The Bang & Olufsen Beosound A1 has long stood out as a premium portable speaker, beloved for its compact size, sleek aesthetics, and rich audio performance. Now in its third generation, the latest iteration of the Beosound A1 introduces not only refined sound and design upgrades but also a significant leap forward in sustainability and longevity. Bang & Olufsen has officially announced the Beosound A1 3rd Gen, a thoughtfully reengineered version of its award-winning portable Bluetooth speaker. Designed in collaboration with acclaimed Danish designer Cecilie Manz, the new A1 merges minimalism with cutting-edge acoustics and an ambitious commitment to circular design. In a landmark achievement, the Beosound A1 becomes the world’s first portable Bluetooth-only speaker to receive Cradle to Cradle Certified® Bronze status. This certification reenforces Bang & Olufsen’s pledge to sustainability through responsible material sourcing, modular construction, and product longevity. “Beosound A1 3rd Gen represents everything we stand for – beautiful sound, enduring design, and a commitment to doing things better,” says Bang & Olufsen CEO Kristian Teär. “It’s a speaker that not only elevates everyday listening but also reflects our vision for more thoughtful, lasting products.” The Beosound A1 continues to embody Bang & Olufsen’s signature style. The speaker retains its pearl-blasted aluminum body, now enhanced with 2,173 precision-milled holes, giving it both a refined aesthetic and excellent acoustic dispersion. Complementing the metallic shell is a soft, waterproof leather strap, making the speaker ready for everyday travel and adventure. A new aluminum strap lock, designed by Manz, boosts both style and structural integrity. The speaker boasts an IP67 rating, meaning it’s fully dustproof and water-resistant. Whether poolside, at the beach, or caught in the rain, the A1 is built to withstand the elements – though full submersion is still best avoided. The third-generation model comes in three finishes: the iconic Natural Aluminum, a warm Honey Tone, and the nature-inspired Eucalyptus Green. Despite its compact size, the Beosound A1 3rd Gen delivers room-filling sound, thanks to the largest woofer in its class. Bang & Olufsen has tuned the speaker for richer, more dynamic bass performance, with a Bass SPL of 64dB – an improvement of 2dB over the previous generation. That small bump translates to noticeably deeper and punchier low-end output, particularly impressive for a speaker of this size. The A1 is also equipped with a three-microphone array, enabling excellent voice clarity for calls and virtual meetings. With stereo pairing support across both second- and third-gen models, users can effortlessly create immersive soundscapes for larger spaces. The speaker supports Bluetooth 5.1, ensuring fast and stable connections, and is compatible with Microsoft Swift Pair and Google Fast Pair, making device pairing intuitive and efficient. Whether you’re switching between a phone, tablet, or laptop, the Beosound A1 keeps your music streaming smoothly. What truly sets the third-generation Beosound A1 apart is its focus on repairability and longevity. Constructed using a modular architecture, the A1 is designed with a 10-year useful life in mind, aligning with circular design principles aimed at reducing electronic waste. The battery is professionally replaceable at Bang & Olufsen stores, ensuring that users can continue to enjoy their speaker for years without contributing to a landfill. The speaker also comes with up to 5 years of coverage through the Beocare service plan. Priced at it sits well above the typical cost of other ultra-portable Bluetooth speakers, many of which fall below the mark. However, for those who value design, longevity, and standout acoustics, it represents a compelling investment. To learn more about the Bang & Olufsen Beosound A1 3rd Gen speaker, visit bang-olufsen.com. Photography courtesy of Bang & Olufsen. #new #bampampo #beosound #bluetooth #speaker