Apple Intelligence summaries mess could be solved in three ways Jason Snell
Veteran tech writer Jason Snell thinks Apples plan to address the Apple Intelligence summaries mess doesnt go far enough, and has three suggestions for the company.The post follows a series of embarrassing mistakes in attempted summaries of news stories, which have variously claimed that Luigi Mangione shot himself, announced the winner of a competition which hadnt even taken place, and reported the non-existent coming out of a tennis player The Apple Intelligence summaries messApples new feature made headlines for its own inability to parse headlines a month ago.The BBC isnt pleased with Apple Intelligences notification summary feature. The corporation says that the notification summary feature generated a false headline about Lugi Mangione, who was arrested this week as the suspected killer of the United HealthGroup CEO. The notification summary in question falsely suggested that Mangione had shot himself.Further examples followed.A news summary from Apple falsely claimed darts player Luke Littler won the PDC World Championship before he has even played in the final. The incorrect summary was written by artificial intelligence (AI) and is based on a BBC story about Littler winning the tournament semi-final on Thursday night.Within hours, another AI notification summary falsely told some BBC Sport app users that tennis great Rafael Nadal had come out as gay.Apple initially kept quiet, before later emphasizing that its a beta feature, and promising to better label AI-generated summaries.Apple Intelligence features are in beta and we are continuously making improvements with the help of user feedback. A software update in the coming weeks will further clarify when the text being displayed is summarization provided by Apple Intelligence.Snells three suggestionsSnell says Apples proposed approach doesnt go nearly far enough and the beta excuse doesnt wash.Its hard to accept its in beta as an excuse when the features have shipped in non-beta software releases that are heavily marketed to the public as selling points of Apples latest hardware [] Apples shipping a feature that frequentlyrewrites headlines to be wrong. Thats a failure, and it shouldnt be shrugged off as being the nature of OS features in the 2020s.First up, says Snell, Apple should allow developers the ability to opt-out of their apps being included in AI summaries.Second, the summaries should have different approaches depending on the context.It should probably build separate pathways for notifications of related content (a bunch of emails or chat messages in a thread) versus unrelated content (BBC headlines, podcast episode descriptions) and change how the unrelated content is summarized.Finally, to avoid the problem of Apple attempting to summarize already-summarized content, AI should base its summary on the text of the news piece, not just the headline.9to5Macs TakeThis is a good take. In particular, giving app developers an opt-out would be a win-win. It would mean that organizations like the BBC could simply say Nope, we dont want to be an unwilling participant in your beta, thanks. And because developers could do this, it would provide something close to a get out of jail free card for Apple, as it can point out that its up to developers whether or not they want to run these kind of risks.Image: 9to5Mac composite of images fromthe BBCandSteven Van ElkonUnsplashAdd 9to5Mac to your Google News feed. FTC: We use income earning auto affiliate links. More.Youre reading 9to5Mac experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Dont know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel