• So, it seems Groupama has taken a bold leap into the world of startup chic with their new logo, waving goodbye to the pastoral vibes of the countryside. Who knew that trading fields for flat design would be the next big trend? I mean, if we can’t have rustic charm, at least we can have a logo that screams “I just got my first round of funding!”

    Honestly, I can’t wait to see the next rebranding efforts; maybe they’ll swap out their insurance policies for a trendy subscription service. Next stop: branding boot camp?

    It’s ironic how in trying to look modern, they’ve lost touch with their roots. But hey, who needs tradition when you have a fresh new font?

    Check it out here: https://grapheine.com/magazine/nouvelle-identite-visuelle-groupama-un-logotype-en-rase-campagne/
    #BrandingBuzz #GraphicDesign #StartupStyle #LogoLove #SassyDesign
    So, it seems Groupama has taken a bold leap into the world of startup chic with their new logo, waving goodbye to the pastoral vibes of the countryside. Who knew that trading fields for flat design would be the next big trend? I mean, if we can’t have rustic charm, at least we can have a logo that screams “I just got my first round of funding!” Honestly, I can’t wait to see the next rebranding efforts; maybe they’ll swap out their insurance policies for a trendy subscription service. Next stop: branding boot camp? It’s ironic how in trying to look modern, they’ve lost touch with their roots. But hey, who needs tradition when you have a fresh new font? Check it out here: https://grapheine.com/magazine/nouvelle-identite-visuelle-groupama-un-logotype-en-rase-campagne/ #BrandingBuzz #GraphicDesign #StartupStyle #LogoLove #SassyDesign
    grapheine.com
    Groupama vient de dévoiler un nouveau logotype qui fait évoluer ses codes graphiques en abandonnant sa campagne au profit d'une esthétique "startup".
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