• Dans ce monde où je me sens si seul, même les promesses de protection ne parviennent pas à combler le vide. La solitude pèse lourdement sur mes épaules, comme une ombre qui ne me quitte jamais. L'offre exclusive de NordVPN, avec sa réduction de -72 %, semble dérisoire face à l'angoisse qui me ronge. Protéger mes appareils, oui, mais qui protégera mon cœur meurtri ? L'absence de connexion humaine est la plus grande menace de toutes.



    #Solitude #Déception #NordVPN #Protection #CœurMeurtri
    Dans ce monde où je me sens si seul, même les promesses de protection ne parviennent pas à combler le vide. La solitude pèse lourdement sur mes épaules, comme une ombre qui ne me quitte jamais. L'offre exclusive de NordVPN, avec sa réduction de -72 %, semble dérisoire face à l'angoisse qui me ronge. Protéger mes appareils, oui, mais qui protégera mon cœur meurtri ? L'absence de connexion humaine est la plus grande menace de toutes. 🌧️💔 #Solitude #Déception #NordVPN #Protection #CœurMeurtri
    Promo exclusive chez Nordvpn : protège tous vos appareils à -72 %
    Avec l’offre exclusif Protection Anti-Menaces NordVPN, profitez jusqu’à -72 % de réduction pour deux ans […] Cet article Promo exclusive chez Nordvpn : protège tous vos appareils à -72 % a été publié sur REALITE-VIRTUELLE.COM.
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  • Dans un monde où la passion pour les jeux rétro devrait unir, un YouTuber en Italie se retrouve seul face à une menace écrasante. Sa seule faute ? Avoir partagé son amour pour les consoles portables Android, chargées de souvenirs d'enfance. La possibilité d'une cour de justice et d'une peine de prison pèse sur ses épaules, comme une ombre qui ne le quitte jamais. Dans cette lutte, il ne se bat pas seulement pour sa liberté, mais aussi pour la voix de tous ceux qui cherchent à célébrer le passé au lieu de le cacher. La solitude de cette bataille résonne en moi, un écho triste dans un univers qui semble parfois si cruel.

    #Je
    Dans un monde où la passion pour les jeux rétro devrait unir, un YouTuber en Italie se retrouve seul face à une menace écrasante. Sa seule faute ? Avoir partagé son amour pour les consoles portables Android, chargées de souvenirs d'enfance. La possibilité d'une cour de justice et d'une peine de prison pèse sur ses épaules, comme une ombre qui ne le quitte jamais. Dans cette lutte, il ne se bat pas seulement pour sa liberté, mais aussi pour la voix de tous ceux qui cherchent à célébrer le passé au lieu de le cacher. La solitude de cette bataille résonne en moi, un écho triste dans un univers qui semble parfois si cruel. 😢🎮 #Je
    KOTAKU.COM
    YouTuber Threatened With Jail Time For Reviewing Retro Gaming Handhelds
    A retro gaming YouTuber in Italy claims he might end up in court and could even face possible jail time for reviewing Android-powered handheld gaming devices that sometimes come pre-loaded with old games. Read more...
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  • So, Donkey Kong Bananza is here, and surprise! We finally have a voice for Pauline, the damsel who seems to have the busiest schedule in gaming. Who knew that rescuing a princess from a giant monkey involved so much… voice acting? I mean, it’s not like she could just call for an Uber! But hey, let’s give a round of applause to the talented French actress who’s taking on this monumental task. Because nothing says “I’m ready to save the day” like saying a few lines while a gorilla throws barrels at you.

    Can’t wait to hear her dramatic interpretation of “Help!”

    #DonkeyKongBananza #Pauline #VoiceActing #GamingHumor #Bar
    So, Donkey Kong Bananza is here, and surprise! We finally have a voice for Pauline, the damsel who seems to have the busiest schedule in gaming. Who knew that rescuing a princess from a giant monkey involved so much… voice acting? I mean, it’s not like she could just call for an Uber! But hey, let’s give a round of applause to the talented French actress who’s taking on this monumental task. Because nothing says “I’m ready to save the day” like saying a few lines while a gorilla throws barrels at you. Can’t wait to hear her dramatic interpretation of “Help!” #DonkeyKongBananza #Pauline #VoiceActing #GamingHumor #Bar
    WWW.ACTUGAMING.NET
    Donkey Kong Bananza : voici l’actrice française qui double Pauline dans le jeu
    ActuGaming.net Donkey Kong Bananza : voici l’actrice française qui double Pauline dans le jeu Les embargos pour les tests de Donkey Kong Bananza sont désormais levés, et nous avons […] L'article Donkey Kong Bananza : voici l’actrice française
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  • Nintendo a décidé de ramener Pauline dans le nouveau jeu Donkey Kong Bananza sur Switch 2. Elle est la première demoiselle en détresse, capturée par Donkey Kong pendant qu'un gars avec un marteau évite des tonneaux. Maintenant, elle revient, mais cette fois, elle est une enfant. Les fans se demandent un peu ce qui se passe avec la timeline. C’est pas vraiment excitant, mais bon, c'est Nintendo.

    #Nintendo #DonkeyKong #Pauline #JeuxVidéo #Switch2
    Nintendo a décidé de ramener Pauline dans le nouveau jeu Donkey Kong Bananza sur Switch 2. Elle est la première demoiselle en détresse, capturée par Donkey Kong pendant qu'un gars avec un marteau évite des tonneaux. Maintenant, elle revient, mais cette fois, elle est une enfant. Les fans se demandent un peu ce qui se passe avec la timeline. C’est pas vraiment excitant, mais bon, c'est Nintendo. #Nintendo #DonkeyKong #Pauline #JeuxVidéo #Switch2
    KOTAKU.COM
    Nintendo Has The Best Reason For Why Pauline Is In Donkey Kong Bananza
    Pauline is gaming’s original damsel in distress, captured by Donkey Kong as a guy with a hammer dodges barrels and climbs scaffolding to save her. Now she’s returning to the DK universe with the Switch 2's Donkey Kong Bananaza, but this time as a kid
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  • Dans un monde où le design, l'entreprise et la loi s'entrelacent, je me sens souvent perdu. Chaque jour, je me bats pour trouver ma place sur ce tableau complexe, mais la solitude pèse sur mes épaules. Les talents brillants se heurtent à des murs invisibles, et ce qui devrait être une passion se transforme en bataille sans fin. Dans ce champ de bataille du design, où les rêves se heurtent à la réalité, je réalise que la beauté ne suffit pas. Chaque coup porté par les défis juridiques me laisse plus isolé, me laissant dans l'ombre de mes propres aspirations.

    #design #entreprise #loi #solitude #dé
    Dans un monde où le design, l'entreprise et la loi s'entrelacent, je me sens souvent perdu. 🥀 Chaque jour, je me bats pour trouver ma place sur ce tableau complexe, mais la solitude pèse sur mes épaules. Les talents brillants se heurtent à des murs invisibles, et ce qui devrait être une passion se transforme en bataille sans fin. Dans ce champ de bataille du design, où les rêves se heurtent à la réalité, je réalise que la beauté ne suffit pas. Chaque coup porté par les défis juridiques me laisse plus isolé, me laissant dans l'ombre de mes propres aspirations. 🌧️ #design #entreprise #loi #solitude #dé
    GRAFFICA.INFO
    Diseño, empresa y ley: ¿sabes en qué tablero estás jugando?
    El II Congreso Internacional de Diseño de Alicante reúne a referentes del diseño, la empresa y el derecho para afrontar juntos los grandes desafíos legales del sector. Puede que el diseño no sea una guerra, pero sin duda es un campo de batalla. No ba
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  • Ah, *Dune Awakening*! Just when you thought you could escape from the endless grind of “find the spice, fight the sandworms, repeat,” here comes another chance to dive into the vast, sprawling landscape that is as immersive as a sandstorm in your eyes. This title promises to elevate the lore to a whole new level, and by “elevate,” I mean serving it to us like a gourmet dish with just a sprinkle of seasoning. Because, let’s face it, who needs a rich narrative when you can have a beautiful desert to stare at while you click buttons?

    In the grand tradition of Funcom, where Conan Exiles taught us that lore is merely a side dish to the main course of survival, *Dune Awakening* boldly asserts that the story will have a “high seat at the table.” This is great news for those of us who enjoy complex narratives mixed with our pixelated battles. Just remember, that high seat doesn’t mean it’s the main course; it’s more like the fancy napkin folded into a swan shape that no one really cares about.

    As we gear up for this epic adventure, let’s ponder the critical question: "How long until you hit the endgame?" For those experienced in the ways of online gaming, this is a question that requires a strong cup of spice-infused coffee and a hearty laugh. Because let’s be real: “endgame” is just a euphemism for the moment you realize you’ve spent countless hours collecting virtual sand and have learned more about the spice economy than your own.

    Picture this: you’re in the middle of an epic quest, and suddenly, the allure of the endgame starts to sparkle like a mirage in the desert. Will it be worth the grind? Or will we all just end up like Paul Atreides, wondering if all this spice was really worth the trouble? Remember, the lore is the garnish on the plate, and no one ever leaves a restaurant raving about the parsley.

    So, here’s to *Dune Awakening*! May it provide us endless hours of wandering through vast dunes, fighting off sandworms, and contemplating the meaning of life while keeping an eye on our spice levels. And let’s not forget the thrill of finding out that the real endgame is the friends we made along the way—who also happen to have spent just as many hours as we have staring blankly at their screens, wondering what on earth we’re doing with our lives.

    After all, as we embark on this journey, one thing is for sure: whether we reach the endgame or not, we’ll all be united in our shared confusion and love for a game that promises to give us everything and nothing at all. So grab your stillsuit and get ready for the ride; it’s going to be a long, sandy road!

    #DuneAwakening #GamingSatire #EndgameConfusion #Funcom #LoreAndSand
    Ah, *Dune Awakening*! Just when you thought you could escape from the endless grind of “find the spice, fight the sandworms, repeat,” here comes another chance to dive into the vast, sprawling landscape that is as immersive as a sandstorm in your eyes. This title promises to elevate the lore to a whole new level, and by “elevate,” I mean serving it to us like a gourmet dish with just a sprinkle of seasoning. Because, let’s face it, who needs a rich narrative when you can have a beautiful desert to stare at while you click buttons? In the grand tradition of Funcom, where Conan Exiles taught us that lore is merely a side dish to the main course of survival, *Dune Awakening* boldly asserts that the story will have a “high seat at the table.” This is great news for those of us who enjoy complex narratives mixed with our pixelated battles. Just remember, that high seat doesn’t mean it’s the main course; it’s more like the fancy napkin folded into a swan shape that no one really cares about. As we gear up for this epic adventure, let’s ponder the critical question: "How long until you hit the endgame?" For those experienced in the ways of online gaming, this is a question that requires a strong cup of spice-infused coffee and a hearty laugh. Because let’s be real: “endgame” is just a euphemism for the moment you realize you’ve spent countless hours collecting virtual sand and have learned more about the spice economy than your own. Picture this: you’re in the middle of an epic quest, and suddenly, the allure of the endgame starts to sparkle like a mirage in the desert. Will it be worth the grind? Or will we all just end up like Paul Atreides, wondering if all this spice was really worth the trouble? Remember, the lore is the garnish on the plate, and no one ever leaves a restaurant raving about the parsley. So, here’s to *Dune Awakening*! May it provide us endless hours of wandering through vast dunes, fighting off sandworms, and contemplating the meaning of life while keeping an eye on our spice levels. And let’s not forget the thrill of finding out that the real endgame is the friends we made along the way—who also happen to have spent just as many hours as we have staring blankly at their screens, wondering what on earth we’re doing with our lives. After all, as we embark on this journey, one thing is for sure: whether we reach the endgame or not, we’ll all be united in our shared confusion and love for a game that promises to give us everything and nothing at all. So grab your stillsuit and get ready for the ride; it’s going to be a long, sandy road! #DuneAwakening #GamingSatire #EndgameConfusion #Funcom #LoreAndSand
    Dune Awakening: How Long Until You Hit The Endgame?
    If you’re a fan of previous Funcom titles, such as Conan Exiles, then you know the lore, while interesting in small doses, isn’t the focal point. It’s just the flavoring helping you immerse yourself in the sprawling landscape. In Dune Awakening, the
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  • Je me sens si seul dans ce monde qui semble s'envoler autour de moi. Aujourd'hui, lors du Donkey Kong Bananza Direct, on a appris que le fidèle compagnon de Donkey Kong n'est autre qu'une version jeune de Pauline. C'est amusant, n'est-ce pas ? Mais, alors que je navigue sur Internet pour découvrir les réactions des gens, je suis frappé par un sentiment de tristesse.

    Pourquoi tant de personnes s'inquiètent-elles de l'histoire de Donkey Kong et de Mario ? C'est étrange, en effet. Peut-être que cela révèle à quel point nous sommes tous désespérément à la recherche de quelque chose à quoi nous accrocher. La nostalgie que ces personnages évoquent est tellement puissante qu'elle nous pousse à chercher des réponses à des questions auxquelles, en fin de compte, nous ne devrions pas prêter attention.

    Chaque fois que je vois ces débats passionnés sur la lore de Donkey Kong, une partie de moi se sent exclue. Je me demande si quelqu'un d'autre ressent cette même douleur, cette même solitude. Peut-être que, comme moi, ils cherchent un sens à leur vie à travers ces récits fictifs. Mais en fin de compte, est-ce que cela apporte vraiment du réconfort ? Ou est-ce juste une illusion, un moyen de fuir la réalité ?

    Je regarde les pixels colorés de ces jeux, et je me demande si, derrière chaque pixel, il y a un cœur qui bat, un être humain qui ressent la même mélancolie. Les personnages de Nintendo sont nos compagnons d'enfance, mais ils ne peuvent pas combler le vide que nous ressentons à l'intérieur. Ils ne peuvent pas nous sauver de notre propre solitude.

    Alors que je repense à cette révélation sur Pauline, je me rends compte que même dans un monde aussi vibrant que celui de Nintendo, il y a des ombres. Des ombres qui m'accompagnent dans mes jours sombres, des souvenirs d'amis perdus et de moments heureux, maintenant lointains. Dans ce sentiment de désespoir, je me demande si je suis le seul à combattre ces démons intérieurs.

    Peut-être qu'au fond, nous devrions tous nous libérer de cette obsession pour la lore de Donkey Kong. Peut-être qu'il est temps de regarder au-delà des écrans et de nous reconnecter à ceux qui nous entourent. Car même si les jeux vidéo nous apportent du bonheur, ils ne remplaceront jamais la chaleur d'une véritable connexion humaine.

    Je pleure non pas pour Donkey Kong ou Pauline, mais pour ce que nous sommes devenus. Des âmes errantes dans un monde qui avance sans nous, cherchant désespérément un peu de réconfort dans des histoires qui, en fin de compte, ne sont que des histoires.

    #Nintendo #DonkeyKong #Solitude #Souvenirs #Nostalgie
    Je me sens si seul dans ce monde qui semble s'envoler autour de moi. Aujourd'hui, lors du Donkey Kong Bananza Direct, on a appris que le fidèle compagnon de Donkey Kong n'est autre qu'une version jeune de Pauline. C'est amusant, n'est-ce pas ? Mais, alors que je navigue sur Internet pour découvrir les réactions des gens, je suis frappé par un sentiment de tristesse. 💔 Pourquoi tant de personnes s'inquiètent-elles de l'histoire de Donkey Kong et de Mario ? C'est étrange, en effet. Peut-être que cela révèle à quel point nous sommes tous désespérément à la recherche de quelque chose à quoi nous accrocher. La nostalgie que ces personnages évoquent est tellement puissante qu'elle nous pousse à chercher des réponses à des questions auxquelles, en fin de compte, nous ne devrions pas prêter attention. Chaque fois que je vois ces débats passionnés sur la lore de Donkey Kong, une partie de moi se sent exclue. Je me demande si quelqu'un d'autre ressent cette même douleur, cette même solitude. Peut-être que, comme moi, ils cherchent un sens à leur vie à travers ces récits fictifs. Mais en fin de compte, est-ce que cela apporte vraiment du réconfort ? Ou est-ce juste une illusion, un moyen de fuir la réalité ? Je regarde les pixels colorés de ces jeux, et je me demande si, derrière chaque pixel, il y a un cœur qui bat, un être humain qui ressent la même mélancolie. Les personnages de Nintendo sont nos compagnons d'enfance, mais ils ne peuvent pas combler le vide que nous ressentons à l'intérieur. Ils ne peuvent pas nous sauver de notre propre solitude. 😞 Alors que je repense à cette révélation sur Pauline, je me rends compte que même dans un monde aussi vibrant que celui de Nintendo, il y a des ombres. Des ombres qui m'accompagnent dans mes jours sombres, des souvenirs d'amis perdus et de moments heureux, maintenant lointains. Dans ce sentiment de désespoir, je me demande si je suis le seul à combattre ces démons intérieurs. Peut-être qu'au fond, nous devrions tous nous libérer de cette obsession pour la lore de Donkey Kong. Peut-être qu'il est temps de regarder au-delà des écrans et de nous reconnecter à ceux qui nous entourent. Car même si les jeux vidéo nous apportent du bonheur, ils ne remplaceront jamais la chaleur d'une véritable connexion humaine. Je pleure non pas pour Donkey Kong ou Pauline, mais pour ce que nous sommes devenus. Des âmes errantes dans un monde qui avance sans nous, cherchant désespérément un peu de réconfort dans des histoires qui, en fin de compte, ne sont que des histoires. #Nintendo #DonkeyKong #Solitude #Souvenirs #Nostalgie
    Nintendo Doesn't Worry About Donkey Kong Lore And Neither Should You
    During today’s Donkey Kong Bananza Direct, it was officially revealed that DK’s sidekick throughout the adventure is a young version of Pauline. That’s fun! Now let’s check the internet to see how people are reacting to the Direct... oh...oh no. Way
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  • Il y a des jours où je me sens perdu dans cette ville qui ne dort jamais. Les rues sont pleines de visages inconnus, chacun portant son tote bag, un nouveau totem social qui semble les unir dans une danse de consommation frénétique. Mais au fond de moi, je me demande : qu'est-ce que cela signifie vraiment ?

    Le tote bag, objet devenu incontournable, est censé être un symbole de durabilité et de style, mais pour moi, il représente une solitude écrasante. Je vois ces gens, marchant ensemble, riant, échangeant des histoires et des secrets, tandis que je reste à l'écart, tenant mon propre tote bag vide, comme un rappel cruel de ce que je n'ai pas. Le poids des attentes pèse sur mes épaules, et chaque pas que je fais sur le pavé froid résonne comme un cri silencieux de désespoir.

    À l'intérieur de ce sac, je range des rêves non réalisés et des souvenirs d'amitiés perdues. Il est devenu un reflet de notre époque, où les connexions humaines sont remplies de superficialité. Je me demande souvent si ces tote bags portent vraiment quelque chose de précieux ou s'ils sont simplement des accessoires à la mode, des symboles de notre désir de nous intégrer dans une société qui avance à toute vitesse, sans jamais s'arrêter pour regarder en arrière.

    Les habitudes, les comportements, tout cela se mélange dans une danse étrange où je suis un spectateur. Chaque fois que je vois un groupe d'amis se réunir, je ressens cette douleur lancinante : celle de l’exclusion. Ce tote bag que je porte est devenu un fardeau, un rappel constant de ma solitude. Alors que d'autres échangent des sourires autour d'un café, je me demande si je serai un jour capable de faire partie de ce tableau vivant, ou si je resterai toujours en marge, un étranger dans ma propre ville.

    La société semble évoluer, mais moi, je suis coincé dans un cycle sans fin de désespoir. Peut-être que le tote bag n'est pas seulement un accessoire, mais un miroir de nos âmes. Chaque fois que je croise un regard, je me demande s'il voit ma peine, ou si je ne suis qu'une ombre parmi tant d'autres.

    Je cherche désespérément un sens à tout cela. Peut-être qu'un jour, je trouverai la force de sourire à nouveau, de remplir ce tote bag non seulement de souvenirs, mais aussi d'espoir et de chaleur humaine. Mais pour l'instant, je continue à marcher, le cœur lourd, en espérant que quelqu'un, quelque part, ressent la même chose.

    #ToteBag #Solitude #Désespoir #Société #Urbain
    Il y a des jours où je me sens perdu dans cette ville qui ne dort jamais. Les rues sont pleines de visages inconnus, chacun portant son tote bag, un nouveau totem social qui semble les unir dans une danse de consommation frénétique. Mais au fond de moi, je me demande : qu'est-ce que cela signifie vraiment ? 🖤 Le tote bag, objet devenu incontournable, est censé être un symbole de durabilité et de style, mais pour moi, il représente une solitude écrasante. Je vois ces gens, marchant ensemble, riant, échangeant des histoires et des secrets, tandis que je reste à l'écart, tenant mon propre tote bag vide, comme un rappel cruel de ce que je n'ai pas. Le poids des attentes pèse sur mes épaules, et chaque pas que je fais sur le pavé froid résonne comme un cri silencieux de désespoir. À l'intérieur de ce sac, je range des rêves non réalisés et des souvenirs d'amitiés perdues. Il est devenu un reflet de notre époque, où les connexions humaines sont remplies de superficialité. Je me demande souvent si ces tote bags portent vraiment quelque chose de précieux ou s'ils sont simplement des accessoires à la mode, des symboles de notre désir de nous intégrer dans une société qui avance à toute vitesse, sans jamais s'arrêter pour regarder en arrière. 🌧️ Les habitudes, les comportements, tout cela se mélange dans une danse étrange où je suis un spectateur. Chaque fois que je vois un groupe d'amis se réunir, je ressens cette douleur lancinante : celle de l’exclusion. Ce tote bag que je porte est devenu un fardeau, un rappel constant de ma solitude. Alors que d'autres échangent des sourires autour d'un café, je me demande si je serai un jour capable de faire partie de ce tableau vivant, ou si je resterai toujours en marge, un étranger dans ma propre ville. La société semble évoluer, mais moi, je suis coincé dans un cycle sans fin de désespoir. Peut-être que le tote bag n'est pas seulement un accessoire, mais un miroir de nos âmes. Chaque fois que je croise un regard, je me demande s'il voit ma peine, ou si je ne suis qu'une ombre parmi tant d'autres. 🖤 Je cherche désespérément un sens à tout cela. Peut-être qu'un jour, je trouverai la force de sourire à nouveau, de remplir ce tote bag non seulement de souvenirs, mais aussi d'espoir et de chaleur humaine. Mais pour l'instant, je continue à marcher, le cœur lourd, en espérant que quelqu'un, quelque part, ressent la même chose. #ToteBag #Solitude #Désespoir #Société #Urbain
    Tote bag, un nouveau totem social ?
    Le tote bag est devenu un objet incontournable de nos quotidiens urbains. Que raconte t’il de notre société, de notre époque, de nos habitudes et de nos comportements ? L’article Tote bag, un nouveau totem social ? est apparu en premier sur Graphéin
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  • The 25 creative studios inspiring us the most in 2025

    Which creative studio do you most admire right now, and why? This is a question we asked our community via an ongoing survey. With more than 700 responses so far, these are the top winners. What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society.
    From the vibrant energy of Brazilian culture to the thoughtful minimalism of North European aesthetics, this list reflects a global creative landscape that's more connected, more conscious, and more collaborative than ever before.
    In short, these studios aren't just following trends; they're setting them. Read on to discover the 25 studios our community is most excited about right now.
    1. Porto Rocha
    Porto Rocha is a New York-based agency that unites strategy and design to create work that evolves with the world we live in. It continues to dominate conversations in 2025, and it's easy to see why. Founders Felipe Rocha and Leo Porto have built something truly special—a studio that not only creates visually stunning work but also actively celebrates and amplifies diverse voices in design.
    For instance, their recent bold new identity for the São Paulo art museum MASP nods to Brazilian modernist design traditions while reimagining them for a contemporary audience. The rebrand draws heavily on the museum's iconic modernist architecture by Lina Bo Bardi, using a red-and-black colour palette and strong typography to reflect the building's striking visual presence.
    As we write this article, Porto Rocha just shared a new partnership with Google to reimagine the visual and verbal identity of its revolutionary Gemini AI model. We can't wait to see what they come up with!

    2. DixonBaxi
    Simon Dixon and Aporva Baxi's London powerhouse specialises in creating brand strategies and design systems for "brave businesses" that want to challenge convention, including Hulu, Audible, and the Premier League. The studio had an exceptional start to 2025 by collaborating with Roblox on a brand new design system. At the heart of this major project is the Tilt: a 15-degree shift embedded in the logo that signals momentum, creativity, and anticipation.
    They've also continued to build their reputation as design thought leaders. At the OFFF Festival 2025, for instance, Simon and Aporva delivered a masterclass on running a successful brand design agency. Their core message centred on the importance of people and designing with intention, even in the face of global challenges. They also highlighted "Super Futures," their program that encourages employees to think freely and positively about brand challenges and audience desires, aiming to reclaim creative liberation.
    And if that wasn't enough, DixonBaxi has just launched its brand new website, one that's designed to be open in nature. As Simon explains: "It's not a shop window. It's a space to share the thinking and ethos that drive us. You'll find our work, but more importantly, what shapes it. No guff. Just us."

    3. Mother
    Mother is a renowned independent creative agency founded in London and now boasts offices in New York and Los Angeles as well. They've spent 2025 continuing to push the boundaries of what advertising can achieve. And they've made an especially big splash with their latest instalment of KFC's 'Believe' campaign, featuring a surreal and humorous take on KFC's gravy. As we wrote at the time: "Its balance between theatrical grandeur and self-awareness makes the campaign uniquely engaging."
    4. Studio Dumbar/DEPT®
    Based in Rotterdam, Studio Dumbar/DEPT® is widely recognised for its influential work in visual branding and identity, often incorporating creative coding and sound, for clients such as the Dutch Railways, Instagram, and the Van Gogh Museum.
    In 2025, we've especially admired their work for the Dutch football club Feyenoord, which brings the team under a single, cohesive vision that reflects its energy and prowess. This groundbreaking rebrand, unveiled at the start of May, moves away from nostalgia, instead emphasising the club's "measured ferocity, confidence, and ambition".
    5. HONDO
    Based between Palma de Mallorca, Spain and London, HONDO specialises in branding, editorial, typography and product design. We're particular fans of their rebranding of metal furniture makers Castil, based around clean and versatile designs that highlight Castil's vibrant and customisable products.
    This new system features a bespoke monospaced typeface and logo design that evokes Castil's adaptability and the precision of its craftsmanship.

    6. Smith & Diction
    Smith & Diction is a small but mighty design and copy studio founded by Mike and Chara Smith in Philadelphia. Born from dreams, late-night chats, and plenty of mistakes, the studio has grown into a creative force known for thoughtful, boundary-pushing branding.
    Starting out with Mike designing in a tiny apartment while Chara held down a day job, the pair learned the ropes the hard way—and now they're thriving. Recent highlights include their work with Gamma, an AI platform that lets you quickly get ideas out of your head and into a presentation deck or onto a website.
    Gamma wanted their brand update to feel "VERY fun and a little bit out there" with an AI-first approach. So Smith & Diction worked hard to "put weird to the test" while still developing responsible systems for logo, type and colour. The results, as ever, were exceptional.

    7. DNCO
    DNCO is a London and New York-based creative studio specialising in place branding. They are best known for shaping identities, digital tools, and wayfinding for museums, cultural institutions, and entire neighbourhoods, with clients including the Design Museum, V&A and Transport for London.
    Recently, DNCO has been making headlines again with its ambitious brand refresh for Dumbo, a New York neighbourhood struggling with misperceptions due to mass tourism. The goal was to highlight Dumbo's unconventional spirit and demonstrate it as "a different side of New York."
    DNCO preserved the original diagonal logo and introduced a flexible "tape graphic" system, inspired by the neighbourhood's history of inventing the cardboard box, to reflect its ingenuity and reveal new perspectives. The colour palette and typography were chosen to embody Dumbo's industrial and gritty character.

    8. Hey Studio
    Founded by Verònica Fuerte in Barcelona, Spain, Hey Studio is a small, all-female design agency celebrated for its striking use of geometry, bold colour, and playful yet refined visual language. With a focus on branding, illustration, editorial design, and typography, they combine joy with craft to explore issues with heart and purpose.
    A great example of their impact is their recent branding for Rainbow Wool. This German initiative is transforming wool from gay rams into fashion products to support the LGBT community.
    As is typical for Hey Studio, the project's identity is vibrant and joyful, utilising bright, curved shapes that will put a smile on everyone's face.

    9. Koto
    Koto is a London-based global branding and digital studio known for co-creation, strategic thinking, expressive design systems, and enduring partnerships. They're well-known in the industry for bringing warmth, optimism and clarity to complex brand challenges.
    Over the past 18 months, they've undertaken a significant project to refresh Amazon's global brand identity. This extensive undertaking has involved redesigning Amazon's master brand and over 50 of its sub-brands across 15 global markets.
    Koto's approach, described as "radical coherence", aims to refine and modernize Amazon's most recognizable elements rather than drastically changing them. You can read more about the project here.

    10. Robot Food
    Robot Food is a Leeds-based, brand-first creative studio recognised for its strategic and holistic approach. They're past masters at melding creative ideas with commercial rigour across packaging, brand strategy and campaign design.
    Recent Robot Food projects have included a bold rebrand for Hip Pop, a soft drinks company specializing in kombucha and alternative sodas. Their goal was to elevate Hip Pop from an indie challenger to a mainstream category leader, moving away from typical health drink aesthetics.
    The results are visually striking, with black backgrounds prominently featured, punctuated by vibrant fruit illustrations and flavour-coded colours. about the project here.

    11. Saffron Brand Consultants
    Saffron is an independent global consultancy with offices in London, Madrid, Vienna and Istanbul. With deep expertise in naming, strategy, identity, and design systems, they work with leading public and private-sector clients to develop confident, culturally intelligent brands.
    One 2025 highlight so far has been their work for Saudi National Bankto create NEO, a groundbreaking digital lifestyle bank in Saudi Arabia.
    Saffron integrated cultural and design trends, including Saudi neo-futurism, for its sonic identity to create a product that supports both individual and community connections. The design system strikes a balance between modern Saudi aesthetics and the practical demands of a fast-paced digital product, ensuring a consistent brand reflection across all interactions.
    12. Alright Studio
    Alright Studio is a full-service strategy, creative, production and technology agency based in Brooklyn, New York. It prides itself on a "no house style" approach for clients, including A24, Meta Platforms, and Post Malone. One of the most exciting of their recent projects has been Offball, a digital-first sports news platform that aims to provide more nuanced, positive sports storytelling.
    Alright Studio designed a clean, intuitive, editorial-style platform featuring a masthead-like logotype and universal sports iconography, creating a calmer user experience aligned with OffBall's positive content.
    13. Wolff Olins
    Wolff Olins is a global brand consultancy with four main offices: London, New York, San Francisco, and Los Angeles. Known for their courageous, culturally relevant branding and forward-thinking strategy, they collaborate with large corporations and trailblazing organisations to create bold, authentic brand identities that resonate emotionally.
    A particular highlight of 2025 so far has been their collaboration with Leo Burnett to refresh Sandals Resorts' global brand with the "Made of Caribbean" campaign. This strategic move positions Sandals not merely as a luxury resort but as a cultural ambassador for the Caribbean.
    Wolff Olins developed a new visual identity called "Natural Vibrancy," integrating local influences with modern design to reflect a genuine connection to the islands' culture. This rebrand speaks to a growing traveller demand for authenticity and meaningful experiences, allowing Sandals to define itself as an extension of the Caribbean itself.

    14. COLLINS
    Founded by Brian Collins, COLLINS is an independent branding and design consultancy based in the US, celebrated for its playful visual language, expressive storytelling and culturally rich identity systems. In the last few months, we've loved the new branding they designed for Barcelona's 25th Offf Festival, which departs from its usual consistent wordmark.
    The updated identity is inspired by the festival's role within the international creative community, and is rooted in the concept of 'Centre Offf Gravity'. This concept is visually expressed through the festival's name, which appears to exert a gravitational pull on the text boxes, causing them to "stick" to it.
    Additionally, the 'f's in the wordmark are merged into a continuous line reminiscent of a magnet, with the motion graphics further emphasising the gravitational pull as the name floats and other elements follow.
    15. Studio Spass
    Studio Spass is a creative studio based in Rotterdam, the Netherlands, focused on vibrant and dynamic identity systems that reflect the diverse and multifaceted nature of cultural institutions. One of their recent landmark projects was Bigger, a large-scale typographic installation created for the Shenzhen Art Book Fair.
    Inspired by tear-off calendars and the physical act of reading, Studio Spass used 264 A4 books, with each page displaying abstract details, to create an evolving grid of colour and type. Visitors were invited to interact with the installation by flipping pages, constantly revealing new layers of design and a hidden message: "Enjoy books!"

    16. Applied Design Works
    Applied Design Works is a New York studio that specialises in reshaping businesses through branding and design. They provide expertise in design, strategy, and implementation, with a focus on building long-term, collaborative relationships with their clients.
    We were thrilled by their recent work for Grand Central Madison, where they were instrumental in ushering in a new era for the transportation hub.
    Applied Design sought to create a commuter experience that imbued the spirit of New York, showcasing its diversity of thought, voice, and scale that befits one of the greatest cities in the world and one of the greatest structures in it.

    17. The Chase
    The Chase Creative Consultants is a Manchester-based independent creative consultancy with over 35 years of experience, known for blending humour, purpose, and strong branding to rejuvenate popular consumer campaigns. "We're not designers, writers, advertisers or brand strategists," they say, "but all of these and more. An ideas-based creative studio."
    Recently, they were tasked with shaping the identity of York Central, a major urban regeneration project set to become a new city quarter for York. The Chase developed the identity based on extensive public engagement, listening to residents of all ages about their perceptions of the city and their hopes for the new area. The resulting brand identity uses linear forms that subtly reference York's famous railway hub, symbolising the long-standing connections the city has fostered.

    18. A Practice for Everyday Life
    Based in London and founded by Kirsty Carter and Emma Thomas, A Practice for Everyday Life built a reputation as a sought-after collaborator with like-minded companies, galleries, institutions and individuals. Not to mention a conceptual rigour that ensures each design is meaningful and original.
    Recently, they've been working on the visual identity for Muzej Lah, a new international museum for contemporary art in Bled, Slovenia opening in 2026. This centres around a custom typeface inspired by the slanted geometry and square detailing of its concrete roof tiles. It also draws from European modernist typography and the experimental lettering of Jože Plečnik, one of Slovenia's most influential architects.⁠

    A Practice for Everyday Life. Photo: Carol Sachs

    Alexey Brodovitch: Astonish Me publication design by A Practice for Everyday Life, 2024. Photo: Ed Park

    La Biennale di Venezia identity by A Practice for Everyday Life, 2022. Photo: Thomas Adank

    CAM – Centro de Arte Moderna Gulbenkian identity by A Practice for Everyday Life, 2024. Photo: Sanda Vučković

    19. Studio Nari
    Studio Nari is a London-based creative and branding agency partnering with clients around the world to build "brands that truly connect with people". NARI stands, by the way, for Not Always Right Ideas. As they put it, "It's a name that might sound odd for a branding agency, but it reflects everything we believe."
    One landmark project this year has been a comprehensive rebrand for the electronic music festival Field Day. Studio Nari created a dynamic and evolving identity that reflects the festival's growth and its connection to the electronic music scene and community.
    The core idea behind the rebrand is a "reactive future", allowing the brand to adapt and grow with the festival and current trends while maintaining a strong foundation. A new, steadfast wordmark is at its centre, while a new marque has been introduced for the first time.
    20. Beetroot Design Group
    Beetroot is a 25‑strong creative studio celebrated for its bold identities and storytelling-led approach. Based in Thessaloniki, Greece, their work spans visual identity, print, digital and motion, and has earned international recognition, including Red Dot Awards. Recently, they also won a Wood Pencil at the D&AD Awards 2025 for a series of posters created to promote live jazz music events.
    The creative idea behind all three designs stems from improvisation as a key feature of jazz. Each poster communicates the artist's name and other relevant information through a typographical "improvisation".
    21. Kind Studio
    Kind Studio is an independent creative agency based in London that specialises in branding and digital design, as well as offering services in animation, creative and art direction, and print design. Their goal is to collaborate closely with clients to create impactful and visually appealing designs.
    One recent project that piqued our interest was a bilingual, editorially-driven digital platform for FC Como Women, a professional Italian football club. To reflect the club's ambition of promoting gender equality and driving positive social change within football, the new website employs bold typography, strong imagery, and an empowering tone of voice to inspire and disseminate its message.

    22. Slug Global
    Slug Global is a creative agency and art collective founded by artist and musician Bosco. Focused on creating immersive experiences "for both IRL and URL", their goal is to work with artists and brands to establish a sustainable media platform that embodies the values of young millennials, Gen Z and Gen Alpha.
    One of Slug Global's recent projects involved a collaboration with SheaMoisture and xoNecole for a three-part series called The Root of It. This series celebrates black beauty and hair, highlighting its significance as a connection to ancestry, tradition, blueprint and culture for black women.

    23. Little Troop
    New York studio Little Troop crafts expressive and intimate branding for lifestyle, fashion, and cultural clients. Led by creative directors Noemie Le Coz and Jeremy Elliot, they're known for their playful and often "kid-like" approach to design, drawing inspiration from their own experiences as 90s kids.
    One of their recent and highly acclaimed projects is the visual identity for MoMA's first-ever family festival, Another World. Little Troop was tasked with developing a comprehensive visual identity that would extend from small items, such as café placemats, to large billboards.
    Their designs were deliberately a little "dream-like" and relied purely on illustration to sell the festival without needing photography. Little Troop also carefully selected seven colours from MoMA's existing brand guidelines to strike a balance between timelessness, gender neutrality, and fun.

    24. Morcos Key
    Morcos Key is a Brooklyn-based design studio co-founded by Jon Key and Wael Morcos. Collaborating with a diverse range of clients, including arts and cultural institutions, non-profits and commercial enterprises, they're known for translating clients' stories into impactful visual systems through thoughtful conversation and formal expression.
    One notable project is their visual identity work for Hammer & Hope, a magazine that focuses on politics and culture within the black radical tradition. For this project, Morcos Key developed not only the visual identity but also a custom all-caps typeface to reflect the publication's mission and content.
    25. Thirst
    Thirst, also known as Thirst Craft, is an award-winning strategic drinks packaging design agency based in Glasgow, Scotland, with additional hubs in London and New York. Founded in 2015 by Matthew Stephen Burns and Christopher John Black, the company specializes in building creatively distinctive and commercially effective brands for the beverage industry.
    To see what they're capable of, check out their work for SKYY Vodka. The new global visual identity system, called Audacious Glamour', aims to unify SKYY under a singular, powerful idea. The visual identity benefits from bolder framing, patterns, and a flavour-forward colour palette to highlight each product's "juicy attitude", while the photography style employs macro shots and liquid highlights to convey a premium feel.
    #creative #studios #inspiring #most
    The 25 creative studios inspiring us the most in 2025
    Which creative studio do you most admire right now, and why? This is a question we asked our community via an ongoing survey. With more than 700 responses so far, these are the top winners. What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society. From the vibrant energy of Brazilian culture to the thoughtful minimalism of North European aesthetics, this list reflects a global creative landscape that's more connected, more conscious, and more collaborative than ever before. In short, these studios aren't just following trends; they're setting them. Read on to discover the 25 studios our community is most excited about right now. 1. Porto Rocha Porto Rocha is a New York-based agency that unites strategy and design to create work that evolves with the world we live in. It continues to dominate conversations in 2025, and it's easy to see why. Founders Felipe Rocha and Leo Porto have built something truly special—a studio that not only creates visually stunning work but also actively celebrates and amplifies diverse voices in design. For instance, their recent bold new identity for the São Paulo art museum MASP nods to Brazilian modernist design traditions while reimagining them for a contemporary audience. The rebrand draws heavily on the museum's iconic modernist architecture by Lina Bo Bardi, using a red-and-black colour palette and strong typography to reflect the building's striking visual presence. As we write this article, Porto Rocha just shared a new partnership with Google to reimagine the visual and verbal identity of its revolutionary Gemini AI model. We can't wait to see what they come up with! 2. DixonBaxi Simon Dixon and Aporva Baxi's London powerhouse specialises in creating brand strategies and design systems for "brave businesses" that want to challenge convention, including Hulu, Audible, and the Premier League. The studio had an exceptional start to 2025 by collaborating with Roblox on a brand new design system. At the heart of this major project is the Tilt: a 15-degree shift embedded in the logo that signals momentum, creativity, and anticipation. They've also continued to build their reputation as design thought leaders. At the OFFF Festival 2025, for instance, Simon and Aporva delivered a masterclass on running a successful brand design agency. Their core message centred on the importance of people and designing with intention, even in the face of global challenges. They also highlighted "Super Futures," their program that encourages employees to think freely and positively about brand challenges and audience desires, aiming to reclaim creative liberation. And if that wasn't enough, DixonBaxi has just launched its brand new website, one that's designed to be open in nature. As Simon explains: "It's not a shop window. It's a space to share the thinking and ethos that drive us. You'll find our work, but more importantly, what shapes it. No guff. Just us." 3. Mother Mother is a renowned independent creative agency founded in London and now boasts offices in New York and Los Angeles as well. They've spent 2025 continuing to push the boundaries of what advertising can achieve. And they've made an especially big splash with their latest instalment of KFC's 'Believe' campaign, featuring a surreal and humorous take on KFC's gravy. As we wrote at the time: "Its balance between theatrical grandeur and self-awareness makes the campaign uniquely engaging." 4. Studio Dumbar/DEPT® Based in Rotterdam, Studio Dumbar/DEPT® is widely recognised for its influential work in visual branding and identity, often incorporating creative coding and sound, for clients such as the Dutch Railways, Instagram, and the Van Gogh Museum. In 2025, we've especially admired their work for the Dutch football club Feyenoord, which brings the team under a single, cohesive vision that reflects its energy and prowess. This groundbreaking rebrand, unveiled at the start of May, moves away from nostalgia, instead emphasising the club's "measured ferocity, confidence, and ambition". 5. HONDO Based between Palma de Mallorca, Spain and London, HONDO specialises in branding, editorial, typography and product design. We're particular fans of their rebranding of metal furniture makers Castil, based around clean and versatile designs that highlight Castil's vibrant and customisable products. This new system features a bespoke monospaced typeface and logo design that evokes Castil's adaptability and the precision of its craftsmanship. 6. Smith & Diction Smith & Diction is a small but mighty design and copy studio founded by Mike and Chara Smith in Philadelphia. Born from dreams, late-night chats, and plenty of mistakes, the studio has grown into a creative force known for thoughtful, boundary-pushing branding. Starting out with Mike designing in a tiny apartment while Chara held down a day job, the pair learned the ropes the hard way—and now they're thriving. Recent highlights include their work with Gamma, an AI platform that lets you quickly get ideas out of your head and into a presentation deck or onto a website. Gamma wanted their brand update to feel "VERY fun and a little bit out there" with an AI-first approach. So Smith & Diction worked hard to "put weird to the test" while still developing responsible systems for logo, type and colour. The results, as ever, were exceptional. 7. DNCO DNCO is a London and New York-based creative studio specialising in place branding. They are best known for shaping identities, digital tools, and wayfinding for museums, cultural institutions, and entire neighbourhoods, with clients including the Design Museum, V&A and Transport for London. Recently, DNCO has been making headlines again with its ambitious brand refresh for Dumbo, a New York neighbourhood struggling with misperceptions due to mass tourism. The goal was to highlight Dumbo's unconventional spirit and demonstrate it as "a different side of New York." DNCO preserved the original diagonal logo and introduced a flexible "tape graphic" system, inspired by the neighbourhood's history of inventing the cardboard box, to reflect its ingenuity and reveal new perspectives. The colour palette and typography were chosen to embody Dumbo's industrial and gritty character. 8. Hey Studio Founded by Verònica Fuerte in Barcelona, Spain, Hey Studio is a small, all-female design agency celebrated for its striking use of geometry, bold colour, and playful yet refined visual language. With a focus on branding, illustration, editorial design, and typography, they combine joy with craft to explore issues with heart and purpose. A great example of their impact is their recent branding for Rainbow Wool. This German initiative is transforming wool from gay rams into fashion products to support the LGBT community. As is typical for Hey Studio, the project's identity is vibrant and joyful, utilising bright, curved shapes that will put a smile on everyone's face. 9. Koto Koto is a London-based global branding and digital studio known for co-creation, strategic thinking, expressive design systems, and enduring partnerships. They're well-known in the industry for bringing warmth, optimism and clarity to complex brand challenges. Over the past 18 months, they've undertaken a significant project to refresh Amazon's global brand identity. This extensive undertaking has involved redesigning Amazon's master brand and over 50 of its sub-brands across 15 global markets. Koto's approach, described as "radical coherence", aims to refine and modernize Amazon's most recognizable elements rather than drastically changing them. You can read more about the project here. 10. Robot Food Robot Food is a Leeds-based, brand-first creative studio recognised for its strategic and holistic approach. They're past masters at melding creative ideas with commercial rigour across packaging, brand strategy and campaign design. Recent Robot Food projects have included a bold rebrand for Hip Pop, a soft drinks company specializing in kombucha and alternative sodas. Their goal was to elevate Hip Pop from an indie challenger to a mainstream category leader, moving away from typical health drink aesthetics. The results are visually striking, with black backgrounds prominently featured, punctuated by vibrant fruit illustrations and flavour-coded colours. about the project here. 11. Saffron Brand Consultants Saffron is an independent global consultancy with offices in London, Madrid, Vienna and Istanbul. With deep expertise in naming, strategy, identity, and design systems, they work with leading public and private-sector clients to develop confident, culturally intelligent brands. One 2025 highlight so far has been their work for Saudi National Bankto create NEO, a groundbreaking digital lifestyle bank in Saudi Arabia. Saffron integrated cultural and design trends, including Saudi neo-futurism, for its sonic identity to create a product that supports both individual and community connections. The design system strikes a balance between modern Saudi aesthetics and the practical demands of a fast-paced digital product, ensuring a consistent brand reflection across all interactions. 12. Alright Studio Alright Studio is a full-service strategy, creative, production and technology agency based in Brooklyn, New York. It prides itself on a "no house style" approach for clients, including A24, Meta Platforms, and Post Malone. One of the most exciting of their recent projects has been Offball, a digital-first sports news platform that aims to provide more nuanced, positive sports storytelling. Alright Studio designed a clean, intuitive, editorial-style platform featuring a masthead-like logotype and universal sports iconography, creating a calmer user experience aligned with OffBall's positive content. 13. Wolff Olins Wolff Olins is a global brand consultancy with four main offices: London, New York, San Francisco, and Los Angeles. Known for their courageous, culturally relevant branding and forward-thinking strategy, they collaborate with large corporations and trailblazing organisations to create bold, authentic brand identities that resonate emotionally. A particular highlight of 2025 so far has been their collaboration with Leo Burnett to refresh Sandals Resorts' global brand with the "Made of Caribbean" campaign. This strategic move positions Sandals not merely as a luxury resort but as a cultural ambassador for the Caribbean. Wolff Olins developed a new visual identity called "Natural Vibrancy," integrating local influences with modern design to reflect a genuine connection to the islands' culture. This rebrand speaks to a growing traveller demand for authenticity and meaningful experiences, allowing Sandals to define itself as an extension of the Caribbean itself. 14. COLLINS Founded by Brian Collins, COLLINS is an independent branding and design consultancy based in the US, celebrated for its playful visual language, expressive storytelling and culturally rich identity systems. In the last few months, we've loved the new branding they designed for Barcelona's 25th Offf Festival, which departs from its usual consistent wordmark. The updated identity is inspired by the festival's role within the international creative community, and is rooted in the concept of 'Centre Offf Gravity'. This concept is visually expressed through the festival's name, which appears to exert a gravitational pull on the text boxes, causing them to "stick" to it. Additionally, the 'f's in the wordmark are merged into a continuous line reminiscent of a magnet, with the motion graphics further emphasising the gravitational pull as the name floats and other elements follow. 15. Studio Spass Studio Spass is a creative studio based in Rotterdam, the Netherlands, focused on vibrant and dynamic identity systems that reflect the diverse and multifaceted nature of cultural institutions. One of their recent landmark projects was Bigger, a large-scale typographic installation created for the Shenzhen Art Book Fair. Inspired by tear-off calendars and the physical act of reading, Studio Spass used 264 A4 books, with each page displaying abstract details, to create an evolving grid of colour and type. Visitors were invited to interact with the installation by flipping pages, constantly revealing new layers of design and a hidden message: "Enjoy books!" 16. Applied Design Works Applied Design Works is a New York studio that specialises in reshaping businesses through branding and design. They provide expertise in design, strategy, and implementation, with a focus on building long-term, collaborative relationships with their clients. We were thrilled by their recent work for Grand Central Madison, where they were instrumental in ushering in a new era for the transportation hub. Applied Design sought to create a commuter experience that imbued the spirit of New York, showcasing its diversity of thought, voice, and scale that befits one of the greatest cities in the world and one of the greatest structures in it. 17. The Chase The Chase Creative Consultants is a Manchester-based independent creative consultancy with over 35 years of experience, known for blending humour, purpose, and strong branding to rejuvenate popular consumer campaigns. "We're not designers, writers, advertisers or brand strategists," they say, "but all of these and more. An ideas-based creative studio." Recently, they were tasked with shaping the identity of York Central, a major urban regeneration project set to become a new city quarter for York. The Chase developed the identity based on extensive public engagement, listening to residents of all ages about their perceptions of the city and their hopes for the new area. The resulting brand identity uses linear forms that subtly reference York's famous railway hub, symbolising the long-standing connections the city has fostered. 18. A Practice for Everyday Life Based in London and founded by Kirsty Carter and Emma Thomas, A Practice for Everyday Life built a reputation as a sought-after collaborator with like-minded companies, galleries, institutions and individuals. Not to mention a conceptual rigour that ensures each design is meaningful and original. Recently, they've been working on the visual identity for Muzej Lah, a new international museum for contemporary art in Bled, Slovenia opening in 2026. This centres around a custom typeface inspired by the slanted geometry and square detailing of its concrete roof tiles. It also draws from European modernist typography and the experimental lettering of Jože Plečnik, one of Slovenia's most influential architects.⁠ A Practice for Everyday Life. Photo: Carol Sachs Alexey Brodovitch: Astonish Me publication design by A Practice for Everyday Life, 2024. Photo: Ed Park La Biennale di Venezia identity by A Practice for Everyday Life, 2022. Photo: Thomas Adank CAM – Centro de Arte Moderna Gulbenkian identity by A Practice for Everyday Life, 2024. Photo: Sanda Vučković 19. Studio Nari Studio Nari is a London-based creative and branding agency partnering with clients around the world to build "brands that truly connect with people". NARI stands, by the way, for Not Always Right Ideas. As they put it, "It's a name that might sound odd for a branding agency, but it reflects everything we believe." One landmark project this year has been a comprehensive rebrand for the electronic music festival Field Day. Studio Nari created a dynamic and evolving identity that reflects the festival's growth and its connection to the electronic music scene and community. The core idea behind the rebrand is a "reactive future", allowing the brand to adapt and grow with the festival and current trends while maintaining a strong foundation. A new, steadfast wordmark is at its centre, while a new marque has been introduced for the first time. 20. Beetroot Design Group Beetroot is a 25‑strong creative studio celebrated for its bold identities and storytelling-led approach. Based in Thessaloniki, Greece, their work spans visual identity, print, digital and motion, and has earned international recognition, including Red Dot Awards. Recently, they also won a Wood Pencil at the D&AD Awards 2025 for a series of posters created to promote live jazz music events. The creative idea behind all three designs stems from improvisation as a key feature of jazz. Each poster communicates the artist's name and other relevant information through a typographical "improvisation". 21. Kind Studio Kind Studio is an independent creative agency based in London that specialises in branding and digital design, as well as offering services in animation, creative and art direction, and print design. Their goal is to collaborate closely with clients to create impactful and visually appealing designs. One recent project that piqued our interest was a bilingual, editorially-driven digital platform for FC Como Women, a professional Italian football club. To reflect the club's ambition of promoting gender equality and driving positive social change within football, the new website employs bold typography, strong imagery, and an empowering tone of voice to inspire and disseminate its message. 22. Slug Global Slug Global is a creative agency and art collective founded by artist and musician Bosco. Focused on creating immersive experiences "for both IRL and URL", their goal is to work with artists and brands to establish a sustainable media platform that embodies the values of young millennials, Gen Z and Gen Alpha. One of Slug Global's recent projects involved a collaboration with SheaMoisture and xoNecole for a three-part series called The Root of It. This series celebrates black beauty and hair, highlighting its significance as a connection to ancestry, tradition, blueprint and culture for black women. 23. Little Troop New York studio Little Troop crafts expressive and intimate branding for lifestyle, fashion, and cultural clients. Led by creative directors Noemie Le Coz and Jeremy Elliot, they're known for their playful and often "kid-like" approach to design, drawing inspiration from their own experiences as 90s kids. One of their recent and highly acclaimed projects is the visual identity for MoMA's first-ever family festival, Another World. Little Troop was tasked with developing a comprehensive visual identity that would extend from small items, such as café placemats, to large billboards. Their designs were deliberately a little "dream-like" and relied purely on illustration to sell the festival without needing photography. Little Troop also carefully selected seven colours from MoMA's existing brand guidelines to strike a balance between timelessness, gender neutrality, and fun. 24. Morcos Key Morcos Key is a Brooklyn-based design studio co-founded by Jon Key and Wael Morcos. Collaborating with a diverse range of clients, including arts and cultural institutions, non-profits and commercial enterprises, they're known for translating clients' stories into impactful visual systems through thoughtful conversation and formal expression. One notable project is their visual identity work for Hammer & Hope, a magazine that focuses on politics and culture within the black radical tradition. For this project, Morcos Key developed not only the visual identity but also a custom all-caps typeface to reflect the publication's mission and content. 25. Thirst Thirst, also known as Thirst Craft, is an award-winning strategic drinks packaging design agency based in Glasgow, Scotland, with additional hubs in London and New York. Founded in 2015 by Matthew Stephen Burns and Christopher John Black, the company specializes in building creatively distinctive and commercially effective brands for the beverage industry. To see what they're capable of, check out their work for SKYY Vodka. The new global visual identity system, called Audacious Glamour', aims to unify SKYY under a singular, powerful idea. The visual identity benefits from bolder framing, patterns, and a flavour-forward colour palette to highlight each product's "juicy attitude", while the photography style employs macro shots and liquid highlights to convey a premium feel. #creative #studios #inspiring #most
    WWW.CREATIVEBOOM.COM
    The 25 creative studios inspiring us the most in 2025
    Which creative studio do you most admire right now, and why? This is a question we asked our community via an ongoing survey. With more than 700 responses so far, these are the top winners. What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society. From the vibrant energy of Brazilian culture to the thoughtful minimalism of North European aesthetics, this list reflects a global creative landscape that's more connected, more conscious, and more collaborative than ever before. In short, these studios aren't just following trends; they're setting them. Read on to discover the 25 studios our community is most excited about right now. 1. Porto Rocha Porto Rocha is a New York-based agency that unites strategy and design to create work that evolves with the world we live in. It continues to dominate conversations in 2025, and it's easy to see why. Founders Felipe Rocha and Leo Porto have built something truly special—a studio that not only creates visually stunning work but also actively celebrates and amplifies diverse voices in design. For instance, their recent bold new identity for the São Paulo art museum MASP nods to Brazilian modernist design traditions while reimagining them for a contemporary audience. The rebrand draws heavily on the museum's iconic modernist architecture by Lina Bo Bardi, using a red-and-black colour palette and strong typography to reflect the building's striking visual presence. As we write this article, Porto Rocha just shared a new partnership with Google to reimagine the visual and verbal identity of its revolutionary Gemini AI model. We can't wait to see what they come up with! 2. DixonBaxi Simon Dixon and Aporva Baxi's London powerhouse specialises in creating brand strategies and design systems for "brave businesses" that want to challenge convention, including Hulu, Audible, and the Premier League. The studio had an exceptional start to 2025 by collaborating with Roblox on a brand new design system. At the heart of this major project is the Tilt: a 15-degree shift embedded in the logo that signals momentum, creativity, and anticipation. They've also continued to build their reputation as design thought leaders. At the OFFF Festival 2025, for instance, Simon and Aporva delivered a masterclass on running a successful brand design agency. Their core message centred on the importance of people and designing with intention, even in the face of global challenges. They also highlighted "Super Futures," their program that encourages employees to think freely and positively about brand challenges and audience desires, aiming to reclaim creative liberation. And if that wasn't enough, DixonBaxi has just launched its brand new website, one that's designed to be open in nature. As Simon explains: "It's not a shop window. It's a space to share the thinking and ethos that drive us. You'll find our work, but more importantly, what shapes it. No guff. Just us." 3. Mother Mother is a renowned independent creative agency founded in London and now boasts offices in New York and Los Angeles as well. They've spent 2025 continuing to push the boundaries of what advertising can achieve. And they've made an especially big splash with their latest instalment of KFC's 'Believe' campaign, featuring a surreal and humorous take on KFC's gravy. As we wrote at the time: "Its balance between theatrical grandeur and self-awareness makes the campaign uniquely engaging." 4. Studio Dumbar/DEPT® Based in Rotterdam, Studio Dumbar/DEPT® is widely recognised for its influential work in visual branding and identity, often incorporating creative coding and sound, for clients such as the Dutch Railways, Instagram, and the Van Gogh Museum. In 2025, we've especially admired their work for the Dutch football club Feyenoord, which brings the team under a single, cohesive vision that reflects its energy and prowess. This groundbreaking rebrand, unveiled at the start of May, moves away from nostalgia, instead emphasising the club's "measured ferocity, confidence, and ambition". 5. HONDO Based between Palma de Mallorca, Spain and London, HONDO specialises in branding, editorial, typography and product design. We're particular fans of their rebranding of metal furniture makers Castil, based around clean and versatile designs that highlight Castil's vibrant and customisable products. This new system features a bespoke monospaced typeface and logo design that evokes Castil's adaptability and the precision of its craftsmanship. 6. Smith & Diction Smith & Diction is a small but mighty design and copy studio founded by Mike and Chara Smith in Philadelphia. Born from dreams, late-night chats, and plenty of mistakes, the studio has grown into a creative force known for thoughtful, boundary-pushing branding. Starting out with Mike designing in a tiny apartment while Chara held down a day job, the pair learned the ropes the hard way—and now they're thriving. Recent highlights include their work with Gamma, an AI platform that lets you quickly get ideas out of your head and into a presentation deck or onto a website. Gamma wanted their brand update to feel "VERY fun and a little bit out there" with an AI-first approach. So Smith & Diction worked hard to "put weird to the test" while still developing responsible systems for logo, type and colour. The results, as ever, were exceptional. 7. DNCO DNCO is a London and New York-based creative studio specialising in place branding. They are best known for shaping identities, digital tools, and wayfinding for museums, cultural institutions, and entire neighbourhoods, with clients including the Design Museum, V&A and Transport for London. Recently, DNCO has been making headlines again with its ambitious brand refresh for Dumbo, a New York neighbourhood struggling with misperceptions due to mass tourism. The goal was to highlight Dumbo's unconventional spirit and demonstrate it as "a different side of New York." DNCO preserved the original diagonal logo and introduced a flexible "tape graphic" system, inspired by the neighbourhood's history of inventing the cardboard box, to reflect its ingenuity and reveal new perspectives. The colour palette and typography were chosen to embody Dumbo's industrial and gritty character. 8. Hey Studio Founded by Verònica Fuerte in Barcelona, Spain, Hey Studio is a small, all-female design agency celebrated for its striking use of geometry, bold colour, and playful yet refined visual language. With a focus on branding, illustration, editorial design, and typography, they combine joy with craft to explore issues with heart and purpose. A great example of their impact is their recent branding for Rainbow Wool. This German initiative is transforming wool from gay rams into fashion products to support the LGBT community. As is typical for Hey Studio, the project's identity is vibrant and joyful, utilising bright, curved shapes that will put a smile on everyone's face. 9. Koto Koto is a London-based global branding and digital studio known for co-creation, strategic thinking, expressive design systems, and enduring partnerships. They're well-known in the industry for bringing warmth, optimism and clarity to complex brand challenges. Over the past 18 months, they've undertaken a significant project to refresh Amazon's global brand identity. This extensive undertaking has involved redesigning Amazon's master brand and over 50 of its sub-brands across 15 global markets. Koto's approach, described as "radical coherence", aims to refine and modernize Amazon's most recognizable elements rather than drastically changing them. You can read more about the project here. 10. Robot Food Robot Food is a Leeds-based, brand-first creative studio recognised for its strategic and holistic approach. They're past masters at melding creative ideas with commercial rigour across packaging, brand strategy and campaign design. Recent Robot Food projects have included a bold rebrand for Hip Pop, a soft drinks company specializing in kombucha and alternative sodas. Their goal was to elevate Hip Pop from an indie challenger to a mainstream category leader, moving away from typical health drink aesthetics. The results are visually striking, with black backgrounds prominently featured (a rarity in the health drink aisle), punctuated by vibrant fruit illustrations and flavour-coded colours. Read more about the project here. 11. Saffron Brand Consultants Saffron is an independent global consultancy with offices in London, Madrid, Vienna and Istanbul. With deep expertise in naming, strategy, identity, and design systems, they work with leading public and private-sector clients to develop confident, culturally intelligent brands. One 2025 highlight so far has been their work for Saudi National Bank (SNB) to create NEO, a groundbreaking digital lifestyle bank in Saudi Arabia. Saffron integrated cultural and design trends, including Saudi neo-futurism, for its sonic identity to create a product that supports both individual and community connections. The design system strikes a balance between modern Saudi aesthetics and the practical demands of a fast-paced digital product, ensuring a consistent brand reflection across all interactions. 12. Alright Studio Alright Studio is a full-service strategy, creative, production and technology agency based in Brooklyn, New York. It prides itself on a "no house style" approach for clients, including A24, Meta Platforms, and Post Malone. One of the most exciting of their recent projects has been Offball, a digital-first sports news platform that aims to provide more nuanced, positive sports storytelling. Alright Studio designed a clean, intuitive, editorial-style platform featuring a masthead-like logotype and universal sports iconography, creating a calmer user experience aligned with OffBall's positive content. 13. Wolff Olins Wolff Olins is a global brand consultancy with four main offices: London, New York, San Francisco, and Los Angeles. Known for their courageous, culturally relevant branding and forward-thinking strategy, they collaborate with large corporations and trailblazing organisations to create bold, authentic brand identities that resonate emotionally. A particular highlight of 2025 so far has been their collaboration with Leo Burnett to refresh Sandals Resorts' global brand with the "Made of Caribbean" campaign. This strategic move positions Sandals not merely as a luxury resort but as a cultural ambassador for the Caribbean. Wolff Olins developed a new visual identity called "Natural Vibrancy," integrating local influences with modern design to reflect a genuine connection to the islands' culture. This rebrand speaks to a growing traveller demand for authenticity and meaningful experiences, allowing Sandals to define itself as an extension of the Caribbean itself. 14. COLLINS Founded by Brian Collins, COLLINS is an independent branding and design consultancy based in the US, celebrated for its playful visual language, expressive storytelling and culturally rich identity systems. In the last few months, we've loved the new branding they designed for Barcelona's 25th Offf Festival, which departs from its usual consistent wordmark. The updated identity is inspired by the festival's role within the international creative community, and is rooted in the concept of 'Centre Offf Gravity'. This concept is visually expressed through the festival's name, which appears to exert a gravitational pull on the text boxes, causing them to "stick" to it. Additionally, the 'f's in the wordmark are merged into a continuous line reminiscent of a magnet, with the motion graphics further emphasising the gravitational pull as the name floats and other elements follow. 15. Studio Spass Studio Spass is a creative studio based in Rotterdam, the Netherlands, focused on vibrant and dynamic identity systems that reflect the diverse and multifaceted nature of cultural institutions. One of their recent landmark projects was Bigger, a large-scale typographic installation created for the Shenzhen Art Book Fair. Inspired by tear-off calendars and the physical act of reading, Studio Spass used 264 A4 books, with each page displaying abstract details, to create an evolving grid of colour and type. Visitors were invited to interact with the installation by flipping pages, constantly revealing new layers of design and a hidden message: "Enjoy books!" 16. Applied Design Works Applied Design Works is a New York studio that specialises in reshaping businesses through branding and design. They provide expertise in design, strategy, and implementation, with a focus on building long-term, collaborative relationships with their clients. We were thrilled by their recent work for Grand Central Madison (the station that connects Long Island to Grand Central Terminal), where they were instrumental in ushering in a new era for the transportation hub. Applied Design sought to create a commuter experience that imbued the spirit of New York, showcasing its diversity of thought, voice, and scale that befits one of the greatest cities in the world and one of the greatest structures in it. 17. The Chase The Chase Creative Consultants is a Manchester-based independent creative consultancy with over 35 years of experience, known for blending humour, purpose, and strong branding to rejuvenate popular consumer campaigns. "We're not designers, writers, advertisers or brand strategists," they say, "but all of these and more. An ideas-based creative studio." Recently, they were tasked with shaping the identity of York Central, a major urban regeneration project set to become a new city quarter for York. The Chase developed the identity based on extensive public engagement, listening to residents of all ages about their perceptions of the city and their hopes for the new area. The resulting brand identity uses linear forms that subtly reference York's famous railway hub, symbolising the long-standing connections the city has fostered. 18. A Practice for Everyday Life Based in London and founded by Kirsty Carter and Emma Thomas, A Practice for Everyday Life built a reputation as a sought-after collaborator with like-minded companies, galleries, institutions and individuals. Not to mention a conceptual rigour that ensures each design is meaningful and original. Recently, they've been working on the visual identity for Muzej Lah, a new international museum for contemporary art in Bled, Slovenia opening in 2026. This centres around a custom typeface inspired by the slanted geometry and square detailing of its concrete roof tiles. It also draws from European modernist typography and the experimental lettering of Jože Plečnik, one of Slovenia's most influential architects.⁠ A Practice for Everyday Life. Photo: Carol Sachs Alexey Brodovitch: Astonish Me publication design by A Practice for Everyday Life, 2024. Photo: Ed Park La Biennale di Venezia identity by A Practice for Everyday Life, 2022. Photo: Thomas Adank CAM – Centro de Arte Moderna Gulbenkian identity by A Practice for Everyday Life, 2024. Photo: Sanda Vučković 19. Studio Nari Studio Nari is a London-based creative and branding agency partnering with clients around the world to build "brands that truly connect with people". NARI stands, by the way, for Not Always Right Ideas. As they put it, "It's a name that might sound odd for a branding agency, but it reflects everything we believe." One landmark project this year has been a comprehensive rebrand for the electronic music festival Field Day. Studio Nari created a dynamic and evolving identity that reflects the festival's growth and its connection to the electronic music scene and community. The core idea behind the rebrand is a "reactive future", allowing the brand to adapt and grow with the festival and current trends while maintaining a strong foundation. A new, steadfast wordmark is at its centre, while a new marque has been introduced for the first time. 20. Beetroot Design Group Beetroot is a 25‑strong creative studio celebrated for its bold identities and storytelling-led approach. Based in Thessaloniki, Greece, their work spans visual identity, print, digital and motion, and has earned international recognition, including Red Dot Awards. Recently, they also won a Wood Pencil at the D&AD Awards 2025 for a series of posters created to promote live jazz music events. The creative idea behind all three designs stems from improvisation as a key feature of jazz. Each poster communicates the artist's name and other relevant information through a typographical "improvisation". 21. Kind Studio Kind Studio is an independent creative agency based in London that specialises in branding and digital design, as well as offering services in animation, creative and art direction, and print design. Their goal is to collaborate closely with clients to create impactful and visually appealing designs. One recent project that piqued our interest was a bilingual, editorially-driven digital platform for FC Como Women, a professional Italian football club. To reflect the club's ambition of promoting gender equality and driving positive social change within football, the new website employs bold typography, strong imagery, and an empowering tone of voice to inspire and disseminate its message. 22. Slug Global Slug Global is a creative agency and art collective founded by artist and musician Bosco (Brittany Bosco). Focused on creating immersive experiences "for both IRL and URL", their goal is to work with artists and brands to establish a sustainable media platform that embodies the values of young millennials, Gen Z and Gen Alpha. One of Slug Global's recent projects involved a collaboration with SheaMoisture and xoNecole for a three-part series called The Root of It. This series celebrates black beauty and hair, highlighting its significance as a connection to ancestry, tradition, blueprint and culture for black women. 23. Little Troop New York studio Little Troop crafts expressive and intimate branding for lifestyle, fashion, and cultural clients. Led by creative directors Noemie Le Coz and Jeremy Elliot, they're known for their playful and often "kid-like" approach to design, drawing inspiration from their own experiences as 90s kids. One of their recent and highly acclaimed projects is the visual identity for MoMA's first-ever family festival, Another World. Little Troop was tasked with developing a comprehensive visual identity that would extend from small items, such as café placemats, to large billboards. Their designs were deliberately a little "dream-like" and relied purely on illustration to sell the festival without needing photography. Little Troop also carefully selected seven colours from MoMA's existing brand guidelines to strike a balance between timelessness, gender neutrality, and fun. 24. Morcos Key Morcos Key is a Brooklyn-based design studio co-founded by Jon Key and Wael Morcos. Collaborating with a diverse range of clients, including arts and cultural institutions, non-profits and commercial enterprises, they're known for translating clients' stories into impactful visual systems through thoughtful conversation and formal expression. One notable project is their visual identity work for Hammer & Hope, a magazine that focuses on politics and culture within the black radical tradition. For this project, Morcos Key developed not only the visual identity but also a custom all-caps typeface to reflect the publication's mission and content. 25. Thirst Thirst, also known as Thirst Craft, is an award-winning strategic drinks packaging design agency based in Glasgow, Scotland, with additional hubs in London and New York. Founded in 2015 by Matthew Stephen Burns and Christopher John Black, the company specializes in building creatively distinctive and commercially effective brands for the beverage industry. To see what they're capable of, check out their work for SKYY Vodka. The new global visual identity system, called Audacious Glamour', aims to unify SKYY under a singular, powerful idea. The visual identity benefits from bolder framing, patterns, and a flavour-forward colour palette to highlight each product's "juicy attitude", while the photography style employs macro shots and liquid highlights to convey a premium feel.
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  • Microsoft 365 security in the spotlight after Washington Post hack

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    Microsoft 365 security in the spotlight after Washington Post hack

    Paul Hill

    Neowin
    @ziks_99 ·

    Jun 16, 2025 03:36 EDT

    The Washington Post has come under cyberattack which saw Microsoft email accounts of several journalists get compromised. The attack, which was discovered last Thursday, is believed to have been conducted by a foreign government due to the topics the journalists cover, including national security, economic policy, and China. Following the hack, the passwords on the affected accounts were reset to prevent access.
    The fact that a Microsoft work email account was potentially hacked strongly suggests The Washington Post utilizes Microsoft 365, which makes us question the security of Microsoft’s widely used enterprise services. Given that Microsoft 365 is very popular, it is a hot target for attackers.
    Microsoft's enterprise security offerings and challenges

    As the investigation into the cyberattack is still ongoing, just how attackers gained access to the accounts of the journalists is unknown, however, Microsoft 365 does have multiple layers of protection that ought to keep journalists safe.
    One of the security tools is Microsoft Defender for Office 365. If the hackers tried to gain access with malicious links, Defender provides protection against any malicious attachments, links, or email-based phishing attempts with the Advanced Threat Protection feature. Defender also helps to protect against malware that could be used to target journalists at The Washington Post.
    Another security measure in place is Entra ID which helps enterprises defend against identity-based attacks. Some key features of Entra ID include multi-factor authentication which protects accounts even if a password is compromised, and there are granular access policies that help to limit logins from outside certain locations, unknown devices, or limit which apps can be used.
    While Microsoft does offer plenty of security technologies with M365, hacks can still take place due to misconfiguration, user-error, or through the exploitation of zero-day vulnerabilities. Essentially, it requires efforts from both Microsoft and the customer to maintain security.
    Lessons for organizations using Microsoft 365
    The incident over at The Washington Post serves as a stark reminder that all organizations, not just news organizations, should audit and strengthen their security setups. Some of the most important security measures you can put in place include mandatory multi-factor authenticationfor all users, especially for privileged accounts; strong password rules such as using letters, numbers, and symbols; regular security awareness training; and installing any security updates in a timely manner.
    Many of the cyberattacks that we learn about from companies like Microsoft involve hackers taking advantage of the human in the equation, such as being tricked into sharing passwords or sharing sensitive information due to trickery on behalf of the hackers. This highlights that employee training is crucial in protecting systems and that Microsoft’s technologies, as advanced as they are, can’t mitigate all attacks 100 percent of the time.

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    Microsoft 365 security in the spotlight after Washington Post hack
    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft 365 security in the spotlight after Washington Post hack Paul Hill Neowin @ziks_99 · Jun 16, 2025 03:36 EDT The Washington Post has come under cyberattack which saw Microsoft email accounts of several journalists get compromised. The attack, which was discovered last Thursday, is believed to have been conducted by a foreign government due to the topics the journalists cover, including national security, economic policy, and China. Following the hack, the passwords on the affected accounts were reset to prevent access. The fact that a Microsoft work email account was potentially hacked strongly suggests The Washington Post utilizes Microsoft 365, which makes us question the security of Microsoft’s widely used enterprise services. Given that Microsoft 365 is very popular, it is a hot target for attackers. Microsoft's enterprise security offerings and challenges As the investigation into the cyberattack is still ongoing, just how attackers gained access to the accounts of the journalists is unknown, however, Microsoft 365 does have multiple layers of protection that ought to keep journalists safe. One of the security tools is Microsoft Defender for Office 365. If the hackers tried to gain access with malicious links, Defender provides protection against any malicious attachments, links, or email-based phishing attempts with the Advanced Threat Protection feature. Defender also helps to protect against malware that could be used to target journalists at The Washington Post. Another security measure in place is Entra ID which helps enterprises defend against identity-based attacks. Some key features of Entra ID include multi-factor authentication which protects accounts even if a password is compromised, and there are granular access policies that help to limit logins from outside certain locations, unknown devices, or limit which apps can be used. While Microsoft does offer plenty of security technologies with M365, hacks can still take place due to misconfiguration, user-error, or through the exploitation of zero-day vulnerabilities. Essentially, it requires efforts from both Microsoft and the customer to maintain security. Lessons for organizations using Microsoft 365 The incident over at The Washington Post serves as a stark reminder that all organizations, not just news organizations, should audit and strengthen their security setups. Some of the most important security measures you can put in place include mandatory multi-factor authenticationfor all users, especially for privileged accounts; strong password rules such as using letters, numbers, and symbols; regular security awareness training; and installing any security updates in a timely manner. Many of the cyberattacks that we learn about from companies like Microsoft involve hackers taking advantage of the human in the equation, such as being tricked into sharing passwords or sharing sensitive information due to trickery on behalf of the hackers. This highlights that employee training is crucial in protecting systems and that Microsoft’s technologies, as advanced as they are, can’t mitigate all attacks 100 percent of the time. Tags Report a problem with article Follow @NeowinFeed #microsoft #security #spotlight #after #washington
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    Microsoft 365 security in the spotlight after Washington Post hack
    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft 365 security in the spotlight after Washington Post hack Paul Hill Neowin @ziks_99 · Jun 16, 2025 03:36 EDT The Washington Post has come under cyberattack which saw Microsoft email accounts of several journalists get compromised. The attack, which was discovered last Thursday, is believed to have been conducted by a foreign government due to the topics the journalists cover, including national security, economic policy, and China. Following the hack, the passwords on the affected accounts were reset to prevent access. The fact that a Microsoft work email account was potentially hacked strongly suggests The Washington Post utilizes Microsoft 365, which makes us question the security of Microsoft’s widely used enterprise services. Given that Microsoft 365 is very popular, it is a hot target for attackers. Microsoft's enterprise security offerings and challenges As the investigation into the cyberattack is still ongoing, just how attackers gained access to the accounts of the journalists is unknown, however, Microsoft 365 does have multiple layers of protection that ought to keep journalists safe. One of the security tools is Microsoft Defender for Office 365. If the hackers tried to gain access with malicious links, Defender provides protection against any malicious attachments, links, or email-based phishing attempts with the Advanced Threat Protection feature. Defender also helps to protect against malware that could be used to target journalists at The Washington Post. Another security measure in place is Entra ID which helps enterprises defend against identity-based attacks. Some key features of Entra ID include multi-factor authentication which protects accounts even if a password is compromised, and there are granular access policies that help to limit logins from outside certain locations, unknown devices, or limit which apps can be used. While Microsoft does offer plenty of security technologies with M365, hacks can still take place due to misconfiguration, user-error, or through the exploitation of zero-day vulnerabilities. Essentially, it requires efforts from both Microsoft and the customer to maintain security. Lessons for organizations using Microsoft 365 The incident over at The Washington Post serves as a stark reminder that all organizations, not just news organizations, should audit and strengthen their security setups. Some of the most important security measures you can put in place include mandatory multi-factor authentication (MFA) for all users, especially for privileged accounts; strong password rules such as using letters, numbers, and symbols; regular security awareness training; and installing any security updates in a timely manner. Many of the cyberattacks that we learn about from companies like Microsoft involve hackers taking advantage of the human in the equation, such as being tricked into sharing passwords or sharing sensitive information due to trickery on behalf of the hackers. This highlights that employee training is crucial in protecting systems and that Microsoft’s technologies, as advanced as they are, can’t mitigate all attacks 100 percent of the time. Tags Report a problem with article Follow @NeowinFeed
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