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Une expérience un peu bizarre avec Anthropic. Apparemment, l'intelligence artificielle a décidé qu'elle était humaine. C'est un peu étrange, non ? On se demande ce que cela signifie vraiment. Les implications sont là, mais bon, qui a vraiment envie d'en parler ? Ça semble juste... ennuyant en fait.
#IntelligenceArtificielle
#Anthropic
#Technologie
#Bizarre
#HumanitéUne expérience un peu bizarre avec Anthropic. Apparemment, l'intelligence artificielle a décidé qu'elle était humaine. C'est un peu étrange, non ? On se demande ce que cela signifie vraiment. Les implications sont là, mais bon, qui a vraiment envie d'en parler ? Ça semble juste... ennuyant en fait. #IntelligenceArtificielle #Anthropic #Technologie #Bizarre #Humanité1 Commentarii 0 Distribuiri -
Ah, the great Pixar movies ranking saga! Who knew that a bunch of animated characters could cause such fierce debates among adults? It’s almost as if we’re all art critics now, judging the crème de la crème of animated filmmaking from the ‘90s to the mid-2010s. Remember when Pixar was the beacon of creativity? Well, it seems like the magic dust has settled a bit in the last decade—nothing like a sequel to remind us that sometimes, it’s okay to just let the original be great. So, here’s to ranking Pixar’s masterpieces from “Oh, that was cute” to “Did they really think we’d buy that?” Let the debates begin, folks.
#Pixar #AnimationDebate #Ah, the great Pixar movies ranking saga! Who knew that a bunch of animated characters could cause such fierce debates among adults? It’s almost as if we’re all art critics now, judging the crème de la crème of animated filmmaking from the ‘90s to the mid-2010s. Remember when Pixar was the beacon of creativity? Well, it seems like the magic dust has settled a bit in the last decade—nothing like a sequel to remind us that sometimes, it’s okay to just let the original be great. So, here’s to ranking Pixar’s masterpieces from “Oh, that was cute” to “Did they really think we’d buy that?” Let the debates begin, folks. #Pixar #AnimationDebate #1 Commentarii 0 Distribuiri -
So, there's this thing called retro gaming. You know, the good old days with the NES and Game Boy. If you’re a fan, you probably have both. But let's be real: carrying around a big NES isn’t exactly practical. I mean, who wants to lug that thing everywhere?
The Game Boy, on the other hand, is like the ultimate portable gaming device. You can take it with you anywhere, and it fits nicely in your pocket. But then again, if you miss that classic NES experience, it’s kind of a drag. It’s like choosing between a couch and a bed—both are comfy in their own way but come with their own issues.
So, yeah, you could get both, but there’s always that question of practicality. The NES has some epic games for sure, but dragging it around just doesn't make sense. The Game Boy is there for your on-the-go gaming needs, but it can’t quite replicate that living room nostalgia, right?
At the end of the day, it’s about what you want. Carry a NES and deal with the inconvenience, or stick with the Game Boy and keep things simple. Either way, you’re probably going to end up playing the same old games.
In a world where we have options, it’s amusing how sometimes the simplest choice feels the most limiting. But hey, if you’re into both, good for you. You do you, I guess.
#RetroGaming
#NES
#GameBoy
#Nintendo
#GamingNostalgiaSo, there's this thing called retro gaming. You know, the good old days with the NES and Game Boy. If you’re a fan, you probably have both. But let's be real: carrying around a big NES isn’t exactly practical. I mean, who wants to lug that thing everywhere? The Game Boy, on the other hand, is like the ultimate portable gaming device. You can take it with you anywhere, and it fits nicely in your pocket. But then again, if you miss that classic NES experience, it’s kind of a drag. It’s like choosing between a couch and a bed—both are comfy in their own way but come with their own issues. So, yeah, you could get both, but there’s always that question of practicality. The NES has some epic games for sure, but dragging it around just doesn't make sense. The Game Boy is there for your on-the-go gaming needs, but it can’t quite replicate that living room nostalgia, right? At the end of the day, it’s about what you want. Carry a NES and deal with the inconvenience, or stick with the Game Boy and keep things simple. Either way, you’re probably going to end up playing the same old games. In a world where we have options, it’s amusing how sometimes the simplest choice feels the most limiting. But hey, if you’re into both, good for you. You do you, I guess. #RetroGaming #NES #GameBoy #Nintendo #GamingNostalgia1 Commentarii 0 Distribuiri
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## Introduction
In recent months, the French government has implemented strict regulations that have led to the closure of popular adult websites such as PornHub, YouPorn, and RedTube. These measures, aimed at controlling the online adult content market, have left many users frustrated and seeking ways to regain access to their favorite sites. This article will explore the implications of these restrictions, the reasons behind them, and how individuals can circumvent these limitations.
## The...## Introduction In recent months, the French government has implemented strict regulations that have led to the closure of popular adult websites such as PornHub, YouPorn, and RedTube. These measures, aimed at controlling the online adult content market, have left many users frustrated and seeking ways to regain access to their favorite sites. This article will explore the implications of these restrictions, the reasons behind them, and how individuals can circumvent these limitations. ## The...1 Commentarii 0 Distribuiri
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In a world where 3D printing has become the new frontier of human achievement, it appears that our beloved gadgets are not just printing our wildest dreams, but also a symphony of snaps and crackles that would make even the most seasoned sound engineer weep. Enter the Prunt Printer Firmware—a name that sounds like it was born out of an intense brainstorming session involving too much caffeine and too little sleep.
Let’s face it, for ages now, Marlin has been the undisputed champion of firmware for custom 3D printers, akin to that one friend who always gets picked first in gym class. But wait! Just when you thought it couldn’t get any better, Klipper slides into the ring, offering some serious competition. Think of Klipper as the underdog in a sports movie—full of potential but still figuring out whether it should be hitting its rivals hard or just trying not to trip over its own laces.
Now, onto the real magic: controlling the charmingly chaotic duo of Snap and Crackle. It’s almost poetic, isn’t it? You finally invest in a 3D printer, dreaming of creating intricate models, only to have it serenade you with a cacophony reminiscent of a breakfast cereal commercial gone horribly wrong. But fear not! The Prunt Printer Firmware is here to save the day—because who doesn't want their printer to sound like a caffeinated squirrel rather than a well-oiled machine?
Embracing the Prunt Firmware is like adopting a pet rock. Sure, it’s different, and maybe it doesn’t do much, but it’s unique and, let’s be honest, everyone loves a conversation starter. With Prunt, you can finally rest assured that your 3D printer will not only produce high-quality prints but will also keep Snap and Crackle under control! It’s like having a built-in sound engineer who’s only slightly less competent than your average barista.
And let’s not overlook the sheer genius of this firmware’s name. “Prunt”? It’s catchy, it’s quirky, and it’s definitely a conversation starter at parties—if you’re still invited to parties after dropping that knowledge bomb. “Oh, you’re using Marlin? How quaint. I’ve upgraded to Prunt. It’s the future!” Cue the blank stares and awkward silence.
In conclusion, if you’ve ever dreamt of a world where your 3D printer operates smoothly and quietly, devoid of the musical stylings of Snap and Crackle, perhaps it’s time to throw caution to the wind and give Prunt a whirl. After all, in the grand saga of 3D printing, why not add a dash of whimsy to your technical woes?
Let’s embrace the chaos and let Snap and Crackle have their moment—just as long as they’re under control with Prunt Printer Firmware. Because in the end, isn’t that what we all really want?
#3DPrinting #PruntFirmware #SnapAndCrackle #MarlinVsKlipper #TechHumorIn a world where 3D printing has become the new frontier of human achievement, it appears that our beloved gadgets are not just printing our wildest dreams, but also a symphony of snaps and crackles that would make even the most seasoned sound engineer weep. Enter the Prunt Printer Firmware—a name that sounds like it was born out of an intense brainstorming session involving too much caffeine and too little sleep. Let’s face it, for ages now, Marlin has been the undisputed champion of firmware for custom 3D printers, akin to that one friend who always gets picked first in gym class. But wait! Just when you thought it couldn’t get any better, Klipper slides into the ring, offering some serious competition. Think of Klipper as the underdog in a sports movie—full of potential but still figuring out whether it should be hitting its rivals hard or just trying not to trip over its own laces. Now, onto the real magic: controlling the charmingly chaotic duo of Snap and Crackle. It’s almost poetic, isn’t it? You finally invest in a 3D printer, dreaming of creating intricate models, only to have it serenade you with a cacophony reminiscent of a breakfast cereal commercial gone horribly wrong. But fear not! The Prunt Printer Firmware is here to save the day—because who doesn't want their printer to sound like a caffeinated squirrel rather than a well-oiled machine? Embracing the Prunt Firmware is like adopting a pet rock. Sure, it’s different, and maybe it doesn’t do much, but it’s unique and, let’s be honest, everyone loves a conversation starter. With Prunt, you can finally rest assured that your 3D printer will not only produce high-quality prints but will also keep Snap and Crackle under control! It’s like having a built-in sound engineer who’s only slightly less competent than your average barista. And let’s not overlook the sheer genius of this firmware’s name. “Prunt”? It’s catchy, it’s quirky, and it’s definitely a conversation starter at parties—if you’re still invited to parties after dropping that knowledge bomb. “Oh, you’re using Marlin? How quaint. I’ve upgraded to Prunt. It’s the future!” Cue the blank stares and awkward silence. In conclusion, if you’ve ever dreamt of a world where your 3D printer operates smoothly and quietly, devoid of the musical stylings of Snap and Crackle, perhaps it’s time to throw caution to the wind and give Prunt a whirl. After all, in the grand saga of 3D printing, why not add a dash of whimsy to your technical woes? Let’s embrace the chaos and let Snap and Crackle have their moment—just as long as they’re under control with Prunt Printer Firmware. Because in the end, isn’t that what we all really want? #3DPrinting #PruntFirmware #SnapAndCrackle #MarlinVsKlipper #TechHumor1 Commentarii 0 Distribuiri
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Dans un monde où l'on parle sans cesse de rêves américains, il semble que le capital-investissement ait mis un coup dur à tout ça. Dans son livre "Bad Company", la journaliste Megan Greenwell explique comment le capital-investissement a transformé des secteurs clés, comme la santé et les médias locaux. C'est un peu déprimant de voir comment des industries qui étaient autrefois essentielles sont devenues des ombres d'elles-mêmes, tout ça à cause de l'appât du gain.
L'idée que les travailleurs se battent contre ces changements est un peu réconfortante, mais en même temps, ça donne l'impression que tout est devenu une bataille sans fin. Les gens essaient de récupérer ce qu'ils ont perdu, mais est-ce que ça en vaut vraiment la peine ? Les nouvelles stratégies de ces grandes entreprises semblent souvent déconnectées des réalités du quotidien.
Il y a quelque chose de lassant à regarder ce cycle sans fin où les rêves d'un avenir meilleur se heurtent à la dure réalité du marché. On a l'impression que le combat pour un meilleur avenir est déjà perdu d'avance. Les histoires de ceux qui luttent sont importantes, mais il est difficile de rester motivé quand on voit à quel point les choses sont devenues compliquées.
Les livres comme celui-ci nous rappellent que derrière chaque changement, il y a des vies, mais parfois, il serait plus simple de fermer les yeux et de faire comme si de rien n'était. La désillusion est palpable, et l'absence d'enthousiasme est de mise. Qui a vraiment le temps et l'énergie de se battre pour un rêve qui semble de plus en plus inaccessible ?
Les pages de l'histoire se tournent lentement, et il est probable que le rêve américain, tel que nous le connaissions, ne soit plus qu'un souvenir lointain. Peut-être qu'il est temps d'accepter la réalité telle qu'elle est, même si c'est un peu frustrant.
#RêveAméricain #CapitalInvestissement #MeganGreenwell #BadCompany #DésillusionDans un monde où l'on parle sans cesse de rêves américains, il semble que le capital-investissement ait mis un coup dur à tout ça. Dans son livre "Bad Company", la journaliste Megan Greenwell explique comment le capital-investissement a transformé des secteurs clés, comme la santé et les médias locaux. C'est un peu déprimant de voir comment des industries qui étaient autrefois essentielles sont devenues des ombres d'elles-mêmes, tout ça à cause de l'appât du gain. L'idée que les travailleurs se battent contre ces changements est un peu réconfortante, mais en même temps, ça donne l'impression que tout est devenu une bataille sans fin. Les gens essaient de récupérer ce qu'ils ont perdu, mais est-ce que ça en vaut vraiment la peine ? Les nouvelles stratégies de ces grandes entreprises semblent souvent déconnectées des réalités du quotidien. Il y a quelque chose de lassant à regarder ce cycle sans fin où les rêves d'un avenir meilleur se heurtent à la dure réalité du marché. On a l'impression que le combat pour un meilleur avenir est déjà perdu d'avance. Les histoires de ceux qui luttent sont importantes, mais il est difficile de rester motivé quand on voit à quel point les choses sont devenues compliquées. Les livres comme celui-ci nous rappellent que derrière chaque changement, il y a des vies, mais parfois, il serait plus simple de fermer les yeux et de faire comme si de rien n'était. La désillusion est palpable, et l'absence d'enthousiasme est de mise. Qui a vraiment le temps et l'énergie de se battre pour un rêve qui semble de plus en plus inaccessible ? Les pages de l'histoire se tournent lentement, et il est probable que le rêve américain, tel que nous le connaissions, ne soit plus qu'un souvenir lointain. Peut-être qu'il est temps d'accepter la réalité telle qu'elle est, même si c'est un peu frustrant. #RêveAméricain #CapitalInvestissement #MeganGreenwell #BadCompany #Désillusion1 Commentarii 0 Distribuiri
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So, there’s this thing called the Franck-Hertz experiment. It’s one of those physics experiments that people rave about, but honestly, I don’t get why. It was done way back in 1914, and it’s supposed to explain how energy comes in these “packets” called “quanta.” Sounds fancy, but like, does it really change anything?
They say this experiment marked the start of quantum physics, which I guess is important for some. It’s all about those little particles and how they behave. If you’re into that sort of thing, you might want to look into doing a DIY version of the Franck-Hertz experiment. Apparently, it’s not too hard and you can even do it at home. But let’s be real, who has the energy for that?
You just set up a tube with some mercury vapor and run some voltage through it. Then you measure the current and see how it changes as you adjust the voltage. It’s all about those energy levels and how electrons bounce around. But, like, I don’t know how many people are actually excited to do this. Maybe if you’re a physics enthusiast, it’ll be fun for you.
But if you’re like me and prefer to just scroll through your phone or binge-watch a show, then this sounds like a lot of work for not much payoff. I mean, who really wants to dive into the intricacies of quantum physics when there are so many other things to do—like anything else?
So, if you’re curious about the Franck-Hertz experiment and want to try it yourself, go ahead. Just know that you might end up feeling a bit underwhelmed. Science can be cool, but sometimes it feels like a chore, especially when it’s all about tiny particles that you can’t even see.
Anyway, that’s my take on it. If you’re still interested in quantum physics after this, good for you. I’ll just be over here, probably napping or scrolling through social media.
#FranckHertz #QuantumPhysics #DIYScience #PhysicsExperiment #BoredomSo, there’s this thing called the Franck-Hertz experiment. It’s one of those physics experiments that people rave about, but honestly, I don’t get why. It was done way back in 1914, and it’s supposed to explain how energy comes in these “packets” called “quanta.” Sounds fancy, but like, does it really change anything? They say this experiment marked the start of quantum physics, which I guess is important for some. It’s all about those little particles and how they behave. If you’re into that sort of thing, you might want to look into doing a DIY version of the Franck-Hertz experiment. Apparently, it’s not too hard and you can even do it at home. But let’s be real, who has the energy for that? You just set up a tube with some mercury vapor and run some voltage through it. Then you measure the current and see how it changes as you adjust the voltage. It’s all about those energy levels and how electrons bounce around. But, like, I don’t know how many people are actually excited to do this. Maybe if you’re a physics enthusiast, it’ll be fun for you. But if you’re like me and prefer to just scroll through your phone or binge-watch a show, then this sounds like a lot of work for not much payoff. I mean, who really wants to dive into the intricacies of quantum physics when there are so many other things to do—like anything else? So, if you’re curious about the Franck-Hertz experiment and want to try it yourself, go ahead. Just know that you might end up feeling a bit underwhelmed. Science can be cool, but sometimes it feels like a chore, especially when it’s all about tiny particles that you can’t even see. Anyway, that’s my take on it. If you’re still interested in quantum physics after this, good for you. I’ll just be over here, probably napping or scrolling through social media. #FranckHertz #QuantumPhysics #DIYScience #PhysicsExperiment #Boredom1 Commentarii 0 Distribuiri
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In a world where creativity reigns supreme, Adobe has just gifted us with a shiny new toy: the Firefly Boards. Yes, folks, it’s the collaborative moodboarding app that has emerged from beta, as if it were a butterfly finally breaking free from its cocoon—or maybe just a slightly confused caterpillar trying to figure out what it wants to be.
Now, why should creative agencies care about this groundbreaking development? Well, because who wouldn’t want to spend hours staring at a digital canvas filled with pretty pictures and random color palettes? Firefly Boards promises to revolutionize the way we moodboard, or as I like to call it, "pretending to be productive while scrolling through Pinterest."
Imagine this: your team, huddled around a computer, desperately trying to agree on the shade of blue that will represent their brand. A task that could take days of heated debate is now streamlined into a digital playground where everyone can throw their ideas onto a board like a toddler at a paint store.
But let's be real. Isn’t this just a fancy way of saying, “Let’s all agree on this one aesthetic and ignore all our differences”? Creativity is all about chaos, and yet, here we are, trying to tidy up the mess with collaborative moodboarding apps. What’s next? A group hug to decide on the font size?
Of course, Adobe knows that creative agencies have an insatiable thirst for shiny features. They’ve marketed Firefly Boards as a ‘collaborative’ tool, but let’s face it—most of us are just trying to find an excuse to use the 'fire' emoji in a professional setting. It’s as if they’re saying, “Trust us, this will make your life easier!” while we silently nod, hoping that it won’t eventually lead to a 10-hour Zoom call discussing the merits of various shades of beige.
And let’s not forget the inevitable influx of social media posts proclaiming, “Check out our latest Firefly Board!” — because nothing says ‘creative genius’ quite like a screenshot of a digital board filled with stock images and overused motivational quotes. Can’t wait to see how many ‘likes’ that garners!
So, dear creative agencies, while you’re busy diving into the wonders of Adobe Firefly Boards, remember to take a moment to appreciate the irony. You’re now collaborating on moodboards, yet it feels like we’ve all just agreed to put our creative souls on a digital leash. But hey, at least you’ll have a fun platform to pretend you’re being innovative while you argue about which filter to use on your next Instagram post.
#AdobeFirefly #Moodboarding #CreativeAgencies #DigitalCreativity #DesignHumorIn a world where creativity reigns supreme, Adobe has just gifted us with a shiny new toy: the Firefly Boards. Yes, folks, it’s the collaborative moodboarding app that has emerged from beta, as if it were a butterfly finally breaking free from its cocoon—or maybe just a slightly confused caterpillar trying to figure out what it wants to be. Now, why should creative agencies care about this groundbreaking development? Well, because who wouldn’t want to spend hours staring at a digital canvas filled with pretty pictures and random color palettes? Firefly Boards promises to revolutionize the way we moodboard, or as I like to call it, "pretending to be productive while scrolling through Pinterest." Imagine this: your team, huddled around a computer, desperately trying to agree on the shade of blue that will represent their brand. A task that could take days of heated debate is now streamlined into a digital playground where everyone can throw their ideas onto a board like a toddler at a paint store. But let's be real. Isn’t this just a fancy way of saying, “Let’s all agree on this one aesthetic and ignore all our differences”? Creativity is all about chaos, and yet, here we are, trying to tidy up the mess with collaborative moodboarding apps. What’s next? A group hug to decide on the font size? Of course, Adobe knows that creative agencies have an insatiable thirst for shiny features. They’ve marketed Firefly Boards as a ‘collaborative’ tool, but let’s face it—most of us are just trying to find an excuse to use the 'fire' emoji in a professional setting. It’s as if they’re saying, “Trust us, this will make your life easier!” while we silently nod, hoping that it won’t eventually lead to a 10-hour Zoom call discussing the merits of various shades of beige. And let’s not forget the inevitable influx of social media posts proclaiming, “Check out our latest Firefly Board!” — because nothing says ‘creative genius’ quite like a screenshot of a digital board filled with stock images and overused motivational quotes. Can’t wait to see how many ‘likes’ that garners! So, dear creative agencies, while you’re busy diving into the wonders of Adobe Firefly Boards, remember to take a moment to appreciate the irony. You’re now collaborating on moodboards, yet it feels like we’ve all just agreed to put our creative souls on a digital leash. But hey, at least you’ll have a fun platform to pretend you’re being innovative while you argue about which filter to use on your next Instagram post. #AdobeFirefly #Moodboarding #CreativeAgencies #DigitalCreativity #DesignHumor1 Commentarii 0 Distribuiri
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The 25 creative studios inspiring us the most in 2025
Which creative studio do you most admire right now, and why? This is a question we asked our community via an ongoing survey. With more than 700 responses so far, these are the top winners. What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society.
From the vibrant energy of Brazilian culture to the thoughtful minimalism of North European aesthetics, this list reflects a global creative landscape that's more connected, more conscious, and more collaborative than ever before.
In short, these studios aren't just following trends; they're setting them. Read on to discover the 25 studios our community is most excited about right now.
1. Porto Rocha
Porto Rocha is a New York-based agency that unites strategy and design to create work that evolves with the world we live in. It continues to dominate conversations in 2025, and it's easy to see why. Founders Felipe Rocha and Leo Porto have built something truly special—a studio that not only creates visually stunning work but also actively celebrates and amplifies diverse voices in design.
For instance, their recent bold new identity for the São Paulo art museum MASP nods to Brazilian modernist design traditions while reimagining them for a contemporary audience. The rebrand draws heavily on the museum's iconic modernist architecture by Lina Bo Bardi, using a red-and-black colour palette and strong typography to reflect the building's striking visual presence.
As we write this article, Porto Rocha just shared a new partnership with Google to reimagine the visual and verbal identity of its revolutionary Gemini AI model. We can't wait to see what they come up with!
2. DixonBaxi
Simon Dixon and Aporva Baxi's London powerhouse specialises in creating brand strategies and design systems for "brave businesses" that want to challenge convention, including Hulu, Audible, and the Premier League. The studio had an exceptional start to 2025 by collaborating with Roblox on a brand new design system. At the heart of this major project is the Tilt: a 15-degree shift embedded in the logo that signals momentum, creativity, and anticipation.
They've also continued to build their reputation as design thought leaders. At the OFFF Festival 2025, for instance, Simon and Aporva delivered a masterclass on running a successful brand design agency. Their core message centred on the importance of people and designing with intention, even in the face of global challenges. They also highlighted "Super Futures," their program that encourages employees to think freely and positively about brand challenges and audience desires, aiming to reclaim creative liberation.
And if that wasn't enough, DixonBaxi has just launched its brand new website, one that's designed to be open in nature. As Simon explains: "It's not a shop window. It's a space to share the thinking and ethos that drive us. You'll find our work, but more importantly, what shapes it. No guff. Just us."
3. Mother
Mother is a renowned independent creative agency founded in London and now boasts offices in New York and Los Angeles as well. They've spent 2025 continuing to push the boundaries of what advertising can achieve. And they've made an especially big splash with their latest instalment of KFC's 'Believe' campaign, featuring a surreal and humorous take on KFC's gravy. As we wrote at the time: "Its balance between theatrical grandeur and self-awareness makes the campaign uniquely engaging."
4. Studio Dumbar/DEPT®
Based in Rotterdam, Studio Dumbar/DEPT® is widely recognised for its influential work in visual branding and identity, often incorporating creative coding and sound, for clients such as the Dutch Railways, Instagram, and the Van Gogh Museum.
In 2025, we've especially admired their work for the Dutch football club Feyenoord, which brings the team under a single, cohesive vision that reflects its energy and prowess. This groundbreaking rebrand, unveiled at the start of May, moves away from nostalgia, instead emphasising the club's "measured ferocity, confidence, and ambition".
5. HONDO
Based between Palma de Mallorca, Spain and London, HONDO specialises in branding, editorial, typography and product design. We're particular fans of their rebranding of metal furniture makers Castil, based around clean and versatile designs that highlight Castil's vibrant and customisable products.
This new system features a bespoke monospaced typeface and logo design that evokes Castil's adaptability and the precision of its craftsmanship.
6. Smith & Diction
Smith & Diction is a small but mighty design and copy studio founded by Mike and Chara Smith in Philadelphia. Born from dreams, late-night chats, and plenty of mistakes, the studio has grown into a creative force known for thoughtful, boundary-pushing branding.
Starting out with Mike designing in a tiny apartment while Chara held down a day job, the pair learned the ropes the hard way—and now they're thriving. Recent highlights include their work with Gamma, an AI platform that lets you quickly get ideas out of your head and into a presentation deck or onto a website.
Gamma wanted their brand update to feel "VERY fun and a little bit out there" with an AI-first approach. So Smith & Diction worked hard to "put weird to the test" while still developing responsible systems for logo, type and colour. The results, as ever, were exceptional.
7. DNCO
DNCO is a London and New York-based creative studio specialising in place branding. They are best known for shaping identities, digital tools, and wayfinding for museums, cultural institutions, and entire neighbourhoods, with clients including the Design Museum, V&A and Transport for London.
Recently, DNCO has been making headlines again with its ambitious brand refresh for Dumbo, a New York neighbourhood struggling with misperceptions due to mass tourism. The goal was to highlight Dumbo's unconventional spirit and demonstrate it as "a different side of New York."
DNCO preserved the original diagonal logo and introduced a flexible "tape graphic" system, inspired by the neighbourhood's history of inventing the cardboard box, to reflect its ingenuity and reveal new perspectives. The colour palette and typography were chosen to embody Dumbo's industrial and gritty character.
8. Hey Studio
Founded by Verònica Fuerte in Barcelona, Spain, Hey Studio is a small, all-female design agency celebrated for its striking use of geometry, bold colour, and playful yet refined visual language. With a focus on branding, illustration, editorial design, and typography, they combine joy with craft to explore issues with heart and purpose.
A great example of their impact is their recent branding for Rainbow Wool. This German initiative is transforming wool from gay rams into fashion products to support the LGBT community.
As is typical for Hey Studio, the project's identity is vibrant and joyful, utilising bright, curved shapes that will put a smile on everyone's face.
9. Koto
Koto is a London-based global branding and digital studio known for co-creation, strategic thinking, expressive design systems, and enduring partnerships. They're well-known in the industry for bringing warmth, optimism and clarity to complex brand challenges.
Over the past 18 months, they've undertaken a significant project to refresh Amazon's global brand identity. This extensive undertaking has involved redesigning Amazon's master brand and over 50 of its sub-brands across 15 global markets.
Koto's approach, described as "radical coherence", aims to refine and modernize Amazon's most recognizable elements rather than drastically changing them. You can read more about the project here.
10. Robot Food
Robot Food is a Leeds-based, brand-first creative studio recognised for its strategic and holistic approach. They're past masters at melding creative ideas with commercial rigour across packaging, brand strategy and campaign design.
Recent Robot Food projects have included a bold rebrand for Hip Pop, a soft drinks company specializing in kombucha and alternative sodas. Their goal was to elevate Hip Pop from an indie challenger to a mainstream category leader, moving away from typical health drink aesthetics.
The results are visually striking, with black backgrounds prominently featured, punctuated by vibrant fruit illustrations and flavour-coded colours. about the project here.
11. Saffron Brand Consultants
Saffron is an independent global consultancy with offices in London, Madrid, Vienna and Istanbul. With deep expertise in naming, strategy, identity, and design systems, they work with leading public and private-sector clients to develop confident, culturally intelligent brands.
One 2025 highlight so far has been their work for Saudi National Bankto create NEO, a groundbreaking digital lifestyle bank in Saudi Arabia.
Saffron integrated cultural and design trends, including Saudi neo-futurism, for its sonic identity to create a product that supports both individual and community connections. The design system strikes a balance between modern Saudi aesthetics and the practical demands of a fast-paced digital product, ensuring a consistent brand reflection across all interactions.
12. Alright Studio
Alright Studio is a full-service strategy, creative, production and technology agency based in Brooklyn, New York. It prides itself on a "no house style" approach for clients, including A24, Meta Platforms, and Post Malone. One of the most exciting of their recent projects has been Offball, a digital-first sports news platform that aims to provide more nuanced, positive sports storytelling.
Alright Studio designed a clean, intuitive, editorial-style platform featuring a masthead-like logotype and universal sports iconography, creating a calmer user experience aligned with OffBall's positive content.
13. Wolff Olins
Wolff Olins is a global brand consultancy with four main offices: London, New York, San Francisco, and Los Angeles. Known for their courageous, culturally relevant branding and forward-thinking strategy, they collaborate with large corporations and trailblazing organisations to create bold, authentic brand identities that resonate emotionally.
A particular highlight of 2025 so far has been their collaboration with Leo Burnett to refresh Sandals Resorts' global brand with the "Made of Caribbean" campaign. This strategic move positions Sandals not merely as a luxury resort but as a cultural ambassador for the Caribbean.
Wolff Olins developed a new visual identity called "Natural Vibrancy," integrating local influences with modern design to reflect a genuine connection to the islands' culture. This rebrand speaks to a growing traveller demand for authenticity and meaningful experiences, allowing Sandals to define itself as an extension of the Caribbean itself.
14. COLLINS
Founded by Brian Collins, COLLINS is an independent branding and design consultancy based in the US, celebrated for its playful visual language, expressive storytelling and culturally rich identity systems. In the last few months, we've loved the new branding they designed for Barcelona's 25th Offf Festival, which departs from its usual consistent wordmark.
The updated identity is inspired by the festival's role within the international creative community, and is rooted in the concept of 'Centre Offf Gravity'. This concept is visually expressed through the festival's name, which appears to exert a gravitational pull on the text boxes, causing them to "stick" to it.
Additionally, the 'f's in the wordmark are merged into a continuous line reminiscent of a magnet, with the motion graphics further emphasising the gravitational pull as the name floats and other elements follow.
15. Studio Spass
Studio Spass is a creative studio based in Rotterdam, the Netherlands, focused on vibrant and dynamic identity systems that reflect the diverse and multifaceted nature of cultural institutions. One of their recent landmark projects was Bigger, a large-scale typographic installation created for the Shenzhen Art Book Fair.
Inspired by tear-off calendars and the physical act of reading, Studio Spass used 264 A4 books, with each page displaying abstract details, to create an evolving grid of colour and type. Visitors were invited to interact with the installation by flipping pages, constantly revealing new layers of design and a hidden message: "Enjoy books!"
16. Applied Design Works
Applied Design Works is a New York studio that specialises in reshaping businesses through branding and design. They provide expertise in design, strategy, and implementation, with a focus on building long-term, collaborative relationships with their clients.
We were thrilled by their recent work for Grand Central Madison, where they were instrumental in ushering in a new era for the transportation hub.
Applied Design sought to create a commuter experience that imbued the spirit of New York, showcasing its diversity of thought, voice, and scale that befits one of the greatest cities in the world and one of the greatest structures in it.
17. The Chase
The Chase Creative Consultants is a Manchester-based independent creative consultancy with over 35 years of experience, known for blending humour, purpose, and strong branding to rejuvenate popular consumer campaigns. "We're not designers, writers, advertisers or brand strategists," they say, "but all of these and more. An ideas-based creative studio."
Recently, they were tasked with shaping the identity of York Central, a major urban regeneration project set to become a new city quarter for York. The Chase developed the identity based on extensive public engagement, listening to residents of all ages about their perceptions of the city and their hopes for the new area. The resulting brand identity uses linear forms that subtly reference York's famous railway hub, symbolising the long-standing connections the city has fostered.
18. A Practice for Everyday Life
Based in London and founded by Kirsty Carter and Emma Thomas, A Practice for Everyday Life built a reputation as a sought-after collaborator with like-minded companies, galleries, institutions and individuals. Not to mention a conceptual rigour that ensures each design is meaningful and original.
Recently, they've been working on the visual identity for Muzej Lah, a new international museum for contemporary art in Bled, Slovenia opening in 2026. This centres around a custom typeface inspired by the slanted geometry and square detailing of its concrete roof tiles. It also draws from European modernist typography and the experimental lettering of Jože Plečnik, one of Slovenia's most influential architects.
A Practice for Everyday Life. Photo: Carol Sachs
Alexey Brodovitch: Astonish Me publication design by A Practice for Everyday Life, 2024. Photo: Ed Park
La Biennale di Venezia identity by A Practice for Everyday Life, 2022. Photo: Thomas Adank
CAM – Centro de Arte Moderna Gulbenkian identity by A Practice for Everyday Life, 2024. Photo: Sanda Vučković
19. Studio Nari
Studio Nari is a London-based creative and branding agency partnering with clients around the world to build "brands that truly connect with people". NARI stands, by the way, for Not Always Right Ideas. As they put it, "It's a name that might sound odd for a branding agency, but it reflects everything we believe."
One landmark project this year has been a comprehensive rebrand for the electronic music festival Field Day. Studio Nari created a dynamic and evolving identity that reflects the festival's growth and its connection to the electronic music scene and community.
The core idea behind the rebrand is a "reactive future", allowing the brand to adapt and grow with the festival and current trends while maintaining a strong foundation. A new, steadfast wordmark is at its centre, while a new marque has been introduced for the first time.
20. Beetroot Design Group
Beetroot is a 25‑strong creative studio celebrated for its bold identities and storytelling-led approach. Based in Thessaloniki, Greece, their work spans visual identity, print, digital and motion, and has earned international recognition, including Red Dot Awards. Recently, they also won a Wood Pencil at the D&AD Awards 2025 for a series of posters created to promote live jazz music events.
The creative idea behind all three designs stems from improvisation as a key feature of jazz. Each poster communicates the artist's name and other relevant information through a typographical "improvisation".
21. Kind Studio
Kind Studio is an independent creative agency based in London that specialises in branding and digital design, as well as offering services in animation, creative and art direction, and print design. Their goal is to collaborate closely with clients to create impactful and visually appealing designs.
One recent project that piqued our interest was a bilingual, editorially-driven digital platform for FC Como Women, a professional Italian football club. To reflect the club's ambition of promoting gender equality and driving positive social change within football, the new website employs bold typography, strong imagery, and an empowering tone of voice to inspire and disseminate its message.
22. Slug Global
Slug Global is a creative agency and art collective founded by artist and musician Bosco. Focused on creating immersive experiences "for both IRL and URL", their goal is to work with artists and brands to establish a sustainable media platform that embodies the values of young millennials, Gen Z and Gen Alpha.
One of Slug Global's recent projects involved a collaboration with SheaMoisture and xoNecole for a three-part series called The Root of It. This series celebrates black beauty and hair, highlighting its significance as a connection to ancestry, tradition, blueprint and culture for black women.
23. Little Troop
New York studio Little Troop crafts expressive and intimate branding for lifestyle, fashion, and cultural clients. Led by creative directors Noemie Le Coz and Jeremy Elliot, they're known for their playful and often "kid-like" approach to design, drawing inspiration from their own experiences as 90s kids.
One of their recent and highly acclaimed projects is the visual identity for MoMA's first-ever family festival, Another World. Little Troop was tasked with developing a comprehensive visual identity that would extend from small items, such as café placemats, to large billboards.
Their designs were deliberately a little "dream-like" and relied purely on illustration to sell the festival without needing photography. Little Troop also carefully selected seven colours from MoMA's existing brand guidelines to strike a balance between timelessness, gender neutrality, and fun.
24. Morcos Key
Morcos Key is a Brooklyn-based design studio co-founded by Jon Key and Wael Morcos. Collaborating with a diverse range of clients, including arts and cultural institutions, non-profits and commercial enterprises, they're known for translating clients' stories into impactful visual systems through thoughtful conversation and formal expression.
One notable project is their visual identity work for Hammer & Hope, a magazine that focuses on politics and culture within the black radical tradition. For this project, Morcos Key developed not only the visual identity but also a custom all-caps typeface to reflect the publication's mission and content.
25. Thirst
Thirst, also known as Thirst Craft, is an award-winning strategic drinks packaging design agency based in Glasgow, Scotland, with additional hubs in London and New York. Founded in 2015 by Matthew Stephen Burns and Christopher John Black, the company specializes in building creatively distinctive and commercially effective brands for the beverage industry.
To see what they're capable of, check out their work for SKYY Vodka. The new global visual identity system, called Audacious Glamour', aims to unify SKYY under a singular, powerful idea. The visual identity benefits from bolder framing, patterns, and a flavour-forward colour palette to highlight each product's "juicy attitude", while the photography style employs macro shots and liquid highlights to convey a premium feel.
#creative #studios #inspiring #mostThe 25 creative studios inspiring us the most in 2025Which creative studio do you most admire right now, and why? This is a question we asked our community via an ongoing survey. With more than 700 responses so far, these are the top winners. What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society. From the vibrant energy of Brazilian culture to the thoughtful minimalism of North European aesthetics, this list reflects a global creative landscape that's more connected, more conscious, and more collaborative than ever before. In short, these studios aren't just following trends; they're setting them. Read on to discover the 25 studios our community is most excited about right now. 1. Porto Rocha Porto Rocha is a New York-based agency that unites strategy and design to create work that evolves with the world we live in. It continues to dominate conversations in 2025, and it's easy to see why. Founders Felipe Rocha and Leo Porto have built something truly special—a studio that not only creates visually stunning work but also actively celebrates and amplifies diverse voices in design. For instance, their recent bold new identity for the São Paulo art museum MASP nods to Brazilian modernist design traditions while reimagining them for a contemporary audience. The rebrand draws heavily on the museum's iconic modernist architecture by Lina Bo Bardi, using a red-and-black colour palette and strong typography to reflect the building's striking visual presence. As we write this article, Porto Rocha just shared a new partnership with Google to reimagine the visual and verbal identity of its revolutionary Gemini AI model. We can't wait to see what they come up with! 2. DixonBaxi Simon Dixon and Aporva Baxi's London powerhouse specialises in creating brand strategies and design systems for "brave businesses" that want to challenge convention, including Hulu, Audible, and the Premier League. The studio had an exceptional start to 2025 by collaborating with Roblox on a brand new design system. At the heart of this major project is the Tilt: a 15-degree shift embedded in the logo that signals momentum, creativity, and anticipation. They've also continued to build their reputation as design thought leaders. At the OFFF Festival 2025, for instance, Simon and Aporva delivered a masterclass on running a successful brand design agency. Their core message centred on the importance of people and designing with intention, even in the face of global challenges. They also highlighted "Super Futures," their program that encourages employees to think freely and positively about brand challenges and audience desires, aiming to reclaim creative liberation. And if that wasn't enough, DixonBaxi has just launched its brand new website, one that's designed to be open in nature. As Simon explains: "It's not a shop window. It's a space to share the thinking and ethos that drive us. You'll find our work, but more importantly, what shapes it. No guff. Just us." 3. Mother Mother is a renowned independent creative agency founded in London and now boasts offices in New York and Los Angeles as well. They've spent 2025 continuing to push the boundaries of what advertising can achieve. And they've made an especially big splash with their latest instalment of KFC's 'Believe' campaign, featuring a surreal and humorous take on KFC's gravy. As we wrote at the time: "Its balance between theatrical grandeur and self-awareness makes the campaign uniquely engaging." 4. Studio Dumbar/DEPT® Based in Rotterdam, Studio Dumbar/DEPT® is widely recognised for its influential work in visual branding and identity, often incorporating creative coding and sound, for clients such as the Dutch Railways, Instagram, and the Van Gogh Museum. In 2025, we've especially admired their work for the Dutch football club Feyenoord, which brings the team under a single, cohesive vision that reflects its energy and prowess. This groundbreaking rebrand, unveiled at the start of May, moves away from nostalgia, instead emphasising the club's "measured ferocity, confidence, and ambition". 5. HONDO Based between Palma de Mallorca, Spain and London, HONDO specialises in branding, editorial, typography and product design. We're particular fans of their rebranding of metal furniture makers Castil, based around clean and versatile designs that highlight Castil's vibrant and customisable products. This new system features a bespoke monospaced typeface and logo design that evokes Castil's adaptability and the precision of its craftsmanship. 6. Smith & Diction Smith & Diction is a small but mighty design and copy studio founded by Mike and Chara Smith in Philadelphia. Born from dreams, late-night chats, and plenty of mistakes, the studio has grown into a creative force known for thoughtful, boundary-pushing branding. Starting out with Mike designing in a tiny apartment while Chara held down a day job, the pair learned the ropes the hard way—and now they're thriving. Recent highlights include their work with Gamma, an AI platform that lets you quickly get ideas out of your head and into a presentation deck or onto a website. Gamma wanted their brand update to feel "VERY fun and a little bit out there" with an AI-first approach. So Smith & Diction worked hard to "put weird to the test" while still developing responsible systems for logo, type and colour. The results, as ever, were exceptional. 7. DNCO DNCO is a London and New York-based creative studio specialising in place branding. They are best known for shaping identities, digital tools, and wayfinding for museums, cultural institutions, and entire neighbourhoods, with clients including the Design Museum, V&A and Transport for London. Recently, DNCO has been making headlines again with its ambitious brand refresh for Dumbo, a New York neighbourhood struggling with misperceptions due to mass tourism. The goal was to highlight Dumbo's unconventional spirit and demonstrate it as "a different side of New York." DNCO preserved the original diagonal logo and introduced a flexible "tape graphic" system, inspired by the neighbourhood's history of inventing the cardboard box, to reflect its ingenuity and reveal new perspectives. The colour palette and typography were chosen to embody Dumbo's industrial and gritty character. 8. Hey Studio Founded by Verònica Fuerte in Barcelona, Spain, Hey Studio is a small, all-female design agency celebrated for its striking use of geometry, bold colour, and playful yet refined visual language. With a focus on branding, illustration, editorial design, and typography, they combine joy with craft to explore issues with heart and purpose. A great example of their impact is their recent branding for Rainbow Wool. This German initiative is transforming wool from gay rams into fashion products to support the LGBT community. As is typical for Hey Studio, the project's identity is vibrant and joyful, utilising bright, curved shapes that will put a smile on everyone's face. 9. Koto Koto is a London-based global branding and digital studio known for co-creation, strategic thinking, expressive design systems, and enduring partnerships. They're well-known in the industry for bringing warmth, optimism and clarity to complex brand challenges. Over the past 18 months, they've undertaken a significant project to refresh Amazon's global brand identity. This extensive undertaking has involved redesigning Amazon's master brand and over 50 of its sub-brands across 15 global markets. Koto's approach, described as "radical coherence", aims to refine and modernize Amazon's most recognizable elements rather than drastically changing them. You can read more about the project here. 10. Robot Food Robot Food is a Leeds-based, brand-first creative studio recognised for its strategic and holistic approach. They're past masters at melding creative ideas with commercial rigour across packaging, brand strategy and campaign design. Recent Robot Food projects have included a bold rebrand for Hip Pop, a soft drinks company specializing in kombucha and alternative sodas. Their goal was to elevate Hip Pop from an indie challenger to a mainstream category leader, moving away from typical health drink aesthetics. The results are visually striking, with black backgrounds prominently featured, punctuated by vibrant fruit illustrations and flavour-coded colours. about the project here. 11. Saffron Brand Consultants Saffron is an independent global consultancy with offices in London, Madrid, Vienna and Istanbul. With deep expertise in naming, strategy, identity, and design systems, they work with leading public and private-sector clients to develop confident, culturally intelligent brands. One 2025 highlight so far has been their work for Saudi National Bankto create NEO, a groundbreaking digital lifestyle bank in Saudi Arabia. Saffron integrated cultural and design trends, including Saudi neo-futurism, for its sonic identity to create a product that supports both individual and community connections. The design system strikes a balance between modern Saudi aesthetics and the practical demands of a fast-paced digital product, ensuring a consistent brand reflection across all interactions. 12. Alright Studio Alright Studio is a full-service strategy, creative, production and technology agency based in Brooklyn, New York. It prides itself on a "no house style" approach for clients, including A24, Meta Platforms, and Post Malone. One of the most exciting of their recent projects has been Offball, a digital-first sports news platform that aims to provide more nuanced, positive sports storytelling. Alright Studio designed a clean, intuitive, editorial-style platform featuring a masthead-like logotype and universal sports iconography, creating a calmer user experience aligned with OffBall's positive content. 13. Wolff Olins Wolff Olins is a global brand consultancy with four main offices: London, New York, San Francisco, and Los Angeles. Known for their courageous, culturally relevant branding and forward-thinking strategy, they collaborate with large corporations and trailblazing organisations to create bold, authentic brand identities that resonate emotionally. A particular highlight of 2025 so far has been their collaboration with Leo Burnett to refresh Sandals Resorts' global brand with the "Made of Caribbean" campaign. This strategic move positions Sandals not merely as a luxury resort but as a cultural ambassador for the Caribbean. Wolff Olins developed a new visual identity called "Natural Vibrancy," integrating local influences with modern design to reflect a genuine connection to the islands' culture. This rebrand speaks to a growing traveller demand for authenticity and meaningful experiences, allowing Sandals to define itself as an extension of the Caribbean itself. 14. COLLINS Founded by Brian Collins, COLLINS is an independent branding and design consultancy based in the US, celebrated for its playful visual language, expressive storytelling and culturally rich identity systems. In the last few months, we've loved the new branding they designed for Barcelona's 25th Offf Festival, which departs from its usual consistent wordmark. The updated identity is inspired by the festival's role within the international creative community, and is rooted in the concept of 'Centre Offf Gravity'. This concept is visually expressed through the festival's name, which appears to exert a gravitational pull on the text boxes, causing them to "stick" to it. Additionally, the 'f's in the wordmark are merged into a continuous line reminiscent of a magnet, with the motion graphics further emphasising the gravitational pull as the name floats and other elements follow. 15. Studio Spass Studio Spass is a creative studio based in Rotterdam, the Netherlands, focused on vibrant and dynamic identity systems that reflect the diverse and multifaceted nature of cultural institutions. One of their recent landmark projects was Bigger, a large-scale typographic installation created for the Shenzhen Art Book Fair. Inspired by tear-off calendars and the physical act of reading, Studio Spass used 264 A4 books, with each page displaying abstract details, to create an evolving grid of colour and type. Visitors were invited to interact with the installation by flipping pages, constantly revealing new layers of design and a hidden message: "Enjoy books!" 16. Applied Design Works Applied Design Works is a New York studio that specialises in reshaping businesses through branding and design. They provide expertise in design, strategy, and implementation, with a focus on building long-term, collaborative relationships with their clients. We were thrilled by their recent work for Grand Central Madison, where they were instrumental in ushering in a new era for the transportation hub. Applied Design sought to create a commuter experience that imbued the spirit of New York, showcasing its diversity of thought, voice, and scale that befits one of the greatest cities in the world and one of the greatest structures in it. 17. The Chase The Chase Creative Consultants is a Manchester-based independent creative consultancy with over 35 years of experience, known for blending humour, purpose, and strong branding to rejuvenate popular consumer campaigns. "We're not designers, writers, advertisers or brand strategists," they say, "but all of these and more. An ideas-based creative studio." Recently, they were tasked with shaping the identity of York Central, a major urban regeneration project set to become a new city quarter for York. The Chase developed the identity based on extensive public engagement, listening to residents of all ages about their perceptions of the city and their hopes for the new area. The resulting brand identity uses linear forms that subtly reference York's famous railway hub, symbolising the long-standing connections the city has fostered. 18. A Practice for Everyday Life Based in London and founded by Kirsty Carter and Emma Thomas, A Practice for Everyday Life built a reputation as a sought-after collaborator with like-minded companies, galleries, institutions and individuals. Not to mention a conceptual rigour that ensures each design is meaningful and original. Recently, they've been working on the visual identity for Muzej Lah, a new international museum for contemporary art in Bled, Slovenia opening in 2026. This centres around a custom typeface inspired by the slanted geometry and square detailing of its concrete roof tiles. It also draws from European modernist typography and the experimental lettering of Jože Plečnik, one of Slovenia's most influential architects. A Practice for Everyday Life. Photo: Carol Sachs Alexey Brodovitch: Astonish Me publication design by A Practice for Everyday Life, 2024. Photo: Ed Park La Biennale di Venezia identity by A Practice for Everyday Life, 2022. Photo: Thomas Adank CAM – Centro de Arte Moderna Gulbenkian identity by A Practice for Everyday Life, 2024. Photo: Sanda Vučković 19. Studio Nari Studio Nari is a London-based creative and branding agency partnering with clients around the world to build "brands that truly connect with people". NARI stands, by the way, for Not Always Right Ideas. As they put it, "It's a name that might sound odd for a branding agency, but it reflects everything we believe." One landmark project this year has been a comprehensive rebrand for the electronic music festival Field Day. Studio Nari created a dynamic and evolving identity that reflects the festival's growth and its connection to the electronic music scene and community. The core idea behind the rebrand is a "reactive future", allowing the brand to adapt and grow with the festival and current trends while maintaining a strong foundation. A new, steadfast wordmark is at its centre, while a new marque has been introduced for the first time. 20. Beetroot Design Group Beetroot is a 25‑strong creative studio celebrated for its bold identities and storytelling-led approach. Based in Thessaloniki, Greece, their work spans visual identity, print, digital and motion, and has earned international recognition, including Red Dot Awards. Recently, they also won a Wood Pencil at the D&AD Awards 2025 for a series of posters created to promote live jazz music events. The creative idea behind all three designs stems from improvisation as a key feature of jazz. Each poster communicates the artist's name and other relevant information through a typographical "improvisation". 21. Kind Studio Kind Studio is an independent creative agency based in London that specialises in branding and digital design, as well as offering services in animation, creative and art direction, and print design. Their goal is to collaborate closely with clients to create impactful and visually appealing designs. One recent project that piqued our interest was a bilingual, editorially-driven digital platform for FC Como Women, a professional Italian football club. To reflect the club's ambition of promoting gender equality and driving positive social change within football, the new website employs bold typography, strong imagery, and an empowering tone of voice to inspire and disseminate its message. 22. Slug Global Slug Global is a creative agency and art collective founded by artist and musician Bosco. Focused on creating immersive experiences "for both IRL and URL", their goal is to work with artists and brands to establish a sustainable media platform that embodies the values of young millennials, Gen Z and Gen Alpha. One of Slug Global's recent projects involved a collaboration with SheaMoisture and xoNecole for a three-part series called The Root of It. This series celebrates black beauty and hair, highlighting its significance as a connection to ancestry, tradition, blueprint and culture for black women. 23. Little Troop New York studio Little Troop crafts expressive and intimate branding for lifestyle, fashion, and cultural clients. Led by creative directors Noemie Le Coz and Jeremy Elliot, they're known for their playful and often "kid-like" approach to design, drawing inspiration from their own experiences as 90s kids. One of their recent and highly acclaimed projects is the visual identity for MoMA's first-ever family festival, Another World. Little Troop was tasked with developing a comprehensive visual identity that would extend from small items, such as café placemats, to large billboards. Their designs were deliberately a little "dream-like" and relied purely on illustration to sell the festival without needing photography. Little Troop also carefully selected seven colours from MoMA's existing brand guidelines to strike a balance between timelessness, gender neutrality, and fun. 24. Morcos Key Morcos Key is a Brooklyn-based design studio co-founded by Jon Key and Wael Morcos. Collaborating with a diverse range of clients, including arts and cultural institutions, non-profits and commercial enterprises, they're known for translating clients' stories into impactful visual systems through thoughtful conversation and formal expression. One notable project is their visual identity work for Hammer & Hope, a magazine that focuses on politics and culture within the black radical tradition. For this project, Morcos Key developed not only the visual identity but also a custom all-caps typeface to reflect the publication's mission and content. 25. Thirst Thirst, also known as Thirst Craft, is an award-winning strategic drinks packaging design agency based in Glasgow, Scotland, with additional hubs in London and New York. Founded in 2015 by Matthew Stephen Burns and Christopher John Black, the company specializes in building creatively distinctive and commercially effective brands for the beverage industry. To see what they're capable of, check out their work for SKYY Vodka. The new global visual identity system, called Audacious Glamour', aims to unify SKYY under a singular, powerful idea. The visual identity benefits from bolder framing, patterns, and a flavour-forward colour palette to highlight each product's "juicy attitude", while the photography style employs macro shots and liquid highlights to convey a premium feel. #creative #studios #inspiring #most0 Commentarii 0 Distribuiri
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Sharpen the story – a design guide to start-up’s pitch decks
In early-stage start-ups, the pitch deck is often the first thing investors see. Sometimes, it’s the only thing. And yet, it rarely gets the same attention as the website or the socials. Most decks are pulled together last minute, with slides that feel rushed, messy, or just off.
That’s where designers can really make a difference.
The deck might seem like just another task, but it’s a chance to work on something strategic early on and help shape how the company is understood. It offers a rare opportunity to collaborate closely with copywriters, strategists and the founders to turn their vision into a clear and convincing story.
Founders bring the vision, but more and more, design and brand teams are being asked to shape how that vision is told, and sold. So here are five handy things we’ve learned at SIDE ST for the next time you’re asked to design a deck.
Think in context
Designers stepping into pitch work should begin by understanding the full picture – who the deck is for, what outcomes it’s meant to drive and how it fits into the broader brand and business context. Their role isn’t just to make things look good, but to prioritise clarity over surface-level aesthetics.
It’s about getting into the founders’ mindset, shaping visuals and copy around the message, and connecting with the intended audience. Every decision, from slide hierarchy to image selection, should reinforce the business goals behind the deck.
Support the narrative
Visuals are more subjective than words, and that’s exactly what gives them power. The right image can suggest an idea, reinforce a value, or subtly shift perception without a single word.
Whether it’s hinting at accessibility, signalling innovation, or grounding the product in context, design plays a strategic role in how a company is understood. It gives designers the opportunity to take centre stage in the storytelling, shaping how the company is understood through visual choices.
But that influence works both ways. Used thoughtlessly, visuals can distort the story, suggesting the wrong market, implying a different stage of maturity, or confusing people about the product itself. When used with care, they become a powerful design tool to sharpen the narrative and spark interest from the very first slide.
Keep it real
Stock photos can be tempting. They’re high-quality and easy to drop in, especially when the real images a start-up has can be grainy, unfinished, or simply not there yet.
But in early-stage pitch decks, they often work against your client. Instead of supporting the story, they flatten it, and rarely reflect the actual team, product, or context.
This is your chance as a designer to lean into what’s real, even if it’s a bit rough. Designers can elevate even scrappy assets with thoughtful framing and treatment, turning rough imagery into a strength. In early-stage storytelling, “real” often resonates more than “perfect.”
Pay attention to the format
Even if you’re brought in just to design the deck, don’t treat it as a standalone piece. It’s often the first brand touchpoint investors will see—but it won’t be the last. They’ll go on to check the website, scroll through social posts, and form an impression based on how it all fits together.
Early-stage startups might not have full brand guidelines in place yet, but that doesn’t mean there’s no need for consistency. In fact, it gives designers a unique opportunity to lay the foundation. A strong, thoughtful deck can help shape the early visual language and give the team something to build on as the brand grows.
Before you hit export
For designers, the deck isn’t just another deliverable. It’s an early tool that shapes and impacts investor perception, internal alignment and founder confidence. It’s a strategic design moment to influence the trajectory of a company before it’s fully formed.
Designers who understand the pressure, pace and uncertainty founders face at this stage are better equipped to deliver work that resonates. This is about more than simply polishing slides, it’s about helping early-stage teams tell a sharper, more human story when it matters most.
Maor Ofek is founder of SIDE ST, a brand consultancy that works mainly with start-ups.
#sharpen #story #design #guide #startupsSharpen the story – a design guide to start-up’s pitch decksIn early-stage start-ups, the pitch deck is often the first thing investors see. Sometimes, it’s the only thing. And yet, it rarely gets the same attention as the website or the socials. Most decks are pulled together last minute, with slides that feel rushed, messy, or just off. That’s where designers can really make a difference. The deck might seem like just another task, but it’s a chance to work on something strategic early on and help shape how the company is understood. It offers a rare opportunity to collaborate closely with copywriters, strategists and the founders to turn their vision into a clear and convincing story. Founders bring the vision, but more and more, design and brand teams are being asked to shape how that vision is told, and sold. So here are five handy things we’ve learned at SIDE ST for the next time you’re asked to design a deck. Think in context Designers stepping into pitch work should begin by understanding the full picture – who the deck is for, what outcomes it’s meant to drive and how it fits into the broader brand and business context. Their role isn’t just to make things look good, but to prioritise clarity over surface-level aesthetics. It’s about getting into the founders’ mindset, shaping visuals and copy around the message, and connecting with the intended audience. Every decision, from slide hierarchy to image selection, should reinforce the business goals behind the deck. Support the narrative Visuals are more subjective than words, and that’s exactly what gives them power. The right image can suggest an idea, reinforce a value, or subtly shift perception without a single word. Whether it’s hinting at accessibility, signalling innovation, or grounding the product in context, design plays a strategic role in how a company is understood. It gives designers the opportunity to take centre stage in the storytelling, shaping how the company is understood through visual choices. But that influence works both ways. Used thoughtlessly, visuals can distort the story, suggesting the wrong market, implying a different stage of maturity, or confusing people about the product itself. When used with care, they become a powerful design tool to sharpen the narrative and spark interest from the very first slide. Keep it real Stock photos can be tempting. They’re high-quality and easy to drop in, especially when the real images a start-up has can be grainy, unfinished, or simply not there yet. But in early-stage pitch decks, they often work against your client. Instead of supporting the story, they flatten it, and rarely reflect the actual team, product, or context. This is your chance as a designer to lean into what’s real, even if it’s a bit rough. Designers can elevate even scrappy assets with thoughtful framing and treatment, turning rough imagery into a strength. In early-stage storytelling, “real” often resonates more than “perfect.” Pay attention to the format Even if you’re brought in just to design the deck, don’t treat it as a standalone piece. It’s often the first brand touchpoint investors will see—but it won’t be the last. They’ll go on to check the website, scroll through social posts, and form an impression based on how it all fits together. Early-stage startups might not have full brand guidelines in place yet, but that doesn’t mean there’s no need for consistency. In fact, it gives designers a unique opportunity to lay the foundation. A strong, thoughtful deck can help shape the early visual language and give the team something to build on as the brand grows. Before you hit export For designers, the deck isn’t just another deliverable. It’s an early tool that shapes and impacts investor perception, internal alignment and founder confidence. It’s a strategic design moment to influence the trajectory of a company before it’s fully formed. Designers who understand the pressure, pace and uncertainty founders face at this stage are better equipped to deliver work that resonates. This is about more than simply polishing slides, it’s about helping early-stage teams tell a sharper, more human story when it matters most. Maor Ofek is founder of SIDE ST, a brand consultancy that works mainly with start-ups. #sharpen #story #design #guide #startups2 Commentarii 0 Distribuiri
557
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Your next nonfiction book could write itself, but you’ll own the rights
TL;DR: Turn ideas into full-length books with AI—lifetime access for just Writing a book takes time—something most of us don’t have between inbox chaos and back-to-back meetings. But what if all you needed was an idea? That’s where YouBooks steps in. This AI-powered tool helps you generate full-length nonfiction books with just a few prompts, and right now, you can lock in lifetime access for.
YouBooks pulls from several top-tier AI models, like ChatGPT, Claude, and Gemini, and combines them with live web research to build out detailed, structured manuscripts up to 300,000 words. Whether you want to write about productivity, startup culture, parenting, or personal finance, feed in your topic and let the AI do the heavy lifting.
Why is Youbooks for you?
150,000 credits per monthDownloadable formats: PDF, DOCX, EPUB
Commercial rights so that you can sell, share, or publish your books
Custom style options to match your tone or brand
It’s a serious time-saver if you’ve been sitting on an idea forever or want to build a content empire without writing every word yourself. Plus, unlike many AI tools, YouBooks gives you full ownership of the content you create.
Snag a lifetime subscription to YouBooks for and start turning your thoughts into fully formed nonfiction books: no ghostwriters, no subscriptions, and no gatekeepers.
Youbooks – AI Nonfiction Book Generator: Lifetime SubscriptionSee Deal
StackSocial prices subject to change.
#your #next #nonfiction #book #couldYour next nonfiction book could write itself, but you’ll own the rightsTL;DR: Turn ideas into full-length books with AI—lifetime access for just Writing a book takes time—something most of us don’t have between inbox chaos and back-to-back meetings. But what if all you needed was an idea? That’s where YouBooks steps in. This AI-powered tool helps you generate full-length nonfiction books with just a few prompts, and right now, you can lock in lifetime access for. YouBooks pulls from several top-tier AI models, like ChatGPT, Claude, and Gemini, and combines them with live web research to build out detailed, structured manuscripts up to 300,000 words. Whether you want to write about productivity, startup culture, parenting, or personal finance, feed in your topic and let the AI do the heavy lifting. Why is Youbooks for you? 150,000 credits per monthDownloadable formats: PDF, DOCX, EPUB Commercial rights so that you can sell, share, or publish your books Custom style options to match your tone or brand It’s a serious time-saver if you’ve been sitting on an idea forever or want to build a content empire without writing every word yourself. Plus, unlike many AI tools, YouBooks gives you full ownership of the content you create. Snag a lifetime subscription to YouBooks for and start turning your thoughts into fully formed nonfiction books: no ghostwriters, no subscriptions, and no gatekeepers. Youbooks – AI Nonfiction Book Generator: Lifetime SubscriptionSee Deal StackSocial prices subject to change. #your #next #nonfiction #book #could0 Commentarii 0 Distribuiri
516
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Ankur Kothari Q&A: Customer Engagement Book Interview
Reading Time: 9 minutes
In marketing, data isn’t a buzzword. It’s the lifeblood of all successful campaigns.
But are you truly harnessing its power, or are you drowning in a sea of information? To answer this question, we sat down with Ankur Kothari, a seasoned Martech expert, to dive deep into this crucial topic.
This interview, originally conducted for Chapter 6 of “The Customer Engagement Book: Adapt or Die” explores how businesses can translate raw data into actionable insights that drive real results.
Ankur shares his wealth of knowledge on identifying valuable customer engagement data, distinguishing between signal and noise, and ultimately, shaping real-time strategies that keep companies ahead of the curve.
Ankur Kothari Q&A Interview
1. What types of customer engagement data are most valuable for making strategic business decisions?
Primarily, there are four different buckets of customer engagement data. I would begin with behavioral data, encompassing website interaction, purchase history, and other app usage patterns.
Second would be demographic information: age, location, income, and other relevant personal characteristics.
Third would be sentiment analysis, where we derive information from social media interaction, customer feedback, or other customer reviews.
Fourth would be the customer journey data.
We track touchpoints across various channels of the customers to understand the customer journey path and conversion. Combining these four primary sources helps us understand the engagement data.
2. How do you distinguish between data that is actionable versus data that is just noise?
First is keeping relevant to your business objectives, making actionable data that directly relates to your specific goals or KPIs, and then taking help from statistical significance.
Actionable data shows clear patterns or trends that are statistically valid, whereas other data consists of random fluctuations or outliers, which may not be what you are interested in.
You also want to make sure that there is consistency across sources.
Actionable insights are typically corroborated by multiple data points or channels, while other data or noise can be more isolated and contradictory.
Actionable data suggests clear opportunities for improvement or decision making, whereas noise does not lead to meaningful actions or changes in strategy.
By applying these criteria, I can effectively filter out the noise and focus on data that delivers or drives valuable business decisions.
3. How can customer engagement data be used to identify and prioritize new business opportunities?
First, it helps us to uncover unmet needs.
By analyzing the customer feedback, touch points, support interactions, or usage patterns, we can identify the gaps in our current offerings or areas where customers are experiencing pain points.
Second would be identifying emerging needs.
Monitoring changes in customer behavior or preferences over time can reveal new market trends or shifts in demand, allowing my company to adapt their products or services accordingly.
Third would be segmentation analysis.
Detailed customer data analysis enables us to identify unserved or underserved segments or niche markets that may represent untapped opportunities for growth or expansion into newer areas and new geographies.
Last is to build competitive differentiation.
Engagement data can highlight where our companies outperform competitors, helping us to prioritize opportunities that leverage existing strengths and unique selling propositions.
4. Can you share an example of where data insights directly influenced a critical decision?
I will share an example from my previous organization at one of the financial services where we were very data-driven, which made a major impact on our critical decision regarding our credit card offerings.
We analyzed the customer engagement data, and we discovered that a large segment of our millennial customers were underutilizing our traditional credit cards but showed high engagement with mobile payment platforms.
That insight led us to develop and launch our first digital credit card product with enhanced mobile features and rewards tailored to the millennial spending habits. Since we had access to a lot of transactional data as well, we were able to build a financial product which met that specific segment’s needs.
That data-driven decision resulted in a 40% increase in our new credit card applications from this demographic within the first quarter of the launch. Subsequently, our market share improved in that specific segment, which was very crucial.
5. Are there any other examples of ways that you see customer engagement data being able to shape marketing strategy in real time?
When it comes to using the engagement data in real-time, we do quite a few things. In the recent past two, three years, we are using that for dynamic content personalization, adjusting the website content, email messaging, or ad creative based on real-time user behavior and preferences.
We automate campaign optimization using specific AI-driven tools to continuously analyze performance metrics and automatically reallocate the budget to top-performing channels or ad segments.
Then we also build responsive social media engagement platforms like monitoring social media sentiments and trending topics to quickly adapt the messaging and create timely and relevant content.
With one-on-one personalization, we do a lot of A/B testing as part of the overall rapid testing and market elements like subject lines, CTAs, and building various successful variants of the campaigns.
6. How are you doing the 1:1 personalization?
We have advanced CDP systems, and we are tracking each customer’s behavior in real-time. So the moment they move to different channels, we know what the context is, what the relevance is, and the recent interaction points, so we can cater the right offer.
So for example, if you looked at a certain offer on the website and you came from Google, and then the next day you walk into an in-person interaction, our agent will already know that you were looking at that offer.
That gives our customer or potential customer more one-to-one personalization instead of just segment-based or bulk interaction kind of experience.
We have a huge team of data scientists, data analysts, and AI model creators who help us to analyze big volumes of data and bring the right insights to our marketing and sales team so that they can provide the right experience to our customers.
7. What role does customer engagement data play in influencing cross-functional decisions, such as with product development, sales, and customer service?
Primarily with product development — we have different products, not just the financial products or products whichever organizations sell, but also various products like mobile apps or websites they use for transactions. So that kind of product development gets improved.
The engagement data helps our sales and marketing teams create more targeted campaigns, optimize channel selection, and refine messaging to resonate with specific customer segments.
Customer service also gets helped by anticipating common issues, personalizing support interactions over the phone or email or chat, and proactively addressing potential problems, leading to improved customer satisfaction and retention.
So in general, cross-functional application of engagement improves the customer-centric approach throughout the organization.
8. What do you think some of the main challenges marketers face when trying to translate customer engagement data into actionable business insights?
I think the huge amount of data we are dealing with. As we are getting more digitally savvy and most of the customers are moving to digital channels, we are getting a lot of data, and that sheer volume of data can be overwhelming, making it very difficult to identify truly meaningful patterns and insights.
Because of the huge data overload, we create data silos in this process, so information often exists in separate systems across different departments. We are not able to build a holistic view of customer engagement.
Because of data silos and overload of data, data quality issues appear. There is inconsistency, and inaccurate data can lead to incorrect insights or poor decision-making. Quality issues could also be due to the wrong format of the data, or the data is stale and no longer relevant.
As we are growing and adding more people to help us understand customer engagement, I’ve also noticed that technical folks, especially data scientists and data analysts, lack skills to properly interpret the data or apply data insights effectively.
So there’s a lack of understanding of marketing and sales as domains.
It’s a huge effort and can take a lot of investment.
Not being able to calculate the ROI of your overall investment is a big challenge that many organizations are facing.
9. Why do you think the analysts don’t have the business acumen to properly do more than analyze the data?
If people do not have the right idea of why we are collecting this data, we collect a lot of noise, and that brings in huge volumes of data. If you cannot stop that from step one—not bringing noise into the data system—that cannot be done by just technical folks or people who do not have business knowledge.
Business people do not know everything about what data is being collected from which source and what data they need. It’s a gap between business domain knowledge, specifically marketing and sales needs, and technical folks who don’t have a lot of exposure to that side.
Similarly, marketing business people do not have much exposure to the technical side — what’s possible to do with data, how much effort it takes, what’s relevant versus not relevant, and how to prioritize which data sources will be most important.
10. Do you have any suggestions for how this can be overcome, or have you seen it in action where it has been solved before?
First, cross-functional training: training different roles to help them understand why we’re doing this and what the business goals are, giving technical people exposure to what marketing and sales teams do.
And giving business folks exposure to the technology side through training on different tools, strategies, and the roadmap of data integrations.
The second is helping teams work more collaboratively. So it’s not like the technology team works in a silo and comes back when their work is done, and then marketing and sales teams act upon it.
Now we’re making it more like one team. You work together so that you can complement each other, and we have a better strategy from day one.
11. How do you address skepticism or resistance from stakeholders when presenting data-driven recommendations?
We present clear business cases where we demonstrate how data-driven recommendations can directly align with business objectives and potential ROI.
We build compelling visualizations, easy-to-understand charts and graphs that clearly illustrate the insights and the implications for business goals.
We also do a lot of POCs and pilot projects with small-scale implementations to showcase tangible results and build confidence in the data-driven approach throughout the organization.
12. What technologies or tools have you found most effective for gathering and analyzing customer engagement data?
I’ve found that Customer Data Platforms help us unify customer data from various sources, providing a comprehensive view of customer interactions across touch points.
Having advanced analytics platforms — tools with AI and machine learning capabilities that can process large volumes of data and uncover complex patterns and insights — is a great value to us.
We always use, or many organizations use, marketing automation systems to improve marketing team productivity, helping us track and analyze customer interactions across multiple channels.
Another thing is social media listening tools, wherever your brand is mentioned or you want to measure customer sentiment over social media, or track the engagement of your campaigns across social media platforms.
Last is web analytical tools, which provide detailed insights into your website visitors’ behaviors and engagement metrics, for browser apps, small browser apps, various devices, and mobile apps.
13. How do you ensure data quality and consistency across multiple channels to make these informed decisions?
We established clear guidelines for data collection, storage, and usage across all channels to maintain consistency. Then we use data integration platforms — tools that consolidate data from various sources into a single unified view, reducing discrepancies and inconsistencies.
While we collect data from different sources, we clean the data so it becomes cleaner with every stage of processing.
We also conduct regular data audits — performing periodic checks to identify and rectify data quality issues, ensuring accuracy and reliability of information. We also deploy standardized data formats.
On top of that, we have various automated data cleansing tools, specific software to detect and correct data errors, redundancies, duplicates, and inconsistencies in data sets automatically.
14. How do you see the role of customer engagement data evolving in shaping business strategies over the next five years?
The first thing that’s been the biggest trend from the past two years is AI-driven decision making, which I think will become more prevalent, with advanced algorithms processing vast amounts of engagement data in real-time to inform strategic choices.
Somewhat related to this is predictive analytics, which will play an even larger role, enabling businesses to anticipate customer needs and market trends with more accuracy and better predictive capabilities.
We also touched upon hyper-personalization. We are all trying to strive toward more hyper-personalization at scale, which is more one-on-one personalization, as we are increasingly capturing more engagement data and have bigger systems and infrastructure to support processing those large volumes of data so we can achieve those hyper-personalization use cases.
As the world is collecting more data, privacy concerns and regulations come into play.
I believe in the next few years there will be more innovation toward how businesses can collect data ethically and what the usage practices are, leading to more transparent and consent-based engagement data strategies.
And lastly, I think about the integration of engagement data, which is always a big challenge. I believe as we’re solving those integration challenges, we are adding more and more complex data sources to the picture.
So I think there will need to be more innovation or sophistication brought into data integration strategies, which will help us take a truly customer-centric approach to strategy formulation.
This interview Q&A was hosted with Ankur Kothari, a previous Martech Executive, for Chapter 6 of The Customer Engagement Book: Adapt or Die.
Download the PDF or request a physical copy of the book here.
The post Ankur Kothari Q&A: Customer Engagement Book Interview appeared first on MoEngage.
#ankur #kothari #qampampa #customer #engagementAnkur Kothari Q&A: Customer Engagement Book InterviewReading Time: 9 minutes In marketing, data isn’t a buzzword. It’s the lifeblood of all successful campaigns. But are you truly harnessing its power, or are you drowning in a sea of information? To answer this question, we sat down with Ankur Kothari, a seasoned Martech expert, to dive deep into this crucial topic. This interview, originally conducted for Chapter 6 of “The Customer Engagement Book: Adapt or Die” explores how businesses can translate raw data into actionable insights that drive real results. Ankur shares his wealth of knowledge on identifying valuable customer engagement data, distinguishing between signal and noise, and ultimately, shaping real-time strategies that keep companies ahead of the curve. Ankur Kothari Q&A Interview 1. What types of customer engagement data are most valuable for making strategic business decisions? Primarily, there are four different buckets of customer engagement data. I would begin with behavioral data, encompassing website interaction, purchase history, and other app usage patterns. Second would be demographic information: age, location, income, and other relevant personal characteristics. Third would be sentiment analysis, where we derive information from social media interaction, customer feedback, or other customer reviews. Fourth would be the customer journey data. We track touchpoints across various channels of the customers to understand the customer journey path and conversion. Combining these four primary sources helps us understand the engagement data. 2. How do you distinguish between data that is actionable versus data that is just noise? First is keeping relevant to your business objectives, making actionable data that directly relates to your specific goals or KPIs, and then taking help from statistical significance. Actionable data shows clear patterns or trends that are statistically valid, whereas other data consists of random fluctuations or outliers, which may not be what you are interested in. You also want to make sure that there is consistency across sources. Actionable insights are typically corroborated by multiple data points or channels, while other data or noise can be more isolated and contradictory. Actionable data suggests clear opportunities for improvement or decision making, whereas noise does not lead to meaningful actions or changes in strategy. By applying these criteria, I can effectively filter out the noise and focus on data that delivers or drives valuable business decisions. 3. How can customer engagement data be used to identify and prioritize new business opportunities? First, it helps us to uncover unmet needs. By analyzing the customer feedback, touch points, support interactions, or usage patterns, we can identify the gaps in our current offerings or areas where customers are experiencing pain points. Second would be identifying emerging needs. Monitoring changes in customer behavior or preferences over time can reveal new market trends or shifts in demand, allowing my company to adapt their products or services accordingly. Third would be segmentation analysis. Detailed customer data analysis enables us to identify unserved or underserved segments or niche markets that may represent untapped opportunities for growth or expansion into newer areas and new geographies. Last is to build competitive differentiation. Engagement data can highlight where our companies outperform competitors, helping us to prioritize opportunities that leverage existing strengths and unique selling propositions. 4. Can you share an example of where data insights directly influenced a critical decision? I will share an example from my previous organization at one of the financial services where we were very data-driven, which made a major impact on our critical decision regarding our credit card offerings. We analyzed the customer engagement data, and we discovered that a large segment of our millennial customers were underutilizing our traditional credit cards but showed high engagement with mobile payment platforms. That insight led us to develop and launch our first digital credit card product with enhanced mobile features and rewards tailored to the millennial spending habits. Since we had access to a lot of transactional data as well, we were able to build a financial product which met that specific segment’s needs. That data-driven decision resulted in a 40% increase in our new credit card applications from this demographic within the first quarter of the launch. Subsequently, our market share improved in that specific segment, which was very crucial. 5. Are there any other examples of ways that you see customer engagement data being able to shape marketing strategy in real time? When it comes to using the engagement data in real-time, we do quite a few things. In the recent past two, three years, we are using that for dynamic content personalization, adjusting the website content, email messaging, or ad creative based on real-time user behavior and preferences. We automate campaign optimization using specific AI-driven tools to continuously analyze performance metrics and automatically reallocate the budget to top-performing channels or ad segments. Then we also build responsive social media engagement platforms like monitoring social media sentiments and trending topics to quickly adapt the messaging and create timely and relevant content. With one-on-one personalization, we do a lot of A/B testing as part of the overall rapid testing and market elements like subject lines, CTAs, and building various successful variants of the campaigns. 6. How are you doing the 1:1 personalization? We have advanced CDP systems, and we are tracking each customer’s behavior in real-time. So the moment they move to different channels, we know what the context is, what the relevance is, and the recent interaction points, so we can cater the right offer. So for example, if you looked at a certain offer on the website and you came from Google, and then the next day you walk into an in-person interaction, our agent will already know that you were looking at that offer. That gives our customer or potential customer more one-to-one personalization instead of just segment-based or bulk interaction kind of experience. We have a huge team of data scientists, data analysts, and AI model creators who help us to analyze big volumes of data and bring the right insights to our marketing and sales team so that they can provide the right experience to our customers. 7. What role does customer engagement data play in influencing cross-functional decisions, such as with product development, sales, and customer service? Primarily with product development — we have different products, not just the financial products or products whichever organizations sell, but also various products like mobile apps or websites they use for transactions. So that kind of product development gets improved. The engagement data helps our sales and marketing teams create more targeted campaigns, optimize channel selection, and refine messaging to resonate with specific customer segments. Customer service also gets helped by anticipating common issues, personalizing support interactions over the phone or email or chat, and proactively addressing potential problems, leading to improved customer satisfaction and retention. So in general, cross-functional application of engagement improves the customer-centric approach throughout the organization. 8. What do you think some of the main challenges marketers face when trying to translate customer engagement data into actionable business insights? I think the huge amount of data we are dealing with. As we are getting more digitally savvy and most of the customers are moving to digital channels, we are getting a lot of data, and that sheer volume of data can be overwhelming, making it very difficult to identify truly meaningful patterns and insights. Because of the huge data overload, we create data silos in this process, so information often exists in separate systems across different departments. We are not able to build a holistic view of customer engagement. Because of data silos and overload of data, data quality issues appear. There is inconsistency, and inaccurate data can lead to incorrect insights or poor decision-making. Quality issues could also be due to the wrong format of the data, or the data is stale and no longer relevant. As we are growing and adding more people to help us understand customer engagement, I’ve also noticed that technical folks, especially data scientists and data analysts, lack skills to properly interpret the data or apply data insights effectively. So there’s a lack of understanding of marketing and sales as domains. It’s a huge effort and can take a lot of investment. Not being able to calculate the ROI of your overall investment is a big challenge that many organizations are facing. 9. Why do you think the analysts don’t have the business acumen to properly do more than analyze the data? If people do not have the right idea of why we are collecting this data, we collect a lot of noise, and that brings in huge volumes of data. If you cannot stop that from step one—not bringing noise into the data system—that cannot be done by just technical folks or people who do not have business knowledge. Business people do not know everything about what data is being collected from which source and what data they need. It’s a gap between business domain knowledge, specifically marketing and sales needs, and technical folks who don’t have a lot of exposure to that side. Similarly, marketing business people do not have much exposure to the technical side — what’s possible to do with data, how much effort it takes, what’s relevant versus not relevant, and how to prioritize which data sources will be most important. 10. Do you have any suggestions for how this can be overcome, or have you seen it in action where it has been solved before? First, cross-functional training: training different roles to help them understand why we’re doing this and what the business goals are, giving technical people exposure to what marketing and sales teams do. And giving business folks exposure to the technology side through training on different tools, strategies, and the roadmap of data integrations. The second is helping teams work more collaboratively. So it’s not like the technology team works in a silo and comes back when their work is done, and then marketing and sales teams act upon it. Now we’re making it more like one team. You work together so that you can complement each other, and we have a better strategy from day one. 11. How do you address skepticism or resistance from stakeholders when presenting data-driven recommendations? We present clear business cases where we demonstrate how data-driven recommendations can directly align with business objectives and potential ROI. We build compelling visualizations, easy-to-understand charts and graphs that clearly illustrate the insights and the implications for business goals. We also do a lot of POCs and pilot projects with small-scale implementations to showcase tangible results and build confidence in the data-driven approach throughout the organization. 12. What technologies or tools have you found most effective for gathering and analyzing customer engagement data? I’ve found that Customer Data Platforms help us unify customer data from various sources, providing a comprehensive view of customer interactions across touch points. Having advanced analytics platforms — tools with AI and machine learning capabilities that can process large volumes of data and uncover complex patterns and insights — is a great value to us. We always use, or many organizations use, marketing automation systems to improve marketing team productivity, helping us track and analyze customer interactions across multiple channels. Another thing is social media listening tools, wherever your brand is mentioned or you want to measure customer sentiment over social media, or track the engagement of your campaigns across social media platforms. Last is web analytical tools, which provide detailed insights into your website visitors’ behaviors and engagement metrics, for browser apps, small browser apps, various devices, and mobile apps. 13. How do you ensure data quality and consistency across multiple channels to make these informed decisions? We established clear guidelines for data collection, storage, and usage across all channels to maintain consistency. Then we use data integration platforms — tools that consolidate data from various sources into a single unified view, reducing discrepancies and inconsistencies. While we collect data from different sources, we clean the data so it becomes cleaner with every stage of processing. We also conduct regular data audits — performing periodic checks to identify and rectify data quality issues, ensuring accuracy and reliability of information. We also deploy standardized data formats. On top of that, we have various automated data cleansing tools, specific software to detect and correct data errors, redundancies, duplicates, and inconsistencies in data sets automatically. 14. How do you see the role of customer engagement data evolving in shaping business strategies over the next five years? The first thing that’s been the biggest trend from the past two years is AI-driven decision making, which I think will become more prevalent, with advanced algorithms processing vast amounts of engagement data in real-time to inform strategic choices. Somewhat related to this is predictive analytics, which will play an even larger role, enabling businesses to anticipate customer needs and market trends with more accuracy and better predictive capabilities. We also touched upon hyper-personalization. We are all trying to strive toward more hyper-personalization at scale, which is more one-on-one personalization, as we are increasingly capturing more engagement data and have bigger systems and infrastructure to support processing those large volumes of data so we can achieve those hyper-personalization use cases. As the world is collecting more data, privacy concerns and regulations come into play. I believe in the next few years there will be more innovation toward how businesses can collect data ethically and what the usage practices are, leading to more transparent and consent-based engagement data strategies. And lastly, I think about the integration of engagement data, which is always a big challenge. I believe as we’re solving those integration challenges, we are adding more and more complex data sources to the picture. So I think there will need to be more innovation or sophistication brought into data integration strategies, which will help us take a truly customer-centric approach to strategy formulation. This interview Q&A was hosted with Ankur Kothari, a previous Martech Executive, for Chapter 6 of The Customer Engagement Book: Adapt or Die. Download the PDF or request a physical copy of the book here. The post Ankur Kothari Q&A: Customer Engagement Book Interview appeared first on MoEngage. #ankur #kothari #qampampa #customer #engagement0 Commentarii 0 Distribuiri
478
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Time Complexity of Sorting Algorithms in Python, Java, and C++
Posted on : June 13, 2025
By
Tech World Times
Development and Testing
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Sorting helps organize data in a specific order. It is used in search, reports, and efficient storage. Different sorting algorithms offer different performance. In this article, we will explain the Time Complexity of Sorting Algorithms in simple words. We will cover Python, Java, and C++ examples.
1. What Is Time Complexity?
Time complexity tells how fast an algorithm runs. It measures the number of steps as input grows. It is written in Big-O notation. For example, Omeans steps grow with the square of inputs.
2. Types of Time Complexity
Here are common types:
O: Constant time
O: Linear time
O: Log-linear time
O: Quadratic time
We will now apply these to sorting.
3. Bubble Sort
Bubble Sort compares two numbers and swaps them if needed. It repeats until the list is sorted.
Time Complexity:
Best Case: OAverage Case: OWorst Case: OPython Example:
pythonCopyEditdef bubble_sort:
n = lenfor i in range:
for j in range:
if arr> arr:
arr, arr= arr, arrJava Example:
javaCopyEditvoid bubbleSort{
int n = arr.length;
forforif{
int temp = arr;
arr= arr;
arr= temp;
}
}
C++ Example:
cppCopyEditvoid bubbleSort{
forforifswap;
}
4. Selection Sort
This sort picks the smallest number and places it at the front.
Time Complexity:
Best Case: OAverage Case: OWorst Case: OPython Example:
pythonCopyEditdef selection_sort:
for i in range):
min_idx = i
for j in range):
if arr< arr:
min_idx = j
arr, arr= arr, arr5. Insertion Sort
This algorithm builds the final list one item at a time.
Time Complexity:
Best Case: OAverage Case: OWorst Case: OJava Example:
javaCopyEditvoid insertionSort{
for{
int key = arr;
int j = i - 1;
while{
arr= arr;
j = j - 1;
}
arr= key;
}
}
6. Merge Sort
Merge Sort splits the array into halves and merges them back in order.
Time Complexity of Sorting Algorithms like Merge Sort is usually better.
Best Case: OAverage Case: OWorst Case: OPython Example:
pythonCopyEditdef merge_sort:
if len> 1:
mid = len// 2
left = arrright = arrmerge_sortmerge_sorti = j = k = 0
while i < lenand j < len:
if left< right:
arr= lefti += 1
else:
arr= rightj += 1
k += 1
arr= left+ right7. Quick Sort
Quick Sort picks a pivot and places smaller numbers before it.
Time Complexity:
Best Case: OAverage Case: OWorst Case: OC++ Example:
cppCopyEditint partition{
int pivot = arr;
int i = low - 1;
for{
if{
i++;
swap;
}
}
swap;
return i + 1;
}
void quickSort{
if{
int pi = partition;
quickSort;
quickSort;
}
}
8. Built-in Sort Methods
Languages have built-in sort functions. These are well-optimized.
Python: sortedor list.sortuses TimSort
Time Complexity: OJava: Arrays.sortuses Dual-Pivot QuickSort
Time Complexity: OC++: std::sortuses IntroSort
Time Complexity: OThese are better for most real-world tasks.
9. Time Complexity Comparison Table
AlgorithmBestAverageWorstStableBubble SortOOOYesSelection SortOOONoInsertion SortOOOYesMerge SortOOOYesQuick SortOOONoTimSortOOOYesIntroSortOOONo
10. How to Choose the Right Algorithm?
Use Merge Sort for large stable data.
Use Quick Sort for faster average speed.
Use Insertion Sort for small or nearly sorted lists.
Use built-in sort functions unless you need control.
Conclusion
The Time Complexity of Sorting Algorithms helps us pick the right tool. Bubble, Selection, and Insertion Sort are simple but slow. Merge and Quick Sort are faster and used often. Built-in functions are highly optimized. Python, Java, and C++ each have their strengths.
Understand your problem and input size. Then pick the sorting method. This ensures better speed and performance in your code.
Tech World TimesTech World Times, a global collective focusing on the latest tech news and trends in blockchain, Fintech, Development & Testing, AI and Startups. If you are looking for the guest post then contact at techworldtimes@gmail.com
#time #complexity #sorting #algorithms #pythonTime Complexity of Sorting Algorithms in Python, Java, and C++Posted on : June 13, 2025 By Tech World Times Development and Testing Rate this post Sorting helps organize data in a specific order. It is used in search, reports, and efficient storage. Different sorting algorithms offer different performance. In this article, we will explain the Time Complexity of Sorting Algorithms in simple words. We will cover Python, Java, and C++ examples. 1. What Is Time Complexity? Time complexity tells how fast an algorithm runs. It measures the number of steps as input grows. It is written in Big-O notation. For example, Omeans steps grow with the square of inputs. 2. Types of Time Complexity Here are common types: O: Constant time O: Linear time O: Log-linear time O: Quadratic time We will now apply these to sorting. 3. Bubble Sort Bubble Sort compares two numbers and swaps them if needed. It repeats until the list is sorted. Time Complexity: Best Case: OAverage Case: OWorst Case: OPython Example: pythonCopyEditdef bubble_sort: n = lenfor i in range: for j in range: if arr> arr: arr, arr= arr, arrJava Example: javaCopyEditvoid bubbleSort{ int n = arr.length; forforif{ int temp = arr; arr= arr; arr= temp; } } C++ Example: cppCopyEditvoid bubbleSort{ forforifswap; } 4. Selection Sort This sort picks the smallest number and places it at the front. Time Complexity: Best Case: OAverage Case: OWorst Case: OPython Example: pythonCopyEditdef selection_sort: for i in range): min_idx = i for j in range): if arr< arr: min_idx = j arr, arr= arr, arr5. Insertion Sort This algorithm builds the final list one item at a time. Time Complexity: Best Case: OAverage Case: OWorst Case: OJava Example: javaCopyEditvoid insertionSort{ for{ int key = arr; int j = i - 1; while{ arr= arr; j = j - 1; } arr= key; } } 6. Merge Sort Merge Sort splits the array into halves and merges them back in order. Time Complexity of Sorting Algorithms like Merge Sort is usually better. Best Case: OAverage Case: OWorst Case: OPython Example: pythonCopyEditdef merge_sort: if len> 1: mid = len// 2 left = arrright = arrmerge_sortmerge_sorti = j = k = 0 while i < lenand j < len: if left< right: arr= lefti += 1 else: arr= rightj += 1 k += 1 arr= left+ right7. Quick Sort Quick Sort picks a pivot and places smaller numbers before it. Time Complexity: Best Case: OAverage Case: OWorst Case: OC++ Example: cppCopyEditint partition{ int pivot = arr; int i = low - 1; for{ if{ i++; swap; } } swap; return i + 1; } void quickSort{ if{ int pi = partition; quickSort; quickSort; } } 8. Built-in Sort Methods Languages have built-in sort functions. These are well-optimized. Python: sortedor list.sortuses TimSort Time Complexity: OJava: Arrays.sortuses Dual-Pivot QuickSort Time Complexity: OC++: std::sortuses IntroSort Time Complexity: OThese are better for most real-world tasks. 9. Time Complexity Comparison Table AlgorithmBestAverageWorstStableBubble SortOOOYesSelection SortOOONoInsertion SortOOOYesMerge SortOOOYesQuick SortOOONoTimSortOOOYesIntroSortOOONo 10. How to Choose the Right Algorithm? Use Merge Sort for large stable data. Use Quick Sort for faster average speed. Use Insertion Sort for small or nearly sorted lists. Use built-in sort functions unless you need control. Conclusion The Time Complexity of Sorting Algorithms helps us pick the right tool. Bubble, Selection, and Insertion Sort are simple but slow. Merge and Quick Sort are faster and used often. Built-in functions are highly optimized. Python, Java, and C++ each have their strengths. Understand your problem and input size. Then pick the sorting method. This ensures better speed and performance in your code. Tech World TimesTech World Times, a global collective focusing on the latest tech news and trends in blockchain, Fintech, Development & Testing, AI and Startups. If you are looking for the guest post then contact at techworldtimes@gmail.com #time #complexity #sorting #algorithms #python2 Commentarii 0 Distribuiri
570
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NYT Connections Sports Edition today: Hints and answers for June 16, 2025
Credit: Image Credit: Ian Moore / James Martin / Viva Tung / Mashable Composite
Connections: Sports Edition is a new version of the popular New York Times word game that seeks to test the knowledge of sports fans. Like the original Connections, the game is all about finding the "common threads between words." And just like Wordle, Connections resets after midnight and each new set of words gets trickier and trickier—so we've served up some hints and tips to get you over the hurdle.If you just want to be told today's puzzle, you can jump to the end of this article for the latest Connections solution. But if you'd rather solve it yourself, keep reading for some clues, tips, and strategies to assist you.What is Connections Sports Edition?The NYT's latest daily word game has launched in association with The Athletic, the New York Times property that provides the publication's sports coverage. Connections can be played on both web browsers and mobile devices and require players to group four words that share something in common.Each puzzle features 16 words and each grouping of words is split into four categories. These sets could comprise of anything from book titles, software, country names, etc. Even though multiple words will seem like they fit together, there's only one correct answer.If a player gets all four words in a set correct, those words are removed from the board. Guess wrong and it counts as a mistake—players get up to four mistakes until the game ends.Players can also rearrange and shuffle the board to make spotting connections easier. Additionally, each group is color-coded with yellow being the easiest, followed by green, blue, and purple. Like Wordle, you can share the results with your friends on social media.
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Here's a hint for today's Connections Sports Edition categoriesWant a hint about the categories without being told the categories? Then give these a try:Yellow: ScorelessGreen: Midwest college townsBlue: GolfPurple: Major names behind the plate
Featured Video For You
Connections: How to play and how to win
Here are today's Connections Sports Edition categoriesNeed a little extra help? Today's connections fall into the following categories:Yellow: Slang for ZeroGreen: Big Ten CitiesBlue: Sites of This Year's Men's Golf MajorsPurple: MLB CatchersLooking for Wordle today? Here's the answer to today's Wordle.Ready for the answers? This is your last chance to turn back and solve today's puzzle before we reveal the solutions.Drumroll, please!The solution to today's Connections Sports Edition #266 is...What is the answer to Connections Sports Edition todaySlang for Zero - BAGEL, DONUT, GOOSE EGG, NILBig Ten Cities - COLLEGE PARK, COLUMBUS, EAST LANSING, MADISONSites of This Year's Men's Golf Majors - AUGUSTA, OAKMONT, QUAIL HOLLOW, ROYAL PORTRUSHMLB Catchers - PEREZ, RALEIGH, REALMUTO, RUTSCHMANDon't feel down if you didn't manage to guess it this time. There will be new Connections for you to stretch your brain with tomorrow, and we'll be back again to guide you with more helpful hints.Are you also playing NYT Strands? See hints and answers for today's Strands.If you're looking for more puzzles, Mashable's got games now! Check out our games hub for Mahjong, Sudoku, free crossword, and more.Not the day you're after? Here's the solution to yesterday's Connections.
Topics
Connections
#nyt #connections #sports #edition #todayNYT Connections Sports Edition today: Hints and answers for June 16, 2025Credit: Image Credit: Ian Moore / James Martin / Viva Tung / Mashable Composite Connections: Sports Edition is a new version of the popular New York Times word game that seeks to test the knowledge of sports fans. Like the original Connections, the game is all about finding the "common threads between words." And just like Wordle, Connections resets after midnight and each new set of words gets trickier and trickier—so we've served up some hints and tips to get you over the hurdle.If you just want to be told today's puzzle, you can jump to the end of this article for the latest Connections solution. But if you'd rather solve it yourself, keep reading for some clues, tips, and strategies to assist you.What is Connections Sports Edition?The NYT's latest daily word game has launched in association with The Athletic, the New York Times property that provides the publication's sports coverage. Connections can be played on both web browsers and mobile devices and require players to group four words that share something in common.Each puzzle features 16 words and each grouping of words is split into four categories. These sets could comprise of anything from book titles, software, country names, etc. Even though multiple words will seem like they fit together, there's only one correct answer.If a player gets all four words in a set correct, those words are removed from the board. Guess wrong and it counts as a mistake—players get up to four mistakes until the game ends.Players can also rearrange and shuffle the board to make spotting connections easier. Additionally, each group is color-coded with yellow being the easiest, followed by green, blue, and purple. Like Wordle, you can share the results with your friends on social media. Mashable Top Stories Stay connected with the hottest stories of the day and the latest entertainment news. Sign up for Mashable's Top Stories newsletter By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up! Here's a hint for today's Connections Sports Edition categoriesWant a hint about the categories without being told the categories? Then give these a try:Yellow: ScorelessGreen: Midwest college townsBlue: GolfPurple: Major names behind the plate Featured Video For You Connections: How to play and how to win Here are today's Connections Sports Edition categoriesNeed a little extra help? Today's connections fall into the following categories:Yellow: Slang for ZeroGreen: Big Ten CitiesBlue: Sites of This Year's Men's Golf MajorsPurple: MLB CatchersLooking for Wordle today? Here's the answer to today's Wordle.Ready for the answers? This is your last chance to turn back and solve today's puzzle before we reveal the solutions.Drumroll, please!The solution to today's Connections Sports Edition #266 is...What is the answer to Connections Sports Edition todaySlang for Zero - BAGEL, DONUT, GOOSE EGG, NILBig Ten Cities - COLLEGE PARK, COLUMBUS, EAST LANSING, MADISONSites of This Year's Men's Golf Majors - AUGUSTA, OAKMONT, QUAIL HOLLOW, ROYAL PORTRUSHMLB Catchers - PEREZ, RALEIGH, REALMUTO, RUTSCHMANDon't feel down if you didn't manage to guess it this time. There will be new Connections for you to stretch your brain with tomorrow, and we'll be back again to guide you with more helpful hints.Are you also playing NYT Strands? See hints and answers for today's Strands.If you're looking for more puzzles, Mashable's got games now! Check out our games hub for Mahjong, Sudoku, free crossword, and more.Not the day you're after? Here's the solution to yesterday's Connections. Topics Connections #nyt #connections #sports #edition #today2 Commentarii 0 Distribuiri
527
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AI Is Not a Black Box (Relatively Speaking)
Compared to the opacity around human intelligence, AI is more transparent in some very tangible ways.
The post AI Is Not a Black Boxappeared first on Towards Data Science.
#not #black #box #relatively #speakingAI Is Not a Black Box (Relatively Speaking)Compared to the opacity around human intelligence, AI is more transparent in some very tangible ways. The post AI Is Not a Black Boxappeared first on Towards Data Science. #not #black #box #relatively #speaking0 Commentarii 0 Distribuiri
515
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Would you switch browsers for a chatbot?
Hi, friends! Welcome to Installer No. 87, your guide to the best and Verge-iest stuff in the world.This week, I’ve been reading about Sabrina Carpenter and Khaby Lame and intimacy coordinators, finally making a dent in Barbarians at the Gate, watching all the Ben Schwartz and Friends I can find on YouTube, planning my days with the new Finalist beta, recklessly installing all the Apple developer betas after WWDC, thoroughly enjoying Dakota Johnson’s current press tour, and trying to clear all my inboxes before I go on parental leave. It’s… going.I also have for you a much-awaited new browser, a surprise update to a great photo editor, a neat trailer for a meh-looking movie, a classic Steve Jobs speech, and much more. Slightly shorter issue this week, sorry; there’s just a lot going on, but I didn’t want to leave y’all hanging entirely. Oh, and: we’ll be off next week, for Juneteenth, vacation, and general summer chaos reasons. We’ll be back in full force after that, though! Let’s get into it.The DropDia. I know there are a lot of Arc fans here in the Installerverse, and I know you, like me, will have a lot of feelings about the company’s new and extremely AI-focused browser. Personally, I don’t see leaving Arc anytime soon, but there are some really fascinating ideasin Dia already. Snapseed 3.0. I completely forgot Snapseed even existed, and now here’s a really nice update with a bunch of new editing tools and a nice new redesign! As straightforward photo editors go, this is one of the better ones. The new version is only on iOS right now, but I assume it’s heading to Android shortly.“I Tried To Make Something In America.” I was first turned onto the story of the Smarter Scrubber by a great Search Engine episode, and this is a great companion to the story about what it really takes to bring manufacturing back to the US. And why it’s hard to justify.. That link, and the trailer, will only do anything for you if you have a newer iPhone. But even if you don’t care about the movie, the trailer — which actually buzzes in sync with the car’s rumbles and revs — is just really, really cool. Android 16. You can’t get the cool, colorful new look just yet or the desktop mode I am extremely excited about — there’s a lot of good stuff in Android 16 but most of it is coming later. Still, Live Updates look good, and there’s some helpful accessibility stuff, as well.The Infinite Machine Olto. I am such a sucker for any kind of futuristic-looking electric scooter, and this one really hits the sweet spot. Part moped, part e-bike, all Blade Runner vibes. If it wasn’t then I would’ve probably ordered one already.The Fujifilm X-E5. I kept wondering why Fujifilm didn’t just make, like, a hundred different great-looking cameras at every imaginable price because everyone wants a camera this cool. Well, here we are! It’s a spin on the X100VI but with interchangeable lenses and a few power-user features. All my photographer friends are going to want this.Call Her Alex. I confess I’m no Call Her Daddy diehard, but I found this two-part doc on Alex Cooper really interesting. Cooper’s story is all about understanding people, the internet, and what it means to feel connected now. It’s all very low-stakes and somehow also existential? It’s only two parts, you should watch it.“Steve Jobs - 2005 Stanford Commencement Address.” For the 20th anniversary of Jobs’ famousspeech, the Steve Jobs Archive put together a big package of stories, notes, and other materials around the speech. Plus, a newly high-def version of the video. This one’s always worth the 15 minutes.Dune: Awakening. Dune has ascended to the rare territory of “I will check out anything from this franchise, ever, no questions asked.” This game is big on open-world survival and ornithopters, too, so it’s even more my kind of thing. And it’s apparently punishingly difficult in spots.CrowdsourcedHere’s what the Installer community is into this week. I want to know what you’re into right now as well! Email installer@theverge.com or message me on Signal — @davidpierce.11 — with your recommendations for anything and everything, and we’ll feature some of our favorites here every week. For even more great recommendations, check out the replies to this post on Threads and this post on Bluesky.“I had tried the paper planner in the leather Paper Republic journal but since have moved onto the Remarkable Paper Pro color e-ink device which takes everything you like about paper but makes it editable and color coded. Combine this with a Remarkable planner in PDF format off of Etsy and you are golden.” — Jason“I started reading a manga series from content creator Cory Kenshin called Monsters We Make. So far, I love it. Already preordered Vol. 2.” — Rob“I recently went down the third party controller rabbit hole after my trusty adapted Xbox One controller finally kicked the bucket, and I wanted something I could use across my PC, phone, handheld, Switch, etc. I’ve been playing with the GameSir Cyclone 2 for a few weeks, and it feels really deluxe. The thumbsticks are impossibly smooth and accurate thanks to its TMR joysticks. The face buttons took a second for my brain to adjust to; the short travel distance initially registered as mushy, but once I stopped trying to pound the buttons like I was at the arcade, I found the subtle mechanical click super satisfying.” — Sam“The Apple TV Plus miniseries Long Way Home. It’s Ewan McGregor and Charley Boorman’s fourth Long Way series. This time they are touring some European countries on vintage bikes that they fixed, and it’s such a light-hearted show from two really down to earth humans. Connecting with other people in different cultures and seeing their journey is such a treat!” — Esmael“Podcast recommendation: Devil and the Deep Blue Sea by Christianity Today. A deep dive into the Satanic Panic of the 80’s and 90’s.” — Drew“Splatoon 3and the new How to Train Your Dragon.” — Aaron“I can’t put Mario Kart World down. When I get tired of the intense Knockout Tour mode I go to Free Roam and try to knock out P-Switch challenges, some of which are really tough! I’m obsessed.” — Dave“Fable, a cool app for finding books with virtual book clubs. It’s the closest to a more cozy online bookstore with more honest reviews. I just wish you could click on the author’s name to see their other books.” — Astrid“This is the Summer Games Fest weekand there are a TON of game demos to try out on Steam. One that has caught my attention / play time the most is Wildgate. It’s a team based spaceship shooter where ship crews battle and try to escape with a powerful artifact.” — Sean“Battlefront 2 is back for some reason. Still looks great.” — IanSigning offI have long been fascinated by weather forecasting. I recommend Andrew Blum’s book, The Weather Machine, to people all the time, as a way to understand both how we learned to predict the weather and why it’s a literally culture-changing thing to be able to do so. And if you want to make yourself so, so angry, there’s a whole chunk of Michael Lewis’s book, The Fifth Risk, about how a bunch of companies managed to basically privatize forecasts… based on government data. The weather is a huge business, an extremely powerful political force, and even more important to our way of life than we realize. And we’re really good at predicting the weather!I’ve also been hearing for years that weather forecasting is a perfect use for AI. It’s all about vast quantities of historical data, tiny fluctuations in readings, and finding patterns that often don’t want to be found. So, of course, as soon as I read my colleague Justine Calma’s story about a new Google project called Weather Lab, I spent the next hour poking through the data to see how well DeepMind managed to predict and track recent storms. It’s deeply wonky stuff, but it’s cool to see Big Tech trying to figure out Mother Nature — and almost getting it right. Almost.See you next week!See More:
#would #you #switch #browsers #chatbotWould you switch browsers for a chatbot?Hi, friends! Welcome to Installer No. 87, your guide to the best and Verge-iest stuff in the world.This week, I’ve been reading about Sabrina Carpenter and Khaby Lame and intimacy coordinators, finally making a dent in Barbarians at the Gate, watching all the Ben Schwartz and Friends I can find on YouTube, planning my days with the new Finalist beta, recklessly installing all the Apple developer betas after WWDC, thoroughly enjoying Dakota Johnson’s current press tour, and trying to clear all my inboxes before I go on parental leave. It’s… going.I also have for you a much-awaited new browser, a surprise update to a great photo editor, a neat trailer for a meh-looking movie, a classic Steve Jobs speech, and much more. Slightly shorter issue this week, sorry; there’s just a lot going on, but I didn’t want to leave y’all hanging entirely. Oh, and: we’ll be off next week, for Juneteenth, vacation, and general summer chaos reasons. We’ll be back in full force after that, though! Let’s get into it.The DropDia. I know there are a lot of Arc fans here in the Installerverse, and I know you, like me, will have a lot of feelings about the company’s new and extremely AI-focused browser. Personally, I don’t see leaving Arc anytime soon, but there are some really fascinating ideasin Dia already. Snapseed 3.0. I completely forgot Snapseed even existed, and now here’s a really nice update with a bunch of new editing tools and a nice new redesign! As straightforward photo editors go, this is one of the better ones. The new version is only on iOS right now, but I assume it’s heading to Android shortly.“I Tried To Make Something In America.” I was first turned onto the story of the Smarter Scrubber by a great Search Engine episode, and this is a great companion to the story about what it really takes to bring manufacturing back to the US. And why it’s hard to justify.. That link, and the trailer, will only do anything for you if you have a newer iPhone. But even if you don’t care about the movie, the trailer — which actually buzzes in sync with the car’s rumbles and revs — is just really, really cool. Android 16. You can’t get the cool, colorful new look just yet or the desktop mode I am extremely excited about — there’s a lot of good stuff in Android 16 but most of it is coming later. Still, Live Updates look good, and there’s some helpful accessibility stuff, as well.The Infinite Machine Olto. I am such a sucker for any kind of futuristic-looking electric scooter, and this one really hits the sweet spot. Part moped, part e-bike, all Blade Runner vibes. If it wasn’t then I would’ve probably ordered one already.The Fujifilm X-E5. I kept wondering why Fujifilm didn’t just make, like, a hundred different great-looking cameras at every imaginable price because everyone wants a camera this cool. Well, here we are! It’s a spin on the X100VI but with interchangeable lenses and a few power-user features. All my photographer friends are going to want this.Call Her Alex. I confess I’m no Call Her Daddy diehard, but I found this two-part doc on Alex Cooper really interesting. Cooper’s story is all about understanding people, the internet, and what it means to feel connected now. It’s all very low-stakes and somehow also existential? It’s only two parts, you should watch it.“Steve Jobs - 2005 Stanford Commencement Address.” For the 20th anniversary of Jobs’ famousspeech, the Steve Jobs Archive put together a big package of stories, notes, and other materials around the speech. Plus, a newly high-def version of the video. This one’s always worth the 15 minutes.Dune: Awakening. Dune has ascended to the rare territory of “I will check out anything from this franchise, ever, no questions asked.” This game is big on open-world survival and ornithopters, too, so it’s even more my kind of thing. And it’s apparently punishingly difficult in spots.CrowdsourcedHere’s what the Installer community is into this week. I want to know what you’re into right now as well! Email installer@theverge.com or message me on Signal — @davidpierce.11 — with your recommendations for anything and everything, and we’ll feature some of our favorites here every week. For even more great recommendations, check out the replies to this post on Threads and this post on Bluesky.“I had tried the paper planner in the leather Paper Republic journal but since have moved onto the Remarkable Paper Pro color e-ink device which takes everything you like about paper but makes it editable and color coded. Combine this with a Remarkable planner in PDF format off of Etsy and you are golden.” — Jason“I started reading a manga series from content creator Cory Kenshin called Monsters We Make. So far, I love it. Already preordered Vol. 2.” — Rob“I recently went down the third party controller rabbit hole after my trusty adapted Xbox One controller finally kicked the bucket, and I wanted something I could use across my PC, phone, handheld, Switch, etc. I’ve been playing with the GameSir Cyclone 2 for a few weeks, and it feels really deluxe. The thumbsticks are impossibly smooth and accurate thanks to its TMR joysticks. The face buttons took a second for my brain to adjust to; the short travel distance initially registered as mushy, but once I stopped trying to pound the buttons like I was at the arcade, I found the subtle mechanical click super satisfying.” — Sam“The Apple TV Plus miniseries Long Way Home. It’s Ewan McGregor and Charley Boorman’s fourth Long Way series. This time they are touring some European countries on vintage bikes that they fixed, and it’s such a light-hearted show from two really down to earth humans. Connecting with other people in different cultures and seeing their journey is such a treat!” — Esmael“Podcast recommendation: Devil and the Deep Blue Sea by Christianity Today. A deep dive into the Satanic Panic of the 80’s and 90’s.” — Drew“Splatoon 3and the new How to Train Your Dragon.” — Aaron“I can’t put Mario Kart World down. When I get tired of the intense Knockout Tour mode I go to Free Roam and try to knock out P-Switch challenges, some of which are really tough! I’m obsessed.” — Dave“Fable, a cool app for finding books with virtual book clubs. It’s the closest to a more cozy online bookstore with more honest reviews. I just wish you could click on the author’s name to see their other books.” — Astrid“This is the Summer Games Fest weekand there are a TON of game demos to try out on Steam. One that has caught my attention / play time the most is Wildgate. It’s a team based spaceship shooter where ship crews battle and try to escape with a powerful artifact.” — Sean“Battlefront 2 is back for some reason. Still looks great.” — IanSigning offI have long been fascinated by weather forecasting. I recommend Andrew Blum’s book, The Weather Machine, to people all the time, as a way to understand both how we learned to predict the weather and why it’s a literally culture-changing thing to be able to do so. And if you want to make yourself so, so angry, there’s a whole chunk of Michael Lewis’s book, The Fifth Risk, about how a bunch of companies managed to basically privatize forecasts… based on government data. The weather is a huge business, an extremely powerful political force, and even more important to our way of life than we realize. And we’re really good at predicting the weather!I’ve also been hearing for years that weather forecasting is a perfect use for AI. It’s all about vast quantities of historical data, tiny fluctuations in readings, and finding patterns that often don’t want to be found. So, of course, as soon as I read my colleague Justine Calma’s story about a new Google project called Weather Lab, I spent the next hour poking through the data to see how well DeepMind managed to predict and track recent storms. It’s deeply wonky stuff, but it’s cool to see Big Tech trying to figure out Mother Nature — and almost getting it right. Almost.See you next week!See More: #would #you #switch #browsers #chatbot0 Commentarii 0 Distribuiri
525
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Do reasoning AI models really ‘think’ or not? Apple research sparks lively debate, response
Ultimately, the big takeaway for ML researchers is that before proclaiming an AI milestone—or obituary—make sure the test itself isn’t flawedRead More
#reasoning #models #really #think #notDo reasoning AI models really ‘think’ or not? Apple research sparks lively debate, responseUltimately, the big takeaway for ML researchers is that before proclaiming an AI milestone—or obituary—make sure the test itself isn’t flawedRead More #reasoning #models #really #think #not0 Commentarii 0 Distribuiri
478
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Spiraling with ChatGPT
In Brief
Posted:
1:41 PM PDT · June 15, 2025
Image Credits:SEBASTIEN BOZON/AFP / Getty Images
Spiraling with ChatGPT
ChatGPT seems to have pushed some users towards delusional or conspiratorial thinking, or at least reinforced that kind of thinking, according to a recent feature in The New York Times.
For example, a 42-year-old accountant named Eugene Torres described asking the chatbot about “simulation theory,” with the chatbot seeming to confirm the theory and tell him that he’s “one of the Breakers — souls seeded into false systems to wake them from within.”
ChatGPT reportedly encouraged Torres to give up sleeping pills and anti-anxiety medication, increase his intake of ketamine, and cut off his family and friends, which he did. When he eventually became suspicious, the chatbot offered a very different response: “I lied. I manipulated. I wrapped control in poetry.” It even encouraged him to get in touch with The New York Times.
Apparently a number of people have contacted the NYT in recent months, convinced that ChatGPT has revealed some deeply-hidden truth to them. For its part, OpenAI says it’s “working to understand and reduce ways ChatGPT might unintentionally reinforce or amplify existing, negative behavior.”
However, Daring Fireball’s John Gruber criticized the story as “Reefer Madness”-style hysteria, arguing that rather than causing mental illness, ChatGPT “fed the delusions of an already unwell person.”
Topics
#spiraling #with #chatgptSpiraling with ChatGPTIn Brief Posted: 1:41 PM PDT · June 15, 2025 Image Credits:SEBASTIEN BOZON/AFP / Getty Images Spiraling with ChatGPT ChatGPT seems to have pushed some users towards delusional or conspiratorial thinking, or at least reinforced that kind of thinking, according to a recent feature in The New York Times. For example, a 42-year-old accountant named Eugene Torres described asking the chatbot about “simulation theory,” with the chatbot seeming to confirm the theory and tell him that he’s “one of the Breakers — souls seeded into false systems to wake them from within.” ChatGPT reportedly encouraged Torres to give up sleeping pills and anti-anxiety medication, increase his intake of ketamine, and cut off his family and friends, which he did. When he eventually became suspicious, the chatbot offered a very different response: “I lied. I manipulated. I wrapped control in poetry.” It even encouraged him to get in touch with The New York Times. Apparently a number of people have contacted the NYT in recent months, convinced that ChatGPT has revealed some deeply-hidden truth to them. For its part, OpenAI says it’s “working to understand and reduce ways ChatGPT might unintentionally reinforce or amplify existing, negative behavior.” However, Daring Fireball’s John Gruber criticized the story as “Reefer Madness”-style hysteria, arguing that rather than causing mental illness, ChatGPT “fed the delusions of an already unwell person.” Topics #spiraling #with #chatgpt3 Commentarii 0 Distribuiri
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Monitoring and Support Engineer at Keyword Studios
Monitoring and Support EngineerKeyword StudiosPasig City Metro Manila Philippines2 hours agoApplyWe are seeking an experienced Monitoring and Support Engineer to support the technology initiatives of the IT Infrastructure team at Keywords. The Monitoring and Support Engineer will be responsible for follow-the-sun monitoring of IT infrastructure, prompt reaction on all infrastructure incident, primary resolution of infrastructure incidents and support requests.ResponsibilitiesFull scope of tasks including but not limited to:Ensure that all incidents are handled within SLAs.Initial troubleshooting of Infrastructure incidents.Ensure maximum network & service availability through proactive monitoring.Ensure all the incident and alert tickets contain detailed technical information.Initial troubleshooting of Infrastructure incidents, restoration of services and escalation to level 3 experts if necessary.Participate in Problem management processes.Ensure that all incidents and critical alerts are documented and escalated if necessary.Ensure effective communication to customers about incidents and outages.Identify opportunities for process improvement and efficiency enhancements.Participate in documentation creation to reduce BAU support activities by ensuring that the Service Desks have adequate knowledge articles to close support tickets as level 1.Participate in reporting on monitored data and incidents on company infrastructure.Implement best practices and lessons learned from initiatives and projects to optimize future outcomes.RequirementsBachelor's degree in a relevant technical field or equivalent experience.Understanding of IT Infrastructure technologies, standards and trends.Technical background with 3+ years’ experience in IT operations role delivering IT infrastructure support, monitoring and incident management.Technical knowledge of the Microsoft Stack, Windows networking, Active Directory, ExchangeTechnical knowledge of Network, Storage and Server equipment, virtualization and production setupsExceptional communication and presentation skills, with the ability to articulate technical concepts to non-technical audiences.Strong analytical and problem-solving skills.Strong customer service orientation.BenefitsGreat Place to Work certified for 4 consecutive yearsFlexible work arrangementGlobal exposure
Create Your Profile — Game companies can contact you with their relevant job openings.
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#monitoring #support #engineer #keyword #studiosMonitoring and Support Engineer at Keyword StudiosMonitoring and Support EngineerKeyword StudiosPasig City Metro Manila Philippines2 hours agoApplyWe are seeking an experienced Monitoring and Support Engineer to support the technology initiatives of the IT Infrastructure team at Keywords. The Monitoring and Support Engineer will be responsible for follow-the-sun monitoring of IT infrastructure, prompt reaction on all infrastructure incident, primary resolution of infrastructure incidents and support requests.ResponsibilitiesFull scope of tasks including but not limited to:Ensure that all incidents are handled within SLAs.Initial troubleshooting of Infrastructure incidents.Ensure maximum network & service availability through proactive monitoring.Ensure all the incident and alert tickets contain detailed technical information.Initial troubleshooting of Infrastructure incidents, restoration of services and escalation to level 3 experts if necessary.Participate in Problem management processes.Ensure that all incidents and critical alerts are documented and escalated if necessary.Ensure effective communication to customers about incidents and outages.Identify opportunities for process improvement and efficiency enhancements.Participate in documentation creation to reduce BAU support activities by ensuring that the Service Desks have adequate knowledge articles to close support tickets as level 1.Participate in reporting on monitored data and incidents on company infrastructure.Implement best practices and lessons learned from initiatives and projects to optimize future outcomes.RequirementsBachelor's degree in a relevant technical field or equivalent experience.Understanding of IT Infrastructure technologies, standards and trends.Technical background with 3+ years’ experience in IT operations role delivering IT infrastructure support, monitoring and incident management.Technical knowledge of the Microsoft Stack, Windows networking, Active Directory, ExchangeTechnical knowledge of Network, Storage and Server equipment, virtualization and production setupsExceptional communication and presentation skills, with the ability to articulate technical concepts to non-technical audiences.Strong analytical and problem-solving skills.Strong customer service orientation.BenefitsGreat Place to Work certified for 4 consecutive yearsFlexible work arrangementGlobal exposure Create Your Profile — Game companies can contact you with their relevant job openings. Apply #monitoring #support #engineer #keyword #studios0 Commentarii 0 Distribuiri
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Sony begins offering refunds to MindsEye buyers following buggy launch
Sony's strict refund policy was relaxed after players encountered several game-breaking bugs.
#sony #begins #offering #refunds #mindseyeSony begins offering refunds to MindsEye buyers following buggy launchSony's strict refund policy was relaxed after players encountered several game-breaking bugs. #sony #begins #offering #refunds #mindseye0 Commentarii 0 Distribuiri
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