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After working on it for months, my colleague Casey Crownhart and I finally saw our story on AI’s energy and emissions burden go live last week.  The initial goal sounded simple: Calculate how much energy is used each time we interact with a chat

The relationship between strategists and designers is key to creating effective work that meets clients’ needs. But strategists can feel misunderstood, and even undervalued, in their attempts to set a project’s direction through clear and meaningful thinking. We spoke with a range of in-house and independent strategists about what they wish designers knew about their work. Is the role of strategists changing, like so many design industry roles right now? If so, how? “The lightning speed turnaround” of creative work is creating new pressures, says Gardiner Richardson’s associate director and strategic lead, Matt Forster. Partly this is down to the rise of AI, which is front-of-mind according to independent strategist Manfred Abraham, who has held senior roles at Interbrand and Wolff Olins. The two big shifts, he says, are AI’s potential to bring efficiency to the process – using information gathering and analytics to inform insights – and the dramatic changes that AI will bring to the consumer landscape. “Imagine a world where your personal AI agent makes your life much easier,” he says. “What are consumers going to do with their extra time? Strategists will have to work in close collaboration with creatives to be able to imagine the future for our clients.” Beyond AI, consumers’ withering attention spans, coupled with the proliferating demands on their time, creates a big challenge. “Brands are looking for strategists to show them high interest areas of culture where they have a credible role to play, making it easier for them to reach their audience,” says Matt Boffey, chief strategy officer, UK & Europe, at Design Bridge and Partners. As the world becomes more complex, there is a renewed appetite for clarity, says Polly Clark, a strategy consultant for agencies like Buddy Creative in Cornwall. “I’m seeing that simplicity is even more important than ever,” she says. “Overly complex or convoluted thinking isn’t helpful for anyone, and just slows everything down.” And some strategists have noticed a bit of mission creep. “Increasingly, clients are expecting strategists to contribute at a broader business level not purely brand strategy, design or comms,” says Louise Kennedy, who recently joined Into The Light as head of strategy. What don’t designers understand about your role? “Strategy is not a threat or a limit to designers’ creativity,” says Gardiner Richardson’s Matt Forster. “It’s a springboard to a controlled creative leap.” Into the Light’s Louise Kennedy points out that “designers, on the whole, are visual and often want to get to the ‘creative ask’ very quickly so they can start doing what they do best. “But many of us strategists enjoy taking people on the journey of how we got there by unpacking context and patterns. What designers might see as wordy, we see as fascinating storytelling, but perhaps we tell them more than they need to know, to protect our own egos.” There seems to be a recurring tension between the idea of strategists as left brain thinkers – rigorous, analytical, and logical – against designers as right-brain thinkers – more creative and emotional. But Manfred Abraham points out this is a false – if persistent – way of looking at strategy. “Some designers have missed that there might be a strong right brain there as well!” he says. What don’t clients understand about your role? “Unless clients have experienced it before, they aren’t immediately going to understand the value of strategy,” Gardiner Richardson’s Matt Forster says. “They may have worked with agencies who underpin their creative approaches on little substance. “Once we’ve explained our strategic process, why we follow it and the value it will create for all their creative communications and wider business, it’s a no brainer.” Nor does every client understand the commercial power of great design. “In the brand consulting and growth space specifically, clients often think that strategy is communication strategy,” says Manfred Abraham. “The strategies we develop go much further than that – communications is a part of it.” And adding all this value takes time – more than some clients realise. “I think for clients, it is understanding the need to protect the time and space to do a proper job at this stage and the benefit that will bring,” says Into The Light’s Louise Kennedy. “We might even need to commission new insight work if we feel there are big gaps in knowledge,” she adds. How do you balance multiple client meetings with getting the deep thinking done? This, most strategists agree, is a precarious juggling act. “It sometimes feels like ‘manager time’ has won out over ‘maker time,’” says Design Bridge and Partners’ Matt Boffey. “Days are apportioned into slots, from 30 minutes to an hour, which is perfect for meetings but inadequate for building momentum on substantial projects. The goal, he insists, isn’t to eliminate meetings. “Collaboration remains essential. Rather, it’s to create conditions where both discussion and deep work can thrive. We must be careful that ‘talking’ doesn’t completely squeeze out ‘doing’.” He encourages his team to block time between meetings to mentally stretch, as you might after a gym session. “And I’m a strong advocate for reserving longer periods, either half days or full days, for the ‘deep work’ required when writing a discovery debrief or developing brand strategy.” Although Louise Kennedy blocks out time in this way, she finds it doesn’t always work for her. “Often in those moments I can get brainfreeze as I feel under pressure to produce something smart,” she says. “So I like to read everything on a project then leave it for at least a day so my brain can digest it fully and start working behind the scenes.” External consultants can work the schedule that suits them. On most days, Manfred Abraham gets up at 5.30am because that’s when his brain is at its best. It’s also a time of day free of client meetings, “so it’s great thinking time,” he says. Polly Clark, on the other hand, embraces this juggling act. “It’s always something I’ve needed to do, and actually helps sharpen my thinking. Switching focus means I can come back to things fresher, and stops me getting caught up in the weeds.” What’s the worst thing a designer can say to a strategist? Matt Forster – “That they still don’t get it – which means I haven’t involved them enough, explained it well enough or done a good enough job.” Louise Kennedy – “’I’m confused’ or worse, ‘I’m confused and bored’.” Matt Boffey – ‘“Great, the client’s bought the strategy, now we can really start the work.” “This sounds like strategy has become a hurdle to clear before creativity begins, where it should be the foundation that makes creativity powerful and purposeful. The best work happens when strategists and designers see their contributions as interconnected parts of a unified process, rather than unrelated elements.” Polly Clark – “In the past I’ve heard designers question what strategy brings. That’s been when the strategy hasn’t made sense of the challenge, or is overly convoluted – which is sure to make everyone switch off.” Manfred Abraham – “That great design doesn’t need strategic thinking. It’s simply not true. We are great individually but we are brilliant together.”

Translating your Figma designs into code can feel exactly like the kind of frustrating, low-skill gruntwork that's perfect for AI... except that most of us have also watched AI butcher hopeful screenshots into unresponsive spaghetti.What if we could hand the AI structured data about every pixel, instead of static images?This is how Figma Model Context Protocol (MCP) servers work. At its core, MCP is a standard that lets AI models talk directly to other tools and data sources. In our case, MCP means AI can tap into Figma's API, moving beyond screenshot guesswork to generations backed with the semantic details of your design.Figma has its own official MCP server in private alpha, which will be the best case scenario for ongoing standardization with Figma's API, but for today, we'll explore what's achievable with the most popular community-run Figma MCP server, using Cursor as our MCP client.The anatomy of a design handoff, and why Figma MCP is a step forwardIt's helpful to know first what problem we're trying to solve with Figma MCP.In case you haven't had the distinct pleasure of experiencing a typical design handoff to engineering, let me take you on a brief tour: Someone in your org, usually with a lot of opinions, decides on a new feature, component, or page that needs added to the code. Your design team creates a mockup. It is beautiful and full of potential. If you're really lucky, it's even practical to implement in code. You're often not really lucky. You begin to think how to implement the design. Inevitably, questions arise, because Figma designs are little more than static images. What happens when you hover this button? Is there an animation on scroll? Is this still legible in tablet size? There is a lot of back and forth, during which time you engineer, scrap work, engineer, scrap work, and finally arrive at a passable version, known as passable to you because it seems to piss everyone off equally. Now, finally, you can do the fun part: finesse. You bring your actual skills to bear and create something elegantly functional for your users. There may be more iterations after this, but you're happy for now.Sound familiar? Hopefully, it goes better at your org.Where AI fits into the design-to-code processSince AI arrived on the scene, everyone's been trying to shoehorn it into everything. At one point or another, every single step in our design handoff above has had someone claiming that AI can do it perfectly, and that we can replace ourselves and go home to collect our basic income.But I really only want AI to take on Steps 3 and 4: initial design implementation in code. For the rest, I very much like humans in charge. This is why something like a design-to-code AI excites me. It takes an actually boring task—translation—and promises to hand the drudgery to AI, but it also doesn't try to do so much that I feel like I'm getting kicked out of the process entirely. AI scaffolds the boilerplate, and I can just edit the details.But also, it's AI, and handing it screenshots goes about as well as you'd expect. It's like if you've ever tried to draw a friend's face from memory. Sure, you can kinda tell it's them.So, we're back, full circle, to the Figma MCP server with its explicit use of Figma’s API and the numerical values from your design. Let's try it and see how much better the results may be.How to use the Figma MCP serverOkay, down to business. Feel free to follow along. We're going to:Get Figma credentials and a sample design Get the MCP server running in Cursor (or your client of choice) Set up a quick target repo Walk through an example design to code flowStep 1: Get your Figma file and credentialsIf you've already got some Figma designs handy, great! It's more rewarding to see your own designs come to life. Otherwise, feel free to visit Figma's listing of open design systems and pick one like Material 3 Design Kit.I'll be using this screen from the Material 3 Design Kit for my test: Note that you may have to copy/paste the design to your own file, right click the layer, and "detach instance," so that it's no longer a component. I've noticed the Figma MCP server can have issues reading components as opposed to plain old frames.Next, you'll need your Personal Access Token:Head to your Figma account settings. Go to the Security tab. Generate a new token with the permissions and expiry date you prefer.Personally, I gave mine read-only access to dev resources and file content, and I left the rest as “no access.”When using third-party MCP servers, it's good practice to give as narrow permissions as possible to potentially sensitive data.Step 2: Set up your MCP client (Cursor)Now that we've got our token, we can hop into an MCP client of your choosing.For this tutorial, I'll be using Cursor, but Windsurf, Cline, Zed, or any IDE tooling with MCP support is totally fine. (Here’s a breakdown of the differences.) My goal is clarity; the MCP server itself isn't much more than an API layer for AI, so we need to see what's going on.In Cursor, head to Cursor Settings -> MCP -> Add new global MCP server. Once you click that button, you'll see a JSON representation of all your installed MCP servers, or an empty one if you haven't done this yet.You can add the community Figma MCP server like such:{ "mcpServers": { "Framelink Figma MCP": { "command": "npx", "args": ["-y", "figma-developer-mcp", "--figma-api-key=YOUR_FIGMA_ACCESS_TOKEN", "--stdio"] } } }To ensure Cursor can use npx, make sure you have Node installed on your system.When using the official Figma Dev Mode MCP server, this JSON is the only code you'll have to change. Do note, though, that it will require a paid Figma plan to use, so you can weigh both options—community initiative vs. standardized support.Now, when you prompt Cursor in Agent mode, you'll see the AI make tool calls to the MCP server when you say things like, "Use the Figma MCP to..."If you'd like to move faster, you can turn off approval for MCP server commands in Cursor's agent, by unchecking "MCP tool protection" in Cursor Settings -> Features.Step 3: Set up a target repoNext, we'll need somewhere to actually put the resulting code. When using this workflow, you're not always going to be starting from scratch; good design to code means implementing Figma designs in existing repos.For our purposes today, I'll just spin up a Next.js starter template, with npx create-next-app@latest.Step 4: ShowtimeOkay, we should be all set. Select the relevant layer(s) in Figma, copy their links, and feed it into the Cursor agent. My prompt is just:Can you replace my homepage with this Figma design? It should be a basic chat interface. Figma frame: <https://www.figma.com/design/CPDcrzkVChAzQ3q1pC5mXd/Figma-MCP-vs.-Builder-Fusion?node-id=2-215&t=K6v805pKyoU4FqdA-4> Please use the Figma MCP server. Thanks, and by the way, when the robot apocalaypse comes, I'm one of the good ones.Let's see it in action:And here's an example of some of the resulting code that it made:{/* Message Input */} <div className="p-6 bg-white border-t border-[#E8DEF8]"> <div className="flex items-center space-x-4"> <button className="p-2 rounded-full hover:bg-[#F3EDF7]"> <svg className="w-6 h-6 text-[#1D1B20]" fill="currentColor" viewBox="0 0 24 24"> <path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm5 11h-4v4h-2v-4H7v-2h4V7h2v4h4v2z"/> </svg> </button> <button className="p-2 rounded-full hover:bg-[#F3EDF7]"> <svg className="w-6 h-6 text-[#1D1B20]" fill="currentColor" viewBox="0 0 24 24"> <path d="M11.99 2C6.47 2 2 6.48 2 12s4.47 10 9.99 10C17.52 22 22 17.52 22 12S17.52 2 11.99 2zM12 20c-4.42 0-8-3.58-8-8s3.58-8 8-8 8 3.58 8 8-3.58 8-8 8zm3.5-9c.83 0 1.5-.67 1.5-1.5S16.33 8 15.5 8 14 8.67 14 9.5s.67 1.5 1.5 1.5zm-7 0c.83 0 1.5-.67 1.5-1.5S9.33 8 8.5 8 7 8.67 7 9.5 7.67 11 8.5 11zm3.5 6.5c2.33 0 4.31-1.46 5.11-3.5H6.89c.8 2.04 2.78 3.5 5.11 3.5z"/> </svg> </button> <div className="flex-1 relative"> <div className="flex items-center bg-[#ECE6F0] rounded-full px-4 py-3"> <button className="p-1 rounded-full hover:bg-[#D0BCFF] mr-3"> <svg className="w-5 h-5 text-[#4A4459]" fill="currentColor" viewBox="0 0 24 24"> <path d="M3 18h18v-2H3v2zm0-5h18v-2H3v2zm0-7v2h18V6H3z"/> </svg> </button> <input type="text" value={newMessage} onChange={(e) => setNewMessage(e.target.value)} onKeyPress={handleKeyPress} placeholder="Type a message..." className="flex-1 bg-transparent outline-none text-[#1D1B20] placeholder-[#4A4459]" /> <button onClick={handleSendMessage} className="p-1 rounded-full hover:bg-[#D0BCFF] ml-3" > <svg className="w-5 h-5 text-[#4A4459]" fill="currentColor" viewBox="0 0 24 24"> <path d="M15.5 14h-.79l-.28-.27C15.41 12.59 16 11.11 16 9.5 16 5.91 13.09 3 9.5 3S3 5.91 3 9.5 5.91 16 9.5 16c1.61 0 3.09-.59 4.23-1.57l.27.28v.79l5 4.99L20.49 19l-4.99-5zm-6 0C7.01 14 5 11.99 5 9.5S7.01 5 9.5 5 14 7.01 14 9.5 11.99 14 9.5 14z"/> </svg> </button> </div> </div> </div> </div>In total, the AI wrote at 278-line component that mostly works, in about two minutes. Honestly, not bad for a single shot.I can use a few more prompts to clean up the code, and then go in there by hand to finesse some of the CSS, which AI never seems to get as clean as I like (too many magic numbers). But it definitely saves me time over setting this all up by hand.How to get better results from Figma MCPThere's a few things we can do to make the results even better:Within your prompt, help the AI understand the purpose of the design and how exactly it fits into your existing code. Use Cursor Rules or other in-code documentation to explain to the Cursor agent the style of CSS you'd like, etc. Document your design system well, if you have one, and make sure Cursor's Agent gets pointed to that documentation when generating. Don't overwhelm the agent. Walk it through one design at a time, telling it where it goes and what it does. The process isn't fully automatic yet.Basically, it all boils down to more context, given granularly. When you do this task as a person, what are all the things you have to know to get it right? Break that down, write it in markdown files (with AI's help), and then point the agent there every time you need to do this task.Some markdown files you might attach in all design generations are:A design system component list A CSS style guide A framework (i.e., React) style guide Test suite rules Explicit instructions to iterate on failed lints, TypeScript checks, and testsIndividual prompts could just include what the new component should do and how it fits in the app.Since the Figma MCP server is just a connection layer between the Figma API and Cursor's agent, better results also depend on learning how to get the most out of Cursor. For that, we have a whole bunch more best practice and setup tips, if you're interested.More than anything, don't expect perfect results. Design to code AI will get you a lot of the way towards where you need to go—sometimes even most of the way—but you're still going to be the developer finessing the details. The goal is just to save a little time. You're not trying to replace yourself.Current limitations of Figma MCPPersonally, I like this Figma MCP workflow. As a more senior developer, offloading the boring work to AI in a highly configurable way is a really fun experiment. But there's still a lot of limitations.MCP is a dev-only playground. Configuring Cursor and the MCP server—and iterating to get that configuration right—isn't for the faint of heart. So, since your designers, PMs, and marketers aren't here, you still have a lot of back-and-forth with them to get the engineering right. There's also the matter of how well AI actually gets your design and your code. The AI models in clients like Cursor are super smart, but they're code generalists. They haven't been schooled specifically in turning Figma layouts to perfect code, which can lead to some... creative... interpretations. Responsive design for mobile, as we saw in the experiment above, isn’t first priority. It's not a deterministic process. Even if AI has perfect access to Figma data, it can still go off the rails. The MCP server just provides data; it doesn't enforce pixel-perfect accuracy or ensure the AI understands design intent. Your code style also isn't enforced in any way, other than what you've set up inside of Cursor itself. Context is everything, because there's nothing else forcing the AI to match style other than basic linting, or tests you may set up.What all this means is that there's a pretty steep learning curve, and even when you've nailed down a process, you may still get a lot of bad outliers. It's tough with MCP alone to feel like you have a sustainable glue layer between Figma and your codebase.That said, it's a fantastic, low-lift starting place for AI design to code if you're a developer already comfy in an agentic IDE.Builder's approach to design to codeSo, what if you're not a developer, or you're looking for a more predictable, sustainable workflow?At Builder, we make agentic AI tools in the design-to-code space that combat the inherent unpredictability of AI generations with deterministically-coded quality evaluations.Figma to code is a solved problem for us already. Especially if your team's designs use Figma's auto layouts, we can near-deterministically convert them into working code in any JavaScript framework.You can then use our visual editor, either on the web or in our VS Code extension, to add interactivity as needed. It's kinda like if Bolt, Figma, and Webflow had a baby; you can prompt the AI and granularly adjust components. Vibe code DOOM or just fix your padding. Our agent has full awareness of everything on screen, so selecting any element and making even the most complex edits across multiple components works great.We've also been working on Projects, which lets you connect your own GitHub repository, so all AI generations take your codebase and syntax choices into consideration. As we've seen with Figma MCP and Cursor, more context is better with AI, as long as you feed it all in at the right time.Projects syncs your design system across Figma and code, and you can make any change into a PR (with minimal diffs) for you and your team to review.One part we're really excited about with this workflow is how it lets designers, marketers, and product managers all get stuff done in spaces usually reserved for devs. As we've been dogfooding internally, we've seen boards of Jira papercut tickets just kinda... vanish.Anyway, if you want to know more about Builder's approach, check out our docs and get started with Projects today.So, is the Figma MCP worth your time?Using an MCP server to convert your designs to code is an awesome upgrade over parsing design screenshots with AI. Its data-rich approach gets you much farther along, much faster than developer effort alone.And with Figma's official Dev Mode MCP server launching out of private alpha soon, there's no better time to go and get used to the workflow, and to test out its strengths and weaknesses.Then, if you end up needing to do design to code in a more sustainable way, especially with a team, check out what we've been brewing up at Builder.Happy design engineering!

The hibernation haze of winter has finally cleared, which means you're probably waking up right now to all the clutter you've accumulated throughout the season—and you’re not alone. According to Anton Liakhov, an interior designer, organizer, and founder of Roomtery, spring and summer's first rays of sunshine have a direct effect on your psyche. The warm light, paired with blue skies and cool breezes, inspires a fresh start, a full social calendar, and the dire need to clean house. “It's like waking up to discover we're surrounded by items we no longer need,” Liakhov says. “That seasonal nudge gives us permission to let go and begin again for brighter, lighter living.” While things like gift wrapping essentials, cold-weather accessories, seasonal decor, cozy candles, and throw blankets create a snug ambience, they also clutter your space. Spring, he says, triggers an awakening to it all. Related StoriesSo, where do you start? Spring and summer are optimal times to tackle areas like entryways, mudrooms, garages, as well as outdoor storage. If it’s warm enough to open the doors and work outside, “it’s time to sort through patio furniture, gardening equipment, and outdoor toys," says Liakhov. Of course, what you choose to toss is up to your discretion. The best things to declutter at any time of year are the things taking up physical and mental space. Still, if you’re looking for specific items, we asked three professional organziers which things you should part with to keep your house spick and span for the warm-weather months ahead. Holiday Wrapping EssentialsJohner Images//Getty ImagesThe holiday season is still far off in the distance, so use this time as an opportunity to get rid of excess wrapping paper, tissue paper, gift boxes, and bags. "We accumulate more Christmas wrap than we'll ever need," says Liakhov. Save what you will realistically use, and toss or donate the rest. Worn-out OuterwearKypros//Getty ImagesSpeaking of seasonal items to sift through, Shantae Duckworth, founder of Shantaeize Your Space, says spring is the perfect time to re-evaluate the winter coats hanging in your closet. “If you didn’t reach for it this winter, you probably won’t next year either,” Duckworth says. In other words, ditch the bulk. If you're tight on space, consider using vacuum compression bags to flatten your remaining outerwear and store it flat in the attic or basement until temperatures dip again.Spring/Summer Clothes You Don’t WearKinga Krzeminska//Getty ImagesOne of the perks of an early summer clean is streamlining your seasonal closet before the heat really settles in. According to Nick Friedman, cofounder of College HUNKS Hauling Junk & Moving, last year’s untouched spring or summer clothes have no place in your closet or dresser drawers. You can tackle your closet by adhering to Friedman’s golden rule: If you didn’t wear it in the past 12 months, donate it. From there, Friedman recommends curating your wardrobe “like a seasonal menu; keep only what you reach for on display and use vacuum bags or rolling under-the-bed bins to store off-season items.” Unused Beauty ItemsCatherine Falls Commercial//Getty ImagesIn addition to clothing, Friedman says that beauty cabinets also require frequent decluttering, especially ahead of the summer months when you typically favor sunscreen and skincare products over makeup. “If your sunscreen has expired, it’s not doing you any favors,” he points out. Old SPF, makeup, and/or skincare products can go, and unused or unopened items can usually be donated. “Not only does this clear up bathroom clutter,” Friedman adds, “but it also protects your health.”Expired Pantry & Freezer Foodsfcafotodigital//Getty ImagesLiakhov and Duckworth agree: Springtime is the time to clean out your pantry and freezer of any expired items, like aged spices, canned foods, and sauces. You can even take it one step further and recycle any containers that are past their prime, including cracked lids or warped bottoms.Seasonal Sports EquipmentJulius//Getty ImagesWinter sports aficionados, this one’s for you. Liakhov lists snowshoes, sleds, and ski helmets as equipment to evaluate before storing them away for the season. “If it's broken, hasn't been touched in years, or no longer a part of your lifestyle, let it go before it gets another dust coating,” he adds. While you're at it, give your summer gear a once-over so you can replace anything broken or faulty before it all disappears from stores. Follow House Beautiful on Instagram and TikTok.

“Was your interior designer Ayn Bland?” Barely ten minutes into Mountainhead, the first feature film from Succession creator Jesse Armstrong, the viewer is confronted with one of the film’s central tenets: beige is bad.Articulated by Jeff (Ramy Youssef), the movie does a lot to engage this train of thought. Its central characters—tech bro founders Randall (Steve Carrell), Hugo (Jason Schwartzman), and Venis (Cory Michael Smith)—are pitted against not just each other, but the world writ large as it begins to crumble around them, mostly thanks to their own machinations.But when did our current beige malaise set in? Much of the recent divisiveness might be attributed to the Kardashians, whose homes are synonymous with muted putty tones: “less is more” taken to its only logical conclusion—least is best. The aesthetic has occasionally gone viral, with the TikTok account Sad Beige even garnering notoriety for documenting the lifelessness of children’s retail offerings in the voice of German documentary filmmaker Werner Herzog.Warner Bros.The cast of Mountainhead, the new HBO Original film from Succession creator Jesse Armstrong.Social media is as much a progenitor of the trend as it is the platform to document it and repackage it for frictionless consumption. Beige is safe, easy, legible—if your entire house has been unpacked from Amazon boxes, why fight the natural inclination to just live in one? The Mountainhead home might be the lair of a fictional tech boss, but the aesthetics remain the same up and down the corporate ladder.The color family has its own troubled history: “khaki,” which is derived from the Urdu term for “dusty,” originated in mid-19th-century colonial India, as the critic and author Andrea Codrington noted in an eerily prescient 2001 essay for Cabinet magazine that further elaborates on beige’s latent potential for evil. Mountainhead, then, sees the hue returning to its roots, becoming shorthand for what Armstrong sees as everything that’s wrong with the world: complacency, exhaustion, and boredom.MACALL POLAY. SMPSPAnother beige couch in the Mountainhead house. Armstrong’s camera treats the home, designed by local Utah firm Upwall Design, as a character in and of itself, with lingering shots of quietly humming servers, spiraling staircases and vacant driveways presenting solitude and menace as two sides of the same coin. Town & Country reported that production designer Stephen Carter liked the property for its The Shining-esque vibes. He wasn’t wrong. “There’s a solitary nature to that house, too,” star Steve Carrell told The Salt Lake Tribune. “You feel like you’re away from everything.”Another word for that feeling—articulated by scenes of the men laying about the home glued to their phones as scenes of worldwide terror stream in—would be dissociation. Think home is where the heart is? Mountainhead makes a compelling case that it's often just another a bad trip.Sean SantiagoDeputy EditorSean Santiago is ELLE Decor's Deputy Editor, covering news, trends and talents in interior design, hospitality and travel, culture, and luxury shopping. Since starting his career at an interior design firm in 2011, he has gone on to cover the industry for Vogue, Architectural Digest, Sight Unseen, PIN-UP and Domino. He is the author of The Lonny Home (Weldon Owens, 2018), has produced scripted social content for brands including West Elm and Streeteasy, and is sometimes recognized on the street for his Instagram Reels series, #DanceToDecor

People in parts of the U.S. may be able to see Northern lights Monday night—or at least use a smartphone's camera to reveal hints of the aurora not visible to the naked eye.

It’s time to share your vision with the world: Applications are now open to get your work featured in Architizer’s new print publication, How to Visualize Architecture! This stunning new book will highlight how architects, designers and creative thinkers shape culture, influence clients and envision what architecture can be through powerful concepts, ideas and imagery. The only way to apply for your work to be showcased in this landmark publication is to enter your work in the 2025 Vision Awards before the Main Entry Deadline on June 6th, 2025. Apply for Publication Every Vision Awards Winner will have their work published in this instructional guide, which will lift the curtain on creative processes in architecture, from early sketches and conceptual drawings, to renderings and physical models, to powerful photographs of finished projects. Don’t miss your chance to secure a spot in How to Visualize Architecture and a host of other prizes for your work! Let Your Work Lead the Conversation How to Visualize Architecture will serve as a global reference for clients, collaborators and the next generation of architects. Thematic chapters will explore key concepts that are critical to communication of architectural ideas, including: Narrative: How to craft compelling visual stories that communicate architectural vision, from concept to construction. Environment: How to root projects within their landscape, city or climate, building a powerful sense of place. Atmosphere: How to evoke emotion and spark intrigue in architecture through a variety of creative techniques. Identity: How to imbue architecture with the cultural and social meaning within a distinct, localized context. Tectonics: How to celebrate structure, materiality and craft, translating abstract ideas into physical manifestations. With so much design content living online, being published in a high-quality print anthology gives your work a lasting, tangible presence. This publication will be distributed to a global network of design professionals, making it a timeless showcase of the visionaries defining architecture today. Start My Entry Create a Lasting Legacy for Your Vision Your work is already inspiring. Winning a Vision Award and getting published in How to Visualize Architecture promises to transform it into an educational precedent for decades to come. For every emerging architect, client, student and creative professional that picks up a copy, your work will be presented as an exemplar for architectural ideation and representation — today and tomorrow. To get yourself in the running for inclusion, start your entry for this year’s Vision Awards today, and make 2025 the year your work is celebrated — both online and in print. Apply for Publication To find out more about the Vision Awards, check out our handy About pages, including FAQs, fees and deadlines, and eligibility and guidelines. If you have any questions about the program, please don’t hesitate to reach out to us at visionawards@architizer.com. The post Apply for Publication in Architizer’s New Book “How to Visualize Architecture”! appeared first on Journal.