Two Huge Chains Are Merging to Form New Joint Restaurant
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It happened with fast food giants Taco Bell and Kentucky Fried Chicken. Whether you drive through or dine inside, you can order from both menus at the many combos around the country.Now, well soon be able to do the same with Applebees Bar + Grill and IHOP, which is actually the International House of Pancakes (which nobody says).Shouldwe call itAppleHop or HopBee's? To each his or her own, I guess.Here's the deal on this dining world talk: According toCBS, both major chains have one parent, Dine Brands Inc. It has already started blending the two while still offering each menu.IHOP To Buy Applebees Chain For $1.9 BillionGetty Imagesloading...There will be two different entrances into the same restaurant. Whether you enter through the Applebees or the IHOP door, the same back-of-house andkitchen will be making your meals.According to theNations Restaurant Newswebsite, you can sit on either side and order from both menus.This dual-branded concept will actually make twice as much money as the traditional, standalone locations because it caters to breakfast, lunch, dinner, and late-night eating.IHOP To Buy Applebees Chain For $1.9 BillionGetty Imagesloading...According to USA Today, it's also about efficiency for diners.Urban, suburban, and small college towns are all open according to the first combo Applebee's and IHOP restaurant because these chains do well everywhere, according to Nation's Restaurant News.As for a name change? Both signs will be in front, and branding will stay the same for the most part.Get our free mobile appREAD MORE: A New Chain Is Named New #1 Restaurant in America Popular Restaurants That Have Faded AwayFiled Under: Chain Restaurants, Food, IHOP, RestaurantsCategories: Longform
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