Xsolla, a global player in video game commerce, introduced a series of updates to its Web Shop solution, which has supported more than 500 web shops worldwide over the past four years.Key updates include:Customizable Loyalty Program: Integrated directly into the web shop, this feature has been reported to boost LTV by up to 30% by encouraging repeat purchases, increasing payment frequency, and extending customer lifespan through loyalty points and exclusive store access.Automated Regional Pricing Tiers: This update enables developers to set automated pricing in USD with dynamic adjustments for taxes and exchange rates. The approach allows for manual overrides and has contributed to a reported 13% increase in payment conversion by aligning prices with local purchasing power.Enhanced Progressive Web App (PWA) Functionality: Improvements in the PWA feature allow players to add the web shop to their mobile home screens, facilitating one-click access without repeated logins. This enhancement has reportedly resulted in a 300% increase in web shop visits.Partner-Side Personalization: Developers can tailor the web shop experience in real time based on in-game player data. This personalization of the catalog, promotions, and offers has been associated with a 35% increase in average revenue per paying user (ARPPU).Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, noted, Xsollas mission is to simplify the complexities of game commerce and empower developers to grow and expand their monetization. These updates to the Web Shop are a testament to that mission, offering solutions that make web shop management more efficient and player experiences more engaging.The updated Xsolla Web Shop is designed as an essential tool for mobile game developers looking to expand their monetization strategies and enhance player engagement. With added features such as catalog management, LiveOps support, and website customization, the solution plays a vital role in direct-to-consumer monetization strategies, delivering consistent return on investment and long-term value.Visit this page for additional details on the new features and to explore how Xsolla Web Shop can support business growth.Source link The post Xsolla Announces Web Shop Updates appeared first on CG SHARES.