Football Manager 2025 is getting closer after multiple delays, but the team has unveiled a new signing with Steve Sidwell undertaking a surprise Twitch challengeTech12:32, 27 Jan 2025Updated 12:32, 27 Jan 2025Sidwell and Jameson are looking to take Newport County to the 'Promised Land'Football Manager fans need some good news right now. In any other year, we'd be waiting for developer Sports Interactive to drop the January transfer update once the window is shut, but after the game was delayed out of 2024 entirely, we've not even started our saves yet.The game is now expected in March of this year, but Jameson Irish Whiskey has revealed a fun marketing partnership with the game, Newport County, and former Chelsea and Fulham midfielder Steve Sidwell.The "Must Be A Manager" campaign kicks off this week and will see fans given the chance to lead Newport County from League Two to League One.Can Sidwell and Tony Jameson reach League One?Starting on January 29, Jameson Irish Whiskey is looking for Football Manager fans to join them on Twitch. While former Chelsea star Sidwell will be making his 'managerial debut', he's going to be led by comedian and Football Manager fan Tony Jameson."Combining Steves on-pitch expertise with Tonys Football Manager gaming savvy does sound like a cocktail for success," the company said."But there is one playful twist this isnt just about Steve and Tony, the Football Manager fans are the real gaffers, helping make all the critical decisions, from squad selections to in-game tactics, steering the teams fate in real-time, through the Twitch live chat."Think of it a little like the record-breaking 'Twitch plays Pokemon', except focused on The Port rather than Pikachu.Im really excited to work with Jameson, an iconic brand doing some brilliant work as a proud partner of the EFL," Sidwell said."Whilst it wont be easy to get Newport into the promised land, I can assure you that Tony and I will leave no stone unturned as we look to make the local South Wales community proud."For more on Football Manager, be sure to check out the community-made mod that converts Football Manager 2024 to Football Manager 2025, or our chat with Sensible Soccer legend Jon Hare.Article continues belowFor the latest breaking news and stories from across the globe from the Daily Star, sign up for our newsletters.RECOMMENDED