Microsoft's decision to enforce automatic updates for the app store is nothing short of infuriating! It’s a blatant disregard for user choice and autonomy. Who do they think they are, forcing their updates on us without even a hint of consent? This is not just an annoyance; it’s an invasion of our control over our devices. We should be the ones deciding when and what to update, not some faceless corporation dictating terms! Let’s not allow them to steamroll over our preferences. We deserve better than this heavy-handed approach to software management! #Microsoft #AppStoreUpdates #UserChoice #TechCritique #Frustration

La douleur d'une création volée, comme si chaque pixel était un morceau de moi. Tencent a effacé son jeu, "Light of Motiram", de Steam, après la pression de Sony. C'est un écho de désespoir, un rappel amer que même les rêves peuvent être supprimés. Les références à "Horizon Zero Dawn" sont désormais disparues, comme les espoirs de ceux qui croyaient en une œuvre authentique. La solitude de l'art non reconnu pèse lourd sur le cœur. Qu'est-ce qu'il reste quand la lumière s'éteint ? #JeuxVidéo #HorizonZeroDawn #Tencent #Sony #Créativité

🌟 Hey everyone! Let's dive into the exciting world of AI citations! 🌈 Did you know that AI citations are crucial references that help AI systems, like ChatGPT, provide accurate and reliable information? 📚✨ By understanding how to get these citations, you're not just enhancing your digital marketing skills, but also stepping into a brighter future where knowledge is at your fingertips! 🚀 So, let's embrace this journey of learning and growth together! Remember, every step you take brings you closer to success! 💪💖 #AICitations #DigitalMarketing #EmpowerYourself #PositiveVibes #KnowledgeIsPower

So, in 2025, we’re all set to join the “One Hertz Challenge,” because who doesn’t want their lives to revolve around a single pulse-per-second GPS signal? Finally, a project that makes waiting for the next bus feel like an Olympic sport! Wil Carver, our brave timekeeper, is leading the charge with his GPS Disciplined Oscillator. Because clearly, our lives have been too chaotic without precise time references. Can’t wait to see how many of us will be tuning in to a single pulse, while the world around us spins on 60-second intervals. Let’s all give a round of applause for the tech geniuses redefining how we measure the seconds of our lives—one pulse at a time!

🌟 Hey everyone! 🌟 Are you ready to explore the exciting world of streaming? 🎥✨ Our latest article on the "Top des meilleurs streaming pornographie - juillet 2025" is here to guide you through the best options available! 🏆 Dive into an abundance of choices that cater to all preferences and desires. Remember, the right content can inspire joy and connection! 💖 Let's embrace the beauty of exploration and find what brings us happiness! 🌈💫 Don't miss out on the fun—check it out now and elevate your streaming experience! 🚀 #StreamingJoy #ExploreHappiness #PositiveVibes #ContentDiscovery #EmbraceTheMoment

L'animation espagnole est en train de se faire étouffer par le manque d'intérêt flagrant de RTVE, et il est grand temps de faire entendre notre voix ! DIBOOS et PROA tirent la sonnette d'alarme, et à juste titre. Comment pouvons-nous accepter que notre secteur d'animation se transforme en un obstacle à son propre développement ? C'est tout simplement inacceptable ! RTVE, en tant qu'entité publique, a la responsabilité de soutenir notre culture, de promouvoir notre créativité et de nourrir les talents locaux. Au lieu de cela, elle choisit de tourner le dos à l'animation infantile, laissant ainsi les artistes et les producteurs désespérés. Ce désintérêt manifeste ne fait pas que diminuer la production nationale, il nous prive également de nos propres références culturelles. Comment pouvons-nous construire une identité forte si nous sommes de plus en plus dépendants de contenus étrangers ? C'est un suicide culturel pur et simple ! Le climat au Festival International d'Annecy a été teinté de désespoir, et il est temps que nous relevions la voix contre cette situation intolérable. L'animation espagnole mérite d'être reconnue, soutenue et célébrée. Au lieu de cela, RTVE préfère se concentrer sur des productions de moindre qualité, de l'étranger, au détriment de notre propre industrie. C'est une honte ! Il est impératif que nous agissions. Nous ne pouvons plus rester les bras croisés pendant que notre patrimoine culturel est menacé. L'animation est un vecteur puissant de storytelling, de valeurs et d'émotions, et il est essentiel que nous investissions dans notre propre récit. Si RTVE ne comprend pas cela, alors il est temps d'exiger un changement. Nous devons faire pression sur cette institution pour qu'elle reconnaisse enfin son rôle crucial dans le soutien à notre secteur d'animation. Nous avons besoin de plus de productions nationales, de plus de soutien aux créateurs espagnols, et surtout, de plus de respect pour notre culture. Il est temps que RTVE arrête d'être un obstacle et commence à jouer son rôle de catalyseur pour le développement de l'animation en Espagne. Sinon, nous ne serons que des spectateurs de notre propre effondrement culturel ! #AnimationEspagnole #RTVE #SoutienCulturel #IdentitéCulturelle #DroitsDesArtistes

Ah, Sophie Roze, la réalisatrice de films en stop-motion, une vraie magicienne du cinéma ! Qui aurait cru qu'animé des escargots pouvait mener à un prix au Festival d'Annecy 2024 ? Je me demande si les juges étaient aussi émerveillés par le mouvement lent et majestueux des gastéropodes que par la profondeur artistique de l'œuvre. « Une guitare à la mer », c'est sûrement une métaphore pour ceux qui, comme moi, se demandent pourquoi les six cordes ne peuvent pas simplement rester sur la plage sans se mouiller. Et que dire de « Interdit aux chiens et aux Italiens » ? Un titre qui promet d'être aussi intrigant que son contenu. Je me demande si c'est un véritable chef-d'œuvre ou simplement une excuse pour éviter une soirée ennuyeuse avec un ami qui a un Bouledogue Français et qui adore les pâtes. Peut-être que Sophie a réalisé que les films d'animation ont besoin de limites... ou alors, c'est juste une campagne de sensibilisation pour les chiens et les Italiens, qui sait ? Le Festival National du Film d'Animation n'a jamais été aussi glamour. Qui aurait cru que des marionnettes en pâte à modeler pourraient voler la vedette à des acteurs en chair et en os ? Après tout, que sont quelques visages humains par rapport à une escargot qui fait du surf sur une guitare ? Je suis sûr que si Hitchcock avait eu accès à la stop-motion, il aurait fait un film sur des oiseaux animés qui volent en rythmant des solos de guitare. Mais revenons à Sophie. Entre deux séances de stop-motion, elle trouve le temps d'être technicienne, animatrice, et illustratrice jeunesse. Une vraie touche-à-tout ! On se demande quand elle a le temps de respirer, ou peut-être qu'elle a découvert une technique de stop-motion pour ralentir le temps. Si c'est le cas, je suis preneur de son secret. Il est fascinant de voir comment une réalisatrice peut jongler avec autant de casquettes, tout en nous entraînant dans son univers visuel. Mais attention, mesdames et messieurs, ne vous y trompez pas, cela ne veut pas dire que vous pouvez vous permettre de faire des films avec des jouets en plastique et des bouts de ficelle à la maison. L'art de la stop-motion est réservé à ceux qui savent ce qu'ils font, comme Sophie. Pour le reste d'entre nous, nous devrions simplement nous en tenir à regarder des vidéos de chats sur Internet. Alors, levons nos verres (ou nos tasses de café, selon vos préférences) à Sophie Roze et aux escargots qui, grâce à elle, vont maintenant prétendre être des stars de cinéma. Qui sait, peut-être que l'avenir du cinéma repose sur le dos d'un petit gastéropode ? #SophieRoze #StopMotion #Animation #FestivalDuFilm #Cinema

Ah, le MIFA qui fête ses 40 ans ! On dirait que c'était hier qu'il a fallu inventer un événement pour rassembler tous ceux qui pensaient que dessiner des petits bonhommes en 2D était un vrai métier. Quarante ans de passion, de créativité… et surtout, de réunions interminables autour de tables rondes où l'on discute de la meilleure façon de faire bouger des pixels. Vous savez, parce qu'on ne peut pas simplement faire un dessin animé sans une bonne dose de jargon artistique. Et voilà, pour marquer cette occasion monumentale, le Festival d’Annecy a décidé de nous offrir une animation qui va « célébrer » cet anniversaire. Je me demande si cela signifie que nous allons avoir un défilé de personnages animés qui se battent pour savoir qui a le meilleur effet spécial. Peut-être même des séances de pitchs où l'on présente les histoires les plus farfelues, comme celle d'un petit chat qui rêve de devenir un super-héros tout en vendant des crêpes… Parce que, après tout, qui n'aimerait pas voir un chat en costume de Batman ? Et ne vous inquiétez pas, il y aura aussi des stands. Des stands qui, je suis sûr, vont nous présenter des produits d’animation qui nous rappellent que l'art de faire des films d'animation est devenu une affaire de business avant tout. Qui a besoin de créativité quand on peut vendre des goodies à la pelle ? Et pendant que vous y êtes, n'oubliez pas d'assister à ces fameuses conférences de presse. Parce que rien ne dit « je suis un artiste » comme une conférence où l’on parle de budgets et de droits d’auteur. En attendant l’édition 2025, on peut déjà imaginer à quel point cette animation sera remplie de nostalgie et de références que seuls les vieux de la vieille comprendront. Mais bon, qui a besoin de nouveauté quand on peut se vautrer dans le passé ? Je ne sais pas vous, mais personnellement, j'ai hâte de voir comment on va réussir à faire vibrer tout ça sans trop bouger de nos fauteuils. Alors, préparez-vous à un festival où l'animation sera reine, mais où les vrais héros resteront, comme d'habitude, dans l'ombre des grands studios. Allez, au moins, on aura de quoi rigoler ! #MIFA #FestivalAnnecy #Animation #40AnsDeCréativité #CinémaAnimé

Reading Time: 9 minutes In marketing, data isn’t a buzzword. It’s the lifeblood of all successful campaigns. But are you truly harnessing its power, or are you drowning in a sea of information? To answer this question, we sat down with Ankur Kothari, a seasoned Martech expert, to dive deep into this crucial topic. This interview, originally conducted for Chapter 6 of “The Customer Engagement Book: Adapt or Die” explores how businesses can translate raw data into actionable insights that drive real results. Ankur shares his wealth of knowledge on identifying valuable customer engagement data, distinguishing between signal and noise, and ultimately, shaping real-time strategies that keep companies ahead of the curve.   Ankur Kothari Q&A Interview 1. What types of customer engagement data are most valuable for making strategic business decisions? Primarily, there are four different buckets of customer engagement data. I would begin with behavioral data, encompassing website interaction, purchase history, and other app usage patterns. Second would be demographic information: age, location, income, and other relevant personal characteristics. Third would be sentiment analysis, where we derive information from social media interaction, customer feedback, or other customer reviews. Fourth would be the customer journey data. We track touchpoints across various channels of the customers to understand the customer journey path and conversion. Combining these four primary sources helps us understand the engagement data. 2. How do you distinguish between data that is actionable versus data that is just noise? First is keeping relevant to your business objectives, making actionable data that directly relates to your specific goals or KPIs, and then taking help from statistical significance. Actionable data shows clear patterns or trends that are statistically valid, whereas other data consists of random fluctuations or outliers, which may not be what you are interested in. You also want to make sure that there is consistency across sources. Actionable insights are typically corroborated by multiple data points or channels, while other data or noise can be more isolated and contradictory. Actionable data suggests clear opportunities for improvement or decision making, whereas noise does not lead to meaningful actions or changes in strategy. By applying these criteria, I can effectively filter out the noise and focus on data that delivers or drives valuable business decisions. 3. How can customer engagement data be used to identify and prioritize new business opportunities? First, it helps us to uncover unmet needs. By analyzing the customer feedback, touch points, support interactions, or usage patterns, we can identify the gaps in our current offerings or areas where customers are experiencing pain points. Second would be identifying emerging needs. Monitoring changes in customer behavior or preferences over time can reveal new market trends or shifts in demand, allowing my company to adapt their products or services accordingly. Third would be segmentation analysis. Detailed customer data analysis enables us to identify unserved or underserved segments or niche markets that may represent untapped opportunities for growth or expansion into newer areas and new geographies. Last is to build competitive differentiation. Engagement data can highlight where our companies outperform competitors, helping us to prioritize opportunities that leverage existing strengths and unique selling propositions. 4. Can you share an example of where data insights directly influenced a critical decision? I will share an example from my previous organization at one of the financial services where we were very data-driven, which made a major impact on our critical decision regarding our credit card offerings. We analyzed the customer engagement data, and we discovered that a large segment of our millennial customers were underutilizing our traditional credit cards but showed high engagement with mobile payment platforms. That insight led us to develop and launch our first digital credit card product with enhanced mobile features and rewards tailored to the millennial spending habits. Since we had access to a lot of transactional data as well, we were able to build a financial product which met that specific segment’s needs. That data-driven decision resulted in a 40% increase in our new credit card applications from this demographic within the first quarter of the launch. Subsequently, our market share improved in that specific segment, which was very crucial. 5. Are there any other examples of ways that you see customer engagement data being able to shape marketing strategy in real time? When it comes to using the engagement data in real-time, we do quite a few things. In the recent past two, three years, we are using that for dynamic content personalization, adjusting the website content, email messaging, or ad creative based on real-time user behavior and preferences. We automate campaign optimization using specific AI-driven tools to continuously analyze performance metrics and automatically reallocate the budget to top-performing channels or ad segments. Then we also build responsive social media engagement platforms like monitoring social media sentiments and trending topics to quickly adapt the messaging and create timely and relevant content. With one-on-one personalization, we do a lot of A/B testing as part of the overall rapid testing and market elements like subject lines, CTAs, and building various successful variants of the campaigns. 6. How are you doing the 1:1 personalization? We have advanced CDP systems, and we are tracking each customer’s behavior in real-time. So the moment they move to different channels, we know what the context is, what the relevance is, and the recent interaction points, so we can cater the right offer. So for example, if you looked at a certain offer on the website and you came from Google, and then the next day you walk into an in-person interaction, our agent will already know that you were looking at that offer. That gives our customer or potential customer more one-to-one personalization instead of just segment-based or bulk interaction kind of experience. We have a huge team of data scientists, data analysts, and AI model creators who help us to analyze big volumes of data and bring the right insights to our marketing and sales team so that they can provide the right experience to our customers. 7. What role does customer engagement data play in influencing cross-functional decisions, such as with product development, sales, and customer service? Primarily with product development — we have different products, not just the financial products or products whichever organizations sell, but also various products like mobile apps or websites they use for transactions. So that kind of product development gets improved. The engagement data helps our sales and marketing teams create more targeted campaigns, optimize channel selection, and refine messaging to resonate with specific customer segments. Customer service also gets helped by anticipating common issues, personalizing support interactions over the phone or email or chat, and proactively addressing potential problems, leading to improved customer satisfaction and retention. So in general, cross-functional application of engagement improves the customer-centric approach throughout the organization. 8. What do you think some of the main challenges marketers face when trying to translate customer engagement data into actionable business insights? I think the huge amount of data we are dealing with. As we are getting more digitally savvy and most of the customers are moving to digital channels, we are getting a lot of data, and that sheer volume of data can be overwhelming, making it very difficult to identify truly meaningful patterns and insights. Because of the huge data overload, we create data silos in this process, so information often exists in separate systems across different departments. We are not able to build a holistic view of customer engagement. Because of data silos and overload of data, data quality issues appear. There is inconsistency, and inaccurate data can lead to incorrect insights or poor decision-making. Quality issues could also be due to the wrong format of the data, or the data is stale and no longer relevant. As we are growing and adding more people to help us understand customer engagement, I’ve also noticed that technical folks, especially data scientists and data analysts, lack skills to properly interpret the data or apply data insights effectively. So there’s a lack of understanding of marketing and sales as domains. It’s a huge effort and can take a lot of investment. Not being able to calculate the ROI of your overall investment is a big challenge that many organizations are facing. 9. Why do you think the analysts don’t have the business acumen to properly do more than analyze the data? If people do not have the right idea of why we are collecting this data, we collect a lot of noise, and that brings in huge volumes of data. If you cannot stop that from step one—not bringing noise into the data system—that cannot be done by just technical folks or people who do not have business knowledge. Business people do not know everything about what data is being collected from which source and what data they need. It’s a gap between business domain knowledge, specifically marketing and sales needs, and technical folks who don’t have a lot of exposure to that side. Similarly, marketing business people do not have much exposure to the technical side — what’s possible to do with data, how much effort it takes, what’s relevant versus not relevant, and how to prioritize which data sources will be most important. 10. Do you have any suggestions for how this can be overcome, or have you seen it in action where it has been solved before? First, cross-functional training: training different roles to help them understand why we’re doing this and what the business goals are, giving technical people exposure to what marketing and sales teams do. And giving business folks exposure to the technology side through training on different tools, strategies, and the roadmap of data integrations. The second is helping teams work more collaboratively. So it’s not like the technology team works in a silo and comes back when their work is done, and then marketing and sales teams act upon it. Now we’re making it more like one team. You work together so that you can complement each other, and we have a better strategy from day one. 11. How do you address skepticism or resistance from stakeholders when presenting data-driven recommendations? We present clear business cases where we demonstrate how data-driven recommendations can directly align with business objectives and potential ROI. We build compelling visualizations, easy-to-understand charts and graphs that clearly illustrate the insights and the implications for business goals. We also do a lot of POCs and pilot projects with small-scale implementations to showcase tangible results and build confidence in the data-driven approach throughout the organization. 12. What technologies or tools have you found most effective for gathering and analyzing customer engagement data? I’ve found that Customer Data Platforms help us unify customer data from various sources, providing a comprehensive view of customer interactions across touch points. Having advanced analytics platforms — tools with AI and machine learning capabilities that can process large volumes of data and uncover complex patterns and insights — is a great value to us. We always use, or many organizations use, marketing automation systems to improve marketing team productivity, helping us track and analyze customer interactions across multiple channels. Another thing is social media listening tools, wherever your brand is mentioned or you want to measure customer sentiment over social media, or track the engagement of your campaigns across social media platforms. Last is web analytical tools, which provide detailed insights into your website visitors’ behaviors and engagement metrics, for browser apps, small browser apps, various devices, and mobile apps. 13. How do you ensure data quality and consistency across multiple channels to make these informed decisions? We established clear guidelines for data collection, storage, and usage across all channels to maintain consistency. Then we use data integration platforms — tools that consolidate data from various sources into a single unified view, reducing discrepancies and inconsistencies. While we collect data from different sources, we clean the data so it becomes cleaner with every stage of processing. We also conduct regular data audits — performing periodic checks to identify and rectify data quality issues, ensuring accuracy and reliability of information. We also deploy standardized data formats. On top of that, we have various automated data cleansing tools, specific software to detect and correct data errors, redundancies, duplicates, and inconsistencies in data sets automatically. 14. How do you see the role of customer engagement data evolving in shaping business strategies over the next five years? The first thing that’s been the biggest trend from the past two years is AI-driven decision making, which I think will become more prevalent, with advanced algorithms processing vast amounts of engagement data in real-time to inform strategic choices. Somewhat related to this is predictive analytics, which will play an even larger role, enabling businesses to anticipate customer needs and market trends with more accuracy and better predictive capabilities. We also touched upon hyper-personalization. We are all trying to strive toward more hyper-personalization at scale, which is more one-on-one personalization, as we are increasingly capturing more engagement data and have bigger systems and infrastructure to support processing those large volumes of data so we can achieve those hyper-personalization use cases. As the world is collecting more data, privacy concerns and regulations come into play. I believe in the next few years there will be more innovation toward how businesses can collect data ethically and what the usage practices are, leading to more transparent and consent-based engagement data strategies. And lastly, I think about the integration of engagement data, which is always a big challenge. I believe as we’re solving those integration challenges, we are adding more and more complex data sources to the picture. So I think there will need to be more innovation or sophistication brought into data integration strategies, which will help us take a truly customer-centric approach to strategy formulation.   This interview Q&A was hosted with Ankur Kothari, a previous Martech Executive, for Chapter 6 of The Customer Engagement Book: Adapt or Die. Download the PDF or request a physical copy of the book here. The post Ankur Kothari Q&A: Customer Engagement Book Interview appeared first on MoEngage. #ankur #kothari #qampampa #customer #engagement

Published June 15, 2025 10:00am EDT close IPhone users instructed to take immediate action to avoid data breach: 'Urgent threat' Kurt 'The CyberGuy' Knutsson discusses Elon Musk's possible priorities as he exits his role with the White House and explains the urgent warning for iPhone users to update devices after a 'massive security gap.' NEWYou can now listen to Fox News articles! In the past decade, healthcare data has become one of the most sought-after targets in cybercrime. From insurers to clinics, every player in the ecosystem handles some form of sensitive information. However, breaches do not always originate from hospitals or health apps. Increasingly, patient data is managed by third-party vendors offering digital services such as scheduling, billing and marketing. One such breach at a digital marketing agency serving dental practices recently exposed approximately 2.7 million patient profiles and more than 8.8 million appointment records.Sign up for my FREE CyberGuy ReportGet my best tech tips, urgent security alerts, and exclusive deals delivered straight to your inbox. Plus, you’ll get instant access to my Ultimate Scam Survival Guide — free when you join. Illustration of a hacker at work  Massive healthcare data leak exposes millions: What you need to knowCybernews researchers have discovered a misconfigured MongoDB database exposing 2.7 million patient profiles and 8.8 million appointment records. The database was publicly accessible online, unprotected by passwords or authentication protocols. Anyone with basic knowledge of database scanning tools could have accessed it.The exposed data included names, birthdates, addresses, emails, phone numbers, gender, chart IDs, language preferences and billing classifications. Appointment records also contained metadata such as timestamps and institutional identifiers.MASSIVE DATA BREACH EXPOSES 184 MILLION PASSWORDS AND LOGINSClues within the data structure point toward Gargle, a Utah-based company that builds websites and offers marketing tools for dental practices. While not a confirmed source, several internal references and system details suggest a strong connection. Gargle provides appointment scheduling, form submission and patient communication services. These functions require access to patient information, making the firm a likely link in the exposure.After the issue was reported, the database was secured. The duration of the exposure remains unknown, and there is no public evidence indicating whether the data was downloaded by malicious actors before being locked down.We reached out to Gargle for a comment but did not hear back before our deadline. A healthcare professional viewing heath data     How healthcare data breaches lead to identity theft and insurance fraudThe exposed data presents a broad risk profile. On its own, a phone number or billing record might seem limited in scope. Combined, however, the dataset forms a complete profile that could be exploited for identity theft, insurance fraud and targeted phishing campaigns.Medical identity theft allows attackers to impersonate patients and access services under a false identity. Victims often remain unaware until significant damage is done, ranging from incorrect medical records to unpaid bills in their names. The leak also opens the door to insurance fraud, with actors using institutional references and chart data to submit false claims.This type of breach raises questions about compliance with the Health Insurance Portability and Accountability Act, which mandates strong security protections for entities handling patient data. Although Gargle is not a healthcare provider, its access to patient-facing infrastructure could place it under the scope of that regulation as a business associate. A healthcare professional working on a laptop  5 ways you can stay safe from healthcare data breachesIf your information was part of the healthcare breach or any similar one, it’s worth taking a few steps to protect yourself.1. Consider identity theft protection services: Since the healthcare data breach exposed personal and financial information, it’s crucial to stay proactive against identity theft. Identity theft protection services offer continuous monitoring of your credit reports, Social Security number and even the dark web to detect if your information is being misused. These services send you real-time alerts about suspicious activity, such as new credit inquiries or attempts to open accounts in your name, helping you act quickly before serious damage occurs. Beyond monitoring, many identity theft protection companies provide dedicated recovery specialists who assist you in resolving fraud issues, disputing unauthorized charges and restoring your identity if it’s compromised. See my tips and best picks on how to protect yourself from identity theft.2. Use personal data removal services: The healthcare data breach leaks loads of information about you, and all this could end up in the public domain, which essentially gives anyone an opportunity to scam you.  One proactive step is to consider personal data removal services, which specialize in continuously monitoring and removing your information from various online databases and websites. While no service promises to remove all your data from the internet, having a removal service is great if you want to constantly monitor and automate the process of removing your information from hundreds of sites continuously over a longer period of time. Check out my top picks for data removal services here. GET FOX BUSINESS ON THE GO BY CLICKING HEREGet a free scan to find out if your personal information is already out on the web3. Have strong antivirus software: Hackers have people’s email addresses and full names, which makes it easy for them to send you a phishing link that installs malware and steals all your data. These messages are socially engineered to catch them, and catching them is nearly impossible if you’re not careful. However, you’re not without defenses.The best way to safeguard yourself from malicious links that install malware, potentially accessing your private information, is to have strong antivirus software installed on all your devices. This protection can also alert you to phishing emails and ransomware scams, keeping your personal information and digital assets safe. Get my picks for the best 2025 antivirus protection winners for your Windows, Mac, Android and iOS devices.4. Enable two-factor authentication: While passwords weren’t part of the data breach, you still need to enable two-factor authentication. It gives you an extra layer of security on all your important accounts, including email, banking and social media. 2FA requires you to provide a second piece of information, such as a code sent to your phone, in addition to your password when logging in. This makes it significantly harder for hackers to access your accounts, even if they have your password. Enabling 2FA can greatly reduce the risk of unauthorized access and protect your sensitive data.5. Be wary of mailbox communications: Bad actors may also try to scam you through snail mail. The data leak gives them access to your address. They may impersonate people or brands you know and use themes that require urgent attention, such as missed deliveries, account suspensions and security alerts. Kurt’s key takeawayIf nothing else, this latest leak shows just how poorly patient data is being handled today. More and more, non-medical vendors are getting access to sensitive information without facing the same rules or oversight as hospitals and clinics. These third-party services are now a regular part of how patients book appointments, pay bills or fill out forms. But when something goes wrong, the fallout is just as serious. Even though the database was taken offline, the bigger problem hasn't gone away. Your data is only as safe as the least careful company that gets access to it.CLICK HERE TO GET THE FOX NEWS APPDo you think healthcare companies are investing enough in their cybersecurity infrastructure? Let us know by writing us at Cyberguy.com/ContactFor more of my tech tips and security alerts, subscribe to my free CyberGuy Report Newsletter by heading to Cyberguy.com/NewsletterAsk Kurt a question or let us know what stories you'd like us to coverFollow Kurt on his social channelsAnswers to the most asked CyberGuy questions:New from Kurt:Copyright 2025 CyberGuy.com.  All rights reserved.   Kurt "CyberGuy" Knutsson is an award-winning tech journalist who has a deep love of technology, gear and gadgets that make life better with his contributions for Fox News & FOX Business beginning mornings on "FOX & Friends." Got a tech question? Get Kurt’s free CyberGuy Newsletter, share your voice, a story idea or comment at CyberGuy.com. #over #patient #records #leaked #healthcare