In New York, Rafael de Crdenas sculpts a tonal, monochrome store for SKIMS
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A Nude AffairIn New York, Rafael de Crdenas sculpts a tonal, monochrome store for SKIMSByKelly Pau March 6, 2025East, Interiors (William Abranowicz)SHAREKim Kardashians lingerie and clothing brand SKIMS landed in New York with its first flagship on 5th Avenue, and like SKIMSs skin-tight style, the store design by New Yorkbased practiceRafael de Crdenasaccentuates the body. Rounded soffits and walls mimic the contours of SKIMSs bodycon styles. Custom mannequins and a feminine and figural 15-foot sculpture by Vanessa Beecroft puts the anatomy quite literally on display. The stores own cladding, a monochrome pinky, beige nude, recalls supple soft skinor SKIMS rather. Many nude shades were considered during the design process. Our client had a strong vision about a tonal approach and this particular color was painstakingly examined, the practices titular founder, Rafael de Crdenas, toldAN Interior.Its a very pale beige paint that is on the cool side and called Edgecomb Gray. A lighter, more neutral color established a more versatile backdrop for the ever expanding product offering and countless collaborations. The color completely clads the stores 3 stories and 6,570 square feet as it allows the products, showcased on Corian displays, to take center stage.Read more on aninteriormag.com. Retail
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