Menu Home News Hardware Gaming Mobile Finance Deals Reviews How To Wccftech Xiaomi Cannot Develop A Future In-House XRING Chipset Using TSMC’s 2nm Process Because Of The U.S. Crackdown On Specialized EDA Tools, Company Will Be Limited To The ‘N3E’ Node Omar Sohail • Jun 5, 2025 at 04:28am EDT The XRING 01 is a technological milestone, not just for Xiaomi, but it is also regarded as an achievement for China, and one that would make the U.S. government very nervous, because, like current-generation chipsets, the in-house solution has been mass produced on TSMC’s 3nm ‘N3E’ process. Unfortunately, Xiaomi’s progress might not scale past this threshold because the Trump administration has banned the export of EDA tools that are necessary to successfully fabricate a 2nm SoC. Tipster claims that EDA tools are mandatory in designing GAAFET structures, meaning that Xiaomi and its XRING division will be limited to TSMC’s ‘N3E’ node Since TSMC’s 2nm technology has a GAAFET structure, Weibo tipster Digital Chat Station states that it is imperative that Xiaomi gets hold of those EDA, or Electronic Design Automation tools. The Taiwanese semiconductor giant was reported to have begun accepting orders for 2nm wafers from April 1, with each unit estimated to cost $30,000. Among the regular trio of Apple, Qualcomm, and MediaTek, Xiaomi would count itself as one of TSMC’s customers. Sadly, with the recent development, the Chinese firm will be limited to the 3nm N3E node, facing a similar fate to Huawei. The latest claim also suggests that to possess the latest and greatest hardware in smartphone chipset technology, Xiaomi will have little choice but to continue relying on Qualcomm and MediaTek, which will unveil the Snapdragon 8 Elite Gen 2 and Dimensity 9500 later this year. Fortunately, restricting exports of cutting-edge machinery to China will only boost its resolve to continue the production of local EDA tools, but will this hardware be developed fast enough for the Xiaomi XRING 02 to be fabricated on TSMC’s 2nm process? We will have the answer to this question in the future. Readers should note that there is also the risk that the Trump administration enforces a massive ban on Xiaomi, preventing the latter from doing business with TSMC or Samsung in any way, shape, or form. While China is pursuing the manufacturing of custom EUV machinery to eliminate any overseas trade involvement, it may take several years for the country to achieve autonomy. News Source: Digital Chat Station Subscribe to get an everyday digest of the latest technology news in your inbox Follow us on Topics Sections Company Some posts on wccftech.com may contain affiliate links. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com © 2025 WCCF TECH INC. 700 - 401 West Georgia Street, Vancouver, BC, Canada

Sangral Powered by Friendship™ Member Feb 17, 2022 8,649 From one of the biggest and most dedicated HDR analysis channels out there. Thought that's a big enough topic on its own, because of the analysis, for a separate thread. View: https://www.youtube.com/watch?v=N637VB4FYxg 450 nits maximum peak brightness (personal comparison, Switch OLED without any HDR has 340 nits, an LG C2 TV in HDR has 800 nits, Steam Deck OLED screen has 1000 nits, Samsung Galaxy S24 Ultra 2600 nits.) Games like Zelda Breath of the Wild have raised blacks even in Docked HDR gameplay with a raised black level floor and the game looking washed out HDR docked can be good if games are optimized for it like Cyberpunk, which he refers to being exactly like on PS5 and PC, HDR wise or Fast Fusion as one of the rare games that actually have a good black level floor in HDR   Last edited: 39 minutes ago blueredandgold Member Oct 25, 2017 8,739 Could you please translate for those of us who haven't been able to watch or digest after we saw this posted in the other thread please?   gabdeg Member Oct 26, 2017 7,420 🐝 Sadly what I expected since the moment we learned it was edge-lit LCD. Would've at least expected nigher peak nits though.   Kouriozan Member Oct 25, 2017 25,072 A shame, because Switch 2 is like the first time I'll see HDR, as my old TV isn't compatible :/   Paper Cheese Member Oct 9, 2019 558 I've got to assume this is the sort of thing that most of us hi-fi tech illiterate lot won't notice until they bring out a better screen model in a few years.   Fortinbras Member Oct 27, 2017 2,073 Well that sucks but it's Nintendo...did anyone expect anything different? I'm only going to use it docked so hopefully they can fix the HDR via update.  Universal Acclaim Member Oct 5, 2024 2,482 Not surprised, but not a big issue for me personally.   Antony Member Oct 25, 2017 4,054 Ahhh the obligatory Nintendo Crap Display (Before You Buy a Whole New Model to Get a Decent One) it's positively tradition at this point   Friendly Bear Member Jan 11, 2019 4,162 I Don’t Care Where (Just Far) Even with an edge lit LCD, I was expecting brighter highlights. A lot of the preview event coverage made it sound like the screen was insanely bright, and that's clearly not the case.   NoSpin Member Nov 1, 2017 83 As so often with gaming, I am relieved to have this person to tell me the thing I am enjoying looking at is bad actually. :)   Mivey Member Oct 25, 2017 20,753 Paper Cheese said: I've got to assume this is the sort of thing that most of us hi-fi tech illiterate lot won't notice until they bring out a better screen model in a few years. Click to expand... Click to shrink... the raised blacks on dark content is pretty clear if you play in any kind of darker environment, if you have any kind of OLED screen to compare. Case in point, if you own a Switch 1 OLED, you'll notice the stark differences for certain kinds of content right away. OTOH, if you have been using a launch Switch 1 and never had any issues with how it looks, you'll be fine. Just make sure to stay away from OLED screen, lest you gain the ability to see the differences.   Decarb Member Oct 27, 2017 9,280 HDR on edge-lit LCD is kind of a scam anyway. Kouriozan said: A shame, because Switch 2 is like the first time I'll see HDR, as my old TV isn't compatible :/ Click to expand... Click to shrink... If you have a phone made in last couple of years you've probably seen HDR.   horkrux Member Oct 27, 2017 6,531 Well, kinda expected, so I'm not too bothered by it. Not like you can change it.   Maximo Member Oct 25, 2017 11,041 Nintendo saving that sweet sweet OLED for a refresh.   Buddy Member Oct 25, 2017 1,773 Germany I have mine in my hands right now.... don't know about HDR stuff too much but Mario Kart looks gorgeous on it.   DieH@rd Member Oct 26, 2017 12,083 Decarb said: HDR on edge-lit LCD is kind of a scam anyway. Click to expand... Click to shrink... ^ this.   cw_sasuke Member Oct 27, 2017 30,321 Most of this stuff was clear from the Preview Events, at least DF talked about it. Didn't seem to bother a majority of people playing though. Was pretty much set when it wasn't going to be OLED.  John Frost Member Oct 27, 2017 9,658 Canada Well, that's disappointing..   Milk Prophet of Truth Avenger Oct 25, 2017 4,301 NoSpin said: As so often with gaming, I am relieved to have this person to tell me the thing I am enjoying looking at is bad actually. :) Click to expand... Click to shrink... It's not a personal attack on you. Pointing out objective shortcomings about the technology is a good thing for consumers.   345 Member Oct 30, 2017 10,410 it's about as good as i was expecting. HDR on an LCD basically means "we're actually going to tune content for the screen's color gamut", and it does the job on that level. mario kart does look punchier and more vibrant than it would in SDR while obviously not offering the same contrast as an OLED. dunno who this guy is but if he's really "very disappointed" i'm not sure he knows very much about screens. i'm sure it's just ragebait  JimNastics Member Jan 11, 2018 1,607 345 said: 'm sure it's just ragebait Click to expand... Click to shrink... No way!! :D You could tell just from the thumbnail.  Aleh Member Oct 27, 2017 20,238 "crap display" is a huge exaggeration. Everyone who has actually seen it in person says it looks really good, HDR isn't everything, however disappointing that is.   cw_sasuke Member Oct 27, 2017 30,321 Milk said: It's not a personal attack on you. Pointing out objective shortcomings about the technology is a good thing for consumers. Click to expand... Click to shrink... Seems to be on par what you would get with an LCD. The OG Switch 1 has a bad LCD Screen, the OG Steam Deck has an even worse.....this video is making it seem like Switch 2 Screen is as bad as these screens or even worse. When it seems to be quite solid for an LCD, but in certain areas it can compete with an OLED.  Alex840 Member Oct 31, 2017 5,373 And yet most of the games media doing previews have been like "oh I can barely tell the difference compared to the OLED". Am really sad they took a step back with this, how much more could an OLED screen have cost them?  Universal Acclaim Member Oct 5, 2024 2,482 SDR low brightness in a dark room then   Dranakin Member Oct 27, 2017 2,999 Ooof. Although, I will admit, I probably can't tell between good and bad sceens. I mean, I have the Ayaneo Pocket DMG and everyone says it's an amazing screen. It looks normal to me? Alex840 said: Am really sad they took a step back with this, how much more could an OLED screen have cost them? Click to expand... Click to shrink... An OLED 120hz? The Odin 2 Portal has one (smaller size and without VRR), but I don't have a sense of the component cost.  Kabuki Waq Member Oct 26, 2017 6,034 The screen is a pretty big downgrade from oled but a huge upgrade from the OG. I really miss the perfect blacks. MKW is gorgeous but would have looked so much better on an oled screen  Harmen Member Aug 30, 2023 1,462 The HDR and lifted black should not come as a surprise. But the video doesn't really analyze why it would be below average for an LCD screen? Colours? Pixel response time? For example the original Switch 1 LCD look reaaally bad to me these days, but my Steam Deck LCD screen (similar resolution) looks good to me outside of raised blacks in dark scenes (which I do get used to).   nogoodnamesleft Member Oct 25, 2017 8,605 Yep. I fucking knew it. Knew it was going to be trash. LCD is trash as a standard (yes miniled included with its trash ass pixel response time) Will wait for oled version.  cw_sasuke Member Oct 27, 2017 30,321 Aleh said: "crap display" is a huge exaggeration. Everyone who has actually seen it in person says it looks really good, HDR isn't everything, however disappointing that is. Click to expand... Click to shrink... Focus of the whole channel is HDR. Dude is likely just used to comparing HDR content on very expensive OLED Screens. So HDR bad = everything trash for him. Something that won't be the case for 99% of users out there. Its the single voter issue again, disregarding everything else because of one focus point and expecting every one to feel the same way about it.  Serif Member Oct 31, 2024 410 Alex840 said: Am really sad they took a step back with this, how much more could an OLED screen have cost them? Click to expand... Click to shrink... An OLED 1080p HDR VRR 120 Hz screen does not sound like it would be cost-effective. It makes sense to establish baseline specs like 120 Hz support for developers to target and upgrade to OLED in the future instead of trying to add 120 Hz support later on.  fourfourfun Member Oct 27, 2017 9,149 England Aleh said: "crap display" is a huge exaggeration. Everyone who has actually seen it in person says it looks really good, HDR isn't everything, however disappointing that is. Click to expand... Click to shrink... If you're an enthusiast display platform, you're going to be benchmarking against the absolute best. So comparatively it could not be as good. Obviously it doesn't take into account what the entire platform delivers as a whole and the price it was trying to hit. It's a rather zoomed in look at just one thing.  RailWays One Winged Slayer Avenger Oct 25, 2017 18,449 Still sounds like an upgrade from the launch Switch LCD, though those nits are pretty low   Koklusz Member Oct 27, 2017 3,971 blueredandgold said: Could you please translate for those of us who haven't been able to watch or digest after we saw this posted in the other thread please? Click to expand... Click to shrink... The screen is bad, and the native HDR implementation in the games he tested is shoddy.   NoSpin Member Nov 1, 2017 83 Milk said: It's not a personal attack on you. Pointing out objective shortcomings about the technology is a good thing for consumers. Click to expand... Click to shrink... I didn't see it as a personal attack, I just imagined him reviewing the Game Boy Pocket or the OG DS screes and how disappointed he would have been, whilst we were all busy enjoying video games.  Wasp Member Oct 29, 2017 351 It's a shame they couldn't release an OLED SKU at launch. I would have happily paid an extra $100 for an OLED model and I'm sure many are the same. I know I'll be keeping my box in pristine condition to get maximum value when I trade the console in for a Switch 2 OLED in hopefully a few years.  Last edited: 51 minutes ago pswii60 Member Oct 27, 2017 28,932 The Milky Way This means that for handheld purposes, Switch 2 is actually a downgrade on Switch 1 OLED, for any games that aren't taking advantage of the additional power/resolution. So basically, you might want to hold on to your Switch 1 OLED for all your pixel art indies, and any games not getting a patch/upgrade.  Shadow One Winged Slayer Member Oct 28, 2017 4,837 Kinda what I expected. Being LCD with HDR especially on portable device at that is never a good combo. I'll just play on my OLED TV when I want to get the full experience, which again, is what I expected. I hope it's a bit usable outside at least. I was hoping closer to 600 nits for that alone, as the Deck OLED is JUST usable on a sunny day. But you can't have everything I guess.  UnderJollyRoger Member Jun 16, 2023 648 Germany The screen is also my biggest concern of the unit. The og switch has an absolutely atrocious screen and LCDs just dont cut it anymore for me. The low nits will make it again pretty difficult to properly play outside. I am commuting a lot and sitting on a train with a bit of sun outside was already too much for the og switch. Here is hoping that an OLED variant will come earlier this time.  Milk Prophet of Truth Avenger Oct 25, 2017 4,301 NoSpin said: I didn't see it as a personal attack, I just imagined him reviewing the Game Boy Pocket or the OG DS screes and how disappointed he would have been, whilst we were all busy enjoying video games. Click to expand... Click to shrink... You're implying being critical means you're not also enjoying the video games. I'm critical of tons of my favorite games. I'm still having a fun time with the games 🤷  HandsomeCharles Member Oct 26, 2017 4,717 Disappointing to hear, but as someone who thinks his OG switch's screen is fine, I'm sure it won't really bother me.   OP OP Sangral Powered by Friendship™ Member Feb 17, 2022 8,649 blueredandgold said: Could you please translate for those of us who haven't been able to watch or digest after we saw this posted in the other thread please? Click to expand... Click to shrink... I'm trying to add some bullet points to the OT.  Ghost Slayer Member Oct 30, 2017 1,433 is it like PS Portal LCD screen? Because I think the Portal LCD screen is really good   Decarb Member Oct 27, 2017 9,280 pswii60 said: This means that for handheld purposes, Switch 2 is actually a downgrade on Switch 1 OLED, for any games that aren't taking advantage of the additional power/resolution. So basically, you might want to hold on to your Switch 1 OLED for all your pixel art indies, and any games not getting a patch/upgrade. Click to expand... Click to shrink... Oh I don't think there's any doubt from pure IQ perspective its a downgrade from Switch 1 OLED. Even without HDR support at max brightness that screen pops like nothing else.   Maximo Member Oct 25, 2017 11,041 NoSpin said: I didn't see it as a personal attack, I just imagined him reviewing the Game Boy Pocket or the OG DS screes and how disappointed he would have been, whilst we were all busy enjoying video games. Click to expand... Click to shrink... This is a silly comparison since he's not reviewing a screen from 1996 when it first came out, screen technology has exploded since the first iPhone, seems like a needless jab.  Melhadf Member Dec 25, 2017 2,528 My understanding is that 400nits is the minimum for HDR. So it's technically HDR, but usually dismissed by purists as not "real HDR" such as this vid with his HDR10 testing (1000nits standard). So it's a definite improvement over SDR content, but Nintendo then used an LCD instead of OLED so it most likely looks worse than the OLED switch. Feels like Nintendo is using minimum HDR as a crutch to cheap out on the screen and people are saying it's not "TRUE HDR" even though it's completely within spec.  vegtro Member Oct 25, 2017 808 Aleh said: "crap display" is a huge exaggeration. Everyone who has actually seen it in person says it looks really good, HDR isn't everything, however disappointing that is. Click to expand... Click to shrink... When I first booted the Switch 2, I wanted to believe the screen will be ok from the news. Nope, the screen pretty much is pretty bad compared to OLED.   Alvis Saw the truth behind the copied door Member Oct 25, 2017 12,148 EU A bit of a shame, meh NoSpin said: As so often with gaming, I am relieved to have this person to tell me the thing I am enjoying looking at is bad actually. :) Click to expand... Click to shrink... Yes indeed, this dude is set on a mission to personally ruin your experience, and he's now crying in a corner knowing that he failed.   fourfourfun Member Oct 27, 2017 9,149 England Shadow said: But you can't have everything I guess. Click to expand... Click to shrink... I think that's the thing, they went for resolution and VRR as a priority. I'm sure I also read on here a while ago that it also centres around the availability of appropriate screens. OLED only became viable after a certain point.  Pargon Member Oct 27, 2017 14,110 I thought I had appropriately-low expectations, but I was thinking it would be a 600 nit 1800:1 panel. Not 450 nits and 900:1. The only thing "HDR" about it is probably that content will be authored to make use of a wider color gamut. 

Menu Home News Hardware Gaming Mobile Finance Deals Reviews How To Wccftech GamingMobile Sea of Remnants Is an F2P ‘Ocean Adventure RPG’ Coming Next Year to PC, PS5, and Mobile Alessio Palumbo • Jun 5, 2025 at 04:35am EDT One of the most interesting surprise announcements from yesterday's State of Play is Sea of Remnants. Developed by Joker Studio, primarily known for the asymmetrical multiplayer survival horror game Identity V, and published by NetEase Games, the game is described as a free-to-play ocean adventure roleplaying game scheduled to launch in 2026 for PC (Steam), PlayStation 5, iOS, and Android. Sylar Pan, Product Lead at Joker Studio, said in a statement: Sea of Remnants places the world’s fate directly in the players’ hands. With more than 300 characters to interact with—whether as allies, enemies, or something in between—every action can trigger surprising and far-reaching consequences. We’re excited to see the stories players will create when they finally set sail. The premise of Sea of Remnants is quite peculiar. Players will take the role of puppet-looking sailors who have lost all their memories and embark on a journey alongside a mysterious girl across vast seas and uncharted islands to a city slowly awakening to its secrets. During their travels, players can recruit a crew of unique puppetfolk allies, customize their ships with modular upgrades, and assemble specialized teams for exploration and turn-based battles. Every decision, whether sparing enemies or seizing opportunities, will have dramatic consequences for the world. As rival factions react to each choice and the cityscape of Orbtopia evolves in response, no two captains will experience the same journey. Interestingly, while land combat is turn-based, naval fights take place in real time, with positioning and timing playing a crucial role in the outcome. As mentioned by the developer in the above statement, there will be over 300 non-player characters to interact with, each featuring distinct designs and personalities as well as their own allegiances. Players can befriend, provoke, or remove them. When in Orbtopia, players will even find leisure activities such as mahjong, and life skills such as hotspot cooking and fishing. The Steam page of Sea of Remnants already includes the minimum and recommended requirements. Minimum: OS: Windows 10/11 64-bit or later Processor: Intel Core i7-9700 / AMD Ryzen 5 3600X Memory: 16 GB RAM Graphics: GTX 1060（6GB）/RX 480（8GB） DirectX: Version 11 Network: Broadband Internet connection Storage: 60 GB available space Recommended: OS: Windows 10/11 64-bit or later Processor: Intel Core i7-12700 / AMD Ryzen 7 7700X Memory: 32 GB RAM Graphics: RTX 3070 Ti/RX 6800XT DirectX: Version 12 Network: Broadband Internet connection Storage: 80 GB available space Subscribe to get an everyday digest of the latest technology news in your inbox Follow us on Topics Sections Company Some posts on wccftech.com may contain affiliate links. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com © 2025 WCCF TECH INC. 700 - 401 West Georgia Street, Vancouver, BC, Canada

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Spoilers for “The Reality War.” The BBC and Disney chose not to share screeners ahead of “The Reality War” to preserve its numerous twists. There isn’t time to review it in the usual style, but I felt I’d be remiss not to cap off this run of reviews

The relationship between strategists and designers is key to creating effective work that meets clients’ needs. But strategists can feel misunderstood, and even undervalued, in their attempts to set a project’s direction through clear and meaningful thinking. We spoke with a range of in-house and independent strategists about what they wish designers knew about their work. Is the role of strategists changing, like so many design industry roles right now? If so, how? “The lightning speed turnaround” of creative work is creating new pressures, says Gardiner Richardson’s associate director and strategic lead, Matt Forster. Partly this is down to the rise of AI, which is front-of-mind according to independent strategist Manfred Abraham, who has held senior roles at Interbrand and Wolff Olins. The two big shifts, he says, are AI’s potential to bring efficiency to the process – using information gathering and analytics to inform insights – and the dramatic changes that AI will bring to the consumer landscape. “Imagine a world where your personal AI agent makes your life much easier,” he says. “What are consumers going to do with their extra time? Strategists will have to work in close collaboration with creatives to be able to imagine the future for our clients.” Beyond AI, consumers’ withering attention spans, coupled with the proliferating demands on their time, creates a big challenge. “Brands are looking for strategists to show them high interest areas of culture where they have a credible role to play, making it easier for them to reach their audience,” says Matt Boffey, chief strategy officer, UK & Europe, at Design Bridge and Partners. As the world becomes more complex, there is a renewed appetite for clarity, says Polly Clark, a strategy consultant for agencies like Buddy Creative in Cornwall. “I’m seeing that simplicity is even more important than ever,” she says. “Overly complex or convoluted thinking isn’t helpful for anyone, and just slows everything down.” And some strategists have noticed a bit of mission creep. “Increasingly, clients are expecting strategists to contribute at a broader business level not purely brand strategy, design or comms,” says Louise Kennedy, who recently joined Into The Light as head of strategy. What don’t designers understand about your role? “Strategy is not a threat or a limit to designers’ creativity,” says Gardiner Richardson’s Matt Forster. “It’s a springboard to a controlled creative leap.” Into the Light’s Louise Kennedy points out that “designers, on the whole, are visual and often want to get to the ‘creative ask’ very quickly so they can start doing what they do best. “But many of us strategists enjoy taking people on the journey of how we got there by unpacking context and patterns. What designers might see as wordy, we see as fascinating storytelling, but perhaps we tell them more than they need to know, to protect our own egos.” There seems to be a recurring tension between the idea of strategists as left brain thinkers – rigorous, analytical, and logical – against designers as right-brain thinkers – more creative and emotional. But Manfred Abraham points out this is a false – if persistent – way of looking at strategy. “Some designers have missed that there might be a strong right brain there as well!” he says. What don’t clients understand about your role? “Unless clients have experienced it before, they aren’t immediately going to understand the value of strategy,” Gardiner Richardson’s Matt Forster says. “They may have worked with agencies who underpin their creative approaches on little substance. “Once we’ve explained our strategic process, why we follow it and the value it will create for all their creative communications and wider business, it’s a no brainer.” Nor does every client understand the commercial power of great design. “In the brand consulting and growth space specifically, clients often think that strategy is communication strategy,” says Manfred Abraham. “The strategies we develop go much further than that – communications is a part of it.” And adding all this value takes time – more than some clients realise. “I think for clients, it is understanding the need to protect the time and space to do a proper job at this stage and the benefit that will bring,” says Into The Light’s Louise Kennedy. “We might even need to commission new insight work if we feel there are big gaps in knowledge,” she adds. How do you balance multiple client meetings with getting the deep thinking done? This, most strategists agree, is a precarious juggling act. “It sometimes feels like ‘manager time’ has won out over ‘maker time,’” says Design Bridge and Partners’ Matt Boffey. “Days are apportioned into slots, from 30 minutes to an hour, which is perfect for meetings but inadequate for building momentum on substantial projects. The goal, he insists, isn’t to eliminate meetings. “Collaboration remains essential. Rather, it’s to create conditions where both discussion and deep work can thrive. We must be careful that ‘talking’ doesn’t completely squeeze out ‘doing’.” He encourages his team to block time between meetings to mentally stretch, as you might after a gym session. “And I’m a strong advocate for reserving longer periods, either half days or full days, for the ‘deep work’ required when writing a discovery debrief or developing brand strategy.” Although Louise Kennedy blocks out time in this way, she finds it doesn’t always work for her. “Often in those moments I can get brainfreeze as I feel under pressure to produce something smart,” she says. “So I like to read everything on a project then leave it for at least a day so my brain can digest it fully and start working behind the scenes.” External consultants can work the schedule that suits them. On most days, Manfred Abraham gets up at 5.30am because that’s when his brain is at its best. It’s also a time of day free of client meetings, “so it’s great thinking time,” he says. Polly Clark, on the other hand, embraces this juggling act. “It’s always something I’ve needed to do, and actually helps sharpen my thinking. Switching focus means I can come back to things fresher, and stops me getting caught up in the weeds.” What’s the worst thing a designer can say to a strategist? Matt Forster – “That they still don’t get it – which means I haven’t involved them enough, explained it well enough or done a good enough job.” Louise Kennedy – “’I’m confused’ or worse, ‘I’m confused and bored’.” Matt Boffey – ‘“Great, the client’s bought the strategy, now we can really start the work.” “This sounds like strategy has become a hurdle to clear before creativity begins, where it should be the foundation that makes creativity powerful and purposeful. The best work happens when strategists and designers see their contributions as interconnected parts of a unified process, rather than unrelated elements.” Polly Clark – “In the past I’ve heard designers question what strategy brings. That’s been when the strategy hasn’t made sense of the challenge, or is overly convoluted – which is sure to make everyone switch off.” Manfred Abraham – “That great design doesn’t need strategic thinking. It’s simply not true. We are great individually but we are brilliant together.”

Menu Home News Hardware Gaming Mobile Finance Deals Reviews How To Wccftech Deals Apple’s 13-Inch M4 MacBook Air With 16GB Unified RAM & 512GB Storage Drops Below The $1,000 Price Barrier, Making It A Notebook For Everyone From A ‘Cost To Performance’ Perspective Omar Sohail • Jun 3, 2025 at 04:13am EDT The M4 MacBook Air range boasts enough power, portability, and battery life that it turns into an ‘all-around’ portable computer that caters to all sorts of requirements for millions of consumers. However, with the latest discount on the Starlight finish, which drops the price by more than $200, the smaller 13-inch portable Mac with 16GB of unified RAM and 512GB storage is now listed on Amazon for only $989.95. For those keeping a track on these discounts, they should be aware that this is the best deal offered by Amazon, but only if you pick the Starlight color right now. Every other paint job with the exact same configuration is available for $1,049.99, so if you value your wallet’s size more than your color preferences, the Starlight variant should become your daily driver. The 13-inch M4 MacBook Air is incredibly thin and light, with the unibody aluminum construction delivering a robust exterior that outmatches its competitors in the same price bracket. You will miss out on that mini-LED upgrade and high refresh rate, not to mention that this model also ships without an active cooling fan to keep the weight down. For the productivity aficionados, the 13-inch M4 MacBook Air supports up to two high-resolution monitors, and that too without closing the machine’s lid. If you want to sit away from your primary workstation or desk, the Apple Silicon’s efficiency allows the MacBook Air to last for up to 18 hours on a single charge, while offering the flexibility of getting charged via MagSafe or Thunderbolt port. For less than $1,000, there are few alternatives that can offer what this 13-inch M4 MacBook Air has, and this discount guarantees that you have one of the best ‘price to performance’ notebooks in your hands. Get the 13-inch M4 MacBook Air with 16GB RAM, 512GB storage from Amazon - $989.95 (17 percent off, discount applicable on the Starlight finish only) See the latest technology deals that Amazon has discounted today See what else Amazon has discounted today Deal of the Day Subscribe to get an everyday digest of the latest technology news in your inbox Follow us on Topics Sections Company Some posts on wccftech.com may contain affiliate links. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com © 2025 WCCF TECH INC. 700 - 401 West Georgia Street, Vancouver, BC, Canada

“Was your interior designer Ayn Bland?” Barely ten minutes into Mountainhead, the first feature film from Succession creator Jesse Armstrong, the viewer is confronted with one of the film’s central tenets: beige is bad.Articulated by Jeff (Ramy Youssef), the movie does a lot to engage this train of thought. Its central characters—tech bro founders Randall (Steve Carrell), Hugo (Jason Schwartzman), and Venis (Cory Michael Smith)—are pitted against not just each other, but the world writ large as it begins to crumble around them, mostly thanks to their own machinations.But when did our current beige malaise set in? Much of the recent divisiveness might be attributed to the Kardashians, whose homes are synonymous with muted putty tones: “less is more” taken to its only logical conclusion—least is best. The aesthetic has occasionally gone viral, with the TikTok account Sad Beige even garnering notoriety for documenting the lifelessness of children’s retail offerings in the voice of German documentary filmmaker Werner Herzog.Warner Bros.The cast of Mountainhead, the new HBO Original film from Succession creator Jesse Armstrong.Social media is as much a progenitor of the trend as it is the platform to document it and repackage it for frictionless consumption. Beige is safe, easy, legible—if your entire house has been unpacked from Amazon boxes, why fight the natural inclination to just live in one? The Mountainhead home might be the lair of a fictional tech boss, but the aesthetics remain the same up and down the corporate ladder.The color family has its own troubled history: “khaki,” which is derived from the Urdu term for “dusty,” originated in mid-19th-century colonial India, as the critic and author Andrea Codrington noted in an eerily prescient 2001 essay for Cabinet magazine that further elaborates on beige’s latent potential for evil. Mountainhead, then, sees the hue returning to its roots, becoming shorthand for what Armstrong sees as everything that’s wrong with the world: complacency, exhaustion, and boredom.MACALL POLAY. SMPSPAnother beige couch in the Mountainhead house. Armstrong’s camera treats the home, designed by local Utah firm Upwall Design, as a character in and of itself, with lingering shots of quietly humming servers, spiraling staircases and vacant driveways presenting solitude and menace as two sides of the same coin. Town & Country reported that production designer Stephen Carter liked the property for its The Shining-esque vibes. He wasn’t wrong. “There’s a solitary nature to that house, too,” star Steve Carrell told The Salt Lake Tribune. “You feel like you’re away from everything.”Another word for that feeling—articulated by scenes of the men laying about the home glued to their phones as scenes of worldwide terror stream in—would be dissociation. Think home is where the heart is? Mountainhead makes a compelling case that it's often just another a bad trip.Sean SantiagoDeputy EditorSean Santiago is ELLE Decor's Deputy Editor, covering news, trends and talents in interior design, hospitality and travel, culture, and luxury shopping. Since starting his career at an interior design firm in 2011, he has gone on to cover the industry for Vogue, Architectural Digest, Sight Unseen, PIN-UP and Domino. He is the author of The Lonny Home (Weldon Owens, 2018), has produced scripted social content for brands including West Elm and Streeteasy, and is sometimes recognized on the street for his Instagram Reels series, #DanceToDecor

Nichols Canyon cuts through the south side of the Hollywood Hills, stretching from Hollywood Boulevard in the south up to Mulholland Drive in the north. Made famous by David Hockney, whose 1980 painting of the canyon sold for just over $41M in 2020, the area remains a thriving artist's community. What better place for Elle Decor A-List designer Oliver Furth to build a "creative cottage" for his partner, The Culture Creative founder Sean Yashar?Furth and Yashar, who've been together 14 years, met in the industry and purchased their home 7 years ago. When the lot next door—a pines-filled acre with a tiny house on it—came up for sale, the couple jumped at the chance to buy. "Anyone else would've torn it down and built something bigger," says Furth. "We replaced the windows and redid the kitchen and bathrooms, but we leaned into its size." Now drenched in Yashar's signature "eau de nil" pastel tones, the cottage embraces the character of its original 1940s structure while serving as a cutting-edge space for creativity.Kort HavensIn the sitting room, a Philippe Starck chrome side table from the original Royalton Hotel, from 1988, holds a place of pride with a group of Peter Shire and Ron Arad vintage chairs and a Rachel Shillander pyramidal lamp. Art includes greats of LA’s past and present: a Laddie John Dill mixed media, a Sam Falls tapestry, a Tom Holland metal relief, and a Strauss Bourque-LaFrance painting."All of my work is really portraiture." —Oliver Furth"My clients are all muses to me," says Yashar, who provides consulting services for designers. "I have to be a good listener and understand who the client is and how they connect to decorative arts history, so I spend a lot of time researching. How else can I be an authority?"To that end, the space is designed to provide a moment to reflect and the fodder to rev into high gear in equal measures; to facilitate rest as much as the chance to recharge. Following in the footsteps of Albert Hadley and Tony Duquette (who once declared malachite a neutral), Furth color-drenched the space in a mint green. "That color is the envelope—that's what I call it," says Furth. "We kept it very tight by lacquering the floors, the walls, and the ceiling in that color. Even the cabinetry and the appliances are in that mint. It allows us to have this object-driven interior space by unifying everything with color."Kort HavensA vintage Joe D’Urso for Knoll desk, Sam Maloof desk chair, Christopher Prinz stool and felt-clad speaker by Studio AHEAD create a sleek composition under an Ingo Mauer chandelier in the office. Art includes a triptych of photographs by David Benjamin Sherry, and framed magazine ads from Yashar’s parents’ furniture store, Moda Italia, from 1990.The seafoam hue unites not only the interior, but also decades of decorative history: Yashar found that the architect Paul Williams, who worked in LA in the 1940's and 50's, used a similar shade in many projects. "There's a lot of history and narrative within this color that maybe not everyone will be able to know, but hopefully everyone can feel," says Yashar. Clocking in at roughly 1,000-square-feet, the interior is now a mixture of millennial aesthetics, showcasing Yashar's love for design culture icons like Mario Buatta and Saul Bass. The entry sets the tone with its metal-and-glass Dutch door. A mixed-use meeting room offers a blend of contrasts, from Buatta-inspired shades in a Dickies-esque khaki twill to antique Chippendale chairs juxtaposed with 1990s Marc Newson tables. "All of my work is really portraiture," says Furth, "so this was an opportunity to help create this sort of portrait of Sean and his business." "Sometimes things just resonate...you just know when it's right." —Sean YasharThe sitting room features iconic design pieces, including a worn black leather sofa from the 1980s and a Philippe Starck table from the Royalton Hotel. Peter Shire and Ron Arad chairs are paired with conceptual furniture inspired by Dan Friedman. The kitchen celebrates postwar and ’80s influences with Smeg appliances and works by Soft Baroque and Patrick Nagel, grounded by a custom table from Studio MUKA. "A lot of people know me for my interest in eighties and nineties design culture," says Yashar. "But when I think eighties or nineties, I don't think of one thing. I don't want to choose. So I want to have Joe D'Urso high-tech track lighting, and I want it against these Mario Buatta-style balloon shades. I like that duality."Outside, a Persian-inspired courtyard nods to Yashar's heritage while offering dining and lounging areas that showcase rare 1980s furniture, including a Peter Lane ceramic table and one-off mint-colored Richard Schultz seating. The courtyard’s natural and faux vine murals create a satirical trompe-l’oeil effect, celebrating real-versus-virtual artistry. "I think we're both big believers in feeling," says Yashar. "Sometimes things just resonate. You can't really put your finger on it, but you just know that it's right."Sean SantiagoDeputy EditorSean Santiago is ELLE Decor's Deputy Editor, covering news, trends and talents in interior design, hospitality and travel, culture, and luxury shopping. Since starting his career at an interior design firm in 2011, he has gone on to cover the industry for Vogue, Architectural Digest, Sight Unseen, PIN-UP and Domino. He is the author of The Lonny Home (Weldon Owens, 2018), has produced scripted social content for brands including West Elm and Streeteasy, and is sometimes recognized on the street for his Instagram Reels series, #DanceToDecor

Warning: contains spoilers for Doctor Who episode “The Reality War.” In Doctor Who’s frankly mind-boggling season finale, the Doctor’s epic battle with the two Ranis, Omega, Conrad and a herd of skyscraper-sized bone creatures ultimately comes down to the restoration of a single life – and will require a sacrifice nobody expected. Spoilers ahead. It’s honestly difficult to know where to start with this episode. There are so many potential jumping-off points for discussion – though, somewhat tellingly, very few of them relate to the actual story that kicked off in earnest last week, which the episode itself seems positively impatient to get out of the way. It takes about 15 minutes for the Doctor to stop hugging every member of the extended supporting cast so the titular war can kick off, then by the halfway mark it’s over. Audacious? Yes, though that’s not to say it actually works. Do we start with Billie Piper? Or the unexpected and quite charming Jodie Whittaker cameo? Or the fact that they somehow snuck Ncuti Gatwa’s regeneration onto the screen without anybody knowing? No, because this season didn’t start with Billie Piper, or Jodie Whittaker, or the Rani, or Ruby Sunday. It didn’t even start with the Doctor. It started with Belinda Chandra. A character with so much potential – compassionate, uncertain, a little bit spiky, competent in a new and interesting way, compellingly distrustful of the Doctor. Potential that has, at this point, been mostly wasted. There is a point in “The Reality War” where Belinda basically tells the Doctor “OK I think I’m done contributing to this episode, good luck tho” and is left holding the baby in a soundproofed box where she can neither affect or be affected by the story happening outside. We even have an unintentionally comical cut back to her standing in there, doing nothing, saying nothing. It’s hard to think of a more literal way to sideline a key player. This is the co-lead of the show! The companion! And instead of having any real agency, instead of contributing to the plot in any meaningful way whatsoever, she functionally stops existing as a narrative presence. She doesn’t even get to go with the Doctor when he rushes off to save what turns out to be her child. And for what? So that the companion who supposedly left the show last season can have all the big dramatic moments instead? There were no advanced screeners available for this episode – given what happens at the end, it’s easy to see what they were scared might leak – so I’m writing with less distance than usual, reacting fairly rapidly to a first watch. But even with several days to digest, it’s difficult to imagine feeling anything other than bafflement at this storytelling choice. This is what Belinda’s whole story arc was leading to? This is the big twist? It’s truly one of the most bewildering decisions that Russell T Davies has made. It already kind of felt like he’d run out of meaningful stuff for Belinda to do after “The Well”, and there have been plenty of complaints about her sidelining in “Wish World”, but nobody could have predicted this. Sorry Belinda. And sorry Varada Sethu. You both deserved better. Now to Ncuti Gatwa. It’s pointless getting into behind-the-scenes gossip, or speculating on the actor’s motivations – if he only ever wanted to do two seasons, of course that’s his choice. But what are we to take away from his brief tenure in storytelling and character terms? A Doctor defined by his joy, his exuberance, his love for people (frustratingly, a point this episode hammers until it becomes tedious). A smile as powerful as a billion supernovas. A killer wardrobe. Even in lesser episodes, Gatwa’s energy has carried us along, infectious and delightful. It’s a genuine shock and a shame to see him go. Join our mailing list Get the best of Den of Geek delivered right to your inbox! Not least because, as with Belinda, it feels like his Doctor had unfulfilled potential. Was this episode truly a satisfying conclusion to Fifteen’s story? He gets plenty of good moments, big and small, and of course he plays the hell out of all of them. You could argue that sacrificing their life to save one child is about the most Doctor-ish thing possible. I wouldn’t necessarily argue with you. But that’s broad strokes stuff, generally applicable to any incarnation. What about this Doctor makes this specific set of circumstances a fitting send-off? Is it satisfying for this Doctor, a Doctor representing a particular streak of joyful hedonism, a Doctor who releases UNIT from their stifling roles in Conrad’s reactionary wish world via an explicit and triumphant assertion of his queerness, to go out in this way, for these reasons? It just doesn’t feel like that’s what these past two seasons – the bi-generation, his relationship with Rogue, his torturing of Kid, the seemingly forgotten Susan stuff – have been leading to. It’s a shame that the episode also feels so messy on a minute-to-minute level. There are individually effective moments – Dark Souls boss Omega is a fantastic visual, and him casually munching The Rani is enjoyably WTF (though I can’t help wishing they’d offed the other one and kept Archie Panjabi around). The moment with the Doctor and Belinda passing Poppy’s jacket back and forth and folding it until it vanishes is kind of jaw-dropping in how understated and upsetting it is. Anita’s first joke about being in hospitality is funny (the second and third iterations not so much). Millie Gibson does a great job, even if it feels like a misstep to give Ruby so much heavy lifting to do instead of Belinda. But the whole thing feels so all over the place that not even Gatwa’s megastar energy can hold it together. And now he’s gone, regenerated into Billie Piper. At this point, we have no idea when the show will be back. It’s impossible to know where this is going. And it’s hard not to feel torn – on the one hand, Billie Piper is a fantastic actor, and it’s fascinating to consider what her take on the role will be (though it should be noted that the credits pointedly don’t say “Billie Piper as The Doctor”, whatever that could mean). On the other hand, didn’t we just do this? We had the second Tennant Doctor, it was a lovely gift for fans that wrapped up some loose ends and gave everyone a big warm glow for the anniversary, and then we flew off with Ncuti Gatwa, an actor who couldn’t have screamed more loudly that things were going to be different. But now we’re looking backwards again. And as fun a surprise as Piper’s appearance is, as fully as she will no doubt own the role… it feels like another retrograde move. It’s Doctor Who celebrating itself, getting lost in its own mythos, turning inward. And so we end this oh-so promising season in a strange, unsettling place. An episode that doesn’t really seem to care that much about the story it claimed to be telling, which makes discussing it seem weirdly beside the point. A show in limbo. A whole incarnation of the Doctor gone, when we’d barely started to get to know him. A promising companion wasted. A showrunner everyone expected to be a safe pair of hands making some utterly confounding choices. Where do we go from here? Doctor Who series 15 is available to stream now on BBC iPlayer in the UK and on Disney+ around the world.