025S Harajuku Store / ATELIER KHJSave this picture! Sun Kim(ATELIER KHJ)Retail InteriorsShibuya, JapanArchitects: ATELIER KHJAreaArea of this architecture projectArea:167 mYearCompletion year of this architecture project Year: 2024 PhotographsPhotographs:Sun Kim(ATELIER KHJ)More SpecsLess SpecsSave this picture!Save this picture!Text description provided by the architects. The 025S Harajuku store is the first official showroom in Japan for the Korean total scent brand POINTTWOFIVE.SECOND. As the brand's first introduction abroad, the design aims to express the brand's philosophy of 'time' and 'story' through the concept of 'memory.'Save this picture!Save this picture!The showroom is spread across two floors and is designed around the concept of a repository for precious items. This memory-evoking repository serves not only as a storage space for scents but also as a functional fragrance counter, becoming an iconic structure within the space.Save this picture!Visitors interact with this structure, selecting and sampling scents that resonate with them, creating an experience that connects to the act of recalling memories. This space encourages visitors to go beyond simple fragrance sampling, offering a multi-sensory experience that stimulates various senses.Save this picture!Save this picture!Project gallerySee allShow lessProject locationAddress:Shibuya, JapanLocation to be used only as a reference. It could indicate city/country but not exact address.About this officeATELIER KHJOfficePublished on January 28, 2025Cite: "025S Harajuku Store / ATELIER KHJ" 27 Jan 2025. ArchDaily. Accessed . <https://www.archdaily.com/1026025/025s-harajuku-store-atelier-khj&gt ISSN 0719-8884Save!ArchDaily?You've started following your first account!Did you know?You'll now receive updates based on what you follow! Personalize your stream and start following your favorite authors, offices and users.Go to my stream