Xsolla, a global video game commerce company, unveiled the Xsolla Publishing Suite, a comprehensive direct-to-consumer (D2C) solution that assists developers in selling and distributing their games. The platform integrates content management, payments, LiveOps, analytics, and pre-integrated marketing tools, making it adaptable to various genres, monetization models, and stages of the game lifecycle.The D2C model is increasingly popular among game developers seeking more control over distribution and monetization, moving away from traditional platforms. Drawing on 20 years of experience in the D2C space, Xsolla designed the Publishing Suite as a modular toolkit that can be customized to meet diverse needs. The suite offers several key capabilities, including:Optimizing Game Releases: Tools to engage players, collect feedback, fine-tune marketing strategies, and drive pre-order campaigns.Direct Game Key Sales: A developer-branded store that supports multi-platform sales, offering greater control over the user experience while reducing platform fees.Multi-Game Publishing Platforms: Solutions for managing catalogs of varying sizes with integrated user management, storefront, and analytics capabilities.Unified Cross-Platform Experience: Features that facilitate seamless purchasing on PC, mobile, and web, along with unified player accounts and cross-platform progression.Enhanced Monetization Strategies: Advanced tools for in-game and web store monetization, catalog and offer management, and LiveOps.Dedicated MMO Platforms: Analytics and data tools designed to provide detailed player insights, personalized content, and lower churn for MMO titles.Gaming Launcher Integration: Options for delivering content updates and monetization features through a custom gaming launcher or established platforms like Steam and Epic Games Store.Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, said, With the launch of the Xsolla Publishing Suite, were enabling developers to overcome the challenges of direct-to-consumer sales with powerful, customizable tools. This solution simplifies reaching players directly, helping developers build lasting connections and drive sustainable growth.Developers using the Publishing Suite can optimize their monetization strategies and potentially reduce internal development costs. More details are available here.Source link The post Xsolla Publishing Suite Launched appeared first on CG SHARES.