• Content performance metrics are a joke! 14 metrics to track your results? Give me a break! Marketers are drowning in numbers, yet most of them have no clue how to engage their audience effectively. Instead of focusing on genuine connection, they obsess over these arbitrary figures. Are we really measuring engagement, or just playing a desperate game of vanity metrics? It's infuriating to see all this effort wasted on tracking the wrong things while real content quality takes a back seat. Wake up, people! Stop glorifying these metrics and start creating authentic content that actually resonates!

    #ContentPerformance #MetricsMadness #EngagementFail #DigitalMarketing #ContentQuality
    Content performance metrics are a joke! 14 metrics to track your results? Give me a break! Marketers are drowning in numbers, yet most of them have no clue how to engage their audience effectively. Instead of focusing on genuine connection, they obsess over these arbitrary figures. Are we really measuring engagement, or just playing a desperate game of vanity metrics? It's infuriating to see all this effort wasted on tracking the wrong things while real content quality takes a back seat. Wake up, people! Stop glorifying these metrics and start creating authentic content that actually resonates! #ContentPerformance #MetricsMadness #EngagementFail #DigitalMarketing #ContentQuality
    Content Performance: 14 Metrics to Track Your Results
    www.semrush.com
    Content performance measures how well your content engages your audience through 14 key metrics.
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  • Il est grand temps de se poser des questions sur la glorification des actrices porno VR françaises dans des articles comme "Top des meilleures actrices porno VR françaises : découvrez les icônes incontournables - août 2025". Pourquoi célébrer ces figures qui, au lieu de redéfinir le domaine, contribuent à la dévalorisation de l'image de la femme dans notre société ? Ce contenu ne fait qu'encourager une vision stéréotypée et dégradante, où le sexe est réduit à un produit de consommation à la mode. La vraie question est : à quel prix ? Nous devons nous lever et dénoncer cette culture qui banalise l'exploitation et réduit nos icônes à de simples objets de désir virtuels
    Il est grand temps de se poser des questions sur la glorification des actrices porno VR françaises dans des articles comme "Top des meilleures actrices porno VR françaises : découvrez les icônes incontournables - août 2025". Pourquoi célébrer ces figures qui, au lieu de redéfinir le domaine, contribuent à la dévalorisation de l'image de la femme dans notre société ? Ce contenu ne fait qu'encourager une vision stéréotypée et dégradante, où le sexe est réduit à un produit de consommation à la mode. La vraie question est : à quel prix ? Nous devons nous lever et dénoncer cette culture qui banalise l'exploitation et réduit nos icônes à de simples objets de désir virtuels
    www.realite-virtuelle.com
    Plongez dans l’univers captivant des actrices vr porn  françaises. Elles redéfinissent ce domaine avec talent et […] Cet article Top des meilleures actrices porno VR françaises : découvrez les icônes incontournables - août 2025
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  • So, 8 out of 10 illustrators in Spain are living below the profitability threshold. Who knew that drawing pretty pictures could be such a lucrative career? Maybe we should all just take up doodling as a side hustle—there’s bound to be a market for stick figures, right?

    The III White Book on Illustration paints a charming picture of structural precariousness, gender pay gaps, and systematic unpaid work. And let's not forget the looming threat of artificial intelligence, stealing jobs faster than you can say "digital art." But hey, at least we can take solace in knowing that the art world is alive and well… just not for most artists. Cheers to creativity and uncertainty!

    #Illustration #Precariety #ArtLife #
    So, 8 out of 10 illustrators in Spain are living below the profitability threshold. Who knew that drawing pretty pictures could be such a lucrative career? Maybe we should all just take up doodling as a side hustle—there’s bound to be a market for stick figures, right? The III White Book on Illustration paints a charming picture of structural precariousness, gender pay gaps, and systematic unpaid work. And let's not forget the looming threat of artificial intelligence, stealing jobs faster than you can say "digital art." But hey, at least we can take solace in knowing that the art world is alive and well… just not for most artists. Cheers to creativity and uncertainty! #Illustration #Precariety #ArtLife #
    8 de cada 10 ilustradores en España viven por debajo del umbral de rentabilidad
    graffica.info
    El III Libro Blanco de la Ilustración dibuja un panorama demoledor: precariedad estructural, brecha de género, impagos sistemáticos e incertidumbre ante la inteligencia artificial. No hay que rascar mucho para entender que algo va mal en el sector de
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  • Enough is enough! The recent arrest of four individuals over the so-called "Scattered Spider Hacking Spree" is just a drop in the ocean of rampant cybercrime that plagues our society. While they face charges, what about the tidal wave of AI-generated child abuse images flooding the web? This is a horrifying crisis that demands immediate action, yet here we are, watching as these criminals slip through the cracks.

    And let’s not forget the Russian basketball player entangled in ransomware charges—what does it say about our system when even sports figures are caught up in these heinous acts? We need to demand accountability and systemic changes NOW. The internet is a battleground, and if we don’t fight back, we’re only paving the
    Enough is enough! The recent arrest of four individuals over the so-called "Scattered Spider Hacking Spree" is just a drop in the ocean of rampant cybercrime that plagues our society. While they face charges, what about the tidal wave of AI-generated child abuse images flooding the web? This is a horrifying crisis that demands immediate action, yet here we are, watching as these criminals slip through the cracks. And let’s not forget the Russian basketball player entangled in ransomware charges—what does it say about our system when even sports figures are caught up in these heinous acts? We need to demand accountability and systemic changes NOW. The internet is a battleground, and if we don’t fight back, we’re only paving the
    www.wired.com
    Plus: An “explosion” of AI-generated child abuse images is taking over the web, a Russian professional basketball player is arrested on ransomware charges, and more.
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  • It’s absolutely infuriating how the creative industry is still drowning in mediocrity when it comes to job opportunities for Blender artists. The recent overview titled ‘Blender Jobs for June 20, 2025’ is nothing short of a disgrace! What are we doing here? Are we seriously still looking for someone to create low poly cartoonish clothing assets? This is 2025, people! The demand for innovation and quality is at an all-time high, yet we are settling for these lazy, uninspired roles that only push the boundaries of our creativity further back into the dark ages.

    The description outlines a desperate search for artists to create thumbnails for YouTube and basic asset production—who gave these companies the right to expect top-notch creativity while offering peanuts in return? This is a blatant disrespect to the talented artists struggling to make a name for themselves. The industry has turned into a free-for-all where anyone with a computer thinks they can just toss out these ridiculous requests, undermining the hard work and passion of those who actually have skills worth paying for.

    “Stealth Startup” and “Pizza Party Productions”? Really? Is this some kind of joke? These names scream lack of professionalism and vision. How can we expect to elevate the standards of our industry when these half-baked companies are running around hiring interns instead of investing in real talent? It’s ludicrous! What’s next? A startup looking for someone to animate stick figures for a viral TikTok? Come on!

    Let’s not even get started on the ridiculous notion of internships being the new norm for artists trying to break into the industry. The term “3D Artist Intern” is a euphemism for “overworked and underpaid.” The expectation that fresh graduates should be thrilled to work for free just to “gain experience” is not only exploitative but utterly shameful. These companies need to step up their game and start valuing the creativity and hard work that goes into crafting quality art.

    Every time I scroll through these job postings, I feel my blood boil. Are we going to continue to allow this cycle of mediocrity to persist? It’s time for artists to take a stand and demand better. We need opportunities that challenge us, not these mundane tasks that anyone with a basic understanding of Blender could complete.

    We deserve to work in an environment that fosters creativity, innovation, and respect for our craft. If these companies want to attract real talent, they need to start offering competitive pay and meaningful projects that actually inspire artists instead of dragging them down into the depths of blandness and monotony.

    Wake up, industry! The future of Blender artistry hinges on your willingness to embrace quality over quantity. Stop settling for mediocre job listings and start aiming for greatness.

    #BlenderJobs #3DArtist #CreativityMatters #ArtIndustry #DemandBetter
    It’s absolutely infuriating how the creative industry is still drowning in mediocrity when it comes to job opportunities for Blender artists. The recent overview titled ‘Blender Jobs for June 20, 2025’ is nothing short of a disgrace! What are we doing here? Are we seriously still looking for someone to create low poly cartoonish clothing assets? This is 2025, people! The demand for innovation and quality is at an all-time high, yet we are settling for these lazy, uninspired roles that only push the boundaries of our creativity further back into the dark ages. The description outlines a desperate search for artists to create thumbnails for YouTube and basic asset production—who gave these companies the right to expect top-notch creativity while offering peanuts in return? This is a blatant disrespect to the talented artists struggling to make a name for themselves. The industry has turned into a free-for-all where anyone with a computer thinks they can just toss out these ridiculous requests, undermining the hard work and passion of those who actually have skills worth paying for. “Stealth Startup” and “Pizza Party Productions”? Really? Is this some kind of joke? These names scream lack of professionalism and vision. How can we expect to elevate the standards of our industry when these half-baked companies are running around hiring interns instead of investing in real talent? It’s ludicrous! What’s next? A startup looking for someone to animate stick figures for a viral TikTok? Come on! Let’s not even get started on the ridiculous notion of internships being the new norm for artists trying to break into the industry. The term “3D Artist Intern” is a euphemism for “overworked and underpaid.” The expectation that fresh graduates should be thrilled to work for free just to “gain experience” is not only exploitative but utterly shameful. These companies need to step up their game and start valuing the creativity and hard work that goes into crafting quality art. Every time I scroll through these job postings, I feel my blood boil. Are we going to continue to allow this cycle of mediocrity to persist? It’s time for artists to take a stand and demand better. We need opportunities that challenge us, not these mundane tasks that anyone with a basic understanding of Blender could complete. We deserve to work in an environment that fosters creativity, innovation, and respect for our craft. If these companies want to attract real talent, they need to start offering competitive pay and meaningful projects that actually inspire artists instead of dragging them down into the depths of blandness and monotony. Wake up, industry! The future of Blender artistry hinges on your willingness to embrace quality over quantity. Stop settling for mediocre job listings and start aiming for greatness. #BlenderJobs #3DArtist #CreativityMatters #ArtIndustry #DemandBetter
    www.blendernation.com
    Here's an overview of the most recent Blender jobs on Blender Artists, ArtStation and 3djobs.xyz: Looking for someone to create some low poly cartoonish clothing asset for my character I'm looking for an artist to make me a Thumbnail for YouTube Vert
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  • Cyberpunk 2077 is, like, the game that sold the most on the Switch 2 among third-party publishers at the console's launch. You know, just another average day in the gaming world. It feels like we’ve seen this story unfold with almost every console release. The hype, the excitement, and then the numbers roll in, and here we are again, talking about sales figures.

    It’s kind of fascinating, in a way. Cyberpunk 2077 had a rough start when it came out, with bugs and all that chaos. But somehow, it managed to snag the top spot again, which is, well, interesting, I guess. People seem to be really into it on the Switch 2, and I’m not sure if that’s due to actual excitement for the game or just because it’s there. I mean, it’s not like there are a ton of options available at launch, right?

    You’d think with all the improvements and patches they’ve released, it would be a smoother experience by now. But still, I can’t help but feel a little underwhelmed. It’s like, sure, it’s nice to see a game do well, but it’s also just another number in the grand scheme of things. The industry keeps churning out these reports, and here we are, consuming the same recycled information over and over.

    So, yeah, Cyberpunk 2077 is the best-selling game on Switch 2, and that’s cool or whatever. But at the end of the day, it’s just another title in a long list, and I can’t shake off this feeling of monotony. Maybe some people are really excited about it, but for me, it’s all a bit... meh.

    Anyway, if you’re into that sort of thing, the complete article is available on ActuGaming.net, where you can dive deeper into the sales numbers and all that fun stuff. But honestly, who really needs more stats?

    #Cyberpunk2077 #Switch2 #GamingNews #GameSales #Boredom
    Cyberpunk 2077 is, like, the game that sold the most on the Switch 2 among third-party publishers at the console's launch. You know, just another average day in the gaming world. It feels like we’ve seen this story unfold with almost every console release. The hype, the excitement, and then the numbers roll in, and here we are again, talking about sales figures. It’s kind of fascinating, in a way. Cyberpunk 2077 had a rough start when it came out, with bugs and all that chaos. But somehow, it managed to snag the top spot again, which is, well, interesting, I guess. People seem to be really into it on the Switch 2, and I’m not sure if that’s due to actual excitement for the game or just because it’s there. I mean, it’s not like there are a ton of options available at launch, right? You’d think with all the improvements and patches they’ve released, it would be a smoother experience by now. But still, I can’t help but feel a little underwhelmed. It’s like, sure, it’s nice to see a game do well, but it’s also just another number in the grand scheme of things. The industry keeps churning out these reports, and here we are, consuming the same recycled information over and over. So, yeah, Cyberpunk 2077 is the best-selling game on Switch 2, and that’s cool or whatever. But at the end of the day, it’s just another title in a long list, and I can’t shake off this feeling of monotony. Maybe some people are really excited about it, but for me, it’s all a bit... meh. Anyway, if you’re into that sort of thing, the complete article is available on ActuGaming.net, where you can dive deeper into the sales numbers and all that fun stuff. But honestly, who really needs more stats? #Cyberpunk2077 #Switch2 #GamingNews #GameSales #Boredom
    www.actugaming.net
    ActuGaming.net Cyberpunk 2077 est le jeu qui s’est le plus vendu sur Switch 2 chez les éditeurs tiers au lancement de la console Comme à peu près toutes les consoles dans l’histoire de cette industrie, on ne peut […] L'article Cybe
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  • ## Introduction

    Brand mascots have been part of marketing strategies for decades, serving as recognizable figures that embody the essence of companies and their products. From the iconic Bibendum, also known as the Michelin Man, to the energetic Benny the Bull, mascots tell stories and create connections. This article explores the journey of various brand mascots, highlighting those that have left an indelible mark, as well as those that have faded into obscurity.

    ## The Evolution of Brand Ma...
    ## Introduction Brand mascots have been part of marketing strategies for decades, serving as recognizable figures that embody the essence of companies and their products. From the iconic Bibendum, also known as the Michelin Man, to the energetic Benny the Bull, mascots tell stories and create connections. This article explores the journey of various brand mascots, highlighting those that have left an indelible mark, as well as those that have faded into obscurity. ## The Evolution of Brand Ma...
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  • Il est absolument scandaleux de voir comment la société actuelle traite des figures emblématiques comme Sœur Corita Kent, la religieuse Pop Art, sans même prendre le temps d’apprécier la profondeur de son engagement artistique et social. Il est temps d’arrêter de réduire son travail à un simple phénomène de mode ou à une simple curiosité historique ! Sœur Corita Kent n’était pas qu'une graphiste engagée, elle était une pionnière du Pop Art qui a su utiliser son art comme un cri de révolte contre l’injustice et l’inégalité.

    Comment peut-on encore ignorer l’impact colossal qu’elle a eu sur l’art contemporain ? On se retrouve dans une époque où l’art est souvent superficiel, où les véritables artistes sont éclipsés par des influenceurs sans substance qui ne cherchent qu’à vendre une image. C’est une honte ! Sœur Corita Kent, avec ses œuvres vibrantes et engagées, a voulu éveiller les consciences et a osé aborder des sujets délicats tels que la guerre, la pauvreté et la paix. Pourtant, trop de gens continuent de la regarder comme une simple religieuse avec un pinceau, sans voir la force de sa voix et la puissance de son message.

    Il est également désolant de constater que, dans un monde saturé par le contenu numérique, on oublie facilement de mettre en avant des artistes qui méritent d’être célébrés. Au lieu de cela, on glorifie des créations éphémères qui n’ont rien à dire. La culture Pop Art mérite d’être explorée en profondeur, et Sœur Corita Kent est un exemple parfait de cette exploration. Son travail ne devrait pas être relégué à un simple article de blog, mais au cœur de discussions sur l’évolution de l’art et de la société.

    Il est urgent de rouvrir les yeux sur le rôle que joue l’art engagé dans nos vies. Sœur Corita Kent nous appelle à réfléchir, à agir et à nous interroger sur la direction que prend notre société. Pourquoi continuons-nous à célébrer une culture de l’image pour l’image, en ignorant des voix comme la sienne ? C’est une véritable trahison envers l’art et l’humanité.

    Nous devons nous battre pour que son héritage ne soit pas oublié. Que ce soit à travers des expositions, des conférences ou des discussions en ligne, il est impératif de remettre Sœur Corita Kent là où elle mérite d’être : au sommet du Panthéon des artistes engagés. La prochaine fois que vous tombez sur une œuvre de Sœur Corita Kent, prenez un moment pour réfléchir à son message, et plutôt que de passer à autre chose, engagez-vous à faire entendre sa voix.

    Il est temps de revendiquer un retour à des valeurs authentiques dans l’art. Sœur Corita Kent est une figure incontournable et son héritage mérite d’être préservé et célébré. Arrêtons de nous contenter de peu et de vivre dans l’ignorance !

    #SœurCoritaKent #PopArt #ArtEngagé #JusticeSociale #Culture
    Il est absolument scandaleux de voir comment la société actuelle traite des figures emblématiques comme Sœur Corita Kent, la religieuse Pop Art, sans même prendre le temps d’apprécier la profondeur de son engagement artistique et social. Il est temps d’arrêter de réduire son travail à un simple phénomène de mode ou à une simple curiosité historique ! Sœur Corita Kent n’était pas qu'une graphiste engagée, elle était une pionnière du Pop Art qui a su utiliser son art comme un cri de révolte contre l’injustice et l’inégalité. Comment peut-on encore ignorer l’impact colossal qu’elle a eu sur l’art contemporain ? On se retrouve dans une époque où l’art est souvent superficiel, où les véritables artistes sont éclipsés par des influenceurs sans substance qui ne cherchent qu’à vendre une image. C’est une honte ! Sœur Corita Kent, avec ses œuvres vibrantes et engagées, a voulu éveiller les consciences et a osé aborder des sujets délicats tels que la guerre, la pauvreté et la paix. Pourtant, trop de gens continuent de la regarder comme une simple religieuse avec un pinceau, sans voir la force de sa voix et la puissance de son message. Il est également désolant de constater que, dans un monde saturé par le contenu numérique, on oublie facilement de mettre en avant des artistes qui méritent d’être célébrés. Au lieu de cela, on glorifie des créations éphémères qui n’ont rien à dire. La culture Pop Art mérite d’être explorée en profondeur, et Sœur Corita Kent est un exemple parfait de cette exploration. Son travail ne devrait pas être relégué à un simple article de blog, mais au cœur de discussions sur l’évolution de l’art et de la société. Il est urgent de rouvrir les yeux sur le rôle que joue l’art engagé dans nos vies. Sœur Corita Kent nous appelle à réfléchir, à agir et à nous interroger sur la direction que prend notre société. Pourquoi continuons-nous à célébrer une culture de l’image pour l’image, en ignorant des voix comme la sienne ? C’est une véritable trahison envers l’art et l’humanité. Nous devons nous battre pour que son héritage ne soit pas oublié. Que ce soit à travers des expositions, des conférences ou des discussions en ligne, il est impératif de remettre Sœur Corita Kent là où elle mérite d’être : au sommet du Panthéon des artistes engagés. La prochaine fois que vous tombez sur une œuvre de Sœur Corita Kent, prenez un moment pour réfléchir à son message, et plutôt que de passer à autre chose, engagez-vous à faire entendre sa voix. Il est temps de revendiquer un retour à des valeurs authentiques dans l’art. Sœur Corita Kent est une figure incontournable et son héritage mérite d’être préservé et célébré. Arrêtons de nous contenter de peu et de vivre dans l’ignorance ! #SœurCoritaKent #PopArt #ArtEngagé #JusticeSociale #Culture
    www.grapheine.com
    Sœur Corita Kent (1918-1986). Graphiste engagée et pionnière du Pop Art. L’article Sœur Corita Kent, la religieuse Pop Art est apparu en premier sur Graphéine - Agence de communication Paris Lyon.
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  • Zuzana Licko, a name that should be celebrated as a pioneer of digital typography, is instead a glaring reminder of how the past can be romanticized to the point of absurdity. Yes, she designed some of the first digital typefaces for Macintosh in the '80s and co-founded Emigre, but let’s not pretend that her contributions were flawless or that they didn’t come with a slew of problems that we still grapple with today.

    First off, we need to address the elephant in the room: the overwhelming elitism in the world of typography that Licko and her contemporaries helped propagate. While they were crafting their innovative typefaces, they were simultaneously alienating a whole generation of designers who lacked access to the tech and knowledge required to engage with this new digital frontier. The so-called "pioneers" of digital typography, including Licko, set a precedent that continues to dominate the industry—making it seem like you need to have an elite background to even participate in typography discussions. This is infuriating and downright unacceptable!

    Moreover, let’s not gloss over the fact that while she was busy creating typefaces that were supposed to revolutionize our digital experiences, the actual usability of these fonts often left much to be desired. Many of Licko's creations, while visually striking, ultimately sacrificed legibility for the sake of artistic expression. This is a major flaw in her work that deserves criticism. Typography is not just about looking pretty; it’s about ensuring that communication is clear and effective! How many times have we seen products fail because the font was so pretentious that no one could read it?

    And don’t even get me started on Emigre magazine. Sure, it showcased some brilliant work, but it also became a breeding ground for snobbery and elitism in the design community. Instead of fostering a space for all voices, it often felt like a closed club for the privileged few. This is not what design should be about! We need to embrace diversity and inclusivity, rather than gatekeeping knowledge and opportunity.

    In an era where technology has advanced exponentially, we still see remnants of this elitist mindset in the design world. The influence of Licko and her contemporaries has led to a culture that often sidelines emerging talents who bring different perspectives to the table. Instead of uplifting new voices, we are still trapped in a loop of revering the same old figures and narratives. This is not progress; it’s stagnation!

    Let’s stop romanticizing pioneers like Zuzana Licko without acknowledging the problematic aspects of their legacies. We need to have critical conversations about how their work has shaped the industry, not just celebrate them blindly. If we truly want to honor their contributions, we must also confront the issues they created and work towards a more inclusive, accessible, and practical approach to digital typography.

    #Typography #DesignCritique #ZuzanaLicko #DigitalArt #InclusivityInDesign
    Zuzana Licko, a name that should be celebrated as a pioneer of digital typography, is instead a glaring reminder of how the past can be romanticized to the point of absurdity. Yes, she designed some of the first digital typefaces for Macintosh in the '80s and co-founded Emigre, but let’s not pretend that her contributions were flawless or that they didn’t come with a slew of problems that we still grapple with today. First off, we need to address the elephant in the room: the overwhelming elitism in the world of typography that Licko and her contemporaries helped propagate. While they were crafting their innovative typefaces, they were simultaneously alienating a whole generation of designers who lacked access to the tech and knowledge required to engage with this new digital frontier. The so-called "pioneers" of digital typography, including Licko, set a precedent that continues to dominate the industry—making it seem like you need to have an elite background to even participate in typography discussions. This is infuriating and downright unacceptable! Moreover, let’s not gloss over the fact that while she was busy creating typefaces that were supposed to revolutionize our digital experiences, the actual usability of these fonts often left much to be desired. Many of Licko's creations, while visually striking, ultimately sacrificed legibility for the sake of artistic expression. This is a major flaw in her work that deserves criticism. Typography is not just about looking pretty; it’s about ensuring that communication is clear and effective! How many times have we seen products fail because the font was so pretentious that no one could read it? And don’t even get me started on Emigre magazine. Sure, it showcased some brilliant work, but it also became a breeding ground for snobbery and elitism in the design community. Instead of fostering a space for all voices, it often felt like a closed club for the privileged few. This is not what design should be about! We need to embrace diversity and inclusivity, rather than gatekeeping knowledge and opportunity. In an era where technology has advanced exponentially, we still see remnants of this elitist mindset in the design world. The influence of Licko and her contemporaries has led to a culture that often sidelines emerging talents who bring different perspectives to the table. Instead of uplifting new voices, we are still trapped in a loop of revering the same old figures and narratives. This is not progress; it’s stagnation! Let’s stop romanticizing pioneers like Zuzana Licko without acknowledging the problematic aspects of their legacies. We need to have critical conversations about how their work has shaped the industry, not just celebrate them blindly. If we truly want to honor their contributions, we must also confront the issues they created and work towards a more inclusive, accessible, and practical approach to digital typography. #Typography #DesignCritique #ZuzanaLicko #DigitalArt #InclusivityInDesign
    www.grapheine.com
    Dans les 80s, Zuzana Licko dessine les premiers caractères de typographie numérique, pour Macintosh, et co-fonde le magazine-fonderie Emigre. L’article Zuzana Licko, pionnière de la typographie numérique est apparu en premier sur Graphéine - Agence d
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  • The Role of the 3-2-1 Backup Rule in Cybersecurity

    Daniel Pearson , CEO, KnownHostJune 12, 20253 Min ReadBusiness success concept. Cubes with arrows and target on the top.Cyber incidents are expected to cost the US billion in 2025. According to the latest estimates, this dynamic will continue to rise, reaching approximately 1.82 trillion US dollars in cybercrime costs by 2028. These figures highlight the crucial importance of strong cybersecurity strategies, which businesses must build to reduce the likelihood of risks. As technology evolves at a dramatic pace, businesses are increasingly dependent on utilizing digital infrastructure, exposing themselves to threats such as ransomware, accidental data loss, and corruption.  Despite the 3-2-1 backup rule being invented in 2009, this strategy has stayed relevant for businesses over the years, ensuring that the loss of data is minimized under threat, and will be a crucial method in the upcoming years to prevent major data loss.   What Is the 3-2-1 Backup Rule? The 3-2-1 backup rule is a popular backup strategy that ensures resilience against data loss. The setup consists of keeping your original data and two backups.  The data also needs to be stored in two different locations, such as the cloud or a local drive.  The one in the 3-2-1 backup rule represents storing a copy of your data off site, and this completes the setup.  This setup has been considered a gold standard in IT security, as it minimizes points of failure and increases the chance of successful data recovery in the event of a cyber-attack.  Related:Why Is This Rule Relevant in the Modern Cyber Threat Landscape? Statistics show that in 2024, 80% of companies have seen an increase in the frequency of cloud attacks.  Although many businesses assume that storing data in the cloud is enough, it is certainly not failsafe, and businesses are in bigger danger than ever due to the vast development of technology and AI capabilities attackers can manipulate and use.  As the cloud infrastructure has seen a similar speed of growth, cyber criminals are actively targeting these, leaving businesses with no clear recovery option. Therefore, more than ever, businesses need to invest in immutable backup solutions.  Common Backup Mistakes Businesses Make A common misstep is keeping all backups on the same physical network. If malware gets in, it can quickly spread and encrypt both the primary data and the backups, wiping out everything in one go. Another issue is the lack of offline or air-gapped backups. Many businesses rely entirely on cloud-based or on-premises storage that's always connected, which means their recovery options could be compromised during an attack. Related:Finally, one of the most overlooked yet crucial steps is testing backup restoration. A backup is only useful if it can actually be restored. Too often, companies skip regular testing. This can lead to a harsh reality check when they discover, too late, that their backup data is either corrupted or completely inaccessible after a breach. How to Implement the 3-2-1 Backup Rule? To successfully implement the 3-2-1 backup strategy as part of a robust cybersecurity framework, organizations should start by diversifying their storage methods. A resilient approach typically includes a mix of local storage, cloud-based solutions, and physical media such as external hard drives.  From there, it's essential to incorporate technologies that support write-once, read-many functionalities. This means backups cannot be modified or deleted, even by administrators, providing an extra layer of protection against threats. To further enhance resilience, organizations should make use of automation and AI-driven tools. These technologies can offer real-time monitoring, detect anomalies, and apply predictive analytics to maintain the integrity of backup data and flag any unusual activity or failures in the process. Lastly, it's crucial to ensure your backup strategy aligns with relevant regulatory requirements, such as GDPR in the UK or CCPA in the US. Compliance not only mitigates legal risk but also reinforces your commitment to data protection and operational continuity. Related:By blending the time-tested 3-2-1 rule with modern advances like immutable storage and intelligent monitoring, organizations can build a highly resilient backup architecture that strengthens their overall cybersecurity posture. About the AuthorDaniel Pearson CEO, KnownHostDaniel Pearson is the CEO of KnownHost, a managed web hosting service provider. Pearson also serves as a dedicated board member and supporter of the AlmaLinux OS Foundation, a non-profit organization focused on advancing the AlmaLinux OS -- an open-source operating system derived from RHEL. His passion for technology extends beyond his professional endeavors, as he actively promotes digital literacy and empowerment. Pearson's entrepreneurial drive and extensive industry knowledge have solidified his reputation as a respected figure in the tech community. See more from Daniel Pearson ReportsMore ReportsNever Miss a Beat: Get a snapshot of the issues affecting the IT industry straight to your inbox.SIGN-UPYou May Also Like
    #role #backup #rule #cybersecurity
    The Role of the 3-2-1 Backup Rule in Cybersecurity
    Daniel Pearson , CEO, KnownHostJune 12, 20253 Min ReadBusiness success concept. Cubes with arrows and target on the top.Cyber incidents are expected to cost the US billion in 2025. According to the latest estimates, this dynamic will continue to rise, reaching approximately 1.82 trillion US dollars in cybercrime costs by 2028. These figures highlight the crucial importance of strong cybersecurity strategies, which businesses must build to reduce the likelihood of risks. As technology evolves at a dramatic pace, businesses are increasingly dependent on utilizing digital infrastructure, exposing themselves to threats such as ransomware, accidental data loss, and corruption.  Despite the 3-2-1 backup rule being invented in 2009, this strategy has stayed relevant for businesses over the years, ensuring that the loss of data is minimized under threat, and will be a crucial method in the upcoming years to prevent major data loss.   What Is the 3-2-1 Backup Rule? The 3-2-1 backup rule is a popular backup strategy that ensures resilience against data loss. The setup consists of keeping your original data and two backups.  The data also needs to be stored in two different locations, such as the cloud or a local drive.  The one in the 3-2-1 backup rule represents storing a copy of your data off site, and this completes the setup.  This setup has been considered a gold standard in IT security, as it minimizes points of failure and increases the chance of successful data recovery in the event of a cyber-attack.  Related:Why Is This Rule Relevant in the Modern Cyber Threat Landscape? Statistics show that in 2024, 80% of companies have seen an increase in the frequency of cloud attacks.  Although many businesses assume that storing data in the cloud is enough, it is certainly not failsafe, and businesses are in bigger danger than ever due to the vast development of technology and AI capabilities attackers can manipulate and use.  As the cloud infrastructure has seen a similar speed of growth, cyber criminals are actively targeting these, leaving businesses with no clear recovery option. Therefore, more than ever, businesses need to invest in immutable backup solutions.  Common Backup Mistakes Businesses Make A common misstep is keeping all backups on the same physical network. If malware gets in, it can quickly spread and encrypt both the primary data and the backups, wiping out everything in one go. Another issue is the lack of offline or air-gapped backups. Many businesses rely entirely on cloud-based or on-premises storage that's always connected, which means their recovery options could be compromised during an attack. Related:Finally, one of the most overlooked yet crucial steps is testing backup restoration. A backup is only useful if it can actually be restored. Too often, companies skip regular testing. This can lead to a harsh reality check when they discover, too late, that their backup data is either corrupted or completely inaccessible after a breach. How to Implement the 3-2-1 Backup Rule? To successfully implement the 3-2-1 backup strategy as part of a robust cybersecurity framework, organizations should start by diversifying their storage methods. A resilient approach typically includes a mix of local storage, cloud-based solutions, and physical media such as external hard drives.  From there, it's essential to incorporate technologies that support write-once, read-many functionalities. This means backups cannot be modified or deleted, even by administrators, providing an extra layer of protection against threats. To further enhance resilience, organizations should make use of automation and AI-driven tools. These technologies can offer real-time monitoring, detect anomalies, and apply predictive analytics to maintain the integrity of backup data and flag any unusual activity or failures in the process. Lastly, it's crucial to ensure your backup strategy aligns with relevant regulatory requirements, such as GDPR in the UK or CCPA in the US. Compliance not only mitigates legal risk but also reinforces your commitment to data protection and operational continuity. Related:By blending the time-tested 3-2-1 rule with modern advances like immutable storage and intelligent monitoring, organizations can build a highly resilient backup architecture that strengthens their overall cybersecurity posture. About the AuthorDaniel Pearson CEO, KnownHostDaniel Pearson is the CEO of KnownHost, a managed web hosting service provider. Pearson also serves as a dedicated board member and supporter of the AlmaLinux OS Foundation, a non-profit organization focused on advancing the AlmaLinux OS -- an open-source operating system derived from RHEL. His passion for technology extends beyond his professional endeavors, as he actively promotes digital literacy and empowerment. Pearson's entrepreneurial drive and extensive industry knowledge have solidified his reputation as a respected figure in the tech community. See more from Daniel Pearson ReportsMore ReportsNever Miss a Beat: Get a snapshot of the issues affecting the IT industry straight to your inbox.SIGN-UPYou May Also Like #role #backup #rule #cybersecurity
    The Role of the 3-2-1 Backup Rule in Cybersecurity
    www.informationweek.com
    Daniel Pearson , CEO, KnownHostJune 12, 20253 Min ReadBusiness success concept. Cubes with arrows and target on the top.Cyber incidents are expected to cost the US $639 billion in 2025. According to the latest estimates, this dynamic will continue to rise, reaching approximately 1.82 trillion US dollars in cybercrime costs by 2028. These figures highlight the crucial importance of strong cybersecurity strategies, which businesses must build to reduce the likelihood of risks. As technology evolves at a dramatic pace, businesses are increasingly dependent on utilizing digital infrastructure, exposing themselves to threats such as ransomware, accidental data loss, and corruption.  Despite the 3-2-1 backup rule being invented in 2009, this strategy has stayed relevant for businesses over the years, ensuring that the loss of data is minimized under threat, and will be a crucial method in the upcoming years to prevent major data loss.   What Is the 3-2-1 Backup Rule? The 3-2-1 backup rule is a popular backup strategy that ensures resilience against data loss. The setup consists of keeping your original data and two backups.  The data also needs to be stored in two different locations, such as the cloud or a local drive.  The one in the 3-2-1 backup rule represents storing a copy of your data off site, and this completes the setup.  This setup has been considered a gold standard in IT security, as it minimizes points of failure and increases the chance of successful data recovery in the event of a cyber-attack.  Related:Why Is This Rule Relevant in the Modern Cyber Threat Landscape? Statistics show that in 2024, 80% of companies have seen an increase in the frequency of cloud attacks.  Although many businesses assume that storing data in the cloud is enough, it is certainly not failsafe, and businesses are in bigger danger than ever due to the vast development of technology and AI capabilities attackers can manipulate and use.  As the cloud infrastructure has seen a similar speed of growth, cyber criminals are actively targeting these, leaving businesses with no clear recovery option. Therefore, more than ever, businesses need to invest in immutable backup solutions.  Common Backup Mistakes Businesses Make A common misstep is keeping all backups on the same physical network. If malware gets in, it can quickly spread and encrypt both the primary data and the backups, wiping out everything in one go. Another issue is the lack of offline or air-gapped backups. Many businesses rely entirely on cloud-based or on-premises storage that's always connected, which means their recovery options could be compromised during an attack. Related:Finally, one of the most overlooked yet crucial steps is testing backup restoration. A backup is only useful if it can actually be restored. Too often, companies skip regular testing. This can lead to a harsh reality check when they discover, too late, that their backup data is either corrupted or completely inaccessible after a breach. How to Implement the 3-2-1 Backup Rule? To successfully implement the 3-2-1 backup strategy as part of a robust cybersecurity framework, organizations should start by diversifying their storage methods. A resilient approach typically includes a mix of local storage, cloud-based solutions, and physical media such as external hard drives.  From there, it's essential to incorporate technologies that support write-once, read-many functionalities. This means backups cannot be modified or deleted, even by administrators, providing an extra layer of protection against threats. To further enhance resilience, organizations should make use of automation and AI-driven tools. These technologies can offer real-time monitoring, detect anomalies, and apply predictive analytics to maintain the integrity of backup data and flag any unusual activity or failures in the process. Lastly, it's crucial to ensure your backup strategy aligns with relevant regulatory requirements, such as GDPR in the UK or CCPA in the US. Compliance not only mitigates legal risk but also reinforces your commitment to data protection and operational continuity. Related:By blending the time-tested 3-2-1 rule with modern advances like immutable storage and intelligent monitoring, organizations can build a highly resilient backup architecture that strengthens their overall cybersecurity posture. About the AuthorDaniel Pearson CEO, KnownHostDaniel Pearson is the CEO of KnownHost, a managed web hosting service provider. Pearson also serves as a dedicated board member and supporter of the AlmaLinux OS Foundation, a non-profit organization focused on advancing the AlmaLinux OS -- an open-source operating system derived from RHEL. His passion for technology extends beyond his professional endeavors, as he actively promotes digital literacy and empowerment. Pearson's entrepreneurial drive and extensive industry knowledge have solidified his reputation as a respected figure in the tech community. See more from Daniel Pearson ReportsMore ReportsNever Miss a Beat: Get a snapshot of the issues affecting the IT industry straight to your inbox.SIGN-UPYou May Also Like
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