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A company you wouldnt expect just beat Apple as the No. 1 smartwatch brand
Apples wearable devices, and specifically its smartwatches, are often deemed the default best. The ecosystem around the Apple Watch is often cited as the core convenience, but theres no doubt that Apple deserves merit for health innovation and technical prowess, too.It, therefore, comes as a surprise that a sanction-battered company with a far smaller presence in the West has managed to topple Apple and nab the crown of the worlds biggest wrist-worn device brand. The company in question is Huawei.Recommended VideosActually, the Chinese electronics giant has managed to beat Apple for the second consecutive time this year, based on quarterly market data from IDC.Please enable Javascript to view this contentAs per the research companys latest Worldwide Wearables Quarterly Tracker report, between the first and third quarters of 2024, Huawei shipped more wearables than Apple, commanding a market share of 16.9% (23.6 million units shipped) compared to Apples 16.2% portion (22.5 million units shipped) on the global front.HuaweiInterestingly, compared to last year, Huaweis market position has strengthened by a massive 44.3%, while Apples has witnessed a decline of 12.8% in the global markets. Notably, even Samsung has recorded growth, and so have other major Chinese brands, such as Xiaomi.RelatedHuaweis growth can also be attributed to the fact that China has emerged as the largest wearable market in the world, one where Huawei commands a strong presence. As per IDCs tracker, Huawei was ahead of Apple in the second quarter as well, snagging one-fifth of the global market, compared to Apples 13.% share.The Huawei Watch D2 can measure blood pressure levels using a stack integrated within the strap. HuaweiIt is worth keeping in mind that Apple still leads the smartwatch segment, while IDCs report tracks a combination of fitness bands and smartwatches. Interestingly, Huawei doesnt lag behind Apple in the smartwatch innovation game, either. It actually leads the game at numerous parameters.Take, for example, theHuawei Watch D2, which enables Ambulatory Blood Pressure Monitoring. Instead of using a sensor stack that reads blood flow movement using light and requires calibration (hello, Samsung Galaxy Watch), Huaweis TruSense system has fitted a high-precision pressure sensor, mini pump, and inflatable airbag in the strap.The smartwatch can measure blood pressure levels at any time of the day and during activities like sleeping, walking, and more. Users can also customize it to take the readings at regular intervals, set up a 24-hour auto-monitoring plan, keep an eye on the average SBP and DBP (Systolic Blood Pressure and Diastolic Blood Pressure) numbers, combine them with heart rate insights, and more.And here is the surprising part. Hauweis website clearly mentions that it can be used as a reference in clinical practice. In fact, the wearable portfolio is quite expansive, covering varied aesthetic styles and form factors across different price brackets and health stack levels. Or, as the saying goes, something for everyone.Huaweis health sensing and fitness tracking stack is also pretty impressive, and it also beats the likes of Samsung and Apple at offering fashionable smartwatches tailored to the female audience. However, the global market dynamics might change in Apples favor during the holiday season, but well have to wait a few weeks for those figures to arrive.Editors Recommendations
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