Image: Nintendo LifeBack in the day, Acclaim Entertainment was a pretty formidable force in the games industry. It has dozens upon dozens of games under its belt, including the first two Burnout titles, the Turok series, NBA Jam, and of course, Mary-Kate and Ashley: Sweet 16 - License to Drive. Ahh, good times.Unfortunately, the company went bankrupt in September 2004, but now, just over 20 years later, Acclaim is making a comeback.Re-entering the market in 2025, however, has seemingly required Acclaim to approach its business from a different direction, and will instead primarily provide funding, marketing, and PR support to independent studios looking to break into the industry.Subscribe to Nintendo Life on YouTube797kWatch on YouTube In addition, Acclaim will look to "resurrect and revitalize its beloved portfolio of classic IP", and will utilise the expertise of an advisory board comprised of Russell Binder at Striker Entertainment, Mark Caplan at Ridge Partners and Jeff Jarrett (yes, the WWE legend) at Global Force Entertainment to aid its goals.Acclaim's new CEO Alex Josef has said the following:Its an absolute honor and pleasure to be leading the charge in bringing Acclaim back to the forefront of the games industry. Were fortunate that we have an extremely talented team and that weve already signed some incredible indie titles, which well be revealing soon.Originally founded in 1987, Acclaim's name was conceived as a way to ensure it would appear before the likes of Activision and Accolade when viewed alphabetically; this same strategy was followed by Activision employees after branching away from Atari.As it neared its demise in 2004, the company made some controversial decisions when marketing its games. This included an offer to reimburse UK drivers with a speeding ticket ahead of Burnout 2's launch, and a bizarre competition in which it urged new parents to name their baby 'Turok' to promote the release of Turok: Evolution. A feather in your capMultiplayer goes extinctAre you happy to see the return of Acclaim after all these years? Let us know your thoughts with a comment down below.Related GamesSee AlsoShare:01 Nintendo Lifes resident horror fanatic, when hes not knee-deep in Resident Evil and Silent Hill lore, Ollie likes to dive into a good horror book while nursing a lovely cup of tea. He also enjoys long walks and listens to everything from TOOL to Chuck Berry. Hold on there, you need to login to post a comment...Related ArticlesNintendo Switch 2 Doesn't Need To Worry About Steam Deck SalesSteam Deck has sold roughly 4 million unitsMasahiro Sakurai Receives Award From Japanese GovernmentFor his YouTube video tutorialsWarner Bros. Closes Three Studios Including Team Behind Smash-Like Brawler 'MultiVersus'The new Wonder Woman project has also been axedThe Pokmon Company Catches A Win In Lawsuit Against Another Rip-Off AppWatch out, PalworldRockstar Games Announces Acquisition Of Dev Behind GTA Trilogy UpgradesThe studio will be renamed 'Rockstar Australia'