Do you think Clair Obscur would be as sucessful as it was had it been sold at 70$?
Akiba756
Member
Oct 1, 2020
1,600
Sao Paolo, Brazil
So, there was a dumb controversy a few months ago, when E33 unveiled its MSRP of 50 dollars, some were wondering if there was a "catch"to the point that it's developer had to came foward to clarify things.
Expedition 33 Dev Confirms Price Is Correct, '30+ Hours of Main Game'
Wants as many people as possible to play RPG
www.pushsquare.com
So obviously, we now know that there is no catch, the game is a serious goty contender, but that had me curious, had the game been sold for 60 or even 70 bucks, do you think it would have achieved the same financial success?
Obviously, less people would've bought it at launch, but considering the latest sales figure, 2 million, had it been sold at 70 bucks, it would need to sell roughly 1,43 million units to result in the same revenue, could it have reached that?
Last edited: Today at 9:02 PM
Pikagreg
Member
Feb 5, 2018
513
I think the cheaper price definitely helped a lot of people but I think the game is worth full price a lot more than a lot of other things I end up buying.
DontHateTheBacon
Unshakable Resolve
Member
Oct 27, 2017
14,472
Short answer: critically it would still be hugely successful and commercially, less successful but still a huge success.
808s & Villainy
Member
Oct 27, 2017
46,629
Of course anew IP from an unknown first time indie studio wouldn't do as well at as it did at
colorboy
Member
Apr 5, 2025
169
If by "successful" you mean "units sold" then no.
PlanetSmasher
The Abominable Showman
Member
Oct 25, 2017
132,763
No. Absolutely not.
I think it still would've wound up in the zeitgeist but it would not have sold nearly as many copies.
Stone Ocean
Member
Oct 25, 2017
3,354
For me the price made it go from keeping an eye on it to an instant impulse purchase so I'd go with "no"
Khanimus
Avenger
Oct 25, 2017
46,440
Greater Vancouver
It still would've sold, but obviously not as many as it has so far.
R3ndezvous
Member
Dec 17, 2024
1,338
As quick?
No I don't think so.
The price and word of mouth regarding the game being amazing, just made it a easy instant buy with that price being the threshold
Moreover, I got the game for less than €44.95 at launch and the "gamble" paid off :)
cursed knowledge
Member
Mar 15, 2019
3,594
Brazil
hell nah dawg
the cheaper you go the more units you sell
Dyno
AVALANCHE
The Fallen
Oct 25, 2017
16,779
I mean, I probably wouldn't have bitten at that price since I had other options then too, but that said I also think there's some, I guess shortcomings compared to AAA, where I'd have been much more critical if it was full priced. The level design for one doesn't feel up to AAA standards even at the lower end.
It would still be successful is my guess but I also don't think it quite holds up for AAA pricing in some areas if it were to have launched at it.
Vincent Grayson
Member
Oct 27, 2017
7,356
Mount Airy, MD
I got far more than 30 hours out of it, and wouldn't have balked at paying "full" price. But I think it's a given that at a higher price fewer people would check out a new title from a new developer. Perhaps moreso with it also being on Game Pass.
I often wonder how much the game's price factors into the GP effect. Like, if I try something I wouldn't have bought otherwise and like it, I might buy it to support the developer further. That's *far* less likely with a game that's simply on a practical level.
Xando
Member
Oct 28, 2017
37,600
No but probably would still have sold somewhat decent based on reviews
Mobius and Pet Octopus
Member
Oct 25, 2017
16,771
The game is definitely worth 70 or more, so people who bought it basically got a really good deal. Obviously value is subjective, and I'm not commenting on the hypothetical, but I wouldn't be complaining if I bought the game for 70 or even 80 because it's that special.
AAION
Member
Dec 28, 2018
2,006
I would have waited at
jitteryzeitgeist
Member
May 26, 2023
9,115
A quiet place
I think it would've had less initial sales, but relatively the same given enough time.
What really helped Sandfall was the sprint to 2 million, though. That's huge.
kami_sama
Member
Oct 26, 2017
7,543
I bought it the day reviews hit because it was cheap.
Even if it's a great game, were it more expensive I'd have waited.
UraMallas
Member
Nov 1, 2017
24,425
United States
Absolutely yes.
Geode
Keeper of the White Materia
Member
Oct 27, 2017
5,476
Nope.
Lord Vatek
Avenger
Jan 18, 2018
24,722
Still successful but definitely not as much, nope.
Mekanos
▲ Legend ▲
Member
Oct 17, 2018
48,536
I think was impulse buy territory with the strong WOM. I'm not sure. Only the studio could probably tell you the ROI.
Z-Brownie
Member
Nov 6, 2017
4,347
it sold quite well but i think the word of mouth and the reveals would make it sucessful anyway.
Shryke
Member
Oct 26, 2017
3,350
Hell no. I got it at Easy choice right there. If it was higher, I'd wait for a long while. I'm sure others would too.
NotLiquid
One Winged Slayer
Member
Oct 25, 2017
37,848
Eventually. Probably.
Hard to tell from my own perspective because despite people gassing up that it launched at an economical price, I already didn't buy it at
Linus815
Member
Oct 29, 2017
24,084
obviously not
lower price = more impulse buys, lower barrier of entry
-orion-
Member
Oct 27, 2017
132
Anecdotally, I wouldn't buy before a sale if it was so I think the price maybe plays a small part in the success
Yerffej
Prophet of Regret
Member
Oct 25, 2017
29,419
um no
Joule
Member
Nov 19, 2017
4,947
Yep, sales would've been nigh identical. This is the 2025 version of that *one* game that seems to catch that "wave" and blows up thanks to WoM, internet discussion, twitter, streamers and just the general cultural zeitgeist. Nothing was gonna stop this train from reaching 2million sales. Incredibly lucky and seems to happen to 1-2 games per year. This one also happens to be well received by critics.
Desma
"This guy are sick"
Member
Oct 27, 2017
6,754
I wouldn't had brought it, but I think it would
Rosebud
Two Pieces
Member
Apr 16, 2018
51,162
Nope.
In US it's "only" but in my country for example Clair Obscur is half the price of Doom. Insane difference.
Nano-Nandy
Member
Mar 26, 2019
2,840
Game's really good, but there's no denying that the price helped.
ElFly
Member
Oct 27, 2017
3,736
no
at full price people wouldn't have overlooked the many limitations and technical faults of the game
Renteka-Bond
Chicken Chaser
Member
Dec 28, 2017
6,030
Clearwater, Florida
No and anyone saying yes, I think, has not been paying attention.
It is absolutely worth the bucks. People will not buy it for though AND people will judge it more harshly at since a lot of the facets of the game that are adorably quaint in a cheaper 'indie' dark horse story would be reviled at a higher pricepoint.
Edit: It's a large part of why the narrative of "Square / Big devs should just copy Clair, look at how this worked out!" is annoying, because people are seemingly either unaware or unable to admit the obvious generosity they're giving Clair here.
Dust
C H A O S
Member
Oct 25, 2017
40,978
is impulse price point, the WoM is absolutely insane so it's really easy to jump in.
RpgN
Member
Oct 25, 2017
1,796
The Netherlands
Nope, I would have waited on the game with a deep sale. The price along with the word of mouth is what got me to play day one. Word of mouth would have not been enough alone.
Mason56
Member
Feb 8, 2024
153
I mean in terms of pure numbers sold…no. Just about everything would be more successful it were cheaper
tucah
Member
Oct 25, 2017
1,501
AS successful? No. Still successful? Absolutely
HellofaMouse
Member
Oct 27, 2017
8,360
i sure wouldnt buy it week 1 as soon as the reviews were out
Raskol
Member
Sep 5, 2018
845
No. Its price was one of the main reasons I picked it up now instead of later.
Alek
Games User Researcher
Verified
Oct 28, 2017
9,797
Higher priced items very obviously tend to sell less units. I don't think this is a sensible question.
The question is, if the game was one of those higher priced titles, would it still have sold enough units to generate the same revenue, as it has at the lower price.
And the answer is not one that anyone on this forum can give. Because we can't know.
But, to try and answer this I think it's worth considering the appeal of the lower price tag the factors that consumers are considering when making a purchase. So, most consumers are inherently risk averse by default, so they'll avoid spending if they think there might be a risk that they won't have a good time. In relation to that there are a couple of components worth discussing.
1) It's a new IP. So this means that people aren't coming into it with strong expectations about the games quality.
2) It was received very well by critics and social media influencers.
I think people are more guarded with new IPs but because it was received so well, that component that would encourage a risk aversive attitude towards the game, actually gets flipped. Suddenly, people are very excited to play a new IP that's good, because they haven't had that experience in some time. I think this also heightened excitement around the game on social media, allowing it to reach more people as influencers were keen to talk about this game that seemed to come out of nowhere.
So, I think in this case, it would have been likely to perform well at a higher price point too. Obviously it would have sold fewer units as some players were literally priced out, but I suspect it would have seen similar revenue. Because they've built that relationship with players, I would probably expect a sequel to target a higher price point.
Brawly Likes to Brawl
Member
Oct 25, 2017
16,523
Ryohei Suzuki's bedroom
No. It being in the impulse buy range on top of the WoM gave it crazy momentum.
I fully expect the sequel to be because now it's a known and highly regarded property.
Gestault
Member
Oct 26, 2017
14,681
I don't think we can ever really know, but speaking personally, I don't buy games unless there's some major draw, so I definitely wouldn't have grabbed it during this launch window. I happily grabbed a hard copy after loving what I played through Game Pass.
Mekanos
▲ Legend ▲
Member
Oct 17, 2018
48,536
NotLiquid said:
Eventually. Probably.
Hard to tell from my own perspective because despite people gassing up that it launched at an economical price, I already didn't buy it at Click to expand...
Click to shrink...
I didn't either, but that was more a function of already having too many RPGs to play. If it hits that's probably my impulse buy range.
OnionPowder
Member
Oct 25, 2017
10,838
Orlando, FL
No way. I think the price tag is a bigger factor than people realize. Especially right as Nintendo and Microsoft announce games.
carlsojo
Shinra Employee
Member
Oct 28, 2017
37,551
San Francisco
I think word of mouth would have carried it to commercial success regardless of the price.
HolyJonte
AVALANCHE
Member
Aug 31, 2023
1,290
From Stockholm but now living in Padova, Italy
Nope. The game is fantastic but a very big part of the record breaking user score that made much of the hype is the goodwill behind it being a new developer, old ubisoft employees, small team and the price tag. With a full price title it would probably have been much less talk about it.
kowhite
Member
May 14, 2019
7,454
I don't know. I don't necessarily believe it couldn't have succeeded at that price. I mean they didn't price it at 50 bucks cause they knew it would be received this way.
Splinky
Member
Jul 12, 2023
133
Obviously it would sell fewer copies guys. The real question is if it would've ended up with more or less revenue overall
I lean toward "no". And I think a lower price point + GP makes a lot of sense for a debut studio that wants to get their name out there.
JRedCX
Member
Nov 10, 2020
1,277
Yeah
Universal Acclaim
Member
Oct 5, 2024
2,292
Alek said:
Higher priced items very obviously tend to sell less units. I don't think this is a sensible question.
The question is, if the game was one of those higher priced titles, would it still have sold enough units to generate the same revenue, as it has at the lower price.
And the answer is not one that anyone on this forum can give. Because we can't know.
But, to try and answer this I think it's worth considering the appeal of the lower price tag the factors that consumers are considering when making a purchase. So, most consumers are inherently risk averse by default, so they'll avoid spending if they think there might be a risk that they won't have a good time. In relation to that there are a couple of components worth discussing.
1) It's a new IP. So this means that people aren't coming into it with strong expectations about the games quality.
2) It was received very well by critics and social media influencers.
I think people are more guarded with new IPs but because it was received so well, that component that would encourage a risk aversive attitude towards the game, actually gets flipped. Suddenly, people are very excited to play a new IP that's good, because they haven't had that experience in some time. I think this also heightened excitement around the game on social media, allowing it to reach more people as influencers were keen to talk about this game that seemed to come out of nowhere.
So, I think in this case, it would have been likely to perform well at a higher price point too. Obviously it would have sold fewer units as some players were literally priced out, but I suspect it would have seen similar revenue. Because they've built that relationship with players, I would probably expect a sequel to target a higher price point.
Click to expand...
Click to shrink...
This is what I'm thinking. Maybe slightly lower revenue, but still very successful.
#you #think #clair #obscur #would
Do you think Clair Obscur would be as sucessful as it was had it been sold at 70$?
Akiba756
Member
Oct 1, 2020
1,600
Sao Paolo, Brazil
So, there was a dumb controversy a few months ago, when E33 unveiled its MSRP of 50 dollars, some were wondering if there was a "catch"to the point that it's developer had to came foward to clarify things.
Expedition 33 Dev Confirms Price Is Correct, '30+ Hours of Main Game'
Wants as many people as possible to play RPG
www.pushsquare.com
So obviously, we now know that there is no catch, the game is a serious goty contender, but that had me curious, had the game been sold for 60 or even 70 bucks, do you think it would have achieved the same financial success?
Obviously, less people would've bought it at launch, but considering the latest sales figure, 2 million, had it been sold at 70 bucks, it would need to sell roughly 1,43 million units to result in the same revenue, could it have reached that?
Last edited: Today at 9:02 PM
Pikagreg
Member
Feb 5, 2018
513
I think the cheaper price definitely helped a lot of people but I think the game is worth full price a lot more than a lot of other things I end up buying.
DontHateTheBacon
Unshakable Resolve
Member
Oct 27, 2017
14,472
Short answer: critically it would still be hugely successful and commercially, less successful but still a huge success.
808s & Villainy
Member
Oct 27, 2017
46,629
Of course anew IP from an unknown first time indie studio wouldn't do as well at as it did at
colorboy
Member
Apr 5, 2025
169
If by "successful" you mean "units sold" then no.
PlanetSmasher
The Abominable Showman
Member
Oct 25, 2017
132,763
No. Absolutely not.
I think it still would've wound up in the zeitgeist but it would not have sold nearly as many copies.
Stone Ocean
Member
Oct 25, 2017
3,354
For me the price made it go from keeping an eye on it to an instant impulse purchase so I'd go with "no"
Khanimus
Avenger
Oct 25, 2017
46,440
Greater Vancouver
It still would've sold, but obviously not as many as it has so far.
R3ndezvous
Member
Dec 17, 2024
1,338
As quick?
No I don't think so.
The price and word of mouth regarding the game being amazing, just made it a easy instant buy with that price being the threshold
Moreover, I got the game for less than €44.95 at launch and the "gamble" paid off :)
cursed knowledge
Member
Mar 15, 2019
3,594
Brazil
hell nah dawg
the cheaper you go the more units you sell
Dyno
AVALANCHE
The Fallen
Oct 25, 2017
16,779
I mean, I probably wouldn't have bitten at that price since I had other options then too, but that said I also think there's some, I guess shortcomings compared to AAA, where I'd have been much more critical if it was full priced. The level design for one doesn't feel up to AAA standards even at the lower end.
It would still be successful is my guess but I also don't think it quite holds up for AAA pricing in some areas if it were to have launched at it.
Vincent Grayson
Member
Oct 27, 2017
7,356
Mount Airy, MD
I got far more than 30 hours out of it, and wouldn't have balked at paying "full" price. But I think it's a given that at a higher price fewer people would check out a new title from a new developer. Perhaps moreso with it also being on Game Pass.
I often wonder how much the game's price factors into the GP effect. Like, if I try something I wouldn't have bought otherwise and like it, I might buy it to support the developer further. That's *far* less likely with a game that's simply on a practical level.
Xando
Member
Oct 28, 2017
37,600
No but probably would still have sold somewhat decent based on reviews
Mobius and Pet Octopus
Member
Oct 25, 2017
16,771
The game is definitely worth 70 or more, so people who bought it basically got a really good deal. Obviously value is subjective, and I'm not commenting on the hypothetical, but I wouldn't be complaining if I bought the game for 70 or even 80 because it's that special.
AAION
Member
Dec 28, 2018
2,006
I would have waited at
jitteryzeitgeist
Member
May 26, 2023
9,115
A quiet place
I think it would've had less initial sales, but relatively the same given enough time.
What really helped Sandfall was the sprint to 2 million, though. That's huge.
kami_sama
Member
Oct 26, 2017
7,543
I bought it the day reviews hit because it was cheap.
Even if it's a great game, were it more expensive I'd have waited.
UraMallas
Member
Nov 1, 2017
24,425
United States
Absolutely yes.
Geode
Keeper of the White Materia
Member
Oct 27, 2017
5,476
Nope.
Lord Vatek
Avenger
Jan 18, 2018
24,722
Still successful but definitely not as much, nope.
Mekanos
▲ Legend ▲
Member
Oct 17, 2018
48,536
I think was impulse buy territory with the strong WOM. I'm not sure. Only the studio could probably tell you the ROI.
Z-Brownie
Member
Nov 6, 2017
4,347
it sold quite well but i think the word of mouth and the reveals would make it sucessful anyway.
Shryke
Member
Oct 26, 2017
3,350
Hell no. I got it at Easy choice right there. If it was higher, I'd wait for a long while. I'm sure others would too.
NotLiquid
One Winged Slayer
Member
Oct 25, 2017
37,848
Eventually. Probably.
Hard to tell from my own perspective because despite people gassing up that it launched at an economical price, I already didn't buy it at
Linus815
Member
Oct 29, 2017
24,084
obviously not
lower price = more impulse buys, lower barrier of entry
-orion-
Member
Oct 27, 2017
132
Anecdotally, I wouldn't buy before a sale if it was so I think the price maybe plays a small part in the success
Yerffej
Prophet of Regret
Member
Oct 25, 2017
29,419
um no
Joule
Member
Nov 19, 2017
4,947
Yep, sales would've been nigh identical. This is the 2025 version of that *one* game that seems to catch that "wave" and blows up thanks to WoM, internet discussion, twitter, streamers and just the general cultural zeitgeist. Nothing was gonna stop this train from reaching 2million sales. Incredibly lucky and seems to happen to 1-2 games per year. This one also happens to be well received by critics.
Desma
"This guy are sick"
Member
Oct 27, 2017
6,754
I wouldn't had brought it, but I think it would
Rosebud
Two Pieces
Member
Apr 16, 2018
51,162
Nope.
In US it's "only" but in my country for example Clair Obscur is half the price of Doom. Insane difference.
Nano-Nandy
Member
Mar 26, 2019
2,840
Game's really good, but there's no denying that the price helped.
ElFly
Member
Oct 27, 2017
3,736
no
at full price people wouldn't have overlooked the many limitations and technical faults of the game
Renteka-Bond
Chicken Chaser
Member
Dec 28, 2017
6,030
Clearwater, Florida
No and anyone saying yes, I think, has not been paying attention.
It is absolutely worth the bucks. People will not buy it for though AND people will judge it more harshly at since a lot of the facets of the game that are adorably quaint in a cheaper 'indie' dark horse story would be reviled at a higher pricepoint.
Edit: It's a large part of why the narrative of "Square / Big devs should just copy Clair, look at how this worked out!" is annoying, because people are seemingly either unaware or unable to admit the obvious generosity they're giving Clair here.
Dust
C H A O S
Member
Oct 25, 2017
40,978
is impulse price point, the WoM is absolutely insane so it's really easy to jump in.
RpgN
Member
Oct 25, 2017
1,796
The Netherlands
Nope, I would have waited on the game with a deep sale. The price along with the word of mouth is what got me to play day one. Word of mouth would have not been enough alone.
Mason56
Member
Feb 8, 2024
153
I mean in terms of pure numbers sold…no. Just about everything would be more successful it were cheaper
tucah
Member
Oct 25, 2017
1,501
AS successful? No. Still successful? Absolutely
HellofaMouse
Member
Oct 27, 2017
8,360
i sure wouldnt buy it week 1 as soon as the reviews were out
Raskol
Member
Sep 5, 2018
845
No. Its price was one of the main reasons I picked it up now instead of later.
Alek
Games User Researcher
Verified
Oct 28, 2017
9,797
Higher priced items very obviously tend to sell less units. I don't think this is a sensible question.
The question is, if the game was one of those higher priced titles, would it still have sold enough units to generate the same revenue, as it has at the lower price.
And the answer is not one that anyone on this forum can give. Because we can't know.
But, to try and answer this I think it's worth considering the appeal of the lower price tag the factors that consumers are considering when making a purchase. So, most consumers are inherently risk averse by default, so they'll avoid spending if they think there might be a risk that they won't have a good time. In relation to that there are a couple of components worth discussing.
1) It's a new IP. So this means that people aren't coming into it with strong expectations about the games quality.
2) It was received very well by critics and social media influencers.
I think people are more guarded with new IPs but because it was received so well, that component that would encourage a risk aversive attitude towards the game, actually gets flipped. Suddenly, people are very excited to play a new IP that's good, because they haven't had that experience in some time. I think this also heightened excitement around the game on social media, allowing it to reach more people as influencers were keen to talk about this game that seemed to come out of nowhere.
So, I think in this case, it would have been likely to perform well at a higher price point too. Obviously it would have sold fewer units as some players were literally priced out, but I suspect it would have seen similar revenue. Because they've built that relationship with players, I would probably expect a sequel to target a higher price point.
Brawly Likes to Brawl
Member
Oct 25, 2017
16,523
Ryohei Suzuki's bedroom
No. It being in the impulse buy range on top of the WoM gave it crazy momentum.
I fully expect the sequel to be because now it's a known and highly regarded property.
Gestault
Member
Oct 26, 2017
14,681
I don't think we can ever really know, but speaking personally, I don't buy games unless there's some major draw, so I definitely wouldn't have grabbed it during this launch window. I happily grabbed a hard copy after loving what I played through Game Pass.
Mekanos
▲ Legend ▲
Member
Oct 17, 2018
48,536
NotLiquid said:
Eventually. Probably.
Hard to tell from my own perspective because despite people gassing up that it launched at an economical price, I already didn't buy it at Click to expand...
Click to shrink...
I didn't either, but that was more a function of already having too many RPGs to play. If it hits that's probably my impulse buy range.
OnionPowder
Member
Oct 25, 2017
10,838
Orlando, FL
No way. I think the price tag is a bigger factor than people realize. Especially right as Nintendo and Microsoft announce games.
carlsojo
Shinra Employee
Member
Oct 28, 2017
37,551
San Francisco
I think word of mouth would have carried it to commercial success regardless of the price.
HolyJonte
AVALANCHE
Member
Aug 31, 2023
1,290
From Stockholm but now living in Padova, Italy
Nope. The game is fantastic but a very big part of the record breaking user score that made much of the hype is the goodwill behind it being a new developer, old ubisoft employees, small team and the price tag. With a full price title it would probably have been much less talk about it.
kowhite
Member
May 14, 2019
7,454
I don't know. I don't necessarily believe it couldn't have succeeded at that price. I mean they didn't price it at 50 bucks cause they knew it would be received this way.
Splinky
Member
Jul 12, 2023
133
Obviously it would sell fewer copies guys. The real question is if it would've ended up with more or less revenue overall
I lean toward "no". And I think a lower price point + GP makes a lot of sense for a debut studio that wants to get their name out there.
JRedCX
Member
Nov 10, 2020
1,277
Yeah
Universal Acclaim
Member
Oct 5, 2024
2,292
Alek said:
Higher priced items very obviously tend to sell less units. I don't think this is a sensible question.
The question is, if the game was one of those higher priced titles, would it still have sold enough units to generate the same revenue, as it has at the lower price.
And the answer is not one that anyone on this forum can give. Because we can't know.
But, to try and answer this I think it's worth considering the appeal of the lower price tag the factors that consumers are considering when making a purchase. So, most consumers are inherently risk averse by default, so they'll avoid spending if they think there might be a risk that they won't have a good time. In relation to that there are a couple of components worth discussing.
1) It's a new IP. So this means that people aren't coming into it with strong expectations about the games quality.
2) It was received very well by critics and social media influencers.
I think people are more guarded with new IPs but because it was received so well, that component that would encourage a risk aversive attitude towards the game, actually gets flipped. Suddenly, people are very excited to play a new IP that's good, because they haven't had that experience in some time. I think this also heightened excitement around the game on social media, allowing it to reach more people as influencers were keen to talk about this game that seemed to come out of nowhere.
So, I think in this case, it would have been likely to perform well at a higher price point too. Obviously it would have sold fewer units as some players were literally priced out, but I suspect it would have seen similar revenue. Because they've built that relationship with players, I would probably expect a sequel to target a higher price point.
Click to expand...
Click to shrink...
This is what I'm thinking. Maybe slightly lower revenue, but still very successful.
#you #think #clair #obscur #would
·105 Ansichten