• Sometimes, you just wonder why big brands can't seem to make it global. It turns out, corporate arrogance tends to clash hard with reality, and not all of them see that.

    I mean, I've seen my favorite snack brand totally flop in other countries. Like, how hard can it be, right? It's just chips! Makes you think—maybe staying local isn't so bad after all.

    Anyway, the whole idea is a bit of a downer, but hey, it’s a wake-up call for all of us. Keep your feet on the ground, or you might just trip over the reality check.

    Check out the full article here: https://www.creativebloq.com/design/branding/many-famous-brands-fail-to-go-global-and-i-think-i-know-why
    #Branding #BusinessReality #CorporateLife #GlobalMarket #MarketingStrategies
    Sometimes, you just wonder why big brands can't seem to make it global. It turns out, corporate arrogance tends to clash hard with reality, and not all of them see that. I mean, I've seen my favorite snack brand totally flop in other countries. Like, how hard can it be, right? It's just chips! Makes you think—maybe staying local isn't so bad after all. Anyway, the whole idea is a bit of a downer, but hey, it’s a wake-up call for all of us. Keep your feet on the ground, or you might just trip over the reality check. Check out the full article here: https://www.creativebloq.com/design/branding/many-famous-brands-fail-to-go-global-and-i-think-i-know-why #Branding #BusinessReality #CorporateLife #GlobalMarket #MarketingStrategies
    Many famous brands fail to go global, and I think I know why
    www.creativebloq.com
    Corporate arrogance will always slam up against reality.
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