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Dring:"Certain developers and publishers have spoken to me saying they're baffled by Xbox's new strategy and they wonder why make an Xbox version"
DriftingSpirit
Member
Oct 25, 2017
18,502
PlayStation is obviously now the dominant player, pretty much the dominant, they always were number one, but they are so dominant now in the console space if you're counting Nintendo separately, which I don't think you should, now that Xbox's strategy has shifted.
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I don't think there's a game, let me check, I don't think there's a game on the schedule that Xbox has coming this year that isn't launching at the same time on PlayStation... It's completely, it's a different world. Outer Worlds PlayStation 5, Doom PlayStation 5, Tony Hawk Pro's Skater PlayStation 5, Call of Duty PlayStation 5, Gears of War Reloaded, which is a bit more of an unusual. We wouldn't expect to see that come to PlayStation, we just had Forza come to PlayStation 5, these are all Microsoft published games. I think Avowed and South of Midnight weren't on PS5 but I wouldn't be surprised if that's the end.
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That's the end of Xbox exclusives, those games. I mean, they're on PC as well so in many respects they were already not Xbox exclusives, and that's Xbox's strategy that they shifted away from. Certain publishers and developers have spoken to me, like, baffled by this because from their point of view they want the competition in the console space. They're going "why should we even bother making an Xbox game if this is the strategy", that's a balance that Microsoft's going to have to strike."
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View: https://www.youtube.com/watch?v=JgCII8nnKHg&t=1150s
Mezoly
Jimbo Replacement
Member
Oct 25, 2017
5,232
At this point, only reason to make an xbox port is to hope for a Gamepass deal I would think.
AzorAhai
Member
Oct 29, 2017
8,335
Yeah, I understand their point of view.
Fewer exclusives will deepen the install base gap. Coupled with the Game Pass strategy (which doesn't suit all devs), I don't know anyone who is still buying games on Xbox.
Windrunner
Sly
Member
Oct 25, 2017
7,743
Mezoly said:
At this point, only reason to make an xbox port is to hope for a Gamepass deal I would think.
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That or being a mainstream name.
Dekim
Member
Oct 28, 2017
5,107
My guess is if Satya had his way, Xbox would kills its hardware completely and become full 3rd party. Phil probably convinced him that keeping Xbox hardware around is wise for some reason or another that escapes me.
Coolduderedux
Member
Oct 25, 2017
2,843
It's really fun to see all the people who were so ingrained in console warring struggle to see what's going on. Sure, Xbox isn't making it any more clear, but if the writing on the wall is right, these developers and publishers won't be making Xbox versions, they'll be making PC versions that scale and a separate PS5 / Switch 2 version. The xbox will just be a wrapped PC.
Selective
Member
May 5, 2025
69
Doesn't seem that complicated to me. You make more money selling games everywhere, rather than withholding your stuff from others. Probably plays a role into the rumored plans to have the next Xbox console be more than a little bit of a PC.
Coolduderedux said:
It's really fun to see all the people who were so ingrained in console warring struggle to see what's going on. Sure, Xbox isn't making it any more clear, but if the writing on the wall is right, these developers and publishers won't be making Xbox versions, they'll be making PC versions that scale and a separate PS5 / Switch 2 version. The xbox will just be a wrapped PC.
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Yep! Couldn't have said it better myself.
Tbm24
Member
Oct 25, 2017
22,769
Feel like we were just coming off publishers and devs realizing releasing on all platforms was the answer. So I'm finding their question confusing.
Scottoest
Member
Feb 4, 2020
12,632
It's a great question. One I wished people had asked more persistently of Phil Spencer a couple of months ago when he was doing the rounds pretending this was the plan all along.
Coolduderedux said:
It's really fun to see all the people who were so ingrained in console warring struggle to see what's going on. Sure, Xbox isn't making it any more clear, but if the writing on the wall is right, these developers and publishers won't be making Xbox versions, they'll be making PC versions that scale and a separate PS5 / Switch 2 version. The xbox will just be a wrapped PC.
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I mean, this isn't an article about console warriors not knowing what is going on - it's an article about DEVELOPERS AND PUBLISHERS saying they don't understand what is going on, which means at minimum for those people that Microsoft haven't deigned to tell them yet.
fiendcode
Member
Oct 26, 2017
26,226
Dekim said:
My guess is if Satya had his way, Xbox would kills its hardware completely and become full 3rd party. Phil probably convinced him that keeping Xbox hardware around is wise for some reason or another that escapes me.
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The plan is merging Windows and Xbox next gen but it does feel like we're on a console offramp here.
SoftTaur
Member
Oct 25, 2017
607
I'm a PC (and Nintendo) gamer but it's kind of crazy that as someone who likes several series Microsoft makes and who doesn't care for Sony's first party stuff at all, the PS5 seems like a better purchase to me than an Xbox. Sure it has BC and Gamepass, but almost everything comes to PS5 and PS5 will get some Japanese stuff the Xbox doesn't get so it wins for me.
Hippopuncher12
Member
Oct 25, 2017
17,602
Cincinnati
Yeah if I was a dev I would probably want a GP deal or just skip the platform. Obviously exceptions for certain games exist like GTA etc.
Bessy67
Member
Oct 29, 2017
13,036
The only way Xbox's strategy makes sense is if they move to a family of devices that are essentially just PCs, and everyone already makes PC versions.
Dal
Uncle Works at Nintendo
Member
Aug 18, 2024
2,142
Going from those ABK threads back in 2022 to this
What a turn
asd202
Enlightened
Member
Oct 27, 2017
11,083
Coolduderedux said:
It's really fun to see all the people who were so ingrained in console warring struggle to see what's going on. Sure, Xbox isn't making it any more clear, but if the writing on the wall is right, these developers and publishers won't be making Xbox versions, they'll be making PC versions that scale and a separate PS5 / Switch 2 version. The xbox will just be a wrapped PC.
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Yeah this is what I expect to happen. The recent talk of having BC and all that is to ensure emulation for older Xbox games so that you can carry over your library and play it on PC.
Joule
Member
Nov 19, 2017
4,938
Unless there is a gamepass check involved it's hard to see a great reason to develop your game for xbox. Due to poor hardware sales, dealing with 2 different hardware configs, and the fact that games sell poorly on the system.
The OEM Xbox PC going forward is seeming the next thing for MS gaming. Which makes it a no different than any other pre-built PCs. As a developer, PS5/PC makes sense for 3rd party given the direction of Xbox. And if Switch 2 makes sense than obviously put it there too.
Bonfires Down
Member
Nov 2, 2017
3,284
I wish Microsoft would be more forthcoming about what their future plans are. Maybe you say that there is no reason for them to do so, but I at least would be more likely to buy an Xbox if I knew I could keep my library on whatever hardware they do next.
jroc74
Member
Oct 27, 2017
33,877
Scottoest said:
It's a great question. One I wished people had asked more persistently of Phil Spencer a couple of months ago when he was doing the rounds pretending this was the plan all along.
I mean, this isn't an article about console warriors not knowing what is going on - it's an article about DEVELOPERS AND PUBLISHERS saying they don't understand what is going on, which means at minimum for those people that Microsoft haven't deigned to tell them yet.
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Thank you.
JRedCX
Member
Nov 10, 2020
1,199
I think if some devs gets a deal for GP there's a solid reason to make an Xbox version but yeah...
Unless MS retains or grow their subscribers on console (I doubt it tbh) and think there's less and less reason unfortunately.
Casa
Member
Oct 25, 2017
11,773
Just because they're getting their ass kicked in hardware numbers doesn't mean there aren't still millions and millions of people who play on Xbox. Seems like a silly thing to be concerned about.
Feels like a "if you're not first you're dead" kind of sentiment which is stupid.
kambaybolongo
Member
Oct 25, 2017
14,836
Selective said:
Doesn't seem that complicated to me. You make more money selling games everywhere, rather than withholding your stuff from others.
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Yeah can't wait to play GTA VI on my Ouya
Bonfires Down said:
I wish Microsoft would be more forthcoming about what their future plans are. Maybe you say that there is no reason for them to do so, but I at least would be more likely to buy an Xbox if I knew I could keep my library on whatever hardware they do next.
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I doubt that there is any sort of master plan for xbox at this point. Broadly we know that MS wants to be a multi platform publisher and push subscriptions. But who knows if gamepass subs are even a priority anymore.
Renna Hazel
Member
Oct 27, 2017
13,163
Because a bunch of people still own and game on Xbox? Why wouldn't you make an Xbox version if millions of people are still playing on Xbox? Why would a third party publisher care if MS is also putting their games on PS5?
Selective
Member
May 5, 2025
69
kambaybolongo said:
Yeah can't wait to play GTA VI on my Ouya
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...That makes zero sense? Ouya was an Android phone with an HDMI port. If a device can run a game and has a sizable audience, why not ship for it? That's clearly MS's strategy, which they have public stated repeatedly. As far as developer work going forward for Xbox consoles, there isn't going to be much involved in running a Win32 application under a Windows variant that runs on a box you plug into a TV.
Tbm24
Member
Oct 25, 2017
22,769
Bonfires Down said:
I wish Microsoft would be more forthcoming about what their future plans are. Maybe you say that there is no reason for them to do so, but I at least would be more likely to buy an Xbox if I knew I could keep my library on whatever hardware they do next.
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Microsoft has on multiple occasions said another Xbox is coming. People just refuse to believe them. It's pretty funny all things considered, we'll see what happens. So long as PlayAnywhere is a thing I'm going to try and be there.
GPU
Member
Oct 10, 2024
915
I feel like we have been hearing variations of this story for over a decade.
The elusive man
Member
May 19, 2024
774
Renna Hazel said:
Because a bunch of people still own and game on Xbox? Why wouldn't you make an Xbox version if millions of people are still playing on Xbox? Why would a third party publisher care if MS is also putting their games on PS5?
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By removing incentive ls to buy the the console they are selling far less consoles.
Bessy67
Member
Oct 29, 2017
13,036
Selective said:
...That makes zero sense? Ouya was an Android phone with an HDMI port. If a device can run a game and has a sizable audience, why not ship for it?
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Cost benefit analysis. Much smaller user base and a user base conditioned to wait for games to hit the subscription service. If you're not planning a Game Pass release the math might not make sense for Xbox versions for much longer.
UraMallas
Member
Nov 1, 2017
24,353
United States
Yes, correct. That's a huge part of the argument to abandon the platform from a consumer perspective.
TripleBee
Prophet of Truth
Member
Oct 30, 2017
7,443
Canada
I'll keep it for game pass. But Xbox has a really uphill battle if they want to convince me to purchase games on their console going forward, and certainly a next gen console.
Now maybe they are fine with that. And maybe there are 20 million people who would buy and Xbox just for game pass? And that's worth it.
Selective
Member
May 5, 2025
69
Bessy67 said:
Cost benefit analysis. Much smaller user base and a user base conditioned to wait for games to hit the subscription service. If you're not planning a Game Pass release the math might not make sense for Xbox versions for much longer.
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Yeah, but that is a temporary thing - all indications are that the next Xbox console will be compatible with Win32 applications, so there isn't any meaningful work there.
NinjaScooter
Member
Oct 25, 2017
60,516
Casa said:
Just because they're getting their ass kicked in hardware numbers doesn't mean there aren't still millions and millions of people who play on Xbox. Seems like a silly thing to be concerned about.
Feels like a "if you're not first you're dead" kind of sentiment which is stupid.
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It's a valid concern from third party developers and publishers if the audience is in decline. Even if its an opportunity to expand your audience beyond Switch/PS/PC those ports don't materialize out of thin air at some point they have to justify their cost.
Abrasion Test
Member
Oct 27, 2017
2,434
Renna Hazel said:
Because a bunch of people still own and game on Xbox? Why wouldn't you make an Xbox version if millions of people are still playing on Xbox? Why would a third party publisher care if MS is also putting their games on PS5?
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Your first point is the reason though. If Xbox is devaluing their hw and ecosystem, that number of people is going to keep dwindling. We already know game purchases are way softer on Xbox since the audience is trained to only play games on Game Pass.
Shoot
Member
Oct 25, 2017
5,870
People have been called console warriors for saying the same thing.
Grakchawwaa
Member
Mar 10, 2022
640
Renna Hazel said:
Because a bunch of people still own and game on Xbox? Why wouldn't you make an Xbox version if millions of people are still playing on Xbox? Why would a third party publisher care if MS is also putting their games on PS5?
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Making ports isn't free. There is some calculus to making a port and how many sales they will get.
Xbox still has a healthy user base so it's probably reactionary to a certain extent.
Renna Hazel
Member
Oct 27, 2017
13,163
The elusive man said:
By removing incentive ls to buy the the console they are selling far less consoles.
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Sounds like a bigger issue for next gen. It's pretty clear why you would want to make an Xbox version of games right now. Plenty of users are playing on Xbox.
poklane
Member
Oct 25, 2017
31,871
the Netherlands
It really wouldn't surprise me if within 3-5 years 3rd party games on Xbox start selling so badly that for an ever increasing amount of developers/publishers it's not worth making an Xbox port unless they get a Game Pass deal which covers the cost. Xbox sales are already bad, and they're gonna become even worse now that Microsoft is seemingly putting everything on PlayStation. Xbox will be a Game Pass machine, if you're not interested in Game Pass then you should get a PlayStation (or Switch), if you're not interested in console gaming PC is the obvious way to go. And if Xbox consoles are just Game Pass machine, I'd expect actual game sales on it to be abysmal.
Copilot
Member
Jun 27, 2023
1,299
Well, Xbox made 4x more revenue than Nintendo last quarter. Their strategy shouldn't be bad.
asd202
Enlightened
Member
Oct 27, 2017
11,083
Bonfires Down said:
I wish Microsoft would be more forthcoming about what their future plans are. Maybe you say that there is no reason for them to do so, but I at least would be more likely to buy an Xbox if I knew I could keep my library on whatever hardware they do next.
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Why would you believe them? They change strategy every year or purposefully mislead or both.
Bonfires Down
Member
Nov 2, 2017
3,284
Tbm24 said:
Microsoft has on multiple occasions said another Xbox is coming. People just refuse to believe them. It's pretty funny all things considered, we'll see what happens. So long as PlayAnywhere is a thing I'm going to try and be there.
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If it's just another traditional console without exclusives then it's going to gradually lose third party support and die out, so that's not attractive to me either.
The elusive man
Member
May 19, 2024
774
Renna Hazel said:
Sounds like a bigger issue for next gen. It's pretty clear why you would want to make an Xbox version of games right now. Plenty of users are playing on Xbox.
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They've hemorrhage users gen after gen though there is no sign that will change. the games these guys are talking about right now are being made now so yeah in a year or 2 thats why they are having these discussions now.
jroc74
Member
Oct 27, 2017
33,877
Coolduderedux said:
It's really fun to see all the people who were so ingrained in console warring struggle to see what's going on. Sure, Xbox isn't making it any more clear, but if the writing on the wall is right, these developers and publishers won't be making Xbox versions, they'll be making PC versions that scale and a separate PS5 / Switch 2 version. The xbox will just be a wrapped PC.
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Selective said:
Yeah, but that is a temporary thing - all indications are that the next Xbox console will be compatible with Win32 applications, so there isn't any meaningful work there.
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Right....so make a PC version and dont worry about an Xbox version.
Sounds like a possible valid argument from those devs and publishers.
Will_Law
Member
Feb 5, 2021
1,167
Plus it doesn't help that Xbox gamers (myself included) have been trained to just play the new stuff on Game Pass instead of buying new games. When Dredge came out last year, I basically thought "cool, I'll play that once it's on game pass" rather than buying it. The last BIG game I bought on Xbox was Elden Ring.
The only Xbox stuff I buy now are older games that are getting delisted and I have FOMO about not having them in the future (Forza Horizon 4, a bunch of Sega games that got delisted).
nihilence
nøthing but silence
Moderator
Oct 25, 2017
18,845
From 'quake area to big OH.
Because money? If it's profitable why not
--R
Being sued right now, please help me find a lawyer
Member
Oct 25, 2017
15,458
Renna Hazel said:
Sounds like a bigger issue for next gen. It's pretty clear why you would want to make an Xbox version of games right now. Plenty of users are playing on Xbox.
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But the thing is that developers that are starting development right now on their projects, scoping and deciding what platforms they're releasing in are facing this issue right now. It's the main issue with rushing this multiplatform approach after the ABK acquisition, without having the next-gen plans finished to communicate them to developers and publishers. We've seen how plans have changed so quickly when like none of the internal documents that leaked during the FTC trial that had decade-long plans are really being followed anymore.
The_R3medy
Member
Jan 22, 2018
3,759
Wisconsin
Tbm24 said:
Feel like we were just coming off publishers and devs realizing releasing on all platforms was the answer. So I'm finding their question confusing.
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Right, like the barriers for releasing on other consoles are as low as they've ever been. Obviously stuff still costs money, but you can't tell me in most cases that it doesn't work out for the devs.
Lashley
<<Tag Here>>
Member
Oct 25, 2017
65,179
I mean, we see this playing out anyway. It's not uncommon to see a game skip Xbox
wagon
Member
Jan 6, 2025
366
What's next for xbox is just to use xbox as a brand cause nobody likes Microsoft as an entertainment brand and just make PC-consoles and apply xbox-software onto PCs. It'll also actually get them into markets that they've NEVER ever been able to get into throughout all their console generations cause their brand power sucked such as in Asia
BabyDontHurtMe
Member
Dec 9, 2018
30,540
New Jersey
Probably would explain why more third-party companies are marketing their games for PlayStation or Nintendo than Xbox lately.
kambaybolongo
Member
Oct 25, 2017
14,836
Selective said:
Yeah, but that is a temporary thing - all indications are that the next Xbox console will be compatible with Win32 applications, so there isn't any meaningful work there.
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The next Xbox will also sell much worse than the Series consoles. Bad enough to lose 3rd party support. If we're talking about the next xbox just straight up running the pc version of a game, yeah of course devs wont block it from doing so nor could they. But developing a native xbox version even if it isn't much work probably won't be worth it.
Zebesian-X
Member
Dec 3, 2018
25,113
Yeah, this is one of the many challenges they'll have to figure out heading into next-gen. Will be fascinating to watch it all play out
Copilot said:
Well, Xbox made 4x more revenue than Nintendo last quarter. Their strategy shouldn't be bad.
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What does that have to do with third party developers weighing the future of Xbox hardware?