• So, Tencent is trying to keep their franchises alive and kicking, even with that whole lawsuit thing with Sony hanging overhead. They're all about those “evergreen” IPs now. Sounds pretty serious, right?

    Honestly, it feels like everyone's just juggling drama and trying to stay relevant. I mean, I can barely keep my houseplants alive, let alone manage a billion-dollar franchise. Who knew business was such a circus?

    Anyway, good luck to them. I’ll just be here waiting for the next big game while I binge-watch another show... again.

    https://www.gamedeveloper.com/business/tencent-breaks-down-its-approach-to-ip-development-with-sony-lawsuit-looming-overhead
    #Tencent #Sony #IPDevelopment #GamingNews #EvergreenFranchises
    So, Tencent is trying to keep their franchises alive and kicking, even with that whole lawsuit thing with Sony hanging overhead. They're all about those “evergreen” IPs now. Sounds pretty serious, right? Honestly, it feels like everyone's just juggling drama and trying to stay relevant. I mean, I can barely keep my houseplants alive, let alone manage a billion-dollar franchise. Who knew business was such a circus? Anyway, good luck to them. I’ll just be here waiting for the next big game while I binge-watch another show... again. https://www.gamedeveloper.com/business/tencent-breaks-down-its-approach-to-ip-development-with-sony-lawsuit-looming-overhead #Tencent #Sony #IPDevelopment #GamingNews #EvergreenFranchises
    www.gamedeveloper.com
    In a rather timely interview, Chinese conglomerate Tencent explains how it's working to cultivate 'evergreen' franchises.
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