Apple offering a Lumon Terminal Pro from the Apple TV+ hit "Severance" is the kind of 360-degree cross-promotion that all the other streamers except one could only wish for.You'd buy one if you could image credit: AppleBack in the '80s, the marketing buzzword of the day was "multimedia." But at the time, it was just a buzzword because what it really meant was that a film or a TV show would have a novelization.Just as they had before, just has they have since. Continue Reading on AppleInsider | Discuss on our Forums