company improved its scores since 2024, from 7.9 out of 10 for overall satisfaction to an 8.2. When IT adopts AT&T for use, the ISP earns very high scores for connection reliability, speed, and ease of use. It also earns a good rating for management, an important factor for an IT department.The Top Canadian ISPs for Work in 2025Home Office ISPsThe majority of Canadians use one of the big three ISPs (Bell, Rogers, and Telus) or one of their off-shoot “flanker” brands, which use their parent company's network. But there are a select few ISPs that also have their own network and are trying to grow by not just leasing lines from others. Those include companies like Cogeco, Eastlink, and Videotron. The latter is once again the top pick in our survey by Canadians who work from homeVideotron is the top ISP for overall satisfaction, speed, and ease of use; it ties with TekSavvy (an ISP that mainly uses lines owned by other providers) for customer service. Among ancillary services that business users will appreciate, Videotron rates high for its mobile phone service and the home Wi-Fi routers it provides. “Fast and worth the price,” one user says of Videotron.Other noteworthy top scores for work-from-home go to Virgin Plus (owned by Bell), which has the top scores for value, reliability, and tech support, plus ties with leader Videotron for customer service. But somehow, with all that, Virgin Plus only landed in fifth place.We also focus on the big three, since many people prefer having an ISP from a major corporation, especially for work. Bell Canada tops the list of those providers, narrowly staying ahead of Telus for overall satisfaction again this year. “Bell Canada has always been very good at offering reliable internet," says one respondent, "so we are able to get our jobs done properly and quickly.” Work and IT-Managed ISPsFor the second year in a row, Telus is the top pick for ISPs managed by IT teams. It also earns the top spot for ISPs in offices, as chosen by the employees who use it. The scores Telus earns are the best across every possible category, though it's just a couple of tenths of a point above Bell for overall satisfaction. But the spread is higher in categories like cost, reliability, tech support, customer service, and management. “Telus at my workplace [is] a seamless, positive experience with no problems,” says one survey taker. Another says it has “the best customer service in the world," adding that the "connection is amazing.” When it comes to IT-managed ISPs, Telus also wins, and with even higher numbers. In many cases, it's a full point ahead of Bell. Meanwhile, Rogers consistently comes in third in all areas in both charts, except for setup, where it beats Bell (but not Telus) both times.The PCMag Business Choice survey for ISPs in the US was in the field from Feb. 10 to May 5, 2025; the Canadian survey was conducted via a panel of users from Feb. 24 to March 3, 2025. For more information on how we conduct surveys, read our methodology. 
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  • Where hyperscale hardware goes to retire: Ars visits a very big ITAD site

    You are the data center

    Where hyperscale hardware goes to retire: Ars visits a very big ITAD site

    Watching memory DIMMs get sorted like Wonka children inside SK TES' facility.

    Kevin Purdy



    May 26, 2025 7:30 am

    |

    9

    A worker at SK TES' Fredericksburg, Va. facility, processing incoming gear.

    Credit:

    SK TES

    A worker at SK TES' Fredericksburg, Va. facility, processing incoming gear.

    Credit:

    SK TES

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    "The biggest risk is data escape."
    Eric Ingebretsen, chief commercial officer at SK TES, an IT asset disposition provider, tells me this early on during a tour of a 128,000-square-foot facility in Fredericksburg, Virginia. He will restate this a few times.
    A big part of this site's pitch to its clients, including the "hyperscale" customers with gigantic data centers nearby, is that each device is labeled, tracked, and inventoried for its drives—both obvious and hidden—and is either securely wiped or destroyed. The process, commonly called ITAD, is used by larger businesses, especially when they upgrade fleets of servers or workers' devices. ITAD providers ensure all the old gear is wiped clean, then resold, repurposed, recycled, or destroyed.
    In keeping with the spirit of client confidentiality, I could not take photos or videos during my visit, record our talks, or capture anything beyond what I could scribble in my notepad.. I did, however, see some intriguing things and learn about what happens to all the drives and rack-mounted gear we call "the cloud" once anything gets more than a few years old.
    Undocumented drives: The tiny terror
    The loading docks at SK's facility are essentially divided into two: one section for the hyperscalers and one for everything else. SK is discreet about its clients, but given its northern Virginia location, you can make some guesses about some of the online-selling, search-result-providing, software-providing firms this site is servicing.
    Pallets arrive in big, shrink-wrapped squares, as tall as my shoulders, with break-once security seals. Each device has its serial number assigned to an asset tag, one that will follow that unit through the whole facility. Laptops and desktops head to a retail station on a long roller line. At that spot, workers—the kind exceedingly familiar with all the BIOS startup keys—run an automated Blancco system to reset them at the firmware level. Workers sometimes have to dig deeper, like getting into a switch or router with SSH or undoing a RAID setup to enable programmed wiping.

    Inside the laptop/desktop examination bay at SK TES's Fredericksburg, Va. site.

    Credit:
    SK tes

    Inside the laptop/desktop examination bay at SK TES's Fredericksburg, Va. site.

    Credit:

    SK tes

    The details of each unit—CPU, memory, HDD size—are taken down and added to the asset tag, and the device is sent on to be physically examined. This step is important because "many a concealed drive finds its way into this line," Kent Green, manager of this site, told me. Inside the machines coming from big firms, there are sometimes little USB, SD, SATA, or M.2 drives hiding out. Some were make-do solutions installed by IT and not documented, and others were put there by employees tired of waiting for more storage. "Some managers have been pretty surprised when they learn what we found," Green said.
    With everything wiped and with some sense of what they're made of, each device gets a rating. It's a three-character system, like "A-3-6," based on function, cosmetic condition, and component value. Based on needs, trends, and other data, devices that are cleared for resale go to either wholesale, retail, component harvesting, or scrap.
    Full-body laptop skins

    Wiping down and prepping a laptop, potentially for a full-cover adhesive skin.

    Credit:
    SK TES

    Wiping down and prepping a laptop, potentially for a full-cover adhesive skin.

    Credit:

    SK TES

    If a device has retail value, it heads into a section of this giant facility where workers do further checks. Automated software plays sounds on the speakers, checks that every keyboard key is sending signals, and checks that laptop batteries are at 80 percent capacity or better. At the end of the line is my favorite discovery: full-body laptop skins.
    Some laptops—certain Lenovo, Dell, and HP models—are so ubiquitous in corporate fleets that it's worth buying an adhesive laminating sticker in their exact shape. They're an uncanny match for the matte black, silver, and slightly less silver finishes of the laptops, covering up any blemishes and scratches. Watching one of the workers apply this made me jealous of their ability to essentially reset a laptop's condition. Once rated, tested, and stickered, laptops go into a clever "cradle" box, get the UN 3481 "battery inside" sticker, and can be sold through retail.

    5,632 HDDs at once

    Beyond these folks are some of the more than 5,000 HDD wiping baysat the SK TES facility.

    Credit:
    SK TES

    Beyond these folks are some of the more than 5,000 HDD wiping baysat the SK TES facility.

    Credit:

    SK TES

    That includes buyers of reconditioned hard drives, and boy, are there a lot of drives moving through this site. Once a drive is verified through its SMART data to be worth grading and refurbishing, it's put into one of more than two dozen wiping bays, each holding about 192 drives. If the bays were completely full, 5,632 drives could be wiped concurrently. The month before I visited, the site had processed about 58,000 drives, according to Ingebretsen.
    There are also stacks and stacks of memory and CPUs in this non-retail corner of the site. I walked by one box labeled "SR1Y5", and he confirmed there were 3,600 units inside.

    The RoboFlex II. This baby weighs 35 pounds, has Good and Bad bins, and whips sticks around at remarkable speed.

    Credit:
    SimmTester

    The RoboFlex II. This baby weighs 35 pounds, has Good and Bad bins, and whips sticks around at remarkable speed.

    Credit:

    SimmTester

    Nearby, in the memory-testing section, I find the memory machine that will stick in my own memory the rest of my life: the RoboFlex-II Handler. You drop RAM DIMMs or SODIMMs into one of its two bays, and it tests the pins on each stick. Each stick is rated "Good" or "Bad" and kicked in the appropriate direction by a 90-PSI air blast. I asked the workers at this station if they think about the entirely relevant scene from Willy Wonka & the Chocolate Factory. They do, and quite often.
    Where does all this stuff go? SK TES sells retail devices like laptops, desktops, and mobile devices through its "Stock Must Go" brand on eBay and elsewhere. Chips and memory are typically bought up by laboratories, crypto miners, data centers, and a lot of high-volume overseas customers. There are steady enterprise customers for the drives, usually putting them back into datacenters. It's something like million in sales each month, an SK TES representative told me.
    Big data, and only getting bigger
    The other business—the thing that makes ITAD "disposition" instead of just "refurbishing"—is dismantling and handing off devices for shredding. The Financial Times has reported that Amazon and Microsoft have 100 percent data shredding policies, with Google also shredding much of its drive turnover. The US National Renewable Energy Laboratory estimated in 2022 that by 2025, roughly 50 million end-of-life data center drives would be shredded every year.

    ITAD businesses like SK TES make the pitch that companies can create revenue to reinvest in operations through offering gear for refurbishment. SK TES representatives told me that most of the Virginia site's customers are "focused on reuse," while "a small portion" of equipment is shredded and sent off-site to be recycled.
    The site, built on the guts of a mattress factory, was put up specifically to handle the high volumes of server racks and HDDs coming in from data centers. It has a staff of 165, though it fluctuates a bit between big server hauls and downtime. The full-fledged site had been open one year when I visited. The biggest challenge, Ingebretsen told me, was getting power everywhere it needed to go inside the facility as volume fluctuated and needs expanded.
    Data centers are massive and growing, to the point of creating entire sub-industries that employ dozens of people to handle their tech turnover. The Northern Virginia Technology Council industry group puts this region's data center growth at 500 percent between 2015 and 2023, and it continues, though some pushback is happening. Many data centers were accessed to allow me to navigate to SK TES's site via Apple Maps and write this post, and for you to read it. It reminds me of the adage—made popular by the CEO of GPS maker TomTom—that you are not stuck in traffic, you are the traffic.
    After my tour, I got my phone back from security, talked a bit with Ingebretsen, then headed out to my car. I spent a few minutes jotting down the most notable things I'd seen inside, then looked up and out the windshield. There was a black tarp wrapped around a chain-link fence of the lot next door, with logos announcing the construction of a new data center. Data centers are everywhere—and nowhere in particular.

    Kevin Purdy
    Senior Technology Reporter

    Kevin Purdy
    Senior Technology Reporter

    Kevin is a senior technology reporter at Ars Technica, covering open-source software, PC gaming, home automation, repairability, e-bikes, and tech history. He has previously worked at Lifehacker, Wirecutter, iFixit, and Carbon Switch.

    9 Comments
    #where #hyperscale #hardware #goes #retire
    Where hyperscale hardware goes to retire: Ars visits a very big ITAD site
    You are the data center Where hyperscale hardware goes to retire: Ars visits a very big ITAD site Watching memory DIMMs get sorted like Wonka children inside SK TES' facility. Kevin Purdy – May 26, 2025 7:30 am | 9 A worker at SK TES' Fredericksburg, Va. facility, processing incoming gear. Credit: SK TES A worker at SK TES' Fredericksburg, Va. facility, processing incoming gear. Credit: SK TES Story text Size Small Standard Large Width * Standard Wide Links Standard Orange * Subscribers only   Learn more "The biggest risk is data escape." Eric Ingebretsen, chief commercial officer at SK TES, an IT asset disposition provider, tells me this early on during a tour of a 128,000-square-foot facility in Fredericksburg, Virginia. He will restate this a few times. A big part of this site's pitch to its clients, including the "hyperscale" customers with gigantic data centers nearby, is that each device is labeled, tracked, and inventoried for its drives—both obvious and hidden—and is either securely wiped or destroyed. The process, commonly called ITAD, is used by larger businesses, especially when they upgrade fleets of servers or workers' devices. ITAD providers ensure all the old gear is wiped clean, then resold, repurposed, recycled, or destroyed. In keeping with the spirit of client confidentiality, I could not take photos or videos during my visit, record our talks, or capture anything beyond what I could scribble in my notepad.. I did, however, see some intriguing things and learn about what happens to all the drives and rack-mounted gear we call "the cloud" once anything gets more than a few years old. Undocumented drives: The tiny terror The loading docks at SK's facility are essentially divided into two: one section for the hyperscalers and one for everything else. SK is discreet about its clients, but given its northern Virginia location, you can make some guesses about some of the online-selling, search-result-providing, software-providing firms this site is servicing. Pallets arrive in big, shrink-wrapped squares, as tall as my shoulders, with break-once security seals. Each device has its serial number assigned to an asset tag, one that will follow that unit through the whole facility. Laptops and desktops head to a retail station on a long roller line. At that spot, workers—the kind exceedingly familiar with all the BIOS startup keys—run an automated Blancco system to reset them at the firmware level. Workers sometimes have to dig deeper, like getting into a switch or router with SSH or undoing a RAID setup to enable programmed wiping. Inside the laptop/desktop examination bay at SK TES's Fredericksburg, Va. site. Credit: SK tes Inside the laptop/desktop examination bay at SK TES's Fredericksburg, Va. site. Credit: SK tes The details of each unit—CPU, memory, HDD size—are taken down and added to the asset tag, and the device is sent on to be physically examined. This step is important because "many a concealed drive finds its way into this line," Kent Green, manager of this site, told me. Inside the machines coming from big firms, there are sometimes little USB, SD, SATA, or M.2 drives hiding out. Some were make-do solutions installed by IT and not documented, and others were put there by employees tired of waiting for more storage. "Some managers have been pretty surprised when they learn what we found," Green said. With everything wiped and with some sense of what they're made of, each device gets a rating. It's a three-character system, like "A-3-6," based on function, cosmetic condition, and component value. Based on needs, trends, and other data, devices that are cleared for resale go to either wholesale, retail, component harvesting, or scrap. Full-body laptop skins Wiping down and prepping a laptop, potentially for a full-cover adhesive skin. Credit: SK TES Wiping down and prepping a laptop, potentially for a full-cover adhesive skin. Credit: SK TES If a device has retail value, it heads into a section of this giant facility where workers do further checks. Automated software plays sounds on the speakers, checks that every keyboard key is sending signals, and checks that laptop batteries are at 80 percent capacity or better. At the end of the line is my favorite discovery: full-body laptop skins. Some laptops—certain Lenovo, Dell, and HP models—are so ubiquitous in corporate fleets that it's worth buying an adhesive laminating sticker in their exact shape. They're an uncanny match for the matte black, silver, and slightly less silver finishes of the laptops, covering up any blemishes and scratches. Watching one of the workers apply this made me jealous of their ability to essentially reset a laptop's condition. Once rated, tested, and stickered, laptops go into a clever "cradle" box, get the UN 3481 "battery inside" sticker, and can be sold through retail. 5,632 HDDs at once Beyond these folks are some of the more than 5,000 HDD wiping baysat the SK TES facility. Credit: SK TES Beyond these folks are some of the more than 5,000 HDD wiping baysat the SK TES facility. Credit: SK TES That includes buyers of reconditioned hard drives, and boy, are there a lot of drives moving through this site. Once a drive is verified through its SMART data to be worth grading and refurbishing, it's put into one of more than two dozen wiping bays, each holding about 192 drives. If the bays were completely full, 5,632 drives could be wiped concurrently. The month before I visited, the site had processed about 58,000 drives, according to Ingebretsen. There are also stacks and stacks of memory and CPUs in this non-retail corner of the site. I walked by one box labeled "SR1Y5", and he confirmed there were 3,600 units inside. The RoboFlex II. This baby weighs 35 pounds, has Good and Bad bins, and whips sticks around at remarkable speed. Credit: SimmTester The RoboFlex II. This baby weighs 35 pounds, has Good and Bad bins, and whips sticks around at remarkable speed. Credit: SimmTester Nearby, in the memory-testing section, I find the memory machine that will stick in my own memory the rest of my life: the RoboFlex-II Handler. You drop RAM DIMMs or SODIMMs into one of its two bays, and it tests the pins on each stick. Each stick is rated "Good" or "Bad" and kicked in the appropriate direction by a 90-PSI air blast. I asked the workers at this station if they think about the entirely relevant scene from Willy Wonka & the Chocolate Factory. They do, and quite often. Where does all this stuff go? SK TES sells retail devices like laptops, desktops, and mobile devices through its "Stock Must Go" brand on eBay and elsewhere. Chips and memory are typically bought up by laboratories, crypto miners, data centers, and a lot of high-volume overseas customers. There are steady enterprise customers for the drives, usually putting them back into datacenters. It's something like million in sales each month, an SK TES representative told me. Big data, and only getting bigger The other business—the thing that makes ITAD "disposition" instead of just "refurbishing"—is dismantling and handing off devices for shredding. The Financial Times has reported that Amazon and Microsoft have 100 percent data shredding policies, with Google also shredding much of its drive turnover. The US National Renewable Energy Laboratory estimated in 2022 that by 2025, roughly 50 million end-of-life data center drives would be shredded every year. ITAD businesses like SK TES make the pitch that companies can create revenue to reinvest in operations through offering gear for refurbishment. SK TES representatives told me that most of the Virginia site's customers are "focused on reuse," while "a small portion" of equipment is shredded and sent off-site to be recycled. The site, built on the guts of a mattress factory, was put up specifically to handle the high volumes of server racks and HDDs coming in from data centers. It has a staff of 165, though it fluctuates a bit between big server hauls and downtime. The full-fledged site had been open one year when I visited. The biggest challenge, Ingebretsen told me, was getting power everywhere it needed to go inside the facility as volume fluctuated and needs expanded. Data centers are massive and growing, to the point of creating entire sub-industries that employ dozens of people to handle their tech turnover. The Northern Virginia Technology Council industry group puts this region's data center growth at 500 percent between 2015 and 2023, and it continues, though some pushback is happening. Many data centers were accessed to allow me to navigate to SK TES's site via Apple Maps and write this post, and for you to read it. It reminds me of the adage—made popular by the CEO of GPS maker TomTom—that you are not stuck in traffic, you are the traffic. After my tour, I got my phone back from security, talked a bit with Ingebretsen, then headed out to my car. I spent a few minutes jotting down the most notable things I'd seen inside, then looked up and out the windshield. There was a black tarp wrapped around a chain-link fence of the lot next door, with logos announcing the construction of a new data center. Data centers are everywhere—and nowhere in particular. Kevin Purdy Senior Technology Reporter Kevin Purdy Senior Technology Reporter Kevin is a senior technology reporter at Ars Technica, covering open-source software, PC gaming, home automation, repairability, e-bikes, and tech history. He has previously worked at Lifehacker, Wirecutter, iFixit, and Carbon Switch. 9 Comments #where #hyperscale #hardware #goes #retire
    ARSTECHNICA.COM
    Where hyperscale hardware goes to retire: Ars visits a very big ITAD site
    You are the data center Where hyperscale hardware goes to retire: Ars visits a very big ITAD site Watching memory DIMMs get sorted like Wonka children inside SK TES' facility. Kevin Purdy – May 26, 2025 7:30 am | 9 A worker at SK TES' Fredericksburg, Va. facility, processing incoming gear. Credit: SK TES A worker at SK TES' Fredericksburg, Va. facility, processing incoming gear. Credit: SK TES Story text Size Small Standard Large Width * Standard Wide Links Standard Orange * Subscribers only   Learn more "The biggest risk is data escape." Eric Ingebretsen, chief commercial officer at SK TES, an IT asset disposition provider, tells me this early on during a tour of a 128,000-square-foot facility in Fredericksburg, Virginia. He will restate this a few times. A big part of this site's pitch to its clients, including the "hyperscale" customers with gigantic data centers nearby, is that each device is labeled, tracked, and inventoried for its drives—both obvious and hidden—and is either securely wiped or destroyed. The process, commonly called ITAD, is used by larger businesses, especially when they upgrade fleets of servers or workers' devices. ITAD providers ensure all the old gear is wiped clean, then resold, repurposed, recycled, or destroyed. In keeping with the spirit of client confidentiality, I could not take photos or videos during my visit, record our talks, or capture anything beyond what I could scribble in my notepad. (The images in this post are provided by SK TES and were not taken during my visit). I did, however, see some intriguing things and learn about what happens to all the drives and rack-mounted gear we call "the cloud" once anything gets more than a few years old. Undocumented drives: The tiny terror The loading docks at SK's facility are essentially divided into two: one section for the hyperscalers and one for everything else. SK is discreet about its clients, but given its northern Virginia location, you can make some guesses about some of the online-selling, search-result-providing, software-providing firms this site is servicing. Pallets arrive in big, shrink-wrapped squares, as tall as my shoulders, with break-once security seals. Each device has its serial number assigned to an asset tag, one that will follow that unit through the whole facility. Laptops and desktops head to a retail station on a long roller line. At that spot, workers—the kind exceedingly familiar with all the BIOS startup keys—run an automated Blancco system to reset them at the firmware level. Workers sometimes have to dig deeper, like getting into a switch or router with SSH or undoing a RAID setup to enable programmed wiping. Inside the laptop/desktop examination bay at SK TES's Fredericksburg, Va. site. Credit: SK tes Inside the laptop/desktop examination bay at SK TES's Fredericksburg, Va. site. Credit: SK tes The details of each unit—CPU, memory, HDD size—are taken down and added to the asset tag, and the device is sent on to be physically examined. This step is important because "many a concealed drive finds its way into this line," Kent Green, manager of this site, told me. Inside the machines coming from big firms, there are sometimes little USB, SD, SATA, or M.2 drives hiding out. Some were make-do solutions installed by IT and not documented, and others were put there by employees tired of waiting for more storage. "Some managers have been pretty surprised when they learn what we found," Green said. With everything wiped and with some sense of what they're made of, each device gets a rating. It's a three-character system, like "A-3-6," based on function, cosmetic condition, and component value. Based on needs, trends, and other data, devices that are cleared for resale go to either wholesale, retail, component harvesting, or scrap. Full-body laptop skins Wiping down and prepping a laptop, potentially for a full-cover adhesive skin. Credit: SK TES Wiping down and prepping a laptop, potentially for a full-cover adhesive skin. Credit: SK TES If a device has retail value, it heads into a section of this giant facility where workers do further checks. Automated software plays sounds on the speakers, checks that every keyboard key is sending signals, and checks that laptop batteries are at 80 percent capacity or better. At the end of the line is my favorite discovery: full-body laptop skins. Some laptops—certain Lenovo, Dell, and HP models—are so ubiquitous in corporate fleets that it's worth buying an adhesive laminating sticker in their exact shape. They're an uncanny match for the matte black, silver, and slightly less silver finishes of the laptops, covering up any blemishes and scratches. Watching one of the workers apply this made me jealous of their ability to essentially reset a laptop's condition (so one could apply whole new layers of swag stickers, of course). Once rated, tested, and stickered, laptops go into a clever "cradle" box, get the UN 3481 "battery inside" sticker, and can be sold through retail. 5,632 HDDs at once Beyond these folks are some of the more than 5,000 HDD wiping bays (black, with all the wires running to them) at the SK TES facility. Credit: SK TES Beyond these folks are some of the more than 5,000 HDD wiping bays (black, with all the wires running to them) at the SK TES facility. Credit: SK TES That includes buyers of reconditioned hard drives, and boy, are there a lot of drives moving through this site. Once a drive is verified through its SMART data to be worth grading and refurbishing, it's put into one of more than two dozen wiping bays, each holding about 192 drives (with a special bay handling some M.2 and other non-HDD sizes). If the bays were completely full, 5,632 drives could be wiped concurrently. The month before I visited, the site had processed about 58,000 drives, according to Ingebretsen. There are also stacks and stacks of memory and CPUs in this non-retail corner of the site. I walked by one box labeled "SR1Y5" (i.e., Intel Xeon E5-2676 v3 chips), and he confirmed there were 3,600 units inside. The RoboFlex II. This baby weighs 35 pounds, has Good and Bad bins, and whips sticks around at remarkable speed. Credit: SimmTester The RoboFlex II. This baby weighs 35 pounds, has Good and Bad bins, and whips sticks around at remarkable speed. Credit: SimmTester Nearby, in the memory-testing section, I find the memory machine that will stick in my own memory the rest of my life: the RoboFlex-II Handler. You drop RAM DIMMs or SODIMMs into one of its two bays, and it tests the pins on each stick. Each stick is rated "Good" or "Bad" and kicked in the appropriate direction by a 90-PSI air blast. I asked the workers at this station if they think about the entirely relevant scene from Willy Wonka & the Chocolate Factory. They do, and quite often. Where does all this stuff go? SK TES sells retail devices like laptops, desktops, and mobile devices through its "Stock Must Go" brand on eBay and elsewhere. Chips and memory are typically bought up by laboratories, crypto miners, data centers, and a lot of high-volume overseas customers. There are steady enterprise customers for the drives, usually putting them back into datacenters. It's something like $2.5 million in sales each month, an SK TES representative told me. Big data, and only getting bigger The other business—the thing that makes ITAD "disposition" instead of just "refurbishing"—is dismantling and handing off devices for shredding. The Financial Times has reported that Amazon and Microsoft have 100 percent data shredding policies, with Google also shredding much of its drive turnover. The US National Renewable Energy Laboratory estimated in 2022 that by 2025, roughly 50 million end-of-life data center drives would be shredded every year. ITAD businesses like SK TES make the pitch that companies can create revenue to reinvest in operations through offering gear for refurbishment. SK TES representatives told me that most of the Virginia site's customers are "focused on reuse," while "a small portion" of equipment is shredded and sent off-site to be recycled. The site, built on the guts of a mattress factory, was put up specifically to handle the high volumes of server racks and HDDs coming in from data centers. It has a staff of 165, though it fluctuates a bit between big server hauls and downtime. The full-fledged site had been open one year when I visited. The biggest challenge, Ingebretsen told me, was getting power everywhere it needed to go inside the facility as volume fluctuated and needs expanded. Data centers are massive and growing, to the point of creating entire sub-industries that employ dozens of people to handle their tech turnover. The Northern Virginia Technology Council industry group puts this region's data center growth at 500 percent between 2015 and 2023, and it continues, though some pushback is happening. Many data centers were accessed to allow me to navigate to SK TES's site via Apple Maps and write this post, and for you to read it. It reminds me of the adage—made popular by the CEO of GPS maker TomTom—that you are not stuck in traffic, you are the traffic. After my tour, I got my phone back from security, talked a bit with Ingebretsen, then headed out to my car. I spent a few minutes jotting down the most notable things I'd seen inside, then looked up and out the windshield. There was a black tarp wrapped around a chain-link fence of the lot next door, with logos announcing the construction of a new data center. Data centers are everywhere—and nowhere in particular. Kevin Purdy Senior Technology Reporter Kevin Purdy Senior Technology Reporter Kevin is a senior technology reporter at Ars Technica, covering open-source software, PC gaming, home automation, repairability, e-bikes, and tech history. He has previously worked at Lifehacker, Wirecutter, iFixit, and Carbon Switch. 9 Comments
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  • Anyone else actually ENJOY the convoluted Zelda timeline?

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    I was listening to Brian Shea's Zelda series recap podcast and thought dang, I really like this.

    I remember the split timeline being a big point of contention when Nintendo first announced it. And the second split into a THIRD timeline was also fun to witness.

    It makes sense to me that Ocarina was such a pivotal moment in time that it could spawn multiple possible realities. Shea said something like is there a timeline where a simple bokoblin killed Link? Probably! I'd love to see that timeline.

    I hope they make it even more crazy. I haven't seen where Echoes of Wisdom lives, but I hope it's super weird.

    Also! Apparently the Ganon at the end of Wind Waker is gone-gone. What a cool way to go. Probably my favorite ending of any Zelda game.

    Anyway I sure would like to read y'alls thoughts on whether the split timelines are good or not, and of course thoughts on the timelines themselves 

    blueredandgold
    Member

    Oct 25, 2017

    8,679

    Quick question off the top - that image was only ever sighted at PAX Aus correct?
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    blueredandgold said:

    Quick question off the top - that image was only ever sighted at PAX Aus correct?

    Click to expand...
    Click to shrink...

    As far as I know, yeah. I'm not sure if it's official official.
     

    Stencil
    Mailing His Own Damn Business
    Member

    Oct 30, 2017

    13,549

    USA

    There was ONE brief moment where I sort of bothered to think about it -- hard enough to mentally map each game I'd played into it -- and it amounted to an entire "Huh, that's kind of neat" and I immediately moved on and never thought about it again. I don't think Nintendo even really cares that much about it, therefore it's not a topic of discussion I ever engage in.

    I feel like it's such an obvious afterthought. If the creators don't care why would I? 

    StephenNotStrange
    Member

    Jan 16, 2019

    784

    blueredandgold said:

    Quick question off the top - that image was only ever sighted at PAX Aus correct?

    Click to expand...
    Click to shrink...

    Yeah, but a very similar one which show where BotW and TotK is already on the Zelda's JP website long ago. 

    Sandstar
    Member

    Oct 28, 2017

    8,165

    I guess the part I don't like is that the original legend of zelda is from the "bad" timeline.
     

    Walpurgisnacht
    Member

    May 7, 2020

    1,724

    I think the only people that get super passionate and heated and can never shut up about it are timeline-haters.

    Aside from that it's fine. It's something Miyamoto and Aonuma have been alluding to in interviews since the 90's. 

    Cheesy
    Member

    Oct 30, 2017

    2,565

    I feel like it doesn't really add anything and I honestly forget it exists most of the time.
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    Has anyone read the manga series? Does it go into timeline split shenanigans?
     

    RagnarokX
    Member

    Oct 26, 2017

    17,710

    I wouldn't call it convoluted. Before BotW only like 3 games didn't fit nicely. I never got why people act like you have to put effort to understand it and got so heated at anyone discussing it. What we had before is certainly preferable to the irreverent JJ Abrams mystery box style they're going for now with BotW where they can't even keep things coherent between direct sequels.
     

    EllipsisBreak
    One Winged Slayer
    Member

    Aug 6, 2019

    2,274

    poptire said:

    Has anyone read the manga series? Does it go into timeline split shenanigans?

    Click to expand...
    Click to shrink...

    I'm no expert, but I've seen some images of the Twilight Princess one and it's definitely a factor there.
     

    Zyrokai
    Member

    Nov 1, 2017

    5,214

    Columbus, Ohio

    I love it.
     

    PAFenix
    Unshakable Resolve
    Member

    Nov 21, 2019

    20,137

    I love it!

    poptire said:

    Has anyone read the manga series? Does it go into timeline split shenanigans?

    Click to expand...
    Click to shrink...

    The bits I read of the old manga kinda goes into each game as it's own separate one-off or story. But most of those were, at the most, 2 volumes.

    Dunno about the Twilight Princess manga, since that actually goes up to ELEVEN. I wouldn't be surprised if it does make hints towards it, because of the Hero Shade. 

    Tom Nook Says...
    Member

    Jan 15, 2019

    7,406

    The fact that Nintendo themselves don't care a whole lot about it is what makes it fun. The holes and loose connections are where the theorizing happens. If it was overly-detailed and concrete there wouldn't be much to talk about.
     

    The Adder
    Member

    Oct 25, 2017

    20,609

    It's legitimately fun to talk about and piece together. Especially when you think of it from the perspective that Nintendo themselves don't make games based on where they want to fill in the timeline, but make the game they want and then figure out what to do about placement. That makes theorizing so much more fun because it could still be liquid even after release.
     

    Angst
    Member

    Oct 27, 2017

    4,306

    I think it sucks and choose to ignore it.
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    EllipsisBreak said:

    I'm no expert, but I've seen some images of the Twilight Princess one and it's definitely a factor there.

    Click to expand...
    Click to shrink...

    PAFenix said:

    I love it!

    The bits I read of the old manga kinda goes into each game as it's own separate one-off or story. But most of those were, at the most, 2 volumes.

    Dunno about the Twilight Princess manga, since that actually goes up to ELEVEN. I wouldn't be surprised if it does make hints towards it, because of the Hero Shade.
    Click to expand...
    Click to shrink...

    The Hero Shade stuff is super interesting to me. That's Adult Link from OoT, right? Except he's all messed up and battle scarred. I'd like to see that story
     

    Rockodile
    Member

    Dec 7, 2018

    1,256

    I think it's pretty fun, and it's easy to ignore if you don't care. Don't understand why some people get so pissed off about it.
     

    SupersonicHypertonic
    Member

    Apr 20, 2022

    3,530

    Yeah I really like it in theory but over the years it's it's kinda just there and Nintendo didn't utilise it properly.

    There's 3 lines but in practice there's very little actual reasons to games within the same line. MM and TP are in the same line but there's very little convergence for them, the hero shade was never confirmed in game to be the hero time and even after it was in Historia it still doesn't explain what happened to Link after MM. For all we know he had another adventure in Disney world in between lol. In the downfall line a lot of the games repeat the same story of Ganon being resurrected in the same as if no one learns the lesson to fully kill him for good. I wish games had stronger connections to one another without needing direct sequels.

    My biggest peeve is Nintendo tried to be clever with the creation of downfall timeline but they fucked everything up instead. If a time like can be created because Link dies then literally EVERY SINGLE GAME has at least 2 endings - Link lives and saves the world continuing the same line or Link dies and Ganon wins or someone else seals him which creates a 2nd parallel line.

    Now with BOTW and TOTK it seems it's a reboot which basically creates a multiverse now. Or knowing Nintendo they'll somehow fit in a really awkward way. 

    Aiqops
    Uncle Works at Nintendo
    Member

    Aug 3, 2021

    19,387

    Couldn't care less about trying to find connections between the games. To me they are all standalone.
     

    EllipsisBreak
    One Winged Slayer
    Member

    Aug 6, 2019

    2,274

    poptire said:

    The Hero Shade stuff is super interesting to me. That's Adult Link from OoT, right? Except he's all messed up and battle scarred. I'd like to see that story

    Click to expand...
    Click to shrink...

    I don't have all the context, but... yeah. This is a thing.
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    SupersonicHypertonic said:

    Yeah I really like it in theory but over the years it's it's kinda just there and Nintendo didn't utilise it properly.

    There's 3 lines but in practice there's very little actual reasons to games within the same line. MM and TP are in the same line but there's very little convergence for them, the hero shade was never confirmed in game to be the hero time and even after it was in Historia it still doesn't explain what happened to Link after MM. For all we know he had another adventure in Disney world in between lol. In the downfall line a lot of the games repeat the same story of Ganon being resurrected in the same as if no one learns the lesson to fully kill him for good. I wish games had stronger connections to one another without needing direct sequels.

    My biggest peeve is Nintendo tried to be clever with the creation of downfall timeline but they fucked everything up instead. If a time like can be created because Link dies then literally EVERY SINGLE GAME has at least 2 endings - Link lives and saves the world continuing the same line or Link dies and Ganon wins or someone else seals him which creates a 2nd parallel line.

    Now with BOTW and TOTK it seems it's a reboot which basically creates a multiverse now. Or knowing Nintendo they'll somehow fit in a really awkward way.
    Click to expand...
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    I completely understand the frustration. I like to believe the OoT split happened because that singular moment in time was special. Like how Doc Brown believes there's something about November 5, 1955 that makes it cosmically important.
     

    Richietto
    One Winged Slayer
    Member

    Oct 25, 2017

    26,072

    North Carolina

    I love the Zelda timeline and talking about it and fuck the haters. There IS a timeline no matter how much you don't like it it's fun and I like fun. Same reason I fuckin love Kingdom Hearts. There's just so much to talk about when a new game hits.
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    EllipsisBreak said:

    I don't have all the context, but... yeah. This is a thing.

    Click to expand...
    Click to shrink...

    That rules regardless of the context
     

    Ashes of Dreams
    Fallen Guardian of Unshakable Resolve
    Member

    May 22, 2020

    19,693

    I used to be VERY into the Zelda timeline and lore talk. This was mostly pre-Historia though, where the only evidence we had were from the games themselves and a few random interviews and developer comments. Like we'd known since way back that the ending of OoT depicted a split timeline and they confirmed on Twilight Princess' release that it was on the timeline opposite of Wind Waker. But how it all connected was more up in the air and the games often had hints like suggesting how the Temple of Time was over time overgrown and fallen apart in TP, suggesting an in-between state of OoT and ALttP.

    Hyrule Historia changed things. I thought it was a bit of a cop-out to shove all the old games without much story into a new third timeline. It clearly wasn't the intention when those games were made. But it was still mostly fine. I was still into it because it at least meant that they were going to open themselves up to interacting with the timeline more in the future. Now that it was set in stone, we could play with it...

    And then they just threw it all away one game later. I cannot stand the whole "well, Breath of the Wild and Tears of the Kingdom are their own thing" angle. Especially when those games are FILLED with references and call-backs to prior games. They want to have their cake and eat it too with this stuff but in my view it's completely undermined any legitimacy the timeline could have had. They clearly don't care.

    So, I'm kinda out now. Which hurts to say because this stuff really mattered to me when I was younger. But the series has just gone in a direction away from me in so many ways nowadays. 

    Soapbox
    Member

    Oct 28, 2017

    33,865

    I adore it and have wild thoughts and ideas about all the different options, mainly how Skyward Sword has at least 3 time line splints unto itself.

    The robots from another timeline with the time shift stones are probably from the future and not the past.

    Also they make another timeline when they defeat The Imprisoned in the future then go back in time and defeat Demise. 

    J_ToSaveTheDay
    "This guy are sick" and Corrupted by Vengeance
    Avenger

    Oct 25, 2017

    22,546

    USA

    It's a fun and weird thing for Nintendo to put together and to think about as a fan, but it's not a point of importance to my personal enjoyment of the franchise.
     

    Chemo
    Member

    Oct 28, 2017

    1,283

    No.
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    Ashes of Dreams said:

    I used to be VERY into the Zelda timeline and lore talk. This was mostly pre-Historia though, where the only evidence we had were from the games themselves and a few random interviews and developer comments. Like we'd known since way back that the ending of OoT depicted a split timeline and they confirmed on Twilight Princess' release that it was on the timeline opposite of Wind Waker. But how it all connected was more up in the air and the games often had hints like suggesting how the Temple of Time was over time overgrown and fallen apart in TP, suggesting an in-between state of OoT and ALttP.

    Hyrule Historia changed things. I thought it was a bit of a cop-out to shove all the old games without much story into a new third timeline. It clearly wasn't the intention when those games were made. But it was still mostly fine. I was still into it because it at least meant that they were going to open themselves up to interacting with the timeline more in the future. Now that it was set in stone, we could play with it...

    And then they just threw it all away one game later. I cannot stand the whole "well, Breath of the Wild and Tears of the Kingdom are their own thing" angle. Especially when those games are FILLED with references and call-backs to prior games. They want to have their cake and eat it too with this stuff but in my view it's completely undermined any legitimacy the timeline could have had. They clearly don't care.

    So, I'm kinda out now. Which hurts to say because this stuff really mattered to me when I was younger. But the series has just gone in a direction away from me in so many ways nowadays.
    Click to expand...
    Click to shrink...

    My hope is that either this moviecoming out they'll finally start to make a concrete timeline that, I PRAY, is still insane.
     

    eamono
    Member

    Nov 17, 2020

    341

    honestly I always thought that the 3d games have a coherent timeline and they kinda mucked it up by jamming the 2d games in. I'm down for some timeline discussion but I think some of the games like zelda 2 or the capcom ones just kinda obviously werent made with the timeline in mind and its just kinda not fun to discuss. its very telling that the "hero fails" timeline off OOT is just filled with the games that dont actually fit in the 2 that make sense

    the 3d games for sure have an intended timeline though, and every question about how BOTW being at the end of both child and adult timelines could easily be fixed with a lore dump or a new game 

    JasperMyst
    Powered by Friendship™
    Member

    Sep 25, 2023

    805

    If it means we get creative stuff like tears of the kingdom and majoras mask I'm all for it.

    Actually thanks for reminding me starting Majora's Mask for the vibes. 

    Giga Man
    One Winged Slayer
    Member

    Oct 27, 2017

    23,197

    I thought it was weird Nintendo would put one out in the first place, but nowadays, I don't really care. I thought Nintendo had abandoned it anyway.
     

    Grunty
    Member

    Oct 28, 2017

    10,029

    Gruntilda’s Lair

    I LOVE the timeline and think it's mostly pretty straight forward. It's not really complicated. The one thing I look forward to anytime a new Zelda game is its timeline placement. I get so much more enjoyment out of the games thanks to it.

    Also, don't want to spoil Echoes of Wisdom for anyone, but its placement and how a portion of the story of that game answers something about the timeline that was never really being asked to begin with was really darn cool. Something new to think about now when playing the games, particularly Ocarina of Time. 

    Houtarou Oreki
    Member

    Dec 31, 2021

    99

    poptire said:

    I hope they make it even more crazy. I haven't seen where Echoes of Wisdom lives, but I hope it's super weird.

    Click to expand...
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    According to the official Zelda site, they put it in the Hero Defeated branch, just after Tri-Force Heroes and before the big gap leading to the original NES Zelda.

    HISTORY | Zelda Portal | Nintendo

    Introducing the history of Hyrule, the setting for The Legend of the Zelda series.

    www.nintendo.com

     

    JasperMyst
    Powered by Friendship™
    Member

    Sep 25, 2023

    805

    Giga Man said:

    I thought it was weird Nintendo would put one out in the first place, but nowadays, I don't really care. I thought Nintendo had abandoned it anyway.

    Click to expand...
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    They haven't which is quite hilarious but I'll take it
     

    Neutron
    Member

    Jun 2, 2022

    3,531

    Sandstar said:

    I guess the part I don't like is that the original legend of zelda is from the "bad" timeline.

    Click to expand...
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    I agree - although not so much about the idea of a "bad timeline", but just that it kinda makes it... non-canonical?

    Link could fail at any point, creating other failure timelines. So why is this one somehow a "real" timeline and not just a what-if like any other point of failure? 

    Sandstar
    Member

    Oct 28, 2017

    8,165

    Neutron said:

    I agree - although not so much about the idea of a "bad timeline", but just that it kinda makes it... non-canonical?

    Link could fail at any point, creating other failure timelines. So why is this one somehow a "real" timeline and not just a what-if like any other point of failure?
    Click to expand...
    Click to shrink...

    Yeah, i guess that's what I mean, it's non-canon. It just kind of leaves a bad taste in my mouth. 

    SupersonicHypertonic
    Member

    Apr 20, 2022

    3,530

    poptire said:

    I completely understand the frustration. I like to believe the OoT split happened because that singular moment in time was special. Like how Doc Brown believes there's something about November 5, 1955 that makes it cosmically important.

    Click to expand...
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    That could be a solution why OoT creates a split but since there isn't a reason you could easily argue other games are special and could/should timelines.

    SS has stupid time travel at the end where Link destroys the present imprisonedusing the Triforce but also goes back in time to destroy Demise.....so how can the present imprisoned exist? Surely that could create 2 timelinesespecially as this Link is the first to use the Triforce and this Zelda is the direct reincarnation of Hylia so they should have special privileges.

    Zelda team needs a few people to say the very least get the skeleton of the timeline to make sense and not contradict itself at times. 

    Last edited: Yesterday at 10:03 PM

    StraySheep
    It's Pronounced "Aerith"
    Member

    Oct 26, 2017

    9,157

    Rockodile said:

    I think it's pretty fun, and it's easy to ignore if you don't care. Don't understand why some people get so pissed off about it.

    Click to expand...
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    Same 

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    A good way to "fix" the timelineis to say it's all based on in-continuity folklore and hearsay, so any errors or impossibilities it has are entirely man-made, as the citizens of Hyrule who are trying to figure it out also don't really know.
     

    WhiteRabbitEXE
    Member

    Oct 25, 2017

    15,094

    Arizona

    Literally my only issue is the failed hero timeline. It's just so, so silly. But whatever, it's not a big deal lol
     

    Jane
    Member

    Oct 17, 2018

    1,626

    The problem isn't the complexity. The problem is that Nintendo clearly didn't give a fuck about the lore being consistent or the stories connecting outside of direct sequels when they made the games, but they're now trying to pretend after the fact that it's all connected. The "doomed" timeline has never been hinted at and came out of nowhere.
     

    Berordn
    One Winged Slayer
    Member

    Oct 26, 2017

    10,711

    NoVA

    poptire said:

    A good way to "fix" the timelineis to say it's all based on in-continuity folklore and hearsay, so any errors or impossibilities it has are entirely man-made, as the citizens of Hyrule who are trying to figure it out also don't really know.

    Click to expand...
    Click to shrink...

    this has always been how i've viewed it

    the timelines existing is whatever, but the actual games are retellings and reinterpretations of legends and i think that's more fun than having a strictly true history to look at 

    Boopers
    Member

    Nov 1, 2020

    4,358

    Vermont usa

    I came in here to endorse Tingle, and the poll choices did not leave me disappointed. 🫡
     

    OP

    OP

    poptire
    Avatar Wrecking Crew
    The Fallen

    Oct 25, 2017

    15,552

    Berordn said:

    this has always been how i've viewed it

    the timelines existing is whatever, but the actual games are retellings and reinterpretations of legends and i think that's more fun than having a strictly true history to look at
    Click to expand...
    Click to shrink...

    This kinda thing has always been enjoyable to me. And it can explain away literally any holes in any story. The magic bullet / infinite crutch of storytelling. George RR Martin should take notes.

    Boopers said:

    I came in here to endorse Tingle, and the poll choices did not leave me disappointed. 🫡

    Click to expand...
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    Tingle Team represent 

    Servbot24
    The Fallen

    Oct 25, 2017

    47,579

    It's fine. I don't really want a precise timeline of events. General allusions to a mystical history is better.
     

    TheNormalMan
    Member

    Oct 27, 2017

    149

    Los Angeles, CA

    I love it and have always loved it.

    I never understood why people hated on it so much. You can just ignore it. When they revealed the downfall timeline in HH I thought it genius. It essentially established a way to justify any storyline moving forward.

    It also gave people more to talk about. And adjust their theories. There are still plenty of mysteries in the timeline—particularly in the BOTW/TotK area. I know they separated them but they can always add to it.

    Also, I know they never go into games with story in mind, but eventually the mechanics of a game might sync of pretty well with a specific area of the timeline. I love story heavy Zelda's. They don't all need to be that way but variety is the spice of life. 

    Hambulance
    Member

    Oct 30, 2017

    2,296

    I am ready for Into the Zeldaverse
     

    Lump
    One Winged Slayer
    Member

    Oct 25, 2017

    18,210

    It does nothing for me, but I do highly enjoy watching others try and piece together the timeline, it is like watching non-problematic flat earth discourse from afar.
     

    Tathanen
    One Winged Slayer
    Member

    Oct 25, 2017

    7,176

    WhiteRabbitEXE said:

    Literally my only issue is the failed hero timeline. It's just so, so silly. But whatever, it's not a big deal lol

    Click to expand...
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    It's weird and I'm not a huge fan, they had to contend with the fact that while there are multiple timelines the LTTP branch is a separate canon, not a timeline. So I can understand the logic of basing it on a What If scenario, particularly since OOT kinda straddles the two. In their shoes tho I'd have probably just called those games "old legends of Hyrule" or something and not tried to draw a line between them and the rest.

    To the thread question: yes the timeline is my life. 
    #anyone #else #actually #enjoy #convoluted
    Anyone else actually ENJOY the convoluted Zelda timeline?
    poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 I was listening to Brian Shea's Zelda series recap podcast and thought dang, I really like this. I remember the split timeline being a big point of contention when Nintendo first announced it. And the second split into a THIRD timeline was also fun to witness. It makes sense to me that Ocarina was such a pivotal moment in time that it could spawn multiple possible realities. Shea said something like is there a timeline where a simple bokoblin killed Link? Probably! I'd love to see that timeline. I hope they make it even more crazy. I haven't seen where Echoes of Wisdom lives, but I hope it's super weird. Also! Apparently the Ganon at the end of Wind Waker is gone-gone. What a cool way to go. Probably my favorite ending of any Zelda game. Anyway I sure would like to read y'alls thoughts on whether the split timelines are good or not, and of course thoughts on the timelines themselves  blueredandgold Member Oct 25, 2017 8,679 Quick question off the top - that image was only ever sighted at PAX Aus correct?   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 blueredandgold said: Quick question off the top - that image was only ever sighted at PAX Aus correct? Click to expand... Click to shrink... As far as I know, yeah. I'm not sure if it's official official.   Stencil Mailing His Own Damn Business Member Oct 30, 2017 13,549 USA There was ONE brief moment where I sort of bothered to think about it -- hard enough to mentally map each game I'd played into it -- and it amounted to an entire "Huh, that's kind of neat" and I immediately moved on and never thought about it again. I don't think Nintendo even really cares that much about it, therefore it's not a topic of discussion I ever engage in. I feel like it's such an obvious afterthought. If the creators don't care why would I?  StephenNotStrange Member Jan 16, 2019 784 blueredandgold said: Quick question off the top - that image was only ever sighted at PAX Aus correct? Click to expand... Click to shrink... Yeah, but a very similar one which show where BotW and TotK is already on the Zelda's JP website long ago.  Sandstar Member Oct 28, 2017 8,165 I guess the part I don't like is that the original legend of zelda is from the "bad" timeline.   Walpurgisnacht Member May 7, 2020 1,724 I think the only people that get super passionate and heated and can never shut up about it are timeline-haters. Aside from that it's fine. It's something Miyamoto and Aonuma have been alluding to in interviews since the 90's.  Cheesy Member Oct 30, 2017 2,565 I feel like it doesn't really add anything and I honestly forget it exists most of the time.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 Has anyone read the manga series? Does it go into timeline split shenanigans?   RagnarokX Member Oct 26, 2017 17,710 I wouldn't call it convoluted. Before BotW only like 3 games didn't fit nicely. I never got why people act like you have to put effort to understand it and got so heated at anyone discussing it. What we had before is certainly preferable to the irreverent JJ Abrams mystery box style they're going for now with BotW where they can't even keep things coherent between direct sequels.   EllipsisBreak One Winged Slayer Member Aug 6, 2019 2,274 poptire said: Has anyone read the manga series? Does it go into timeline split shenanigans? Click to expand... Click to shrink... I'm no expert, but I've seen some images of the Twilight Princess one and it's definitely a factor there.   Zyrokai Member Nov 1, 2017 5,214 Columbus, Ohio I love it.   PAFenix Unshakable Resolve Member Nov 21, 2019 20,137 I love it! poptire said: Has anyone read the manga series? Does it go into timeline split shenanigans? Click to expand... Click to shrink... The bits I read of the old manga kinda goes into each game as it's own separate one-off or story. But most of those were, at the most, 2 volumes. Dunno about the Twilight Princess manga, since that actually goes up to ELEVEN. I wouldn't be surprised if it does make hints towards it, because of the Hero Shade.  Tom Nook Says... Member Jan 15, 2019 7,406 The fact that Nintendo themselves don't care a whole lot about it is what makes it fun. The holes and loose connections are where the theorizing happens. If it was overly-detailed and concrete there wouldn't be much to talk about.   The Adder Member Oct 25, 2017 20,609 It's legitimately fun to talk about and piece together. Especially when you think of it from the perspective that Nintendo themselves don't make games based on where they want to fill in the timeline, but make the game they want and then figure out what to do about placement. That makes theorizing so much more fun because it could still be liquid even after release.   Angst Member Oct 27, 2017 4,306 I think it sucks and choose to ignore it.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 EllipsisBreak said: I'm no expert, but I've seen some images of the Twilight Princess one and it's definitely a factor there. Click to expand... Click to shrink... PAFenix said: I love it! The bits I read of the old manga kinda goes into each game as it's own separate one-off or story. But most of those were, at the most, 2 volumes. Dunno about the Twilight Princess manga, since that actually goes up to ELEVEN. I wouldn't be surprised if it does make hints towards it, because of the Hero Shade. Click to expand... Click to shrink... The Hero Shade stuff is super interesting to me. That's Adult Link from OoT, right? Except he's all messed up and battle scarred. I'd like to see that story   Rockodile Member Dec 7, 2018 1,256 I think it's pretty fun, and it's easy to ignore if you don't care. Don't understand why some people get so pissed off about it.   SupersonicHypertonic Member Apr 20, 2022 3,530 Yeah I really like it in theory but over the years it's it's kinda just there and Nintendo didn't utilise it properly. There's 3 lines but in practice there's very little actual reasons to games within the same line. MM and TP are in the same line but there's very little convergence for them, the hero shade was never confirmed in game to be the hero time and even after it was in Historia it still doesn't explain what happened to Link after MM. For all we know he had another adventure in Disney world in between lol. In the downfall line a lot of the games repeat the same story of Ganon being resurrected in the same as if no one learns the lesson to fully kill him for good. I wish games had stronger connections to one another without needing direct sequels. My biggest peeve is Nintendo tried to be clever with the creation of downfall timeline but they fucked everything up instead. If a time like can be created because Link dies then literally EVERY SINGLE GAME has at least 2 endings - Link lives and saves the world continuing the same line or Link dies and Ganon wins or someone else seals him which creates a 2nd parallel line. Now with BOTW and TOTK it seems it's a reboot which basically creates a multiverse now. Or knowing Nintendo they'll somehow fit in a really awkward way.  Aiqops Uncle Works at Nintendo Member Aug 3, 2021 19,387 Couldn't care less about trying to find connections between the games. To me they are all standalone.   EllipsisBreak One Winged Slayer Member Aug 6, 2019 2,274 poptire said: The Hero Shade stuff is super interesting to me. That's Adult Link from OoT, right? Except he's all messed up and battle scarred. I'd like to see that story Click to expand... Click to shrink... I don't have all the context, but... yeah. This is a thing.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 SupersonicHypertonic said: Yeah I really like it in theory but over the years it's it's kinda just there and Nintendo didn't utilise it properly. There's 3 lines but in practice there's very little actual reasons to games within the same line. MM and TP are in the same line but there's very little convergence for them, the hero shade was never confirmed in game to be the hero time and even after it was in Historia it still doesn't explain what happened to Link after MM. For all we know he had another adventure in Disney world in between lol. In the downfall line a lot of the games repeat the same story of Ganon being resurrected in the same as if no one learns the lesson to fully kill him for good. I wish games had stronger connections to one another without needing direct sequels. My biggest peeve is Nintendo tried to be clever with the creation of downfall timeline but they fucked everything up instead. If a time like can be created because Link dies then literally EVERY SINGLE GAME has at least 2 endings - Link lives and saves the world continuing the same line or Link dies and Ganon wins or someone else seals him which creates a 2nd parallel line. Now with BOTW and TOTK it seems it's a reboot which basically creates a multiverse now. Or knowing Nintendo they'll somehow fit in a really awkward way. Click to expand... Click to shrink... I completely understand the frustration. I like to believe the OoT split happened because that singular moment in time was special. Like how Doc Brown believes there's something about November 5, 1955 that makes it cosmically important.   Richietto One Winged Slayer Member Oct 25, 2017 26,072 North Carolina I love the Zelda timeline and talking about it and fuck the haters. There IS a timeline no matter how much you don't like it it's fun and I like fun. Same reason I fuckin love Kingdom Hearts. There's just so much to talk about when a new game hits.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 EllipsisBreak said: I don't have all the context, but... yeah. This is a thing. Click to expand... Click to shrink... That rules regardless of the context   Ashes of Dreams Fallen Guardian of Unshakable Resolve Member May 22, 2020 19,693 I used to be VERY into the Zelda timeline and lore talk. This was mostly pre-Historia though, where the only evidence we had were from the games themselves and a few random interviews and developer comments. Like we'd known since way back that the ending of OoT depicted a split timeline and they confirmed on Twilight Princess' release that it was on the timeline opposite of Wind Waker. But how it all connected was more up in the air and the games often had hints like suggesting how the Temple of Time was over time overgrown and fallen apart in TP, suggesting an in-between state of OoT and ALttP. Hyrule Historia changed things. I thought it was a bit of a cop-out to shove all the old games without much story into a new third timeline. It clearly wasn't the intention when those games were made. But it was still mostly fine. I was still into it because it at least meant that they were going to open themselves up to interacting with the timeline more in the future. Now that it was set in stone, we could play with it... And then they just threw it all away one game later. I cannot stand the whole "well, Breath of the Wild and Tears of the Kingdom are their own thing" angle. Especially when those games are FILLED with references and call-backs to prior games. They want to have their cake and eat it too with this stuff but in my view it's completely undermined any legitimacy the timeline could have had. They clearly don't care. So, I'm kinda out now. Which hurts to say because this stuff really mattered to me when I was younger. But the series has just gone in a direction away from me in so many ways nowadays.  Soapbox Member Oct 28, 2017 33,865 I adore it and have wild thoughts and ideas about all the different options, mainly how Skyward Sword has at least 3 time line splints unto itself. The robots from another timeline with the time shift stones are probably from the future and not the past. Also they make another timeline when they defeat The Imprisoned in the future then go back in time and defeat Demise.  J_ToSaveTheDay "This guy are sick" and Corrupted by Vengeance Avenger Oct 25, 2017 22,546 USA It's a fun and weird thing for Nintendo to put together and to think about as a fan, but it's not a point of importance to my personal enjoyment of the franchise.   Chemo Member Oct 28, 2017 1,283 No.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 Ashes of Dreams said: I used to be VERY into the Zelda timeline and lore talk. This was mostly pre-Historia though, where the only evidence we had were from the games themselves and a few random interviews and developer comments. Like we'd known since way back that the ending of OoT depicted a split timeline and they confirmed on Twilight Princess' release that it was on the timeline opposite of Wind Waker. But how it all connected was more up in the air and the games often had hints like suggesting how the Temple of Time was over time overgrown and fallen apart in TP, suggesting an in-between state of OoT and ALttP. Hyrule Historia changed things. I thought it was a bit of a cop-out to shove all the old games without much story into a new third timeline. It clearly wasn't the intention when those games were made. But it was still mostly fine. I was still into it because it at least meant that they were going to open themselves up to interacting with the timeline more in the future. Now that it was set in stone, we could play with it... And then they just threw it all away one game later. I cannot stand the whole "well, Breath of the Wild and Tears of the Kingdom are their own thing" angle. Especially when those games are FILLED with references and call-backs to prior games. They want to have their cake and eat it too with this stuff but in my view it's completely undermined any legitimacy the timeline could have had. They clearly don't care. So, I'm kinda out now. Which hurts to say because this stuff really mattered to me when I was younger. But the series has just gone in a direction away from me in so many ways nowadays. Click to expand... Click to shrink... My hope is that either this moviecoming out they'll finally start to make a concrete timeline that, I PRAY, is still insane.   eamono Member Nov 17, 2020 341 honestly I always thought that the 3d games have a coherent timeline and they kinda mucked it up by jamming the 2d games in. I'm down for some timeline discussion but I think some of the games like zelda 2 or the capcom ones just kinda obviously werent made with the timeline in mind and its just kinda not fun to discuss. its very telling that the "hero fails" timeline off OOT is just filled with the games that dont actually fit in the 2 that make sense the 3d games for sure have an intended timeline though, and every question about how BOTW being at the end of both child and adult timelines could easily be fixed with a lore dump or a new game  JasperMyst Powered by Friendship™ Member Sep 25, 2023 805 If it means we get creative stuff like tears of the kingdom and majoras mask I'm all for it. Actually thanks for reminding me starting Majora's Mask for the vibes.  Giga Man One Winged Slayer Member Oct 27, 2017 23,197 I thought it was weird Nintendo would put one out in the first place, but nowadays, I don't really care. I thought Nintendo had abandoned it anyway.   Grunty Member Oct 28, 2017 10,029 Gruntilda’s Lair I LOVE the timeline and think it's mostly pretty straight forward. It's not really complicated. The one thing I look forward to anytime a new Zelda game is its timeline placement. I get so much more enjoyment out of the games thanks to it. Also, don't want to spoil Echoes of Wisdom for anyone, but its placement and how a portion of the story of that game answers something about the timeline that was never really being asked to begin with was really darn cool. Something new to think about now when playing the games, particularly Ocarina of Time.  Houtarou Oreki Member Dec 31, 2021 99 poptire said: I hope they make it even more crazy. I haven't seen where Echoes of Wisdom lives, but I hope it's super weird. Click to expand... Click to shrink... According to the official Zelda site, they put it in the Hero Defeated branch, just after Tri-Force Heroes and before the big gap leading to the original NES Zelda. HISTORY | Zelda Portal | Nintendo Introducing the history of Hyrule, the setting for The Legend of the Zelda series. www.nintendo.com   JasperMyst Powered by Friendship™ Member Sep 25, 2023 805 Giga Man said: I thought it was weird Nintendo would put one out in the first place, but nowadays, I don't really care. I thought Nintendo had abandoned it anyway. Click to expand... Click to shrink... They haven't which is quite hilarious but I'll take it 😂   Neutron Member Jun 2, 2022 3,531 Sandstar said: I guess the part I don't like is that the original legend of zelda is from the "bad" timeline. Click to expand... Click to shrink... I agree - although not so much about the idea of a "bad timeline", but just that it kinda makes it... non-canonical? Link could fail at any point, creating other failure timelines. So why is this one somehow a "real" timeline and not just a what-if like any other point of failure?  Sandstar Member Oct 28, 2017 8,165 Neutron said: I agree - although not so much about the idea of a "bad timeline", but just that it kinda makes it... non-canonical? Link could fail at any point, creating other failure timelines. So why is this one somehow a "real" timeline and not just a what-if like any other point of failure? Click to expand... Click to shrink... Yeah, i guess that's what I mean, it's non-canon. It just kind of leaves a bad taste in my mouth.  SupersonicHypertonic Member Apr 20, 2022 3,530 poptire said: I completely understand the frustration. I like to believe the OoT split happened because that singular moment in time was special. Like how Doc Brown believes there's something about November 5, 1955 that makes it cosmically important. Click to expand... Click to shrink... That could be a solution why OoT creates a split but since there isn't a reason you could easily argue other games are special and could/should timelines. SS has stupid time travel at the end where Link destroys the present imprisonedusing the Triforce but also goes back in time to destroy Demise.....so how can the present imprisoned exist? Surely that could create 2 timelinesespecially as this Link is the first to use the Triforce and this Zelda is the direct reincarnation of Hylia so they should have special privileges. Zelda team needs a few people to say the very least get the skeleton of the timeline to make sense and not contradict itself at times.  Last edited: Yesterday at 10:03 PM StraySheep It's Pronounced "Aerith" Member Oct 26, 2017 9,157 Rockodile said: I think it's pretty fun, and it's easy to ignore if you don't care. Don't understand why some people get so pissed off about it. Click to expand... Click to shrink... Same  OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 A good way to "fix" the timelineis to say it's all based on in-continuity folklore and hearsay, so any errors or impossibilities it has are entirely man-made, as the citizens of Hyrule who are trying to figure it out also don't really know.   WhiteRabbitEXE Member Oct 25, 2017 15,094 Arizona Literally my only issue is the failed hero timeline. It's just so, so silly. But whatever, it's not a big deal lol   Jane Member Oct 17, 2018 1,626 The problem isn't the complexity. The problem is that Nintendo clearly didn't give a fuck about the lore being consistent or the stories connecting outside of direct sequels when they made the games, but they're now trying to pretend after the fact that it's all connected. The "doomed" timeline has never been hinted at and came out of nowhere.   Berordn One Winged Slayer Member Oct 26, 2017 10,711 NoVA poptire said: A good way to "fix" the timelineis to say it's all based on in-continuity folklore and hearsay, so any errors or impossibilities it has are entirely man-made, as the citizens of Hyrule who are trying to figure it out also don't really know. Click to expand... Click to shrink... this has always been how i've viewed it the timelines existing is whatever, but the actual games are retellings and reinterpretations of legends and i think that's more fun than having a strictly true history to look at  Boopers Member Nov 1, 2020 4,358 Vermont usa I came in here to endorse Tingle, and the poll choices did not leave me disappointed. 🫡   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 Berordn said: this has always been how i've viewed it the timelines existing is whatever, but the actual games are retellings and reinterpretations of legends and i think that's more fun than having a strictly true history to look at Click to expand... Click to shrink... This kinda thing has always been enjoyable to me. And it can explain away literally any holes in any story. The magic bullet / infinite crutch of storytelling. George RR Martin should take notes. Boopers said: I came in here to endorse Tingle, and the poll choices did not leave me disappointed. 🫡 Click to expand... Click to shrink... Tingle Team represent  Servbot24 The Fallen Oct 25, 2017 47,579 It's fine. I don't really want a precise timeline of events. General allusions to a mystical history is better.   TheNormalMan Member Oct 27, 2017 149 Los Angeles, CA I love it and have always loved it. I never understood why people hated on it so much. You can just ignore it. When they revealed the downfall timeline in HH I thought it genius. It essentially established a way to justify any storyline moving forward. It also gave people more to talk about. And adjust their theories. There are still plenty of mysteries in the timeline—particularly in the BOTW/TotK area. I know they separated them but they can always add to it. Also, I know they never go into games with story in mind, but eventually the mechanics of a game might sync of pretty well with a specific area of the timeline. I love story heavy Zelda's. They don't all need to be that way but variety is the spice of life.  Hambulance Member Oct 30, 2017 2,296 I am ready for Into the Zeldaverse   Lump One Winged Slayer Member Oct 25, 2017 18,210 It does nothing for me, but I do highly enjoy watching others try and piece together the timeline, it is like watching non-problematic flat earth discourse from afar.   Tathanen One Winged Slayer Member Oct 25, 2017 7,176 WhiteRabbitEXE said: Literally my only issue is the failed hero timeline. It's just so, so silly. But whatever, it's not a big deal lol Click to expand... Click to shrink... It's weird and I'm not a huge fan, they had to contend with the fact that while there are multiple timelines the LTTP branch is a separate canon, not a timeline. So I can understand the logic of basing it on a What If scenario, particularly since OOT kinda straddles the two. In their shoes tho I'd have probably just called those games "old legends of Hyrule" or something and not tried to draw a line between them and the rest. To the thread question: yes the timeline is my life.  #anyone #else #actually #enjoy #convoluted
    WWW.RESETERA.COM
    Anyone else actually ENJOY the convoluted Zelda timeline?
    poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 I was listening to Brian Shea's Zelda series recap podcast and thought dang, I really like this. I remember the split timeline being a big point of contention when Nintendo first announced it. And the second split into a THIRD timeline was also fun to witness. It makes sense to me that Ocarina was such a pivotal moment in time that it could spawn multiple possible realities. Shea said something like is there a timeline where a simple bokoblin killed Link? Probably! I'd love to see that timeline. I hope they make it even more crazy. I haven't seen where Echoes of Wisdom lives, but I hope it's super weird. Also! Apparently the Ganon at the end of Wind Waker is gone-gone. What a cool way to go. Probably my favorite ending of any Zelda game. Anyway I sure would like to read y'alls thoughts on whether the split timelines are good or not, and of course thoughts on the timelines themselves  blueredandgold Member Oct 25, 2017 8,679 Quick question off the top - that image was only ever sighted at PAX Aus correct?   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 blueredandgold said: Quick question off the top - that image was only ever sighted at PAX Aus correct? Click to expand... Click to shrink... As far as I know, yeah. I'm not sure if it's official official.   Stencil Mailing His Own Damn Business Member Oct 30, 2017 13,549 USA There was ONE brief moment where I sort of bothered to think about it -- hard enough to mentally map each game I'd played into it -- and it amounted to an entire "Huh, that's kind of neat" and I immediately moved on and never thought about it again. I don't think Nintendo even really cares that much about it, therefore it's not a topic of discussion I ever engage in. I feel like it's such an obvious afterthought. If the creators don't care why would I?  StephenNotStrange Member Jan 16, 2019 784 blueredandgold said: Quick question off the top - that image was only ever sighted at PAX Aus correct? Click to expand... Click to shrink... Yeah, but a very similar one which show where BotW and TotK is already on the Zelda's JP website long ago.  Sandstar Member Oct 28, 2017 8,165 I guess the part I don't like is that the original legend of zelda is from the "bad" timeline.   Walpurgisnacht Member May 7, 2020 1,724 I think the only people that get super passionate and heated and can never shut up about it are timeline-haters. Aside from that it's fine. It's something Miyamoto and Aonuma have been alluding to in interviews since the 90's.  Cheesy Member Oct 30, 2017 2,565 I feel like it doesn't really add anything and I honestly forget it exists most of the time.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 Has anyone read the manga series? Does it go into timeline split shenanigans?   RagnarokX Member Oct 26, 2017 17,710 I wouldn't call it convoluted. Before BotW only like 3 games didn't fit nicely. I never got why people act like you have to put effort to understand it and got so heated at anyone discussing it. What we had before is certainly preferable to the irreverent JJ Abrams mystery box style they're going for now with BotW where they can't even keep things coherent between direct sequels.   EllipsisBreak One Winged Slayer Member Aug 6, 2019 2,274 poptire said: Has anyone read the manga series? Does it go into timeline split shenanigans? Click to expand... Click to shrink... I'm no expert, but I've seen some images of the Twilight Princess one and it's definitely a factor there.   Zyrokai Member Nov 1, 2017 5,214 Columbus, Ohio I love it.   PAFenix Unshakable Resolve Member Nov 21, 2019 20,137 I love it! poptire said: Has anyone read the manga series? Does it go into timeline split shenanigans? Click to expand... Click to shrink... The bits I read of the old manga kinda goes into each game as it's own separate one-off or story. But most of those were, at the most, 2 volumes. Dunno about the Twilight Princess manga, since that actually goes up to ELEVEN. I wouldn't be surprised if it does make hints towards it, because of the Hero Shade.  Tom Nook Says... Member Jan 15, 2019 7,406 The fact that Nintendo themselves don't care a whole lot about it is what makes it fun. The holes and loose connections are where the theorizing happens. If it was overly-detailed and concrete there wouldn't be much to talk about.   The Adder Member Oct 25, 2017 20,609 It's legitimately fun to talk about and piece together. Especially when you think of it from the perspective that Nintendo themselves don't make games based on where they want to fill in the timeline, but make the game they want and then figure out what to do about placement. That makes theorizing so much more fun because it could still be liquid even after release.   Angst Member Oct 27, 2017 4,306 I think it sucks and choose to ignore it.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 EllipsisBreak said: I'm no expert, but I've seen some images of the Twilight Princess one and it's definitely a factor there. Click to expand... Click to shrink... PAFenix said: I love it! The bits I read of the old manga kinda goes into each game as it's own separate one-off or story. But most of those were, at the most, 2 volumes. Dunno about the Twilight Princess manga, since that actually goes up to ELEVEN. I wouldn't be surprised if it does make hints towards it, because of the Hero Shade. Click to expand... Click to shrink... The Hero Shade stuff is super interesting to me. That's Adult Link from OoT, right? Except he's all messed up and battle scarred. I'd like to see that story   Rockodile Member Dec 7, 2018 1,256 I think it's pretty fun, and it's easy to ignore if you don't care. Don't understand why some people get so pissed off about it.   SupersonicHypertonic Member Apr 20, 2022 3,530 Yeah I really like it in theory but over the years it's it's kinda just there and Nintendo didn't utilise it properly. There's 3 lines but in practice there's very little actual reasons to games within the same line. MM and TP are in the same line but there's very little convergence for them, the hero shade was never confirmed in game to be the hero time and even after it was in Historia it still doesn't explain what happened to Link after MM. For all we know he had another adventure in Disney world in between lol. In the downfall line a lot of the games repeat the same story of Ganon being resurrected in the same as if no one learns the lesson to fully kill him for good. I wish games had stronger connections to one another without needing direct sequels. My biggest peeve is Nintendo tried to be clever with the creation of downfall timeline but they fucked everything up instead. If a time like can be created because Link dies then literally EVERY SINGLE GAME has at least 2 endings - Link lives and saves the world continuing the same line or Link dies and Ganon wins or someone else seals him which creates a 2nd parallel line. Now with BOTW and TOTK it seems it's a reboot which basically creates a multiverse now. Or knowing Nintendo they'll somehow fit in a really awkward way.  Aiqops Uncle Works at Nintendo Member Aug 3, 2021 19,387 Couldn't care less about trying to find connections between the games. To me they are all standalone.   EllipsisBreak One Winged Slayer Member Aug 6, 2019 2,274 poptire said: The Hero Shade stuff is super interesting to me. That's Adult Link from OoT, right? Except he's all messed up and battle scarred. I'd like to see that story Click to expand... Click to shrink... I don't have all the context, but... yeah. This is a thing.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 SupersonicHypertonic said: Yeah I really like it in theory but over the years it's it's kinda just there and Nintendo didn't utilise it properly. There's 3 lines but in practice there's very little actual reasons to games within the same line. MM and TP are in the same line but there's very little convergence for them, the hero shade was never confirmed in game to be the hero time and even after it was in Historia it still doesn't explain what happened to Link after MM. For all we know he had another adventure in Disney world in between lol. In the downfall line a lot of the games repeat the same story of Ganon being resurrected in the same as if no one learns the lesson to fully kill him for good. I wish games had stronger connections to one another without needing direct sequels. My biggest peeve is Nintendo tried to be clever with the creation of downfall timeline but they fucked everything up instead. If a time like can be created because Link dies then literally EVERY SINGLE GAME has at least 2 endings - Link lives and saves the world continuing the same line or Link dies and Ganon wins or someone else seals him which creates a 2nd parallel line. Now with BOTW and TOTK it seems it's a reboot which basically creates a multiverse now. Or knowing Nintendo they'll somehow fit in a really awkward way. Click to expand... Click to shrink... I completely understand the frustration. I like to believe the OoT split happened because that singular moment in time was special. Like how Doc Brown believes there's something about November 5, 1955 that makes it cosmically important.   Richietto One Winged Slayer Member Oct 25, 2017 26,072 North Carolina I love the Zelda timeline and talking about it and fuck the haters. There IS a timeline no matter how much you don't like it it's fun and I like fun. Same reason I fuckin love Kingdom Hearts. There's just so much to talk about when a new game hits.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 EllipsisBreak said: I don't have all the context, but... yeah. This is a thing. Click to expand... Click to shrink... That rules regardless of the context   Ashes of Dreams Fallen Guardian of Unshakable Resolve Member May 22, 2020 19,693 I used to be VERY into the Zelda timeline and lore talk. This was mostly pre-Historia though, where the only evidence we had were from the games themselves and a few random interviews and developer comments. Like we'd known since way back that the ending of OoT depicted a split timeline and they confirmed on Twilight Princess' release that it was on the timeline opposite of Wind Waker. But how it all connected was more up in the air and the games often had hints like suggesting how the Temple of Time was over time overgrown and fallen apart in TP, suggesting an in-between state of OoT and ALttP. Hyrule Historia changed things. I thought it was a bit of a cop-out to shove all the old games without much story into a new third timeline. It clearly wasn't the intention when those games were made. But it was still mostly fine. I was still into it because it at least meant that they were going to open themselves up to interacting with the timeline more in the future. Now that it was set in stone, we could play with it... And then they just threw it all away one game later. I cannot stand the whole "well, Breath of the Wild and Tears of the Kingdom are their own thing" angle. Especially when those games are FILLED with references and call-backs to prior games. They want to have their cake and eat it too with this stuff but in my view it's completely undermined any legitimacy the timeline could have had. They clearly don't care. So, I'm kinda out now. Which hurts to say because this stuff really mattered to me when I was younger. But the series has just gone in a direction away from me in so many ways nowadays.  Soapbox Member Oct 28, 2017 33,865 I adore it and have wild thoughts and ideas about all the different options, mainly how Skyward Sword has at least 3 time line splints unto itself. The robots from another timeline with the time shift stones are probably from the future and not the past. Also they make another timeline when they defeat The Imprisoned in the future then go back in time and defeat Demise.  J_ToSaveTheDay "This guy are sick" and Corrupted by Vengeance Avenger Oct 25, 2017 22,546 USA It's a fun and weird thing for Nintendo to put together and to think about as a fan, but it's not a point of importance to my personal enjoyment of the franchise.   Chemo Member Oct 28, 2017 1,283 No.   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 Ashes of Dreams said: I used to be VERY into the Zelda timeline and lore talk. This was mostly pre-Historia though, where the only evidence we had were from the games themselves and a few random interviews and developer comments. Like we'd known since way back that the ending of OoT depicted a split timeline and they confirmed on Twilight Princess' release that it was on the timeline opposite of Wind Waker. But how it all connected was more up in the air and the games often had hints like suggesting how the Temple of Time was over time overgrown and fallen apart in TP, suggesting an in-between state of OoT and ALttP. Hyrule Historia changed things. I thought it was a bit of a cop-out to shove all the old games without much story into a new third timeline. It clearly wasn't the intention when those games were made. But it was still mostly fine. I was still into it because it at least meant that they were going to open themselves up to interacting with the timeline more in the future. Now that it was set in stone, we could play with it... And then they just threw it all away one game later. I cannot stand the whole "well, Breath of the Wild and Tears of the Kingdom are their own thing" angle. Especially when those games are FILLED with references and call-backs to prior games. They want to have their cake and eat it too with this stuff but in my view it's completely undermined any legitimacy the timeline could have had. They clearly don't care. So, I'm kinda out now. Which hurts to say because this stuff really mattered to me when I was younger. But the series has just gone in a direction away from me in so many ways nowadays. Click to expand... Click to shrink... My hope is that either this movie (possible trilogy?) coming out they'll finally start to make a concrete timeline that, I PRAY, is still insane.   eamono Member Nov 17, 2020 341 honestly I always thought that the 3d games have a coherent timeline and they kinda mucked it up by jamming the 2d games in. I'm down for some timeline discussion but I think some of the games like zelda 2 or the capcom ones just kinda obviously werent made with the timeline in mind and its just kinda not fun to discuss. its very telling that the "hero fails" timeline off OOT is just filled with the games that dont actually fit in the 2 that make sense the 3d games for sure have an intended timeline though, and every question about how BOTW being at the end of both child and adult timelines could easily be fixed with a lore dump or a new game  JasperMyst Powered by Friendship™ Member Sep 25, 2023 805 If it means we get creative stuff like tears of the kingdom and majoras mask I'm all for it. Actually thanks for reminding me starting Majora's Mask for the vibes.  Giga Man One Winged Slayer Member Oct 27, 2017 23,197 I thought it was weird Nintendo would put one out in the first place, but nowadays, I don't really care. I thought Nintendo had abandoned it anyway.   Grunty Member Oct 28, 2017 10,029 Gruntilda’s Lair I LOVE the timeline and think it's mostly pretty straight forward. It's not really complicated. The one thing I look forward to anytime a new Zelda game is its timeline placement. I get so much more enjoyment out of the games thanks to it. Also, don't want to spoil Echoes of Wisdom for anyone, but its placement and how a portion of the story of that game answers something about the timeline that was never really being asked to begin with was really darn cool. Something new to think about now when playing the games, particularly Ocarina of Time.  Houtarou Oreki Member Dec 31, 2021 99 poptire said: I hope they make it even more crazy. I haven't seen where Echoes of Wisdom lives, but I hope it's super weird. Click to expand... Click to shrink... According to the official Zelda site, they put it in the Hero Defeated branch, just after Tri-Force Heroes and before the big gap leading to the original NES Zelda. HISTORY | Zelda Portal | Nintendo Introducing the history of Hyrule, the setting for The Legend of the Zelda series. www.nintendo.com   JasperMyst Powered by Friendship™ Member Sep 25, 2023 805 Giga Man said: I thought it was weird Nintendo would put one out in the first place, but nowadays, I don't really care. I thought Nintendo had abandoned it anyway. Click to expand... Click to shrink... They haven't which is quite hilarious but I'll take it 😂   Neutron Member Jun 2, 2022 3,531 Sandstar said: I guess the part I don't like is that the original legend of zelda is from the "bad" timeline. Click to expand... Click to shrink... I agree - although not so much about the idea of a "bad timeline", but just that it kinda makes it... non-canonical? Link could fail at any point, creating other failure timelines. So why is this one somehow a "real" timeline and not just a what-if like any other point of failure?  Sandstar Member Oct 28, 2017 8,165 Neutron said: I agree - although not so much about the idea of a "bad timeline", but just that it kinda makes it... non-canonical? Link could fail at any point, creating other failure timelines. So why is this one somehow a "real" timeline and not just a what-if like any other point of failure? Click to expand... Click to shrink... Yeah, i guess that's what I mean, it's non-canon. It just kind of leaves a bad taste in my mouth.  SupersonicHypertonic Member Apr 20, 2022 3,530 poptire said: I completely understand the frustration. I like to believe the OoT split happened because that singular moment in time was special. Like how Doc Brown believes there's something about November 5, 1955 that makes it cosmically important. Click to expand... Click to shrink... That could be a solution why OoT creates a split but since there isn't a reason you could easily argue other games are special and could/should timelines. SS has stupid time travel at the end where Link destroys the present imprisoned (AKA Demise) using the Triforce but also goes back in time to destroy Demise.....so how can the present imprisoned exist? Surely that could create 2 timelines (or 3 if Link dies) especially as this Link is the first to use the Triforce and this Zelda is the direct reincarnation of Hylia so they should have special privileges. Zelda team needs a few people to say the very least get the skeleton of the timeline to make sense and not contradict itself at times.  Last edited: Yesterday at 10:03 PM StraySheep It's Pronounced "Aerith" Member Oct 26, 2017 9,157 Rockodile said: I think it's pretty fun, and it's easy to ignore if you don't care. Don't understand why some people get so pissed off about it. Click to expand... Click to shrink... Same  OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 A good way to "fix" the timeline(s) is to say it's all based on in-continuity folklore and hearsay, so any errors or impossibilities it has are entirely man-made, as the citizens of Hyrule who are trying to figure it out also don't really know.   WhiteRabbitEXE Member Oct 25, 2017 15,094 Arizona Literally my only issue is the failed hero timeline. It's just so, so silly. But whatever, it's not a big deal lol   Jane Member Oct 17, 2018 1,626 The problem isn't the complexity. The problem is that Nintendo clearly didn't give a fuck about the lore being consistent or the stories connecting outside of direct sequels when they made the games, but they're now trying to pretend after the fact that it's all connected. The "doomed" timeline has never been hinted at and came out of nowhere.   Berordn One Winged Slayer Member Oct 26, 2017 10,711 NoVA poptire said: A good way to "fix" the timeline(s) is to say it's all based on in-continuity folklore and hearsay, so any errors or impossibilities it has are entirely man-made, as the citizens of Hyrule who are trying to figure it out also don't really know. Click to expand... Click to shrink... this has always been how i've viewed it the timelines existing is whatever, but the actual games are retellings and reinterpretations of legends and i think that's more fun than having a strictly true history to look at  Boopers Member Nov 1, 2020 4,358 Vermont usa I came in here to endorse Tingle, and the poll choices did not leave me disappointed. 🫡   OP OP poptire Avatar Wrecking Crew The Fallen Oct 25, 2017 15,552 Berordn said: this has always been how i've viewed it the timelines existing is whatever, but the actual games are retellings and reinterpretations of legends and i think that's more fun than having a strictly true history to look at Click to expand... Click to shrink... This kinda thing has always been enjoyable to me. And it can explain away literally any holes in any story. The magic bullet / infinite crutch of storytelling. George RR Martin should take notes. Boopers said: I came in here to endorse Tingle, and the poll choices did not leave me disappointed. 🫡 Click to expand... Click to shrink... Tingle Team represent  Servbot24 The Fallen Oct 25, 2017 47,579 It's fine. I don't really want a precise timeline of events. General allusions to a mystical history is better.   TheNormalMan Member Oct 27, 2017 149 Los Angeles, CA I love it and have always loved it. I never understood why people hated on it so much. You can just ignore it. When they revealed the downfall timeline in HH I thought it genius. It essentially established a way to justify any storyline moving forward. It also gave people more to talk about. And adjust their theories. There are still plenty of mysteries in the timeline—particularly in the BOTW/TotK area. I know they separated them but they can always add to it. Also, I know they never go into games with story in mind, but eventually the mechanics of a game might sync of pretty well with a specific area of the timeline. I love story heavy Zelda's. They don't all need to be that way but variety is the spice of life.  Hambulance Member Oct 30, 2017 2,296 I am ready for Into the Zeldaverse   Lump One Winged Slayer Member Oct 25, 2017 18,210 It does nothing for me, but I do highly enjoy watching others try and piece together the timeline, it is like watching non-problematic flat earth discourse from afar.   Tathanen One Winged Slayer Member Oct 25, 2017 7,176 WhiteRabbitEXE said: Literally my only issue is the failed hero timeline. It's just so, so silly. But whatever, it's not a big deal lol Click to expand... Click to shrink... It's weird and I'm not a huge fan, they had to contend with the fact that while there are multiple timelines the LTTP branch is a separate canon, not a timeline. So I can understand the logic of basing it on a What If scenario, particularly since OOT kinda straddles the two. In their shoes tho I'd have probably just called those games "old legends of Hyrule" or something and not tried to draw a line between them and the rest. To the thread question: yes the timeline is my life. 
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  • Presidential seals, ‘light vetting,’ $100,000 gem-encrusted watches, and a Marriott afterparty

    The winners of the $TRUMP meme coin contest did get to see President Donald Trump speak at a private dinner closed to the press — but his speech was probably the least exciting part of their night. They did get a better, more valuable, and potentially more lucrative experience: the opportunity to network with the biggest crypto traders in the game, win watches worth hundreds of thousands of dollars, and attend a not-so-exclusive afterparty at the Capitol Hill Marriott afterward — all without having to complete particularly thorough background checks.The vetting process for entering the dinner was a ‘pretty light’ KYC checkAfter being whisked behind the gates of the Trump National Golf Club in Sterling, Virginia, past a throng of journalists snapping photos and protesters screaming at them for being corrupt, the 220 attendees went through security and had their IDs checked. According to one attendee, many were wealthy but some were living on normal-ish paychecks. The other guests, he said, were largely foreigners from overseas, all with an extremely high risk tolerance for gambling with crypto. The attendee said the vetting process for entering the dinner was a “pretty light” KYC check done by a third party, which he found odd considering he was about to have dinner in proximity to the president.“I talked to someone about getting into the White House, and it’s a lot more strict in terms of you have to show your passport and all that,” he told The Verge. “If this is true, it’s disappointing, but not surprising. When we sued during the first Trump administration to see who the Secret Service was running background checks on at Mar-a-Lago, we were told that the government wasn’t vetting the people meeting with Trump there, it was all done by his private business,” Jordan Libowitz, vice president of communications for Citizens for Responsibility and Ethics in Washington, wrote in email to The Verge. “This is a massive ethical issue that we reportedly have foreign nationals paying thousands if not millions of dollars to a sitting president to get access to him, and it’s all done in a way that the government does not have records of who they are. If you were drawing up a playbook for potential corruption, this is how you’d do it.” According to the attendee, Trump’s presence was limited to a speech from behind a podium bearing the presidential seal — despite the White House having previously called it a private event on the president’s “personal time” — then immediately flying back to Washington on Marine One. “For the most part, it was just him talking about his campaign, and about how he beat Biden, and blah, blah, blah, how we were in a terrible place with crypto before he got elected and now we’re in a great place,” the attendee said.Though Trump was greeted like a celebrity, with guests clamoring up close and hoping for signatures, the real draw of the event was Justin Sun, the crypto billionaire, who was swarmed with fans and selfie-seekers during the dinner. RelatedSun came in first place, having bought more than million worth of $TRUMP during the contest. During a prize ceremony at the end of the night, he was presented with a Trump-branded Tourbillon watch — the grand prize for the top four winners.Later, there was a raffle for two other Trump-branded watches, each with an estimated retail value of Other crypto stars were spotted at the event: Vincent Liu, chief investment officer at the Taiwan-based crypto trading firm Kronos Research; “Ice,” the founder of Memecore, a Singapore-based crypto organization that came in second place; and GAnt, a crypto influencer who came in fourth place and had been sharing his preparations for the dinner with his followers on Telegram. According to a report from the blockchain analysis company Nansen, the contestants collectively spent million to participate in the dinner, with the winners spending anywhere between and million to participate.If people wanted to keep the festivities going after dinner, there were buses available to take them to the Capitol Hill Marriott back in DC, where Memecore was hosting a private afterparty at the rooftop bar.The owners of $TRUMP and the White House have declined to publish a list of attendees, sparking outrage from lawmakers concerned about the potential for the token to be used for bribing the president. But several attendees were more than willing to make themselves known, giving on-the-record interviews with news outlets both before and after the dinner, posting photos and videos on their socials, and even openly discussing their experiences with their online Telegram followers. The dinner hosts themselves were just as eager to show off their success. A photographer was offering attendees the chance to find themselves in the event album via facial recognition. At the end of the night, after all the gifts had been handed out, Bill Zanker, the CEO of World Liberty Financial, asked everyone in the audience to put on their commemorative trucker hats, emblazoned with a slimmed-down Trump and the words “Fight! Fight! Fight!” for a celebratory photo. Everyone in the crowd flung theirs in the air, as if it were a college graduation. According to the attendee, Zanker then asked everyone to hashtag their photo with “Trump meme dinner or whatever” when they posted them. Although The Verge found photos of the hats on social media, we were not able to find any particular hashtag associated with them.The White House did not immediately respond to a request for comment.See More:
    #presidential #seals #light #vetting #gemencrusted
    Presidential seals, ‘light vetting,’ $100,000 gem-encrusted watches, and a Marriott afterparty
    The winners of the $TRUMP meme coin contest did get to see President Donald Trump speak at a private dinner closed to the press — but his speech was probably the least exciting part of their night. They did get a better, more valuable, and potentially more lucrative experience: the opportunity to network with the biggest crypto traders in the game, win watches worth hundreds of thousands of dollars, and attend a not-so-exclusive afterparty at the Capitol Hill Marriott afterward — all without having to complete particularly thorough background checks.The vetting process for entering the dinner was a ‘pretty light’ KYC checkAfter being whisked behind the gates of the Trump National Golf Club in Sterling, Virginia, past a throng of journalists snapping photos and protesters screaming at them for being corrupt, the 220 attendees went through security and had their IDs checked. According to one attendee, many were wealthy but some were living on normal-ish paychecks. The other guests, he said, were largely foreigners from overseas, all with an extremely high risk tolerance for gambling with crypto. The attendee said the vetting process for entering the dinner was a “pretty light” KYC check done by a third party, which he found odd considering he was about to have dinner in proximity to the president.“I talked to someone about getting into the White House, and it’s a lot more strict in terms of you have to show your passport and all that,” he told The Verge. “If this is true, it’s disappointing, but not surprising. When we sued during the first Trump administration to see who the Secret Service was running background checks on at Mar-a-Lago, we were told that the government wasn’t vetting the people meeting with Trump there, it was all done by his private business,” Jordan Libowitz, vice president of communications for Citizens for Responsibility and Ethics in Washington, wrote in email to The Verge. “This is a massive ethical issue that we reportedly have foreign nationals paying thousands if not millions of dollars to a sitting president to get access to him, and it’s all done in a way that the government does not have records of who they are. If you were drawing up a playbook for potential corruption, this is how you’d do it.” According to the attendee, Trump’s presence was limited to a speech from behind a podium bearing the presidential seal — despite the White House having previously called it a private event on the president’s “personal time” — then immediately flying back to Washington on Marine One. “For the most part, it was just him talking about his campaign, and about how he beat Biden, and blah, blah, blah, how we were in a terrible place with crypto before he got elected and now we’re in a great place,” the attendee said.Though Trump was greeted like a celebrity, with guests clamoring up close and hoping for signatures, the real draw of the event was Justin Sun, the crypto billionaire, who was swarmed with fans and selfie-seekers during the dinner. RelatedSun came in first place, having bought more than million worth of $TRUMP during the contest. During a prize ceremony at the end of the night, he was presented with a Trump-branded Tourbillon watch — the grand prize for the top four winners.Later, there was a raffle for two other Trump-branded watches, each with an estimated retail value of Other crypto stars were spotted at the event: Vincent Liu, chief investment officer at the Taiwan-based crypto trading firm Kronos Research; “Ice,” the founder of Memecore, a Singapore-based crypto organization that came in second place; and GAnt, a crypto influencer who came in fourth place and had been sharing his preparations for the dinner with his followers on Telegram. According to a report from the blockchain analysis company Nansen, the contestants collectively spent million to participate in the dinner, with the winners spending anywhere between and million to participate.If people wanted to keep the festivities going after dinner, there were buses available to take them to the Capitol Hill Marriott back in DC, where Memecore was hosting a private afterparty at the rooftop bar.The owners of $TRUMP and the White House have declined to publish a list of attendees, sparking outrage from lawmakers concerned about the potential for the token to be used for bribing the president. But several attendees were more than willing to make themselves known, giving on-the-record interviews with news outlets both before and after the dinner, posting photos and videos on their socials, and even openly discussing their experiences with their online Telegram followers. The dinner hosts themselves were just as eager to show off their success. A photographer was offering attendees the chance to find themselves in the event album via facial recognition. At the end of the night, after all the gifts had been handed out, Bill Zanker, the CEO of World Liberty Financial, asked everyone in the audience to put on their commemorative trucker hats, emblazoned with a slimmed-down Trump and the words “Fight! Fight! Fight!” for a celebratory photo. Everyone in the crowd flung theirs in the air, as if it were a college graduation. According to the attendee, Zanker then asked everyone to hashtag their photo with “Trump meme dinner or whatever” when they posted them. Although The Verge found photos of the hats on social media, we were not able to find any particular hashtag associated with them.The White House did not immediately respond to a request for comment.See More: #presidential #seals #light #vetting #gemencrusted
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    Presidential seals, ‘light vetting,’ $100,000 gem-encrusted watches, and a Marriott afterparty
    The winners of the $TRUMP meme coin contest did get to see President Donald Trump speak at a private dinner closed to the press — but his speech was probably the least exciting part of their night. They did get a better, more valuable, and potentially more lucrative experience: the opportunity to network with the biggest crypto traders in the game, win watches worth hundreds of thousands of dollars, and attend a not-so-exclusive afterparty at the Capitol Hill Marriott afterward — all without having to complete particularly thorough background checks.The vetting process for entering the dinner was a ‘pretty light’ KYC checkAfter being whisked behind the gates of the Trump National Golf Club in Sterling, Virginia, past a throng of journalists snapping photos and protesters screaming at them for being corrupt, the 220 attendees went through security and had their IDs checked. According to one attendee, many were wealthy but some were living on normal-ish paychecks. The other guests, he said, were largely foreigners from overseas, all with an extremely high risk tolerance for gambling with crypto. The attendee said the vetting process for entering the dinner was a “pretty light” KYC check done by a third party, which he found odd considering he was about to have dinner in proximity to the president. (Know Your Customer is an anti-money-laundering compliance measure that banks, crypto exchanges, and other financial institutions are required to do.)“I talked to someone about getting into the White House, and it’s a lot more strict in terms of you have to show your passport and all that,” he told The Verge. “If this is true, it’s disappointing, but not surprising. When we sued during the first Trump administration to see who the Secret Service was running background checks on at Mar-a-Lago, we were told that the government wasn’t vetting the people meeting with Trump there, it was all done by his private business,” Jordan Libowitz, vice president of communications for Citizens for Responsibility and Ethics in Washington (CREW), wrote in email to The Verge. “This is a massive ethical issue that we reportedly have foreign nationals paying thousands if not millions of dollars to a sitting president to get access to him, and it’s all done in a way that the government does not have records of who they are. If you were drawing up a playbook for potential corruption, this is how you’d do it.” According to the attendee, Trump’s presence was limited to a speech from behind a podium bearing the presidential seal — despite the White House having previously called it a private event on the president’s “personal time” — then immediately flying back to Washington on Marine One. “For the most part, it was just him talking about his campaign, and about how he beat Biden, and blah, blah, blah, how we were in a terrible place with crypto before he got elected and now we’re in a great place,” the attendee said.Though Trump was greeted like a celebrity, with guests clamoring up close and hoping for signatures, the real draw of the event was Justin Sun, the crypto billionaire, who was swarmed with fans and selfie-seekers during the dinner. RelatedSun came in first place, having bought more than $20 million worth of $TRUMP during the contest. During a prize ceremony at the end of the night, he was presented with a $100,000 Trump-branded Tourbillon watch — the grand prize for the top four winners. (Unfortunately for third and fourth place, their Tourbillons were not ready by the time of the dinner and will be shipped to them later.) Later, there was a raffle for two other Trump-branded watches, each with an estimated retail value of $500. Other crypto stars were spotted at the event: Vincent Liu, chief investment officer at the Taiwan-based crypto trading firm Kronos Research; “Ice,” the founder of Memecore, a Singapore-based crypto organization that came in second place; and GAnt, a crypto influencer who came in fourth place and had been sharing his preparations for the dinner with his followers on Telegram. According to a report from the blockchain analysis company Nansen, the contestants collectively spent $394 million to participate in the dinner, with the winners spending anywhere between $55,000 and $37.7 million to participate.If people wanted to keep the festivities going after dinner, there were buses available to take them to the Capitol Hill Marriott back in DC, where Memecore was hosting a private afterparty at the rooftop bar. (The party had apparently been reserved for the top 25, but eventually it ballooned to include anyone else who wanted to attend.)The owners of $TRUMP and the White House have declined to publish a list of attendees, sparking outrage from lawmakers concerned about the potential for the token to be used for bribing the president. But several attendees were more than willing to make themselves known, giving on-the-record interviews with news outlets both before and after the dinner, posting photos and videos on their socials, and even openly discussing their experiences with their online Telegram followers. The dinner hosts themselves were just as eager to show off their success. A photographer was offering attendees the chance to find themselves in the event album via facial recognition. At the end of the night, after all the gifts had been handed out, Bill Zanker, the CEO of World Liberty Financial, asked everyone in the audience to put on their commemorative trucker hats, emblazoned with a slimmed-down Trump and the words “Fight! Fight! Fight!” for a celebratory photo. Everyone in the crowd flung theirs in the air, as if it were a college graduation. According to the attendee, Zanker then asked everyone to hashtag their photo with “Trump meme dinner or whatever” when they posted them. Although The Verge found photos of the hats on social media, we were not able to find any particular hashtag associated with them.The White House did not immediately respond to a request for comment.See More:
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