Yesterday Meta reported its quarterly earnings, and amid sharing updates on Threads, Instagram, and yes, the metaverse, CEO Mark Zuckerberg outlined an interesting new priority for this year: getting back to OG Facebook.Zuckerberg has OG Facebook as focus area for the yearFacebook is, by any reasonable measure, a massive success for Meta. It has billions of active usersbillions.Yet in the current fragmented social media ecosystem, Facebook is an afterthought for many.But it sounds like Zuckerberg aims to change that this year.During Metas earnings call, the CEO explained:Facebook is used by more than 3 billion monthly actives and were focused on growing its cultural influence. Im excited this year to get back to some OG Facebook.This comment about OG Facebook was at first made with no further details. But later in the call, the CEO was asked to share more.Per Metas official transcript, he explained:I think that there are a lot of opportunities to make it way more culturally influential than it is today. And I think that thats sort of a fun and interesting goal that will take our product development in some interesting directions that we maybe havent had a focus on it as much over the last several years.So I dont know that I have anything much more specific on this other than that this is going to be one of my focus areas for this year. I mean I think its an investment area and something Im going to spend some time on.[]But overall, Im really excited about doing some exciting stuff hereas we start rolling stuff outI think some of this will kind of get back to how Facebook was originally used back in the day. So I think it will be fun.Zuckerberg even hinted that some of the changes could mean sacrificing financial gains for the sake of improving the product. He said, It might mean that in the near term, we make some trade-offs to kind of focus on some product areas of what were doing ahead of just kind of maximizing business results in the near term on it.9to5Macs TakeI remember those OG Facebook days, and they were a lot of fun. Over the years, however, Facebook became significantly less appealing to me personally.Some attribute Facebooks cultural decline to the fact that its not cool anymorea shift blamed on parents and grandparents joining, perhaps. But for me, I stopped using Facebook because the product itself seemed to decline. For the sake of boosting engagement, my Facebook feed started showing all kinds of information I had no interest infor example, every random like one of my friends made. Originally, Facebook was all about user-generated content from people I cared about.Id love to see OG Facebook return, so Im curious to see exactly what Meta has in store.Are you interested in seeing OG Facebook come back in some form? What would that look like to you? Let us know in the comments.Best iPhone accessoriesAdd 9to5Mac to your Google News feed. FTC: We use income earning auto affiliate links. More.Youre reading 9to5Mac experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Dont know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel