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2025-06-06 08:25:35 ·

Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools

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Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools

Paul Hill

Neowin
@ziks_99 ·

Jun 6, 2025 03:02 EDT

Microsoft has just announced that it will be rolling out an extremely convenient feature for Microsoft 365 customers who use Word throughout this year. The Redmond giant said that you’ll now be able to use SharePoint’s native eSignature service directly in Microsoft Word.
The new feature allows customers to request electronic signatures without converting the documents to a PDF or leaving the Word interface, significantly speeding up workflows.
Microsoft’s integration of eSignatures also allows you to create eSignature templates which will speed up document approvals, eliminate physical signing steps, and help with compliance and security in the Microsoft 365 environment.

This change has the potential to significantly improve the quality-of-life for those in work finding themselves adding lots of signatures to documents as they will no longer have to export PDFs from Word and apply the signature outside of Word. It’s also key to point out that this feature is integrated natively and is not an extension.
The move is quite clever from Microsoft, if businesses were using third-party tools to sign their documents, they would no longer need to use these as it’s easier to do it in Word. Not only does it reduce reliance on other tools, it also makes Microsoft’s products more competitive against other office suites such as Google Workspace.
Streamlined, secure, and compliant
The new eSignature feature is tightly integrated into Word. It lets you insert signature fields seamlessly into documents and request other people’s signatures, all while remaining in Word. The eSignature feature can be accessed in Word by going to the Insert ribbon.
When you send a signature request to someone from Word, the recipient will get an automatically generated PDF copy of the Word document to sign. The signed PDF will then be kept in the same SharePoint location as the original Word file. To ensure end-to-end security and compliance, the document never leaves the Microsoft 365 trust boundary.
For anyone with a repetitive signing process, this integration allows you to turn Word documents into eSignature templates so they can be reused.
Another feature that Microsoft has built in is audit trail and notifications. Both the senders and signers will get email notifications throughout the entire signing process. Additionally, you can view the activity historyin the signed PDF to check who signed it and when.
Finally, Microsoft said that administrators will be able to control how the feature is used in Word throughout the organization. They can decide to enable it for specific users via an Office group policy or limit it to particular SharePoint sites. The company said that SharePoint eSignature also lets admins log activities in the Purview Audit log.
A key security measure included by Microsoft, which was mentioned above, was the Microsoft 365 trust boundary. By keeping documents in this boundary, Microsoft ensures that all organizations can use this feature without worry.
The inclusion of automatic PDF creation is all a huge benefit to users as it will cut out the step of manual PDF creation. While creating a PDF isn’t complicated, it can be time consuming.
The eSignature feature looks like a win-win-win for organizations that rely on digital signatures. Not only does it speed things along and remain secure, but it’s also packed with features like tracking, making it really useful and comprehensive.
When and how your organization gets it
SharePoint eSignature has started rolling out to Word on the M365 Beta and Current Channels in the United States, Canada, the United Kingdom, Europe, and Australia-Pacific. This phase of the rollout is expected to be completed by early July.
People in the rest of the world will also be gaining this time-saving feature but it will not reach everyone right away, though Microsoft promises to reach everybody by the end of the year.
To use the feature, it will need to be enabled by administrators. If you’re an admin who needs to enable this, just go to the M365 Admin Center and enable SharePoint eSignature, ensuring the Word checkbox is selected. Once the service is enabled, apply the “Allow the use of SharePoint eSignature for Microsoft Word” policy. The policy can be enabled via Intune, Group Policy manager, or the Cloud Policy service for Microsoft 365
Assuming the admins have given permission to use the feature, users will be able to access SharePoint eSignatures on Word Desktop using the Microsoft 365 Current Channel or Beta Channel.
The main caveats include that the rollout is phased, so you might not get it right away, and it requires IT admins to enable the feature - in which case, it may never get enabled at all.
Overall, this feature stands to benefit users who sign documents a lot as it can save huge amounts of time cumulatively. It’s also good for Microsoft who increase organizations’ dependence on Word.

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#microsoft #word #gets #sharepoint #esignature

Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools Paul Hill Neowin @ziks_99 · Jun 6, 2025 03:02 EDT Microsoft has just announced that it will be rolling out an extremely convenient feature for Microsoft 365 customers who use Word throughout this year. The Redmond giant said that you’ll now be able to use SharePoint’s native eSignature service directly in Microsoft Word. The new feature allows customers to request electronic signatures without converting the documents to a PDF or leaving the Word interface, significantly speeding up workflows. Microsoft’s integration of eSignatures also allows you to create eSignature templates which will speed up document approvals, eliminate physical signing steps, and help with compliance and security in the Microsoft 365 environment. This change has the potential to significantly improve the quality-of-life for those in work finding themselves adding lots of signatures to documents as they will no longer have to export PDFs from Word and apply the signature outside of Word. It’s also key to point out that this feature is integrated natively and is not an extension. The move is quite clever from Microsoft, if businesses were using third-party tools to sign their documents, they would no longer need to use these as it’s easier to do it in Word. Not only does it reduce reliance on other tools, it also makes Microsoft’s products more competitive against other office suites such as Google Workspace. Streamlined, secure, and compliant The new eSignature feature is tightly integrated into Word. It lets you insert signature fields seamlessly into documents and request other people’s signatures, all while remaining in Word. The eSignature feature can be accessed in Word by going to the Insert ribbon. When you send a signature request to someone from Word, the recipient will get an automatically generated PDF copy of the Word document to sign. The signed PDF will then be kept in the same SharePoint location as the original Word file. To ensure end-to-end security and compliance, the document never leaves the Microsoft 365 trust boundary. For anyone with a repetitive signing process, this integration allows you to turn Word documents into eSignature templates so they can be reused. Another feature that Microsoft has built in is audit trail and notifications. Both the senders and signers will get email notifications throughout the entire signing process. Additionally, you can view the activity historyin the signed PDF to check who signed it and when. Finally, Microsoft said that administrators will be able to control how the feature is used in Word throughout the organization. They can decide to enable it for specific users via an Office group policy or limit it to particular SharePoint sites. The company said that SharePoint eSignature also lets admins log activities in the Purview Audit log. A key security measure included by Microsoft, which was mentioned above, was the Microsoft 365 trust boundary. By keeping documents in this boundary, Microsoft ensures that all organizations can use this feature without worry. The inclusion of automatic PDF creation is all a huge benefit to users as it will cut out the step of manual PDF creation. While creating a PDF isn’t complicated, it can be time consuming. The eSignature feature looks like a win-win-win for organizations that rely on digital signatures. Not only does it speed things along and remain secure, but it’s also packed with features like tracking, making it really useful and comprehensive. When and how your organization gets it SharePoint eSignature has started rolling out to Word on the M365 Beta and Current Channels in the United States, Canada, the United Kingdom, Europe, and Australia-Pacific. This phase of the rollout is expected to be completed by early July. People in the rest of the world will also be gaining this time-saving feature but it will not reach everyone right away, though Microsoft promises to reach everybody by the end of the year. To use the feature, it will need to be enabled by administrators. If you’re an admin who needs to enable this, just go to the M365 Admin Center and enable SharePoint eSignature, ensuring the Word checkbox is selected. Once the service is enabled, apply the “Allow the use of SharePoint eSignature for Microsoft Word” policy. The policy can be enabled via Intune, Group Policy manager, or the Cloud Policy service for Microsoft 365 Assuming the admins have given permission to use the feature, users will be able to access SharePoint eSignatures on Word Desktop using the Microsoft 365 Current Channel or Beta Channel. The main caveats include that the rollout is phased, so you might not get it right away, and it requires IT admins to enable the feature - in which case, it may never get enabled at all. Overall, this feature stands to benefit users who sign documents a lot as it can save huge amounts of time cumulatively. It’s also good for Microsoft who increase organizations’ dependence on Word. Tags Report a problem with article Follow @NeowinFeed #microsoft #word #gets #sharepoint #esignature

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Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools Paul Hill Neowin @ziks_99 · Jun 6, 2025 03:02 EDT Microsoft has just announced that it will be rolling out an extremely convenient feature for Microsoft 365 customers who use Word throughout this year. The Redmond giant said that you’ll now be able to use SharePoint’s native eSignature service directly in Microsoft Word. The new feature allows customers to request electronic signatures without converting the documents to a PDF or leaving the Word interface, significantly speeding up workflows. Microsoft’s integration of eSignatures also allows you to create eSignature templates which will speed up document approvals, eliminate physical signing steps, and help with compliance and security in the Microsoft 365 environment. This change has the potential to significantly improve the quality-of-life for those in work finding themselves adding lots of signatures to documents as they will no longer have to export PDFs from Word and apply the signature outside of Word. It’s also key to point out that this feature is integrated natively and is not an extension. The move is quite clever from Microsoft, if businesses were using third-party tools to sign their documents, they would no longer need to use these as it’s easier to do it in Word. Not only does it reduce reliance on other tools, it also makes Microsoft’s products more competitive against other office suites such as Google Workspace. Streamlined, secure, and compliant The new eSignature feature is tightly integrated into Word. It lets you insert signature fields seamlessly into documents and request other people’s signatures, all while remaining in Word. The eSignature feature can be accessed in Word by going to the Insert ribbon. When you send a signature request to someone from Word, the recipient will get an automatically generated PDF copy of the Word document to sign. The signed PDF will then be kept in the same SharePoint location as the original Word file. To ensure end-to-end security and compliance, the document never leaves the Microsoft 365 trust boundary. For anyone with a repetitive signing process, this integration allows you to turn Word documents into eSignature templates so they can be reused. Another feature that Microsoft has built in is audit trail and notifications. Both the senders and signers will get email notifications throughout the entire signing process. Additionally, you can view the activity history (audit trail) in the signed PDF to check who signed it and when. Finally, Microsoft said that administrators will be able to control how the feature is used in Word throughout the organization. They can decide to enable it for specific users via an Office group policy or limit it to particular SharePoint sites. The company said that SharePoint eSignature also lets admins log activities in the Purview Audit log. A key security measure included by Microsoft, which was mentioned above, was the Microsoft 365 trust boundary. By keeping documents in this boundary, Microsoft ensures that all organizations can use this feature without worry. The inclusion of automatic PDF creation is all a huge benefit to users as it will cut out the step of manual PDF creation. While creating a PDF isn’t complicated, it can be time consuming. The eSignature feature looks like a win-win-win for organizations that rely on digital signatures. Not only does it speed things along and remain secure, but it’s also packed with features like tracking, making it really useful and comprehensive. When and how your organization gets it SharePoint eSignature has started rolling out to Word on the M365 Beta and Current Channels in the United States, Canada, the United Kingdom, Europe, and Australia-Pacific. This phase of the rollout is expected to be completed by early July. People in the rest of the world will also be gaining this time-saving feature but it will not reach everyone right away, though Microsoft promises to reach everybody by the end of the year. To use the feature, it will need to be enabled by administrators. If you’re an admin who needs to enable this, just go to the M365 Admin Center and enable SharePoint eSignature, ensuring the Word checkbox is selected. Once the service is enabled, apply the “Allow the use of SharePoint eSignature for Microsoft Word” policy. The policy can be enabled via Intune, Group Policy manager, or the Cloud Policy service for Microsoft 365 Assuming the admins have given permission to use the feature, users will be able to access SharePoint eSignatures on Word Desktop using the Microsoft 365 Current Channel or Beta Channel. The main caveats include that the rollout is phased, so you might not get it right away, and it requires IT admins to enable the feature - in which case, it may never get enabled at all. Overall, this feature stands to benefit users who sign documents a lot as it can save huge amounts of time cumulatively. It’s also good for Microsoft who increase organizations’ dependence on Word. Tags Report a problem with article Follow @NeowinFeed

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2025-06-06 07:07:15 ·

The politics of Design Systems

Why building trust matters more than building components.There’s a scene in Field of Dreams that regularly comes to mind. Ray Kinsellais standing at the edge of his cornfield ballpark, full of doubt about his ball field project. And then Terrence Manndelivers this quiet but powerful monologue…James Earl Jones as Terrence Mann gives an inspiring speech“People will come, Ray. They’ll come to Iowa for reasons they can’t even fathom… They’ll arrive at your door as innocent as children, longing for the past… They’ll pass over the money without even thinking about it — for it is money they have and peace they lack.”It’s powerful. And there’s temptation for designers to think this way. That, if we just build it properly, people will come and use it. It’ll be a raving success. But that kind of thinking rests on emotion and hope. “People will come, Ray.”That got me thinking about my work with design systems. Because early on, that’s exactly how I imagined it would work.No…they won’t just come.I thought if you just built a great design system, people would come running from all over to use it. Designers would geek out. Engineers would contribute. PMs would rally around the time savings and consistency. I thought the system would basically sell itself. Job done.Except not. Not at first. In fact, most of those people actively resisted it. And it left me frustrated trying to figure out what was going on.That’s when it hit me: people don’t come just because you built something. They come because you built something that includes them. This isn’t a fictional baseball field built on faith. They don’t come because they don’t know it. It’s foreign. And as humans, we tend to run away from what we don’t understand.That’s why the people who work on design systems are so important. So that you can be known and your systems can be known. So that a relationship can be established. Trust can be created and people can see that this system will work for them. In fact, it’s been purpose-built for them.Design Systems are politicalI never would have imagined how political design systems would be. They seem logical and straightforward. It’s everything you need to build interfaces and consistent experiences. So, I thought the quality of the work would speak for itself. But once your system meets the real world, things get complicated. Real fast.Everyone already has established working patterns and people aren’t usually inclined to change. Plus, designers have their opinions. Engineers have priorities. Product managers have launch dates. And everyone already has a “good-enough solution”. So, now your carefully crafted design system feels more like a threat or liability than the life-changing birthday present you thought it’d be.You thought you were offering something amazing. They hear restriction. They see more steps. And they’re annoyed — at you — for meddling in their perfectly stable world.Why? Well, people love their tools. And, I mean LOVE them. They deeply cherish them. I think of the carpenter who’s used the same, trusty 20oz wood-handled hammer for 40 years. It’s weathered difficult projects and has dents and stains from 1,000s of projects. How do you convince someone to leave that hammer behind and pick up a new, unproven hammer for their work? It usually happens in community…in relationships.So, it turns out, building the system was the easy part. Getting people to care about it? That’s the real work. And that’s where building relationships comes in.The real work: building relationshipsTrue adoption doesn’t happen through documentation or a flashy campaign.So you can’t rely on a “build it and they will come” mentality. It means you need to make time to understand the people you’re building for and with. Because if it isn’t theirs, it won’t matter how good it is. Every group has different motivations, pain points, and goals. If you want them on board, you have to speak to them, about them, and how your system will help them.Designers need to see how the system supports creativity, not stifles it. Demonstrate how it will help them be more effective in their work.Engineers care about stability, performance, and clean code. Show them the efficiency that it brings to their development pipelines.PMs are focused on delivery. Make the system reduce friction and risk.Executives want the business case to be clear. Show them how your system enables faster velocity, better consistency, and reduced maintenance cost.Establishing how individual goals come together as shared goals is critical.Sounds selfish, right? Not really. They’re paid to do their job, and if you want your design system to be successful, it has to make them successful. So if you can’t answer a need to any of your partners or stakeholders, go back and figure out how to create that kind of value…or start with the people where the value already is.It’s the relationships that shift the dynamic. Suddenly it’s not “my design system vs. their priorities”…it’s shared ownership…our collective win.You can’t enforce your way to powerful adoptionYour first instinct might be to skip the relationships and rely on the “because I said so” method. So you add mandates. Governance councils. Approval gates. But none of them really work. You’ll have people subvert the system, or hold so fearfully tight to it that it hurts the product experience in the end.People don’t adopt systems because they have to. They adopt them because they believe in them. And belief is earned, not enforced. Your job is to find the intrinsic motivation that will cause them to jump on board and be a raving fan spreading the good news of your system. And that can’t be a marketing slogan or tagline; it has to be built into the design system.The goal isn’t to control usage…it’s to cultivate trust, leading to usage. It’s better to have ten enthusiastic partners than a hundred reluctant rule-followers. Because those ten partners? They’ll advocate for you. They’ll give real feedback. They’ll make the system better.It sounds uncomfortable, but it’s best to trade policing behavior for building partnerships. That’s the moment your system will truly grow. Because trust is a currency that earns interest.Trust is the real foundationDesign systems rely on a strong foundation: principles, guidelines, tokens, styles, components, and more. But that foundation must be built on something critical: trust.Trust is what makes someone choose the system instead of rolling their own. It’s what keeps your system on their radar when everything’s on fire. It’s what makes people reach out to work it out together, instead of working around you and subverting the whole thing.Without trust, your system is just a nice idea. It’s relegated to pixel art. But with relationships that foster trust…they see how the system becomes indispensable. It’s their go-to secret weapon for success.Trust and relationships are the ground that all foundations are built on.I’ve been on both sides. I’ve had teams avoid the system because they didn’t trust it…because they didn’t trust me. Here’s the secret: I know them or how to serve them…no trust. On the flip side, I’ve seen teams move faster, smoother, and more confidently because we’d built a foundation of partnership over time.Trust isn’t a side effect. It’s not a nice-to-have. It’s the ground that holds the whole thing up. Without it, your design system is drifting in the outer cosmos. Relationships are the gravity that keeps your design system grounded in trust.They’ll come… but only if you earn itSo, I hate to break it to you, but the truth is…no one’s coming just because your system is well-made. There’s already a plethora of well-made systems out there ready to leave you disappointed.They’re busy with the newest top priority. They’ve been burned by “that type of system” before. They see you as a risk, not a partner. But…if you spend time knowing them… if you listen… if you build trust… if you make it feel like it’s theirs… well then… “…they will come…”They’ll message you before they start a new feature. They’ll advocate for tokens during sprint planning. They’ll tell others it saved them time. They’ll ask how they can help improve it.They won’t come for the components. They’ll come for what the system gives them: clarity. Consistency. Relief.And if you’ve done the hard, human work behind the system? Well then, you might just look up one day and realize that there’s a whole bunch of people in your Iowa ball field.The politics of Design Systems was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story.
#politics #design #systems

The politics of Design Systems
Why building trust matters more than building components.There’s a scene in Field of Dreams that regularly comes to mind. Ray Kinsellais standing at the edge of his cornfield ballpark, full of doubt about his ball field project. And then Terrence Manndelivers this quiet but powerful monologue…James Earl Jones as Terrence Mann gives an inspiring speech“People will come, Ray. They’ll come to Iowa for reasons they can’t even fathom… They’ll arrive at your door as innocent as children, longing for the past… They’ll pass over the money without even thinking about it — for it is money they have and peace they lack.”It’s powerful. And there’s temptation for designers to think this way. That, if we just build it properly, people will come and use it. It’ll be a raving success. But that kind of thinking rests on emotion and hope. “People will come, Ray.”That got me thinking about my work with design systems. Because early on, that’s exactly how I imagined it would work.No…they won’t just come.I thought if you just built a great design system, people would come running from all over to use it. Designers would geek out. Engineers would contribute. PMs would rally around the time savings and consistency. I thought the system would basically sell itself. Job done.Except not. Not at first. In fact, most of those people actively resisted it. And it left me frustrated trying to figure out what was going on.That’s when it hit me: people don’t come just because you built something. They come because you built something that includes them. This isn’t a fictional baseball field built on faith. They don’t come because they don’t know it. It’s foreign. And as humans, we tend to run away from what we don’t understand.That’s why the people who work on design systems are so important. So that you can be known and your systems can be known. So that a relationship can be established. Trust can be created and people can see that this system will work for them. In fact, it’s been purpose-built for them.Design Systems are politicalI never would have imagined how political design systems would be. They seem logical and straightforward. It’s everything you need to build interfaces and consistent experiences. So, I thought the quality of the work would speak for itself. But once your system meets the real world, things get complicated. Real fast.Everyone already has established working patterns and people aren’t usually inclined to change. Plus, designers have their opinions. Engineers have priorities. Product managers have launch dates. And everyone already has a “good-enough solution”. So, now your carefully crafted design system feels more like a threat or liability than the life-changing birthday present you thought it’d be.You thought you were offering something amazing. They hear restriction. They see more steps. And they’re annoyed — at you — for meddling in their perfectly stable world.Why? Well, people love their tools. And, I mean LOVE them. They deeply cherish them. I think of the carpenter who’s used the same, trusty 20oz wood-handled hammer for 40 years. It’s weathered difficult projects and has dents and stains from 1,000s of projects. How do you convince someone to leave that hammer behind and pick up a new, unproven hammer for their work? It usually happens in community…in relationships.So, it turns out, building the system was the easy part. Getting people to care about it? That’s the real work. And that’s where building relationships comes in.The real work: building relationshipsTrue adoption doesn’t happen through documentation or a flashy campaign.So you can’t rely on a “build it and they will come” mentality. It means you need to make time to understand the people you’re building for and with. Because if it isn’t theirs, it won’t matter how good it is. Every group has different motivations, pain points, and goals. If you want them on board, you have to speak to them, about them, and how your system will help them.Designers need to see how the system supports creativity, not stifles it. Demonstrate how it will help them be more effective in their work.Engineers care about stability, performance, and clean code. Show them the efficiency that it brings to their development pipelines.PMs are focused on delivery. Make the system reduce friction and risk.Executives want the business case to be clear. Show them how your system enables faster velocity, better consistency, and reduced maintenance cost.Establishing how individual goals come together as shared goals is critical.Sounds selfish, right? Not really. They’re paid to do their job, and if you want your design system to be successful, it has to make them successful. So if you can’t answer a need to any of your partners or stakeholders, go back and figure out how to create that kind of value…or start with the people where the value already is.It’s the relationships that shift the dynamic. Suddenly it’s not “my design system vs. their priorities”…it’s shared ownership…our collective win.You can’t enforce your way to powerful adoptionYour first instinct might be to skip the relationships and rely on the “because I said so” method. So you add mandates. Governance councils. Approval gates. But none of them really work. You’ll have people subvert the system, or hold so fearfully tight to it that it hurts the product experience in the end.People don’t adopt systems because they have to. They adopt them because they believe in them. And belief is earned, not enforced. Your job is to find the intrinsic motivation that will cause them to jump on board and be a raving fan spreading the good news of your system. And that can’t be a marketing slogan or tagline; it has to be built into the design system.The goal isn’t to control usage…it’s to cultivate trust, leading to usage. It’s better to have ten enthusiastic partners than a hundred reluctant rule-followers. Because those ten partners? They’ll advocate for you. They’ll give real feedback. They’ll make the system better.It sounds uncomfortable, but it’s best to trade policing behavior for building partnerships. That’s the moment your system will truly grow. Because trust is a currency that earns interest.Trust is the real foundationDesign systems rely on a strong foundation: principles, guidelines, tokens, styles, components, and more. But that foundation must be built on something critical: trust.Trust is what makes someone choose the system instead of rolling their own. It’s what keeps your system on their radar when everything’s on fire. It’s what makes people reach out to work it out together, instead of working around you and subverting the whole thing.Without trust, your system is just a nice idea. It’s relegated to pixel art. But with relationships that foster trust…they see how the system becomes indispensable. It’s their go-to secret weapon for success.Trust and relationships are the ground that all foundations are built on.I’ve been on both sides. I’ve had teams avoid the system because they didn’t trust it…because they didn’t trust me. Here’s the secret: I know them or how to serve them…no trust. On the flip side, I’ve seen teams move faster, smoother, and more confidently because we’d built a foundation of partnership over time.Trust isn’t a side effect. It’s not a nice-to-have. It’s the ground that holds the whole thing up. Without it, your design system is drifting in the outer cosmos. Relationships are the gravity that keeps your design system grounded in trust.They’ll come… but only if you earn itSo, I hate to break it to you, but the truth is…no one’s coming just because your system is well-made. There’s already a plethora of well-made systems out there ready to leave you disappointed.They’re busy with the newest top priority. They’ve been burned by “that type of system” before. They see you as a risk, not a partner. But…if you spend time knowing them… if you listen… if you build trust… if you make it feel like it’s theirs… well then… “…they will come…”They’ll message you before they start a new feature. They’ll advocate for tokens during sprint planning. They’ll tell others it saved them time. They’ll ask how they can help improve it.They won’t come for the components. They’ll come for what the system gives them: clarity. Consistency. Relief.And if you’ve done the hard, human work behind the system? Well then, you might just look up one day and realize that there’s a whole bunch of people in your Iowa ball field.The politics of Design Systems was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story. #politics #design #systems

UXDESIGN.CC

The politics of Design Systems

Why building trust matters more than building components.There’s a scene in Field of Dreams that regularly comes to mind. Ray Kinsella (Kevin Costner) is standing at the edge of his cornfield ballpark, full of doubt about his ball field project. And then Terrence Mann (James Earl Jones) delivers this quiet but powerful monologue…James Earl Jones as Terrence Mann gives an inspiring speech“People will come, Ray. They’ll come to Iowa for reasons they can’t even fathom… They’ll arrive at your door as innocent as children, longing for the past… They’ll pass over the money without even thinking about it — for it is money they have and peace they lack.”It’s powerful. And there’s temptation for designers to think this way. That, if we just build it properly, people will come and use it. It’ll be a raving success. But that kind of thinking rests on emotion and hope. “People will come, Ray.”That got me thinking about my work with design systems. Because early on, that’s exactly how I imagined it would work.No…they won’t just come.I thought if you just built a great design system, people would come running from all over to use it. Designers would geek out. Engineers would contribute. PMs would rally around the time savings and consistency. I thought the system would basically sell itself. Job done.Except not. Not at first. In fact, most of those people actively resisted it. And it left me frustrated trying to figure out what was going on.That’s when it hit me: people don’t come just because you built something. They come because you built something that includes them. This isn’t a fictional baseball field built on faith. They don’t come because they don’t know it. It’s foreign. And as humans, we tend to run away from what we don’t understand.That’s why the people who work on design systems are so important. So that you can be known and your systems can be known. So that a relationship can be established. Trust can be created and people can see that this system will work for them. In fact, it’s been purpose-built for them.Design Systems are political (it’s true)I never would have imagined how political design systems would be. They seem logical and straightforward. It’s everything you need to build interfaces and consistent experiences. So, I thought the quality of the work would speak for itself. But once your system meets the real world, things get complicated. Real fast.Everyone already has established working patterns and people aren’t usually inclined to change. Plus, designers have their opinions. Engineers have priorities. Product managers have launch dates. And everyone already has a “good-enough solution”. So, now your carefully crafted design system feels more like a threat or liability than the life-changing birthday present you thought it’d be.You thought you were offering something amazing. They hear restriction. They see more steps. And they’re annoyed — at you — for meddling in their perfectly stable world.Why? Well, people love their tools. And, I mean LOVE them. They deeply cherish them. I think of the carpenter who’s used the same, trusty 20oz wood-handled hammer for 40 years. It’s weathered difficult projects and has dents and stains from 1,000s of projects. How do you convince someone to leave that hammer behind and pick up a new, unproven hammer for their work? It usually happens in community…in relationships.So, it turns out, building the system was the easy part. Getting people to care about it? That’s the real work. And that’s where building relationships comes in.The real work: building relationshipsTrue adoption doesn’t happen through documentation or a flashy campaign.So you can’t rely on a “build it and they will come” mentality. It means you need to make time to understand the people you’re building for and with. Because if it isn’t theirs, it won’t matter how good it is. Every group has different motivations, pain points, and goals. If you want them on board, you have to speak to them, about them, and how your system will help them.Designers need to see how the system supports creativity, not stifles it. Demonstrate how it will help them be more effective in their work.Engineers care about stability, performance, and clean code. Show them the efficiency that it brings to their development pipelines.PMs are focused on delivery. Make the system reduce friction and risk.Executives want the business case to be clear. Show them how your system enables faster velocity, better consistency, and reduced maintenance cost.Establishing how individual goals come together as shared goals is critical.Sounds selfish, right? Not really. They’re paid to do their job, and if you want your design system to be successful, it has to make them successful. So if you can’t answer a need to any of your partners or stakeholders, go back and figure out how to create that kind of value…or start with the people where the value already is.It’s the relationships that shift the dynamic. Suddenly it’s not “my design system vs. their priorities”…it’s shared ownership…our collective win.You can’t enforce your way to powerful adoptionYour first instinct might be to skip the relationships and rely on the “because I said so” method. So you add mandates. Governance councils. Approval gates. But none of them really work. You’ll have people subvert the system, or hold so fearfully tight to it that it hurts the product experience in the end.People don’t adopt systems because they have to. They adopt them because they believe in them. And belief is earned, not enforced. Your job is to find the intrinsic motivation that will cause them to jump on board and be a raving fan spreading the good news of your system. And that can’t be a marketing slogan or tagline; it has to be built into the design system.The goal isn’t to control usage…it’s to cultivate trust, leading to usage. It’s better to have ten enthusiastic partners than a hundred reluctant rule-followers. Because those ten partners? They’ll advocate for you. They’ll give real feedback. They’ll make the system better.It sounds uncomfortable, but it’s best to trade policing behavior for building partnerships. That’s the moment your system will truly grow. Because trust is a currency that earns interest.Trust is the real foundationDesign systems rely on a strong foundation: principles, guidelines, tokens, styles, components, and more. But that foundation must be built on something critical: trust.Trust is what makes someone choose the system instead of rolling their own. It’s what keeps your system on their radar when everything’s on fire. It’s what makes people reach out to work it out together, instead of working around you and subverting the whole thing.Without trust, your system is just a nice idea. It’s relegated to pixel art. But with relationships that foster trust…they see how the system becomes indispensable. It’s their go-to secret weapon for success.Trust and relationships are the ground that all foundations are built on.I’ve been on both sides. I’ve had teams avoid the system because they didn’t trust it…because they didn’t trust me. Here’s the secret: I know them or how to serve them…no trust. On the flip side, I’ve seen teams move faster, smoother, and more confidently because we’d built a foundation of partnership over time.Trust isn’t a side effect. It’s not a nice-to-have. It’s the ground that holds the whole thing up. Without it, your design system is drifting in the outer cosmos. Relationships are the gravity that keeps your design system grounded in trust.They’ll come… but only if you earn itSo, I hate to break it to you, but the truth is…no one’s coming just because your system is well-made. There’s already a plethora of well-made systems out there ready to leave you disappointed.They’re busy with the newest top priority. They’ve been burned by “that type of system” before. They see you as a risk, not a partner. But…if you spend time knowing them… if you listen… if you build trust… if you make it feel like it’s theirs… well then… “…they will come…”They’ll message you before they start a new feature. They’ll advocate for tokens during sprint planning. They’ll tell others it saved them time. They’ll ask how they can help improve it.They won’t come for the components. They’ll come for what the system gives them: clarity. Consistency. Relief.And if you’ve done the hard, human work behind the system? Well then, you might just look up one day and realize that there’s a whole bunch of people in your Iowa ball field.The politics of Design Systems was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story.

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2025-06-05 09:23:42 ·

Real NFL Data Powers EA SPORTS™ Madden NFL 26 to New Heights Featuring All New QB DNA and Coach DNA

"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.”

REDWOOD CITY, Calif.----
Electronic Arts Inc.and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media.*Conditions & restrictions apply.
See for details.
†Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Artsis a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports

Erin Exum
Director, Integrated Comms
#real #nfl #data #powers #sports

Real NFL Data Powers EA SPORTS™ Madden NFL 26 to New Heights Featuring All New QB DNA and Coach DNA
"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.” REDWOOD CITY, Calif.---- Electronic Arts Inc.and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media.*Conditions & restrictions apply. See for details. †Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Artsis a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports Erin Exum Director, Integrated Comms #real #nfl #data #powers #sports

NEWS.EA.COM

Real NFL Data Powers EA SPORTS™ Madden NFL 26 to New Heights Featuring All New QB DNA and Coach DNA

"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.” REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NASDAQ: EA) and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media (Instagram, X, TikTok, and YouTube).*Conditions & restrictions apply. See https://www.ea.com/games/madden-nfl/madden-nfl-26/legal-disclaimers for details. †Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately $7.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports Erin Exum Director, Integrated Comms [email protected] Source: Electronic Arts Inc.

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2025-06-05 09:19:11 ·

Can AI Mistakes Lead to Real Legal Exposure?

Posted on : June 5, 2025

By

Tech World Times

AI

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Artificial intelligence tools now touch nearly every corner of modern business, from customer service and marketing to supply chain management and HR. These powerful technologies promise speed, accuracy, and insight, but their missteps can cause more than temporary inconvenience. A single AI-driven error can result in regulatory investigations, civil lawsuits, or public scandals that threaten the foundation of a business. Understanding how legal exposure arises from AI mistakes—and how a skilled attorney protects your interests—is no longer an option, but a requirement for any forward-thinking business owner.
What Types of AI Errors Create Legal Liability?
AI does not think or reason like a human; it follows code and statistical patterns, sometimes with unintended results. These missteps can create a trail of legal liability for any business owner. For example, an online retailer’s AI recommends discriminatory pricing, sparking allegations of unfair trade practices. An HR department automates hiring decisions with AI, only to face lawsuits for violating anti-discrimination laws. Even an AI-driven chatbot, when programmed without proper safeguards, can inadvertently give health advice or misrepresent product claims—exposing the company to regulatory penalties. Cases like these are regularly reported in Legal news as businesses discover the high cost of digital shortcuts.
When Is a Business Owner Liable for AI Mistakes?
Liability rarely rests with the software developer or the tool itself. Courts and regulators expect the business to monitor, supervise, and, when needed, override AI decisions. Suppose a financial advisor uses AI to recommend investments, but the algorithm suggests securities that violate state regulations. Even if the AI was “just following instructions,” the advisor remains responsible for client losses. Similarly, a marketing team cannot escape liability if their AI generates misleading advertising. The bottom line: outsourcing work to AI does not outsource legal responsibility.
How Do AI Errors Harm Your Reputation and Operations?
AI mistakes can leave lasting marks on a business’s reputation, finances, and operations. A logistics firm’s route-optimization tool creates data leaks that breach customer privacy and trigger costly notifications. An online business suffers public backlash after an AI-powered customer service tool sends offensive responses to clients. Such incidents erode public trust, drive customers to competitors, and divert resources into damage control rather than growth. Worse, compliance failures can result in penalties or shutdown orders, putting the entire enterprise at risk.
What Steps Reduce Legal Risk From AI Deployments?
Careful planning and continuous oversight keep AI tools working for your business—not against it. Compliance is not a “set it and forget it” matter. Proactive risk management transforms artificial intelligence from a liability into a valuable asset.
Routine audits, staff training, and transparent policies form the backbone of safe, effective AI use in any organization.
You should review these AI risk mitigation strategies below.

Implement Manual Review of Sensitive Outputs: Require human approval for high-risk tasks, such as legal filings, financial transactions, or customer communications. A payroll company’s manual audits prevented the accidental overpayment of employees by catching AI-generated errors before disbursement.
Update AI Systems for Regulatory Changes: Stay ahead of new laws and standards by regularly reviewing AI algorithms and outputs. An insurance brokerage avoided regulatory fines by updating their risk assessment models as privacy laws evolved.
Document Every Incident and Remediation Step: Keep records of AI errors, investigations, and corrections. A healthcare provider’s transparency during a patient data mix-up helped avoid litigation and regulatory penalties.
Limit AI Access to Personal and Sensitive Data: Restrict the scope and permissions of AI tools to reduce the chance of data misuse. A SaaS provider used data minimization techniques, lowering the risk of exposure in case of a system breach.
Consult With Attorneys for Custom Policies and Protocols: Collaborate with experienced Attorneys to design, review, and update AI compliance frameworks.

How Do Attorneys Shield Your Business From AI Legal Risks?
Attorneys provide a critical safety net as AI integrates deeper into business operations. They draft tailored contracts, establish protocols for monitoring and escalation, and assess risks unique to your industry. In the event of an AI-driven incident, legal counsel investigates the facts, manages communication with regulators, and builds a robust defense. By providing training, ongoing guidance, and crisis management support, attorneys ensure that innovation doesn’t lead to exposure—or disaster. With the right legal partner, businesses can harness AI’s power while staying firmly on the right side of the law.
Tech World TimesTech World Times, a global collective focusing on the latest tech news and trends in blockchain, Fintech, Development & Testing, AI and Startups. If you are looking for the guest post then contact at techworldtimes@gmail.com
#can #mistakes #lead #real #legal

Can AI Mistakes Lead to Real Legal Exposure?
Posted on : June 5, 2025 By Tech World Times AI Rate this post Artificial intelligence tools now touch nearly every corner of modern business, from customer service and marketing to supply chain management and HR. These powerful technologies promise speed, accuracy, and insight, but their missteps can cause more than temporary inconvenience. A single AI-driven error can result in regulatory investigations, civil lawsuits, or public scandals that threaten the foundation of a business. Understanding how legal exposure arises from AI mistakes—and how a skilled attorney protects your interests—is no longer an option, but a requirement for any forward-thinking business owner. What Types of AI Errors Create Legal Liability? AI does not think or reason like a human; it follows code and statistical patterns, sometimes with unintended results. These missteps can create a trail of legal liability for any business owner. For example, an online retailer’s AI recommends discriminatory pricing, sparking allegations of unfair trade practices. An HR department automates hiring decisions with AI, only to face lawsuits for violating anti-discrimination laws. Even an AI-driven chatbot, when programmed without proper safeguards, can inadvertently give health advice or misrepresent product claims—exposing the company to regulatory penalties. Cases like these are regularly reported in Legal news as businesses discover the high cost of digital shortcuts. When Is a Business Owner Liable for AI Mistakes? Liability rarely rests with the software developer or the tool itself. Courts and regulators expect the business to monitor, supervise, and, when needed, override AI decisions. Suppose a financial advisor uses AI to recommend investments, but the algorithm suggests securities that violate state regulations. Even if the AI was “just following instructions,” the advisor remains responsible for client losses. Similarly, a marketing team cannot escape liability if their AI generates misleading advertising. The bottom line: outsourcing work to AI does not outsource legal responsibility. How Do AI Errors Harm Your Reputation and Operations? AI mistakes can leave lasting marks on a business’s reputation, finances, and operations. A logistics firm’s route-optimization tool creates data leaks that breach customer privacy and trigger costly notifications. An online business suffers public backlash after an AI-powered customer service tool sends offensive responses to clients. Such incidents erode public trust, drive customers to competitors, and divert resources into damage control rather than growth. Worse, compliance failures can result in penalties or shutdown orders, putting the entire enterprise at risk. What Steps Reduce Legal Risk From AI Deployments? Careful planning and continuous oversight keep AI tools working for your business—not against it. Compliance is not a “set it and forget it” matter. Proactive risk management transforms artificial intelligence from a liability into a valuable asset. Routine audits, staff training, and transparent policies form the backbone of safe, effective AI use in any organization. You should review these AI risk mitigation strategies below. Implement Manual Review of Sensitive Outputs: Require human approval for high-risk tasks, such as legal filings, financial transactions, or customer communications. A payroll company’s manual audits prevented the accidental overpayment of employees by catching AI-generated errors before disbursement. Update AI Systems for Regulatory Changes: Stay ahead of new laws and standards by regularly reviewing AI algorithms and outputs. An insurance brokerage avoided regulatory fines by updating their risk assessment models as privacy laws evolved. Document Every Incident and Remediation Step: Keep records of AI errors, investigations, and corrections. A healthcare provider’s transparency during a patient data mix-up helped avoid litigation and regulatory penalties. Limit AI Access to Personal and Sensitive Data: Restrict the scope and permissions of AI tools to reduce the chance of data misuse. A SaaS provider used data minimization techniques, lowering the risk of exposure in case of a system breach. Consult With Attorneys for Custom Policies and Protocols: Collaborate with experienced Attorneys to design, review, and update AI compliance frameworks. How Do Attorneys Shield Your Business From AI Legal Risks? Attorneys provide a critical safety net as AI integrates deeper into business operations. They draft tailored contracts, establish protocols for monitoring and escalation, and assess risks unique to your industry. In the event of an AI-driven incident, legal counsel investigates the facts, manages communication with regulators, and builds a robust defense. By providing training, ongoing guidance, and crisis management support, attorneys ensure that innovation doesn’t lead to exposure—or disaster. With the right legal partner, businesses can harness AI’s power while staying firmly on the right side of the law. Tech World TimesTech World Times, a global collective focusing on the latest tech news and trends in blockchain, Fintech, Development & Testing, AI and Startups. If you are looking for the guest post then contact at techworldtimes@gmail.com #can #mistakes #lead #real #legal

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Can AI Mistakes Lead to Real Legal Exposure?

Posted on : June 5, 2025 By Tech World Times AI Rate this post Artificial intelligence tools now touch nearly every corner of modern business, from customer service and marketing to supply chain management and HR. These powerful technologies promise speed, accuracy, and insight, but their missteps can cause more than temporary inconvenience. A single AI-driven error can result in regulatory investigations, civil lawsuits, or public scandals that threaten the foundation of a business. Understanding how legal exposure arises from AI mistakes—and how a skilled attorney protects your interests—is no longer an option, but a requirement for any forward-thinking business owner. What Types of AI Errors Create Legal Liability? AI does not think or reason like a human; it follows code and statistical patterns, sometimes with unintended results. These missteps can create a trail of legal liability for any business owner. For example, an online retailer’s AI recommends discriminatory pricing, sparking allegations of unfair trade practices. An HR department automates hiring decisions with AI, only to face lawsuits for violating anti-discrimination laws. Even an AI-driven chatbot, when programmed without proper safeguards, can inadvertently give health advice or misrepresent product claims—exposing the company to regulatory penalties. Cases like these are regularly reported in Legal news as businesses discover the high cost of digital shortcuts. When Is a Business Owner Liable for AI Mistakes? Liability rarely rests with the software developer or the tool itself. Courts and regulators expect the business to monitor, supervise, and, when needed, override AI decisions. Suppose a financial advisor uses AI to recommend investments, but the algorithm suggests securities that violate state regulations. Even if the AI was “just following instructions,” the advisor remains responsible for client losses. Similarly, a marketing team cannot escape liability if their AI generates misleading advertising. The bottom line: outsourcing work to AI does not outsource legal responsibility. How Do AI Errors Harm Your Reputation and Operations? AI mistakes can leave lasting marks on a business’s reputation, finances, and operations. A logistics firm’s route-optimization tool creates data leaks that breach customer privacy and trigger costly notifications. An online business suffers public backlash after an AI-powered customer service tool sends offensive responses to clients. Such incidents erode public trust, drive customers to competitors, and divert resources into damage control rather than growth. Worse, compliance failures can result in penalties or shutdown orders, putting the entire enterprise at risk. What Steps Reduce Legal Risk From AI Deployments? Careful planning and continuous oversight keep AI tools working for your business—not against it. Compliance is not a “set it and forget it” matter. Proactive risk management transforms artificial intelligence from a liability into a valuable asset. Routine audits, staff training, and transparent policies form the backbone of safe, effective AI use in any organization. You should review these AI risk mitigation strategies below. Implement Manual Review of Sensitive Outputs: Require human approval for high-risk tasks, such as legal filings, financial transactions, or customer communications. A payroll company’s manual audits prevented the accidental overpayment of employees by catching AI-generated errors before disbursement. Update AI Systems for Regulatory Changes: Stay ahead of new laws and standards by regularly reviewing AI algorithms and outputs. An insurance brokerage avoided regulatory fines by updating their risk assessment models as privacy laws evolved. Document Every Incident and Remediation Step: Keep records of AI errors, investigations, and corrections. A healthcare provider’s transparency during a patient data mix-up helped avoid litigation and regulatory penalties. Limit AI Access to Personal and Sensitive Data: Restrict the scope and permissions of AI tools to reduce the chance of data misuse. A SaaS provider used data minimization techniques, lowering the risk of exposure in case of a system breach. Consult With Attorneys for Custom Policies and Protocols: Collaborate with experienced Attorneys to design, review, and update AI compliance frameworks. How Do Attorneys Shield Your Business From AI Legal Risks? Attorneys provide a critical safety net as AI integrates deeper into business operations. They draft tailored contracts, establish protocols for monitoring and escalation, and assess risks unique to your industry. In the event of an AI-driven incident, legal counsel investigates the facts, manages communication with regulators, and builds a robust defense. By providing training, ongoing guidance, and crisis management support, attorneys ensure that innovation doesn’t lead to exposure—or disaster. With the right legal partner, businesses can harness AI’s power while staying firmly on the right side of the law. Tech World TimesTech World Times (TWT), a global collective focusing on the latest tech news and trends in blockchain, Fintech, Development & Testing, AI and Startups. If you are looking for the guest post then contact at techworldtimes@gmail.com

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2025-06-05 08:35:03 ·

IT Pros ‘Extremely Worried’ About Shadow AI: Report

IT Pros ‘Extremely Worried’ About Shadow AI: Report

By John P. Mello Jr.
June 4, 2025 5:00 AM PT

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Shadow AI — the use of AI tools under the radar of IT departments — has information technology directors and executives worried, according to a report released Tuesday.
The report, based on a survey of 200 IT directors and executives at U.S. enterprise organizations of 1,000 employees or more, found nearly half the IT proswere “extremely worried” about shadow AI, and almost all of themwere concerned about it from a privacy and security viewpoint.
“As our survey found, shadow AI is resulting in palpable, concerning outcomes, with nearly 80% of IT leaders saying it has resulted in negative incidents such as sensitive data leakage to Gen AI tools, false or inaccurate results, and legal risks of using copyrighted information,” said Krishna Subramanian, co-founder of Campbell, Calif.-based Komprise, the unstructured data management company that produced the report.
“Alarmingly, 13% say that shadow AI has caused financial or reputational harm to their organizations,” she told TechNewsWorld.
Subramanian added that shadow AI poses a much greater problem than shadow IT, which primarily focuses on departmental power users purchasing cloud instances or SaaS tools without obtaining IT approval.
“Now we’ve got an unlimited number of employees using tools like ChatGPT or Claude AI to get work done, but not understanding the potential risk they are putting their organizations at by inadvertently submitting company secrets or customer data into the chat prompt,” she explained.
“The data risk is large and growing in still unforeseen ways because of the pace of AI development and adoption and the fact that there is a lot we don’t know about how AI works,” she continued. “It is becoming more humanistic all the time and capable of making decisions independently.”
Shadow AI Introduces Security Blind Spots
Shadow AI is the next step after shadow IT and is a growing risk, noted James McQuiggan, security awareness advocate at KnowBe4, a security awareness training provider in Clearwater, Fla.
“Users use AI tools for content, images, or applications and to process sensitive data or company information without proper security checks,” he told TechNewsWorld. “Most organizations will have privacy, compliance, and data protection policies, and shadow AI introduces blind spots in the organization’s data loss prevention.”
“The biggest risk with shadow AI is that the AI application has not passed through a security analysis as approved AI tools may have been,” explained Melissa Ruzzi, director of AI at AppOmni, a SaaS security management software company, in San Mateo, Calif.
“Some AI applications may be training models using your data, may not adhere to relevant regulations that your company is required to follow, and may not even have the data storage security level you deem necessary to keep your data from being exposed,” she told TechNewsWorld. “Those risks are blind spots of potential security vulnerabilities in shadow AI.”
Krishna Vishnubhotla, vice president of product strategy at Zimperium, a mobile security company based in Dallas, noted that shadow AI extends beyond unapproved applications and involves embedded AI components that can process and disseminate sensitive data in unpredictable ways.
“Unlike traditional shadow IT, which may be limited to unauthorized software or hardware, shadow AI can run on employee mobile devices outside the organization’s perimeter and control,” he told TechNewsWorld. “This creates new security and compliance risks that are harder to track and mitigate.”
Vishnubhotla added that the financial impact of shadow AI varies, but unauthorized AI tools can lead to significant regulatory fines, data breaches, and loss of intellectual property. “Depending on the scale of the agency and the sensitivity of the data exposed, the costs could range from millions to potentially billions in damages due to compliance violations, remediation efforts, and reputational harm,” he said.
“Federal agencies handling vast amounts of sensitive or classified information, financial institutions, and health care organizations are particularly vulnerable,” he said. “These sectors collect and analyze vast amounts of high-value data, making AI tools attractive. But without proper vetting, these tools could be easily exploited.”
Shadow AI Everywhere and Easy To Use
Nicole Carignan, SVP for security and AI strategy at Darktrace, a global cybersecurity AI company, predicts an explosion of tools that utilize AI and generative AI within enterprises and on devices used by employees.
“In addition to managing AI tools that are built in-house, security teams will see a surge in the volume of existing tools that have new AI features and capabilities embedded, as well as a rise in shadow AI,” she told TechNewsWorld. “If the surge remains unchecked, this raises serious questions and concerns about data loss prevention, as well as compliance concerns as new regulations start to take effect.”
“That will drive an increasing need for AI asset discovery — the ability for companies to identify and track the use of AI systems throughout the enterprise,” she said. “It is imperative that CIOs and CISOs dig deep into new AI security solutions, asking comprehensive questions about data access and visibility.”
Shadow AI has become so rampant because it is everywhere and easy to access through free tools, maintained Komprise’s Subramanian. “All you need is a web browser,” she said. “Enterprise users can inadvertently share company code snippets or corporate data when using these Gen AI tools, which could create data leakage.”
“These tools are growing and changing exponentially,” she continued. “It’s really hard to keep up. As the IT leader, how do you track this and determine the risk? Managers might be looking the other way because their teams are getting more done. You may need fewer contractors and full-time employees. But I think the risk of the tools is not well understood.”
“The low, or in some cases non-existent, learning curve associated with using Gen AI services has led to rapid adoption, regardless of prior experience with these services,” added Satyam Sinha, CEO and co-founder of Acuvity, a provider of runtime Gen AI security and governance solutions, in Sunnyvale, Calif.
“Whereas shadow IT focused on addressing a specific challenge for particular employees or departments, shadow AI addresses multiple challenges for multiple employees and departments. Hence, the greater appeal,” he said. “The abundance and rapid development of Gen AI services also means employees can find the right solution. Of course, all these traits have direct security implications.”
Banning AI Tools Backfires
To support innovation while minimizing the threat of shadow AI, enterprises must take a three-pronged approach, asserted Kris Bondi, CEO and co-founder of Mimoto, a threat detection and response company in San Francisco. They must educate employees on the dangers of unsupported, unmonitored AI tools, create company protocols for what is not acceptable use of unauthorized AI tools, and, most importantly, provide AI tools that are sanctioned.
“Explaining why one tool is sanctioned and another isn’t greatly increases compliance,” she told TechNewsWorld. “It does not work for a company to have a zero-use mandate. In fact, this results in an increase in stealth use of shadow AI.”
In the very near future, more and more applications will be leveraging AI in different forms, so the reality of shadow AI will be present more than ever, added AppOmni’s Ruzzi. “The best strategy here is employee training and AI usage monitoring,” she said.
“It will become crucial to have in place a powerful SaaS security tool that can go beyond detecting direct AI usage of chatbots to detect AI usage connected to other applications,” she continued, “allowing for early discovery, proper risk assessment, and containment to minimize possible negative consequences.”
“Shadow AI is just the beginning,” KnowBe4’s McQuiggan added. “As more teams use AI, the risks grow.”
He recommended that companies start small, identify what’s being used, and build from there. They should also get legal, HR, and compliance involved.
“Make AI governance part of your broader security program,” he said. “The sooner you start, the better you can manage what comes next.”

John P. Mello Jr. has been an ECT News Network reporter since 2003. His areas of focus include cybersecurity, IT issues, privacy, e-commerce, social media, artificial intelligence, big data and consumer electronics. He has written and edited for numerous publications, including the Boston Business Journal, the Boston Phoenix, Megapixel.Net and Government Security News. Email John.

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IT Pros ‘Extremely Worried’ About Shadow AI: Report
IT Pros ‘Extremely Worried’ About Shadow AI: Report By John P. Mello Jr. June 4, 2025 5:00 AM PT ADVERTISEMENT Enterprise IT Lead Generation Services Fuel Your Pipeline. Close More Deals. Our full-service marketing programs deliver sales-ready leads. 100% Satisfaction Guarantee! Learn more. Shadow AI — the use of AI tools under the radar of IT departments — has information technology directors and executives worried, according to a report released Tuesday. The report, based on a survey of 200 IT directors and executives at U.S. enterprise organizations of 1,000 employees or more, found nearly half the IT proswere “extremely worried” about shadow AI, and almost all of themwere concerned about it from a privacy and security viewpoint. “As our survey found, shadow AI is resulting in palpable, concerning outcomes, with nearly 80% of IT leaders saying it has resulted in negative incidents such as sensitive data leakage to Gen AI tools, false or inaccurate results, and legal risks of using copyrighted information,” said Krishna Subramanian, co-founder of Campbell, Calif.-based Komprise, the unstructured data management company that produced the report. “Alarmingly, 13% say that shadow AI has caused financial or reputational harm to their organizations,” she told TechNewsWorld. Subramanian added that shadow AI poses a much greater problem than shadow IT, which primarily focuses on departmental power users purchasing cloud instances or SaaS tools without obtaining IT approval. “Now we’ve got an unlimited number of employees using tools like ChatGPT or Claude AI to get work done, but not understanding the potential risk they are putting their organizations at by inadvertently submitting company secrets or customer data into the chat prompt,” she explained. “The data risk is large and growing in still unforeseen ways because of the pace of AI development and adoption and the fact that there is a lot we don’t know about how AI works,” she continued. “It is becoming more humanistic all the time and capable of making decisions independently.” Shadow AI Introduces Security Blind Spots Shadow AI is the next step after shadow IT and is a growing risk, noted James McQuiggan, security awareness advocate at KnowBe4, a security awareness training provider in Clearwater, Fla. “Users use AI tools for content, images, or applications and to process sensitive data or company information without proper security checks,” he told TechNewsWorld. “Most organizations will have privacy, compliance, and data protection policies, and shadow AI introduces blind spots in the organization’s data loss prevention.” “The biggest risk with shadow AI is that the AI application has not passed through a security analysis as approved AI tools may have been,” explained Melissa Ruzzi, director of AI at AppOmni, a SaaS security management software company, in San Mateo, Calif. “Some AI applications may be training models using your data, may not adhere to relevant regulations that your company is required to follow, and may not even have the data storage security level you deem necessary to keep your data from being exposed,” she told TechNewsWorld. “Those risks are blind spots of potential security vulnerabilities in shadow AI.” Krishna Vishnubhotla, vice president of product strategy at Zimperium, a mobile security company based in Dallas, noted that shadow AI extends beyond unapproved applications and involves embedded AI components that can process and disseminate sensitive data in unpredictable ways. “Unlike traditional shadow IT, which may be limited to unauthorized software or hardware, shadow AI can run on employee mobile devices outside the organization’s perimeter and control,” he told TechNewsWorld. “This creates new security and compliance risks that are harder to track and mitigate.” Vishnubhotla added that the financial impact of shadow AI varies, but unauthorized AI tools can lead to significant regulatory fines, data breaches, and loss of intellectual property. “Depending on the scale of the agency and the sensitivity of the data exposed, the costs could range from millions to potentially billions in damages due to compliance violations, remediation efforts, and reputational harm,” he said. “Federal agencies handling vast amounts of sensitive or classified information, financial institutions, and health care organizations are particularly vulnerable,” he said. “These sectors collect and analyze vast amounts of high-value data, making AI tools attractive. But without proper vetting, these tools could be easily exploited.” Shadow AI Everywhere and Easy To Use Nicole Carignan, SVP for security and AI strategy at Darktrace, a global cybersecurity AI company, predicts an explosion of tools that utilize AI and generative AI within enterprises and on devices used by employees. “In addition to managing AI tools that are built in-house, security teams will see a surge in the volume of existing tools that have new AI features and capabilities embedded, as well as a rise in shadow AI,” she told TechNewsWorld. “If the surge remains unchecked, this raises serious questions and concerns about data loss prevention, as well as compliance concerns as new regulations start to take effect.” “That will drive an increasing need for AI asset discovery — the ability for companies to identify and track the use of AI systems throughout the enterprise,” she said. “It is imperative that CIOs and CISOs dig deep into new AI security solutions, asking comprehensive questions about data access and visibility.” Shadow AI has become so rampant because it is everywhere and easy to access through free tools, maintained Komprise’s Subramanian. “All you need is a web browser,” she said. “Enterprise users can inadvertently share company code snippets or corporate data when using these Gen AI tools, which could create data leakage.” “These tools are growing and changing exponentially,” she continued. “It’s really hard to keep up. As the IT leader, how do you track this and determine the risk? Managers might be looking the other way because their teams are getting more done. You may need fewer contractors and full-time employees. But I think the risk of the tools is not well understood.” “The low, or in some cases non-existent, learning curve associated with using Gen AI services has led to rapid adoption, regardless of prior experience with these services,” added Satyam Sinha, CEO and co-founder of Acuvity, a provider of runtime Gen AI security and governance solutions, in Sunnyvale, Calif. “Whereas shadow IT focused on addressing a specific challenge for particular employees or departments, shadow AI addresses multiple challenges for multiple employees and departments. Hence, the greater appeal,” he said. “The abundance and rapid development of Gen AI services also means employees can find the right solution. Of course, all these traits have direct security implications.” Banning AI Tools Backfires To support innovation while minimizing the threat of shadow AI, enterprises must take a three-pronged approach, asserted Kris Bondi, CEO and co-founder of Mimoto, a threat detection and response company in San Francisco. They must educate employees on the dangers of unsupported, unmonitored AI tools, create company protocols for what is not acceptable use of unauthorized AI tools, and, most importantly, provide AI tools that are sanctioned. “Explaining why one tool is sanctioned and another isn’t greatly increases compliance,” she told TechNewsWorld. “It does not work for a company to have a zero-use mandate. In fact, this results in an increase in stealth use of shadow AI.” In the very near future, more and more applications will be leveraging AI in different forms, so the reality of shadow AI will be present more than ever, added AppOmni’s Ruzzi. “The best strategy here is employee training and AI usage monitoring,” she said. “It will become crucial to have in place a powerful SaaS security tool that can go beyond detecting direct AI usage of chatbots to detect AI usage connected to other applications,” she continued, “allowing for early discovery, proper risk assessment, and containment to minimize possible negative consequences.” “Shadow AI is just the beginning,” KnowBe4’s McQuiggan added. “As more teams use AI, the risks grow.” He recommended that companies start small, identify what’s being used, and build from there. They should also get legal, HR, and compliance involved. “Make AI governance part of your broader security program,” he said. “The sooner you start, the better you can manage what comes next.” John P. Mello Jr. has been an ECT News Network reporter since 2003. His areas of focus include cybersecurity, IT issues, privacy, e-commerce, social media, artificial intelligence, big data and consumer electronics. He has written and edited for numerous publications, including the Boston Business Journal, the Boston Phoenix, Megapixel.Net and Government Security News. Email John. Leave a Comment Click here to cancel reply. Please sign in to post or reply to a comment. New users create a free account. Related Stories More by John P. Mello Jr. view all More in IT Leadership #pros #extremely #worried #about #shadow

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IT Pros ‘Extremely Worried’ About Shadow AI: Report

IT Pros ‘Extremely Worried’ About Shadow AI: Report By John P. Mello Jr. June 4, 2025 5:00 AM PT ADVERTISEMENT Enterprise IT Lead Generation Services Fuel Your Pipeline. Close More Deals. Our full-service marketing programs deliver sales-ready leads. 100% Satisfaction Guarantee! Learn more. Shadow AI — the use of AI tools under the radar of IT departments — has information technology directors and executives worried, according to a report released Tuesday. The report, based on a survey of 200 IT directors and executives at U.S. enterprise organizations of 1,000 employees or more, found nearly half the IT pros (46%) were “extremely worried” about shadow AI, and almost all of them (90%) were concerned about it from a privacy and security viewpoint. “As our survey found, shadow AI is resulting in palpable, concerning outcomes, with nearly 80% of IT leaders saying it has resulted in negative incidents such as sensitive data leakage to Gen AI tools, false or inaccurate results, and legal risks of using copyrighted information,” said Krishna Subramanian, co-founder of Campbell, Calif.-based Komprise, the unstructured data management company that produced the report. “Alarmingly, 13% say that shadow AI has caused financial or reputational harm to their organizations,” she told TechNewsWorld. Subramanian added that shadow AI poses a much greater problem than shadow IT, which primarily focuses on departmental power users purchasing cloud instances or SaaS tools without obtaining IT approval. “Now we’ve got an unlimited number of employees using tools like ChatGPT or Claude AI to get work done, but not understanding the potential risk they are putting their organizations at by inadvertently submitting company secrets or customer data into the chat prompt,” she explained. “The data risk is large and growing in still unforeseen ways because of the pace of AI development and adoption and the fact that there is a lot we don’t know about how AI works,” she continued. “It is becoming more humanistic all the time and capable of making decisions independently.” Shadow AI Introduces Security Blind Spots Shadow AI is the next step after shadow IT and is a growing risk, noted James McQuiggan, security awareness advocate at KnowBe4, a security awareness training provider in Clearwater, Fla. “Users use AI tools for content, images, or applications and to process sensitive data or company information without proper security checks,” he told TechNewsWorld. “Most organizations will have privacy, compliance, and data protection policies, and shadow AI introduces blind spots in the organization’s data loss prevention.” “The biggest risk with shadow AI is that the AI application has not passed through a security analysis as approved AI tools may have been,” explained Melissa Ruzzi, director of AI at AppOmni, a SaaS security management software company, in San Mateo, Calif. “Some AI applications may be training models using your data, may not adhere to relevant regulations that your company is required to follow, and may not even have the data storage security level you deem necessary to keep your data from being exposed,” she told TechNewsWorld. “Those risks are blind spots of potential security vulnerabilities in shadow AI.” Krishna Vishnubhotla, vice president of product strategy at Zimperium, a mobile security company based in Dallas, noted that shadow AI extends beyond unapproved applications and involves embedded AI components that can process and disseminate sensitive data in unpredictable ways. “Unlike traditional shadow IT, which may be limited to unauthorized software or hardware, shadow AI can run on employee mobile devices outside the organization’s perimeter and control,” he told TechNewsWorld. “This creates new security and compliance risks that are harder to track and mitigate.” Vishnubhotla added that the financial impact of shadow AI varies, but unauthorized AI tools can lead to significant regulatory fines, data breaches, and loss of intellectual property. “Depending on the scale of the agency and the sensitivity of the data exposed, the costs could range from millions to potentially billions in damages due to compliance violations, remediation efforts, and reputational harm,” he said. “Federal agencies handling vast amounts of sensitive or classified information, financial institutions, and health care organizations are particularly vulnerable,” he said. “These sectors collect and analyze vast amounts of high-value data, making AI tools attractive. But without proper vetting, these tools could be easily exploited.” Shadow AI Everywhere and Easy To Use Nicole Carignan, SVP for security and AI strategy at Darktrace, a global cybersecurity AI company, predicts an explosion of tools that utilize AI and generative AI within enterprises and on devices used by employees. “In addition to managing AI tools that are built in-house, security teams will see a surge in the volume of existing tools that have new AI features and capabilities embedded, as well as a rise in shadow AI,” she told TechNewsWorld. “If the surge remains unchecked, this raises serious questions and concerns about data loss prevention, as well as compliance concerns as new regulations start to take effect.” “That will drive an increasing need for AI asset discovery — the ability for companies to identify and track the use of AI systems throughout the enterprise,” she said. “It is imperative that CIOs and CISOs dig deep into new AI security solutions, asking comprehensive questions about data access and visibility.” Shadow AI has become so rampant because it is everywhere and easy to access through free tools, maintained Komprise’s Subramanian. “All you need is a web browser,” she said. “Enterprise users can inadvertently share company code snippets or corporate data when using these Gen AI tools, which could create data leakage.” “These tools are growing and changing exponentially,” she continued. “It’s really hard to keep up. As the IT leader, how do you track this and determine the risk? Managers might be looking the other way because their teams are getting more done. You may need fewer contractors and full-time employees. But I think the risk of the tools is not well understood.” “The low, or in some cases non-existent, learning curve associated with using Gen AI services has led to rapid adoption, regardless of prior experience with these services,” added Satyam Sinha, CEO and co-founder of Acuvity, a provider of runtime Gen AI security and governance solutions, in Sunnyvale, Calif. “Whereas shadow IT focused on addressing a specific challenge for particular employees or departments, shadow AI addresses multiple challenges for multiple employees and departments. Hence, the greater appeal,” he said. “The abundance and rapid development of Gen AI services also means employees can find the right solution [instantly]. Of course, all these traits have direct security implications.” Banning AI Tools Backfires To support innovation while minimizing the threat of shadow AI, enterprises must take a three-pronged approach, asserted Kris Bondi, CEO and co-founder of Mimoto, a threat detection and response company in San Francisco. They must educate employees on the dangers of unsupported, unmonitored AI tools, create company protocols for what is not acceptable use of unauthorized AI tools, and, most importantly, provide AI tools that are sanctioned. “Explaining why one tool is sanctioned and another isn’t greatly increases compliance,” she told TechNewsWorld. “It does not work for a company to have a zero-use mandate. In fact, this results in an increase in stealth use of shadow AI.” In the very near future, more and more applications will be leveraging AI in different forms, so the reality of shadow AI will be present more than ever, added AppOmni’s Ruzzi. “The best strategy here is employee training and AI usage monitoring,” she said. “It will become crucial to have in place a powerful SaaS security tool that can go beyond detecting direct AI usage of chatbots to detect AI usage connected to other applications,” she continued, “allowing for early discovery, proper risk assessment, and containment to minimize possible negative consequences.” “Shadow AI is just the beginning,” KnowBe4’s McQuiggan added. “As more teams use AI, the risks grow.” He recommended that companies start small, identify what’s being used, and build from there. They should also get legal, HR, and compliance involved. “Make AI governance part of your broader security program,” he said. “The sooner you start, the better you can manage what comes next.” John P. Mello Jr. has been an ECT News Network reporter since 2003. His areas of focus include cybersecurity, IT issues, privacy, e-commerce, social media, artificial intelligence, big data and consumer electronics. He has written and edited for numerous publications, including the Boston Business Journal, the Boston Phoenix, Megapixel.Net and Government Security News. Email John. Leave a Comment Click here to cancel reply. Please sign in to post or reply to a comment. New users create a free account. Related Stories More by John P. Mello Jr. view all More in IT Leadership

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2025-06-05 08:29:05 ·

Fusing Marketing: Creative Project Manager

Location: RemoteCompany: Fusing Marketing / Fusing Education – U.S.-based branding & design agency specializing in K–12 educationJob Type: Full-timeCompensation: Competitive salary in USD or COP About the RoleWe’re hiring a Creative Project Manager to join our international team and help bring school campuses to life through powerful visual branding. In this role, you'll lead the client relationship, gather branding input, and guide our Colombia-based design team as they create large-format graphics like wall wraps, door decals, and murals for U.S. schools.You’ll act as the bridge between U.S. clients and our internal team — ensuring ideas are captured clearly, timelines are met, and all files are delivered ready for print.This is a remote position ideal for a native English speaker currently living in Colombia, especially someone with strong communication skills, a creative mindset, and the ability to manage multiple fast-paced projects at once. ResponsibilitiesLead client onboarding and branding discovery conversationsCapture the client’s creative vision and translate it into clear direction for the Colombia-based graphic design teamManage project timelines using TrelloCoordinate feedback, revisions, and approvals across multiple projectsOffer professional communication via email, video calls, and written follow-upsEnsure final designs are production-ready for printing and installationUse Google Workspacefor day-to-day communication and file sharingOversee 10–12 active client projects per month, particularly during high-volume periods Ideal QualificationsNative English speakerCurrently living in Colombia1–4 years of experience in project coordination, account management, or creative productionStrong organizational and multitasking skillsFamiliar with basic design conceptsComfortable using Trello and Google WorkspaceSpanish proficiency is a plus Why Work With Us?Collaborate with a tight-knit team across the U.S. and ColombiaHelp beautify and inspire schools through meaningful visual storytellingGain experience with large-format printing and branding for real-world environmentsFlexible remote work aligned with U.S. time zonesPotential for long-term growth into strategy, operations, or creative leadership How to ApplyPlease send the following to:Resume or LinkedIn profileA brief noteabout why you’re a strong fit and where you’re located in ColombiaAny samples of past creative or client-focused work
#fusing #marketing #creative #project #manager

Fusing Marketing: Creative Project Manager
Location: RemoteCompany: Fusing Marketing / Fusing Education – U.S.-based branding & design agency specializing in K–12 educationJob Type: Full-timeCompensation: Competitive salary in USD or COP🎯 About the RoleWe’re hiring a Creative Project Manager to join our international team and help bring school campuses to life through powerful visual branding. In this role, you'll lead the client relationship, gather branding input, and guide our Colombia-based design team as they create large-format graphics like wall wraps, door decals, and murals for U.S. schools.You’ll act as the bridge between U.S. clients and our internal team — ensuring ideas are captured clearly, timelines are met, and all files are delivered ready for print.This is a remote position ideal for a native English speaker currently living in Colombia, especially someone with strong communication skills, a creative mindset, and the ability to manage multiple fast-paced projects at once.💼 ResponsibilitiesLead client onboarding and branding discovery conversationsCapture the client’s creative vision and translate it into clear direction for the Colombia-based graphic design teamManage project timelines using TrelloCoordinate feedback, revisions, and approvals across multiple projectsOffer professional communication via email, video calls, and written follow-upsEnsure final designs are production-ready for printing and installationUse Google Workspacefor day-to-day communication and file sharingOversee 10–12 active client projects per month, particularly during high-volume periods✅ Ideal QualificationsNative English speakerCurrently living in Colombia1–4 years of experience in project coordination, account management, or creative productionStrong organizational and multitasking skillsFamiliar with basic design conceptsComfortable using Trello and Google WorkspaceSpanish proficiency is a plus🌎 Why Work With Us?Collaborate with a tight-knit team across the U.S. and ColombiaHelp beautify and inspire schools through meaningful visual storytellingGain experience with large-format printing and branding for real-world environmentsFlexible remote work aligned with U.S. time zonesPotential for long-term growth into strategy, operations, or creative leadership📩 How to ApplyPlease send the following to:Resume or LinkedIn profileA brief noteabout why you’re a strong fit and where you’re located in ColombiaAny samples of past creative or client-focused work #fusing #marketing #creative #project #manager

WEWORKREMOTELY.COM

Fusing Marketing: Creative Project Manager

Location: Remote (Based in Colombia – Medellín or Bogotá preferred)Company: Fusing Marketing / Fusing Education – U.S.-based branding & design agency specializing in K–12 educationJob Type: Full-time (Contract or Payroll depending on candidate)Compensation: Competitive salary in USD or COP (based on experience and location)🎯 About the RoleWe’re hiring a Creative Project Manager to join our international team and help bring school campuses to life through powerful visual branding. In this role, you'll lead the client relationship, gather branding input, and guide our Colombia-based design team as they create large-format graphics like wall wraps, door decals, and murals for U.S. schools.You’ll act as the bridge between U.S. clients and our internal team — ensuring ideas are captured clearly, timelines are met, and all files are delivered ready for print.This is a remote position ideal for a native English speaker currently living in Colombia, especially someone with strong communication skills, a creative mindset, and the ability to manage multiple fast-paced projects at once.💼 ResponsibilitiesLead client onboarding and branding discovery conversationsCapture the client’s creative vision and translate it into clear direction for the Colombia-based graphic design teamManage project timelines using TrelloCoordinate feedback, revisions, and approvals across multiple projectsOffer professional communication via email, video calls (Zoom), and written follow-upsEnsure final designs are production-ready for printing and installationUse Google Workspace (Docs, Sheets, Drive) for day-to-day communication and file sharingOversee 10–12 active client projects per month, particularly during high-volume periods✅ Ideal QualificationsNative English speaker (must be comfortable writing and speaking professionally)Currently living in Colombia (Medellín or Bogotá preferred, but remote possible)1–4 years of experience in project coordination, account management, or creative productionStrong organizational and multitasking skillsFamiliar with basic design concepts (you won’t be designing, but should understand file formats, resolution, and scale)Comfortable using Trello and Google WorkspaceSpanish proficiency is a plus (to communicate with the design team)🌎 Why Work With Us?Collaborate with a tight-knit team across the U.S. and ColombiaHelp beautify and inspire schools through meaningful visual storytellingGain experience with large-format printing and branding for real-world environmentsFlexible remote work aligned with U.S. time zonesPotential for long-term growth into strategy, operations, or creative leadership📩 How to ApplyPlease send the following to [email protected]:Resume or LinkedIn profileA brief note (2–3 paragraphs) about why you’re a strong fit and where you’re located in Colombia(Optional) Any samples of past creative or client-focused work

174

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EA - Electronic Arts compartilhou um link

2025-06-05 08:27:10 ·

Real NFL Data Powers EA SPORTS™ Madden NFL 26 to New Heights Featuring All New QB DNA and Coach DNA

"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.”

REDWOOD CITY, Calif.----
Electronic Arts Inc.and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media.*Conditions & restrictions apply.
See for details.
†Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Artsis a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports

Erin Exum
Director, Integrated Comms
#real #nfl #data #powers #sports

Real NFL Data Powers EA SPORTS™ Madden NFL 26 to New Heights Featuring All New QB DNA and Coach DNA
"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.” REDWOOD CITY, Calif.---- Electronic Arts Inc.and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media.*Conditions & restrictions apply. See for details. †Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Artsis a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports Erin Exum Director, Integrated Comms #real #nfl #data #powers #sports

NEWS.EA.COM

Real NFL Data Powers EA SPORTS™ Madden NFL 26 to New Heights Featuring All New QB DNA and Coach DNA

"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.” REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NASDAQ: EA) and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media (Instagram, X, TikTok, and YouTube).*Conditions & restrictions apply. See https://www.ea.com/games/madden-nfl/madden-nfl-26/legal-disclaimers for details. †Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately $7.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports Erin Exum Director, Integrated Comms [email protected] Source: Electronic Arts Inc.

201

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Architects’ Journal compartilhou um link

2025-06-05 08:24:08 ·

JTP gets green light for Peabody estate community centre in Oxford

The council granted consent to JTP's reserved matters application for the new amenity within the Blackbird Leys estate. The practice has been working on its wider vision for the estate’s regeneration since 2019.
The district centre is being regenerated by housing association Peabody, which plans to create 294 affordable homes as well as shops, public realm improvements and active travel infrastructure.
The community centre will be owned and operated by the council, and is designed to offer flexible space for support services, events and community activities.Advertisement

It will feature three large halls, a range of office spaces and other areas for people to meet and relax.
The building will be complemented by a new public square featuring play areas for children and young people, a rain garden, accessible equipment and public art.
Peabody regional managing director Simon Barry described the planning approval as ‘really good news for Blackbird Leys’.
He added: ‘Local people have told us how much they want a community space that’s welcoming, flexible and built around their needs, and now we can get started on making that happen.
‘We’re grateful to everyone who’s taken the time to share their views along the way, and we’ll continue working closely with the community as we move into the next phase.’Advertisement

Blackbird Leys community centre co-design with Transition by Design
Oxford cabinet member for housing Linda Smith described the approval as ‘a huge step forward for Blackbird Leys’.
She added: ‘The new community centre will be a true home for community life – a vibrant, welcoming, inclusive space where residents can come to connect.
‘It’s been shaped by local voices every step of the way and will sit right at the heart of a regenerated district centre that offers real opportunities for the community, including much-needed homes, shops and outdoor space.
‘We are so proud to be delivering this vibrant new development, and I’m excited to see the next steps take shape.’
Construction of the community centre is expected to start later this year and is expected to be ready for internal fit-out in 2027.
JTP's approved community centre for Blackbird Leys Oxford - axonometric
#jtp #gets #green #light #peabody

JTP gets green light for Peabody estate community centre in Oxford
The council granted consent to JTP's reserved matters application for the new amenity within the Blackbird Leys estate. The practice has been working on its wider vision for the estate’s regeneration since 2019. The district centre is being regenerated by housing association Peabody, which plans to create 294 affordable homes as well as shops, public realm improvements and active travel infrastructure. The community centre will be owned and operated by the council, and is designed to offer flexible space for support services, events and community activities.Advertisement It will feature three large halls, a range of office spaces and other areas for people to meet and relax. The building will be complemented by a new public square featuring play areas for children and young people, a rain garden, accessible equipment and public art. Peabody regional managing director Simon Barry described the planning approval as ‘really good news for Blackbird Leys’. He added: ‘Local people have told us how much they want a community space that’s welcoming, flexible and built around their needs, and now we can get started on making that happen. ‘We’re grateful to everyone who’s taken the time to share their views along the way, and we’ll continue working closely with the community as we move into the next phase.’Advertisement Blackbird Leys community centre co-design with Transition by Design Oxford cabinet member for housing Linda Smith described the approval as ‘a huge step forward for Blackbird Leys’. She added: ‘The new community centre will be a true home for community life – a vibrant, welcoming, inclusive space where residents can come to connect. ‘It’s been shaped by local voices every step of the way and will sit right at the heart of a regenerated district centre that offers real opportunities for the community, including much-needed homes, shops and outdoor space. ‘We are so proud to be delivering this vibrant new development, and I’m excited to see the next steps take shape.’ Construction of the community centre is expected to start later this year and is expected to be ready for internal fit-out in 2027. JTP's approved community centre for Blackbird Leys Oxford - axonometric #jtp #gets #green #light #peabody

WWW.ARCHITECTSJOURNAL.CO.UK

JTP gets green light for Peabody estate community centre in Oxford

The council granted consent to JTP's reserved matters application for the new amenity within the Blackbird Leys estate. The practice has been working on its wider vision for the estate’s regeneration since 2019. The district centre is being regenerated by housing association Peabody, which plans to create 294 affordable homes as well as shops, public realm improvements and active travel infrastructure. The community centre will be owned and operated by the council, and is designed to offer flexible space for support services, events and community activities.Advertisement It will feature three large halls, a range of office spaces and other areas for people to meet and relax. The building will be complemented by a new public square featuring play areas for children and young people, a rain garden, accessible equipment and public art. Peabody regional managing director Simon Barry described the planning approval as ‘really good news for Blackbird Leys’. He added: ‘Local people have told us how much they want a community space that’s welcoming, flexible and built around their needs, and now we can get started on making that happen. ‘We’re grateful to everyone who’s taken the time to share their views along the way, and we’ll continue working closely with the community as we move into the next phase.’Advertisement Blackbird Leys community centre co-design with Transition by Design Oxford cabinet member for housing Linda Smith described the approval as ‘a huge step forward for Blackbird Leys’. She added: ‘The new community centre will be a true home for community life – a vibrant, welcoming, inclusive space where residents can come to connect. ‘It’s been shaped by local voices every step of the way and will sit right at the heart of a regenerated district centre that offers real opportunities for the community, including much-needed homes, shops and outdoor space. ‘We are so proud to be delivering this vibrant new development, and I’m excited to see the next steps take shape.’ Construction of the community centre is expected to start later this year and is expected to be ready for internal fit-out in 2027. JTP's approved community centre for Blackbird Leys Oxford - axonometric

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2025-06-03 09:16:33 ·

Design to Code with the Figma MCP Server

Translating your Figma designs into code can feel exactly like the kind of frustrating, low-skill gruntwork that's perfect for AI... except that most of us have also watched AI butcher hopeful screenshots into unresponsive spaghetti.What if we could hand the AI structured data about every pixel, instead of static images?This is how Figma Model Context Protocolservers work. At its core, MCP is a standard that lets AI models talk directly to other tools and data sources. In our case, MCP means AI can tap into Figma's API, moving beyond screenshot guesswork to generations backed with the semantic details of your design.Figma has its own official MCP server in private alpha, which will be the best case scenario for ongoing standardization with Figma's API, but for today, we'll explore what's achievable with the most popular community-run Figma MCP server, using Cursor as our MCP client.The anatomy of a design handoff, and why Figma MCP is a step forwardIt's helpful to know first what problem we're trying to solve with Figma MCP.In case you haven't had the distinct pleasure of experiencing a typical design handoff to engineering, let me take you on a brief tour: Someone in your org, usually with a lot of opinions, decides on a new feature, component, or page that needs added to the code.
Your design team creates a mockup. It is beautiful and full of potential. If you're really lucky, it's even practical to implement in code. You're often not really lucky.
You begin to think how to implement the design. Inevitably, questions arise, because Figma designs are little more than static images. What happens when you hover this button? Is there an animation on scroll? Is this still legible in tablet size?
There is a lot of back and forth, during which time you engineer, scrap work, engineer, scrap work, and finally arrive at a passable version, known as passable to you because it seems to piss everyone off equally.
Now, finally, you can do the fun part: finesse. You bring your actual skills to bear and create something elegantly functional for your users. There may be more iterations after this, but you're happy for now.Sound familiar? Hopefully, it goes better at your org.Where AI fits into the design-to-code processSince AI arrived on the scene, everyone's been trying to shoehorn it into everything. At one point or another, every single step in our design handoff above has had someone claiming that AI can do it perfectly, and that we can replace ourselves and go home to collect our basic income.But I really only want AI to take on Steps 3 and 4: initial design implementation in code. For the rest, I very much like humans in charge. This is why something like a design-to-code AI excites me. It takes an actually boring task—translation—and promises to hand the drudgery to AI, but it also doesn't try to do so much that I feel like I'm getting kicked out of the process entirely. AI scaffolds the boilerplate, and I can just edit the details.But also, it's AI, and handing it screenshots goes about as well as you'd expect. It's like if you've ever tried to draw a friend's face from memory. Sure, you can kinda tell it's them.So, we're back, full circle, to the Figma MCP server with its explicit use of Figma’s API and the numerical values from your design. Let's try it and see how much better the results may be.How to use the Figma MCP serverOkay, down to business. Feel free to follow along. We're going to:Get Figma credentials and a sample design
Get the MCP server running in CursorSet up a quick target repo
Walk through an example design to code flowStep 1: Get your Figma file and credentialsIf you've already got some Figma designs handy, great! It's more rewarding to see your own designs come to life. Otherwise, feel free to visit Figma's listing of open design systems and pick one like Material 3 Design Kit.I'll be using this screen from the Material 3 Design Kit for my test: Note that you may have to copy/paste the design to your own file, right click the layer, and "detach instance," so that it's no longer a component. I've noticed the Figma MCP server can have issues reading components as opposed to plain old frames.Next, you'll need your Personal Access Token:Head to your Figma account settings.
Go to the Security tab.
Generate a new token with the permissions and expiry date you prefer.Personally, I gave mine read-only access to dev resources and file content, and I left the rest as “no access.”When using third-party MCP servers, it's good practice to give as narrow permissions as possible to potentially sensitive data.Step 2: Set up your MCP clientNow that we've got our token, we can hop into an MCP client of your choosing.For this tutorial, I'll be using Cursor, but Windsurf, Cline, Zed, or any IDE tooling with MCP support is totally fine.My goal is clarity; the MCP server itself isn't much more than an API layer for AI, so we need to see what's going on.In Cursor, head to Cursor Settings -> MCP -> Add new global MCP server. Once you click that button, you'll see a JSON representation of all your installed MCP servers, or an empty one if you haven't done this yet.You can add the community Figma MCP server like such:{
"mcpServers": {
"Framelink Figma MCP": {
"command": "npx",
"args":}
}
}To ensure Cursor can use npx, make sure you have Node installed on your system.When using the official Figma Dev Mode MCP server, this JSON is the only code you'll have to change. Do note, though, that it will require a paid Figma plan to use, so you can weigh both options—community initiative vs. standardized support.Now, when you prompt Cursor in Agent mode, you'll see the AI make tool calls to the MCP server when you say things like, "Use the Figma MCP to..."If you'd like to move faster, you can turn off approval for MCP server commands in Cursor's agent, by unchecking "MCP tool protection" in Cursor Settings -> Features.Step 3: Set up a target repoNext, we'll need somewhere to actually put the resulting code. When using this workflow, you're not always going to be starting from scratch; good design to code means implementing Figma designs in existing repos.For our purposes today, I'll just spin up a Next.js starter template, with npx create-next-app@latest.Step 4: ShowtimeOkay, we should be all set. Select the relevant layerin Figma, copy their links, and feed it into the Cursor agent. My prompt is just:Can you replace my homepage with this Figma design? It should be a basic chat interface.

Figma frame: <;

Please use the Figma MCP server.

Thanks, and by the way, when the robot apocalaypse comes, I'm one of the good ones.Let's see it in action:And here's an example of some of the resulting code that it made:{/* Message Input */}
<div className="p-6 bg-white border-t border-">
<div className="flex items-center space-x-4">
<button className="p-2 rounded-full hover:bg-">
<svg className="w-6 h-6 text-" fill="currentColor" viewBox="0 0 24 24">
<path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm5 11h-4v4h-2v-4H7v-2h4V7h2v4h4v2z"/>
</svg>
</button>

<button className="p-2 rounded-full hover:bg-">
<svg className="w-6 h-6 text-" fill="currentColor" viewBox="0 0 24 24">
<path d="M11.99 2C6.47 2 2 6.48 2 12s4.47 10 9.99 10C17.52 22 22 17.52 22 12S17.52 2 11.99 2zM12 20c-4.42 0-8-3.58-8-8s3.58-8 8-8 8 3.58 8 8-3.58 8-8 8zm3.5-9c.83 0 1.5-.67 1.5-1.5S16.33 8 15.5 8 14 8.67 14 9.5s.67 1.5 1.5 1.5zm-7 0c.83 0 1.5-.67 1.5-1.5S9.33 8 8.5 8 7 8.67 7 9.5 7.67 11 8.5 11zm3.5 6.5c2.33 0 4.31-1.46 5.11-3.5H6.89c.8 2.04 2.78 3.5 5.11 3.5z"/>
</svg>
</button>

<div className="flex-1 relative">
<div className="flex items-center bg-rounded-full px-4 py-3">
<button className="p-1 rounded-full hover:bg-mr-3">
<svg className="w-5 h-5 text-" fill="currentColor" viewBox="0 0 24 24">
<path d="M3 18h18v-2H3v2zm0-5h18v-2H3v2zm0-7v2h18V6H3z"/>
</svg>
</button>

<input
type="text"
value={newMessage}
onChange={=> setNewMessage}
onKeyPress={handleKeyPress}
placeholder="Type a message..."
className="flex-1 bg-transparent outline-none text-placeholder-"
/>

<button
onClick={handleSendMessage}
className="p-1 rounded-full hover:bg-ml-3"
>
<svg className="w-5 h-5 text-" fill="currentColor" viewBox="0 0 24 24">
<path d="M15.5 14h-.79l-.28-.27C15.41 12.59 16 11.11 16 9.5 16 5.91 13.09 3 9.5 3S3 5.91 3 9.5 5.91 16 9.5 16c1.61 0 3.09-.59 4.23-1.57l.27.28v.79l5 4.99L20.49 19l-4.99-5zm-6 0C7.01 14 5 11.99 5 9.5S7.01 5 9.5 5 14 7.01 14 9.5 11.99 14 9.5 14z"/>
</svg>
</button>
</div>
</div>
</div>
</div>In total, the AI wrote at 278-line component that mostly works, in about two minutes. Honestly, not bad for a single shot.I can use a few more prompts to clean up the code, and then go in there by hand to finesse some of the CSS, which AI never seems to get as clean as I like. But it definitely saves me time over setting this all up by hand.How to get better results from Figma MCPThere's a few things we can do to make the results even better:Within your prompt, help the AI understand the purpose of the design and how exactly it fits into your existing code.
Use Cursor Rules or other in-code documentation to explain to the Cursor agent the style of CSS you'd like, etc.
Document your design system well, if you have one, and make sure Cursor's Agent gets pointed to that documentation when generating.
Don't overwhelm the agent. Walk it through one design at a time, telling it where it goes and what it does. The process isn't fully automatic yet.Basically, it all boils down to more context, given granularly. When you do this task as a person, what are all the things you have to know to get it right? Break that down, write it in markdown files, and then point the agent there every time you need to do this task.Some markdown files you might attach in all design generations are:A design system component list
A CSS style guide
A frameworkstyle guide
Test suite rules
Explicit instructions to iterate on failed lints, TypeScript checks, and testsIndividual prompts could just include what the new component should do and how it fits in the app.Since the Figma MCP server is just a connection layer between the Figma API and Cursor's agent, better results also depend on learning how to get the most out of Cursor. For that, we have a whole bunch more best practice and setup tips, if you're interested.More than anything, don't expect perfect results. Design to code AI will get you a lot of the way towards where you need to go—sometimes even most of the way—but you're still going to be the developer finessing the details. The goal is just to save a little time. You're not trying to replace yourself.Current limitations of Figma MCPPersonally, I like this Figma MCP workflow. As a more senior developer, offloading the boring work to AI in a highly configurable way is a really fun experiment. But there's still a lot of limitations.MCP is a dev-only playground. Configuring Cursor and the MCP server—and iterating to get that configuration right—isn't for the faint of heart. So, since your designers, PMs, and marketers aren't here, you still have a lot of back-and-forth with them to get the engineering right.
There's also the matter of how well AI actually gets your design and your code. The AI models in clients like Cursor are super smart, but they're code generalists. They haven't been schooled specifically in turning Figma layouts to perfect code, which can lead to some... creative... interpretations. Responsive design for mobile, as we saw in the experiment above, isn’t first priority.
It's not a deterministic process. Even if AI has perfect access to Figma data, it can still go off the rails. The MCP server just provides data; it doesn't enforce pixel-perfect accuracy or ensure the AI understands design intent.
Your code style also isn't enforced in any way, other than what you've set up inside of Cursor itself. Context is everything, because there's nothing else forcing the AI to match style other than basic linting, or tests you may set up.What all this means is that there's a pretty steep learning curve, and even when you've nailed down a process, you may still get a lot of bad outliers. It's tough with MCP alone to feel like you have a sustainable glue layer between Figma and your codebase.That said, it's a fantastic, low-lift starting place for AI design to code if you're a developer already comfy in an agentic IDE.Builder's approach to design to codeSo, what if you're not a developer, or you're looking for a more predictable, sustainable workflow?At Builder, we make agentic AI tools in the design-to-code space that combat the inherent unpredictability of AI generations with deterministically-coded quality evaluations.Figma to code is a solved problem for us already. Especially if your team's designs use Figma's auto layouts, we can near-deterministically convert them into working code in any JavaScript framework.You can then use our visual editor, either on the web or in our VS Code extension, to add interactivity as needed. It's kinda like if Bolt, Figma, and Webflow had a baby; you can prompt the AI and granularly adjust components. Vibe code DOOM or just fix your padding. Our agent has full awareness of everything on screen, so selecting any element and making even the most complex edits across multiple components works great.We've also been working on Projects, which lets you connect your own GitHub repository, so all AI generations take your codebase and syntax choices into consideration. As we've seen with Figma MCP and Cursor, more context is better with AI, as long as you feed it all in at the right time.Projects syncs your design system across Figma and code, and you can make any change into a PRfor you and your team to review.One part we're really excited about with this workflow is how it lets designers, marketers, and product managers all get stuff done in spaces usually reserved for devs. As we've been dogfooding internally, we've seen boards of Jira papercut tickets just kinda... vanish.Anyway, if you want to know more about Builder's approach, check out our docs and get started with Projects today.So, is the Figma MCP worth your time?Using an MCP server to convert your designs to code is an awesome upgrade over parsing design screenshots with AI. Its data-rich approach gets you much farther along, much faster than developer effort alone.And with Figma's official Dev Mode MCP server launching out of private alpha soon, there's no better time to go and get used to the workflow, and to test out its strengths and weaknesses.Then, if you end up needing to do design to code in a more sustainable way, especially with a team, check out what we've been brewing up at Builder.Happy design engineering!
#design #code #with #figma #mcp

Design to Code with the Figma MCP Server
Translating your Figma designs into code can feel exactly like the kind of frustrating, low-skill gruntwork that's perfect for AI... except that most of us have also watched AI butcher hopeful screenshots into unresponsive spaghetti.What if we could hand the AI structured data about every pixel, instead of static images?This is how Figma Model Context Protocolservers work. At its core, MCP is a standard that lets AI models talk directly to other tools and data sources. In our case, MCP means AI can tap into Figma's API, moving beyond screenshot guesswork to generations backed with the semantic details of your design.Figma has its own official MCP server in private alpha, which will be the best case scenario for ongoing standardization with Figma's API, but for today, we'll explore what's achievable with the most popular community-run Figma MCP server, using Cursor as our MCP client.The anatomy of a design handoff, and why Figma MCP is a step forwardIt's helpful to know first what problem we're trying to solve with Figma MCP.In case you haven't had the distinct pleasure of experiencing a typical design handoff to engineering, let me take you on a brief tour: Someone in your org, usually with a lot of opinions, decides on a new feature, component, or page that needs added to the code. Your design team creates a mockup. It is beautiful and full of potential. If you're really lucky, it's even practical to implement in code. You're often not really lucky. You begin to think how to implement the design. Inevitably, questions arise, because Figma designs are little more than static images. What happens when you hover this button? Is there an animation on scroll? Is this still legible in tablet size? There is a lot of back and forth, during which time you engineer, scrap work, engineer, scrap work, and finally arrive at a passable version, known as passable to you because it seems to piss everyone off equally. Now, finally, you can do the fun part: finesse. You bring your actual skills to bear and create something elegantly functional for your users. There may be more iterations after this, but you're happy for now.Sound familiar? Hopefully, it goes better at your org.Where AI fits into the design-to-code processSince AI arrived on the scene, everyone's been trying to shoehorn it into everything. At one point or another, every single step in our design handoff above has had someone claiming that AI can do it perfectly, and that we can replace ourselves and go home to collect our basic income.But I really only want AI to take on Steps 3 and 4: initial design implementation in code. For the rest, I very much like humans in charge. This is why something like a design-to-code AI excites me. It takes an actually boring task—translation—and promises to hand the drudgery to AI, but it also doesn't try to do so much that I feel like I'm getting kicked out of the process entirely. AI scaffolds the boilerplate, and I can just edit the details.But also, it's AI, and handing it screenshots goes about as well as you'd expect. It's like if you've ever tried to draw a friend's face from memory. Sure, you can kinda tell it's them.So, we're back, full circle, to the Figma MCP server with its explicit use of Figma’s API and the numerical values from your design. Let's try it and see how much better the results may be.How to use the Figma MCP serverOkay, down to business. Feel free to follow along. We're going to:Get Figma credentials and a sample design Get the MCP server running in CursorSet up a quick target repo Walk through an example design to code flowStep 1: Get your Figma file and credentialsIf you've already got some Figma designs handy, great! It's more rewarding to see your own designs come to life. Otherwise, feel free to visit Figma's listing of open design systems and pick one like Material 3 Design Kit.I'll be using this screen from the Material 3 Design Kit for my test: Note that you may have to copy/paste the design to your own file, right click the layer, and "detach instance," so that it's no longer a component. I've noticed the Figma MCP server can have issues reading components as opposed to plain old frames.Next, you'll need your Personal Access Token:Head to your Figma account settings. Go to the Security tab. Generate a new token with the permissions and expiry date you prefer.Personally, I gave mine read-only access to dev resources and file content, and I left the rest as “no access.”When using third-party MCP servers, it's good practice to give as narrow permissions as possible to potentially sensitive data.Step 2: Set up your MCP clientNow that we've got our token, we can hop into an MCP client of your choosing.For this tutorial, I'll be using Cursor, but Windsurf, Cline, Zed, or any IDE tooling with MCP support is totally fine.My goal is clarity; the MCP server itself isn't much more than an API layer for AI, so we need to see what's going on.In Cursor, head to Cursor Settings -> MCP -> Add new global MCP server. Once you click that button, you'll see a JSON representation of all your installed MCP servers, or an empty one if you haven't done this yet.You can add the community Figma MCP server like such:{ "mcpServers": { "Framelink Figma MCP": { "command": "npx", "args":} } }To ensure Cursor can use npx, make sure you have Node installed on your system.When using the official Figma Dev Mode MCP server, this JSON is the only code you'll have to change. Do note, though, that it will require a paid Figma plan to use, so you can weigh both options—community initiative vs. standardized support.Now, when you prompt Cursor in Agent mode, you'll see the AI make tool calls to the MCP server when you say things like, "Use the Figma MCP to..."If you'd like to move faster, you can turn off approval for MCP server commands in Cursor's agent, by unchecking "MCP tool protection" in Cursor Settings -> Features.Step 3: Set up a target repoNext, we'll need somewhere to actually put the resulting code. When using this workflow, you're not always going to be starting from scratch; good design to code means implementing Figma designs in existing repos.For our purposes today, I'll just spin up a Next.js starter template, with npx create-next-app@latest.Step 4: ShowtimeOkay, we should be all set. Select the relevant layerin Figma, copy their links, and feed it into the Cursor agent. My prompt is just:Can you replace my homepage with this Figma design? It should be a basic chat interface. Figma frame: <; Please use the Figma MCP server. Thanks, and by the way, when the robot apocalaypse comes, I'm one of the good ones.Let's see it in action:And here's an example of some of the resulting code that it made:{/* Message Input */} <div className="p-6 bg-white border-t border-"> <div className="flex items-center space-x-4"> <button className="p-2 rounded-full hover:bg-"> <svg className="w-6 h-6 text-" fill="currentColor" viewBox="0 0 24 24"> <path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm5 11h-4v4h-2v-4H7v-2h4V7h2v4h4v2z"/> </svg> </button> <button className="p-2 rounded-full hover:bg-"> <svg className="w-6 h-6 text-" fill="currentColor" viewBox="0 0 24 24"> <path d="M11.99 2C6.47 2 2 6.48 2 12s4.47 10 9.99 10C17.52 22 22 17.52 22 12S17.52 2 11.99 2zM12 20c-4.42 0-8-3.58-8-8s3.58-8 8-8 8 3.58 8 8-3.58 8-8 8zm3.5-9c.83 0 1.5-.67 1.5-1.5S16.33 8 15.5 8 14 8.67 14 9.5s.67 1.5 1.5 1.5zm-7 0c.83 0 1.5-.67 1.5-1.5S9.33 8 8.5 8 7 8.67 7 9.5 7.67 11 8.5 11zm3.5 6.5c2.33 0 4.31-1.46 5.11-3.5H6.89c.8 2.04 2.78 3.5 5.11 3.5z"/> </svg> </button> <div className="flex-1 relative"> <div className="flex items-center bg-rounded-full px-4 py-3"> <button className="p-1 rounded-full hover:bg-mr-3"> <svg className="w-5 h-5 text-" fill="currentColor" viewBox="0 0 24 24"> <path d="M3 18h18v-2H3v2zm0-5h18v-2H3v2zm0-7v2h18V6H3z"/> </svg> </button> <input type="text" value={newMessage} onChange={=> setNewMessage} onKeyPress={handleKeyPress} placeholder="Type a message..." className="flex-1 bg-transparent outline-none text-placeholder-" /> <button onClick={handleSendMessage} className="p-1 rounded-full hover:bg-ml-3" > <svg className="w-5 h-5 text-" fill="currentColor" viewBox="0 0 24 24"> <path d="M15.5 14h-.79l-.28-.27C15.41 12.59 16 11.11 16 9.5 16 5.91 13.09 3 9.5 3S3 5.91 3 9.5 5.91 16 9.5 16c1.61 0 3.09-.59 4.23-1.57l.27.28v.79l5 4.99L20.49 19l-4.99-5zm-6 0C7.01 14 5 11.99 5 9.5S7.01 5 9.5 5 14 7.01 14 9.5 11.99 14 9.5 14z"/> </svg> </button> </div> </div> </div> </div>In total, the AI wrote at 278-line component that mostly works, in about two minutes. Honestly, not bad for a single shot.I can use a few more prompts to clean up the code, and then go in there by hand to finesse some of the CSS, which AI never seems to get as clean as I like. But it definitely saves me time over setting this all up by hand.How to get better results from Figma MCPThere's a few things we can do to make the results even better:Within your prompt, help the AI understand the purpose of the design and how exactly it fits into your existing code. Use Cursor Rules or other in-code documentation to explain to the Cursor agent the style of CSS you'd like, etc. Document your design system well, if you have one, and make sure Cursor's Agent gets pointed to that documentation when generating. Don't overwhelm the agent. Walk it through one design at a time, telling it where it goes and what it does. The process isn't fully automatic yet.Basically, it all boils down to more context, given granularly. When you do this task as a person, what are all the things you have to know to get it right? Break that down, write it in markdown files, and then point the agent there every time you need to do this task.Some markdown files you might attach in all design generations are:A design system component list A CSS style guide A frameworkstyle guide Test suite rules Explicit instructions to iterate on failed lints, TypeScript checks, and testsIndividual prompts could just include what the new component should do and how it fits in the app.Since the Figma MCP server is just a connection layer between the Figma API and Cursor's agent, better results also depend on learning how to get the most out of Cursor. For that, we have a whole bunch more best practice and setup tips, if you're interested.More than anything, don't expect perfect results. Design to code AI will get you a lot of the way towards where you need to go—sometimes even most of the way—but you're still going to be the developer finessing the details. The goal is just to save a little time. You're not trying to replace yourself.Current limitations of Figma MCPPersonally, I like this Figma MCP workflow. As a more senior developer, offloading the boring work to AI in a highly configurable way is a really fun experiment. But there's still a lot of limitations.MCP is a dev-only playground. Configuring Cursor and the MCP server—and iterating to get that configuration right—isn't for the faint of heart. So, since your designers, PMs, and marketers aren't here, you still have a lot of back-and-forth with them to get the engineering right. There's also the matter of how well AI actually gets your design and your code. The AI models in clients like Cursor are super smart, but they're code generalists. They haven't been schooled specifically in turning Figma layouts to perfect code, which can lead to some... creative... interpretations. Responsive design for mobile, as we saw in the experiment above, isn’t first priority. It's not a deterministic process. Even if AI has perfect access to Figma data, it can still go off the rails. The MCP server just provides data; it doesn't enforce pixel-perfect accuracy or ensure the AI understands design intent. Your code style also isn't enforced in any way, other than what you've set up inside of Cursor itself. Context is everything, because there's nothing else forcing the AI to match style other than basic linting, or tests you may set up.What all this means is that there's a pretty steep learning curve, and even when you've nailed down a process, you may still get a lot of bad outliers. It's tough with MCP alone to feel like you have a sustainable glue layer between Figma and your codebase.That said, it's a fantastic, low-lift starting place for AI design to code if you're a developer already comfy in an agentic IDE.Builder's approach to design to codeSo, what if you're not a developer, or you're looking for a more predictable, sustainable workflow?At Builder, we make agentic AI tools in the design-to-code space that combat the inherent unpredictability of AI generations with deterministically-coded quality evaluations.Figma to code is a solved problem for us already. Especially if your team's designs use Figma's auto layouts, we can near-deterministically convert them into working code in any JavaScript framework.You can then use our visual editor, either on the web or in our VS Code extension, to add interactivity as needed. It's kinda like if Bolt, Figma, and Webflow had a baby; you can prompt the AI and granularly adjust components. Vibe code DOOM or just fix your padding. Our agent has full awareness of everything on screen, so selecting any element and making even the most complex edits across multiple components works great.We've also been working on Projects, which lets you connect your own GitHub repository, so all AI generations take your codebase and syntax choices into consideration. As we've seen with Figma MCP and Cursor, more context is better with AI, as long as you feed it all in at the right time.Projects syncs your design system across Figma and code, and you can make any change into a PRfor you and your team to review.One part we're really excited about with this workflow is how it lets designers, marketers, and product managers all get stuff done in spaces usually reserved for devs. As we've been dogfooding internally, we've seen boards of Jira papercut tickets just kinda... vanish.Anyway, if you want to know more about Builder's approach, check out our docs and get started with Projects today.So, is the Figma MCP worth your time?Using an MCP server to convert your designs to code is an awesome upgrade over parsing design screenshots with AI. Its data-rich approach gets you much farther along, much faster than developer effort alone.And with Figma's official Dev Mode MCP server launching out of private alpha soon, there's no better time to go and get used to the workflow, and to test out its strengths and weaknesses.Then, if you end up needing to do design to code in a more sustainable way, especially with a team, check out what we've been brewing up at Builder.Happy design engineering! #design #code #with #figma #mcp

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Design to Code with the Figma MCP Server

Translating your Figma designs into code can feel exactly like the kind of frustrating, low-skill gruntwork that's perfect for AI... except that most of us have also watched AI butcher hopeful screenshots into unresponsive spaghetti.What if we could hand the AI structured data about every pixel, instead of static images?This is how Figma Model Context Protocol (MCP) servers work. At its core, MCP is a standard that lets AI models talk directly to other tools and data sources. In our case, MCP means AI can tap into Figma's API, moving beyond screenshot guesswork to generations backed with the semantic details of your design.Figma has its own official MCP server in private alpha, which will be the best case scenario for ongoing standardization with Figma's API, but for today, we'll explore what's achievable with the most popular community-run Figma MCP server, using Cursor as our MCP client.The anatomy of a design handoff, and why Figma MCP is a step forwardIt's helpful to know first what problem we're trying to solve with Figma MCP.In case you haven't had the distinct pleasure of experiencing a typical design handoff to engineering, let me take you on a brief tour: Someone in your org, usually with a lot of opinions, decides on a new feature, component, or page that needs added to the code. Your design team creates a mockup. It is beautiful and full of potential. If you're really lucky, it's even practical to implement in code. You're often not really lucky. You begin to think how to implement the design. Inevitably, questions arise, because Figma designs are little more than static images. What happens when you hover this button? Is there an animation on scroll? Is this still legible in tablet size? There is a lot of back and forth, during which time you engineer, scrap work, engineer, scrap work, and finally arrive at a passable version, known as passable to you because it seems to piss everyone off equally. Now, finally, you can do the fun part: finesse. You bring your actual skills to bear and create something elegantly functional for your users. There may be more iterations after this, but you're happy for now.Sound familiar? Hopefully, it goes better at your org.Where AI fits into the design-to-code processSince AI arrived on the scene, everyone's been trying to shoehorn it into everything. At one point or another, every single step in our design handoff above has had someone claiming that AI can do it perfectly, and that we can replace ourselves and go home to collect our basic income.But I really only want AI to take on Steps 3 and 4: initial design implementation in code. For the rest, I very much like humans in charge. This is why something like a design-to-code AI excites me. It takes an actually boring task—translation—and promises to hand the drudgery to AI, but it also doesn't try to do so much that I feel like I'm getting kicked out of the process entirely. AI scaffolds the boilerplate, and I can just edit the details.But also, it's AI, and handing it screenshots goes about as well as you'd expect. It's like if you've ever tried to draw a friend's face from memory. Sure, you can kinda tell it's them.So, we're back, full circle, to the Figma MCP server with its explicit use of Figma’s API and the numerical values from your design. Let's try it and see how much better the results may be.How to use the Figma MCP serverOkay, down to business. Feel free to follow along. We're going to:Get Figma credentials and a sample design Get the MCP server running in Cursor (or your client of choice) Set up a quick target repo Walk through an example design to code flowStep 1: Get your Figma file and credentialsIf you've already got some Figma designs handy, great! It's more rewarding to see your own designs come to life. Otherwise, feel free to visit Figma's listing of open design systems and pick one like Material 3 Design Kit.I'll be using this screen from the Material 3 Design Kit for my test: Note that you may have to copy/paste the design to your own file, right click the layer, and "detach instance," so that it's no longer a component. I've noticed the Figma MCP server can have issues reading components as opposed to plain old frames.Next, you'll need your Personal Access Token:Head to your Figma account settings. Go to the Security tab. Generate a new token with the permissions and expiry date you prefer.Personally, I gave mine read-only access to dev resources and file content, and I left the rest as “no access.”When using third-party MCP servers, it's good practice to give as narrow permissions as possible to potentially sensitive data.Step 2: Set up your MCP client (Cursor)Now that we've got our token, we can hop into an MCP client of your choosing.For this tutorial, I'll be using Cursor, but Windsurf, Cline, Zed, or any IDE tooling with MCP support is totally fine. (Here’s a breakdown of the differences.) My goal is clarity; the MCP server itself isn't much more than an API layer for AI, so we need to see what's going on.In Cursor, head to Cursor Settings -> MCP -> Add new global MCP server. Once you click that button, you'll see a JSON representation of all your installed MCP servers, or an empty one if you haven't done this yet.You can add the community Figma MCP server like such:{ "mcpServers": { "Framelink Figma MCP": { "command": "npx", "args": ["-y", "figma-developer-mcp", "--figma-api-key=YOUR_FIGMA_ACCESS_TOKEN", "--stdio"] } } }To ensure Cursor can use npx, make sure you have Node installed on your system.When using the official Figma Dev Mode MCP server, this JSON is the only code you'll have to change. Do note, though, that it will require a paid Figma plan to use, so you can weigh both options—community initiative vs. standardized support.Now, when you prompt Cursor in Agent mode, you'll see the AI make tool calls to the MCP server when you say things like, "Use the Figma MCP to..."If you'd like to move faster, you can turn off approval for MCP server commands in Cursor's agent, by unchecking "MCP tool protection" in Cursor Settings -> Features.Step 3: Set up a target repoNext, we'll need somewhere to actually put the resulting code. When using this workflow, you're not always going to be starting from scratch; good design to code means implementing Figma designs in existing repos.For our purposes today, I'll just spin up a Next.js starter template, with npx create-next-app@latest.Step 4: ShowtimeOkay, we should be all set. Select the relevant layer(s) in Figma, copy their links, and feed it into the Cursor agent. My prompt is just:Can you replace my homepage with this Figma design? It should be a basic chat interface. Figma frame: <https://www.figma.com/design/CPDcrzkVChAzQ3q1pC5mXd/Figma-MCP-vs.-Builder-Fusion?node-id=2-215&t=K6v805pKyoU4FqdA-4> Please use the Figma MCP server. Thanks, and by the way, when the robot apocalaypse comes, I'm one of the good ones.Let's see it in action:And here's an example of some of the resulting code that it made:{/* Message Input */} <div className="p-6 bg-white border-t border-[#E8DEF8]"> <div className="flex items-center space-x-4"> <button className="p-2 rounded-full hover:bg-[#F3EDF7]"> <svg className="w-6 h-6 text-[#1D1B20]" fill="currentColor" viewBox="0 0 24 24"> <path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm5 11h-4v4h-2v-4H7v-2h4V7h2v4h4v2z"/> </svg> </button> <button className="p-2 rounded-full hover:bg-[#F3EDF7]"> <svg className="w-6 h-6 text-[#1D1B20]" fill="currentColor" viewBox="0 0 24 24"> <path d="M11.99 2C6.47 2 2 6.48 2 12s4.47 10 9.99 10C17.52 22 22 17.52 22 12S17.52 2 11.99 2zM12 20c-4.42 0-8-3.58-8-8s3.58-8 8-8 8 3.58 8 8-3.58 8-8 8zm3.5-9c.83 0 1.5-.67 1.5-1.5S16.33 8 15.5 8 14 8.67 14 9.5s.67 1.5 1.5 1.5zm-7 0c.83 0 1.5-.67 1.5-1.5S9.33 8 8.5 8 7 8.67 7 9.5 7.67 11 8.5 11zm3.5 6.5c2.33 0 4.31-1.46 5.11-3.5H6.89c.8 2.04 2.78 3.5 5.11 3.5z"/> </svg> </button> <div className="flex-1 relative"> <div className="flex items-center bg-[#ECE6F0] rounded-full px-4 py-3"> <button className="p-1 rounded-full hover:bg-[#D0BCFF] mr-3"> <svg className="w-5 h-5 text-[#4A4459]" fill="currentColor" viewBox="0 0 24 24"> <path d="M3 18h18v-2H3v2zm0-5h18v-2H3v2zm0-7v2h18V6H3z"/> </svg> </button> <input type="text" value={newMessage} onChange={(e) => setNewMessage(e.target.value)} onKeyPress={handleKeyPress} placeholder="Type a message..." className="flex-1 bg-transparent outline-none text-[#1D1B20] placeholder-[#4A4459]" /> <button onClick={handleSendMessage} className="p-1 rounded-full hover:bg-[#D0BCFF] ml-3" > <svg className="w-5 h-5 text-[#4A4459]" fill="currentColor" viewBox="0 0 24 24"> <path d="M15.5 14h-.79l-.28-.27C15.41 12.59 16 11.11 16 9.5 16 5.91 13.09 3 9.5 3S3 5.91 3 9.5 5.91 16 9.5 16c1.61 0 3.09-.59 4.23-1.57l.27.28v.79l5 4.99L20.49 19l-4.99-5zm-6 0C7.01 14 5 11.99 5 9.5S7.01 5 9.5 5 14 7.01 14 9.5 11.99 14 9.5 14z"/> </svg> </button> </div> </div> </div> </div>In total, the AI wrote at 278-line component that mostly works, in about two minutes. Honestly, not bad for a single shot.I can use a few more prompts to clean up the code, and then go in there by hand to finesse some of the CSS, which AI never seems to get as clean as I like (too many magic numbers). But it definitely saves me time over setting this all up by hand.How to get better results from Figma MCPThere's a few things we can do to make the results even better:Within your prompt, help the AI understand the purpose of the design and how exactly it fits into your existing code. Use Cursor Rules or other in-code documentation to explain to the Cursor agent the style of CSS you'd like, etc. Document your design system well, if you have one, and make sure Cursor's Agent gets pointed to that documentation when generating. Don't overwhelm the agent. Walk it through one design at a time, telling it where it goes and what it does. The process isn't fully automatic yet.Basically, it all boils down to more context, given granularly. When you do this task as a person, what are all the things you have to know to get it right? Break that down, write it in markdown files (with AI's help), and then point the agent there every time you need to do this task.Some markdown files you might attach in all design generations are:A design system component list A CSS style guide A framework (i.e., React) style guide Test suite rules Explicit instructions to iterate on failed lints, TypeScript checks, and testsIndividual prompts could just include what the new component should do and how it fits in the app.Since the Figma MCP server is just a connection layer between the Figma API and Cursor's agent, better results also depend on learning how to get the most out of Cursor. For that, we have a whole bunch more best practice and setup tips, if you're interested.More than anything, don't expect perfect results. Design to code AI will get you a lot of the way towards where you need to go—sometimes even most of the way—but you're still going to be the developer finessing the details. The goal is just to save a little time. You're not trying to replace yourself.Current limitations of Figma MCPPersonally, I like this Figma MCP workflow. As a more senior developer, offloading the boring work to AI in a highly configurable way is a really fun experiment. But there's still a lot of limitations.MCP is a dev-only playground. Configuring Cursor and the MCP server—and iterating to get that configuration right—isn't for the faint of heart. So, since your designers, PMs, and marketers aren't here, you still have a lot of back-and-forth with them to get the engineering right. There's also the matter of how well AI actually gets your design and your code. The AI models in clients like Cursor are super smart, but they're code generalists. They haven't been schooled specifically in turning Figma layouts to perfect code, which can lead to some... creative... interpretations. Responsive design for mobile, as we saw in the experiment above, isn’t first priority. It's not a deterministic process. Even if AI has perfect access to Figma data, it can still go off the rails. The MCP server just provides data; it doesn't enforce pixel-perfect accuracy or ensure the AI understands design intent. Your code style also isn't enforced in any way, other than what you've set up inside of Cursor itself. Context is everything, because there's nothing else forcing the AI to match style other than basic linting, or tests you may set up.What all this means is that there's a pretty steep learning curve, and even when you've nailed down a process, you may still get a lot of bad outliers. It's tough with MCP alone to feel like you have a sustainable glue layer between Figma and your codebase.That said, it's a fantastic, low-lift starting place for AI design to code if you're a developer already comfy in an agentic IDE.Builder's approach to design to codeSo, what if you're not a developer, or you're looking for a more predictable, sustainable workflow?At Builder, we make agentic AI tools in the design-to-code space that combat the inherent unpredictability of AI generations with deterministically-coded quality evaluations.Figma to code is a solved problem for us already. Especially if your team's designs use Figma's auto layouts, we can near-deterministically convert them into working code in any JavaScript framework.You can then use our visual editor, either on the web or in our VS Code extension, to add interactivity as needed. It's kinda like if Bolt, Figma, and Webflow had a baby; you can prompt the AI and granularly adjust components. Vibe code DOOM or just fix your padding. Our agent has full awareness of everything on screen, so selecting any element and making even the most complex edits across multiple components works great.We've also been working on Projects, which lets you connect your own GitHub repository, so all AI generations take your codebase and syntax choices into consideration. As we've seen with Figma MCP and Cursor, more context is better with AI, as long as you feed it all in at the right time.Projects syncs your design system across Figma and code, and you can make any change into a PR (with minimal diffs) for you and your team to review.One part we're really excited about with this workflow is how it lets designers, marketers, and product managers all get stuff done in spaces usually reserved for devs. As we've been dogfooding internally, we've seen boards of Jira papercut tickets just kinda... vanish.Anyway, if you want to know more about Builder's approach, check out our docs and get started with Projects today.So, is the Figma MCP worth your time?Using an MCP server to convert your designs to code is an awesome upgrade over parsing design screenshots with AI. Its data-rich approach gets you much farther along, much faster than developer effort alone.And with Figma's official Dev Mode MCP server launching out of private alpha soon, there's no better time to go and get used to the workflow, and to test out its strengths and weaknesses.Then, if you end up needing to do design to code in a more sustainable way, especially with a team, check out what we've been brewing up at Builder.Happy design engineering!

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2025-06-03 09:11:11 ·

Jony Ive’s OpenAI device gets the Powell Jobs nod of approval

The mysterious AI gadget being created by OpenAI and former Apple design chief Jony Ive has been given the thumbs up from Laurene Powell Jobs. In a new interview published by The Financial Times, the two reminisce about Jony Ive’s time working at Apple alongside Powell Jobs’ late husband, Steve, and trying to make up for the “unintentional” harms associated with those efforts.“Many of us would say we have an uneasy relationship with technology at the moment,” Ive said, adding that working on the incoming AI device alongside OpenAI CEO Sam Altman is motivated by a sense that “humanity deserves better.” In May, Ive said his latest work is driven by owning the “unintended consequences” associated with the iPhone, alluding to smartphone-related concerns like users being addicted to screens and social media.Ive again acknowledged this, and says the collaboration with Altman has revived his optimism for technology. “If you make something new, if you innovate, there will be consequences unforeseen, and some will be wonderful and some will be harmful. While some of the less positive consequences were unintentional, I still feel responsibility. And the manifestation of that is a determination to try and be useful.”Powell Jobs, who has remained close friends with Ive since Steve Jobs passed in 2011, echoes his concerns, saying that “there are dark uses for certain types of technology,” even if it “wasn’t designed to have that result.” Powell Jobs has invested in both Ive’s LoveFrom design and io hardware startups following his departure from Apple. Ive notes that “there wouldn’t be LoveFrom” if not for her involvement. Ive’s io company is being purchased by OpenAI for almost billion, and with her investment, Powell Jobs stands to gain if the secretive gadget proves anywhere near as successful as the iPhone. The pair gives away no extra details about the device that Ive is building with OpenAI, but Powell Jobs is expecting big things. She says she has watched “in real time how ideas go from a thought to some words, to some drawings, to some stories, and then to prototypes, and then a different type of prototype,” Powell Jobs said. “And then something that you think: I can’t imagine that getting any better. Then seeing the next version, which is even better. Just watching something brand new be manifested, it’s a wondrous thing to behold.”See More:
#jony #ives #openai #device #gets

Jony Ive’s OpenAI device gets the Powell Jobs nod of approval
The mysterious AI gadget being created by OpenAI and former Apple design chief Jony Ive has been given the thumbs up from Laurene Powell Jobs. In a new interview published by The Financial Times, the two reminisce about Jony Ive’s time working at Apple alongside Powell Jobs’ late husband, Steve, and trying to make up for the “unintentional” harms associated with those efforts.“Many of us would say we have an uneasy relationship with technology at the moment,” Ive said, adding that working on the incoming AI device alongside OpenAI CEO Sam Altman is motivated by a sense that “humanity deserves better.” In May, Ive said his latest work is driven by owning the “unintended consequences” associated with the iPhone, alluding to smartphone-related concerns like users being addicted to screens and social media.Ive again acknowledged this, and says the collaboration with Altman has revived his optimism for technology. “If you make something new, if you innovate, there will be consequences unforeseen, and some will be wonderful and some will be harmful. While some of the less positive consequences were unintentional, I still feel responsibility. And the manifestation of that is a determination to try and be useful.”Powell Jobs, who has remained close friends with Ive since Steve Jobs passed in 2011, echoes his concerns, saying that “there are dark uses for certain types of technology,” even if it “wasn’t designed to have that result.” Powell Jobs has invested in both Ive’s LoveFrom design and io hardware startups following his departure from Apple. Ive notes that “there wouldn’t be LoveFrom” if not for her involvement. Ive’s io company is being purchased by OpenAI for almost billion, and with her investment, Powell Jobs stands to gain if the secretive gadget proves anywhere near as successful as the iPhone. The pair gives away no extra details about the device that Ive is building with OpenAI, but Powell Jobs is expecting big things. She says she has watched “in real time how ideas go from a thought to some words, to some drawings, to some stories, and then to prototypes, and then a different type of prototype,” Powell Jobs said. “And then something that you think: I can’t imagine that getting any better. Then seeing the next version, which is even better. Just watching something brand new be manifested, it’s a wondrous thing to behold.”See More: #jony #ives #openai #device #gets

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Jony Ive’s OpenAI device gets the Powell Jobs nod of approval

The mysterious AI gadget being created by OpenAI and former Apple design chief Jony Ive has been given the thumbs up from Laurene Powell Jobs. In a new interview published by The Financial Times, the two reminisce about Jony Ive’s time working at Apple alongside Powell Jobs’ late husband, Steve, and trying to make up for the “unintentional” harms associated with those efforts.“Many of us would say we have an uneasy relationship with technology at the moment,” Ive said, adding that working on the incoming AI device alongside OpenAI CEO Sam Altman is motivated by a sense that “humanity deserves better.” In May, Ive said his latest work is driven by owning the “unintended consequences” associated with the iPhone, alluding to smartphone-related concerns like users being addicted to screens and social media.Ive again acknowledged this, and says the collaboration with Altman has revived his optimism for technology. “If you make something new, if you innovate, there will be consequences unforeseen, and some will be wonderful and some will be harmful. While some of the less positive consequences were unintentional, I still feel responsibility. And the manifestation of that is a determination to try and be useful.”Powell Jobs, who has remained close friends with Ive since Steve Jobs passed in 2011, echoes his concerns, saying that “there are dark uses for certain types of technology,” even if it “wasn’t designed to have that result.” Powell Jobs has invested in both Ive’s LoveFrom design and io hardware startups following his departure from Apple. Ive notes that “there wouldn’t be LoveFrom” if not for her involvement. Ive’s io company is being purchased by OpenAI for almost $6.5 billion, and with her investment, Powell Jobs stands to gain if the secretive gadget proves anywhere near as successful as the iPhone. The pair gives away no extra details about the device that Ive is building with OpenAI, but Powell Jobs is expecting big things. She says she has watched “in real time how ideas go from a thought to some words, to some drawings, to some stories, and then to prototypes, and then a different type of prototype,” Powell Jobs said. “And then something that you think: I can’t imagine that getting any better. Then seeing the next version, which is even better. Just watching something brand new be manifested, it’s a wondrous thing to behold.”See More:

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