People keep telling me that big agencies are the future—that you need massive scale, deep pockets, and cutting-edge tech to survive. But after 25 years in this business, I’ve seen firsthand that raw creativity and genuine curiosity still drive the best work.  Sure, some folks think enterprise platforms and huge teams are the answer. I believe the future belongs to nimble agencies that can pivot quickly and bring fresh ideas to the table. The old “bigger is better” mindset is shifting. These days, brands want partners who truly get them and bring something distinctive to their work, and that’s where independent agencies shine.  Why brands go independent  At MOCEAN, we’ve taken our entertainment background and applied that cinematic storytelling to everything from gaming to pharmatech. When The Cheesecake Factory came to us, we threw out the standard restaurant advertising playbook and created something more narrative-driven and alive.  Look around. You’ll see that brands are increasingly turning to indies for work that cuts through the noise. Tubi and Coors Light are making waves with bold, irreverent social campaigns. NBA and Beats by Dre are connecting across generations through culturally-authentic creative. Chipotle and American Express are proving that social-first thinking drives both emotional connection and business results. None of these came from holding companies—they’re all independent work.  Having a specific focus isn’t limiting, it’s liberating. It leads to deeper insights and work that actually resonates.  Today’s clients need to move at lightning speed, stretch their budgets further, and stay culturally relevant in an ever-changing landscape. That’s exactly what independent agencies do best.  Our flat structure means fewer hoops to jump through. Ideas move from concept to execution faster, with real collaboration along the way. While big agencies might take months to launch a campaign, independent shops like ours deliver in weeks.  Thriving talent means more innovation  Real innovation happens at small, independent shops. Top talent wants to make meaningful work. They want their ideas to see the light of day, not get lost in layers of approval. That energy is contagious.  Yes, holding companies have resources. But independents aren’t trying to be them; we’re blazing our own trail. We’re testing new tools, solving real problems, and building teams that genuinely care about doing great work.  I see it at MOCEAN all the time. Some of our most innovative AI applications have come from individuals just experimenting on their own. When people feel truly empowered, creativity flourishes.  The role of technology  We’re embracing AI, but thoughtfully, as a tool to enhance our work, not replace human creativity. We use platforms like Midjourney and ChatGPT to streamline presentations, rough out concepts, and rapidly iterate on ideas.  Some partners are still figuring out their AI comfort zone, which we completely respect. Meanwhile, we’re building expertise where it makes sense, so we’re ready to lead when the time comes.  Creative businesses will always need human insight and creative instinct. Independent agencies get that, and we protect space for it.  Clients see the difference. So does talent. More creatives are leaving big agencies for smaller, more passionate teams—places where the work matters more than office politics and results speak louder than processes.  Our strength comes from staying adaptable, staying curious, and putting partnership before process.  Twenty-five years in and I’ve never been more excited about what’s ahead. Creativity still wins. Curiosity still wins. And people still want to do work that moves them.  Michael McIntyre is CEO of MOCEAN. 

It doesn’t take long for a bad chair to make its presence known. That quiet pinch in your lower back, the sluggish haze from poor circulation, the awkward neck tilt that becomes second nature after long hours at your desk—these are all familiar signs that your chair isn’t keeping up. Standing desks and stability balls offer clever workarounds, but they’re solutions that orbit the real problem. What if we stopped trying to adapt ourselves to sitting and started designing a chair that actually adapts to us? That’s where the LiberNovo Omni enters, not just as a chair but as a radical rethinking of how we interact with our workspace. Visually, it’s unapologetically overengineered, but in a great way. You see the exposed joints, the angular precision, and know it wasn’t sculpted for aesthetics alone. It’s designed to be dynamic, because nobody benefits from a sedentary lifestyle. The OmniDyna Support system responds to micro-movements with real-time adjustments powered by embedded sensors and low-noise actuators. Unlike traditional chairs that pretend movement is optional, the Omni understands it’s inevitable. Rather than correcting your posture, it flows with it. Designer: LiberNovo Click Here to Pre-Order Now: $10 (Unlock an extra $50 off the Kickstarter Launch Price of $698). Hurry, only 500 units available! Deal ends soon. The Bionic FlexFit Backrest, made up of 16 precision joints and 8 kinetic panels, mirrors your spine with accuracy. Rather than just a curved backrest that purportedly corrects your spine, this one mimics it. Whether you’re craning forward to sketch or sinking back to recharge, the six-point coordination system syncs your upper and lower body into a unified axis of comfort. Think exoskeleton, but providing support as well as comfort. Omni’s bionic FlexFit backrest, powered by an electric motor, adapts to all body types, forming a personalized S-shape that provides constant, stable support. Traditional seating assumes people freeze once they find a “neutral position.” But the data says otherwise – most users shift postures 10 to 15 times an hour. The Omni embraces that need for movement with a support profile that evolves as you do. And it doesn’t just adapt, it actively aids recovery. Hit a key combo and the built-in spinal stretch module activates, arching and curling the seat like a chair-sized yoga instructor performing Cat-Cow. Yes, this is the only ergonomic office chair that gives your spine a stretch massage. 6-coordinated linkage system moves with your body, from the headrest to the armrests, providing all-day support and promoting healthier sitting. Then there’s the recline. Not a casual lean-back, but a modular, angle-specific system tuned for function. Deep Focus Mode, Solo Work Mode, Soft Recline Mode, and Spine Flow Mode – each one adjusts the backrest tension, seat pan tilt, and lumbar pitch with near-obsessive precision. The LiberNovo Omni provides 4 recline angles, from 105°, up to a 160° ‘zero gravity’ mode, allowing you to easily switch between work, gaming, and relaxation. Nearly every element of the Omni is designed to be micro-adjusted, so the chair suits you from neck to thigh to wrist. The 4D armrests pivot, slide, and elevate to match everything from tablet sketching to elbow-hovering gaming. The headrest rotates, shifts vertically and horizontally, or comes off completely. Lumbar support is motorized and adjusts within a two-inch range via onboard toggle. Even the materials are layered with intent: a breathable mesh outer shell, an adaptive memory foam mid-core, and a rigid aerospace-grade frame underneath. It breathes, conforms, and supports without compromise. This isn’t a chair for occasional use or short sessions like the one at your dining table or on the porch. It’s a full-shift command center overengineered to the point of being decades ahead of its time – but perfect for the sedentary lifestyle that’s been plaguing most professions for over a decade now. The developer pushing commits at 2 a.m., the editor polishing their cut frame-by-frame, the gamer six hours deep into a campaign – these are the people who’ll feel the difference in the first hour and won’t go back. Click Here to Pre-Order Now: $10 (Unlock an extra $50 off the Kickstarter Launch Price of $698). Hurry, only 500 units available! Deal ends soon.The post Ergonomic Office Chairs Are Lying to You – This Chair Massages Your Spine Instead Of Cradling It first appeared on Yanko Design.

The Two Embers is an innovative fusion of film, gameplay and in-game streaming.

Dyson’s newest cordless vacuum, which won’t be available in the US until next year, is its thinnest yet with an all-new motor.

Apple has added the iPhone 7 Plus and two iPhone 8 models to its list of vintage and obsolete products, as it's been more than five years since both devices launched.The iPhone 8 and iPhone 7 Plus are now vintage products, according to Apple.The iPhone 7 Plus, which launched in 2016, was the first iPhone to feature a dual rear camera system. Along with its smaller iPhone 7 counterpart, the iPhone 7 Plus introduced a solid-state home button and a jet black color option, but that was eight years ago.Apple considers one of its products "vintage" when it stopped distributing them for sale more than five years ago, and less than seven years ago. Once a product hasn't been sold new for more than seven years, it's then classified as "obsolete." The company provides service and parts for vintage products for up to seven years, assuming the necessary parts are available. Continue Reading on AppleInsider | Discuss on our Forums

The jury is still out on whether Mario Kart World is the “richest” experience in the series yet, but there’s no denying its sheer amount of content. Nintendo has already showcased tons of new racers and courses, but how many can players look forward to? It’s a difficult question because, as producer Kosuke Yabuki notes in an Ask the Developer interview, “You don’t just race on the courses. The areas between courses are also used for racing. So it’s as if there are courses spread out all over the world, and if you were to add up all the possible variations, it would easily exceed 100.” The open world is also notable for offering optional activities, like unlocking new outfits and hundreds of P Switches with their own unique challenges. It looks pretty good, but that’s only half the Mario Kart presentation. The other half is the soundtrack, with tons of new songs promised. “For other modes like Free Roam, we prepared lots of music in addition to course themes and made it so the game would automatically select the right track depending on the situation,” says music lead Atsuko Asahi. “During development, we called this the ‘jukebox.’ For this, we created lots of arrangements of music composed for past Super Mario and Mario Kart games. Overall, there are more than “200” in the “jukebox,” which Asahi reveals are “all brand-new arrangements, and we also did live recordings. We prepared pieces from quite a wide variety of musical genres. I believe those who are well-versed in video game music as well as those who aren’t will enjoy listening to them.” Mario Kart World launches on June 5th for the Nintendo Switch 2 at $79.99 and has garnered controversy for being the company’s first game with this price point. You could also pick it up in a bundle with the console for $499.99. Check out our feature for more details. You can also learn more about how its development started on the Switch and why Nintendo opted to move to the Switch 2.

The U.S. Ran Its First Space Weather Preparedness Drill—Here’s How It Went Ironically, the exercise last May was interrupted by a real scenario, when Earth was hit by the strongest solar storm in two decades NASA’s Solar Dynamics Observatory (SDO) captured this image of extreme solar activity on May 10, 2024. NASA SDO In May last year, the United States government hosted its first-ever “Space Weather Tabletop Exercise,” a hypothetical practice test to determine whether the country is prepared for space weather events, such as intense geomagnetic storms. The exercise brought together agencies such as NASA, the National Oceanic and Atmospheric Administration (NOAA) and the Department of Homeland Security to talk through how they would handle such a threat—and the risks it would pose to Earth. “Minimizing the impacts of such storms requires close coordination, and this meeting was their chance to practice,” reads a NASA statement. The outcome of the test? State and federal agencies found out they need all the practice they can get. “Overall, the exercise demonstrated the need for better coordination to produce meaningful [space weather] notifications that describe the potential impacts to critical infrastructure,” reads the post-exercise report, “as well as emphasized the importance of the whole-of-government planning approach for significant [space weather] events.” Geomagnetic storms are strong disturbances in Earth’s magnetic field, and they can result from solar storms: explosions of material including energy, particles and magnetic fields from the sun’s surface, which can include solar flares and coronal mass ejections. Geomagnetic storms can wreck satellites, trigger radio blackouts and power outages and endanger astronauts by exposing them to intense radiation, according to the statement. Extreme geomagnetic storms only occur every few decades, per Live Science’s Tereza Pultarova. But our society has become so dependent on vulnerable technologies that the impact of space weather today could be significant. On May 8 and 9, 2024, participants at the Johns Hopkins Applied Physics Laboratory in Maryland and the Federal Emergency Management Agency office in Colorado pretended it was January 2028, and they had to work through hypothetical scenarios involving harmful solar activity. At the beginning of the exercise, NOAA’s Space Weather Prediction Center notified participants that an active region on the sun had rotated to a point that, if it exploded, it could impact Earth. To make matters worse, two NASA astronauts were in a spacecraft orbiting the moon, with two of their colleagues currently on the lunar surface. The scenario quickly introduced harmful solar activity. Hypothetical effects included satellites, astronauts and airplanes exposed to intense radiation; disrupted or blocked radio communication and GPS systems; degraded communication with orbiting satellites and widespread power outages. One issue the report highlights is that space weather forecasters have very little time to determine the potential impact of the sun’s coronal mass ejections (CMEs). They can’t measure the CME until it passes satellites at the first Lagrange point, a gravitationally stable location that’s about 930,000 miles from Earth. “We never know … what the CME is composed of and what to make of it until it gets just one million miles from Earth, where it’s only 15 to 45 minutes away,” Shawn Dahl, senior space weather forecaster at the Space Weather Prediction Center, told Gizmodo’s Passant Rabie in August. “That’s when we can see what the CME is composed of. How strong is it magnetically? What’s the speed of its movement? Is it going to connect with Earth?” According to the NASA statement, the exercise demonstrated “a critical need” for “more robust forecasting capabilities of space weather drivers and effects.” The report also emphasizes the need to educate the public, continue developing response plans, make critical infrastructure less vulnerable and collaborate with both the private sector and international agencies. What Happened During the Biggest Geomagnetic Storm in More than 20 Years Watch on Notably, the hypothetical exercise last year was interrupted by a real one, when Earth was hit by the most severe solar storm in more than 20 years, now named the Gannon storm. That staggering event, which first struck our planet on May 10, 2024, provided a real-world example for scientists to study. “These extraordinary events required key participants to simultaneously manage both simulated actions of the [exercise] and the real-world needs of the nation,” according to a statement from NOAA. The storm tripped high-voltage lines, overheated transformers, interfered with GPS-guided farm equipment and re-routed flights over the Atlantic Ocean. The atmosphere expanded from heat, reaching a whopping 2,100 degrees Fahrenheit (compared to the standard high of 1,200 degrees), and that led to increased drag on satellites. It super-charged the magnetosphere with the largest electric current seen in 20 years, and it temporarily restructured the planet’s ionosphere. Participants reported that running through the hypothetical scenario generated important conversations and improved communication across agencies. Still, it remains to be seen how prepared we’ll be next time an angry solar region turns our way. Get the latest stories in your inbox every weekday.

Dyson has announced what it’s claiming is the “world’s slimmest vacuum cleaner.” At first glance, its new PencilVac looks like a broom rather than a vacuum because the battery, motor, and electronics are all integrated into a thin handle that’s just 38mm in diameter — the same thickness as Dyson’s Supersonic r hair dryer. It weighs in at just under four pounds and is powered by the company’s smallest and fastest vacuum motor yet.The PencilVac is designed to be a replacement for the slim Dyson Omni-glide, which launched in 2021 with a cleaning head that used two spinning brushes so it could suck up dust and dirt in multiple directions. The new PencilVac is not only slimmer and lighter than the Omni-glide, it uses four spinning brush bars that Dyson calls Fluffycones.The PencilVac uses four conical brushes called Fluffycones that are designed to prevent long hair from getting tangled up around them. Image: DysonAs the name implies, the Fluffycones each feature a conical design that causes long hairs to slide down to the narrow end of each brush and fall off so they can be sucked up instead of getting tangled up around the brushes. The Fluffycones slightly protrude at the sides for better edge cleaning, and are paired with green LED lights (instead of the lasers that Dyson’s other vacuums use) that illuminate dust and debris so you can see when floors have been properly cleaned.The PencilVac is just 3.7-inches tall when laying flat, allowing it to slide and clean under furniture. Image: DysonOther innovations Dyson is introducing with the PencilVac include a motor that’s just 28mm in diameter but spins at 140,000RPM to generate 55AW of suction, and a new two-stage dust filtration system that prevents clogging and performance loss as the vac fills up. Given its size, the PencilVac has a smaller dust bin than Dyson’s other cleaners, but uses a new design that compresses dust as it’s removed from the airflow to help maximize how much dirt the bin can hold.A magnetic charging dock is included, which has storage for accessories and can charge an additional battery. Image: DysonThe PencilVac magnetically connects to a floor dock for charging and storage, and features a small LCD screen that shows the cleaning mode and an estimate of how long before the battery dies. It’s also Dyson’s first vacuum to connect to the MyDyson mobile app, which offers access to additional settings, alerts for when the filter needs to be cleaned, and step-by-step maintenance instructions.The vacuum’s slim design does come with some trade-offs when compared to the company’s larger models. Its cleaning head is designed for use on hard floors, not carpeting, and while it can be swapped with alternate attachments like a furniture and crevice tool, it doesn’t convert to a shorter handheld vac. Runtime is also limited to just 30 minutes of cleaning at its lowest power setting, but its battery is swappable and Dyson will sell additional ones to extend how long you can clean.Dyson hasn’t revealed pricing details yet, and while the PencilVac will launch in Japan later this year, it won’t be available in the US until 2026.See More:

There’s a healthy swarm of discounts buzzing across every platform today, from indie gems to AAA heavy-hitters. Whether you're into sword-swinging epics, musical dungeon crawlers, or cosmic cowboy chaos, there’s something here worth chucking onto your backlog. Let's dig into the weird, wonderful, and wallet-friendly highlights for this very rainy Thursday.This Day in Gaming 🎂In retro news, I'm celebrating the 28th birthday of Fighters Megamix, the Sega Saturn's answer to Smash Bros before that was even a thing. Sega of the '90s was especially 3D fightin' obsessed, so the concept here was simple—smoosh a bunch of brawlers from the Virtua Fighter series, Fighting Vipers, and other games into one punch-a-rrific package. I remember being particularly stoked with the ten weirdo unlockable characters, like some Sonic the Fighters contestants, the palm tree from AM2's logo, a gun-packing Janet from Virtua Cop, and a *double checks memory* Daytona USA NASCAR.Aussie bdays for notable games- Fighters Megamix (SAT) 1997. eBay- Planetside (PC) 2003.- Apollo Justice: Ace Attorney (DS) 2008. Get- Klonoa (Wii) 2009. Remake- Ratchet & Clank: QForce (PSV) 2013. eBayContentsNintendoXboxPlayStationPCPC GearLEGOHeadphonesTVsNice Savings for Nintendo SwitchNintendo kicks things off with Hogwarts Legacy for A$59. The game includes a sly nod to the Harry Potter films with the moving staircases built from the same blueprints as the original set. Meanwhile, Crypt of the NecroDancer is just A$6.00, a steal for a rhythm-based roguelike whose composer Danny Baranowsky hid a remixed Zelda-style theme deep in the soundtrack.Hogwarts Legacy (-34%) - A$59.00Crypt of the NecroDancer (-80%) - A$6.00Yooka-Laylee (-80%) - A$6.50Guacamelee! Super Turbo Champ. Ed. (-75%) - A$5.00Lego Jurassic World (-90%) - A$5.90Expiring Recent DealsNBA 2K25 (-68%) - A$29Sea of Stars (-35%) - A$33Scribblenauts Mega Pack (-90%) - A$4Lego The Incredibles (-92%) - A$7Lego DC Super-Villains (-90%) - A$8Or gift a Nintendo eShop Card.Switch Console PricesHow much to Switch it up?Back to topExciting Bargains for XboxOn Xbox Series X, Resident Evil 4 slashes its price to A$31.40. This remake revives the fan-favourite inventory “attache case” system, which was originally inspired by Tetris. Mass Effect Legendary Edition, now just A$9.90, lets players romance aliens and punch annoying reporters, something BioWare gleefully leaned into after memes flooded the fandom.Resident Evil 4 (-47%) - A$31.40Star Wars Outlaws (-64%) - A$40.00Mass Effect Leg. Ed. (-90%) - A$9.90TB Stealth Pivot Controller (-33%) - A$168.40Hogwarts Legacy (-55%) - A$49.00Xbox OneTB VelocityOne Flightstick (-18%) - A$205.60Grand Theft Auto V (-52%) - A$29.00Tiny Tina's Wonderlands (-90%) - A$10.00Expiring Recent DealsCoD: Black Ops 6 (-19%) - A$89Split Fiction (-16%) - A$59Lies of P (-35%) - A$58Crisis Core: FF VII Reunion (-46%) - A$46Crash Team Racing Nitro Fueled (-26%) - A$51Burnout Paradise Rem. (-75%) - A$7Need for Speed Hot Pursuit Rem. (-80%) - A$11Or just invest in an Xbox Card.Xbox Console PricesHow many bucks for a 'Box?Back to topPure Scores for PlayStationOver on PlayStation 5, Elden Ring: Nightreign may only be 9% off at A$64.00, but it’s a fresh and massive sandbox filled with my kind of masochism and regret. Meanwhile, Star Wars Outlaws is A$40.00 and features a BD-unit droid originally designed for The Mandalorian but scrapped due to budget constraints. Elden Ring: Nightreign (-9%) - A$64.00Kingdom Come Deliverance 2 (-19%) - A$89.00Star Wars Outlaws (-64%) - A$40.00Cyberpunk 2077: Ult. Ed. (-20%) - A$84.00Monster Hunter Wilds (-26%) - A$89.00PS4Ace Combat 7: Skies Unknown (-73%) - A$26.80Bayonetta (-75%) - A$9.40Catherine: Full Body (-80%) - A$10.90Expiring Recent DealsDeath Stranding 2 (-21%) - A$99Gran Turismo 7 (-29%) - A$88NBA 2K25 (-68%) - A$38Final Fantasy XVI (-48%) - A$44Astro Bot (-19%) - A$89CoD: Black Ops 6 (-19%) - A$89Red Dead (-68%) - A$29Ni No Kuni: WotWW (-80%) - A$13Crysis Rem. Trilogy (-75%) - A$18PS+ Monthly FreebiesYours to keep from May 1 with this subscriptionArk: Survival Ascended (PS5)Balatro (PS5/PS4)Warhammer 40,000: Boltgun (PS5/PS4)Or purchase a PS Store Card.What you'll pay to 'Station.Back to topPurchase Cheap for PCFinally, PC players can snag Red Dead Redemption 2 for A$22.40, a game so detailed it tracks horse testicle shrinkage in cold weather (yes, really). Or saddle up with Prince of Persia: The Lost Crown at A$29, a criminally under-bought platformer.Red Dead Redemption 2 (-75%) - A$22.40Hogwarts Legacy (-75%) - A$22.40Prince of Persia: The Lost Crown (-50%) - A$29.90Assassin's Creed Valhalla (-75%) - A$22.40Maneater (-80%) - A$11.30Expiring Recent DealsHelldivers 2 (-31%) - A$41RoadCraft (-17%) - A$51Cyberpunk 2077: Ult. Ed. (-45%) - A$65Inside (-90%) - A$2.99Limbo (-90%) - A$1.49Or just get a Steam Wallet CardPC Hardware PricesSlay your pile of shame.Laptop DealsHP Envy x360 16" 2-in-1 (-39%) – A$1,399HP Laptop 15.6" Ryzen (-34%) – A$1,049ThinkPad E14 Gen 5 (-35%) – A$869Lenovo Yoga 7i Gen 9 (-41%) – A$1,229Apple 2024 MacBook Air 15-inch (-16%) – A$2,094Lenovo ThinkPad E14 Gen 5 (-36%) - A$879Lenovo ThinkBook 16 Gen7 (-27%) - A$1,018Desktop DealsLenovo neo 50q Gen 4 Tiny (-35%) – A$639Lenovo neo 50t Gen 5 Desk (-20%) – A$871.20Lenovo Legion Tower 5i (-29%) – A$1,899Monitor DealsARZOPA 16.1" 144Hz (-55%) – A$159.99Z-Edge 27" 240Hz (-15%) – A$237.99Gawfolk 34" WQHD (-28%) – A$359LG 27" Ultragear (-42%) – A$349Component DealsMSI PRO B650M-A WiFi Motherboard (-41%) – A$229AMD Ryzen 7 7800X3D (-7%) – A$876Corsair Vengeance 32GB (-35%) – A$82Kingston FURY Beast 16GB (-30%) – A$48Storage DealsSeagate One Touch Portable HDD (-24%) – A$228Kingston 1TB USB 3.2 SSD (-17%) – A$115SanDisk 128GB Extreme PRO (-63%) – A$29SanDisk 32GB Ultra SDHC (-53%) – A$9.90Back to topLegit LEGO DealsMandalorian Moff Gideon Battle (-42%) - A$35.00Space Construction Mech (-33%) - A$10.00Fountain Garden Building (-28%) - A$129.90Williams Racing & Haas F1 Race Cars (-27%) - A$22.00Expiring Recent DealsBotanicals Daffodils (-48%) - A$12Minions’ Music Party Bus (-42%) - A$35Deep-Sea Research Submarine (-33%) - A$39Construction Steamroller (-33%) - A$10Back to topHot Headphones DealsAudiophilia for lessGalaxy Buds2 Pro (-31%) – A$239Technics Wireless NC (-33%) – A$365SoundPEATS Space (-25%) – A$56.99Sony MDR7506 Pro (-18%) – A$199Back to topTerrific TV DealsDo right by your console, upgrade your tellyLG 43" UT80 4K (-24%) – A$635Kogan 65" QLED 4K (-50%) – A$699Kogan 55" QLED 4K (-45%) – A$549LG 55" UT80 4K (-28%) – A$866Back to top Adam Mathew is our Aussie deals wrangler. He plays practically everything, often on YouTube.

Apple, Warner Bros, and IMAX are doubling down on the hype around Brad Pitt’s ‘F1: The Movie’, and have expanded the worldwide release. Tickets are on sale now. Here’s how to get them. Vrooomm! Following sold-out preview screenings in 25 cities, Warner Bros. Pictures and IMAX announced that they are expanding their Fan-First Premiere Screenings of ‘F1: The Movie’ to 400 IMAX theaters around the globe. The special one-night-only event will now take place on June 23 at 7:00 p.m. local time, ahead of the film’s official release later that week. If you want to secure your spot at the screening, act fast. Tickets can be found here, but probably not for much longer. My local theater seems to be sold out, so no spoilers until I get to watch it when it premieres for real. Apple’s most ambitious movie yet Directed by Top Gun: Maverick’s Joseph Kosinski and produced by Jerry Bruckheimer, ‘F1: The Movie’ was filmed during real Grand Prix weekends and promises to be “the most authentic racing film of all time”. The movie reunites Kosinski with many Maverick collaborators, including Oscar-winning cinematographer Claudio Miranda and composer Hans Zimmer. The film is a major swing for Apple Original Films, which is co-distributing the project. It’s also a continuation of Apple’s push into premium theatrical events, as the company increasingly aims to turn its original content into global blockbusters ahead of their eventual streaming releases on Apple TV+. Beyond the screening, ‘F1: The Movie’ opens internationally starting June 25, and in U.S. theaters and IMAX nationwide, on June 27. Add 9to5Mac to your Google News feed.  FTC: We use income earning auto affiliate links. More.You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel