— Samsung and Motorola are reportedly in discussions to make Perplexity AI the Assistant in their smartphones. This would allow Perplexity to control certain aspects of the phone for navigation purposes, as well as offer AI features, which is it already known for.While Motorola has already signed an agreement to include Perplexity AI in its upcoming Razr lineup, Samsung is still in the early stages of negotiations.Why it MattersDespite their close partnership, Samsung’s reported consideration of Perplexity over the widely adopted Gemini for Android is surprising, especially given their promotion of Galaxy AI. This move positions Perplexity as a stronger competitor against Google and Microsoft AI, a potential Motorola’s lack of a proprietary AI service further amplifies.Motorola’s Move Toward Perplexity AIMotorola is expected to announce its partnership with Perplexity AI at its April 24 event, where it will showcase its latest Razr foldable phones. These devices will ship with Perplexity AI as an alternative to Google Gemini, which will be optimized for Razr’s folding form factor.The company is reportedly planning a marketing push to encourage users to try the new AI assistant.Samsung’s Early Talks with Perplexity AISamsung is exploring ways to integrate Perplexity AI into its Galaxy lineup. Potential options include pre-installing the Perplexity app, allowing users to set it as their default AI assistant, or promoting it heavily on the Galaxy Store.Why Perplexity AI Stands OutUnlike traditional AI assistants, Perplexity AI offers real-time answers through a search engine-like interface and supports multiple AI models, including those from OpenAI and Anthropic. It also provides features such as reminders, device control, and live view functionality.Looking AheadWith more manufacturers adopting AI, services like Perplexity, Claude, and Grok could become standard, giving them more competitive advantages against Pixel and iPhone.