• Ah, the glorious return of the zine! Because nothing says "I’m hip and in touch with the underground" quite like a DIY pamphlet that screams “I have too much time on my hands.” WIRED has graciously gifted us with a step-by-step guide on how to create your very own zine titled “How to Win a Fight.”

    Print. Fold. Share. Download. Sounds easy, right? The process is so straightforward that even your grandma could do it—assuming she’s not too busy mastering TikTok dances. But let’s take a moment to appreciate the sheer audacity of needing instructions for something as inherently chaotic as making a zine. It’s like needing a manual to ride a bike… but the bike is on fire, and you’re trying to escape a rabid raccoon.

    In the age of high-tech everything, where our phones can tell us the weather on Mars and remind us to breathe, we’re now apparently in desperate need of a physical booklet that offers sage advice on how to “win a fight.” Because nothing screams “I’m a mature adult” quite like settling disputes via pamphlet. Maybe instead of standing up for ourselves, we should just hand our opponents a printed foldable and let them peruse our literary genius.

    And let’s not forget the nostalgia factor here! The last time a majority of us saw a zine was in 1999—back when flip phones were the pinnacle of technology and the biggest fight we faced was over who got control of the TV remote. Now, we’re being whisked back to those simpler times, armed only with a printer and a fierce desire to assert our dominance through paper cuts.

    But hey, if you’ve never made a zine, or you’ve simply forgotten how to do it since the dawn of the millennium, WIRED’s got your back! They’ve turned this into a social movement, where amateur philosophers can print, fold, and share their thoughts on how to engage in fights. Because why have a conversation when you can battle with paper instead?

    Let’s be honest: this is all about making “fighting” a trendy topic again. Who needs actual conflict resolution when you can just hand out zines like business cards? Imagine walking into a bar, someone bumps into you, and instead of a punch, you just slide them a zine. “Here’s how to win a fight, buddy. Chapter One: Don’t.”

    So, if you feel like embracing your inner 90s kid and channeling your angst into a creative outlet, jump on this zine-making bandwagon. Who knows? You might just win a fight—against boredom, at least.

    #ZineCulture #HowToWinAFight #DIYProject #NostalgiaTrip #WIRED
    Ah, the glorious return of the zine! Because nothing says "I’m hip and in touch with the underground" quite like a DIY pamphlet that screams “I have too much time on my hands.” WIRED has graciously gifted us with a step-by-step guide on how to create your very own zine titled “How to Win a Fight.” Print. Fold. Share. Download. Sounds easy, right? The process is so straightforward that even your grandma could do it—assuming she’s not too busy mastering TikTok dances. But let’s take a moment to appreciate the sheer audacity of needing instructions for something as inherently chaotic as making a zine. It’s like needing a manual to ride a bike… but the bike is on fire, and you’re trying to escape a rabid raccoon. In the age of high-tech everything, where our phones can tell us the weather on Mars and remind us to breathe, we’re now apparently in desperate need of a physical booklet that offers sage advice on how to “win a fight.” Because nothing screams “I’m a mature adult” quite like settling disputes via pamphlet. Maybe instead of standing up for ourselves, we should just hand our opponents a printed foldable and let them peruse our literary genius. And let’s not forget the nostalgia factor here! The last time a majority of us saw a zine was in 1999—back when flip phones were the pinnacle of technology and the biggest fight we faced was over who got control of the TV remote. Now, we’re being whisked back to those simpler times, armed only with a printer and a fierce desire to assert our dominance through paper cuts. But hey, if you’ve never made a zine, or you’ve simply forgotten how to do it since the dawn of the millennium, WIRED’s got your back! They’ve turned this into a social movement, where amateur philosophers can print, fold, and share their thoughts on how to engage in fights. Because why have a conversation when you can battle with paper instead? Let’s be honest: this is all about making “fighting” a trendy topic again. Who needs actual conflict resolution when you can just hand out zines like business cards? Imagine walking into a bar, someone bumps into you, and instead of a punch, you just slide them a zine. “Here’s how to win a fight, buddy. Chapter One: Don’t.” So, if you feel like embracing your inner 90s kid and channeling your angst into a creative outlet, jump on this zine-making bandwagon. Who knows? You might just win a fight—against boredom, at least. #ZineCulture #HowToWinAFight #DIYProject #NostalgiaTrip #WIRED
    Print. Fold. Share. Download WIRED's How to Win a Fight Zine Here
    Never made a zine? Haven’t made one since 1999? We made one, and so can you.
    Like
    Love
    Wow
    Sad
    Angry
    251
    1 Comments 0 Shares
  • Tech billionaires are making a risky bet with humanity’s future

    “The best way to predict the future is to invent it,” the famed computer scientist Alan Kay once said. Uttered more out of exasperation than as inspiration, his remark has nevertheless attained gospel-like status among Silicon Valley entrepreneurs, in particular a handful of tech billionaires who fancy themselves the chief architects of humanity’s future. 

    Sam Altman, Jeff Bezos, Elon Musk, and others may have slightly different goals and ambitions in the near term, but their grand visions for the next decade and beyond are remarkably similar. Framed less as technological objectives and more as existential imperatives, they include aligning AI with the interests of humanity; creating an artificial superintelligence that will solve all the world’s most pressing problems; merging with that superintelligence to achieve immortality; establishing a permanent, self-­sustaining colony on Mars; and, ultimately, spreading out across the cosmos.

    While there’s a sprawling patchwork of ideas and philosophies powering these visions, three features play a central role, says Adam Becker, a science writer and astrophysicist: an unshakable certainty that technology can solve any problem, a belief in the necessity of perpetual growth, and a quasi-religious obsession with transcending our physical and biological limits. In his timely new book, More Everything Forever: AI Overlords, Space Empires, and Silicon Valley’s Crusade to Control the Fate of Humanity, Becker calls this triumvirate of beliefs the “ideology of technological salvation” and warns that tech titans are using it to steer humanity in a dangerous direction. 

    “In most of these isms you’ll find the idea of escape and transcendence, as well as the promise of an amazing future, full of unimaginable wonders—so long as we don’t get in the way of technological progress.”

    “The credence that tech billionaires give to these specific science-fictional futures validates their pursuit of more—to portray the growth of their businesses as a moral imperative, to reduce the complex problems of the world to simple questions of technology,to justify nearly any action they might want to take,” he writes. Becker argues that the only way to break free of these visions is to see them for what they are: a convenient excuse to continue destroying the environment, skirt regulations, amass more power and control, and dismiss the very real problems of today to focus on the imagined ones of tomorrow. 

    A lot of critics, academics, and journalists have tried to define or distill the Silicon Valley ethos over the years. There was the “Californian Ideology” in the mid-’90s, the “Move fast and break things” era of the early 2000s, and more recently the “Libertarianism for me, feudalism for thee”  or “techno-­authoritarian” views. How do you see the “ideology of technological salvation” fitting in? 

    I’d say it’s very much of a piece with those earlier attempts to describe the Silicon Valley mindset. I mean, you can draw a pretty straight line from Max More’s principles of transhumanism in the ’90s to the Californian Ideologyand through to what I call the ideology of technological salvation. The fact is, many of the ideas that define or animate Silicon Valley thinking have never been much of a ­mystery—libertarianism, an antipathy toward the government and regulation, the boundless faith in technology, the obsession with optimization. 

    What can be difficult is to parse where all these ideas come from and how they fit together—or if they fit together at all. I came up with the ideology of technological salvation as a way to name and give shape to a group of interrelated concepts and philosophies that can seem sprawling and ill-defined at first, but that actually sit at the center of a worldview shared by venture capitalists, executives, and other thought leaders in the tech industry. 

    Readers will likely be familiar with the tech billionaires featured in your book and at least some of their ambitions. I’m guessing they’ll be less familiar with the various “isms” that you argue have influenced or guided their thinking. Effective altruism, rationalism, long­termism, extropianism, effective accelerationism, futurism, singularitarianism, ­transhumanism—there are a lot of them. Is there something that they all share? 

    They’re definitely connected. In a sense, you could say they’re all versions or instantiations of the ideology of technological salvation, but there are also some very deep historical connections between the people in these groups and their aims and beliefs. The Extropians in the late ’80s believed in self-­transformation through technology and freedom from limitations of any kind—ideas that Ray Kurzweil eventually helped popularize and legitimize for a larger audience with the Singularity. 

    In most of these isms you’ll find the idea of escape and transcendence, as well as the promise of an amazing future, full of unimaginable wonders—so long as we don’t get in the way of technological progress. I should say that AI researcher Timnit Gebru and philosopher Émile Torres have also done a lot of great work linking these ideologies to one another and showing how they all have ties to racism, misogyny, and eugenics.

    You argue that the Singularity is the purest expression of the ideology of technological salvation. How so?

    Well, for one thing, it’s just this very simple, straightforward idea—the Singularity is coming and will occur when we merge our brains with the cloud and expand our intelligence a millionfold. This will then deepen our awareness and consciousness and everything will be amazing. In many ways, it’s a fantastical vision of a perfect technological utopia. We’re all going to live as long as we want in an eternal paradise, watched over by machines of loving grace, and everything will just get exponentially better forever. The end.

    The other isms I talk about in the book have a little more … heft isn’t the right word—they just have more stuff going on. There’s more to them, right? The rationalists and the effective altruists and the longtermists—they think that something like a singularity will happen, or could happen, but that there’s this really big danger between where we are now and that potential event. We have to address the fact that an all-powerful AI might destroy humanity—the so-called alignment problem—before any singularity can happen. 

    Then you’ve got the effective accelerationists, who are more like Kurzweil, but they’ve got more of a tech-bro spin on things. They’ve taken some of the older transhumanist ideas from the Singularity and updated them for startup culture. Marc Andreessen’s “Techno-Optimist Manifesto”is a good example. You could argue that all of these other philosophies that have gained purchase in Silicon Valley are just twists on Kurzweil’s Singularity, each one building on top of the core ideas of transcendence, techno­-optimism, and exponential growth. 

    Early on in the book you take aim at that idea of exponential growth—specifically, Kurzweil’s “Law of Accelerating Returns.” Could you explain what that is and why you think it’s flawed?

    Kurzweil thinks there’s this immutable “Law of Accelerating Returns” at work in the affairs of the universe, especially when it comes to technology. It’s the idea that technological progress isn’t linear but exponential. Advancements in one technology fuel even more rapid advancements in the future, which in turn lead to greater complexity and greater technological power, and on and on. This is just a mistake. Kurzweil uses the Law of Accelerating Returns to explain why the Singularity is inevitable, but to be clear, he’s far from the only one who believes in this so-called law.

    “I really believe that when you get as rich as some of these guys are, you can just do things that seem like thinking and no one is really going to correct you or tell you things you don’t want to hear.”

    My sense is that it’s an idea that comes from staring at Moore’s Law for too long. Moore’s Law is of course the famous prediction that the number of transistors on a chip will double roughly every two years, with a minimal increase in cost. Now, that has in fact happened for the last 50 years or so, but not because of some fundamental law in the universe. It’s because the tech industry made a choice and some very sizable investments to make it happen. Moore’s Law was ultimately this really interesting observation or projection of a historical trend, but even Gordon Mooreknew that it wouldn’t and couldn’t last forever. In fact, some think it’s already over. 

    These ideologies take inspiration from some pretty unsavory characters. Transhumanism, you say, was first popularized by the eugenicist Julian Huxley in a speech in 1951. Marc Andreessen’s “Techno-Optimist Manifesto” name-checks the noted fascist Filippo Tommaso Marinetti and his futurist manifesto. Did you get the sense while researching the book that the tech titans who champion these ideas understand their dangerous origins?

    You’re assuming in the framing of that question that there’s any rigorous thought going on here at all. As I say in the book, Andreessen’s manifesto runs almost entirely on vibes, not logic. I think someone may have told him about the futurist manifesto at some point, and he just sort of liked the general vibe, which is why he paraphrases a part of it. Maybe he learned something about Marinetti and forgot it. Maybe he didn’t care. 

    I really believe that when you get as rich as some of these guys are, you can just do things that seem like thinking and no one is really going to correct you or tell you things you don’t want to hear. For many of these billionaires, the vibes of fascism, authoritarianism, and colonialism are attractive because they’re fundamentally about creating a fantasy of control. 

    You argue that these visions of the future are being used to hasten environmental destruction, increase authoritarianism, and exacerbate inequalities. You also admit that they appeal to lots of people who aren’t billionaires. Why do you think that is? 

    I think a lot of us are also attracted to these ideas for the same reasons the tech billionaires are—they offer this fantasy of knowing what the future holds, of transcending death, and a sense that someone or something out there is in control. It’s hard to overstate how comforting a simple, coherent narrative can be in an increasingly complex and fast-moving world. This is of course what religion offers for many of us, and I don’t think it’s an accident that a sizable number of people in the rationalist and effective altruist communities are actually ex-evangelicals.

    More than any one specific technology, it seems like the most consequential thing these billionaires have invented is a sense of inevitability—that their visions for the future are somehow predestined. How does one fight against that?

    It’s a difficult question. For me, the answer was to write this book. I guess I’d also say this: Silicon Valley enjoyed well over a decade with little to no pushback on anything. That’s definitely a big part of how we ended up in this mess. There was no regulation, very little critical coverage in the press, and a lot of self-mythologizing going on. Things have started to change, especially as the social and environmental damage that tech companies and industry leaders have helped facilitate has become more clear. That understanding is an essential part of deflating the power of these tech billionaires and breaking free of their visions. When we understand that these dreams of the future are actually nightmares for the rest of us, I think you’ll see that senseof inevitability vanish pretty fast. 

    This interview was edited for length and clarity.

    Bryan Gardiner is a writer based in Oakland, California. 
    #tech #billionaires #are #making #risky
    Tech billionaires are making a risky bet with humanity’s future
    “The best way to predict the future is to invent it,” the famed computer scientist Alan Kay once said. Uttered more out of exasperation than as inspiration, his remark has nevertheless attained gospel-like status among Silicon Valley entrepreneurs, in particular a handful of tech billionaires who fancy themselves the chief architects of humanity’s future.  Sam Altman, Jeff Bezos, Elon Musk, and others may have slightly different goals and ambitions in the near term, but their grand visions for the next decade and beyond are remarkably similar. Framed less as technological objectives and more as existential imperatives, they include aligning AI with the interests of humanity; creating an artificial superintelligence that will solve all the world’s most pressing problems; merging with that superintelligence to achieve immortality; establishing a permanent, self-­sustaining colony on Mars; and, ultimately, spreading out across the cosmos. While there’s a sprawling patchwork of ideas and philosophies powering these visions, three features play a central role, says Adam Becker, a science writer and astrophysicist: an unshakable certainty that technology can solve any problem, a belief in the necessity of perpetual growth, and a quasi-religious obsession with transcending our physical and biological limits. In his timely new book, More Everything Forever: AI Overlords, Space Empires, and Silicon Valley’s Crusade to Control the Fate of Humanity, Becker calls this triumvirate of beliefs the “ideology of technological salvation” and warns that tech titans are using it to steer humanity in a dangerous direction.  “In most of these isms you’ll find the idea of escape and transcendence, as well as the promise of an amazing future, full of unimaginable wonders—so long as we don’t get in the way of technological progress.” “The credence that tech billionaires give to these specific science-fictional futures validates their pursuit of more—to portray the growth of their businesses as a moral imperative, to reduce the complex problems of the world to simple questions of technology,to justify nearly any action they might want to take,” he writes. Becker argues that the only way to break free of these visions is to see them for what they are: a convenient excuse to continue destroying the environment, skirt regulations, amass more power and control, and dismiss the very real problems of today to focus on the imagined ones of tomorrow.  A lot of critics, academics, and journalists have tried to define or distill the Silicon Valley ethos over the years. There was the “Californian Ideology” in the mid-’90s, the “Move fast and break things” era of the early 2000s, and more recently the “Libertarianism for me, feudalism for thee”  or “techno-­authoritarian” views. How do you see the “ideology of technological salvation” fitting in?  I’d say it’s very much of a piece with those earlier attempts to describe the Silicon Valley mindset. I mean, you can draw a pretty straight line from Max More’s principles of transhumanism in the ’90s to the Californian Ideologyand through to what I call the ideology of technological salvation. The fact is, many of the ideas that define or animate Silicon Valley thinking have never been much of a ­mystery—libertarianism, an antipathy toward the government and regulation, the boundless faith in technology, the obsession with optimization.  What can be difficult is to parse where all these ideas come from and how they fit together—or if they fit together at all. I came up with the ideology of technological salvation as a way to name and give shape to a group of interrelated concepts and philosophies that can seem sprawling and ill-defined at first, but that actually sit at the center of a worldview shared by venture capitalists, executives, and other thought leaders in the tech industry.  Readers will likely be familiar with the tech billionaires featured in your book and at least some of their ambitions. I’m guessing they’ll be less familiar with the various “isms” that you argue have influenced or guided their thinking. Effective altruism, rationalism, long­termism, extropianism, effective accelerationism, futurism, singularitarianism, ­transhumanism—there are a lot of them. Is there something that they all share?  They’re definitely connected. In a sense, you could say they’re all versions or instantiations of the ideology of technological salvation, but there are also some very deep historical connections between the people in these groups and their aims and beliefs. The Extropians in the late ’80s believed in self-­transformation through technology and freedom from limitations of any kind—ideas that Ray Kurzweil eventually helped popularize and legitimize for a larger audience with the Singularity.  In most of these isms you’ll find the idea of escape and transcendence, as well as the promise of an amazing future, full of unimaginable wonders—so long as we don’t get in the way of technological progress. I should say that AI researcher Timnit Gebru and philosopher Émile Torres have also done a lot of great work linking these ideologies to one another and showing how they all have ties to racism, misogyny, and eugenics. You argue that the Singularity is the purest expression of the ideology of technological salvation. How so? Well, for one thing, it’s just this very simple, straightforward idea—the Singularity is coming and will occur when we merge our brains with the cloud and expand our intelligence a millionfold. This will then deepen our awareness and consciousness and everything will be amazing. In many ways, it’s a fantastical vision of a perfect technological utopia. We’re all going to live as long as we want in an eternal paradise, watched over by machines of loving grace, and everything will just get exponentially better forever. The end. The other isms I talk about in the book have a little more … heft isn’t the right word—they just have more stuff going on. There’s more to them, right? The rationalists and the effective altruists and the longtermists—they think that something like a singularity will happen, or could happen, but that there’s this really big danger between where we are now and that potential event. We have to address the fact that an all-powerful AI might destroy humanity—the so-called alignment problem—before any singularity can happen.  Then you’ve got the effective accelerationists, who are more like Kurzweil, but they’ve got more of a tech-bro spin on things. They’ve taken some of the older transhumanist ideas from the Singularity and updated them for startup culture. Marc Andreessen’s “Techno-Optimist Manifesto”is a good example. You could argue that all of these other philosophies that have gained purchase in Silicon Valley are just twists on Kurzweil’s Singularity, each one building on top of the core ideas of transcendence, techno­-optimism, and exponential growth.  Early on in the book you take aim at that idea of exponential growth—specifically, Kurzweil’s “Law of Accelerating Returns.” Could you explain what that is and why you think it’s flawed? Kurzweil thinks there’s this immutable “Law of Accelerating Returns” at work in the affairs of the universe, especially when it comes to technology. It’s the idea that technological progress isn’t linear but exponential. Advancements in one technology fuel even more rapid advancements in the future, which in turn lead to greater complexity and greater technological power, and on and on. This is just a mistake. Kurzweil uses the Law of Accelerating Returns to explain why the Singularity is inevitable, but to be clear, he’s far from the only one who believes in this so-called law. “I really believe that when you get as rich as some of these guys are, you can just do things that seem like thinking and no one is really going to correct you or tell you things you don’t want to hear.” My sense is that it’s an idea that comes from staring at Moore’s Law for too long. Moore’s Law is of course the famous prediction that the number of transistors on a chip will double roughly every two years, with a minimal increase in cost. Now, that has in fact happened for the last 50 years or so, but not because of some fundamental law in the universe. It’s because the tech industry made a choice and some very sizable investments to make it happen. Moore’s Law was ultimately this really interesting observation or projection of a historical trend, but even Gordon Mooreknew that it wouldn’t and couldn’t last forever. In fact, some think it’s already over.  These ideologies take inspiration from some pretty unsavory characters. Transhumanism, you say, was first popularized by the eugenicist Julian Huxley in a speech in 1951. Marc Andreessen’s “Techno-Optimist Manifesto” name-checks the noted fascist Filippo Tommaso Marinetti and his futurist manifesto. Did you get the sense while researching the book that the tech titans who champion these ideas understand their dangerous origins? You’re assuming in the framing of that question that there’s any rigorous thought going on here at all. As I say in the book, Andreessen’s manifesto runs almost entirely on vibes, not logic. I think someone may have told him about the futurist manifesto at some point, and he just sort of liked the general vibe, which is why he paraphrases a part of it. Maybe he learned something about Marinetti and forgot it. Maybe he didn’t care.  I really believe that when you get as rich as some of these guys are, you can just do things that seem like thinking and no one is really going to correct you or tell you things you don’t want to hear. For many of these billionaires, the vibes of fascism, authoritarianism, and colonialism are attractive because they’re fundamentally about creating a fantasy of control.  You argue that these visions of the future are being used to hasten environmental destruction, increase authoritarianism, and exacerbate inequalities. You also admit that they appeal to lots of people who aren’t billionaires. Why do you think that is?  I think a lot of us are also attracted to these ideas for the same reasons the tech billionaires are—they offer this fantasy of knowing what the future holds, of transcending death, and a sense that someone or something out there is in control. It’s hard to overstate how comforting a simple, coherent narrative can be in an increasingly complex and fast-moving world. This is of course what religion offers for many of us, and I don’t think it’s an accident that a sizable number of people in the rationalist and effective altruist communities are actually ex-evangelicals. More than any one specific technology, it seems like the most consequential thing these billionaires have invented is a sense of inevitability—that their visions for the future are somehow predestined. How does one fight against that? It’s a difficult question. For me, the answer was to write this book. I guess I’d also say this: Silicon Valley enjoyed well over a decade with little to no pushback on anything. That’s definitely a big part of how we ended up in this mess. There was no regulation, very little critical coverage in the press, and a lot of self-mythologizing going on. Things have started to change, especially as the social and environmental damage that tech companies and industry leaders have helped facilitate has become more clear. That understanding is an essential part of deflating the power of these tech billionaires and breaking free of their visions. When we understand that these dreams of the future are actually nightmares for the rest of us, I think you’ll see that senseof inevitability vanish pretty fast.  This interview was edited for length and clarity. Bryan Gardiner is a writer based in Oakland, California.  #tech #billionaires #are #making #risky
    WWW.TECHNOLOGYREVIEW.COM
    Tech billionaires are making a risky bet with humanity’s future
    “The best way to predict the future is to invent it,” the famed computer scientist Alan Kay once said. Uttered more out of exasperation than as inspiration, his remark has nevertheless attained gospel-like status among Silicon Valley entrepreneurs, in particular a handful of tech billionaires who fancy themselves the chief architects of humanity’s future.  Sam Altman, Jeff Bezos, Elon Musk, and others may have slightly different goals and ambitions in the near term, but their grand visions for the next decade and beyond are remarkably similar. Framed less as technological objectives and more as existential imperatives, they include aligning AI with the interests of humanity; creating an artificial superintelligence that will solve all the world’s most pressing problems; merging with that superintelligence to achieve immortality (or something close to it); establishing a permanent, self-­sustaining colony on Mars; and, ultimately, spreading out across the cosmos. While there’s a sprawling patchwork of ideas and philosophies powering these visions, three features play a central role, says Adam Becker, a science writer and astrophysicist: an unshakable certainty that technology can solve any problem, a belief in the necessity of perpetual growth, and a quasi-religious obsession with transcending our physical and biological limits. In his timely new book, More Everything Forever: AI Overlords, Space Empires, and Silicon Valley’s Crusade to Control the Fate of Humanity, Becker calls this triumvirate of beliefs the “ideology of technological salvation” and warns that tech titans are using it to steer humanity in a dangerous direction.  “In most of these isms you’ll find the idea of escape and transcendence, as well as the promise of an amazing future, full of unimaginable wonders—so long as we don’t get in the way of technological progress.” “The credence that tech billionaires give to these specific science-fictional futures validates their pursuit of more—to portray the growth of their businesses as a moral imperative, to reduce the complex problems of the world to simple questions of technology, [and] to justify nearly any action they might want to take,” he writes. Becker argues that the only way to break free of these visions is to see them for what they are: a convenient excuse to continue destroying the environment, skirt regulations, amass more power and control, and dismiss the very real problems of today to focus on the imagined ones of tomorrow.  A lot of critics, academics, and journalists have tried to define or distill the Silicon Valley ethos over the years. There was the “Californian Ideology” in the mid-’90s, the “Move fast and break things” era of the early 2000s, and more recently the “Libertarianism for me, feudalism for thee”  or “techno-­authoritarian” views. How do you see the “ideology of technological salvation” fitting in?  I’d say it’s very much of a piece with those earlier attempts to describe the Silicon Valley mindset. I mean, you can draw a pretty straight line from Max More’s principles of transhumanism in the ’90s to the Californian Ideology [a mashup of countercultural, libertarian, and neoliberal values] and through to what I call the ideology of technological salvation. The fact is, many of the ideas that define or animate Silicon Valley thinking have never been much of a ­mystery—libertarianism, an antipathy toward the government and regulation, the boundless faith in technology, the obsession with optimization.  What can be difficult is to parse where all these ideas come from and how they fit together—or if they fit together at all. I came up with the ideology of technological salvation as a way to name and give shape to a group of interrelated concepts and philosophies that can seem sprawling and ill-defined at first, but that actually sit at the center of a worldview shared by venture capitalists, executives, and other thought leaders in the tech industry.  Readers will likely be familiar with the tech billionaires featured in your book and at least some of their ambitions. I’m guessing they’ll be less familiar with the various “isms” that you argue have influenced or guided their thinking. Effective altruism, rationalism, long­termism, extropianism, effective accelerationism, futurism, singularitarianism, ­transhumanism—there are a lot of them. Is there something that they all share?  They’re definitely connected. In a sense, you could say they’re all versions or instantiations of the ideology of technological salvation, but there are also some very deep historical connections between the people in these groups and their aims and beliefs. The Extropians in the late ’80s believed in self-­transformation through technology and freedom from limitations of any kind—ideas that Ray Kurzweil eventually helped popularize and legitimize for a larger audience with the Singularity.  In most of these isms you’ll find the idea of escape and transcendence, as well as the promise of an amazing future, full of unimaginable wonders—so long as we don’t get in the way of technological progress. I should say that AI researcher Timnit Gebru and philosopher Émile Torres have also done a lot of great work linking these ideologies to one another and showing how they all have ties to racism, misogyny, and eugenics. You argue that the Singularity is the purest expression of the ideology of technological salvation. How so? Well, for one thing, it’s just this very simple, straightforward idea—the Singularity is coming and will occur when we merge our brains with the cloud and expand our intelligence a millionfold. This will then deepen our awareness and consciousness and everything will be amazing. In many ways, it’s a fantastical vision of a perfect technological utopia. We’re all going to live as long as we want in an eternal paradise, watched over by machines of loving grace, and everything will just get exponentially better forever. The end. The other isms I talk about in the book have a little more … heft isn’t the right word—they just have more stuff going on. There’s more to them, right? The rationalists and the effective altruists and the longtermists—they think that something like a singularity will happen, or could happen, but that there’s this really big danger between where we are now and that potential event. We have to address the fact that an all-powerful AI might destroy humanity—the so-called alignment problem—before any singularity can happen.  Then you’ve got the effective accelerationists, who are more like Kurzweil, but they’ve got more of a tech-bro spin on things. They’ve taken some of the older transhumanist ideas from the Singularity and updated them for startup culture. Marc Andreessen’s “Techno-Optimist Manifesto” [from 2023] is a good example. You could argue that all of these other philosophies that have gained purchase in Silicon Valley are just twists on Kurzweil’s Singularity, each one building on top of the core ideas of transcendence, techno­-optimism, and exponential growth.  Early on in the book you take aim at that idea of exponential growth—specifically, Kurzweil’s “Law of Accelerating Returns.” Could you explain what that is and why you think it’s flawed? Kurzweil thinks there’s this immutable “Law of Accelerating Returns” at work in the affairs of the universe, especially when it comes to technology. It’s the idea that technological progress isn’t linear but exponential. Advancements in one technology fuel even more rapid advancements in the future, which in turn lead to greater complexity and greater technological power, and on and on. This is just a mistake. Kurzweil uses the Law of Accelerating Returns to explain why the Singularity is inevitable, but to be clear, he’s far from the only one who believes in this so-called law. “I really believe that when you get as rich as some of these guys are, you can just do things that seem like thinking and no one is really going to correct you or tell you things you don’t want to hear.” My sense is that it’s an idea that comes from staring at Moore’s Law for too long. Moore’s Law is of course the famous prediction that the number of transistors on a chip will double roughly every two years, with a minimal increase in cost. Now, that has in fact happened for the last 50 years or so, but not because of some fundamental law in the universe. It’s because the tech industry made a choice and some very sizable investments to make it happen. Moore’s Law was ultimately this really interesting observation or projection of a historical trend, but even Gordon Moore [who first articulated it] knew that it wouldn’t and couldn’t last forever. In fact, some think it’s already over.  These ideologies take inspiration from some pretty unsavory characters. Transhumanism, you say, was first popularized by the eugenicist Julian Huxley in a speech in 1951. Marc Andreessen’s “Techno-Optimist Manifesto” name-checks the noted fascist Filippo Tommaso Marinetti and his futurist manifesto. Did you get the sense while researching the book that the tech titans who champion these ideas understand their dangerous origins? You’re assuming in the framing of that question that there’s any rigorous thought going on here at all. As I say in the book, Andreessen’s manifesto runs almost entirely on vibes, not logic. I think someone may have told him about the futurist manifesto at some point, and he just sort of liked the general vibe, which is why he paraphrases a part of it. Maybe he learned something about Marinetti and forgot it. Maybe he didn’t care.  I really believe that when you get as rich as some of these guys are, you can just do things that seem like thinking and no one is really going to correct you or tell you things you don’t want to hear. For many of these billionaires, the vibes of fascism, authoritarianism, and colonialism are attractive because they’re fundamentally about creating a fantasy of control.  You argue that these visions of the future are being used to hasten environmental destruction, increase authoritarianism, and exacerbate inequalities. You also admit that they appeal to lots of people who aren’t billionaires. Why do you think that is?  I think a lot of us are also attracted to these ideas for the same reasons the tech billionaires are—they offer this fantasy of knowing what the future holds, of transcending death, and a sense that someone or something out there is in control. It’s hard to overstate how comforting a simple, coherent narrative can be in an increasingly complex and fast-moving world. This is of course what religion offers for many of us, and I don’t think it’s an accident that a sizable number of people in the rationalist and effective altruist communities are actually ex-evangelicals. More than any one specific technology, it seems like the most consequential thing these billionaires have invented is a sense of inevitability—that their visions for the future are somehow predestined. How does one fight against that? It’s a difficult question. For me, the answer was to write this book. I guess I’d also say this: Silicon Valley enjoyed well over a decade with little to no pushback on anything. That’s definitely a big part of how we ended up in this mess. There was no regulation, very little critical coverage in the press, and a lot of self-mythologizing going on. Things have started to change, especially as the social and environmental damage that tech companies and industry leaders have helped facilitate has become more clear. That understanding is an essential part of deflating the power of these tech billionaires and breaking free of their visions. When we understand that these dreams of the future are actually nightmares for the rest of us, I think you’ll see that senseof inevitability vanish pretty fast.  This interview was edited for length and clarity. Bryan Gardiner is a writer based in Oakland, California. 
    Like
    Love
    Wow
    Sad
    Angry
    535
    2 Comments 0 Shares
  • Do you think Sony will make support for their rumored new handheld mandatory for developers?

    Red Kong XIX
    Member

    Oct 11, 2020

    13,560

    This is assuming that the handheld can play PS4 games natively without any issues, so they are not included in the poll.
    Hardware leaker Kepler said it should be able to run PS5 games, even without a patch, but with a performance impact potentially. 

    Hero_of_the_Day
    Avenger

    Oct 27, 2017

    19,958

    Isn't the rumor that games don't require patches to run on it? That would imply that support isn't mandatory, but automatic.
     

    Homura
    ▲ Legend ▲
    Member

    Aug 20, 2019

    7,232

    As the post above said, the rumor is the PS5 portable will be able to run natively any and all PS4/PS5 games.

    Of course, some games might not work properly or require specific patches, but the idea is automatic compatibility. 

    shadowman16
    Member

    Oct 25, 2017

    42,292

    Ideally you'd want stuff to pretty much work out of the box. The more you ask devs to do, the less I imagine will want to support it... Or suddenly games get parred down so that they can run on handhelds.

    I personally would just prefer a solution where its automatic. I dont really care about a Sony handheld, dont really want devs to be forced to support the thing 

    Modest_Modsoul
    Living the Dreams
    Member

    Oct 29, 2017

    28,418


     

    setmymindforopensky
    Member

    Apr 20, 2025

    67

    a lot of games have performance modes. it should run a lot of the library even without any patching. if there's multiplat im sure itll default to the PS4 ver. im not sure what theyd do for something like GTA6 but itll have a series S version so its clearly scalable enough.

    im guessing PSTV situation. support it or not we dont care. 

    reksveks
    Member

    May 17, 2022

    7,628

    Think Kepler is personally assuming the goal of running without patches is a goal and one that won't happen just cause it's too late to force it.

    It's going to be an interesting solution to an interesting problem 

    Servbot24
    The Fallen

    Oct 25, 2017

    47,826

    Obviously not. Pretty absurd question tbh.
     

    RivalGT
    Member

    Dec 13, 2017

    7,616

    This one sounds like it requires a lot of work on Sony's end, I dont think developers will need to do much for games to work.

    Granted moving forward Sony is likely to make it easier for devs to have a more input on this portable mode.

    Things working out of the box is likely the goal, and thats what Sony needs if they want this to work, but devs having more input on this mode would be a plus I think. 

    Callibretto
    Member

    Oct 25, 2017

    10,445

    Indonesia

    shadowman16 said:

    Ideally you'd want stuff to pretty much work out of the box. The more you ask devs to do, the less I imagine will want to support it... Or suddenly games get parred down so that they can run on handhelds.

    I personally would just prefer a solution where its automatic. I dont really care about a Sony handheld, dont really want devs to be forced to support the thingClick to expand...
    Click to shrink...

    depend on the game imo, asking CD Project to somehow make Witcher 4 playable on handheld might be unreasonable. but any game that can run on Switch 2 should be playable on PSPortable without much issue
     

    Pheonix1
    Member

    Jun 22, 2024

    716

    Absolutely they will. Not sure why people think it would be hard, if they hand them.the right tools most ports won't take long anyhow.
     

    skeezx
    Member

    Oct 27, 2017

    23,994

    guessing there will be a "portable approved" label with the respective games going forward, regardless whether it's a PS5 or PS6 game. and when the thing is released popular past titles will be retroactively approved by sony, and up to developers if they want to patch the bigger games to be portable friendly.

    i guess where things could get tricky/laborious for developers is whether every game going forward is required to screen for portable performance, as it's not a PC so the portable will likely disallow for running "non-approved" games at all 

    AmFreak
    Member

    Oct 26, 2017

    3,245

    They need to give people some form of guarantee that it will get games, otherwise they greatly diminish their potential success.

    The best way to do this is to make it another SKU of the contemporary console. And witheverything already running at 60fps and progression slowing to a crawl it's far easier than it had been in the past. 

    Ruck
    Member

    Oct 25, 2017

    3,105

    I mean, what is the handheld? PS6? Or an actual second console? If the former, then yes, if the latter then no
     

    TitanicFall
    Member

    Nov 12, 2017

    9,340

    Nah. It might be incentivized though. There's not much in it for devs if it's a cross buy situation.
     

    Callibretto
    Member

    Oct 25, 2017

    10,445

    Indonesia

    imo, PS6 will remain their main console, focusing on high fidelity visuals that Switch 2 and portable PC won't be able to run without huge compromise.

    PSPortable will be secondary console, something like PSPortal, but this time able to play any games that Switch2 can reasonably run. and for the high end games that it can't run, it will use streaming, either from PS6 you own, or PS+ Premium subs 

    bleits
    Member

    Oct 14, 2023

    373

    They have to if they want to be taken seriously
     

    Vic Damone Jr.
    Member

    Oct 27, 2017

    20,534

    Nope Sony doesn't mandate this stuff and it's why their second product always dies.
     

    fiendcode
    Member

    Oct 26, 2017

    26,514

    I think it depends on what the device really is, if it's more of a "Portal 2" or a "Series SP" or something else entirely. Streaming might be enough for PS6 games along with incentivized PS5/4 patches but whatever SIE does they need to make sure their inhouse teams are ALL on board this time. That was a big part of PSP/Vita's downfall, that the biggest or most important PS Studios snubbed them and the teams that did show up with support are mostly closed and gone now.
     

    Callibretto
    Member

    Oct 25, 2017

    10,445

    Indonesia

    bleits said:

    They have to if they want to be taken seriously

    Click to expand...
    Click to shrink...

    from the last interview with PS exec about Switch 2 spec, it seems clear that PS have no plan to abandon high end console spec to switch to mobile hardware like Switch 2 and Xbox Ally.

    PS consider their high fidelity visual as advantage and differentiator from Nintendo.

    so with PS6, their top studio will eventuall make games that just won't realistically run on handheld devices.

    so having a mandate where all PS6 games is playable on handheld is simply unrealistic imo 

    danm999
    Member

    Oct 29, 2017

    19,929

    Sydney

    Incentives, not mandates.
     

    NSESN
    ▲ Legend ▲
    Member

    Oct 25, 2017

    27,729

    I think people are setting themselves for disappointment in regards for how powerful this thing will be
     

    defaltoption
    Plug in a controller and enter the Konami code
    The Fallen

    Oct 27, 2017

    12,485

    Austin

    Depends on what they call it.

    If they call it anything related to ps6, expect very bad performance, and mandates

    If they call it ps5 portable, expect bad performance and no mandates as it will be handled on their end

    If they call it a ps portable expect it to have no support from Sony and get whatever it gets just be happy it functions till they abandon it. 

    Metnut
    Member

    Apr 7, 2025

    30

    Good question OP.

    I voted the middle one. I think anything that ships for PS5 will need to work for the handheld. Question is whether that works automatically or will need patches. 

    mute
    ▲ Legend ▲
    Member

    Oct 25, 2017

    29,807

    I think that would require a level of commitment to a secondary piece of hardware that Sony hasn't shown in a long time.
     

    Patison
    Member

    Oct 27, 2017

    761

    It's difficult to say without knowing what they're planning with this device exactly. If they're fully going Switch routeor more like a Steam Deck, which will run launch games perfectly and then, as time goes on, some titles might start looking less than ideal or be unplayable at all.

    Or Series S/X, just the Series S being portable — that would be preferable but also limiting but also diminishing returns between generations so might be worth it etc.

    And if that device happens at all and its development won't be dropped soon is another question. Lots of unknowns, but I'm interested to see what Sony comes up with, as long as they'll have games to support it this time around. 

    Jammerz
    Member

    Apr 29, 2023

    1,579

    I think it will be optional support.

    However sony needs to support it with their first parties to set an example and making it as easy as possible for other devs to scale down. For sony first party games maybe use nixxes to scale down so their studios aren't bogged down. 

    Hamchan
    The Fallen

    Oct 25, 2017

    6,000

    I think 99.9% of games will be crossgen between PS5 and PS6 for the entire generation, just based on how this industry is going, so it might not be much of an issue for Sony to mandate.
     

    Advance.Wars.Sgt.
    Member

    Jun 10, 2018

    10,456

    Honestly, I'd worry more about Sony's 1st party teams than 3rd party developers since they were notoriously adverse making software with a handheld power profile in mind.
     

    overthewaves
    Member

    Sep 30, 2020

    1,203

    Wouldn't that hamstring the games for ps6? That's PlayStation players biggest fear they don't want a series S type situation right? They treat series S like a punching bag.
     

    Neonvisions
    Member

    Oct 27, 2017

    707

    overthewaves said:

    Wouldn't that hamstring the games for ps6? That's PlayStation players biggest fear they don't want a series S type situation right? They treat series S like a punching bag.

    Click to expand...
    Click to shrink...

    How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X? 

    Gwarm
    Member

    Nov 13, 2017

    2,902

    I'd be shocked if Sony released a device that let's you play games that haven't been patched or confirmed to run acceptably. Imagine if certain games just hard crashed the console? This is the company that wouldn't let you play certain Vita games on the PSTV even if they actually worked.
     

    bloopland33
    Member

    Mar 4, 2020

    3,845

    I wonder if they'll just do the Steam Deck thing and do a compatibility badge. You can boot whatever software you want, but it might run at 5 fps and drain your battery.

    This would be in addition to whatever efforts they're doing to make things work out of the box, of course.

    But it's hard to imagine them mandating developers ship a PS6 profile and a PS6P profile for those heavier games 5-7 years from now…

    ….but it's also hard to imagine them shipping this PS6-gen device that doesn't play everything. So maybe they Steam Deck it 

    vivftp
    Member

    Oct 29, 2017

    23,016

    My guess, every PS6 game will be mandated to support it. PS5 games will support it natively for the simpler games and will require a patch as has been rumored to run on lesser specs

    I think next gen we get PS3 and Vita emulation so the PS6 and portable will be able to play games from PSN from every past PlayStation 

    Mocha Joe
    Member

    Jun 2, 2021

    13,636

    Really need to take the Steam Deck approach and don't make it a requirement. Just make it a complementary device where it is possible to play majority of the games available on PSN.
     

    overthewaves
    Member

    Sep 30, 2020

    1,203

    Neonvisions said:

    How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X?

    Click to expand...
    Click to shrink...

    I mean did you see the reaction here to the series S announcement lol. Everyone was saying it's gonna "hold back the generation".
     

    reksveks
    Member

    May 17, 2022

    7,628

    Neonvisions said:

    How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X?

    Click to expand...
    Click to shrink...

    Or the perception is that it does but the truth is that there is a lot of factors
     

    Fabs
    Member

    Aug 22, 2019

    2,827

    I can't see the forcing handheld and pro support next gen.
     

    level
    Member

    May 25, 2023

    1,427

    Definitely not

    Games already take too long to make. Extra time isn't something they'll want to reinforce to their developers. 

    gofreak
    Member

    Oct 26, 2017

    8,411

    I don't think support will be mandatory. I think they're bringing it into a reality where a growing portion of games can, or could, run without much change or effort on the developer's part on a next gen handheld. They'll lean on that natural trend rather than a policy - anything that is outside of that will just be streamable as now with the Portal.
     

    Caiusto
    Member

    Oct 25, 2017

    7,086

    If they don't want to end up with another Vita yes they will.
     

    mute
    ▲ Legend ▲
    Member

    Oct 25, 2017

    29,807

    Advance.Wars.Sgt. said:

    Honestly, I'd worry more about Sony's 1st party teams than 3rd party developers since they were notoriously adverse making software with a handheld power profile in mind.

    Click to expand...
    Click to shrink...

    It does seem kinda unthinkable that Intergalactic would be made with a handheld in mind, for example.
     

    AmFreak
    Member

    Oct 26, 2017

    3,245

    mute said:

    It does seem kinda unthinkable that Intergalactic would be made with a handheld in mind, for example.

    Click to expand...
    Click to shrink...

    Ratchet, Returnal, Cyberpunk, etc. also weren't made "with a handheld in mind".
     

    Spoit
    Member

    Oct 28, 2017

    5,599

    Given how much of a pain the series S mandate has been, I don't see them binding even first party studios to it, especially ones that are trying to go for the cutting edge of tech. Since given AMDs timelines, is not going to be anywhere near a base PS5.

    I'm also skeptical of the claim that'll be able to play ps5 games without extensive patching. 

    Jawmuncher
    Crisis Dino
    Moderator

    Oct 25, 2017

    45,166

    Ibis Island

    No, I think the portable will handle portable stuff "automatically" for what it converts
     

    knightmawk
    Member

    Dec 12, 2018

    8,900

    I expect they'll do everything they can to make sure no one has to think about it and it's as automatic as possible. It'll technically still be part of cert, but the goal will be for it to be rare that a game fails that part of cert and has to be sent back.

    That being said, I imagine there will be some games that still don't work and developers will be able to submit for that exception. 

    RivalGT
    Member

    Dec 13, 2017

    7,616

    I think the concept here is similar to how PS4 games play on PS5, the ones with patches I mean, the game will run with a different graphics preset then it would on PS4/ PS4 Pro, so in some cases this means higher resolution or higher frame rate cap.

    What Sony needs to work on their end is getting this to work without any patches from developers. Its the only way this can work. 

    Vexii
    Member

    Oct 31, 2017

    3,103

    UK

    if they don't mandate support, it'll just be a death knell for the format. I don't think they could get away with a dedicated handheld platform now when the Switch and Steam Deck exists
     

    Mobius and Pet Octopus
    Member

    Oct 25, 2017

    17,065

    Just because a game can run on a handheld, doesn't mean that's all required for support. The UI alone likely requires changes for an optimal experience, sometimes necessary to be "playable". Small screen sizes usually needs changes.
     

    SeanMN
    Member

    Oct 28, 2017

    2,437

    If PS6 games support is optional, that will create fragmentation of the platform and uncertain software support.

    If it's part of the PS6 family and support is mandatory, I can see there being concern that if would hold the generation back with a low capability sku.

    My thoughts are this should be a PS6 and support the same as the primary console. 
    #you #think #sony #will #make
    Do you think Sony will make support for their rumored new handheld mandatory for developers?
    Red Kong XIX Member Oct 11, 2020 13,560 This is assuming that the handheld can play PS4 games natively without any issues, so they are not included in the poll. Hardware leaker Kepler said it should be able to run PS5 games, even without a patch, but with a performance impact potentially.  Hero_of_the_Day Avenger Oct 27, 2017 19,958 Isn't the rumor that games don't require patches to run on it? That would imply that support isn't mandatory, but automatic.   Homura ▲ Legend ▲ Member Aug 20, 2019 7,232 As the post above said, the rumor is the PS5 portable will be able to run natively any and all PS4/PS5 games. Of course, some games might not work properly or require specific patches, but the idea is automatic compatibility.  shadowman16 Member Oct 25, 2017 42,292 Ideally you'd want stuff to pretty much work out of the box. The more you ask devs to do, the less I imagine will want to support it... Or suddenly games get parred down so that they can run on handhelds. I personally would just prefer a solution where its automatic. I dont really care about a Sony handheld, dont really want devs to be forced to support the thing  Modest_Modsoul Living the Dreams Member Oct 29, 2017 28,418 🤷‍♂️   setmymindforopensky Member Apr 20, 2025 67 a lot of games have performance modes. it should run a lot of the library even without any patching. if there's multiplat im sure itll default to the PS4 ver. im not sure what theyd do for something like GTA6 but itll have a series S version so its clearly scalable enough. im guessing PSTV situation. support it or not we dont care.  reksveks Member May 17, 2022 7,628 Think Kepler is personally assuming the goal of running without patches is a goal and one that won't happen just cause it's too late to force it. It's going to be an interesting solution to an interesting problem  Servbot24 The Fallen Oct 25, 2017 47,826 Obviously not. Pretty absurd question tbh.   RivalGT Member Dec 13, 2017 7,616 This one sounds like it requires a lot of work on Sony's end, I dont think developers will need to do much for games to work. Granted moving forward Sony is likely to make it easier for devs to have a more input on this portable mode. Things working out of the box is likely the goal, and thats what Sony needs if they want this to work, but devs having more input on this mode would be a plus I think.  Callibretto Member Oct 25, 2017 10,445 Indonesia shadowman16 said: Ideally you'd want stuff to pretty much work out of the box. The more you ask devs to do, the less I imagine will want to support it... Or suddenly games get parred down so that they can run on handhelds. I personally would just prefer a solution where its automatic. I dont really care about a Sony handheld, dont really want devs to be forced to support the thingClick to expand... Click to shrink... depend on the game imo, asking CD Project to somehow make Witcher 4 playable on handheld might be unreasonable. but any game that can run on Switch 2 should be playable on PSPortable without much issue   Pheonix1 Member Jun 22, 2024 716 Absolutely they will. Not sure why people think it would be hard, if they hand them.the right tools most ports won't take long anyhow.   skeezx Member Oct 27, 2017 23,994 guessing there will be a "portable approved" label with the respective games going forward, regardless whether it's a PS5 or PS6 game. and when the thing is released popular past titles will be retroactively approved by sony, and up to developers if they want to patch the bigger games to be portable friendly. i guess where things could get tricky/laborious for developers is whether every game going forward is required to screen for portable performance, as it's not a PC so the portable will likely disallow for running "non-approved" games at all  AmFreak Member Oct 26, 2017 3,245 They need to give people some form of guarantee that it will get games, otherwise they greatly diminish their potential success. The best way to do this is to make it another SKU of the contemporary console. And witheverything already running at 60fps and progression slowing to a crawl it's far easier than it had been in the past.  Ruck Member Oct 25, 2017 3,105 I mean, what is the handheld? PS6? Or an actual second console? If the former, then yes, if the latter then no   TitanicFall Member Nov 12, 2017 9,340 Nah. It might be incentivized though. There's not much in it for devs if it's a cross buy situation.   Callibretto Member Oct 25, 2017 10,445 Indonesia imo, PS6 will remain their main console, focusing on high fidelity visuals that Switch 2 and portable PC won't be able to run without huge compromise. PSPortable will be secondary console, something like PSPortal, but this time able to play any games that Switch2 can reasonably run. and for the high end games that it can't run, it will use streaming, either from PS6 you own, or PS+ Premium subs  bleits Member Oct 14, 2023 373 They have to if they want to be taken seriously   Vic Damone Jr. Member Oct 27, 2017 20,534 Nope Sony doesn't mandate this stuff and it's why their second product always dies.   fiendcode Member Oct 26, 2017 26,514 I think it depends on what the device really is, if it's more of a "Portal 2" or a "Series SP" or something else entirely. Streaming might be enough for PS6 games along with incentivized PS5/4 patches but whatever SIE does they need to make sure their inhouse teams are ALL on board this time. That was a big part of PSP/Vita's downfall, that the biggest or most important PS Studios snubbed them and the teams that did show up with support are mostly closed and gone now.   Callibretto Member Oct 25, 2017 10,445 Indonesia bleits said: They have to if they want to be taken seriously Click to expand... Click to shrink... from the last interview with PS exec about Switch 2 spec, it seems clear that PS have no plan to abandon high end console spec to switch to mobile hardware like Switch 2 and Xbox Ally. PS consider their high fidelity visual as advantage and differentiator from Nintendo. so with PS6, their top studio will eventuall make games that just won't realistically run on handheld devices. so having a mandate where all PS6 games is playable on handheld is simply unrealistic imo  danm999 Member Oct 29, 2017 19,929 Sydney Incentives, not mandates.   NSESN ▲ Legend ▲ Member Oct 25, 2017 27,729 I think people are setting themselves for disappointment in regards for how powerful this thing will be   defaltoption Plug in a controller and enter the Konami code The Fallen Oct 27, 2017 12,485 Austin Depends on what they call it. If they call it anything related to ps6, expect very bad performance, and mandates If they call it ps5 portable, expect bad performance and no mandates as it will be handled on their end If they call it a ps portable expect it to have no support from Sony and get whatever it gets just be happy it functions till they abandon it.  Metnut Member Apr 7, 2025 30 Good question OP. I voted the middle one. I think anything that ships for PS5 will need to work for the handheld. Question is whether that works automatically or will need patches.  mute ▲ Legend ▲ Member Oct 25, 2017 29,807 I think that would require a level of commitment to a secondary piece of hardware that Sony hasn't shown in a long time.   Patison Member Oct 27, 2017 761 It's difficult to say without knowing what they're planning with this device exactly. If they're fully going Switch routeor more like a Steam Deck, which will run launch games perfectly and then, as time goes on, some titles might start looking less than ideal or be unplayable at all. Or Series S/X, just the Series S being portable — that would be preferable but also limiting but also diminishing returns between generations so might be worth it etc. And if that device happens at all and its development won't be dropped soon is another question. Lots of unknowns, but I'm interested to see what Sony comes up with, as long as they'll have games to support it this time around.  Jammerz Member Apr 29, 2023 1,579 I think it will be optional support. However sony needs to support it with their first parties to set an example and making it as easy as possible for other devs to scale down. For sony first party games maybe use nixxes to scale down so their studios aren't bogged down.  Hamchan The Fallen Oct 25, 2017 6,000 I think 99.9% of games will be crossgen between PS5 and PS6 for the entire generation, just based on how this industry is going, so it might not be much of an issue for Sony to mandate.   Advance.Wars.Sgt. Member Jun 10, 2018 10,456 Honestly, I'd worry more about Sony's 1st party teams than 3rd party developers since they were notoriously adverse making software with a handheld power profile in mind.   overthewaves Member Sep 30, 2020 1,203 Wouldn't that hamstring the games for ps6? That's PlayStation players biggest fear they don't want a series S type situation right? They treat series S like a punching bag.   Neonvisions Member Oct 27, 2017 707 overthewaves said: Wouldn't that hamstring the games for ps6? That's PlayStation players biggest fear they don't want a series S type situation right? They treat series S like a punching bag. Click to expand... Click to shrink... How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X?  Gwarm Member Nov 13, 2017 2,902 I'd be shocked if Sony released a device that let's you play games that haven't been patched or confirmed to run acceptably. Imagine if certain games just hard crashed the console? This is the company that wouldn't let you play certain Vita games on the PSTV even if they actually worked.   bloopland33 Member Mar 4, 2020 3,845 I wonder if they'll just do the Steam Deck thing and do a compatibility badge. You can boot whatever software you want, but it might run at 5 fps and drain your battery. This would be in addition to whatever efforts they're doing to make things work out of the box, of course. But it's hard to imagine them mandating developers ship a PS6 profile and a PS6P profile for those heavier games 5-7 years from now… ….but it's also hard to imagine them shipping this PS6-gen device that doesn't play everything. So maybe they Steam Deck it  vivftp Member Oct 29, 2017 23,016 My guess, every PS6 game will be mandated to support it. PS5 games will support it natively for the simpler games and will require a patch as has been rumored to run on lesser specs I think next gen we get PS3 and Vita emulation so the PS6 and portable will be able to play games from PSN from every past PlayStation  Mocha Joe Member Jun 2, 2021 13,636 Really need to take the Steam Deck approach and don't make it a requirement. Just make it a complementary device where it is possible to play majority of the games available on PSN.   overthewaves Member Sep 30, 2020 1,203 Neonvisions said: How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X? Click to expand... Click to shrink... I mean did you see the reaction here to the series S announcement lol. Everyone was saying it's gonna "hold back the generation".   reksveks Member May 17, 2022 7,628 Neonvisions said: How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X? Click to expand... Click to shrink... Or the perception is that it does but the truth is that there is a lot of factors   Fabs Member Aug 22, 2019 2,827 I can't see the forcing handheld and pro support next gen.   level Member May 25, 2023 1,427 Definitely not Games already take too long to make. Extra time isn't something they'll want to reinforce to their developers.  gofreak Member Oct 26, 2017 8,411 I don't think support will be mandatory. I think they're bringing it into a reality where a growing portion of games can, or could, run without much change or effort on the developer's part on a next gen handheld. They'll lean on that natural trend rather than a policy - anything that is outside of that will just be streamable as now with the Portal.   Caiusto Member Oct 25, 2017 7,086 If they don't want to end up with another Vita yes they will.   mute ▲ Legend ▲ Member Oct 25, 2017 29,807 Advance.Wars.Sgt. said: Honestly, I'd worry more about Sony's 1st party teams than 3rd party developers since they were notoriously adverse making software with a handheld power profile in mind. Click to expand... Click to shrink... It does seem kinda unthinkable that Intergalactic would be made with a handheld in mind, for example.   AmFreak Member Oct 26, 2017 3,245 mute said: It does seem kinda unthinkable that Intergalactic would be made with a handheld in mind, for example. Click to expand... Click to shrink... Ratchet, Returnal, Cyberpunk, etc. also weren't made "with a handheld in mind".   Spoit Member Oct 28, 2017 5,599 Given how much of a pain the series S mandate has been, I don't see them binding even first party studios to it, especially ones that are trying to go for the cutting edge of tech. Since given AMDs timelines, is not going to be anywhere near a base PS5. I'm also skeptical of the claim that'll be able to play ps5 games without extensive patching.  Jawmuncher Crisis Dino Moderator Oct 25, 2017 45,166 Ibis Island No, I think the portable will handle portable stuff "automatically" for what it converts   knightmawk Member Dec 12, 2018 8,900 I expect they'll do everything they can to make sure no one has to think about it and it's as automatic as possible. It'll technically still be part of cert, but the goal will be for it to be rare that a game fails that part of cert and has to be sent back. That being said, I imagine there will be some games that still don't work and developers will be able to submit for that exception.  RivalGT Member Dec 13, 2017 7,616 I think the concept here is similar to how PS4 games play on PS5, the ones with patches I mean, the game will run with a different graphics preset then it would on PS4/ PS4 Pro, so in some cases this means higher resolution or higher frame rate cap. What Sony needs to work on their end is getting this to work without any patches from developers. Its the only way this can work.  Vexii Member Oct 31, 2017 3,103 UK if they don't mandate support, it'll just be a death knell for the format. I don't think they could get away with a dedicated handheld platform now when the Switch and Steam Deck exists   Mobius and Pet Octopus Member Oct 25, 2017 17,065 Just because a game can run on a handheld, doesn't mean that's all required for support. The UI alone likely requires changes for an optimal experience, sometimes necessary to be "playable". Small screen sizes usually needs changes.   SeanMN Member Oct 28, 2017 2,437 If PS6 games support is optional, that will create fragmentation of the platform and uncertain software support. If it's part of the PS6 family and support is mandatory, I can see there being concern that if would hold the generation back with a low capability sku. My thoughts are this should be a PS6 and support the same as the primary console.  #you #think #sony #will #make
    WWW.RESETERA.COM
    Do you think Sony will make support for their rumored new handheld mandatory for developers?
    Red Kong XIX Member Oct 11, 2020 13,560 This is assuming that the handheld can play PS4 games natively without any issues, so they are not included in the poll. Hardware leaker Kepler said it should be able to run PS5 games, even without a patch, but with a performance impact potentially.  Hero_of_the_Day Avenger Oct 27, 2017 19,958 Isn't the rumor that games don't require patches to run on it? That would imply that support isn't mandatory, but automatic.   Homura ▲ Legend ▲ Member Aug 20, 2019 7,232 As the post above said, the rumor is the PS5 portable will be able to run natively any and all PS4/PS5 games. Of course, some games might not work properly or require specific patches, but the idea is automatic compatibility.  shadowman16 Member Oct 25, 2017 42,292 Ideally you'd want stuff to pretty much work out of the box. The more you ask devs to do, the less I imagine will want to support it... Or suddenly games get parred down so that they can run on handhelds (which considering how people hated cross gen for that reason, they'd hate it here as well). I personally would just prefer a solution where its automatic. I dont really care about a Sony handheld, dont really want devs to be forced to support the thing (considering how shit Sony is at supporting its peripherals - like the Vita or PSVR2)  Modest_Modsoul Living the Dreams Member Oct 29, 2017 28,418 🤷‍♂️   setmymindforopensky Member Apr 20, 2025 67 a lot of games have performance modes. it should run a lot of the library even without any patching. if there's multiplat im sure itll default to the PS4 ver. im not sure what theyd do for something like GTA6 but itll have a series S version so its clearly scalable enough. im guessing PSTV situation. support it or not we dont care.  reksveks Member May 17, 2022 7,628 Think Kepler is personally assuming the goal of running without patches is a goal and one that won't happen just cause it's too late to force it. It's going to be an interesting solution to an interesting problem  Servbot24 The Fallen Oct 25, 2017 47,826 Obviously not. Pretty absurd question tbh.   RivalGT Member Dec 13, 2017 7,616 This one sounds like it requires a lot of work on Sony's end, I dont think developers will need to do much for games to work. Granted moving forward Sony is likely to make it easier for devs to have a more input on this portable mode. Things working out of the box is likely the goal, and thats what Sony needs if they want this to work, but devs having more input on this mode would be a plus I think.  Callibretto Member Oct 25, 2017 10,445 Indonesia shadowman16 said: Ideally you'd want stuff to pretty much work out of the box. The more you ask devs to do, the less I imagine will want to support it... Or suddenly games get parred down so that they can run on handhelds (which considering how people hated cross gen for that reason, they'd hate it here as well). I personally would just prefer a solution where its automatic. I dont really care about a Sony handheld, dont really want devs to be forced to support the thing (considering how shit Sony is at supporting its peripherals - like the Vita or PSVR2) Click to expand... Click to shrink... depend on the game imo, asking CD Project to somehow make Witcher 4 playable on handheld might be unreasonable. but any game that can run on Switch 2 should be playable on PSPortable without much issue   Pheonix1 Member Jun 22, 2024 716 Absolutely they will. Not sure why people think it would be hard, if they hand them.the right tools most ports won't take long anyhow.   skeezx Member Oct 27, 2017 23,994 guessing there will be a "portable approved" label with the respective games going forward, regardless whether it's a PS5 or PS6 game. and when the thing is released popular past titles will be retroactively approved by sony, and up to developers if they want to patch the bigger games to be portable friendly. i guess where things could get tricky/laborious for developers is whether every game going forward is required to screen for portable performance, as it's not a PC so the portable will likely disallow for running "non-approved" games at all  AmFreak Member Oct 26, 2017 3,245 They need to give people some form of guarantee that it will get games, otherwise they greatly diminish their potential success. The best way to do this is to make it another SKU of the contemporary console. And with (close to) everything already running at 60fps and progression slowing to a crawl it's far easier than it had been in the past.  Ruck Member Oct 25, 2017 3,105 I mean, what is the handheld? PS6? Or an actual second console? If the former, then yes, if the latter then no   TitanicFall Member Nov 12, 2017 9,340 Nah. It might be incentivized though. There's not much in it for devs if it's a cross buy situation.   Callibretto Member Oct 25, 2017 10,445 Indonesia imo, PS6 will remain their main console, focusing on high fidelity visuals that Switch 2 and portable PC won't be able to run without huge compromise. PSPortable will be secondary console, something like PSPortal, but this time able to play any games that Switch2 can reasonably run. and for the high end games that it can't run, it will use streaming, either from PS6 you own, or PS+ Premium subs  bleits Member Oct 14, 2023 373 They have to if they want to be taken seriously   Vic Damone Jr. Member Oct 27, 2017 20,534 Nope Sony doesn't mandate this stuff and it's why their second product always dies.   fiendcode Member Oct 26, 2017 26,514 I think it depends on what the device really is, if it's more of a "Portal 2" or a "Series SP" or something else entirely (PSP3?). Streaming might be enough for PS6 games along with incentivized PS5/4 patches but whatever SIE does they need to make sure their inhouse teams are ALL on board this time. That was a big part of PSP/Vita's downfall, that the biggest or most important PS Studios snubbed them and the teams that did show up with support are mostly closed and gone now.   Callibretto Member Oct 25, 2017 10,445 Indonesia bleits said: They have to if they want to be taken seriously Click to expand... Click to shrink... from the last interview with PS exec about Switch 2 spec, it seems clear that PS have no plan to abandon high end console spec to switch to mobile hardware like Switch 2 and Xbox Ally. PS consider their high fidelity visual as advantage and differentiator from Nintendo. so with PS6, their top studio will eventuall make games that just won't realistically run on handheld devices. so having a mandate where all PS6 games is playable on handheld is simply unrealistic imo  danm999 Member Oct 29, 2017 19,929 Sydney Incentives, not mandates.   NSESN ▲ Legend ▲ Member Oct 25, 2017 27,729 I think people are setting themselves for disappointment in regards for how powerful this thing will be   defaltoption Plug in a controller and enter the Konami code The Fallen Oct 27, 2017 12,485 Austin Depends on what they call it. If they call it anything related to ps6, expect very bad performance, and mandates If they call it ps5 portable, expect bad performance and no mandates as it will be handled on their end If they call it a ps portable expect it to have no support from Sony and get whatever it gets just be happy it functions till they abandon it.  Metnut Member Apr 7, 2025 30 Good question OP. I voted the middle one. I think anything that ships for PS5 will need to work for the handheld. Question is whether that works automatically or will need patches.  mute ▲ Legend ▲ Member Oct 25, 2017 29,807 I think that would require a level of commitment to a secondary piece of hardware that Sony hasn't shown in a long time.   Patison Member Oct 27, 2017 761 It's difficult to say without knowing what they're planning with this device exactly. If they're fully going Switch route (or PS Vita/PS TV route) or more like a Steam Deck, which will run launch games perfectly and then, as time goes on, some titles might start looking less than ideal or be unplayable at all. Or Series S/X, just the Series S being portable — that would be preferable but also limiting but also diminishing returns between generations so might be worth it etc. And if that device happens at all and its development won't be dropped soon is another question. Lots of unknowns, but I'm interested to see what Sony comes up with, as long as they'll have games to support it this time around.  Jammerz Member Apr 29, 2023 1,579 I think it will be optional support. However sony needs to support it with their first parties to set an example and making it as easy as possible for other devs to scale down. For sony first party games maybe use nixxes to scale down so their studios aren't bogged down.  Hamchan The Fallen Oct 25, 2017 6,000 I think 99.9% of games will be crossgen between PS5 and PS6 for the entire generation, just based on how this industry is going, so it might not be much of an issue for Sony to mandate.   Advance.Wars.Sgt. Member Jun 10, 2018 10,456 Honestly, I'd worry more about Sony's 1st party teams than 3rd party developers since they were notoriously adverse making software with a handheld power profile in mind.   overthewaves Member Sep 30, 2020 1,203 Wouldn't that hamstring the games for ps6? That's PlayStation players biggest fear they don't want a series S type situation right? They treat series S like a punching bag.   Neonvisions Member Oct 27, 2017 707 overthewaves said: Wouldn't that hamstring the games for ps6? That's PlayStation players biggest fear they don't want a series S type situation right? They treat series S like a punching bag. Click to expand... Click to shrink... How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X?  Gwarm Member Nov 13, 2017 2,902 I'd be shocked if Sony released a device that let's you play games that haven't been patched or confirmed to run acceptably. Imagine if certain games just hard crashed the console? This is the company that wouldn't let you play certain Vita games on the PSTV even if they actually worked.   bloopland33 Member Mar 4, 2020 3,845 I wonder if they'll just do the Steam Deck thing and do a compatibility badge. You can boot whatever software you want, but it might run at 5 fps and drain your battery. This would be in addition to whatever efforts they're doing to make things work out of the box, of course. But it's hard to imagine them mandating developers ship a PS6 profile and a PS6P profile for those heavier games 5-7 years from now… ….but it's also hard to imagine them shipping this PS6-gen device that doesn't play everything (depending on how they position it). So maybe they Steam Deck it  vivftp Member Oct 29, 2017 23,016 My guess, every PS6 game will be mandated to support it. PS5 games will support it natively for the simpler games and will require a patch as has been rumored to run on lesser specs I think next gen we get PS3 and Vita emulation so the PS6 and portable will be able to play games from PSN from every past PlayStation  Mocha Joe Member Jun 2, 2021 13,636 Really need to take the Steam Deck approach and don't make it a requirement. Just make it a complementary device where it is possible to play majority of the games available on PSN.   overthewaves Member Sep 30, 2020 1,203 Neonvisions said: How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X? Click to expand... Click to shrink... I mean did you see the reaction here to the series S announcement lol. Everyone was saying it's gonna "hold back the generation".   reksveks Member May 17, 2022 7,628 Neonvisions said: How would that effect PS6? Are you suggesting that the Series S hamstrings games for the X? Click to expand... Click to shrink... Or the perception is that it does but the truth is that there is a lot of factors   Fabs Member Aug 22, 2019 2,827 I can't see the forcing handheld and pro support next gen.   level Member May 25, 2023 1,427 Definitely not Games already take too long to make. Extra time isn't something they'll want to reinforce to their developers.  gofreak Member Oct 26, 2017 8,411 I don't think support will be mandatory. I think they're bringing it into a reality where a growing portion of games can, or could, run without much change or effort on the developer's part on a next gen handheld. They'll lean on that natural trend rather than a policy - anything that is outside of that will just be streamable as now with the Portal.   Caiusto Member Oct 25, 2017 7,086 If they don't want to end up with another Vita yes they will.   mute ▲ Legend ▲ Member Oct 25, 2017 29,807 Advance.Wars.Sgt. said: Honestly, I'd worry more about Sony's 1st party teams than 3rd party developers since they were notoriously adverse making software with a handheld power profile in mind. Click to expand... Click to shrink... It does seem kinda unthinkable that Intergalactic would be made with a handheld in mind, for example.   AmFreak Member Oct 26, 2017 3,245 mute said: It does seem kinda unthinkable that Intergalactic would be made with a handheld in mind, for example. Click to expand... Click to shrink... Ratchet, Returnal, Cyberpunk, etc. also weren't made "with a handheld in mind".   Spoit Member Oct 28, 2017 5,599 Given how much of a pain the series S mandate has been, I don't see them binding even first party studios to it, especially ones that are trying to go for the cutting edge of tech. Since given AMDs timelines, is not going to be anywhere near a base PS5. I'm also skeptical of the claim that'll be able to play ps5 games without extensive patching.  Jawmuncher Crisis Dino Moderator Oct 25, 2017 45,166 Ibis Island No, I think the portable will handle portable stuff "automatically" for what it converts   knightmawk Member Dec 12, 2018 8,900 I expect they'll do everything they can to make sure no one has to think about it and it's as automatic as possible. It'll technically still be part of cert, but the goal will be for it to be rare that a game fails that part of cert and has to be sent back. That being said, I imagine there will be some games that still don't work and developers will be able to submit for that exception.  RivalGT Member Dec 13, 2017 7,616 I think the concept here is similar to how PS4 games play on PS5, the ones with patches I mean, the game will run with a different graphics preset then it would on PS4/ PS4 Pro, so in some cases this means higher resolution or higher frame rate cap. What Sony needs to work on their end is getting this to work without any patches from developers. Its the only way this can work.  Vexii Member Oct 31, 2017 3,103 UK if they don't mandate support, it'll just be a death knell for the format. I don't think they could get away with a dedicated handheld platform now when the Switch and Steam Deck exists   Mobius and Pet Octopus Member Oct 25, 2017 17,065 Just because a game can run on a handheld, doesn't mean that's all required for support. The UI alone likely requires changes for an optimal experience, sometimes necessary to be "playable". Small screen sizes usually needs changes.   SeanMN Member Oct 28, 2017 2,437 If PS6 games support is optional, that will create fragmentation of the platform and uncertain software support. If it's part of the PS6 family and support is mandatory, I can see there being concern that if would hold the generation back with a low capability sku. My thoughts are this should be a PS6 and support the same as the primary console. 
    0 Comments 0 Shares
  • My unexpected Pride icon: Link from the Zelda games, a non-binary hero who helped me work out who I was

    Growing up steeped in the aggressive gender stereotypes of the 1990s was a real trip for most queer millennials, but I think gamers had it especially hard. Almost all video game characters were hypermasculine military men, unrealistically curvaceous fantasy women wearing barely enough armour to cover their nipples, or cartoon animals. Most of these characters catered exclusively to straight teenage boys; overt queer representation in games was pretty much nonexistent until the mid 2010s. Before that, we had to take what we could get. And what I had was Link, from The Legend of Zelda.Link. Composite: Guardian Design; Zuma Press/AlamyLink is a boy, but he didn’t really look like one. He wore a green tunic and a serious expression under a mop of blond hair. He is the adventurous, mostly silent hero of the Zelda games, unassuming and often vulnerable, but also resourceful, daring and handy with a sword. In most of the early Zelda games, he is a kid of about 10, but even when he grew into a teenager in 1998’s Ocarina of Time on the Nintendo 64, he didn’t become a furious lump of muscle. He stayed androgynous, in his tunic and tights. As a kid, I would dress up like him for Halloween, carefully centre-parting my blond fringe. Link may officially be a boy, but for me he has always been a non-binary icon.As time has gone on and game graphics have evolved, Link has stayed somewhat gender-ambiguous. Gay guys and gender-fluid types alike appreciate his ageless twink energy. And given the total lack of thought that most game developers gave to players who weren’t straight and male, I felt vindicated when I found out that this was intentional. In 2016, the Zelda series’ producer Eiji Aonuma told Time magazine that the development team had experimented a little with Link’s gender presentation over the years, but that he felt that the character’s androgyny was part of who he was.“back during the Ocarina of Time days, I wanted Link to be gender neutral,” he said. “I wanted the player to think: ‘Maybe Link is a boy or a girl.’ If you saw Link as a guy, he’d have more of a feminine touch. Or vice versa … I’ve always thought that for either female or male players, I wanted them to be able to relate to Link.”As it turns out, Link appeals perhaps most of all to those of us somewhere in between. In 2023, the tech blog io9 spoke to many transgender and non-binary people who saw something of themselves in Link: he has acquired a reputation as an egg-cracker, a fictional character who prompts a realisation about your own gender identity.Despite their outdated reputation as a pursuit for adolescent boys, video games have always been playgrounds for gender experimentation and expression. There are legions of trans, non-binary and gender non-conforming people who first started exploring their identity with customisable game characters in World of Warcraft, or gender-swapping themselves in The Sims – the digital equivalent of dressing up. Video games are the closest you can come to stepping into a new body for a bit and seeing how it feels.It is no surprise to me that a lot of queer people are drawn to video games. A 2024 survey by GLAAD found that 17% of gamers identify as LGBTQ+, a huge number compared with the general population. It may be because people who play games skew younger – 40 and below – but I also think it’s because gender is all about play. What fun it is to mess with the rules, subvert people’s expectations and create your own character. It is as empowering as any world-saving quest.
    #unexpected #pride #icon #link #zelda
    My unexpected Pride icon: Link from the Zelda games, a non-binary hero who helped me work out who I was
    Growing up steeped in the aggressive gender stereotypes of the 1990s was a real trip for most queer millennials, but I think gamers had it especially hard. Almost all video game characters were hypermasculine military men, unrealistically curvaceous fantasy women wearing barely enough armour to cover their nipples, or cartoon animals. Most of these characters catered exclusively to straight teenage boys; overt queer representation in games was pretty much nonexistent until the mid 2010s. Before that, we had to take what we could get. And what I had was Link, from The Legend of Zelda.Link. Composite: Guardian Design; Zuma Press/AlamyLink is a boy, but he didn’t really look like one. He wore a green tunic and a serious expression under a mop of blond hair. He is the adventurous, mostly silent hero of the Zelda games, unassuming and often vulnerable, but also resourceful, daring and handy with a sword. In most of the early Zelda games, he is a kid of about 10, but even when he grew into a teenager in 1998’s Ocarina of Time on the Nintendo 64, he didn’t become a furious lump of muscle. He stayed androgynous, in his tunic and tights. As a kid, I would dress up like him for Halloween, carefully centre-parting my blond fringe. Link may officially be a boy, but for me he has always been a non-binary icon.As time has gone on and game graphics have evolved, Link has stayed somewhat gender-ambiguous. Gay guys and gender-fluid types alike appreciate his ageless twink energy. And given the total lack of thought that most game developers gave to players who weren’t straight and male, I felt vindicated when I found out that this was intentional. In 2016, the Zelda series’ producer Eiji Aonuma told Time magazine that the development team had experimented a little with Link’s gender presentation over the years, but that he felt that the character’s androgyny was part of who he was.“back during the Ocarina of Time days, I wanted Link to be gender neutral,” he said. “I wanted the player to think: ‘Maybe Link is a boy or a girl.’ If you saw Link as a guy, he’d have more of a feminine touch. Or vice versa … I’ve always thought that for either female or male players, I wanted them to be able to relate to Link.”As it turns out, Link appeals perhaps most of all to those of us somewhere in between. In 2023, the tech blog io9 spoke to many transgender and non-binary people who saw something of themselves in Link: he has acquired a reputation as an egg-cracker, a fictional character who prompts a realisation about your own gender identity.Despite their outdated reputation as a pursuit for adolescent boys, video games have always been playgrounds for gender experimentation and expression. There are legions of trans, non-binary and gender non-conforming people who first started exploring their identity with customisable game characters in World of Warcraft, or gender-swapping themselves in The Sims – the digital equivalent of dressing up. Video games are the closest you can come to stepping into a new body for a bit and seeing how it feels.It is no surprise to me that a lot of queer people are drawn to video games. A 2024 survey by GLAAD found that 17% of gamers identify as LGBTQ+, a huge number compared with the general population. It may be because people who play games skew younger – 40 and below – but I also think it’s because gender is all about play. What fun it is to mess with the rules, subvert people’s expectations and create your own character. It is as empowering as any world-saving quest. #unexpected #pride #icon #link #zelda
    WWW.THEGUARDIAN.COM
    My unexpected Pride icon: Link from the Zelda games, a non-binary hero who helped me work out who I was
    Growing up steeped in the aggressive gender stereotypes of the 1990s was a real trip for most queer millennials, but I think gamers had it especially hard. Almost all video game characters were hypermasculine military men, unrealistically curvaceous fantasy women wearing barely enough armour to cover their nipples, or cartoon animals. Most of these characters catered exclusively to straight teenage boys (or, I guess, furries); overt queer representation in games was pretty much nonexistent until the mid 2010s. Before that, we had to take what we could get. And what I had was Link, from The Legend of Zelda.Link. Composite: Guardian Design; Zuma Press/AlamyLink is a boy, but he didn’t really look like one. He wore a green tunic and a serious expression under a mop of blond hair. He is the adventurous, mostly silent hero of the Zelda games, unassuming and often vulnerable, but also resourceful, daring and handy with a sword. In most of the early Zelda games, he is a kid of about 10, but even when he grew into a teenager in 1998’s Ocarina of Time on the Nintendo 64, he didn’t become a furious lump of muscle. He stayed androgynous, in his tunic and tights. As a kid, I would dress up like him for Halloween, carefully centre-parting my blond fringe. Link may officially be a boy, but for me he has always been a non-binary icon.As time has gone on and game graphics have evolved, Link has stayed somewhat gender-ambiguous. Gay guys and gender-fluid types alike appreciate his ageless twink energy. And given the total lack of thought that most game developers gave to players who weren’t straight and male, I felt vindicated when I found out that this was intentional. In 2016, the Zelda series’ producer Eiji Aonuma told Time magazine that the development team had experimented a little with Link’s gender presentation over the years, but that he felt that the character’s androgyny was part of who he was.“[Even] back during the Ocarina of Time days, I wanted Link to be gender neutral,” he said. “I wanted the player to think: ‘Maybe Link is a boy or a girl.’ If you saw Link as a guy, he’d have more of a feminine touch. Or vice versa … I’ve always thought that for either female or male players, I wanted them to be able to relate to Link.”As it turns out, Link appeals perhaps most of all to those of us somewhere in between. In 2023, the tech blog io9 spoke to many transgender and non-binary people who saw something of themselves in Link: he has acquired a reputation as an egg-cracker, a fictional character who prompts a realisation about your own gender identity.Despite their outdated reputation as a pursuit for adolescent boys, video games have always been playgrounds for gender experimentation and expression. There are legions of trans, non-binary and gender non-conforming people who first started exploring their identity with customisable game characters in World of Warcraft, or gender-swapping themselves in The Sims – the digital equivalent of dressing up. Video games are the closest you can come to stepping into a new body for a bit and seeing how it feels.It is no surprise to me that a lot of queer people are drawn to video games. A 2024 survey by GLAAD found that 17% of gamers identify as LGBTQ+, a huge number compared with the general population. It may be because people who play games skew younger – 40 and below – but I also think it’s because gender is all about play. What fun it is to mess with the rules, subvert people’s expectations and create your own character. It is as empowering as any world-saving quest.
    0 Comments 0 Shares
  • Tanks, guns and face-painting

    Of all the jarring things I’ve witnessed on the National Mall, nothing will beat the image of the first thing I saw after I cleared security at the Army festival: a child, sitting at the controls of an M119A3 Howitzer, being instructed by a soldier on how to aim it, as his red-hatted parents took a photo with the Washington Monument in the background. The primary stated reason for the Grand Military Parade is to celebrate the US Army’s 250th birthday. The second stated reason is to use the event for recruiting purposes. Like other military branches, the Army has struggled to meet its enlistment quotas for over the past decade. And according to very defensive Army spokespeople trying to convince skeptics that the parade was not for Donald Trump’s birthday, there had always been a festival planned on the National Mall that day, and it had been in the works for over two years, and the parade, tacked on just two months ago, was purely incidental. Assuming that their statement was true, I wasn’t quite sure if they had anticipated so many people in blatant MAGA swag in attendance — or how eager they were to bring their children and hand them assault rifles. WASHINGTON, DC - JUNE 14: An Army festival attendee holds a M3 Carl Gustav Recoilless Rifle on June 14, 2025 in Washington, DC. Photo by Anna Moneymaker / Getty ImagesThere had been kid-friendly events planned: an NFL Kids Zone with a photo op with the Washington Commanders’ mascot, a few face-painting booths, several rock-climbing walls. But they were dwarfed, literally, by dozens of war machines parked along the jogging paths: massive tanks, trucks with gun-mounted turrets, assault helicopters, many of them currently used in combat, all with helpful signs explaining the history of each vehicle, as well as the guns and ammo it could carry. And the families — wearing everything from J6 shirts to Vineyard Vines — were drawn more to the military vehicles, all-too-ready to place their kids in the cockpit of an AH-1F Cobra 998 helicopter as they pretended to aim the nose-mounted 3-barrelled Gatling Cannon. Parents told their children to smile as they poked their little heads out of the hatch of an M1135 Stryker armored vehicle; reminded them to be patient as they waited in line to sit inside an M109A7 self-propelled Howitzer with a 155MM rifled cannon.Attendees look at a military vehicle on display. Bloomberg via Getty ImagesBut seeing a kid’s happiness of being inside a big thing that goes boom was nothing compared to the grownups’ faces when they got the chance to hold genuine military assault rifles — especially the grownups who had made sure to wear Trump merch during the Army’s birthday party.It seemed that not even a free Army-branded Bluetooth speaker could compare to how fucking sick the modded AR-15 was. Attendees were in raptures over the Boston Dynamics robot dog gun, the quadcopter drone gun, or really any of the other guns available.RelatedHowever many protesters made it out to DC, they were dwarfed by thousands of people winding down Constitution Avenue to enter the parade viewing grounds: lots of MAGA heads, lots of foreign tourists, all people who really just like to see big, big tanks. “Angry LOSERS!” they jeered at the protesters.and after walking past them, crossing the bridge, winding through hundreds of yards of metal fencing, Funneling through security, crossing a choked pedestrian bridge over Constitution Ave, I was finally dumped onto the parade viewing section: slightly muggy and surprisingly navigable. But whatever sluggishness the crowd was feeling, it would immediately dissipate the moment a tank turned the corner — and the music started blasting.Americans have a critical weakness for 70s and 80s rock, and this crowd seemed more than willing to look past the questionable origins of the parade so long as the soundtrack had a sick guitar solo. An M1 Abrams tank driving past you while Barracuda blasts on a tower of speakers? Badass. Black Hawk helicopters circling the Washington Monument and disappearing behind the African-American history museum, thrashing your head to “separate ways” by Journey? Fucking badass. ANOTHER M1 ABRAMS TANK?!?!! AND TO FORTUNATE SON??!?!? “They got me fucking hooked,” a young redheaded man said behind me as the crowd screamed for the waving drivers.Members of the U.S. Army drive Bradley Fighting Vehicles in the 250th birthday parade on June 14, 2025 in Washington, DC. Getty ImagesWhen you listen to the hardest fucking rock soundtrack long enough, and learn more about how fucking sick the Bradley Fighting Vehicles streaming by you are, an animalistic hype takes over you — enough to drown out all the nationwide anger about the parade, the enormity of Trump’s power grab, the fact that two Minnesota Democratic lawmakers were shot in their homes just that morning, the riot police roving the streets of LA.It helped that it didn’t rain. It helped that the only people at the parade were the diehards who didn’t care if they were rained out. And by the end of the parade, they didn’t even bother to stay for Trump’s speech, beelining back to the bridge at the first drop of rain.The only thing that mattered to this crowd inside the security perimeter — more than the Army’s honor and history, and barely more than Trump himself — was firepower, strength, hard rock, and America’s unparalleled, world-class ability to kill.See More:
    #tanks #guns #facepainting
    Tanks, guns and face-painting
    Of all the jarring things I’ve witnessed on the National Mall, nothing will beat the image of the first thing I saw after I cleared security at the Army festival: a child, sitting at the controls of an M119A3 Howitzer, being instructed by a soldier on how to aim it, as his red-hatted parents took a photo with the Washington Monument in the background. The primary stated reason for the Grand Military Parade is to celebrate the US Army’s 250th birthday. The second stated reason is to use the event for recruiting purposes. Like other military branches, the Army has struggled to meet its enlistment quotas for over the past decade. And according to very defensive Army spokespeople trying to convince skeptics that the parade was not for Donald Trump’s birthday, there had always been a festival planned on the National Mall that day, and it had been in the works for over two years, and the parade, tacked on just two months ago, was purely incidental. Assuming that their statement was true, I wasn’t quite sure if they had anticipated so many people in blatant MAGA swag in attendance — or how eager they were to bring their children and hand them assault rifles. WASHINGTON, DC - JUNE 14: An Army festival attendee holds a M3 Carl Gustav Recoilless Rifle on June 14, 2025 in Washington, DC. Photo by Anna Moneymaker / Getty ImagesThere had been kid-friendly events planned: an NFL Kids Zone with a photo op with the Washington Commanders’ mascot, a few face-painting booths, several rock-climbing walls. But they were dwarfed, literally, by dozens of war machines parked along the jogging paths: massive tanks, trucks with gun-mounted turrets, assault helicopters, many of them currently used in combat, all with helpful signs explaining the history of each vehicle, as well as the guns and ammo it could carry. And the families — wearing everything from J6 shirts to Vineyard Vines — were drawn more to the military vehicles, all-too-ready to place their kids in the cockpit of an AH-1F Cobra 998 helicopter as they pretended to aim the nose-mounted 3-barrelled Gatling Cannon. Parents told their children to smile as they poked their little heads out of the hatch of an M1135 Stryker armored vehicle; reminded them to be patient as they waited in line to sit inside an M109A7 self-propelled Howitzer with a 155MM rifled cannon.Attendees look at a military vehicle on display. Bloomberg via Getty ImagesBut seeing a kid’s happiness of being inside a big thing that goes boom was nothing compared to the grownups’ faces when they got the chance to hold genuine military assault rifles — especially the grownups who had made sure to wear Trump merch during the Army’s birthday party.It seemed that not even a free Army-branded Bluetooth speaker could compare to how fucking sick the modded AR-15 was. Attendees were in raptures over the Boston Dynamics robot dog gun, the quadcopter drone gun, or really any of the other guns available.RelatedHowever many protesters made it out to DC, they were dwarfed by thousands of people winding down Constitution Avenue to enter the parade viewing grounds: lots of MAGA heads, lots of foreign tourists, all people who really just like to see big, big tanks. “Angry LOSERS!” they jeered at the protesters.and after walking past them, crossing the bridge, winding through hundreds of yards of metal fencing, Funneling through security, crossing a choked pedestrian bridge over Constitution Ave, I was finally dumped onto the parade viewing section: slightly muggy and surprisingly navigable. But whatever sluggishness the crowd was feeling, it would immediately dissipate the moment a tank turned the corner — and the music started blasting.Americans have a critical weakness for 70s and 80s rock, and this crowd seemed more than willing to look past the questionable origins of the parade so long as the soundtrack had a sick guitar solo. An M1 Abrams tank driving past you while Barracuda blasts on a tower of speakers? Badass. Black Hawk helicopters circling the Washington Monument and disappearing behind the African-American history museum, thrashing your head to “separate ways” by Journey? Fucking badass. ANOTHER M1 ABRAMS TANK?!?!! AND TO FORTUNATE SON??!?!? “They got me fucking hooked,” a young redheaded man said behind me as the crowd screamed for the waving drivers.Members of the U.S. Army drive Bradley Fighting Vehicles in the 250th birthday parade on June 14, 2025 in Washington, DC. Getty ImagesWhen you listen to the hardest fucking rock soundtrack long enough, and learn more about how fucking sick the Bradley Fighting Vehicles streaming by you are, an animalistic hype takes over you — enough to drown out all the nationwide anger about the parade, the enormity of Trump’s power grab, the fact that two Minnesota Democratic lawmakers were shot in their homes just that morning, the riot police roving the streets of LA.It helped that it didn’t rain. It helped that the only people at the parade were the diehards who didn’t care if they were rained out. And by the end of the parade, they didn’t even bother to stay for Trump’s speech, beelining back to the bridge at the first drop of rain.The only thing that mattered to this crowd inside the security perimeter — more than the Army’s honor and history, and barely more than Trump himself — was firepower, strength, hard rock, and America’s unparalleled, world-class ability to kill.See More: #tanks #guns #facepainting
    WWW.THEVERGE.COM
    Tanks, guns and face-painting
    Of all the jarring things I’ve witnessed on the National Mall, nothing will beat the image of the first thing I saw after I cleared security at the Army festival: a child, sitting at the controls of an M119A3 Howitzer, being instructed by a soldier on how to aim it, as his red-hatted parents took a photo with the Washington Monument in the background. The primary stated reason for the Grand Military Parade is to celebrate the US Army’s 250th birthday. The second stated reason is to use the event for recruiting purposes. Like other military branches, the Army has struggled to meet its enlistment quotas for over the past decade. And according to very defensive Army spokespeople trying to convince skeptics that the parade was not for Donald Trump’s birthday, there had always been a festival planned on the National Mall that day, and it had been in the works for over two years, and the parade, tacked on just two months ago, was purely incidental. Assuming that their statement was true, I wasn’t quite sure if they had anticipated so many people in blatant MAGA swag in attendance — or how eager they were to bring their children and hand them assault rifles. WASHINGTON, DC - JUNE 14: An Army festival attendee holds a M3 Carl Gustav Recoilless Rifle on June 14, 2025 in Washington, DC. Photo by Anna Moneymaker / Getty ImagesThere had been kid-friendly events planned: an NFL Kids Zone with a photo op with the Washington Commanders’ mascot, a few face-painting booths, several rock-climbing walls. But they were dwarfed, literally, by dozens of war machines parked along the jogging paths: massive tanks, trucks with gun-mounted turrets, assault helicopters, many of them currently used in combat, all with helpful signs explaining the history of each vehicle, as well as the guns and ammo it could carry. And the families — wearing everything from J6 shirts to Vineyard Vines — were drawn more to the military vehicles, all-too-ready to place their kids in the cockpit of an AH-1F Cobra 998 helicopter as they pretended to aim the nose-mounted 3-barrelled Gatling Cannon. Parents told their children to smile as they poked their little heads out of the hatch of an M1135 Stryker armored vehicle; reminded them to be patient as they waited in line to sit inside an M109A7 self-propelled Howitzer with a 155MM rifled cannon.Attendees look at a military vehicle on display. Bloomberg via Getty ImagesBut seeing a kid’s happiness of being inside a big thing that goes boom was nothing compared to the grownups’ faces when they got the chance to hold genuine military assault rifles — especially the grownups who had made sure to wear Trump merch during the Army’s birthday party. (Some even handed the rifles to their children for their own photo ops.) It seemed that not even a free Army-branded Bluetooth speaker could compare to how fucking sick the modded AR-15 was. Attendees were in raptures over the Boston Dynamics robot dog gun, the quadcopter drone gun, or really any of the other guns available (except for those historic guns, those were only maybe cool).RelatedHowever many protesters made it out to DC, they were dwarfed by thousands of people winding down Constitution Avenue to enter the parade viewing grounds: lots of MAGA heads, lots of foreign tourists, all people who really just like to see big, big tanks. “Angry LOSERS!” they jeered at the protesters. (“Don’t worry about them,” said one cop, “they lost anyways.”) and after walking past them, crossing the bridge, winding through hundreds of yards of metal fencing, Funneling through security, crossing a choked pedestrian bridge over Constitution Ave, I was finally dumped onto the parade viewing section: slightly muggy and surprisingly navigable. But whatever sluggishness the crowd was feeling, it would immediately dissipate the moment a tank turned the corner — and the music started blasting.Americans have a critical weakness for 70s and 80s rock, and this crowd seemed more than willing to look past the questionable origins of the parade so long as the soundtrack had a sick guitar solo. An M1 Abrams tank driving past you while Barracuda blasts on a tower of speakers? Badass. Black Hawk helicopters circling the Washington Monument and disappearing behind the African-American history museum, thrashing your head to “separate ways” by Journey? Fucking badass. ANOTHER M1 ABRAMS TANK?!?!! AND TO FORTUNATE SON??!?!? “They got me fucking hooked,” a young redheaded man said behind me as the crowd screamed for the waving drivers. (The tank was so badass that the irony of “Fortunate Son” didn’t matter.)Members of the U.S. Army drive Bradley Fighting Vehicles in the 250th birthday parade on June 14, 2025 in Washington, DC. Getty ImagesWhen you listen to the hardest fucking rock soundtrack long enough, and learn more about how fucking sick the Bradley Fighting Vehicles streaming by you are (either from the parade announcer or the tank enthusiast next to you), an animalistic hype takes over you — enough to drown out all the nationwide anger about the parade, the enormity of Trump’s power grab, the fact that two Minnesota Democratic lawmakers were shot in their homes just that morning, the riot police roving the streets of LA.It helped that it didn’t rain. It helped that the only people at the parade were the diehards who didn’t care if they were rained out. And by the end of the parade, they didn’t even bother to stay for Trump’s speech, beelining back to the bridge at the first drop of rain.The only thing that mattered to this crowd inside the security perimeter — more than the Army’s honor and history, and barely more than Trump himself — was firepower, strength, hard rock, and America’s unparalleled, world-class ability to kill.See More:
    0 Comments 0 Shares
  • How jam jars explain Apple’s success

    We are told to customize, expand, and provide more options, but that might be a silent killer for our conversion rate. Using behavioral psychology and modern product design, this piece explains why brands like Apple use fewer, smarter choices to convert better.Image generated using ChatgptJam-packed decisionsImagine standing in a supermarket aisle in front of the jam section. How do you decide which jam to buy? You could go for your usual jam, or maybe this is your first time buying jam. Either way, a choice has to be made. Or does it?You may have seen the vast number of choices, gotten overwhelmed, and walked away. The same scenario was reflected in the findings of a 2000 study by Iyengar and Lepper that explored how the number of choice options can affect decision-making.Iyengar and Lepper set up two scenarios; the first customers in a random supermarket being offered 24 jams for a free tasting. In another, they were offered only 6. One would expect that the first scenario would see more sales. After all, more variety means a happier customer. However:Image created using CanvaWhile 60% of customers stopped by for a tasting, only 3% ended up making a purchase.On the other hand, when faced with 6 options, 40% of customers stopped by, but 30% of this number ended up making a purchase.The implications of the study were evident. While one may think that more choices are better when faced with the same, decision-makers prefer fewer.This phenomenon is known as the Paradox of Choice. More choice leads to less satisfaction because one gets overwhelmed.This analysis paralysis results from humans being cognitive misers that is decisions that require deeper thinking feel exhausting and like they come at a cognitive cost. In such scenarios, we tend not to make a choice or choose a default option. Even after a decision has been made, in many cases, regret or the thought of whether you have made the ‘right’ choice can linger.A sticky situationHowever, a 2010 meta-analysis by Benjamin Scheibehenne was unable to replicate the findings. Scheibehenne questioned whether it was choice overload or information overload that was the issue. Other researchers have argued that it is the lack of meaningful choice that affects satisfaction. Additionally, Barry Schwartz, a renowned psychologist and the author of the book ‘The Paradox of Choice: Why Less Is More,’ also later suggested that the paradox of choice diminishes in the presence of a person’s knowledge of the options and if the choices have been presented well.Does that mean the paradox of choice was an overhyped notion? I conducted a mini-study to test this hypothesis.From shelves to spreadsheets: testing the jam jar theoryI created a simple scatterplot in R using a publicly available dataset from the Brazilian e-commerce site Olist. Olist is Brazil’s largest department store on marketplaces. After delivery, customers are asked to fill out a satisfaction survey with a rating or comment option. I analysed the relationship between the number of distinct products in a categoryand the average customer review.Scatterplot generated in R using the Olist datasetBased on the almost horizontal regression line on the plot above, it is evident that more choice does not lead to more satisfaction. Furthermore, categories with fewer than 200 products tend to have average review scores between 4.0 and 4.3. Whereas, categories with more than 1,000 products do not have a higher average satisfaction score, with some even falling below 4.0. This suggests that more choices do not equal more satisfaction and could also reduce satisfaction levels.These findings support the Paradox of Choice, and the dataset helps bring theory into real-world commerce. A curation of lesser, well-presented, and differentiated options could lead to more customer satisfaction.Image created using CanvaFurthermore, the plot could help suggest a more nuanced perspective; people want more choices, as this gives them autonomy. However, beyond a certain point, excessive choice overwhelms rather than empowers, leaving people dissatisfied. Many product strategies reflect this insight: the goal is to inspire confident decision-making rather than limiting freedom. A powerful example of this shift in thinking comes from Apple’s history.Simple tastes, sweeter decisionsImage source: Apple InsiderIt was 1997, and Steve Jobs had just made his return to Apple. The company at the time offered 40 different products; however, its sales were declining. Jobs made one question the company’s mantra,“What are the four products we should be building?”The following year, Apple saw itself return to profitability after introducing the iMac G3. While its success can be attributed to the introduction of a new product line and increased efficiency, one cannot deny that the reduction in the product line simplified the decision-making process for its consumers.To this day, Apple continues to implement this strategy by having a few SKUs and confident defaults.Apple does not just sell premium products; it sells a premium decision-making experience by reducing friction in decision-making for the consumer.Furthermore, a 2015 study based on analyzing scenarios where fewer choice options led to increased sales found the following mitigating factors in buying choices:Time Pressure: Easier and quicker choices led to more sales.Complexity of options: The easier it was to understand what a product was, the better the outcome.Clarity of Preference: How easy it was to compare alternatives and the clarity of one’s preferences.Motivation to Optimize: Whether the consumer wanted to put in the effort to find the ‘best’ option.Picking the right spreadWhile the extent of the validity of the Paradox of Choice is up for debate, its impact cannot be denied. It is still a helpful model that can be used to drive sales and boost customer satisfaction. So, how can one use it as a part of your business’s strategy?Remember, what people want isn’t 50 good choices. They want one confident, easy-to-understand decision that they think they will not regret.Here are some common mistakes that confuse consumers and how you can apply the Jam Jar strategy to curate choices instead:Image is created using CanvaToo many choices lead to decision fatigue.Offering many SKU options usually causes customers to get overwhelmed. Instead, try curating 2–3 strong options that will cover the majority of their needs.2. Being dependent on the users to use filters and specificationsWhen users have to compare specifications themselves, they usually end up doing nothing. Instead, it is better to replace filters with clear labels like “Best for beginners” or “Best for oily skin.”3. Leaving users to make comparisons by themselvesToo many options can make users overwhelmed. Instead, offer default options to show what you recommend. This instills within them a sense of confidence when making the final decision.4. More transparency does not always mean more trustInformation overload never leads to conversions. Instead, create a thoughtful flow that guides the users to the right choices.5. Users do not aim for optimizationAssuming that users will weigh every detail before making a decision is not rooted in reality. In most cases, they will go with their gut. Instead, highlight emotional outcomes, benefits, and uses instead of numbers.6. Not onboarding users is a critical mistakeHoping that users will easily navigate a sea of products without guidance is unrealistic. Instead, use onboarding tools like starter kits, quizzes, or bundles that act as starting points.7. Variety for the sake of varietyUsers crave clarity more than they crave variety. Instead, focus on simplicity when it comes to differentiation.And lastly, remember that while the paradox of choice is a helpful tool in your business strategy arsenal, more choice is not inherently bad. It is the lack of structure in the decision-making process that is the problem. Clear framing will always make decision-making a seamless experience for both your consumers and your business.How jam jars explain Apple’s success was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story.
    #how #jam #jars #explain #apples
    How jam jars explain Apple’s success
    We are told to customize, expand, and provide more options, but that might be a silent killer for our conversion rate. Using behavioral psychology and modern product design, this piece explains why brands like Apple use fewer, smarter choices to convert better.Image generated using ChatgptJam-packed decisionsImagine standing in a supermarket aisle in front of the jam section. How do you decide which jam to buy? You could go for your usual jam, or maybe this is your first time buying jam. Either way, a choice has to be made. Or does it?You may have seen the vast number of choices, gotten overwhelmed, and walked away. The same scenario was reflected in the findings of a 2000 study by Iyengar and Lepper that explored how the number of choice options can affect decision-making.Iyengar and Lepper set up two scenarios; the first customers in a random supermarket being offered 24 jams for a free tasting. In another, they were offered only 6. One would expect that the first scenario would see more sales. After all, more variety means a happier customer. However:Image created using CanvaWhile 60% of customers stopped by for a tasting, only 3% ended up making a purchase.On the other hand, when faced with 6 options, 40% of customers stopped by, but 30% of this number ended up making a purchase.The implications of the study were evident. While one may think that more choices are better when faced with the same, decision-makers prefer fewer.This phenomenon is known as the Paradox of Choice. More choice leads to less satisfaction because one gets overwhelmed.This analysis paralysis results from humans being cognitive misers that is decisions that require deeper thinking feel exhausting and like they come at a cognitive cost. In such scenarios, we tend not to make a choice or choose a default option. Even after a decision has been made, in many cases, regret or the thought of whether you have made the ‘right’ choice can linger.A sticky situationHowever, a 2010 meta-analysis by Benjamin Scheibehenne was unable to replicate the findings. Scheibehenne questioned whether it was choice overload or information overload that was the issue. Other researchers have argued that it is the lack of meaningful choice that affects satisfaction. Additionally, Barry Schwartz, a renowned psychologist and the author of the book ‘The Paradox of Choice: Why Less Is More,’ also later suggested that the paradox of choice diminishes in the presence of a person’s knowledge of the options and if the choices have been presented well.Does that mean the paradox of choice was an overhyped notion? I conducted a mini-study to test this hypothesis.From shelves to spreadsheets: testing the jam jar theoryI created a simple scatterplot in R using a publicly available dataset from the Brazilian e-commerce site Olist. Olist is Brazil’s largest department store on marketplaces. After delivery, customers are asked to fill out a satisfaction survey with a rating or comment option. I analysed the relationship between the number of distinct products in a categoryand the average customer review.Scatterplot generated in R using the Olist datasetBased on the almost horizontal regression line on the plot above, it is evident that more choice does not lead to more satisfaction. Furthermore, categories with fewer than 200 products tend to have average review scores between 4.0 and 4.3. Whereas, categories with more than 1,000 products do not have a higher average satisfaction score, with some even falling below 4.0. This suggests that more choices do not equal more satisfaction and could also reduce satisfaction levels.These findings support the Paradox of Choice, and the dataset helps bring theory into real-world commerce. A curation of lesser, well-presented, and differentiated options could lead to more customer satisfaction.Image created using CanvaFurthermore, the plot could help suggest a more nuanced perspective; people want more choices, as this gives them autonomy. However, beyond a certain point, excessive choice overwhelms rather than empowers, leaving people dissatisfied. Many product strategies reflect this insight: the goal is to inspire confident decision-making rather than limiting freedom. A powerful example of this shift in thinking comes from Apple’s history.Simple tastes, sweeter decisionsImage source: Apple InsiderIt was 1997, and Steve Jobs had just made his return to Apple. The company at the time offered 40 different products; however, its sales were declining. Jobs made one question the company’s mantra,“What are the four products we should be building?”The following year, Apple saw itself return to profitability after introducing the iMac G3. While its success can be attributed to the introduction of a new product line and increased efficiency, one cannot deny that the reduction in the product line simplified the decision-making process for its consumers.To this day, Apple continues to implement this strategy by having a few SKUs and confident defaults.Apple does not just sell premium products; it sells a premium decision-making experience by reducing friction in decision-making for the consumer.Furthermore, a 2015 study based on analyzing scenarios where fewer choice options led to increased sales found the following mitigating factors in buying choices:Time Pressure: Easier and quicker choices led to more sales.Complexity of options: The easier it was to understand what a product was, the better the outcome.Clarity of Preference: How easy it was to compare alternatives and the clarity of one’s preferences.Motivation to Optimize: Whether the consumer wanted to put in the effort to find the ‘best’ option.Picking the right spreadWhile the extent of the validity of the Paradox of Choice is up for debate, its impact cannot be denied. It is still a helpful model that can be used to drive sales and boost customer satisfaction. So, how can one use it as a part of your business’s strategy?Remember, what people want isn’t 50 good choices. They want one confident, easy-to-understand decision that they think they will not regret.Here are some common mistakes that confuse consumers and how you can apply the Jam Jar strategy to curate choices instead:Image is created using CanvaToo many choices lead to decision fatigue.Offering many SKU options usually causes customers to get overwhelmed. Instead, try curating 2–3 strong options that will cover the majority of their needs.2. Being dependent on the users to use filters and specificationsWhen users have to compare specifications themselves, they usually end up doing nothing. Instead, it is better to replace filters with clear labels like “Best for beginners” or “Best for oily skin.”3. Leaving users to make comparisons by themselvesToo many options can make users overwhelmed. Instead, offer default options to show what you recommend. This instills within them a sense of confidence when making the final decision.4. More transparency does not always mean more trustInformation overload never leads to conversions. Instead, create a thoughtful flow that guides the users to the right choices.5. Users do not aim for optimizationAssuming that users will weigh every detail before making a decision is not rooted in reality. In most cases, they will go with their gut. Instead, highlight emotional outcomes, benefits, and uses instead of numbers.6. Not onboarding users is a critical mistakeHoping that users will easily navigate a sea of products without guidance is unrealistic. Instead, use onboarding tools like starter kits, quizzes, or bundles that act as starting points.7. Variety for the sake of varietyUsers crave clarity more than they crave variety. Instead, focus on simplicity when it comes to differentiation.And lastly, remember that while the paradox of choice is a helpful tool in your business strategy arsenal, more choice is not inherently bad. It is the lack of structure in the decision-making process that is the problem. Clear framing will always make decision-making a seamless experience for both your consumers and your business.How jam jars explain Apple’s success was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story. #how #jam #jars #explain #apples
    UXDESIGN.CC
    How jam jars explain Apple’s success
    We are told to customize, expand, and provide more options, but that might be a silent killer for our conversion rate. Using behavioral psychology and modern product design, this piece explains why brands like Apple use fewer, smarter choices to convert better.Image generated using ChatgptJam-packed decisionsImagine standing in a supermarket aisle in front of the jam section. How do you decide which jam to buy? You could go for your usual jam, or maybe this is your first time buying jam. Either way, a choice has to be made. Or does it?You may have seen the vast number of choices, gotten overwhelmed, and walked away. The same scenario was reflected in the findings of a 2000 study by Iyengar and Lepper that explored how the number of choice options can affect decision-making.Iyengar and Lepper set up two scenarios; the first customers in a random supermarket being offered 24 jams for a free tasting. In another, they were offered only 6. One would expect that the first scenario would see more sales. After all, more variety means a happier customer. However:Image created using CanvaWhile 60% of customers stopped by for a tasting, only 3% ended up making a purchase.On the other hand, when faced with 6 options, 40% of customers stopped by, but 30% of this number ended up making a purchase.The implications of the study were evident. While one may think that more choices are better when faced with the same, decision-makers prefer fewer.This phenomenon is known as the Paradox of Choice. More choice leads to less satisfaction because one gets overwhelmed.This analysis paralysis results from humans being cognitive misers that is decisions that require deeper thinking feel exhausting and like they come at a cognitive cost. In such scenarios, we tend not to make a choice or choose a default option. Even after a decision has been made, in many cases, regret or the thought of whether you have made the ‘right’ choice can linger.A sticky situationHowever, a 2010 meta-analysis by Benjamin Scheibehenne was unable to replicate the findings. Scheibehenne questioned whether it was choice overload or information overload that was the issue. Other researchers have argued that it is the lack of meaningful choice that affects satisfaction. Additionally, Barry Schwartz, a renowned psychologist and the author of the book ‘The Paradox of Choice: Why Less Is More,’ also later suggested that the paradox of choice diminishes in the presence of a person’s knowledge of the options and if the choices have been presented well.Does that mean the paradox of choice was an overhyped notion? I conducted a mini-study to test this hypothesis.From shelves to spreadsheets: testing the jam jar theoryI created a simple scatterplot in R using a publicly available dataset from the Brazilian e-commerce site Olist. Olist is Brazil’s largest department store on marketplaces. After delivery, customers are asked to fill out a satisfaction survey with a rating or comment option. I analysed the relationship between the number of distinct products in a category (choices) and the average customer review (satisfaction).Scatterplot generated in R using the Olist datasetBased on the almost horizontal regression line on the plot above, it is evident that more choice does not lead to more satisfaction. Furthermore, categories with fewer than 200 products tend to have average review scores between 4.0 and 4.3. Whereas, categories with more than 1,000 products do not have a higher average satisfaction score, with some even falling below 4.0. This suggests that more choices do not equal more satisfaction and could also reduce satisfaction levels.These findings support the Paradox of Choice, and the dataset helps bring theory into real-world commerce. A curation of lesser, well-presented, and differentiated options could lead to more customer satisfaction.Image created using CanvaFurthermore, the plot could help suggest a more nuanced perspective; people want more choices, as this gives them autonomy. However, beyond a certain point, excessive choice overwhelms rather than empowers, leaving people dissatisfied. Many product strategies reflect this insight: the goal is to inspire confident decision-making rather than limiting freedom. A powerful example of this shift in thinking comes from Apple’s history.Simple tastes, sweeter decisionsImage source: Apple InsiderIt was 1997, and Steve Jobs had just made his return to Apple. The company at the time offered 40 different products; however, its sales were declining. Jobs made one question the company’s mantra,“What are the four products we should be building?”The following year, Apple saw itself return to profitability after introducing the iMac G3. While its success can be attributed to the introduction of a new product line and increased efficiency, one cannot deny that the reduction in the product line simplified the decision-making process for its consumers.To this day, Apple continues to implement this strategy by having a few SKUs and confident defaults.Apple does not just sell premium products; it sells a premium decision-making experience by reducing friction in decision-making for the consumer.Furthermore, a 2015 study based on analyzing scenarios where fewer choice options led to increased sales found the following mitigating factors in buying choices:Time Pressure: Easier and quicker choices led to more sales.Complexity of options: The easier it was to understand what a product was, the better the outcome.Clarity of Preference: How easy it was to compare alternatives and the clarity of one’s preferences.Motivation to Optimize: Whether the consumer wanted to put in the effort to find the ‘best’ option.Picking the right spreadWhile the extent of the validity of the Paradox of Choice is up for debate, its impact cannot be denied. It is still a helpful model that can be used to drive sales and boost customer satisfaction. So, how can one use it as a part of your business’s strategy?Remember, what people want isn’t 50 good choices. They want one confident, easy-to-understand decision that they think they will not regret.Here are some common mistakes that confuse consumers and how you can apply the Jam Jar strategy to curate choices instead:Image is created using CanvaToo many choices lead to decision fatigue.Offering many SKU options usually causes customers to get overwhelmed. Instead, try curating 2–3 strong options that will cover the majority of their needs.2. Being dependent on the users to use filters and specificationsWhen users have to compare specifications themselves, they usually end up doing nothing. Instead, it is better to replace filters with clear labels like “Best for beginners” or “Best for oily skin.”3. Leaving users to make comparisons by themselvesToo many options can make users overwhelmed. Instead, offer default options to show what you recommend. This instills within them a sense of confidence when making the final decision.4. More transparency does not always mean more trustInformation overload never leads to conversions. Instead, create a thoughtful flow that guides the users to the right choices.5. Users do not aim for optimizationAssuming that users will weigh every detail before making a decision is not rooted in reality. In most cases, they will go with their gut. Instead, highlight emotional outcomes, benefits, and uses instead of numbers.6. Not onboarding users is a critical mistakeHoping that users will easily navigate a sea of products without guidance is unrealistic. Instead, use onboarding tools like starter kits, quizzes, or bundles that act as starting points.7. Variety for the sake of varietyUsers crave clarity more than they crave variety. Instead, focus on simplicity when it comes to differentiation.And lastly, remember that while the paradox of choice is a helpful tool in your business strategy arsenal, more choice is not inherently bad. It is the lack of structure in the decision-making process that is the problem. Clear framing will always make decision-making a seamless experience for both your consumers and your business.How jam jars explain Apple’s success was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to this story.
    0 Comments 0 Shares
  • Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools

    Paul Hill

    Neowin
    @ziks_99 ·

    Jun 6, 2025 03:02 EDT

    Microsoft has just announced that it will be rolling out an extremely convenient feature for Microsoft 365 customers who use Word throughout this year. The Redmond giant said that you’ll now be able to use SharePoint’s native eSignature service directly in Microsoft Word.
    The new feature allows customers to request electronic signatures without converting the documents to a PDF or leaving the Word interface, significantly speeding up workflows.
    Microsoft’s integration of eSignatures also allows you to create eSignature templates which will speed up document approvals, eliminate physical signing steps, and help with compliance and security in the Microsoft 365 environment.

    This change has the potential to significantly improve the quality-of-life for those in work finding themselves adding lots of signatures to documents as they will no longer have to export PDFs from Word and apply the signature outside of Word. It’s also key to point out that this feature is integrated natively and is not an extension.
    The move is quite clever from Microsoft, if businesses were using third-party tools to sign their documents, they would no longer need to use these as it’s easier to do it in Word. Not only does it reduce reliance on other tools, it also makes Microsoft’s products more competitive against other office suites such as Google Workspace.
    Streamlined, secure, and compliant
    The new eSignature feature is tightly integrated into Word. It lets you insert signature fields seamlessly into documents and request other people’s signatures, all while remaining in Word. The eSignature feature can be accessed in Word by going to the Insert ribbon.
    When you send a signature request to someone from Word, the recipient will get an automatically generated PDF copy of the Word document to sign. The signed PDF will then be kept in the same SharePoint location as the original Word file. To ensure end-to-end security and compliance, the document never leaves the Microsoft 365 trust boundary.
    For anyone with a repetitive signing process, this integration allows you to turn Word documents into eSignature templates so they can be reused.
    Another feature that Microsoft has built in is audit trail and notifications. Both the senders and signers will get email notifications throughout the entire signing process. Additionally, you can view the activity historyin the signed PDF to check who signed it and when.
    Finally, Microsoft said that administrators will be able to control how the feature is used in Word throughout the organization. They can decide to enable it for specific users via an Office group policy or limit it to particular SharePoint sites. The company said that SharePoint eSignature also lets admins log activities in the Purview Audit log.
    A key security measure included by Microsoft, which was mentioned above, was the Microsoft 365 trust boundary. By keeping documents in this boundary, Microsoft ensures that all organizations can use this feature without worry.
    The inclusion of automatic PDF creation is all a huge benefit to users as it will cut out the step of manual PDF creation. While creating a PDF isn’t complicated, it can be time consuming.
    The eSignature feature looks like a win-win-win for organizations that rely on digital signatures. Not only does it speed things along and remain secure, but it’s also packed with features like tracking, making it really useful and comprehensive.
    When and how your organization gets it
    SharePoint eSignature has started rolling out to Word on the M365 Beta and Current Channels in the United States, Canada, the United Kingdom, Europe, and Australia-Pacific. This phase of the rollout is expected to be completed by early July.
    People in the rest of the world will also be gaining this time-saving feature but it will not reach everyone right away, though Microsoft promises to reach everybody by the end of the year.
    To use the feature, it will need to be enabled by administrators. If you’re an admin who needs to enable this, just go to the M365 Admin Center and enable SharePoint eSignature, ensuring the Word checkbox is selected. Once the service is enabled, apply the “Allow the use of SharePoint eSignature for Microsoft Word” policy. The policy can be enabled via Intune, Group Policy manager, or the Cloud Policy service for Microsoft 365
    Assuming the admins have given permission to use the feature, users will be able to access SharePoint eSignatures on Word Desktop using the Microsoft 365 Current Channel or Beta Channel.
    The main caveats include that the rollout is phased, so you might not get it right away, and it requires IT admins to enable the feature - in which case, it may never get enabled at all.
    Overall, this feature stands to benefit users who sign documents a lot as it can save huge amounts of time cumulatively. It’s also good for Microsoft who increase organizations’ dependence on Word.

    Tags

    Report a problem with article

    Follow @NeowinFeed
    #microsoft #word #gets #sharepoint #esignature
    Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools
    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools Paul Hill Neowin @ziks_99 · Jun 6, 2025 03:02 EDT Microsoft has just announced that it will be rolling out an extremely convenient feature for Microsoft 365 customers who use Word throughout this year. The Redmond giant said that you’ll now be able to use SharePoint’s native eSignature service directly in Microsoft Word. The new feature allows customers to request electronic signatures without converting the documents to a PDF or leaving the Word interface, significantly speeding up workflows. Microsoft’s integration of eSignatures also allows you to create eSignature templates which will speed up document approvals, eliminate physical signing steps, and help with compliance and security in the Microsoft 365 environment. This change has the potential to significantly improve the quality-of-life for those in work finding themselves adding lots of signatures to documents as they will no longer have to export PDFs from Word and apply the signature outside of Word. It’s also key to point out that this feature is integrated natively and is not an extension. The move is quite clever from Microsoft, if businesses were using third-party tools to sign their documents, they would no longer need to use these as it’s easier to do it in Word. Not only does it reduce reliance on other tools, it also makes Microsoft’s products more competitive against other office suites such as Google Workspace. Streamlined, secure, and compliant The new eSignature feature is tightly integrated into Word. It lets you insert signature fields seamlessly into documents and request other people’s signatures, all while remaining in Word. The eSignature feature can be accessed in Word by going to the Insert ribbon. When you send a signature request to someone from Word, the recipient will get an automatically generated PDF copy of the Word document to sign. The signed PDF will then be kept in the same SharePoint location as the original Word file. To ensure end-to-end security and compliance, the document never leaves the Microsoft 365 trust boundary. For anyone with a repetitive signing process, this integration allows you to turn Word documents into eSignature templates so they can be reused. Another feature that Microsoft has built in is audit trail and notifications. Both the senders and signers will get email notifications throughout the entire signing process. Additionally, you can view the activity historyin the signed PDF to check who signed it and when. Finally, Microsoft said that administrators will be able to control how the feature is used in Word throughout the organization. They can decide to enable it for specific users via an Office group policy or limit it to particular SharePoint sites. The company said that SharePoint eSignature also lets admins log activities in the Purview Audit log. A key security measure included by Microsoft, which was mentioned above, was the Microsoft 365 trust boundary. By keeping documents in this boundary, Microsoft ensures that all organizations can use this feature without worry. The inclusion of automatic PDF creation is all a huge benefit to users as it will cut out the step of manual PDF creation. While creating a PDF isn’t complicated, it can be time consuming. The eSignature feature looks like a win-win-win for organizations that rely on digital signatures. Not only does it speed things along and remain secure, but it’s also packed with features like tracking, making it really useful and comprehensive. When and how your organization gets it SharePoint eSignature has started rolling out to Word on the M365 Beta and Current Channels in the United States, Canada, the United Kingdom, Europe, and Australia-Pacific. This phase of the rollout is expected to be completed by early July. People in the rest of the world will also be gaining this time-saving feature but it will not reach everyone right away, though Microsoft promises to reach everybody by the end of the year. To use the feature, it will need to be enabled by administrators. If you’re an admin who needs to enable this, just go to the M365 Admin Center and enable SharePoint eSignature, ensuring the Word checkbox is selected. Once the service is enabled, apply the “Allow the use of SharePoint eSignature for Microsoft Word” policy. The policy can be enabled via Intune, Group Policy manager, or the Cloud Policy service for Microsoft 365 Assuming the admins have given permission to use the feature, users will be able to access SharePoint eSignatures on Word Desktop using the Microsoft 365 Current Channel or Beta Channel. The main caveats include that the rollout is phased, so you might not get it right away, and it requires IT admins to enable the feature - in which case, it may never get enabled at all. Overall, this feature stands to benefit users who sign documents a lot as it can save huge amounts of time cumulatively. It’s also good for Microsoft who increase organizations’ dependence on Word. Tags Report a problem with article Follow @NeowinFeed #microsoft #word #gets #sharepoint #esignature
    WWW.NEOWIN.NET
    Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools
    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft 365 Word gets SharePoint eSignature, now you can ditch third-party signing tools Paul Hill Neowin @ziks_99 · Jun 6, 2025 03:02 EDT Microsoft has just announced that it will be rolling out an extremely convenient feature for Microsoft 365 customers who use Word throughout this year. The Redmond giant said that you’ll now be able to use SharePoint’s native eSignature service directly in Microsoft Word. The new feature allows customers to request electronic signatures without converting the documents to a PDF or leaving the Word interface, significantly speeding up workflows. Microsoft’s integration of eSignatures also allows you to create eSignature templates which will speed up document approvals, eliminate physical signing steps, and help with compliance and security in the Microsoft 365 environment. This change has the potential to significantly improve the quality-of-life for those in work finding themselves adding lots of signatures to documents as they will no longer have to export PDFs from Word and apply the signature outside of Word. It’s also key to point out that this feature is integrated natively and is not an extension. The move is quite clever from Microsoft, if businesses were using third-party tools to sign their documents, they would no longer need to use these as it’s easier to do it in Word. Not only does it reduce reliance on other tools, it also makes Microsoft’s products more competitive against other office suites such as Google Workspace. Streamlined, secure, and compliant The new eSignature feature is tightly integrated into Word. It lets you insert signature fields seamlessly into documents and request other people’s signatures, all while remaining in Word. The eSignature feature can be accessed in Word by going to the Insert ribbon. When you send a signature request to someone from Word, the recipient will get an automatically generated PDF copy of the Word document to sign. The signed PDF will then be kept in the same SharePoint location as the original Word file. To ensure end-to-end security and compliance, the document never leaves the Microsoft 365 trust boundary. For anyone with a repetitive signing process, this integration allows you to turn Word documents into eSignature templates so they can be reused. Another feature that Microsoft has built in is audit trail and notifications. Both the senders and signers will get email notifications throughout the entire signing process. Additionally, you can view the activity history (audit trail) in the signed PDF to check who signed it and when. Finally, Microsoft said that administrators will be able to control how the feature is used in Word throughout the organization. They can decide to enable it for specific users via an Office group policy or limit it to particular SharePoint sites. The company said that SharePoint eSignature also lets admins log activities in the Purview Audit log. A key security measure included by Microsoft, which was mentioned above, was the Microsoft 365 trust boundary. By keeping documents in this boundary, Microsoft ensures that all organizations can use this feature without worry. The inclusion of automatic PDF creation is all a huge benefit to users as it will cut out the step of manual PDF creation. While creating a PDF isn’t complicated, it can be time consuming. The eSignature feature looks like a win-win-win for organizations that rely on digital signatures. Not only does it speed things along and remain secure, but it’s also packed with features like tracking, making it really useful and comprehensive. When and how your organization gets it SharePoint eSignature has started rolling out to Word on the M365 Beta and Current Channels in the United States, Canada, the United Kingdom, Europe, and Australia-Pacific. This phase of the rollout is expected to be completed by early July. People in the rest of the world will also be gaining this time-saving feature but it will not reach everyone right away, though Microsoft promises to reach everybody by the end of the year. To use the feature, it will need to be enabled by administrators. If you’re an admin who needs to enable this, just go to the M365 Admin Center and enable SharePoint eSignature, ensuring the Word checkbox is selected. Once the service is enabled, apply the “Allow the use of SharePoint eSignature for Microsoft Word” policy. The policy can be enabled via Intune, Group Policy manager, or the Cloud Policy service for Microsoft 365 Assuming the admins have given permission to use the feature, users will be able to access SharePoint eSignatures on Word Desktop using the Microsoft 365 Current Channel or Beta Channel. The main caveats include that the rollout is phased, so you might not get it right away, and it requires IT admins to enable the feature - in which case, it may never get enabled at all. Overall, this feature stands to benefit users who sign documents a lot as it can save huge amounts of time cumulatively. It’s also good for Microsoft who increase organizations’ dependence on Word. Tags Report a problem with article Follow @NeowinFeed
    Like
    Love
    Wow
    Sad
    Angry
    305
    5 Comments 0 Shares
  • Everything We Think We Know About iOS 19 (or Is It iOS 26?)

    iOS 19—or is it iOS 26, as rumors suggest?—is nearly here. Apple will almost assuredly announce the latest version of the iPhone's OS next week at WWDC 2025. As such, rumors about iOS 26's features have been coming in fast, and only more so as we approach the big event. Although none of these rumors can be confirmed at the moment, they still give us a good idea about what Apple might be considering behind the scenes.Is Apple changing iOS' name?Seems that way. While wethought the next version of iOS would be called iOS 19, Apple reportedly has other plans in place. According to Bloomberg's Mark Gurman, iOS 19 will be iOS 26, taking the name of the following year. Apple is reportedly doing this with all of its OS titles, including iPadOS 26, macOS 26, watchOS 26, and visionOS 26. A fresh look for iOS 26While iOS has changed considerably in recent years, the overall design language still follows the last big UI overhaul: 2013's iOS 7. It's been nearly 12 years since Apple has mixed things up, leaving users to design their own Lock Screens and app icons. According to Gurman, however, that might change with iOS 26, as well as iPadOS 26 and macOS 26. The details are scarce, but Gurman reports sources within Apple say the company wants to better align the design languages across its various products, without merging those OSes entirely, while also simplifying the way you interact with these devices. That means iOS 26 could adopt the design of visionOS, which uses circles instead of squares for app icons, translucent window elements, and the adoption of 3D—though that latter element may be difficult to translate on a 2D display.You can see those elements on display in this concept video from Jon Prosser. If the rumors are correct, we could be looking at "one of the most dramatic software overhauls in the company’s history."

    In addition to a new look, iOS may be getting a little less buggy. Gurman says that stability is a big priority for Apple this year, which is music to my ears.Live translation for AirPodsGurman also says that Apple is working on a live translation feature for certain AirPods models. If you're having a conversation with someone who is speaking a language you don't know, your AirPods will translate and dictate those words in your target language automatically. When you speak, your words will be translated and dictated by your iPhone, via the Translate app. This feature isn't groundbreaking—Google's Pixel Buds have offered it for years. But it'd be a great addition to iOS 26, and to AirPods users. Accessibility featuresApple doesn't reveal much about its upcoming updates before officially announcing them, but accessibility features are an exception. Last month, the company unveiled a list of accessibility features coming to devices "later this year." While they don't name iOS 26 and other "26" updates, it's pretty obvious those are the updates we'll see them in. There's a new Accessibility Reader feature that makes text easier to read across iOS; Magnifier is coming to Mac; you'll see "Accessibility nutrition" labels on the App Store, to denote how accessible an app is; Apple Watch is getting Live Captions, and Vehicle Motion Cues are coming to the Mac. 'Desktop' modeRumor has it that Apple is working on a "Stage Manager-like" desktop mode for USB-C iPhones with iOS 26. The feature would let you plug your iPhone into an external monitor, so you can extend your iPhone's screen to the larger display.This might not be a true "desktop mode" experience, like Samsung DeX, in that you might not be able to use your iPhone as a portable computer this way. But it could make it easier to share your iPhone's display when you want to connect to a larger screen. You only need to sign into public wifi networks onceIf you use multiple devices on public wifi networks, it's a pain to connect each one manually. That might be changing with Apple's upcoming updates: Gurman says that once updated, you'll only need to log into the wifi with one Apple deviceand the rest will automatically connect.Battery upgradesHere's a great use for AI: optimizing battery life. Rumor has it iOS 26 will analyze your usage habits and determine the right times to lower performance in the name of preserving battery life. Extending the amount of time between charges is something we can all get behind. In addition, the company may add a charging indicator to the lock screen, so you know how long your battery has left to charge. This small feature has been sorely missing on iPhones for years. Apple offers it on MacBooks, but only in Activity Monitor. I hope its brings it back to the menu bar in a future update. Your iPhone willrun iOS 26With any luck, your current iPhone should be compatible with iOS 26, assuming you're currently running the latest software. Citing a source within Apple, French website iPhoneSoft.fr reports that any phone that runs iOS 18 should be compatible with iOS 26 as well. However, the iPad 7 will supposedly not be so lucky, as the website says it will not be included in the iPadOS 26 update.However, a MacRumors source says that Apple plans to drop the iPhone XR, XS, and XS Max this year. We'll have to wait and see what Apple announces on Monday to find out which phones will still be supported.A new gaming appAccording to Gurman, Apple is working on a dedicated gaming app for iOS, iPadOS, macOS, and tvOS, meant to replace the existing Game Center. The app will both let you launch titles, as well as check leader boards, chat with friends, and see your achievements. If true, it'll be interesting timing, considering the announcement will come four days after the launch of the Nintendo Switch 2. I have my doubts that such an app could compete with a gaming titan like Nintendo, or that this will really expand beyond the traditional short and sweet mobile game experience, but who knows. Maybe Apple is about to become a serious gaming company.Shortcuts get Apple Intelligence integrationThe Shortcuts app lets you set up "shortcuts," which you can use to automate tasks across your Apple devices. Gurman says with iOS 26, Apple is integrating Apple Intelligence into the Shortcuts app, which might let you create shortcuts with natural language—or, in other words, describe the shortcuts you want and have the AI build them for you. Small updatesAccording to 9to5Mac, Apple has plans to add a new feature or two to a handful of apps. That includes:Messages: Automatic translation for incoming and outgoing messages, as well as polls.Music: Full-screen animated artwork on the lock screenNotes: Markdown support, a huge plus for pro-notes usersCarPlay: A redesigned UI to compliment iOS 26The merging of Siri and Apple IntelligenceAccording to Gurman, Apple plans to merge Siri with Apple Intelligence sometime during the iOS 26 patch cycle. Yes, the assistant is currently listed as being part of Apple Intelligence, but behind the scenes, it supposedly has a new LLM in the works that would unify its currently split architecture and allow it to more frequently handle complex requests. As of now, its AI features are much more limited, and most of Siri doesn't use this type of AI at all.Gurman says he expects the merger to be completed by spring of 2026 with the launch of iOS 26.4. His report states that, originally, Apple's plan was to launch a more conversational Siri in the same update, but that's been delayed and is not expected to be unveiled at WWDC 2025.Gurman also indicates that because Apple has not yet completed last year's Apple Intelligence feature rollout, any unannounced features shouldn't be expected for a while.
    #everything #think #know #about #ios
    Everything We Think We Know About iOS 19 (or Is It iOS 26?)
    iOS 19—or is it iOS 26, as rumors suggest?—is nearly here. Apple will almost assuredly announce the latest version of the iPhone's OS next week at WWDC 2025. As such, rumors about iOS 26's features have been coming in fast, and only more so as we approach the big event. Although none of these rumors can be confirmed at the moment, they still give us a good idea about what Apple might be considering behind the scenes.Is Apple changing iOS' name?Seems that way. While wethought the next version of iOS would be called iOS 19, Apple reportedly has other plans in place. According to Bloomberg's Mark Gurman, iOS 19 will be iOS 26, taking the name of the following year. Apple is reportedly doing this with all of its OS titles, including iPadOS 26, macOS 26, watchOS 26, and visionOS 26. A fresh look for iOS 26While iOS has changed considerably in recent years, the overall design language still follows the last big UI overhaul: 2013's iOS 7. It's been nearly 12 years since Apple has mixed things up, leaving users to design their own Lock Screens and app icons. According to Gurman, however, that might change with iOS 26, as well as iPadOS 26 and macOS 26. The details are scarce, but Gurman reports sources within Apple say the company wants to better align the design languages across its various products, without merging those OSes entirely, while also simplifying the way you interact with these devices. That means iOS 26 could adopt the design of visionOS, which uses circles instead of squares for app icons, translucent window elements, and the adoption of 3D—though that latter element may be difficult to translate on a 2D display.You can see those elements on display in this concept video from Jon Prosser. If the rumors are correct, we could be looking at "one of the most dramatic software overhauls in the company’s history." In addition to a new look, iOS may be getting a little less buggy. Gurman says that stability is a big priority for Apple this year, which is music to my ears.Live translation for AirPodsGurman also says that Apple is working on a live translation feature for certain AirPods models. If you're having a conversation with someone who is speaking a language you don't know, your AirPods will translate and dictate those words in your target language automatically. When you speak, your words will be translated and dictated by your iPhone, via the Translate app. This feature isn't groundbreaking—Google's Pixel Buds have offered it for years. But it'd be a great addition to iOS 26, and to AirPods users. Accessibility featuresApple doesn't reveal much about its upcoming updates before officially announcing them, but accessibility features are an exception. Last month, the company unveiled a list of accessibility features coming to devices "later this year." While they don't name iOS 26 and other "26" updates, it's pretty obvious those are the updates we'll see them in. There's a new Accessibility Reader feature that makes text easier to read across iOS; Magnifier is coming to Mac; you'll see "Accessibility nutrition" labels on the App Store, to denote how accessible an app is; Apple Watch is getting Live Captions, and Vehicle Motion Cues are coming to the Mac. 'Desktop' modeRumor has it that Apple is working on a "Stage Manager-like" desktop mode for USB-C iPhones with iOS 26. The feature would let you plug your iPhone into an external monitor, so you can extend your iPhone's screen to the larger display.This might not be a true "desktop mode" experience, like Samsung DeX, in that you might not be able to use your iPhone as a portable computer this way. But it could make it easier to share your iPhone's display when you want to connect to a larger screen. You only need to sign into public wifi networks onceIf you use multiple devices on public wifi networks, it's a pain to connect each one manually. That might be changing with Apple's upcoming updates: Gurman says that once updated, you'll only need to log into the wifi with one Apple deviceand the rest will automatically connect.Battery upgradesHere's a great use for AI: optimizing battery life. Rumor has it iOS 26 will analyze your usage habits and determine the right times to lower performance in the name of preserving battery life. Extending the amount of time between charges is something we can all get behind. In addition, the company may add a charging indicator to the lock screen, so you know how long your battery has left to charge. This small feature has been sorely missing on iPhones for years. Apple offers it on MacBooks, but only in Activity Monitor. I hope its brings it back to the menu bar in a future update. Your iPhone willrun iOS 26With any luck, your current iPhone should be compatible with iOS 26, assuming you're currently running the latest software. Citing a source within Apple, French website iPhoneSoft.fr reports that any phone that runs iOS 18 should be compatible with iOS 26 as well. However, the iPad 7 will supposedly not be so lucky, as the website says it will not be included in the iPadOS 26 update.However, a MacRumors source says that Apple plans to drop the iPhone XR, XS, and XS Max this year. We'll have to wait and see what Apple announces on Monday to find out which phones will still be supported.A new gaming appAccording to Gurman, Apple is working on a dedicated gaming app for iOS, iPadOS, macOS, and tvOS, meant to replace the existing Game Center. The app will both let you launch titles, as well as check leader boards, chat with friends, and see your achievements. If true, it'll be interesting timing, considering the announcement will come four days after the launch of the Nintendo Switch 2. I have my doubts that such an app could compete with a gaming titan like Nintendo, or that this will really expand beyond the traditional short and sweet mobile game experience, but who knows. Maybe Apple is about to become a serious gaming company.Shortcuts get Apple Intelligence integrationThe Shortcuts app lets you set up "shortcuts," which you can use to automate tasks across your Apple devices. Gurman says with iOS 26, Apple is integrating Apple Intelligence into the Shortcuts app, which might let you create shortcuts with natural language—or, in other words, describe the shortcuts you want and have the AI build them for you. Small updatesAccording to 9to5Mac, Apple has plans to add a new feature or two to a handful of apps. That includes:Messages: Automatic translation for incoming and outgoing messages, as well as polls.Music: Full-screen animated artwork on the lock screenNotes: Markdown support, a huge plus for pro-notes usersCarPlay: A redesigned UI to compliment iOS 26The merging of Siri and Apple IntelligenceAccording to Gurman, Apple plans to merge Siri with Apple Intelligence sometime during the iOS 26 patch cycle. Yes, the assistant is currently listed as being part of Apple Intelligence, but behind the scenes, it supposedly has a new LLM in the works that would unify its currently split architecture and allow it to more frequently handle complex requests. As of now, its AI features are much more limited, and most of Siri doesn't use this type of AI at all.Gurman says he expects the merger to be completed by spring of 2026 with the launch of iOS 26.4. His report states that, originally, Apple's plan was to launch a more conversational Siri in the same update, but that's been delayed and is not expected to be unveiled at WWDC 2025.Gurman also indicates that because Apple has not yet completed last year's Apple Intelligence feature rollout, any unannounced features shouldn't be expected for a while. #everything #think #know #about #ios
    LIFEHACKER.COM
    Everything We Think We Know About iOS 19 (or Is It iOS 26?)
    iOS 19—or is it iOS 26, as rumors suggest?—is nearly here. Apple will almost assuredly announce the latest version of the iPhone's OS next week at WWDC 2025. As such, rumors about iOS 26's features have been coming in fast, and only more so as we approach the big event. Although none of these rumors can be confirmed at the moment, they still give us a good idea about what Apple might be considering behind the scenes.Is Apple changing iOS' name?Seems that way. While we (logically) thought the next version of iOS would be called iOS 19, Apple reportedly has other plans in place. According to Bloomberg's Mark Gurman, iOS 19 will be iOS 26, taking the name of the following year. Apple is reportedly doing this with all of its OS titles, including iPadOS 26, macOS 26, watchOS 26, and visionOS 26. A fresh look for iOS 26While iOS has changed considerably in recent years, the overall design language still follows the last big UI overhaul: 2013's iOS 7. It's been nearly 12 years since Apple has mixed things up, leaving users to design their own Lock Screens and app icons. According to Gurman, however, that might change with iOS 26, as well as iPadOS 26 and macOS 26. The details are scarce, but Gurman reports sources within Apple say the company wants to better align the design languages across its various products, without merging those OSes entirely, while also simplifying the way you interact with these devices. That means iOS 26 could adopt the design of visionOS, which uses circles instead of squares for app icons, translucent window elements, and the adoption of 3D—though that latter element may be difficult to translate on a 2D display.You can see those elements on display in this concept video from Jon Prosser. If the rumors are correct, we could be looking at "one of the most dramatic software overhauls in the company’s history." In addition to a new look, iOS may be getting a little less buggy. Gurman says that stability is a big priority for Apple this year, which is music to my ears.Live translation for AirPodsGurman also says that Apple is working on a live translation feature for certain AirPods models. If you're having a conversation with someone who is speaking a language you don't know, your AirPods will translate and dictate those words in your target language automatically. When you speak, your words will be translated and dictated by your iPhone, via the Translate app. This feature isn't groundbreaking—Google's Pixel Buds have offered it for years. But it'd be a great addition to iOS 26, and to AirPods users. Accessibility featuresApple doesn't reveal much about its upcoming updates before officially announcing them, but accessibility features are an exception. Last month, the company unveiled a list of accessibility features coming to devices "later this year." While they don't name iOS 26 and other "26" updates, it's pretty obvious those are the updates we'll see them in. There's a new Accessibility Reader feature that makes text easier to read across iOS; Magnifier is coming to Mac; you'll see "Accessibility nutrition" labels on the App Store, to denote how accessible an app is; Apple Watch is getting Live Captions, and Vehicle Motion Cues are coming to the Mac. 'Desktop' modeRumor has it that Apple is working on a "Stage Manager-like" desktop mode for USB-C iPhones with iOS 26. The feature would let you plug your iPhone into an external monitor, so you can extend your iPhone's screen to the larger display.This might not be a true "desktop mode" experience, like Samsung DeX, in that you might not be able to use your iPhone as a portable computer this way. But it could make it easier to share your iPhone's display when you want to connect to a larger screen. You only need to sign into public wifi networks onceIf you use multiple devices on public wifi networks, it's a pain to connect each one manually. That might be changing with Apple's upcoming updates: Gurman says that once updated, you'll only need to log into the wifi with one Apple device (your iPhone, iPad, or Mac) and the rest will automatically connect.Battery upgradesHere's a great use for AI: optimizing battery life. Rumor has it iOS 26 will analyze your usage habits and determine the right times to lower performance in the name of preserving battery life. Extending the amount of time between charges is something we can all get behind. In addition, the company may add a charging indicator to the lock screen, so you know how long your battery has left to charge. This small feature has been sorely missing on iPhones for years. Apple offers it on MacBooks, but only in Activity Monitor. I hope its brings it back to the menu bar in a future update. Your iPhone will (probably) run iOS 26With any luck, your current iPhone should be compatible with iOS 26, assuming you're currently running the latest software. Citing a source within Apple, French website iPhoneSoft.fr reports that any phone that runs iOS 18 should be compatible with iOS 26 as well. However, the iPad 7 will supposedly not be so lucky, as the website says it will not be included in the iPadOS 26 update.However, a MacRumors source says that Apple plans to drop the iPhone XR, XS, and XS Max this year. We'll have to wait and see what Apple announces on Monday to find out which phones will still be supported.A new gaming appAccording to Gurman, Apple is working on a dedicated gaming app for iOS, iPadOS, macOS, and tvOS, meant to replace the existing Game Center. The app will both let you launch titles, as well as check leader boards, chat with friends, and see your achievements. If true, it'll be interesting timing, considering the announcement will come four days after the launch of the Nintendo Switch 2. I have my doubts that such an app could compete with a gaming titan like Nintendo, or that this will really expand beyond the traditional short and sweet mobile game experience, but who knows. Maybe Apple is about to become a serious gaming company. (I doubt it.)Shortcuts get Apple Intelligence integrationThe Shortcuts app lets you set up "shortcuts," which you can use to automate tasks across your Apple devices. Gurman says with iOS 26, Apple is integrating Apple Intelligence into the Shortcuts app, which might let you create shortcuts with natural language—or, in other words, describe the shortcuts you want and have the AI build them for you. Small updatesAccording to 9to5Mac, Apple has plans to add a new feature or two to a handful of apps. That includes:Messages: Automatic translation for incoming and outgoing messages, as well as polls.Music: Full-screen animated artwork on the lock screenNotes: Markdown support, a huge plus for pro-notes usersCarPlay: A redesigned UI to compliment iOS 26The merging of Siri and Apple IntelligenceAccording to Gurman, Apple plans to merge Siri with Apple Intelligence sometime during the iOS 26 patch cycle. Yes, the assistant is currently listed as being part of Apple Intelligence, but behind the scenes, it supposedly has a new LLM in the works that would unify its currently split architecture and allow it to more frequently handle complex requests. As of now, its AI features are much more limited, and most of Siri doesn't use this type of AI at all.Gurman says he expects the merger to be completed by spring of 2026 with the launch of iOS 26.4. His report states that, originally, Apple's plan was to launch a more conversational Siri in the same update, but that's been delayed and is not expected to be unveiled at WWDC 2025.Gurman also indicates that because Apple has not yet completed last year's Apple Intelligence feature rollout, any unannounced features shouldn't be expected for a while.
    Like
    Love
    Wow
    Sad
    Angry
    364
    0 Comments 0 Shares