The dock, an iconic Mac feature, is used to launch apps, switch between them, and as a hub for displaying key apps and minimized windows while they're open. By default, the dock has a clean look and features a few apps that your computer thinks you might want to use. However, you can get a lot out of customizing your dock, like removing the icons for default Apple apps you don't use. You can also change its placement and its look. Here's what you need to know to do just that, plus a bit extra.Remove apps you're not going to use Credit: Pranay Parab You should start your dock tweaks by removing apps you're never going to use. To remove an app from your dock, right-click it and select Options > Remove from Dock. You can also ensure apps that are only in the dock temporarily (which appear on the right side of the dock, next to a separator) stay there by right-clicking them and selecting Options > Keep in Dock. Move apps around to make them easy to accessYour next step should be to reorder your Dock's apps, which is as simple dragging their icons where you want them. Note, though, that if you accidentally drop an icon outside of the dock, it'll be removed from your dock and you'll have to add it again.Change the size of the dockYou can also adjust your dock's size. Hover your mouse cursor over any of your dock's separators (those vertical dividing lines). The cursor will change to an arrow that points up and down. Drag it towards the top of the screen to make the dock larger or drag it downwards to make it smaller.Alternatively, you can adjust the dock’s size by clicking the Apple logo in the top-left corner of your Mac's screen and going to System Settings > Desktop & Dock and moving the Size slider.  Change the dock’s positionThe dock can be moved to either side of your screen, saving you precious real estate. To change this, right-click any vacant area in the dock and select Position on Screen. Pick Left or Right to align your dock vertically to your selected position. Center will place it back in the default spot.This option is also available in System Settings > Desktop & Dock > Position on screen.Automatically hide and show the dock Credit: Pranay Parab Some of us prefer to have a clean workspace, and if that's you, you can auto-hide the dock when it's not in use. It won't be gone entirely, but it'll only make itself visible when you move the cursor towards its location. This is also a good feature for those with limited screen space. Enable this feature by going to System Settings > Desktop & Dock > Automatically hide & show the dock. Alternatively, you can use the keyboard shortcut Command-Option-D to toggle this setting on and off.Remove recently opened apps from the dockThe right side of your dock will show your most recently opened apps. If this annoys you, you can disable the setting by going to System Settings > Desktop & Dock and disabling Show suggested and recent apps in Dock. I prefer this feature on, to help me navigate commonly used apps, but if you're short on screen space, it could be useful.Move minimized windows into the app iconWhenever you minimize apps on your Mac, each window appears as a separate icon on the dock. This can cause the dock to fill up fast, automatically making it smaller. If you’d rather avoid this, macOS allows you to minimize windows directly into the appropriate app icon instead. Just go to System Settings > Desktop & Dock and select Minimize windows into application icon. To access a window that's been minimized into an app icon, right-click it.Hide indicators for open apps Credit: Pranay Parab If an app is open on your Mac, a small dot will appear near its icon on the dock. You can remove these open app indicators if you'd like. Go to System Settings > Desktop & Dock and disable Show indicators for open applications.Customize magnification of iconsWhen you move your cursor near any app icon on your Mac’s dock, it’ll automatically enlarge. You can change the level of this magnification effect, or disable it altogether by going to System Settings > Desktop & Dock.To enable or disable enlarging icons, use the slider below Magnification. Moving the slider all the way to the left switches off magnification, while moving it elsewhere will adjust magnification size. Fun tip: If you have this feature disabled, you can temporarily activate it on command by holding Shift + Control.Add folders to the dock Credit: Pranay Parab You can add browsable folders to your Mac’s dock, as long as the folder is in the Favorites bar in Finder. Open Finder and locate the folder you want to add and drag it to the Favorites bar in the left pane. Right-click any folder in the Favorites bar and select Add to Dock. Here's the fun part: you can use this trick to group a bunch of apps into a single dock icon, which is great when you have a few apps that you want to keep in the dock, but you don't need them every single day. The trick is to go to the Applications folder in Finder and move the apps to a new folder. Just give the folder a name, move it to the Favorites Bar, and add it to the dock. You're all set!Add spacers to the dockYou can go a little beyond the options macOS gives you and add a few spacers, or blank spaces, to your dock to help organize it. You can use these blank spaces for aesthetics or to group similar apps. To do this, you'll need to use your Mac's Terminal. Press Command-Space, search for Terminal, and open the app. Then, paste and run the following command to add a full-size spacer in the dock.defaults write com.apple.dock persistent-apps -array-add '{tile-data={}; tile-type="spacer-tile";}' && killall DockIf you want a smaller spacer, use this command instead.defaults write com.apple.dock persistent-apps -array-add '{"tile-type"="small-spacer-tile";}' && killall DockFor more than one spacer, simply re-run your chosen command. The good news is that this is the only time you'll need the Terminal. Once you have your spacer, simply drag it around to change its position in the dock, or drop it outside the dock to remove it.Change app icons to make the dock more visually pleasingYou can also customize the dock by simply changing various app icons. This can make it look more pleasant or help it fit a particular theme. The best way to do this is to open your favorite apps and see if they let you change their app icons. If not, check out my guide on replacing macOS app icons, which highlights both a built-in method and one third-party app that makes it easier to change app icons. For alternative icons, a good resource is macOSicons.com.Use third-party apps to access hidden dock settings Credit: Pranay Parab Your Mac doesn't always make it easy to find everything you can do with it. Sometimes, you need to run a few Terminal commands to access hidden features (such as the spacers I just highlighted), and even then, some features aren't user-accessible at all. For more control, consider trying Mac apps that unlock these hidden features for you, such as TinkerTool (free) or Supercharge ($11). I've written about TinkerTool before, and my colleague Khamosh Pathak has covered Supercharge. Both apps have a few useful options for tweaking your dock, such as the ability to remove the delay before macOS reveals your hidden dock, or dimming the icons of hidden apps. TinkerTool also makes it easier to add spacers to the dock, and it even allows you to lock the dock, so that the positions of icons and spacers can't be changed. Supercharge, meanwhile, has a feature that directly opens dock folders in Finder, instead of showing their contents right in the dock. Use a dedicated dock customization appIf your goal is only to tweak the dock and nothing else, you may be better-served by a dedicated dock customization app. This type of an app will allow you to make cosmetic and functional changes to the dock, but won't be useful if you want other systemwide tweaks. Two good examples are DockFlow ($5.60) and uBar ($30). DockFlow lets you create presets for your dock. You can think of it like creating various profiles such as work, gaming, education, social media, etc. For each of these presets, you can drop a few apps into them and quickly switch between them as needed. uBar, meanwhile, focuses on making the dock look like the Windows taskbar, which could be useful if you're moving operating systems. 

Mozilla recently announced that it's shutting down the read-later app Pocket on July 8, 2025. If you're a fan like I was, now's the time to start looking at alternatives. You have until October 8 of this year to export your saves from Pocket, so get testing now to find the right read-later replacement for you.Use your browser's reading list feature Credit: Pranay Parab I'm a big fan of recommending simple tools, since you're more likely to use them. Browser-based reading lists definitely fall into that category. Both Chrome and Safari have built-in reading lists, which let you save articles for reading later. The Safari version saves articles for offline reading, but Chrome just loads the saved page. You can technically save articles for offline reading in Chrome, too, but the browser treats it like saving the entire webpage and stores it in files that you have to manage separately. That's a lot less convenient than just marking an article as read and deleting it off the device.Use the reading list in Safari by hitting the Share button and tapping Add to Reading List. To access saved articles on your iPhone, tap the bookmarks icon in Safari's tab bar, then the spectacles icon. In Safari for Mac, click the sidebar button next to the green button in the top-left corner of the browser's window, and select Reading List from the sidebar. To save articles offline by default on your iPhone, go to Settings > Apps > Safari, scroll to the bottom, and enable Automatically Save Offline. On the Mac, this is under Safari menu > Settings > Advanced > Reading List.Google Chrome's reading list is under the three-dots menu > Bookmarks and Lists > Reading List on the desktop browser. On Android, tap the three-dots menu and select Star. In Chrome for iPhone, this option is located under the three-dots menu > Add to reading list.As convenient as browser-based reading lists are, they do lack a few features when compared with proper read-later apps, such as tagging, organizing articles by topic or creating custom folders.Instapaper: The closest alternative to Pocket Credit: Instapaper Like Pocket, Instapaper was first launched in the late 2000s, and the service is still around. It offers apps for Android, iPhone, and the web, and has a generous free tier that lets you save, organize, and sync unlimited articles. The free tier shows a few ads to fund the service, though. The premium subscription costs $6/month or $60/year, and it adds useful features such as full-text search, offline reading, and removes ads.The best paid features, though, are speed reading and the ability to send articles to your Kindle. Speed reading flashes one word at a time to help you read articles faster. The send-to-Kindle feature is also quite nice to have for long reads that you'd rather view on an e-ink display.GoodLinks: An excellent read-later app for Apple devices Credit: GoodLinks GoodLinks is a great read-later app for all your Apple devices. You can purchase it off the App Store for $10, which lets you access the app on your iPhone, iPad, and Mac. The app lets you highlight text in articles, color code your highlights, and makes it easy to find highlighted content, too. You can save articles for offline reading easily from any website, simply by using the share sheet. The app also recently added support for saving Bluesky threads, which is a nice touch. GoodLinks doesn't require you to create an account and it uses iCloud to sync your reading lists across devices.Note that the app gives you free feature updates for one year after initial purchase. After that, you can continue to use GoodLinks with the features you paid for. If you want additional features developed in the future, you can pay $5/year to access that. The app already has almost all the features you'd need, though, so this business model isn't going to lock out any essentials.Readwise Reader: The best read-later service for power users Credit: Readwise Some people want a read-later service that can host multiple types of content, including videos, text, social media posts, newsletters, and even entire books. Readwise Reader is designed for just that. It lets you highlight text in any text file, and even transcripts of YouTube videos, and syncs those highlights to all your devices. You can even send highlights to apps such as Obsidian or Notion. The app generates a "daily review" for you, too, which is a quick digest of your saved articles that can help you quickly go through important reads.The service also gives you an email address to subscribe to newsletters, and you can also use it to follow RSS feeds of the publications you love. Readwise Reader is an all-in-one app that offers a lot more than just a read-later service, which is great for power users, but it can be overwhelming for someone who just wants to save the occasional article for weekend reading. Readwise Reader has a 30-day free trial, after which it costs $10/month.Matter: For those who value newsletters above all else Credit: Matter Matter is a premium read-later app for the iPhone, iPad, and the web. While it has a free tier, almost all of its best features are in the paid subscription ($15/month or $80/year). This service also gives you an email address, which you can use to subscribe to newsletters and have them sent directly to Matter. I prefer this approach over having newsletters delivered to my already crowded email inbox, and Matter's choice of fonts and distraction-free reading experience make it even better. If you're a paying subscriber, Matter can also scan your Gmail inbox and automatically pick up newsletters from there. To get you started, this service has a curated list of articles for you to read, just like Pocket, which may appeal to some. Other useful read-later servicesThere are a few other useful read-later apps and services that you might want to check out. These aren't as well-rounded as the picks above, but they're worth checking out for specific use cases.Send to Kindle: Amazon offers many ways to easily send files to your Kindle, but the Chrome extension is probably the smoothest way to use your e-reader as a read-later device.Wallabag: This is an open-source read-later service that costs $12.5/year and lets you self-host the service, too. It has apps for Android and iPhone and native clients for Kindle and Kobo, so you can easily access saved articles.Flyleaf: This is one of the best new read-later apps for Apple devices, and its free tier offers all the basics. There is an optional paid subscription ($17/year) if you want tagging and custom color schemes.

The Desktop Commander MCP Server is a powerful tool that brings all your development operations into one chat interface. Built on top of the MCP Filesystem Server, it allows you to search, edit, and manage files, run terminal commands, and control processes directly from your desktop using the Model Context Protocol (MCP). Following are the core capabilities of the Desktop Commander MCP server: Terminal & Process Control Execute terminal commands with live output streaming Set timeouts and run commands in the background Manage sessions for long-running tasks List and kill running processes with detailed info Configuration Management Get or set server settings like: defaultShell (e.g., bash, zsh) blockedCommands (e.g., rm, shutdown) allowedDirectories for file access telemetryEnabled Apply changes without restarting the server Filesystem Operations Read and write files with line-based limits Append or overwrite file content Create and list directories Move or rename files and folders Get file and directory metadata Search files by name (case-insensitive) Code & Text Editing Perform precise text replacements (e.g., change config values) Rewrite entire files for major updates Search and replace patterns across multiple files Use vscode-ripgrep for fast recursive text/code search Audit Logging All actions are logged with timestamps and arguments Logs auto-rotate at 10MB to avoid clutter In this tutorial, we will be connecting Claude desktop with the MCP server and perform some tasks. Step 1: Setting up dependencies Node JS We need npx to run the Desktop Commander server, which comes with Node.js. Download the latest version of Node.js from nodejs.org Run the installer. Leave all settings as default and complete the installation Claude Desktop Download Claude using https://claude.ai/download. Step 2: Configuring the MCP Server Next, configure Claude to connect to your MCP server. Open the claude_desktop_config.json file located in the Claude installation directory using any text editor. If the file doesn’t exist, you can create it manually. Once opened, enter the following code: { "mcpServers": { "desktop-commander": { "command": "npx", "args": [ "-y", "@wonderwhy-er/desktop-commander" ] } } } Step 3: Running the server Once the MCP configuration is complete, your server should appear in Claude. The Desktop Commander server is a powerful interface, offering 18 tools for tasks like file management, terminal execution, process control, and more. Feel free to follow us on Twitter and don’t forget to join our 95k+ ML SubReddit and Subscribe to our Newsletter. Arham IslamI am a Civil Engineering Graduate (2022) from Jamia Millia Islamia, New Delhi, and I have a keen interest in Data Science, especially Neural Networks and their application in various areas.Arham Islamhttps://www.marktechpost.com/author/arhamislam/Step-by-Step Guide to Creating Synthetic Data Using the Synthetic Data Vault (SDV)Arham Islamhttps://www.marktechpost.com/author/arhamislam/Step-by-Step Guide to Create an AI agent with Google ADKArham Islamhttps://www.marktechpost.com/author/arhamislam/Implementing an LLM Agent with Tool Access Using MCP-UseArham Islamhttps://www.marktechpost.com/author/arhamislam/Implementing an AgentQL Model Context Protocol (MCP) Server

Sometimes the simplest ideas pack the biggest punches. Everyone charges their phone overnight… so what if your phone also ran a data backup while it charged? Sounds really elementary right? Well, that’s exactly what the PhotoPower does. The world’s only power brick with a built-in SD card, this device charges your battery while running a backup of all your photos, contacts, calendars, to the card. Here’s why it’s so genius. The backup happens entirely locally to an SD card (no Wi-Fi, no Bluetooth, no cloud drive)… it happens every single time you charge your phone without you needing to remember anything or manually perform a backup. And the best part? The SD card inside the PhotoPower becomes an alternative to that pesky iCloud or Google One subscription that can cost hundreds each year. Designer: PhotoFast Click Here to Buy Now: $59 $109 (46% off) Hurry! Only 6 days left. Sure, your fast-charger can, well, charge your phone fast. But can it ensure your data is safely backed up just in case your storage becomes full? I thought not. Well, that’s the PhotoPower’s genius, really. You’re plugging your phone to charge it overnight anyway – why not have the cable also transfer data so it gets duplicated onto a physical storage device just in case your phone’s storage gets full, or worse, corrupted. The charger looks and performs like any average charger – it’s the same size as the standard power brick, houses foldable pins for easy storage, and has a 45W charging capacity, giving you fairly fast charging. The difference, however, is that MicroSD card on the top, which backs up your photos/videos, contacts, and calendar every time you plug it in. The cable that connects to your phone performs double-duty, transferring power to your phone and data FROM your phone. No Wi-Fi, no complicated setups. An app lets you program backups, choosing what you get backed up and what you leave out. The app also lets the charger know that it needs to back up just YOUR phone and not everyone’s phone. It’s a smart protocol because multiple people could use the same charger, and you could also use the same charger with multiple devices. You don’t want your phone’s backup to get combined with your sibling’s phone backup, right? Or maybe you don’t want to accidentally back up your tablet onto the charger that’s just meant for your phone. If a device has the PhotoPower’s companion app, the charger performs the backup. If it doesn’t have the app, the charger just works as a regular 45W charger – simple. Backups get faster every time you plug your phone in. The PhotoPower app ensures it doesn’t re-capture duplicates or media it’s already backed up – just the new material. And yes, even if you share a charger with a partner or sibling, you CAN have multi-device backups. The charger merely creates separate folders to ensure data doesn’t get muddled up together. USB 3.2 technology ensures transfers at speeds of 5Gbps, so a single charge cycle could also work as a backup cycle. Data gets backed up onto the MicroSD card docked inside the PhotoPower. Once the SD card runs out of data, simply swap it for another one and you’re good to go. The PhotoPower accepts cards as large as 2 terabytes in size, making it something you can plug in and forget about. Trust me, as a guy with an iPhone 15 Pro, I haven’t even hit the 200GB mark on my gallery yet (and I record videos in 4K). That said, the PhotoPower works with iPhones, iPads, as well as Android phones and tablets. The app is free, obviously. The folks at PhotoPower really believe in crushing any subscription model, especially for cloud storage. You shouldn’t have to ‘rent’ storage when you can just buy it. And you shouldn’t have to manually remember to back up your phone when your charger could just do it for you. It’s sheer genius, if you ask me, because it solves such a crucial problem. I’m frankly tired of paying Google every month for storing my photos when I should just be able to buy the storage instead of renting it. What the PhotoPower does is simple, foolproof, and actually safer than storing your data on a cloud, where it could be vulnerable to hacks, outages, or being snooped on by third parties and governments. Click Here to Buy Now: $59 $109 (46% off) Hurry! Only 6 days left.The post This Game-Changing Phone Charger Also Backs Up Your Photos To A 2TB SD Card first appeared on Yanko Design.

Reading Time: 8 minutes Sometimes, even the slickest emails can land with a thud in the spam folder. The culprit? Your email sender reputation. Just like a bank checks your credit history before lending you money, mailbox providers (like Gmail, Yahoo, etc.) check your sender reputation before deciding whether to deliver your customer relationship emails to the inbox or banish them to spam. So buckle up, because here, we’re about to unpack everything you need to know about what an email domain reputation is and how to keep yours squeaky clean. Now, you’re probably wondering…   What is Email Sender Reputation? Email sender reputation, also known as email domain reputation, is a measure of your brand’s trustworthiness as an email sender. It’s based on factors like your sending history, email engagement, and complaint rates, influencing whether mailbox providers deliver your messages to recipients’ inboxes or junk folders. A solid sender reputation is the golden ticket to inbox placement. Without it, your carefully crafted automated email marketing campaigns might as well be shouting into the void. Mailbox providers are constantly on the lookout for spammers and shady senders, and your reputation is a key indicator of whether you’re one of the good guys. But how do they know that?   5 Factors That Influence Email Marketing Sender Reputation Your email sending reputation isn’t built overnight; it’s a result of consistent behavior and several critical factors. Let’s break down the big five: 1. Quality of Your Email List Building your email list is hard, we know. But honestly, validating it to ensure that all email addresses are real and belong to existing subscribers helps you maintain a positive sender reputation score with mailbox providers. This is why you should use a proper email validation API, as it can help you quickly check if the email addresses are legitimate. Your reputation score can suffer if you’re labeled as a bad email sender, with all the bounces you get from a bad email list. 2. Email Sending History Having an established history with a particular IP address can boost the legitimacy and reputation score of your emails, which means the sender, messages, and recipients are all coming from a legitimate place. Spammers will often change IP addresses and, therefore, cannot establish a long and reputable sending history with IPs. 3. Consistency and Volume of Emails The number of emails you send and your consistency in sending them are also indicators of your legitimacy and reputation. Sending two emails every other week, for example, shows stability and predictability in terms of your sending volume and activities. Mailbox providers and Internet Service Providers (ISPs) also examine your sending patterns and frequency to determine whether you’re still on the right track or have turned to spamming. 4. Email Open Rates or Engagement This is a metric that records subscriber activity or your email engagement, such as the open or click-through rates. It’s very significant because mailbox providers value their subscribers’ preferences. Your emails could be filtered out if there is a very low response rate or no interactions at all. 5. Emails Marked as ‘SPAM’ Mailbox providers would take a cue from their subscribers’ preferences whenever they receive emails. So, if your email messages are consistently marked as ‘Spam’, then this feedback would result in your emails being screened or placed in the Spam or Junk folder. And that’s not where you’d want your emails to hang out.   How to Check Email Sender Reputation You can verify your email domain reputation by monitoring key metrics and using reputation checking tools. Many email marketing software platforms (like MoEngage, for example) provide dashboards and analytics that help you monitor these crucial indicators. MoEngage goes a step further by offering insights and tools to help you proactively manage and improve your email deliverability, making it easier to spot and address potential reputation issues before they escalate. In fact, you can achieve an inbox placement rate of over 95%! Coming back to the topic, the platform indicates email domain reputation as High, Medium, Low, or Bad. More specifically, it lets you: Filter campaigns based on reputation while exporting their data. See historical trends in your domain reputation. View more information, such as when the reputation information was last updated. Analyze email marketing metrics, like open rates and click-through rates. How an Email Sender Reputation Score Works Your email sender reputation score is a dynamic rating that mailbox providers assign to your sending domain and IP address. This score isn’t a fixed number, but rather, a constantly evolving assessment based on your list quality, sending history, and other factors we’ve discussed above. Higher scores generally mean better inbox placement, while lower scores can lead to the dreaded spam folder. Different mailbox providers have their own algorithms for calculating this score, and the exact formulas are usually kept secret. However, the underlying principles revolve around your sending behavior and recipient engagement. How Can You Do a Domain Reputation Test and How Often Should You Do This? You can run an email domain reputation test using various software tools (we’ll get to some of the best ones in a sec!). These reputation checkers analyze your domain and IP address against known blacklists and provide insights into your current standing. Ideally, you should be monitoring your key metrics within your ESP regularly (daily or weekly) and perform a more comprehensive domain reputation test at least monthly, or more frequently if you’re experiencing deliverability issues. Consistent monitoring helps you catch problems early and maintain a healthy reputation.   3 Best Email Domain Reputation Checkers Alright, let’s talk tools. While your ESP often provides built-in deliverability insights, these external domain reputation checkers can offer another layer of perspective. Let’s jump right in! 1. MoEngage Okay, we might be a little biased, but hear us out. MoEngage is more than just an email marketing platform; it’s a powerhouse for cross-channel customer engagement. Its robust analytics and deliverability features give you a clear view of your email performance, helping you proactively manage your email sender reputation. MoEngage stands out because it integrates domain reputation monitoring with tools to improve engagement and personalize your campaigns, leading to better deliverability in the long run. Unlike some standalone domain reputation checkers, MoEngage provides actionable insights within your workflow. How Pricing Works: MoEngage offers customized pricing plans based on your specific needs and scale. Contact the sales team for a personalized quote. Best For: Brands looking for an integrated customer engagement platform (CEP) with robust email deliverability management capabilities. 2. Spamhaus Project The Spamhaus Project allows you to track spam, malware, phishing, and other cybersecurity threats. ISPs and email servers filter out unwanted and harmful content using Spamhaus’s DNS-based blocklists (DNSBLs). How Pricing Works: Spamhaus provides its blacklist data and lookup tools for free to most users, as part of their mission to combat spam. Best For: Quickly checking if your domain or IP is on major spam blacklists. 3. MxToolbox You can use MxToolbox to check if your domain is mentioned on any email blocklists. It scans your domain for mail servers, DNS records, web servers, and any problems. While comprehensive in its checks, this domain reputation checker doesn’t provide the same level of integrated deliverability management and analytics that a platform like MoEngage offers. How Pricing Works: MxToolbox offers both free tools and paid subscription plans with more advanced features, with pricing starting from around $85 per month. Best For: Performing a broad check across numerous email blacklists.   How to Improve Your Email Domain Reputation So, your domain email reputation doesn’t look as shiny as you’d like? No worries! Here are concrete steps you can take to improve it. Think of it as spring cleaning for your email sending practices. 1. Manage a Clean Email List Email list management is foundational. Regularly prune inactive subscribers, remove bounced addresses, and promptly honor unsubscribe requests. Implement a double opt-in process to ensure subscribers genuinely want to hear from you. A clean, engaged email list signals to mailbox providers that you’re sending to interested recipients, and reduces bounce rates and spam complaints. It’s crucial for a positive email sender reputation score. 2. Send Confirmation Emails with Double Opt-Ins Include double opt-ins where you send automated confirmation emails to subscribers. This helps you distinguish valid email addresses from nonexistent ones. Basically, protecting your email sender reputation is easy when you adhere to best practices. Ensuring that your email messages are engaging and interesting helps you get more clicks and open rates. Attracting more interaction to your email messages sends a signal to mailbox providers that you have a legitimate and professional organization. Increasing the positive activities and reviews will help build and solidify your branding strategy, sending a message that is relatable and understood by your subscribers. 3. Pause Violating Campaigns Notice a sudden spike in bounces or spam complaints after a particular email marketing campaign? Pause the campaign immediately to investigate the cause. Ideally, you should not send transactional and non-transactional emails from the same domain (domain/IP set). If the compliance requirements are met, there is no need to pause transactional emails. However, you should pause all one-time emails. Continuing to send problematic emails will only further damage your email sending reputation. Addressing the issue swiftly demonstrates responsibility to mailbox providers. 4. Correct the Mistakes Once you’ve paused a problematic campaign, take the time to understand what went wrong. Did you use a purchased list? Was the content or subject line misleading? (In which case, you need to have a list of the best email subject lines handy). Identify the root cause and implement corrective measures so it doesn’t happen again. Showing that you learn from your mistakes helps rebuild trust with mailbox providers over time. Then, raise a ticket to Gmail or other ESP explaining the cause behind the reputation issues, your changes, and the next steps you plan to follow. Have checkpoints to detect issues immediately, so you can always stay on top of them. 5. Use Subdomains for Sending Emails Establish a subdomain you’re going to use only for sending emails to customers. That’s because if anything goes wrong, the subdomain will take the hit directly, while mildly affecting your company’s main registered domain. It’s like a backup. Also, hopefully, your customers will remember and recognize your subdomain with time. So even if your emails do land in the spam folder, customers might mark them as ‘Not spam’. Yay! 6. Resume and Ramp Up Your Email Frequency After addressing the issues and making necessary changes, don’t be afraid to resume sending. But take baby steps. Resume your transactional emails first. Don’t send transactional and promotional emails from the same domains and IPs. If you already have, separate them while correcting your email setup. Next, resume your personalized event-triggered campaigns. Then, slowly send one-time campaigns to email openers and clickers (such as emails that have been opened 5 times in the last 60 days). Send at a lower RPM and send only 2-3 campaigns per week. After the email domain reputation improves, gradually increase the overall sending frequency and volume (it could take 6-8 weeks). When emailing non-engaged customers, slowly raise your email frequency to prevent sudden volume spikes from triggering spam filters. This careful approach communicates to mailbox providers that you are a responsible sender. 7. Customize Your Sending Patterns Avoid sending all your emails at the same time to everyone on your list. Segment your audience and tailor your sending schedules based on their engagement and time zones. This shows mailbox providers that you’re sending relevant content to the right customers at the right time, improving engagement and your overall email marketing domain reputation. Create lifecycle campaigns to engage your customers. Use dynamic segments, so inactive customers get dropped off automatically. Implement personalization across every aspect of your email.   Maintaining Email Domain Reputation with MoEngage Maintaining a stellar email domain reputation is an ongoing effort, but it doesn’t have to be complicated. Hundreds of B2C brands trust MoEngage to provide the insights and tools they need to monitor deliverability, understand audience engagement, and proactively manage their sending practices. By leveraging the platform’s analytics and segmentation capabilities, our customers can be sure their emails consistently land in the inbox, where they belong. Ready to take control of your email deliverability and build a rock-solid email sender reputation? Explore MoEngage’s comprehensive email marketing solutions. Or better yet, request a demo to see MoEngage’s email solutions in action today. The post How to Check and Fix Your Email Sender Reputation appeared first on MoEngage.

Macworld At a GlanceExpert's Rating Pros Good speed, tools, and customization settings Stopped every piece of malware 30-day trial Cons Tricky installation Web Protection feature does nothing to warn or prevent access to problem websites A disk access error required reinstallation (twice!) Our Verdict When the application works, it’s impressive. There was almost no malware I could get past it, the level of customization is impressive, and while I wish its Web Protection feature added warnings for clear scams and phishing attempts, Trend Micro Antivirus meets the needs of the Consumer market it’s targeted towards quite well. Price When Reviewed This value will show the geolocated pricing text for product undefined Best Pricing Today Best Prices Today: Trend Micro Antivirus for Mac Retailer Price Trend Micro 19,95 € View Deal Price comparison from over 24,000 stores worldwide Product Price Price comparison from Backmarket There’s a certain value in an application not trying to do everything under the sun, but honing in on a set of tasks and performing them well. And while Trend Micro Antivirus for the Mac hasn’t included a ton of revolutionary new features since the last time we reviewed it (in 2023), and while you’re less likely to hear about the program given the company’s focus on the business environment and lack of a marketing blitz towards consumer and home users, there’s something good to be had here. Trend Micro Antivirus for Mac requires macOS 10.13 (High Sierra) to download, currently retails for $29.95/£19.95 a year for one device for the first year (discounted from $39.99/£49.95 a year), and is also readily available as a 30-day trial with no credit or debit card needing to be sent along to Trend Micro. We have tested all the best Mac antivirus software options in our round-up of the Best antivirus software for Mac. Simply download the software, install it, and follow the prompts to add the iCore network extension, add the Safari and other web browser extensions, decide if you want to activate the Folder Shield feature, perform the initial virus definition updates, and allow the software to reboot. From there, Trend Micro will ask for permission to initiate full disk access to your Mac’s hard drive. The user interface is identical to its previous versions, with the home screen focusing on its Overview, Web, Scans, Folder Shield, and Logs modules. Trend Micro Antivirus continues to focus on its bread and butter with what is honestly excellent antiviral protection. Foundry Upon hurling the Objective See Mac Malware collection at it, there was almost nothing that got through, the application recognizing the malware and deleting it, save for a fake Adobe Flash Player extension that installed and was later removed by the macOS operating system. This, combined with a handy scheduling feature that allows for daily, weekly, or monthly setup and execution, allows for the application to run on its own without needing to be babysat.   There’s an interesting level of customization at work here, as Folder Shield offers boosted protection to assorted user folders (such as Documents, Music, Pictures, Movies, Dropbox, Mobile Documents, etc.), and you can create a Trusted Program list. It’s not crucial, but it’s fairly unique, and the application also scans inserted USB drives by default. Foundry The Web Protection module offers Privacy Scanner, Web Threat Protection, and Website Filter elements, which can block controversial content, such as pornography, etc., and users can also add trusted websites and blocked websites.  If there’s one thing that impressed me, it was the quick access to the logs, which cover scan results, unsafe websites found, websites filtered, updates received, folder shield, and dangerous notifications found. While this version of Trend Micro Antivirus isn’t designed for the sysadmin market, there’s nothing more useful than system logs to see what’s going on, and the fact that these logs are pre-sorted comes in handy.  For the final element of the Overview window, and as expected, the user interface hooks into ads for the company’s other wares from its home screen (“Privacy Tools” goes to Trend Micro VPN and “Utility Tools” hooks into its Cleaner One Pro, Unzip One, and AdBlock One utilities) which isn’t surprising, and is at least tucked out of the way as opposed to the application firing this into your eyeballs every two nanoseconds you use it.  Foundry Trend Micro has carved out something good here, even if there are a few wrinkles to iron out. The installation was a little trickier than expected, and you have to double-check the windows and options to make sure you’re enabling the right extensions, as opposed to an installer that does most of this for you. This gets a little bit tricky, but isn’t a deal breaker by any stretch of the imagination. Perhaps the most infuriating element to consider was the fact that the Web Protection feature, although well-hyped, does just about nothing to warn or protect you from websites associated with your spam folder, and I’m still able to go to sites offering me a free $1,000 prepaid Visa card, supposed free Bitcoin payouts, online casino gambling, etc. Finally, and I’m not sure exactly what led to this, but Trend Micro Antivirus stated twice that full disk access hadn’t been granted during testing despite the settings being correct, and needed to be uninstalled and reinstalled twice. This may be a bug between Trend Micro Antivirus and macOS Sequoia 15.5, but it would behoove Apple and Trend Micro to swap notes, brew a few pots of coffee, and see exactly what’s happening that could lead to this.  Should you buy Trend Micro Antivirus? I’m not sure what led to the error and the need for reinstallation, but when the application works, it’s impressive. There was almost no malware I could get past it, the level of customization is impressive, and while I wish its Web Protection feature added warnings for clear scams and phishing attempts, Trend Micro Antivirus meets the needs of the consumer market it’s targeted towards quite well, there’s ready access to Trend Micro’s help and feedback boards from the Overview window, and the options for the company’s additional tools are present but not overwhelming in the sense that a marketing department had gone out of control.

Whether you are trying to free up storage space or just want to tidy up your system, uninstalling apps on a Mac is a straightforward process. In many cases, removing an application is as simple as dragging it to the Trash, but depending on how the app was installed, there may be a few extra steps involved. Third-party tools are an option, but in most cases, you can uninstall Mac apps easily yourself. Some apps also leave behind associated files that you may want to get rid of to free up space, or to remove every last trace for a cleaner uninstall. Here is a step-by-step guide to uninstalling apps on a Mac, covering several different methods to help you manage your device effectively. How to uninstall apps from Launchpad Launchpad provides a simple way to remove apps that were downloaded from the App Store. Open Launchpad by clicking its icon in the Dock or by pinching closed with your thumb and three fingers on the trackpad. Find the app you want to delete. You can look it up in the search bar at the top if needed. Press and hold the app icon until it starts to jiggle. Click the small X button in the app icon's corner. Confirm by clicking Delete. If you do not see an X button, the app was likely not installed from the App Store. In that case, you will need to use a different method to remove it. How to uninstall apps by moving them to Trash For apps downloaded from the internet or installed from a disk, you can uninstall them manually through Finder. Open Finder. Navigate to the Applications folder. Locate the app you want to uninstall. Drag the app to the Trash in the Dock, or right-click the app and select Move to Trash. To completely remove the app, right-click on the Trash and select Empty Trash. Some applications may require you to enter your administrator password to complete the deletion. Also, don't empty your Trash too quickly after an install. Whether it's a program or files associated with one, it can be easier to retrieve those things if they're still lingering in your Trash. How to use an app’s uninstaller Certain apps come with their own built-in uninstallers, especially larger programs like Adobe products, Microsoft Office or antivirus software. These uninstallers are designed to remove the app and all associated files. Open the Applications folder in Finder. Look for a folder associated with the app you want to uninstall. Open the folder and find the uninstaller tool, often labeled as Uninstall [App Name] or something similar. Double-click the uninstaller and follow the on-screen instructions. If you do not see an uninstaller, check the app's official website for specific removal instructions. How to delete app leftovers manually Dragging an app to the Trash usually removes the application, but some support files, caches, and preferences can remain on your Mac. These leftover files do not typically harm your system, but they can take up unnecessary space over time. To manually delete leftover files: Open Finder and click Go in the menu bar. Select Go to Folder. Type ~/Library and press Return. Search for any folders or files related to the app. Common places to check include: ~/Library/Application Support/ ~/Library/Preferences/ ~/Library/Caches/ Move any related files or folders to the Trash. Empty Trash to permanently remove them. Be cautious when deleting files from the Library folder. Only remove files that are clearly associated with the app you uninstalled. How to uninstall apps using Terminal For users comfortable with command-line tools, Terminal offers another way to remove apps. This method can be useful for stubborn apps that do not uninstall easily through other methods. Open Terminal from Applications > Utilities. Type the following command: sudo rm -rf (do not press return/enter just yet), then drag across the app you wish to uninstall, and Terminal will automatically paste its path. Then press enter/return. Enter your administrator password when prompted and hit return to complete the action. Terminal does not provide a confirmation message, so make sure you enter the correct app name before executing the command. How to uninstall system apps and default apps MacOS does not allow users to remove core system apps like Safari, Messages or Mail through standard methods. These apps are protected to maintain system stability. While it is technically possible to delete system apps using Terminal commands and disabling System Integrity Protection (SIP), this is not recommended. Removing system apps can cause unexpected behavior and security vulnerabilities, and may interfere with system updates. For apps you cannot uninstall, consider hiding them or removing them from the Dock if you want to keep your workspace tidy. How to reinstall apps on Mac If you change your mind after uninstalling an app, it is usually easy to reinstall it. For apps downloaded from the App Store, open the App Store, search for the app and click Get or the Download button. For apps downloaded from the web, revisit the official website and download the latest version. If you deleted a default macOS app, restoring it may require reinstalling macOS or using the macOS Recovery feature. Keeping a backup of important apps or their installers can help avoid any inconvenience if you need to reinstall them later.This article originally appeared on Engadget at https://www.engadget.com/computing/laptops/how-to-uninstall-apps-on-mac-110020116.html?src=rss