In a nutshell: Despite lukewarm consumer interest in generative AI, Google continues to promote the technology as the main selling point of its new Pixel 9 phones. The company focused its latest Pixel Drop update almost entirely on new AI-powered functionality that aims to help users stay organized and avoid scams. Several significant new features are now available for users with recent Google Pixel phones. Their usefulness will depend largely on how much users trust generative AI with their information.One of the highlights of the March 2025 Pixel Drop is real-time scam protection. The feature analyzes calls and chats for signs of persuasive tactics associated with scammers and immediately warns users. The company claims it can catch scammers who initially appear trustworthy but become threatening over time.Scam protection is currently only available in English, and Google hasn't specified plans to expand it to other languages. Furthermore, it only uses Google's latest Nano AI model on Pixel 9 phones, defaulting to machine learning models on Pixel 6 or later if users enroll in the company's beta program.Additionally, the small print in Google's announcement notes that scam detection isn't 100 percent accurate and the company expects scammers to change tactics constantly. Although Google assures users that scam detection will keep conversations private while analyzing them in real time, the company doesn't specify how this is achieved. To toggle the feature, navigate to Settings > Scam Detection in the Phone app.The recent Pixel Drop also introduces and expands common GenAI features like organization and summarization. A new "suggestions" function in Pixel Screenshots helps users sort pictures into collections, and the Screenshots app can automatically categorize receipts or other work documents. Compatible devices can also automatically transcribe recordings transferred from older phones or Pixel Watches. // Related StoriesFurthermore, Pixel Studio, AI weather reports, and the pollen tracker are now available in Japanese and German. Japanese users also receive AI summaries, but whether they are more accurate than Apple Intelligence remains unclear.Gemini Live's new multimodal capabilities, previously exclusive to Pixel 9 phones, are now available on Pixel 6 and later and on Pixel Fold. At Mobile World Congress this week, Google unveiled an update that enables the AI model to analyze objects seen through the camera in real time. With the 2.0 Flash update, Gemini can understand multilingual conversations in over 45 languages.Other new features include external camera connections, sharing Find My Device locations with friends, Loss of Pulse detection for Pixel Watch 3, and more.