As Newton Centres new railroad station and following development boom transformed the once sleepy village into the main commercial center for the city, landowners capitalized on the opportunity by developing commercial blocks to serve the community and line their own pockets.Mellen Newton Bray (1856-1946) became a major landholder in Newton Centre and would develop the areas directly surrounding the new train station there. On a curving site, he built Brays Hall, this three-story commercial block renting out spaces to local banks and stores with a large assembly hall and bowling alley in the building as well. Initially, Bray planned for an eight-story structure, having contracted a solid foundation that could support such a structure, pending the success of the initial construction. That is mixed use before it was cool. The building was designed by the firm ofKendall & Stevens, likely led byHenry H. Kendall, who resided in Newton Centre. Kendall would also designthe apartment block across the streetfor Mr. Bray. The building is constructed of light Tuscan bricks and is notable for the bracketed cornice and dormers all in copper. The building was restored in the 1970s by owner David Zussman, and rebranded asPiccadilly Square, following his recent trip to London being impressed with by the atmosphere of Piccadilly Circus.