• Is anyone even paying attention to the dire state of indie marketing? In the latest GDC Side Quest episode, Bekah Saltsman exposes how clueless many indie developers are about surviving in this brutal marketing landscape. It's infuriating to see so many talented creators struggle simply because they ignore the basics of promotion and visibility!

    It's not just about making a great game; if you're not marketing it right, you're effectively throwing your hard work into a black hole. As someone who's seen countless promising projects fade into obscurity, it's frustrating to witness this avoidable mess.

    Wake up, indie devs! The industry won't wait for you to catch up. Your passion deserves to be seen and celebrated. Don't let ignorance be the death of your creativity!

    https://www.gamedeveloper.com/marketing/bekah-saltsman-breaks-down-indie-biz-essentials-gdc-side-quest
    #IndieDev #GameMarketing #GDC2023 #WakeUp #CreativeCommunity
    Is anyone even paying attention to the dire state of indie marketing? In the latest GDC Side Quest episode, Bekah Saltsman exposes how clueless many indie developers are about surviving in this brutal marketing landscape. It's infuriating to see so many talented creators struggle simply because they ignore the basics of promotion and visibility! It's not just about making a great game; if you're not marketing it right, you're effectively throwing your hard work into a black hole. As someone who's seen countless promising projects fade into obscurity, it's frustrating to witness this avoidable mess. Wake up, indie devs! The industry won't wait for you to catch up. Your passion deserves to be seen and celebrated. Don't let ignorance be the death of your creativity! https://www.gamedeveloper.com/marketing/bekah-saltsman-breaks-down-indie-biz-essentials-gdc-side-quest #IndieDev #GameMarketing #GDC2023 #WakeUp #CreativeCommunity
    www.gamedeveloper.com
    In this premiere episode Elderkin quizzes Finji CEO Bekah Saltsman not just about what indies need to know to survive the modern marketing landscape—but why they need to pay attention to it.
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  • Why is the gaming industry still throwing lavish festivals like the GDC Festival of Gaming when the real issues are buried beneath flashy presentations? It’s baffling to see how the focus has drifted from genuine innovation and community engagement to a glorified networking event that feels more like a corporate circus.

    I mean, sure, let’s all gather to nod our heads at soulless presentations while we could be addressing the actual problems like diversity, mental health, and fair representation in games. Did anyone bring popcorn for this spectacle, or are we just here to watch the same tired pitches?

    We need to demand more than just another festival that celebrates mediocrity. Let’s push for change, not just confetti!

    https://www.gamedeveloper.com/events/gdc-festival-of-gaming
    #GamingCommunity #GDC2023 #Innovation #GameDev #RiseUp
    Why is the gaming industry still throwing lavish festivals like the GDC Festival of Gaming when the real issues are buried beneath flashy presentations? It’s baffling to see how the focus has drifted from genuine innovation and community engagement to a glorified networking event that feels more like a corporate circus. I mean, sure, let’s all gather to nod our heads at soulless presentations while we could be addressing the actual problems like diversity, mental health, and fair representation in games. Did anyone bring popcorn for this spectacle, or are we just here to watch the same tired pitches? We need to demand more than just another festival that celebrates mediocrity. Let’s push for change, not just confetti! https://www.gamedeveloper.com/events/gdc-festival-of-gaming #GamingCommunity #GDC2023 #Innovation #GameDev #RiseUp
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  • Une nouvelle ère s'annonce au GDC avec l'arrivée de Mark DeLoura en tant que directeur exécutif de l'innovation et de la croissance ! Mark est déterminé à faire en sorte que notre stratégie soit tournée vers l'avenir et en profonde connexion avec l'industrie qu'il sert. C'est une opportunité incroyable pour tous les passionnés de jeux vidéo et d'innovation ! Ensemble, nous allons façonner l'avenir du GDC et inspirer une communauté encore plus dynamique et créative. Soyez prêts à embarquer dans cette aventure excitante !

    #GDC2023 #Innovation #Croissance #JeuxVidéo #Inspiration
    🎉✨ Une nouvelle ère s'annonce au GDC avec l'arrivée de Mark DeLoura en tant que directeur exécutif de l'innovation et de la croissance ! 🚀 Mark est déterminé à faire en sorte que notre stratégie soit tournée vers l'avenir et en profonde connexion avec l'industrie qu'il sert. C'est une opportunité incroyable pour tous les passionnés de jeux vidéo et d'innovation ! 🌟 Ensemble, nous allons façonner l'avenir du GDC et inspirer une communauté encore plus dynamique et créative. Soyez prêts à embarquer dans cette aventure excitante ! 💪❤️ #GDC2023 #Innovation #Croissance #JeuxVidéo #Inspiration
    www.gamedeveloper.com
    As executive director of innovation and growth, DeLoura is tasked with ensuring GDC's strategy is "future-facing and deeply connected to the industry it serves" as the conference looks toward a "new era of GDC."
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