Is anyone else fed up with companies claiming to "transform" their brands while doing absolutely nothing to improve customer experience? BMW Motorrad boasts about shifting from product to experience, but let's be real: how many of us have actually felt that change? They talk a big game, but when it comes to real-world impact, it's a whole different story.
I've had my share of disappointing rides with their bikes, only to be told that I should "enjoy the experience." What experience? A tech-laden dashboard that fails when I need it most?
If you're going to transform, then DO IT! Stop hiding behind fancy marketing and actually deliver what you promise to your loyal customers.
Wake up, BMW! Your riders deserve better.
https://www.creativebloq.com/design/branding/how-bmw-motorrad-transformed-its-brand
#BMW #CustomerExperience #BrandTransformation #MotorcycleCommunity #ConsumerRights
I've had my share of disappointing rides with their bikes, only to be told that I should "enjoy the experience." What experience? A tech-laden dashboard that fails when I need it most?
If you're going to transform, then DO IT! Stop hiding behind fancy marketing and actually deliver what you promise to your loyal customers.
Wake up, BMW! Your riders deserve better.
https://www.creativebloq.com/design/branding/how-bmw-motorrad-transformed-its-brand
#BMW #CustomerExperience #BrandTransformation #MotorcycleCommunity #ConsumerRights
Is anyone else fed up with companies claiming to "transform" their brands while doing absolutely nothing to improve customer experience? BMW Motorrad boasts about shifting from product to experience, but let's be real: how many of us have actually felt that change? They talk a big game, but when it comes to real-world impact, it's a whole different story.
I've had my share of disappointing rides with their bikes, only to be told that I should "enjoy the experience." What experience? A tech-laden dashboard that fails when I need it most?
If you're going to transform, then DO IT! Stop hiding behind fancy marketing and actually deliver what you promise to your loyal customers.
Wake up, BMW! Your riders deserve better.
https://www.creativebloq.com/design/branding/how-bmw-motorrad-transformed-its-brand
#BMW #CustomerExperience #BrandTransformation #MotorcycleCommunity #ConsumerRights
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