Most organizations struggle to make AI useful. Here's how data fragmentation, outdated platforms, and unstructured information are holding your AI efforts back, and what you can do about it.

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Pentagram's latest project introduces a striking new identity for TwelveLabs, an AI company redefining how machines comprehend video. At its heart, the rebrand marks a conceptual shift, positioning video not as a linear sequence of frames but as a volume. For TwelveLabs, this reframing is more than a technological advancement, as it's setting them apart in the fast-moving AI landscape. For Jody Hudson-Powell and the Pentagram team, it became the foundation for the entire creative direction. "The 'video as volume' idea became our way of visualising their technology," Jody explains. "Traditionally, AI sees video as separate frames – individual moments, isolated. But TwelveLabs understands everything at once, an interconnected whole. This shift in perspective became the core idea guiding all our design choices." Turning such an abstract and dynamic concept into a tangible brand identity was no small feat. In a sector often awash with dense data visualisations and corporate clichés, Pentagram's work for TwelveLabs stands out for its clarity and restraint. Described by the team as "smart, elegant, alive", the identity not only enhances the product's appearance but also helps explain it. "Abstract concepts can easily get complicated, but by staying closely focused on 'video as volume,' every decision felt purposeful and naturally clear," says Jody. A key part of this clarity is the system's use of diagrams and modular layouts. These elements do the heavy lifting when it comes to representing TwelveLabs' complex technology in a way that's accessible to a wide range of audiences, from engineers and developers to enterprise clients and creatives. "Complexity becomes understandable when you strip things back to what's truly important," Jody says. "We spent time refining the diagrams to say just enough – clear for everyone but authentic to those who really know the tech. When engineers see their work clearly represented, and others intuitively understand it, you've found some interesting ground." What's striking is how the identity balances the technical with the emotive. It's a visual language that feels structured but not cold, intelligent but not aloof. According to Jody, this tension was carefully calibrated. "Technology can feel distant, cold, but it's built around human experiences: images, memories, moments," he explains. "Our system provided clarity and structure, creating natural space for these human elements to emerge, balancing intelligence and warmth." Motion, too, plays a critical role in bringing the brand to life. Given that TwelveLabs' platform revolves around continuous, connected reasoning, it made sense for motion to echo that logic, being subtle but purposeful. "Motion always means something, even subtly," says Jody. "Every bit of movement mirrored the continuous reasoning of the platform. Allowing room for gentle expressiveness and even playfulness didn't take away from clarity – it enhanced it." One of the most distinctive elements of the new identity is the horse symbol. On the surface, it's a nod to Eadweard Muybridge's pioneering photographic studies of motion and an iconic reference for any visual technology. But there's a deeper connection, as TwelveLabs already named its AI models after horses. The Pentagram team simply brought that story to the forefront. "Often, the best ideas are already there, just waiting to be noticed," says Jody. "We simply amplified that story, connecting it back to Muybridge's historical images, allowing it to clearly communicate motion and intelligence in a fresh yet familiar way." Throughout the project, the team had to consider the diversity of TwelveLabs' audience, from developers and researchers to large-scale enterprise clients and the broader creative community. The result is an identity system that feels accessible without being simplistic and capable of meeting users at every level of expertise. "We aimed for a universal tone – clear, direct, and welcoming for everyone, regardless of their expertise," Jody says. "Precision doesn't have to be complicated, and clarity invites everyone in. Finding a voice that felt calm, clear, and honest meant meeting each person exactly where they are." The outcome is an identity that doesn't just repackage complex AI technology. It embodies the very qualities that make TwelveLabs' approach revolutionary: interconnected, intelligent, and distinctly human.

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. China blocks Apple-Alibaba AI venture in retaliation for the US trade war Hamid Ganji Neowin @HamidGanji_ · Jun 5, 2025 05:28 EDT iPhones sold in China, Apple's second biggest market, still lack AI features. While Apple tried to solve the issue by forming an AI venture with China's e-commerce giant Alibaba, the move has faced setbacks from China's regulator, presumably to get back at the US trade war under the Trump administration. According to a new report by Financial Times, citing people familiar with the matter, Apple and Alibaba have been working on their AI venture over the past few months, hoping to bring some AI features to iPhones sold in China. However, the Cyberspace Administration of China hasn't approved the collaboration. "Apple's rollout of artificial intelligence services in China with Alibaba is being held up by a Beijing regulator, as the tech partnership becomes the latest casualty of Donald Trump's trade war. The tech giants have been working together to launch Apple Intelligence, the iPhone-maker's suite of AI services, for Chinese users. The system would be supported by Alibaba's latest models." Every new iPhone sold worldwide has built-in ChatGPT as a result of the Apple and OpenAI partnership. Since OpenAI has no official presence in China, Apple must partner with local tech companies like Alibaba to offer AI capabilities on iPhones sold in the country. The move could help Apple navigate China's regulatory restrictions, but it's now stalled due to the US-China trade war. The Cyberspace Administration of China doesn't publicly confirm whether halting the Apple-Alibaba AI venture is a response to the US trade war. Still, sources claim this is China's response to the recent tariff clash with the US. China also has a pretty solid record of retaliating against the US reciprocal tariffs. However, the Apple and Alibaba AI partnership also has some opponents in the US. Lawmakers and government officials in Washington have raised concerns about the AI deal. They fear that this collaboration could significantly bolster China's AI capabilities. Tags Report a problem with article Follow @NeowinFeed

Lisa Jones has been a Nintendo fan since the company’s first major console, the NES, launched in the 1980s. “I’ve actually had every system, including the Virtual Boy,” she says. So, with Nintendo about to release its newest console, the Switch 2, Jones knew she had to own it on day one. “I took the day off just to make sure I’d get one,” she told PCMag as she waited outside a Best Buy store, sitting on the concrete while occasionally stretching. Jones was among the diehard Nintendo fans who began lining up outside the store in San Francisco, hoping to snag the console on launch day. The Switch 2 becomes available to consumers at 12 a.m. EST / 9 p.m. PST. But not everyone managed to snag a preorder, prompting some to fall back on the tried-and-true method of lining up in person.“Yeah, I’m cold,” said Doonie Love, an actor and model who was first in line at the store. He spoke to us with his black hoodie pulled over his head as the San Francisco wind blew by. (Credit: PCMag/Michael Kan)Love began waiting at about 9 a.m. after failing to secure a preorder, which sold out quickly across retailers weeks ago. Although he’s a Nintendo and Pokémon fan, he actually showed up to the Best Buy on a “whim,” curious to see if people were lining up.“There’s no work today, I just needed something to do,” he said on deciding to wait in line. “I just called someone to bring a jacket, chair, and burrito," he later added. Others like Brad Reinke were ready to line up. “I took the day off. Yeah, I was totally prepared to play video games all day,” he told us while sitting in his foldable chair and eating a pasta takeout order from DoorDash. “We’re here all night so I've got to get lunch and dinner in me.” He too is a major Nintendo fan, and also bought the Switch 1 on launch day back in 2017. “I’m a big collector and I’m probably going to buy everything they have on sale.” he said. While Reinke wasn’t able to secure a preorder, he said he enjoys the experience of the “midnight releases," which attracts other devoted fans. “There’s good company, everyone’s here for the same reason, so we all have stuff to talk about,” he said.Meanwhile, another consumer named James Gualtieri was prepared to work remotely while waiting outside the Best Buy, carrying his laptop and a Wi-Fi hotspot. “I was in a (remote) meeting for half an hour, chatting with folks,” he said. Recommended by Our Editors(Credit: PCMag/Michael Kan)We visited the Best Buy at around 2 p.m. on Wednesday, where the line for customers without preorders was relatively small, at about 10 people. As a result, it looked like all the consumers had a strong chance of scoring the console on launch day. But Gualtieri told us Best Buy staff wouldn’t commit to confirming if everyone in line would come away with the Switch 2 since the retailer also has to prioritize preorders.  “At the end of the day, it’s not the end of the world if I don’t get one,” he said after already waiting for two hours. Fortunately, Gualtieri’s workplace is located next to the Best Buy store. “If I can’t get one, I’ll try to get in line tomorrow morning. I would really love to get one before the weekend,” he said. Meanwhile, others like Jones said it was important to snag a Switch 2 soon, rather than wait, citing the risk of Trump’s tariffs raising the price. “Get it while you can,” she said, noting Microsoft recently increased the price for its Xbox consoles.  Best Buy isn’t the only location in San Francisco to offer the Switch 2 for tonight’s release. Nintendo’s official store in the city opened last month and is slated to sell the console as well. But the product will only be available to lucky consumers who were able to snag a preorder, or “warp pass.” (Credit: PCMag/Michael Kan)Hours before the sales were set to begin, the store held a prelaunch “celebration” event, giving fans a chance to demo the Switch 2. The event attracted a long line of over 80 people when it began at 1 p.m. Several Nintendo fans also dressed up for the event, including a consumer named Annie, who cosplayed as the Zelda character, and said “I came here from Mexico.”"When I was a child I play the Nintendo so much with my friends," Annie added, while also showing off a Zelda tattoo. Another consumer named Greg H. also looked forward to tonight’s launch, having scored a warp pass to buy the Switch 2 from the official Nintendo store in San Francisco. “There is this nostalgic factor of waiting up until midnight to pick up the console,” he said while standing at the prelaunch event with a Nintendo N64 bag. “There’s also a communal aspect, where you meet a lot of people with the same interest.”(Credit: PCMag/Michael Kan)

The US Department of Commerce has renamed its AI Safety Institute to the Center for AI Standards and Innovation (CAISI), shifting its focus from overall safety to combating national security risks and preventing “burdensome and unnecessary regulation” abroad. Secretary of Commerce Howard Lutnick announced the change on June 3rd, calling the agency’s overhaul a way to “evaluate and enhance US innovation” and “ensure US dominance of international AI standards.” The AI Safety Institute was announced in 2023 under former President Joe Biden, part of a global effort to create best practices for governments mitigating AI system risk. It signed memorandums of understanding with major US AI companies, including OpenAI and Anthropic, to get access to new models and suggest improvements before release. Near the end of Biden’s term in early 2025, it released draft guidelines for managing AI risks that included using systems to create biological weapons or other clear threats to national security, but also more common categories of harmful content like child sexual abuse material (CSAM). Lutnick’s statement says that the new institute will “focus on demonstrable risks, such as cybersecurity, biosecurity, and chemical weapons” in its evaluations. It will also investigate “malign foreign influence arising from use of adversaries’ AI systems,” a category that likely includes DeepSeek, a Chinese large language model that shook up the American AI industry earlier this year. The move is part of a larger Trump administration effort to accelerate the expansion of American AI companies. On his first day in office Trump rescinded a Biden executive order that ordered new safety standards for large AI systems and a report evaluating the potential risks for US consumers and the labor market. His own executive orders have encouraged increasing generative AI adoption in fields like education and promoting coal as a source of power for energy-hungry AI data centers. And the current Republican budget bill includes a 10-year moratorium on state-level AI regulations — a provision even some in Trump’s party have come to oppose.

"Madden NFL 26 delivers new AI-driven systems, explosive gameplay, and authentic NFL atmospheres, each ‘Built from Sundays’ to produce the realest Madden to date.” REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NASDAQ: EA) and EA SPORTS™ today unveiled EA SPORTS™ Madden NFL 26, launching worldwide on August 14, 2025, for PlayStation®5, Xbox Series X|S, Nintendo Switch 2, and PC via EA app for Windows, Steam, and Epic Games Store. Powered by a new AI-driven machine learning system trained on nearly a decade of real NFL data, Madden NFL 26 introduces QB DNA and Coach DNA, delivering authentic quarterback behaviors and adaptive coaching strategies. Madden NFL 26 is “Built from Sundays” to produce the realest Madden to date through AI-driven systems, explosive gameplay, and authentic NFL atmospheres.Justin Jefferson's authentic pre-game runout embodies team-specific NFL atmospheres coming to life in Madden NFL 26.“Madden NFL 26 represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, SVP and Group GM, EA SPORTS. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”Madden NFL 26 gameplay redefines NFL simulation with cutting-edge features powered by advanced physics and AI-powered machine learning systems:Coach DNA: Coaches employ real philosophies, backed by nearly a decade of NFL data, with styles like Dan Campbell's aggressive fourth-down calls and Kevin O'Connell's creative offense, adding strategic depth. Dynamic coach suggestions and multi-player counters provide smart play recommendations based on game situations and opponent tendencies, countering repetitive tactics.QB DNA: The most iconic position in sports comes to life with signature throwing motions, pocket presence, scrambling styles, authentic arm slots and more. An All-New traits system powers authentic behavior like you see every Sunday, from Josh Allen’s powerful arm to Lamar Jackson’s agile evasions. This is the most lifelike quarterback experience in franchise history.Explosive NFL Movement: Captures the league’s unmatched athleticism, letting you feel the raw power and precision of every burst. From game-changing cuts to electrifying runs, you create the impact that defines Sunday’s Superstars, putting you in control of gamechanging NFL speed.Physics Expansion: Physics-based interactions, including catch tackles, stiff-arms, and trucks, deliver authentic contact outcomes, while new mechanics like Custom Defensive Zones along with new knockouts and swats take pass coverage to a whole new level.Football Weather: Extreme weather impacts gameplay, with snow, fog, and wet conditions affecting visibility, movement, stamina, and ball security making weather an adversary just like Buffalo and Cleveland in January.Foundational Football: New mechanics, including Adaptive Coverage, enhanced D-line Stunts & Twists, and block steering, provide unparalleled realism across offense, defense, and special teams.Madden NFL 26 introduces a refreshed feature set that immerses players in the heart of the NFL, with deepened modes and engaging live content throughout the year:Presentation: Authentic NFL atmospheres come to life with team-specific run-outs, iconic crowd chants like Minnesota’s Skol, and Baltimore’s electrifying pre-game light show. Dynamic halftime shows, hosted by new addition Scott Hanson, and custom broadcast packages—now featuring primetime slots for Monday, Thursday and Sunday night matchups—produce a distinct look, sound and feel.Franchise: Build your legacy in style with new archetypes and gear for your custom coach or start from a real NFL coach. New features such as playsheets, Wear & Tear and Approval Ratings make every week a unique challenge. Scott Hanson's Weekly Recaps and Rich Eisen's commentary highlight a long list of upgrades to the fan favorite mode.Superstar: Import your EA SPORTS™ College Football 26 player or craft a new avatar, to progress through weekly storylines, master the Sphere of Influence system and achieve 99 OVR - all while balancing Wear & Tear and competing in live events.Madden Ultimate Team™: Build your dream roster with NFL legends and stars, tackle new dynamic MUT Events, and rise through 50-player Leaderboard Campaigns. NFL Team Pass delivers team-specific rewards across online modes, keeping programs fresh and offering ever-evolving ways to play with every new program.Roster Management: Strategically develop your roster to fit your scheme with modern Depth Chart positions including edge, long snapper, gadget players and more. Manage weekly performance with the new Wear and Tear system and Dynamic Substitutions.Fans who pre-order* the Madden NFL 26 Deluxe Edition by July 24 will receive perks including 3-day early access, 4600 Madden Points, an Elite Player Item, and more. The EA SPORTS™ MVP Bundle includes deluxe editions of Madden NFL 26 and EA SPORTS™ College Football 26, with additional rewards across both titles*.EA Play members will get a 10-hour Early Access Trial starting August 11th†. EA Play Pro members will enjoy unlimited access to the EA Play Pro Edition† of the game, and get up to 6,000 Madden Points, Player and Strategy Items and more. All EA Play members can score rewards such as monthly Ultimate Team™ Packs, as well as receive 10% off Electronic Arts digital content including game downloads, Season Passes, and DLC for certain titles.Stay tuned for more Madden NFL 26 details on the official Madden NFL website and social media (Instagram, X, TikTok, and YouTube).*Conditions & restrictions apply. See https://www.ea.com/games/madden-nfl/madden-nfl-26/legal-disclaimers for details. †Conditions, limitations and exclusions apply. See EA Play Terms for details.For Madden NFL 26 assets, visit: EAPressPortal.com.Madden NFL 26 is developed in Orlando, Florida and Madrid, Spain by EA SPORTS and will be available worldwide August 14 for Xbox Series X|S, PlayStation 5, Nintendo Switch 2, and PC via EA app for Windows, Steam, Epic Games StoreAbout Electronic ArtsElectronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.In fiscal year 2025, EA posted GAAP net revenue of approximately $7.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at www.ea.com/news.EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission.Category: EA Sports Erin Exum Director, Integrated Comms [email protected] Source: Electronic Arts Inc.

06/03 — 2025 by abduzeedo Explore the impactful branding and visual identity for Culture & Community Power Fund by Outside. See how design elevates community action. Hey creatives! Let's dive into some truly inspiring work today. Our friends at Outside, a global design and tech studio based in Kathmandu, recently rolled out a fresh brand and website for the Culture & Community Power Fund (C&CPF). This project isn't just about aesthetics; it's about design with a deeper purpose. Crafting a Visual Voice for Community Power C&CPF champions grassroots organizations. They focus on communities most affected by systemic oppression. Their mission involves direct funding, sharing resources, and building networks. Outside's goal was clear: uplift grantee work, create a wisdom hub, and clarify culture's role in social action . Elizabeth Lepro, Editorial Lead at Outside, shared that the project expanded their understanding of "culture." They aimed to visually inject the celebratory and communal aspects of shared spaces, rituals, stories, and traditions throughout the brand . This passion shines through in the final output. The Ampersand: A Symbol of Collaboration One standout element in C&CPF's new branding and visual identity is the ampersand (&). Outside emphasized this symbol in the logo, a direct nod to C&CPF's collaborative ethos. What's really clever is how they rendered the ampersand in various fonts. Each typeface reflects the diverse visions of C&CPF's partner-grantees. For instance, the rounded Akaya Kanadaka typeface conveys the joyful spirit of culturally infused community power building. Pilowlava, another typeface, speaks to a grantee-partner's work in urban farming and sustainability . It's a subtle yet powerful way to represent unity in diversity. Gritty, Bold, and Inviting Visuals Established in 2022, C&CPF is relatively new. They wanted to avoid looking overly traditional. Outside delivered a gritty, bold aesthetic, drawing inspiration from protest signs and zines. Snappy animations complement this vibe. They even provided image frames to unify varying aesthetics from featured organizations. The chosen color palette is a rich blend of orange, purple, yellow, black, and white. This combination expresses warmth and invitation, perfectly aligning with the Fund's focus on people and communities. The brand incorporates vibrant photography, showcasing scenes like festivals, local games, and urban farms. Bridging the Knowledge Gap Beyond the visual, Outside also provided copywriting and narrative support. They made sure the site explains "community power building" in accessible language. The "What is Community Power Building?" page breaks down basics, relevant vocabulary, and context. It clarifies that culture extends beyond art and music, encompassing traditions, stories, rituals, and shared spaces. A key feature is the "Knowledge Commons," a custom-built resource library. It serves both experienced practitioners and newcomers, fostering shared wisdom. This hub even accepts submissions, allowing C&CPF team members to edit and publish them. This project by Outside is a fantastic example of how thoughtful branding and visual identity can empower a mission. It shows that design isn't just about looking good; it's about building understanding, fostering connection, and driving meaningful change. What aspects of this purposeful design resonate most with you? Explore more of Outside's work and the Culture & Community Power Fund's initiatives to see how design can truly make an impact. Learn more about Outside's work Branding and visual identity artifacts Tags branding

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Raspberry Pi Imager 1.9.4 released bringing performance improvements, bug fixes and more David Uzondu Neowin · Jun 5, 2025 05:12 EDT Raspberry Pi Imager 1.9.4 is now out, marking the first official release in its 1.9.x series. This application, for anyone new to it, is a tool from the Raspberry Pi Foundation. It first came out in March 2020. Its main job is to make getting an operating system onto a microSD card or USB drive for any Raspberry Pi computer super simple, even if you hate the command line. It handles downloading selected OS images and writing them correctly, cutting out several manual steps that used to trip people up, like finding the right image version or using complicated disk utility tools. This version brings solid user interface improvements for a smoother experience, involving internal tweaks that contribute to a more polished feel. Much work went into global accessibility, adding new Korean and Georgian translations. Updates also cover Chinese, German, Spanish, Italian, and many others. Naturally, a good number of bugs got squashed, including a fix for tricky long filename issues on Windows and an issue with the Escape key in the options popup. Changes specific to operating systems are also clear. Windows users get an installer using Inno Setup. Its program files, installer, and uninstaller are now signed for better Windows security. For macOS, .app file naming in .dmg packages is fixed, and building the software is more reliable. Linux users can now hide system drives from the destination list, a great way to prevent accidentally wiping your main computer drives. The Linux AppImage also disables Wayland support by default. The full list of changes is outlined below: Fixed minor errors in Simplified Chinese translation Updated translations for German, Catalan, Spanish, Slovak, Portuguese, Hebrew, Traditional Chinese, Italian, Korean, and Georgian Explicitly added --tree to lsblk to hide partitions from the top-level output CMake now displays the version as v1.9.1 Added support for quiet uninstallation on Windows Applied regex to match SSH public keys during OS customization Updated dependencies: libarchive (3.7.4 → 3.7.7 → 3.8.0) zlib (removed preconfigured header → updated to 1.4.1.1) cURL (8.8 → 8.11.0 → 8.13.0) nghttp2 (updated to 1.65.0) zstd (updated to 1.5.7) xz/liblzma (updated to 5.8.1) Windows-specific updates: Switched to Inno Setup for the installer Added code signing for binaries, installer, and uninstaller Enabled administrator privileges and NSIS removal support Fixed a bug causing incorrect saving of long filenames macOS-specific updates: Fixed .app naming in .dmg packages Improved build reliability and copyright Linux-specific updates: System drives are now hidden in destination popup Wayland support disabled in AppImage General UI/UX improvements: Fixed OptionsPopup not handling the Esc key Improved QML code structure, accessibility, and linting Made options popup modal Split main UI into component files Added a Style singleton and ImCloseButton component Internationalization (i18n): Made "Recommended" OS string translatable Made "gigabytes" translatable Packaging improvements: Custom AppImage build script with Qt detection Custom Qt build script with unprivileged mode Qt 6.9.0 included Dependencies migrated to FetchContent system Build system: CMake version bumped to 3.22 Various improvements and hardening applied Removed "Show password" checkbox in OS customization settings Reverted unneeded changes in long filename size calculation Internal refactoring and performance improvements in download and extract operations Added support for more archive formats via libarchive Lastly, it's worth noting that the system requirements have changed since version 1.9.0: macOS users will need version 11 or later; Windows users, Windows 10 or newer; Ubuntu users, version 22.04 or newer; and Debian users, Bookworm or later. Tags Report a problem with article Follow @NeowinFeed