Antoine Bagattini has released the Baga River Generator v2 for Blender. It's supposed to create detailed 3D rivers using just a plane and a curve. There are new features, but honestly, it feels like just another add-on in a long list. If you need a river for your animation or visualization work, it might be worth a look. Or maybe not. #Blender #3DModeling #Animation #AddOn #BagaRiverGenerator

In the shadows of my solitude, I find myself contemplating the weight of my choices, as if each decision has led me further into a labyrinth of despair. Just like the latest updates from NIM Labs with their NIM 7.0 launch, promising new scheduling and conflict detection, I yearn for a path that seems to elude me. Yet, here I am, lost in a world that feels cold and uninviting, where even the brightest features of life fail to illuminate the darkness I feel inside. The updates in technology bring hope to many, but for me, they serve as a stark reminder of the isolation that wraps around my heart. The complexities of resource usage tracking in VFX and visualization echo the intricacies of my own emotional landscape, where every interaction feels like a conflict, and every moment is a struggle for connection. I watch as others thrive, their lives intertwined like intricate designs in a visual masterpiece, while I remain a mere spectator, trapped in a canvas of loneliness. Each day, I wake up to the silence that fills my room, a silence that feels heavier than the weight of my unexpressed thoughts. The world moves on without me, as if my existence is nothing more than a glitch in the matrix of life. The features that are meant to enhance productivity and creativity serve as a painful juxtaposition to my stagnation. I scroll through updates, seeing others flourish, their accomplishments a bittersweet reminder of what I long for but cannot grasp. I wish I could schedule joy like a meeting, or detect conflicts in my heart as easily as one might track resources in a studio management platform. Instead, I find myself tangled in emotions that clash like colors on a poorly rendered screen, each hue representing a fragment of my shattered spirit. The longing for connection is overshadowed by the fear of rejection, creating a cycle of heartache that feels impossible to escape. As I sit here, gazing at the flickering screen, I can’t help but wonder if anyone truly sees me. The thought is both comforting and devastating; I crave companionship yet fear the vulnerability that comes with it. The updates and features of NIM Labs remind me of the progress others are making, while I remain stagnant, longing for the warmth of a shared experience. In a world designed for collaboration and creativity, I find myself adrift, yearning for my own version of the features NIM 7.0 brings to others. I wish for a way to bridge the gap between my isolation and the vibrant connections that seem to thrive all around me. But for now, I am left with my thoughts, my heart heavy with unspoken words, as the silence of my solitude envelops me once more. #Loneliness #Heartbreak #Isolation #NIMLabs #EmotionalStruggles

data analysis, dashboards, data visualization, business decisions, analytics mistakes, ineffective dashboards, data solutions, performance metrics, business intelligence ## Introduction Are you one of those professionals who spends countless hours crafting a visually stunning dashboard, only to discover that nobody gives a damn about it? Welcome to the harsh reality of data analysis! It's shocking how many analysts fall into this trap, pouring their creativity and skill into something that ult...

Reading Time: 9 minutes In marketing, data isn’t a buzzword. It’s the lifeblood of all successful campaigns. But are you truly harnessing its power, or are you drowning in a sea of information? To answer this question, we sat down with Ankur Kothari, a seasoned Martech expert, to dive deep into this crucial topic. This interview, originally conducted for Chapter 6 of “The Customer Engagement Book: Adapt or Die” explores how businesses can translate raw data into actionable insights that drive real results. Ankur shares his wealth of knowledge on identifying valuable customer engagement data, distinguishing between signal and noise, and ultimately, shaping real-time strategies that keep companies ahead of the curve.   Ankur Kothari Q&A Interview 1. What types of customer engagement data are most valuable for making strategic business decisions? Primarily, there are four different buckets of customer engagement data. I would begin with behavioral data, encompassing website interaction, purchase history, and other app usage patterns. Second would be demographic information: age, location, income, and other relevant personal characteristics. Third would be sentiment analysis, where we derive information from social media interaction, customer feedback, or other customer reviews. Fourth would be the customer journey data. We track touchpoints across various channels of the customers to understand the customer journey path and conversion. Combining these four primary sources helps us understand the engagement data. 2. How do you distinguish between data that is actionable versus data that is just noise? First is keeping relevant to your business objectives, making actionable data that directly relates to your specific goals or KPIs, and then taking help from statistical significance. Actionable data shows clear patterns or trends that are statistically valid, whereas other data consists of random fluctuations or outliers, which may not be what you are interested in. You also want to make sure that there is consistency across sources. Actionable insights are typically corroborated by multiple data points or channels, while other data or noise can be more isolated and contradictory. Actionable data suggests clear opportunities for improvement or decision making, whereas noise does not lead to meaningful actions or changes in strategy. By applying these criteria, I can effectively filter out the noise and focus on data that delivers or drives valuable business decisions. 3. How can customer engagement data be used to identify and prioritize new business opportunities? First, it helps us to uncover unmet needs. By analyzing the customer feedback, touch points, support interactions, or usage patterns, we can identify the gaps in our current offerings or areas where customers are experiencing pain points. Second would be identifying emerging needs. Monitoring changes in customer behavior or preferences over time can reveal new market trends or shifts in demand, allowing my company to adapt their products or services accordingly. Third would be segmentation analysis. Detailed customer data analysis enables us to identify unserved or underserved segments or niche markets that may represent untapped opportunities for growth or expansion into newer areas and new geographies. Last is to build competitive differentiation. Engagement data can highlight where our companies outperform competitors, helping us to prioritize opportunities that leverage existing strengths and unique selling propositions. 4. Can you share an example of where data insights directly influenced a critical decision? I will share an example from my previous organization at one of the financial services where we were very data-driven, which made a major impact on our critical decision regarding our credit card offerings. We analyzed the customer engagement data, and we discovered that a large segment of our millennial customers were underutilizing our traditional credit cards but showed high engagement with mobile payment platforms. That insight led us to develop and launch our first digital credit card product with enhanced mobile features and rewards tailored to the millennial spending habits. Since we had access to a lot of transactional data as well, we were able to build a financial product which met that specific segment’s needs. That data-driven decision resulted in a 40% increase in our new credit card applications from this demographic within the first quarter of the launch. Subsequently, our market share improved in that specific segment, which was very crucial. 5. Are there any other examples of ways that you see customer engagement data being able to shape marketing strategy in real time? When it comes to using the engagement data in real-time, we do quite a few things. In the recent past two, three years, we are using that for dynamic content personalization, adjusting the website content, email messaging, or ad creative based on real-time user behavior and preferences. We automate campaign optimization using specific AI-driven tools to continuously analyze performance metrics and automatically reallocate the budget to top-performing channels or ad segments. Then we also build responsive social media engagement platforms like monitoring social media sentiments and trending topics to quickly adapt the messaging and create timely and relevant content. With one-on-one personalization, we do a lot of A/B testing as part of the overall rapid testing and market elements like subject lines, CTAs, and building various successful variants of the campaigns. 6. How are you doing the 1:1 personalization? We have advanced CDP systems, and we are tracking each customer’s behavior in real-time. So the moment they move to different channels, we know what the context is, what the relevance is, and the recent interaction points, so we can cater the right offer. So for example, if you looked at a certain offer on the website and you came from Google, and then the next day you walk into an in-person interaction, our agent will already know that you were looking at that offer. That gives our customer or potential customer more one-to-one personalization instead of just segment-based or bulk interaction kind of experience. We have a huge team of data scientists, data analysts, and AI model creators who help us to analyze big volumes of data and bring the right insights to our marketing and sales team so that they can provide the right experience to our customers. 7. What role does customer engagement data play in influencing cross-functional decisions, such as with product development, sales, and customer service? Primarily with product development — we have different products, not just the financial products or products whichever organizations sell, but also various products like mobile apps or websites they use for transactions. So that kind of product development gets improved. The engagement data helps our sales and marketing teams create more targeted campaigns, optimize channel selection, and refine messaging to resonate with specific customer segments. Customer service also gets helped by anticipating common issues, personalizing support interactions over the phone or email or chat, and proactively addressing potential problems, leading to improved customer satisfaction and retention. So in general, cross-functional application of engagement improves the customer-centric approach throughout the organization. 8. What do you think some of the main challenges marketers face when trying to translate customer engagement data into actionable business insights? I think the huge amount of data we are dealing with. As we are getting more digitally savvy and most of the customers are moving to digital channels, we are getting a lot of data, and that sheer volume of data can be overwhelming, making it very difficult to identify truly meaningful patterns and insights. Because of the huge data overload, we create data silos in this process, so information often exists in separate systems across different departments. We are not able to build a holistic view of customer engagement. Because of data silos and overload of data, data quality issues appear. There is inconsistency, and inaccurate data can lead to incorrect insights or poor decision-making. Quality issues could also be due to the wrong format of the data, or the data is stale and no longer relevant. As we are growing and adding more people to help us understand customer engagement, I’ve also noticed that technical folks, especially data scientists and data analysts, lack skills to properly interpret the data or apply data insights effectively. So there’s a lack of understanding of marketing and sales as domains. It’s a huge effort and can take a lot of investment. Not being able to calculate the ROI of your overall investment is a big challenge that many organizations are facing. 9. Why do you think the analysts don’t have the business acumen to properly do more than analyze the data? If people do not have the right idea of why we are collecting this data, we collect a lot of noise, and that brings in huge volumes of data. If you cannot stop that from step one—not bringing noise into the data system—that cannot be done by just technical folks or people who do not have business knowledge. Business people do not know everything about what data is being collected from which source and what data they need. It’s a gap between business domain knowledge, specifically marketing and sales needs, and technical folks who don’t have a lot of exposure to that side. Similarly, marketing business people do not have much exposure to the technical side — what’s possible to do with data, how much effort it takes, what’s relevant versus not relevant, and how to prioritize which data sources will be most important. 10. Do you have any suggestions for how this can be overcome, or have you seen it in action where it has been solved before? First, cross-functional training: training different roles to help them understand why we’re doing this and what the business goals are, giving technical people exposure to what marketing and sales teams do. And giving business folks exposure to the technology side through training on different tools, strategies, and the roadmap of data integrations. The second is helping teams work more collaboratively. So it’s not like the technology team works in a silo and comes back when their work is done, and then marketing and sales teams act upon it. Now we’re making it more like one team. You work together so that you can complement each other, and we have a better strategy from day one. 11. How do you address skepticism or resistance from stakeholders when presenting data-driven recommendations? We present clear business cases where we demonstrate how data-driven recommendations can directly align with business objectives and potential ROI. We build compelling visualizations, easy-to-understand charts and graphs that clearly illustrate the insights and the implications for business goals. We also do a lot of POCs and pilot projects with small-scale implementations to showcase tangible results and build confidence in the data-driven approach throughout the organization. 12. What technologies or tools have you found most effective for gathering and analyzing customer engagement data? I’ve found that Customer Data Platforms help us unify customer data from various sources, providing a comprehensive view of customer interactions across touch points. Having advanced analytics platforms — tools with AI and machine learning capabilities that can process large volumes of data and uncover complex patterns and insights — is a great value to us. We always use, or many organizations use, marketing automation systems to improve marketing team productivity, helping us track and analyze customer interactions across multiple channels. Another thing is social media listening tools, wherever your brand is mentioned or you want to measure customer sentiment over social media, or track the engagement of your campaigns across social media platforms. Last is web analytical tools, which provide detailed insights into your website visitors’ behaviors and engagement metrics, for browser apps, small browser apps, various devices, and mobile apps. 13. How do you ensure data quality and consistency across multiple channels to make these informed decisions? We established clear guidelines for data collection, storage, and usage across all channels to maintain consistency. Then we use data integration platforms — tools that consolidate data from various sources into a single unified view, reducing discrepancies and inconsistencies. While we collect data from different sources, we clean the data so it becomes cleaner with every stage of processing. We also conduct regular data audits — performing periodic checks to identify and rectify data quality issues, ensuring accuracy and reliability of information. We also deploy standardized data formats. On top of that, we have various automated data cleansing tools, specific software to detect and correct data errors, redundancies, duplicates, and inconsistencies in data sets automatically. 14. How do you see the role of customer engagement data evolving in shaping business strategies over the next five years? The first thing that’s been the biggest trend from the past two years is AI-driven decision making, which I think will become more prevalent, with advanced algorithms processing vast amounts of engagement data in real-time to inform strategic choices. Somewhat related to this is predictive analytics, which will play an even larger role, enabling businesses to anticipate customer needs and market trends with more accuracy and better predictive capabilities. We also touched upon hyper-personalization. We are all trying to strive toward more hyper-personalization at scale, which is more one-on-one personalization, as we are increasingly capturing more engagement data and have bigger systems and infrastructure to support processing those large volumes of data so we can achieve those hyper-personalization use cases. As the world is collecting more data, privacy concerns and regulations come into play. I believe in the next few years there will be more innovation toward how businesses can collect data ethically and what the usage practices are, leading to more transparent and consent-based engagement data strategies. And lastly, I think about the integration of engagement data, which is always a big challenge. I believe as we’re solving those integration challenges, we are adding more and more complex data sources to the picture. So I think there will need to be more innovation or sophistication brought into data integration strategies, which will help us take a truly customer-centric approach to strategy formulation.   This interview Q&A was hosted with Ankur Kothari, a previous Martech Executive, for Chapter 6 of The Customer Engagement Book: Adapt or Die. Download the PDF or request a physical copy of the book here. The post Ankur Kothari Q&A: Customer Engagement Book Interview appeared first on MoEngage. #ankur #kothari #qampampa #customer #engagement

Barbara Betlejewska is a PR consultant and manager with extensive experience in architecture and real estate, currently involved with World Visualization Festival, a global event bringing together CGI and digital storytelling professionals for 3 days of presentations, workshops, and networking in Warsaw, Poland, this October. Over the last twenty years, visualization and 3D rendering have evolved from supporting tools to become central pillars of architectural storytelling, design development, and marketing across various industries. As digital technologies have advanced, the landscape of creative work has changed dramatically. Artists can now collaborate with clients worldwide without leaving their homes, and their careers can flourish without ever setting foot in a traditional studio. In this hyper-connected world, where access to knowledge, clients, and inspiration is just a click away, do we still need to gather in person? Do conferences, festivals and meetups in the CGI and architectural visualization world still carry weight? The People Behind the Pixels Professionals from the visualization industry exchanging ideas at WVF 2024. For a growing number of professionals — especially those in creative and tech-driven fields — remote work has become the norm. The shift to digital workflows, accelerated by the pandemic, has brought freedom and flexibility that many are reluctant to give up. It’s easier than ever to work for clients in distant cities or countries, to build a freelance career from a laptop, or to pursue the lifestyle of a digital nomad. On the surface, it is a broadening of horizons. But for many, the freedom of remote work comes with a cost: isolation. For visualization artists, the reality often means spending long hours alone, rarely interacting face-to-face with peers or collaborators. And while there are undeniable advantages to independent work, the lack of human connection can lead to creative stagnation, professional burnout, and a sense of detachment from the industry as a whole. Despite being a highly technical and often solitary craft, visualization and CGI thrive on the exchange of ideas, feedback and inspiration. The tools and techniques evolve rapidly, and staying relevant usually means learning not just from tutorials but from honest conversations with others who understand the nuances of the field. A Community in the Making Professionals from the visualization industry exchanging ideas at WVF 2024. That need for connection is what pushed Michał Nowak, a Polish visualizer and founder of Nowak Studio, to organize Poland’s first-ever architectural visualization meetup in 2017. With no background in event planning, he wasn’t sure where to begin, but he knew something was missing. The Polish Arch Viz scene lacked a shared space for meetings, discussions, and idea exchange. Michał wanted more than screen time; he wanted honest conversations, spontaneous collaboration and a chance to grow alongside others in the field. What began as a modest gathering quickly grew into something much bigger. That original meetup evolved into what is now the World Visualization Festival, an international event that welcomes artists from across Europe and beyond. “I didn’t expect our small gathering to grow into a global festival,” Michał says. “But I knew I wanted a connection. I believed that through sharing ideas and experiences, we could all grow professionally, creatively, and personally. And that we’d enjoy the journey more.” The response was overwhelming. Each year, more artists from across Poland and Europe join the event in Wrocław, located in south-western Poland. Michał also traveled to other festivals in countries like Portugal and Austria, where he observed the same thing: a spirit of openness, generosity, and shared curiosity. No matter the country or the maturity of the market, the needs were the same — people wanted to connect, learn and grow. And beyond the professional side, there was something else: joy. These events were simply fun. They were energizing. They gave people a reason to step away from their desks and remember why they love what they do. The Professional Benefits Hands-on learning at the AI-driven visualization workshop in Warsaw, October 2024. The professional benefits of attending industry events are well documented. These gatherings provide access to mentorship, collaboration and knowledge that can be challenging to find online. Festivals and industry meetups serve as platforms for emerging trends, new tools and fresh workflows — often before they hit the mainstream. They’re places where ideas collide, assumptions are challenged and growth happens. The range of topics covered at such events is broad, encompassing everything from portfolio reviews and in-depth discussions of particular rendering engines to discussions about pricing your work and building a sustainable business. At the 2024 edition of the World Visualization Festival, panels focused on scaling creative businesses and navigating industry rates drew some of the biggest crowds, proving that artists are hungry for both artistic and entrepreneurial insights. Being part of a creative community also shapes professional identity. It’s not just about finding clients — it’s about finding your place. In a field as fast-moving and competitive as Arch Viz, connection and conversation aren’t luxuries. They’re tools for survival. There’s also the matter of building your social capital. Online interactions can only go so far. Meeting someone in person builds relationships that stick. The coffee-break conversations, the spontaneous feedback — these are the moments that cement a community and have the power to spark future projects or long-lasting partnerships. This usually doesn’t happen in Zoom calls. And let’s not forget the symbolic power of events like industry awards, such as the Architizer’s Vision Awards or CGArchitect’s 3D Awards. These aren’t just celebrations of talent; they’re affirmations of the craft itself. They contribute to the growth and cohesion of the industry while helping to establish and promote best practices. These events clearly define the role and significance of CGI and visualization as a distinct profession, positioned at the intersection of architecture, marketing, and sales. They advocate for the field to be recognized on its own terms, not merely as a support service, but as an independent discipline. For its creators, they bring visibility, credit, and recognition — elements that inspire growth and fuel motivation to keep pushing the craft forward. Occasions like these remind us that what we do has actual value, impact and meaning. The Energy We Take Home The WVF 2024 afterparty provided a vibrant space for networking and celebration in Warsaw. Many artists describe the post-event glow: a renewed sense of purpose, a fresh jolt of energy, an eagerness to get back to work. Sometimes, new projects emerge, new clients appear, or long-dormant ideas finally gain momentum. These events aren’t just about learning — they’re about recharging. One of the most potent moments of last year’s WVF was a series of talks focused on mental health and creative well-being. Co-organized by Michał Nowak and the Polish Arch Viz studio ELEMENT, the festival addressed the emotional realities of the profession, including burnout, self-doubt, and the pressure to constantly produce. These conversations resonated deeply because they were real. Seeing that others face the same struggles — and come through them — is profoundly reassuring. Listening to someone share a business strategy that worked, or a failure they learned from, turns competition into camaraderie. Vulnerability becomes strength. Shared experiences become the foundation of resilience. Make a Statement. Show up! Top industry leaders shared insights during presentations at WVF 2024 In an era when nearly everything can be done online, showing up in person is a powerful statement. It says: I want more than just efficiency. I want connection, creativity and conversation. As the CGI and visualization industries continue to evolve, the need for human connection hasn’t disappeared — it’s grown stronger. Conferences, festivals and meetups, such as World Viz Fest, remain vital spaces for knowledge sharing, innovation and community building. They give us a chance to reset, reconnect and remember that we are part of something bigger than our screens. So, yes, despite the tools, the bandwidth, and the ever-faster workflows, we still need to meet in person. Not out of nostalgia, but out of necessity. Because, no matter how far technology takes us, creativity remains a human endeavor. Architizer’s Vision Awards are back! The global awards program honors the world’s best architectural concepts, ideas and imagery. Start your entry ahead of the Final Entry Deadline on July 11th.  The post Building an Architectural Visualization Community: The Case for Physical Gatherings appeared first on Journal. #building #architectural #visualization #community #case

We are pleased to announce the release of Matali Physics 6.9, the next significant step on the way to the seventh major version of the environment. Matali Physics 6.9 introduces a number of improvements and fixes to Matali Physics Core, Matali Render and Matali Games modules, presents physics-driven, completely dynamic light sources, real-time object scaling with destruction, lighting model simulating global illuminationin some aspects, comprehensive support for Wayland on Linux, and more. Posted by komires on Jun 3rd, 2025 What is Matali Physics? Matali Physics is an advanced, modern, multi-platform, high-performance 3d physics environment intended for games, VR, AR, physics-based simulations and robotics. Matali Physics consists of the advanced 3d physics engine Matali Physics Core and other physics-driven modules that all together provide comprehensive simulation of physical phenomena and physics-based modeling of both real and imaginary objects. What's new in version 6.9? Physics-driven, completely dynamic light sources. The introduced solution allows for processing hundreds of movable, long-range and shadow-casting light sources, where with each source can be assigned logic that controls its behavior, changes light parameters, volumetric effects parameters and others; Real-time object scaling with destruction. All groups of physics objects and groups of physics objects with constraints may be subject to destruction process during real-time scaling, allowing group members to break off at different sizes; Lighting model simulating global illuminationin some aspects. Based on own research and development work, processed in real time, ready for dynamic scenes, fast on mobile devices, not based on lightmaps, light probes, baked lights, etc.; Comprehensive support for Wayland on Linux. The latest version allows Matali Physics SDK users to create advanced, high-performance, physics-based, Vulkan-based games for modern Linux distributions where Wayland is the main display server protocol; Other improvements and fixes which complete list is available on the History webpage. What platforms does Matali Physics support? Android Android TV *BSD iOS iPadOS LinuxmacOS Steam Deck tvOS UWPWindowsWhat are the benefits of using Matali Physics? Physics simulation, graphics, sound and music integrated into one total multimedia solution where creating complex interactions and behaviors is common and relatively easy Composed of dedicated modules that do not require additional licences and fees Supports fully dynamic and destructible scenes Supports physics-based behavioral animations Supports physical AI, object motion and state change control Supports physics-based GUI Supports physics-based particle effects Supports multi-scene physics simulation and scene combining Supports physics-based photo mode Supports physics-driven sound Supports physics-driven music Supports debug visualization Fully serializable and deserializable Available for all major mobile, desktop and TV platforms New features on request Dedicated technical support Regular updates and fixes If you have questions related to the latest version and the use of Matali Physics environment as a game creation solution, please do not hesitate to contact us. #komires #matali #physics #released

Deal  When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The 2025 Complete Splunk Beginner Bundle is now 25% off Neowin Deals · Jun 14, 2025 16:00 EDT Today's highlighted deal comes via Neowin Deals store, where you can save 75% on The 2025 Complete Splunk Beginner Bundle Splunk is a powerful data platform used to gather information from multiple sources and index it for efficient access. You can then use collected data to create visualizations, analytics, and a variety of automated and security-related functions. With its web-style interface, Splunk is easy to use and is utilized by many companies worldwide. What's Included: Splunk Fundamentals for Effective Management of SOC and SIEM Oak Academy 38 LessonsLifetime Value Splunk | Splunk Core Certified User Certification Prep Lab Oak Academy, 63 Lessons,Lifetime, Value Splunk | Splunk Core Certified Power User SPLK 1002 Prep Oak Academy, 53 Lessons, Lifetime, Value Splunk| Splunk Enterprise Certified Admin Certification Prep Oak Academy, 68 Lessons, Lifetime, Value Requirements Basic understanding of IT and networking concepts Familiarity with Linux and Windows operating systems A computer with internet access for hands-on practice Good to Know Length of time users can access this course: lifetime Access options: desktop or mobile Redemption deadline: redeem your code within 30 days of purchase Experience level required: all levels Certificate of Completion ONLY Updates included Closed captioning NOT available NOT downloadable for offline viewing Learn more about our Lifetime deals here! Lifetime access to this 2025 Complete Splunk Beginner Bundle normally costs but this deal can be yours for just that's a saving of For full terms, specifications, and info, click the link below. Although priced in U.S. dollars, this deal is available for digital purchase worldwide. We post these because we earn commission on each sale so as not to rely solely on advertising, which many of our readers block. It all helps toward paying staff reporters, servers and hosting costs. Other ways to support Neowin Whitelist Neowin by not blocking our ads Create a free member account to see fewer ads Make a donation to support our day to day running costs Subscribe to Neowin - for a year, or a year for an ad-free experience Disclosure: Neowin benefits from revenue of each sale made through our branded deals site powered by StackCommerce. Tags Report a problem with article Follow @NeowinFeed #complete #splunk #beginner #bundle #now

Architizer’s Vision Awards are back! The global awards program honors the world’s best architectural concepts, ideas and imagery. Submit your work ahead of the Final Entry Deadline on July 11th! Behind the term “paper architecture” hides a strange paradox: the radical act of building without, well, building. Paper architecture is usually associated with speculative design projects, presented in the form of drawings, which can also be considered art pieces. However, even though it is often dismissed as a mere utopian or academic exercise, paper architecture has historically served as a powerful form of protest, advocating against political regimes, architectural orthodoxy or cultural stagnation. Unbound by real-world limitations such as materials, regulations and budgets, paper architects are free to focus on the messages behind their designs rather than constantly striving for their implementation. In parallel, due to its subtleness, paper architecture has become a platform that enables radical commentary via a rather “safe” medium. Instead of relying on more traditional forms of protestthis powerful visual language, combined with scrupulous aesthetics and imagination can start a more formidable “behind-the-scenes rebellion”. Unearthing Nostalgia by Bruno Xavier & Michelle Ashley Ovanessians, A+ Vision Awards, 2023 Perhaps the most well-known paper architects, Archigram was a radical British collective that was formed in the 1960s in London. Their work Walking City or Plug-In City showcased visions of a playful, technologically driven architecture that deeply contrasted and, by extent, protested against the rigid regime of post-war modernism and its extensive bureaucracy. This pop-art-style architecture served as a powerful critique towards the saturated idea of functional monotony. Additionally, the Russian architect, artist, and curator, Yuri Avvakumuv introduced the term “paper architecture” within the restrictive cultural and political climate of late Soviet Russia. Having to deal with heavy censorship, Avvakumuv turned to competitions and speculative drawings in an attempt resist that dominance of totalitarian architecture. Poetic, deeply allegorical and oftentimes ironic architectural renderings, critiqued the bureaucratic sterility of Soviet planning and the state-mandated architectural principles architects had to follow. Consequently, this profound demonstration of un-built architecture within the specific setting, turned into a collective cultural wave that advocated artistic autonomy and expression for the built environment. Klothos’ Loom of Memories by Ioana Alexandra Enache, A+ Vision Awards, 2023 The Amerian architect Lebbeus Woods was also one of the most intellectually intense practitioners of paper architecture, whose work touches upon global issues on war zones and urban trauma. His imaginative, post-apocalyptic cities opened up discussions for rebuilding after destruction. Works such as War and Architecture and Underground Berlin, albeit “dystopic”, acted as moral propositions, exploring potential reconstructions that would “heal” these cities. Through his drawings, he rigorously investigated and examined scenarios of ethical rebuilding, refusing to comply to the principles of popular commerce, and instead creating a new architectural practice of political resistance. Finally, operating within a very male-dominated world, Zaha Hadid’s earlier work — particularly on Malevich — served as a protesting tool on multiple levels. Influenced by Suprematist aesthetics, her bold, dynamic compositions stood against the formal conservatism of architectural ideas, where the design must always yield to gravity and function. In parallel, her considerable influence and dominance on the field challenged long-standing norms and served as a powerful counter-narrative against the gender biases that sidelined women in design. Ultimately, her images – part blueprints, part paintings – not only proved that architecture could be unapologetically visionary and abstract but also that materializing it is not as impossible as one would think.My Bedroom by Daniel Wing-Hou Ho, A+ Vision Awards, 2023 Even though paper architecture began as a medium of rebellion against architectural convention in the mid-20th century, it remains, until today, a vital tool for activism and social justice. Operating in the digital age, social media and digital platforms have amplified its reach, also having given it different visual forms such as digital collages, speculative renders, gifs, reels and interactive visual narratives. What was once a flyer, a journal or a newspaper extract, can now be found in open-source repositories, standing against authoritarianism, climate inaction, political violence and systemic inequality. Groups such as Forensic Architecture carry out multidisciplinary research, investigating cases of state violence and violations of human rights through rigorous mapping and speculative visualization. Additionally, competitions such as the eVolo Skyscraper or platforms like ArchOutLoud and Design Earth offer opportunities and space for architects to tackle environmental concerns and dramatize the urgency of inaction. Imaginative floating habitats, food cities, biodegradable megastructures etc. instigate debates and conversations through the form of environmental storytelling. The Stamper Battery by By William du Toit, A+ Vision Awards, 2023 Despite being often condemned as “unbuildable”, “impractical” or even “escapist,” paper architecture acts as a counterweight to the discipline’s increasing instrumentalization as merely a functional or commercial enterprise. In architecture schools it is used as a prompt for “thinking differently” and a tool for “critiquing without compromise”. Above all however, paper architecture matters because it keeps architecture ethically alive. It reminds architects to ask the uncomfortable questions: how should we design for environmental sustainability, migrancy or social equality, instead of focusing on profit, convenience and spectacle? Similar to a moral compass or speculative mirror, unbuilt visions can trigger political, social and environmental turns that reshape not just how we build, but why we build at all. Architizer’s Vision Awards are back! The global awards program honors the world’s best architectural concepts, ideas and imagery. Submit your work ahead of the Final Entry Deadline on July 11th! Featured Image: Into the Void: Fragmented Time, Space, Memory, and Decay in Hiroshima by Victoria Wong, A+ Vision Awards 2023 The post Paper Architecture: From Soviet Subversion to Zaha’s Suprematism appeared first on Journal. #paper #architecture #soviet #subversion #zahas

If you’ve ever flown through outer space, at least while watching a documentary or a science fiction film, you’ve seen how artists turn astronomical findings into stunning visuals. But in the process of visualizing data for their latest planetarium show, a production team at New York’s American Museum of Natural History made a surprising discovery of their own: a trillion-and-a-half mile long spiral of material drifting along the edge of our solar system. “So this is a really fun thing that happened,” says Jackie Faherty, the museum’s senior scientist. Last winter, Faherty and her colleagues were beneath the dome of the museum’s Hayden Planetarium, fine-tuning a scene that featured the Oort cloud, the big, thick bubble surrounding our Sun and planets that’s filled with ice and rock and other remnants from the solar system’s infancy. The Oort cloud begins far beyond Neptune, around one and a half light years from the Sun. It has never been directly observed; its existence is inferred from the behavior of long-period comets entering the inner solar system. The cloud is so expansive that the Voyager spacecraft, our most distant probes, would need another 250 years just to reach its inner boundary; to reach the other side, they would need about 30,000 years.  The 30-minute show, Encounters in the Milky Way, narrated by Pedro Pascal, guides audiences on a trip through the galaxy across billions of years. For a section about our nascent solar system, the writing team decided “there’s going to be a fly-by” of the Oort cloud, Faherty says. “But what does our Oort cloud look like?”  To find out, the museum consulted astronomers and turned to David Nesvorný, a scientist at the Southwest Research Institute in San Antonio. He provided his model of the millions of particles believed to make up the Oort cloud, based on extensive observational data. “Everybody said, go talk to Nesvorný. He’s got the best model,” says Faherty. And “everybody told us, ‘There’s structure in the model,’ so we were kind of set up to look for stuff,” she says.  The museum’s technical team began using Nesvorný’s model to simulate how the cloud evolved over time. Later, as the team projected versions of the fly-by scene into the dome, with the camera looking back at the Oort cloud, they saw a familiar shape, one that appears in galaxies, Saturn’s rings, and disks around young stars. “We’re flying away from the Oort cloud and out pops this spiral, a spiral shape to the outside of our solar system,” Faherty marveled. “A huge structure, millions and millions of particles.” She emailed Nesvorný to ask for “more particles,” with a render of the scene attached. “We noticed the spiral of course,” she wrote. “And then he writes me back: ‘what are you talking about, a spiral?’”  While fine-tuning a simulation of the Oort cloud, a vast expanse of ice material leftover from the birth of our Sun, the ‘Encounters in the Milky Way’ production team noticed a very clear shape: a structure made of billions of comets and shaped like a spiral-armed galaxy, seen here in a scene from the final Space ShowMore simulations ensued, this time on Pleiades, a powerful NASA supercomputer. In high-performance computer simulations spanning 4.6 billion years, starting from the Solar System’s earliest days, the researchers visualized how the initial icy and rocky ingredients of the Oort cloud began circling the Sun, in the elliptical orbits that are thought to give the cloud its rough disc shape. The simulations also incorporated the physics of the Sun’s gravitational pull, the influences from our Milky Way galaxy, and the movements of the comets themselves.  In each simulation, the spiral persisted. “No one has ever seen the Oort structure like that before,” says Faherty. Nesvorný “has a great quote about this: ‘The math was all there. We just needed the visuals.’”  An illustration of the Kuiper Belt and Oort Cloud in relation to our solar system.As the Oort cloud grew with the early solar system, Nesvorný and his colleagues hypothesize that the galactic tide, or the gravitational force from the Milky Way, disrupted the orbits of some comets. Although the Sun pulls these objects inward, the galaxy’s gravity appears to have twisted part of the Oort cloud outward, forming a spiral tilted roughly 30 degrees from the plane of the solar system. “As the galactic tide acts to decouple bodies from the scattered disk it creates a spiral structure in physical space that is roughly 15,000 astronomical units in length,” or around 1.4 trillion miles from one end to the other, the researchers write in a paper that was published in March in the Astrophysical Journal. “The spiral is long-lived and persists in the inner Oort Cloud to the present time.” “The physics makes sense,” says Faherty. “Scientists, we’re amazing at what we do, but it doesn’t mean we can see everything right away.” It helped that the team behind the space show was primed to look for something, says Carter Emmart, the museum’s director of astrovisualization and director of Encounters. Astronomers had described Nesvorný’s model as having “a structure,” which intrigued the team’s artists. “We were also looking for structure so that it wouldn’t just be sort of like a big blob,” he says. “Other models were also revealing this—but they just hadn’t been visualized.” The museum’s attempts to simulate nature date back to its first habitat dioramas in the early 1900s, which brought visitors to places that hadn’t yet been captured by color photos, TV, or the web. The planetarium, a night sky simulator for generations of would-be scientists and astronauts, got its start after financier Charles Hayden bought the museum its first Zeiss projector. The planetarium now boasts one of the world’s few Zeiss Mark IX systems. Still, these days the star projector is rarely used, Emmart says, now that fulldome laser projectors can turn the old static starfield into 3D video running at 60 frames per second. The Hayden boasts six custom-built Christie projectors, part of what the museum’s former president called “the most advanced planetarium ever attempted.”  In about 1.3 million years, the star system Gliese 710 is set to pass directly through our Oort Cloud, an event visualized in a dramatic scene in ‘Encounters in the Milky Way.’ During its flyby, our systems will swap icy comets, flinging some out on new paths.Emmart recalls how in 1998, when he and other museum leaders were imagining the future of space shows at the Hayden—now with the help of digital projectors and computer graphics—there were questions over how much space they could try to show. “We’re talking about these astronomical data sets we could plot to make the galaxy and the stars,” he says. “Of course, we knew that we would have this star projector, but we really wanted to emphasize astrophysics with this dome video system. I was drawing pictures of this just to get our heads around it and noting the tip of the solar system to the Milky Way is about 60 degrees. And I said, what are we gonna do when we get outside the Milky Way?’ “ThenNeil Degrasse Tyson “goes, ‘whoa, whoa, whoa, Carter, we have enough to do. And just plotting the Milky Way, that’s hard enough.’ And I said, ‘well, when we exit the Milky Way and we don’t see any other galaxies, that’s sort of like astronomy in 1920—we thought maybe the entire universe is just a Milky Way.'” “And that kind of led to a chaotic discussion about, well, what other data sets are there for this?” Emmart adds. The museum worked with astronomer Brent Tully, who had mapped 3500 galaxies beyond the Milky Way, in collaboration with the National Center for Super Computing Applications. “That was it,” he says, “and that seemed fantastical.” By the time the first planetarium show opened at the museum’s new Rose Center for Earth and Space in 2000, Tully had broadened his survey “to an amazing” 30,000 galaxies. The Sloan Digital Sky Survey followed—it’s now at data release 18—with six million galaxies. To build the map of the universe that underlies Encounters, the team also relied on data from the European Space Agency’s space observatory, Gaia. Launched in 2013 and powered down in March of this year, Gaia brought an unprecedented precision to our astronomical map, plotting the distance between 1.7 billion stars. To visualize and render the simulated data, Jon Parker, the museum’s lead technical director, relied on Houdini, a 3D animation tool by Toronto-based SideFX. The goal is immersion, “whether it’s in front of the buffalo downstairs, and seeing what those herds were like before we decimated them, to coming in this room and being teleported to space, with an accurate foundation in the science,” Emmart says. “But the art is important, because the art is the way to the soul.”  The museum, he adds, is “a testament to wonder. And I think wonder is a gateway to inspiration, and inspiration is a gateway to motivation.” Three-D visuals aren’t just powerful tools for communicating science, but increasingly crucial for science itself. Software like OpenSpace, an open source simulation tool developed by the museum, along with the growing availability of high-performance computing, are making it easier to build highly detailed visuals of ever larger and more complex collections of data. “Anytime we look, literally, from a different angle at catalogs of astronomical positions, simulations, or exploring the phase space of a complex data set, there is great potential to discover something new,” says Brian R. Kent, an astronomer and director of science communications at National Radio Astronomy Observatory. “There is also a wealth of astronomics tatical data in archives that can be reanalyzed in new ways, leading to new discoveries.” As the instruments grow in size and sophistication, so does the data, and the challenge of understanding it. Like all scientists, astronomers are facing a deluge of data, ranging from gamma rays and X-rays to ultraviolet, optical, infrared, and radio bands. Our Oort cloud, a shell of icy bodies that surrounds the solar system and extends one-and-a-half light years in every direction, is shown in this scene from ‘Encounters in the Milky Way’ along with the Oort clouds of neighboring stars. The more massive the star, the larger its Oort cloud“New facilities like the Next Generation Very Large Array here at NRAO or the Vera Rubin Observatory and LSST survey project will generate large volumes of data, so astronomers have to get creative with how to analyze it,” says Kent.  More data—and new instruments—will also be needed to prove the spiral itself is actually there: there’s still no known way to even observe the Oort cloud.  Instead, the paper notes, the structure will have to be measured from “detection of a large number of objects” in the radius of the inner Oort cloud or from “thermal emission from small particles in the Oort spiral.”  The Vera C. Rubin Observatory, a powerful, U.S.-funded telescope that recently began operation in Chile, could possibly observe individual icy bodies within the cloud. But researchers expect the telescope will likely discover only dozens of these objects, maybe hundreds, not enough to meaningfully visualize any shapes in the Oort cloud.  For us, here and now, the 1.4 trillion mile-long spiral will remain confined to the inside of a dark dome across the street from Central Park. #how #planetarium #show #discovered #spiral

In a previous article, we looked at some practical examples of how to code SVG by hand. In that guide, we covered the basics of the SVG elements rect, circle, ellipse, line, polyline, and polygon. This time around, we are going to tackle a more advanced topic, the absolute powerhouse of SVG elements: path. Don’t get me wrong; I still stand by my point that image paths are better drawn in vector programs than coded. But when it comes to technical drawings and data visualizations, the path element unlocks a wide array of possibilities and opens up the world of hand-coded SVGs. The path syntax can be really complex. We’re going to tackle it in two separate parts. In this first installment, we’re learning all about straight and angular paths. In the second part, we’ll make lines bend, twist, and turn. Required Knowledge And Guide Structure Note: If you are unfamiliar with the basics of SVG, such as the subject of viewBox and the basic syntax of the simple elements, I recommend reading my guide before diving into this one. You should also familiarize yourself with <text> if you want to understand each line of code in the examples. Before we get started, I want to quickly recap how I code SVG using JavaScript. I don’t like dealing with numbers and math, and reading SVG Code with numbers filled into every attribute makes me lose all understanding of it. By giving coordinates names and having all my math easy to parse and write out, I have a much better time with this type of code, and I think you will, too. The goal of this article is more about understanding path syntax than it is about doing placement or how to leverage loops and other more basic things. So, I will not run you through the entire setup of each example. I’ll instead share snippets of the code, but they may be slightly adjusted from the CodePen or simplified to make this article easier to read. However, if there are specific questions about code that are not part of the text in the CodePen demos, the comment section is open. To keep this all framework-agnostic, the code is written in vanilla JavaScript. Setting Up For Success As the path element relies on our understanding of some of the coordinates we plug into the commands, I think it is a lot easier if we have a bit of visual orientation. So, all of the examples will be coded on top of a visual representation of a traditional viewBox setup with the origin in the top-left corner, then moves diagonally down to. The command is: M10 10 L100 100. The blue line is horizontal. It starts atand should end at. We could use the L command, but we’d have to write 55 again. So, instead, we write M10 55 H100, and then SVG knows to look back at the y value of M for the y value of H. It’s the same thing for the green line, but when we use the V command, SVG knows to refer back to the x value of M for the x value of V. If we compare the resulting horizontal path with the same implementation in a <line> element, we may Notice how much more efficient path can be, and Remove quite a bit of meaning for anyone who doesn’t speak path. Because, as we look at these strings, one of them is called “line”. And while the rest doesn’t mean anything out of context, the line definitely conjures a specific image in our heads. <path d="M 10 55 H 100" /> <line x1="10" y1="55" x2="100" y2="55" /> Making Polygons And Polylines With Z In the previous section, we learned how path can behave like <line>, which is pretty cool. But it can do more. It can also act like polyline and polygon. Remember, how those two basically work the same, but polygon connects the first and last point, while polyline does not? The path element can do the same thing. There is a separate command to close the path with a line, which is the Z command. const polyline2Points = M${start.x} ${start.y} L${p1.x} ${p1.y} L${p2.x} ${p2.y}; const polygon2Points = M${start.x} ${start.y} L${p1.x} ${p1.y} L${p2.x} ${p2.y} Z; So, let’s see this in action and create a repeating triangle shape. Every odd time, it’s open, and every even time, it’s closed. Pretty neat! See the Pen Alternating Trianglesby Myriam. When it comes to comparing path versus polygon and polyline, the other tags tell us about their names, but I would argue that fewer people know what a polygon is versus what a line is. The argument to use these two tags over path for legibility is weak, in my opinion, and I guess you’d probably agree that this looks like equal levels of meaningless string given to an SVG element. <path d="M0 0 L86.6 50 L0 100 Z" /> <polygon points="0,0 86.6,50 0,100" /> <path d="M0 0 L86.6 50 L0 100" /> <polyline points="0,0 86.6,50 0,100" /> Relative Commands: m, l, h, v All of the line commands exist in absolute and relative versions. The difference is that the relative commands are lowercase, e.g., m, l, h, and v. The relative commands are always relative to the last point, so instead of declaring an x value, you’re declaring a dx value, saying this is how many units you’re moving. Before we look at the example visually, I want you to look at the following three-line commands. Try not to look at the CodePen beforehand. const lines =; As I mentioned, I hate looking at numbers without meaning, but there is one number whose meaning is pretty constant in most contexts: 0. Seeing a 0 in combination with a command I just learned means relative manages to instantly tell me that nothing is happening. Seeing l 0 20 by itself tells me that this line only moves along one axis instead of two. And looking at that entire blue path command, the repeated 20 value gives me a sense that the shape might have some regularity to it. The first path does a bit of that by repeating 10 and 30. But the third? As someone who can’t do math in my head, that third string gives me nothing. Now, you might be surprised, but they all draw the same shape, just in different places. See the Pen SVG Compound Pathsby Myriam. So, how valuable is it that we can recognize the regularity in the blue path? Not very, in my opinion. In some cases, going with the relative value is easier than an absolute one. In other cases, the absolute is king. Neither is better nor worse. And, in all cases, that previous example would be much more efficient if it were set up with a variable for the gap, a variable for the shape size, and a function to generate the path definition that’s called from within a loop so it can take in the index to properly calculate the start point. Jumping Points: How To Make Compound Paths Another very useful thing is something you don’t see visually in the previous CodePen, but it relates to the grid and its code. I snuck in a grid drawing update. With the method used in earlier examples, using line to draw the grid, the above CodePen would’ve rendered the grid with 14 separate elements. If you go and inspect the final code of that last CodePen, you’ll notice that there is just a single path element within the .grid group. It looks like this, which is not fun to look at but holds the secret to how it’s possible: <path d="M0 0 H110 M0 10 H110 M0 20 H110 M0 30 H110 M0 0 V45 M10 0 V45 M20 0 V45 M30 0 V45 M40 0 V45 M50 0 V45 M60 0 V45 M70 0 V45 M80 0 V45 M90 0 V45" stroke="currentColor" stroke-width="0.2" fill="none"></path> If we take a close look, we may notice that there are multiple M commands. This is the magic of compound paths. Since the M/m commands don’t actually draw and just place the cursor, a path can have jumps. So, whenever we have multiple paths that share common styling and don’t need to have separate interactions, we can just chain them together to make our code shorter. Coming Up Next Armed with this knowledge, we’re now able to replace line, polyline, and polygon with path commands and combine them in compound paths. But there is so much more to uncover because path doesn’t just offer foreign-language versions of lines but also gives us the option to code circles and ellipses that have open space and can sometimes also bend, twist, and turn. We’ll refer to those as curves and arcs, and discuss them more explicitly in the next article. Further Reading On SmashingMag “Mastering SVG Arcs,” Akshay Gupta “Accessible SVGs: Perfect Patterns For Screen Reader Users,” Carie Fisher “Easy SVG Customization And Animation: A Practical Guide,” Adrian Bece “Magical SVG Techniques,” Cosima Mielke #decoding #svg #ampltcodeampgtpathampltcodeampgt #element #line