Whats happening at Goya Foods? Chaos and unanswered questions after CEO published bizarre press release
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Longtime Goya Foods president and CEO Robert Bob Unanue has published abizarre press releaseabout his recent departure from the company, leaving a lot of unanswered questions about what is happening behind the scenes at the Hispanic family-owned food and beverage company.Heres what to know about Goyas public drama.A vague press release reveals leadership in turmoilUnanue, who has led the Jersey City-based brand since 2004, said hes unclear about his current employment status after being informed that the board voted him out.As Unanues self-published press release stated: As to the nature of the decision and the rationale behind it, Unanue currently has no real answers, noting the company also has not publicly indicated that Unanue is no longer a leader of Goya Foods. Unanue then took to X for a series of oddly worded posts, making seemingly unrelated statements including: No board decision can shake my resolve. I remain fully committed to raising awareness, holding traffickers accountable, and ensuring a safer future for our nations children. Join me in this fight against one of the greatest evils of our time. GODS CHILDREN ARE NOT FOR SALE!That post garned 140,000 likes, many from politically conservative accounts, while another post received 1.5 million views: I recently received news that came as a big surprise. . . . While the decision has left many questions unanswered, one thing is certainI will not waver in my fight against child trafficking.For some background, the company has a long history of charitable work, including its Goya Cares and Goya Gives programs. Goya Cares is dedicated to fighting and raising awareness about human and child trafficking, abuse, and online exploitation, and advocates for childrens mental health. Goya Gives is a corporate social-responsibility program that includes disaster relief and food donations.Goya Foods said its decision has nothing to do with charity work or politics.A recent decision regarding a change in leadership has absolutely no connection to politics, media appearances, nor has it impacted our vital work in protecting children and addressing food insecurity through our Goya Cares and Goya Gives initiatives, read a Goya Foods statement reported by CNN.Fast Company has reached out multiple times to both Goya Foods and Unanue for comment.A lawsuit airs a familys dirty laundryThe press release isnt the only drama. Earlier this month, Goya board member and executive Francisco Frankie Unanue filed a lawsuit in New Jersey Superior Court against Bob Unanue (his cousin), alleging that Bob engaged in a clandestine agreement with his friend Suvajit Basu, by hiring Basu to head up Goyas IT department without telling the board. This hiring resulted in Basu mismanaging and damaging the IT functions, alleges the lawsuit, as reported by CNN. It then went on to allege that Bob Unanue tried to interfere with the companys attempt to resolve the issue, while Bob deflected his own responsibility. It also alleges that Bob refused to participate in an important board meeting for an independent investigation into the matter.Goya Foods originally filed a lawsuit against Basu in October 2024; Frankie Unanue joined the case as a plaintiff on February 5.Any allegations against Mr. Unanue are frivolous, absurd, and have absolutely no merit whatsoever, a representative for Bob Unanue told CNN. The allegations are both a smokescreen and defamatory and will be addressed accordingly.Basu has since filed a counter complaint, alleging a hostile work environment citing his Indian heritage. Goya said in a statement to CNN that it denies all of the allegations in Basus counter claim and third-party complaint.Bob Unanue, a Trump supporter, has faced criticism in the past from fellow Latino leaders for supporting the president during his first term, even prompting a social media backlash that called people to #BoycottGoya. Last year, Unanue appeared in Houston to endorse Trump in the 2024 presidential race.Founded in 1936 by Spanish immigrants, Goya Foods is the largest Hispanic-owned food company in the United States and a source for authentic Latin cuisine, according to its website. Goya sells more than 2,500 food and beverage products, including such staples as beans, rice, seasonings, tortillas, olive oil, and olives, bearing the popular tagline, If its Goya, it has to be good.
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