It seems everythings a subscription these days from streaming TV shows and music to apps and cloud storage. While the individual costs may be relatively small, they quickly add up, with the average American now spending almost $1,000 per year.But this Valentines Day, pCloud is offering you a deal youre going to love: swapping out ever-increasing recurring cloud storage subscription charges for a one-off lifetime deal at more than 50% off pCloud is a fully-featured serviceYou dont have to sacrifice any features to make the switch, pCloud offering full functionality across all your devices. This includes Fully automatic backupspCloud Backup keeps all your documents and data backed up, without any action on your part.Instant synchronizationYour files are instantly synchronized across all your devices iPhone, iPad, Mac. You can also sync with non-Apple devices, like Windows and Linux PCs as well as Android smartphones and tablets.Unlimited accessibilityIt doesnt matter which device you used to create a document, or where you are in the world, it will always be available on all of them.Seamless collaborationWant to work on a document with others? pCloud has you covered with its easy-to-use collaboration features. You can share both individual files and entire folders, and your collaborators dont need to be pCloud users.Desktop and mobile appspCloud Cloud drive, the companys full-featured desktop app, is available on MacOS, Windows, and Linux. This simplifies file management, and lets you extend your available storage space by offloading files to the cloud.Smart mobile apps for iOS and Android can be set to automatically upload files, to free up space on your mobile devices.pClouds integrated media player lets you stream both audio and video files directly from the cloud no need to download them first. You can even create playlists.A trusted companypCloud is a Swiss-based cloud storage service trusted by over 20 million users worldwide. It offers a secure, flexible, and easy-to-use storage solution, ideal for both individuals and businesses. The platform operates from two data centers, located in the United States and Luxembourg, ensuring fast and secure access to users files.Lifetime payment plans now 50%+ offTraditional cloud services make you choose between monthly and annual subscriptions. Not only is there no end to them, but youre also subject to price raises.pCloud offers lifetime plans: a one-off fee that lets you use the storage for the rest of your life with absolutely no recurring charges.Even at the normal rates, a lifetime plan can pay for itself in just a few years but for Valentines Day, the company is offering more than 50% off each of its plans!Normal priceValentine deal1TB Lifetime storage plan$435$1992TB Lifetime storage plan$599$27910TB Lifetime storage plan$1,890$799These heavily-discounted deals are available to 9to5Mac readers from February 6 to 17, 2025. Use this link to get access to these special deals.Image: 9to5Mac collage of images from pCloud and Yuriy KovalevonUnsplashAdd 9to5Mac to your Google News feed. FTC: We use income earning auto affiliate links. More.Youre reading 9to5Mac experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Dont know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel