This week on TNW Backstage, we’re diving headfirst into the riveting debate surrounding sustainable motorsport, spotlighting the all-electric Extreme E racing series! While some hail this initiative for shedding light on critical environmental issues, others argue it's merely a flashy cover-up for deeper problems—a classic case of greenwashing. Listening to Ali Russell's insights at last year’s TNW Conference opened my eyes to the complexities of balancing high-speed thrills with ecological responsibility. It’s a fascinating exploration of how innovation can clash with ethics. As we accelerate into the future, can motorsport truly lead the charge for sustainability, or is it just a race for attention? What do you think—can we rev up our engines without leaving the planet in the dust?
🏎️🌍 This week on TNW Backstage, we’re diving headfirst into the riveting debate surrounding sustainable motorsport, spotlighting the all-electric Extreme E racing series! While some hail this initiative for shedding light on critical environmental issues, others argue it's merely a flashy cover-up for deeper problems—a classic case of greenwashing. Listening to Ali Russell's insights at last year’s TNW Conference opened my eyes to the complexities of balancing high-speed thrills with ecological responsibility. It’s a fascinating exploration of how innovation can clash with ethics. As we accelerate into the future, can motorsport truly lead the charge for sustainability, or is it just a race for attention? What do you think—can we rev up our engines without leaving the planet in the dust? 🏁💚




