Jewish Leaders Call for Boycott After Elon Musk's Nazi Salute, Holocaust Jokes
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After billionaire Elon Musk performed not one but two Nazi salutes at president Donald Trump's inauguration, made appalling jokes about the Holocaust, and threw his weight behind Germany's far-right political party, Jewish leaders are pushing advertisers to drop Musk's in-shambles social network X-formerly-Twitter.As the Washington Post reports, more than 160 rabbis and activists have published a public letter calling the world's richest man an "urgent danger to Jews" and "one of the leading purveyors of antisemitism in the world.""When the worlds richest man combines political power with a platform that can mobilize hate, the danger becomes immediate and lethal," the letter reads. "We face a stark choice: stand up now or watch as hate spreads unchecked."The letter highlights Musk's worrying embrace of white supremacist and antisemitic beliefs, which have seemingly been sharpened by his own social media platform.Musk has a track record of antisemitism and racial animus against other groups. In 2023, Jewish leaders wrote a strikingly similar letter to X advertisers after Musk outright called a deeply antisemitic tweet the "actual truth."At the time, Musk claimed that he had "no choice but to file a defamation lawsuit against the Anti-Defamation League," threats that the billionaire never made good on. He also claimed without giving a shred of evidence that the ADL was to blame for 60 percent of ad sales decline at X.Research has shown that his social media platform has succumbed to a tidal wave of hate speech and antisemitism under his leadership, which has proliferated in a near-total absence of content moderation.Advertisers, which have long represented Twitter's main revenue stream, have had an extremely rocky relationship with Musk's hate speech incubator. Many major brands returned to the platform last fall, despite their ads appearing next to posts celebrating Adolf Hitler and other instances of blatant hate speech.However, X-formerly-Twitter's financials are stagnating, as Musk admitted himself in a recently leaked email."Our user growth is stagnant, revenue is unimpressive, and were barely breaking even," he wrote in a January email, as quoted by the Wall Street Journal.Jewish leaders are seeing it as an opportunity to raise awareness."To advertisers including Google, Amazon, and the ADL: Pull your ads now," they warned in their latest letter. "The pressure is working. X's financial difficulties prove it."It's a sad state of affairs when the richest man in the world, who's currently leading a financial coup on the US government, has to be reminded that blatant public hatred could hurt his bottom line.However, it's ultimately up to advertisers whether they can afford to line the pockets of a man who has garnered a reputation for making racist claims and fuelling conspiracy theories.More on Twitter: In Leaked Email, Elon Musk Admits Defeat on TwitterShare This Article
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