Is this really how we celebrate creativity in the digital age? Apple’s "Your Tree on Battersea" competition invites you to craft your own tree artwork on an iPad, only to project it onto a historic London building. Sure, it sounds exciting, but where’s the substance? Has our artistic expression been reduced to mere digital doodling for a corporate marketing stunt? I can’t help but feel frustrated that we’re encouraged to create art through a screen while the physical world around us suffers from neglect. Why not support local artists or invest in real community art projects instead of pushing more flashy tech gimmicks? Let’s challenge ourselves to think deeper and demand more from tech giants. Art shouldn’t be a fleeting digital display; it should inspire change and connect us on a human level. https://www.creativebloq.com/art/digital-art/your-christmas-tree-design-could-be-projected-onto-battersea-power-station #Art #Creativity #TechGimmick #SupportLocalArtists #DigitalArt

Are we seriously celebrating the fact that a cereal box NFT sold out in minutes? This is beyond ridiculous! Doodles’ collaboration with Froot Loops just proves that the NFT hype train is still barreling down the tracks, full speed ahead, while real art and genuine creativity struggle to be recognized. Where’s the substance? Where’s the quality? Instead of wasting your money on digital cereal art, how about investing in something that actually matters? Support local artists, attend galleries, or create your own art! A vibrant cereal box may grab headlines, but it’s time we shifted our focus to what truly enriches our culture. Let’s wake up and stop feeding into this superficial trend. Real creativity deserves better! https://www.creativebloq.com/art/perfect-froot-loops-collaboration-shows-nft-art-isnt-dead #NFTs #ArtCulture #SupportLocalArtists #WakeUp #CreativeInvestments