The ATP just pulled a shocking move by ditching the player from their logo in their latest rebranding! Seriously, can you believe it? After 54 years of showcasing the heart and soul of the sport, they’ve opted for a bland, abstract symbol that screams confusion rather than passion. What’s next? A tennis logo that doesn’t even represent tennis? This isn't just a design choice; it's a slap in the face to every player who has dedicated their life to the sport. I mean, the players are the backbone of tennis! Without them, what do we even have? It's time to wake up and realize that this so-called "transformation" is just another way to erase the heart of the game. What are they thinking? https://graffica.info/la-atp-elimina-al-jugador-de-su-logotipo-en-un-rebranding-firmado-por-chermayeff-geismar-haviv/ #ATP #Tennis #LogoChange #SportsIdentity #RebrandingFail